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  • Facebook Grafts Personal News Feed Design to Branded Pages

    It was only last week that the world’s favorite social media site, Facebook introduced a leaner and more simpler news feed on users’ personal pages. The idea may have caught on well with Facebook users because the company has now copied that design to branded pages.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14486

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  • Could Your PPC be Better? Here are Five Insights to Boost PPC Performance

    Actionable insights are very useful in marketing. In case of PPC advertisers, access to the most recent and relevant data is vital, more so as they are competing in real time and with restricted budgets for elusive clicks.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14473

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  • Why Yahoo Will Stop Allowing Social Media Sign-Ins

    Yahoo Inc. will discontinue allowing consumers to access its bouquet of online services, including the photo sharing website Flickr and Fantasy Sports, by logging in with their Google or Facebook accounts.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14472

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  • Unsubscribe to be Displayed Without Opening an Email for Gmail Users

    Gmail users frustrated with unsolicited marketing emails will now see the ?unsubscribe? link even before they open the message. At present, the link is buried at the bottom of promotional emails.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14444

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  • How to Substantially Increase Your Social Media Following

    If you?re searching for creative techniques to increase your social media following, but are handicapped by limited resources, then the Microsoft Dynamics case study will come in handy. The huge conglomerate understood that when it came to social media, it was the same as any other company.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14435

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  • LinkedIn Opens Long Form Professional Publishing Tools to All Users

    Since its inception in 2012, the Long Form Professional Publishing Tools of LinkedIn had been targeted towards important Influencers like Tony Robbins, Bill Gates and Richard Branson. Breaking this hold, LinkedIn has now opened its publishing platform to all their users so that they can now publish long form original content. The program has been a resounding success with about 31,000 professionals viewing the Influencer posts.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14430

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  • Firefox Begins to Show Sponsored “Content”

    Firefox, the popular internet browser, has planned to surprise its users with some sponsored content that will show up every time a user opens a new tab in the browser. Sponsored content, surprisingly, will not only be advertisements based on past or recent search history.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14416

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  • Facebook Turns 10, Celebrates with Look Back and Paper for iPhone

    Facebook, which has scripted a mammoth change in the way people interact, share and communicate with each other over the last decade, celebrated its tenth anniversary on February 4th. Nearly 1.23 billion users of the social networking site were in for a special surprise, thanks to Look Back, a feature that created a sentimental feel, as users were allowed to watch a movie of their lives, which included a collection of their most-liked status updates and photos…

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    http://www.associationofmarketing.org/articles/view.php?article_id=14402

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  • How to Kill a Sales Team in 90 Days

    Hanging up from your recent round of Sales Manager weekly meetings you realize something. The sales process you rolled out mid-year to increase sales isn?t working. In as little as one quarter, sales and morale are down. You are considering abandoning the process. Yet last year the sales management program you did implement is producing results. You followed the same program with sales process as you did with sales management. Sure some things are different on your team this year than last year. But how can it turn bad so quick?…

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    http://www.associationofmarketing.org/articles/view.php?article_id=14395

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  • Google +Post Ads to Maximize Brand Content

    Google +Post ads help you to connect with the world and create your own brand. You can use +Post ads to advance the engagement and content you have already constructed on Google + to promote around the web. A bigger audience will be driven to the posts, videos and even Hangouts. With Google +Post ads, your business can only grow.

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    http://www.associationofmarketing.org/articles/view.php?article_id=14579

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