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  • Microsoft Dynamics CRM Receives Updates

    CRM (customer relationship management) can help customers by taking them through business processes in an organized and automated manner which will reduce costs, increase profits and maintain customer loyalty and satisfaction. Microsoft introduced Microsoft Dynamics CRM in 2011 which is a software package to assist customers with sales, marketing and service related information.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14560

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  • Gain Blog and Social Media Shares by Using These Words in Your Title

    A catchy headline, Facebook post and tweet can be a work of art that triggers the reader to action if done properly.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14546

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  • Photo Tagging a Twit-Pic – What can this do for your Twitter Strategy

    Twitter released two important updates in its Android and iOS apps on April 2. It is now possible to tag a maximum of 10 people in a single photo. You can also upload to a maximum of four photos in a single tweet.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14543

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  • How Many People Viewed Your Tweet?

    How would you feel if you found out the number of people who saw and read your last tweet? It would feel great!

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    http://www.associationofmarketing.org/articles/view.php?article_id=14542

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  • Win Your Customers Back in Five Easy Steps

    Loyal customers are considered to be the most profitable asset of any business. Many times a business faces a situation of having to deal with dis-satisfied customers who may have been at the receiving end of a bad service or faulty product. There is also a possibility that they had to be part of an unpleasant or undesirable situation which has become embedded in their memory. Re-engaging customers or winning them back requires a strategic plan. It is possible to correct the situation by taking several steps including listening to the customers, offering discounts to ensure future visits from them.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14531

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  • Why Having a High Data IQ Gives You Endless Marketing Opportunities

    Segmentation and targeting are key elements of marketing and almost 91 percent of marketers agree that high quality data is of prime importance for all marketing efforts. As per the results of BluKai survey conducted among 133 marketing executives, 36 percent of respondents said that they were trying to utilize at least 20 percent of their overall budget for data driven practices. According to them, this has earlier shown positive results such as an impressive hike in the conversion rates as well as sales.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14529

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  • Mobile Beats Desktop on Paid Searches

    More paid searches will be carried out on mobile gadgets rather than desktops, according to a new research report published by Marin Software, an online ad management platform. Over a third of all paid searches on Google were made on mobile gadgets in December last year. According to Marin?s 2014 report, by the end of next year, 50 per cent of Google?s paid searches will be on mobile.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14513

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  • 10 Things to Do On LinkedIn Before You Dieâe¦and After

    LinkedIn?. If you’re like most users, you have a love/hate relationship with this powerful relationship-building platform.
    As a LinkedIn enthusiast, my own philosophy goes something like this: If your competition is already there, avoiding LinkedIn is not an option.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14508

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  • How to be a Rock Star on 8 Social Media Platforms

    Many companies seem to be fairly well-versed in basic social media tactics, but they’re refusing to go further. They are not adopting more advanced strategies, tactics, tools, and techniques.

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    http://www.associationofmarketing.org/articles/view.php?article_id=6716

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  • What Does Your Wardrobe Say About You

    Have you ever worn an outfit that made you feel confident and ready to take on whatever comes your way? As it turns out, you?re not just imagining that empowered feeling you have when you rock your favorite dress or suit?

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    http://www.associationofmarketing.org/articles/view.php?article_id=16778

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