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  • Family Medicine And Family Physicians

    Family Medicine And Family Physicians

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    To become a family physician, men and women go through a four-year degree program, they study in an accredited family medical medicine residency program, and an additional three years of training before becoming board certified. A family physician is your one-stop healthcare expert. They treat everyone in the family and they exam, research, and diagnose medical conditions from head to toe. This type of care is called integrated care where a family doctor devises individualized health plans to treat mom, dad, and children of all ages. Family doctors treat a wide range of health conditions and they can be your primary care physicians at any point in your life. Unlike other specialties, family medicine involves coordinating all types of healthcare issues, from a common cold, pregnancies, to treating an acute or chronic illness.

    Family physicians must practice at the highest level of medical care throughout the world. They are required to become re-certified around every six years, through American institutions like The American Board of Family Medicine, The American Academy of Family Physicians or the Accreditation Council for Graduate Medical Education, all of which have reciprocity agreements throughout the globe for family medicine training. A few of the advantages in being seen by a primary care physician, includes the following:

    • family doctors have all of your personal and family medical history because they have been treating you for years.

    • physicians that have seen generations of family members can help in researching various genetic diseases, like cancer, if it appears more than once in a generation.

    • doctors involved in family medicine environments can perform minor surgical procedures without the added cost of seeing a specialist.

    • they improve the lives of the underserved in America and abroad.

    Research and clinical studies have proven that US and worldwide primary care physicians have been responsible for lowering the world mortality rates in diseases, such as in cardiovascular diseases, cancer, diabetes, low birth weight issues, obesity, and many other illnesses and health conditions. The statistical results associated with the care provided by family physicians, have proven that they help to increase life spans and control diseases from spreading. Their participation in healthcare has reduced healthcare expenditures, they help to lower hospital admissions, emergency room admissions, and they help to reduce surgical costs.

    A family doctor focuses on preventive care, community oriented care, global health, plus they diagnose and manage a wide range of health problems to improve the quality of care in local, rural, urban, and large city health. Even if people are generally healthy, patients benefit by keeping a relationship with their primary care physicians. The physicians support individuals to stay healthy through dietary programs, they encourage their patient's to exercise to stay physically and mentally healthy.

    One of the main reasons that family medicine works, is the relationship that patients have with their doctors. This specialized and confidential relationship is great for individuals who feel comfortable in talking about their medical health with their physicians. Physicians around the world, are available to answer their patient's questions in a way that forms a trusting bond. This bond creates a trusting relationship, whereby patients will listen and follow their healthcare provider's advice and directions, thus decreasing chances of spreading contagions .

    Family medicine is all about treating the whole person, not just their symptoms. A family physician has a profound effect on the physical, mental, environmental, emotional, and spiritual health of each of their patient's. Physicians with an intimate knowledge of their patients can help introduce the healing power of hope, love, faith, and trust, as life presents challenges that can evoke depression, fear, grief, and anger. Also, if a physician's patient requires the need to see a specialist, a family doctor will help coordinate your care. Patients can often feel frustrated and confused when they have to manage the healthcare system on their own. With a family healthcare provider on your side, the whole medical care journey is made easier and less frightening of the unknown.

    Refugees have always fled to foreign countries, including the US for a chance of better opportunities for themselves and their family. The present global news events are following refugees today, who are fleeing from their native countries for various reasons. Before being accepted for resettlement, all refugees must pass medical screening examinations, which is often performed by primary care physicians. The physicians perform a thorough examination of a variety of health problems that involve the mental and social health of the refugees. The family doctor's check for infectious diseases, chronic illnesses, the refugee's overall musculoskeletal system, and parasites, thus providing immunizations. The information that they gather is shared with that country main health agency, which in the US Is the Centers for Disease Control and Prevention.

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    Source by Ryan A Buffington

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  • Oxalic Acid – The Cure For Cancer

    Oxalic Acid – The Cure For Cancer

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    Daily, certain foods and beverages are revealed as great antioxidants. For example: carrots, spinach, broccoli, tea, nuts, berries, garlic, onions, grapes, red wine, herbs, spices, and chocolate are foods known to be great antioxidants. We hear about flavonoids and vitamins. It is estimated there are 4,000 identified flavonoids. Isolating each one and determining what effect each, or a combination of each, has on a specific disease is an endless pursuit without an answer. However, common sense and research reveals there is one common denominator in the foods known as great antioxidants. They are all high in oxalic acid.

    Are you aware that every mammal on earth has oxalic acid as a normal blood value? Ask any doctor or researcher what its purpose is and the best answer they will give you is that it aides in bowel movement. So here we are with a surprisingly high quantity of oxalic acid running through our blood with no real purpose?

    There isn’t a place on earth that a plant containing oxalic acid can’t be found. Weeds are the most tenacious of all plants and are rich in oxalic acid. This is no accidental occurrence. There is purpose.

    Research oxalic acid and you’ll discover it’s a deadly poison. So, we have a deadly poison in all the foods that are great antioxidants. Huh? Stop and simply think. Rather than isolating the smallest compounds within foods and researching each, analyze each food known to be a great antioxidant and find the common compound in each. This is exactly what has been done by an amazing 85 year old warrior of a man deep in the hills of Arkansas. This man is Colonel Joe Hart.

    When is the last time you knew of anyone being granted a patent for anything natural? That folks, never happens. It has for Colonel Joe. He has been granted three (3) Patents for the Application of oxalic acid for treatment of cancer, bacterial and viral infections, and vascular diseases. Why isn’t the medical community screaming its merits? I wonder if the fear that this would eliminate a trillion dollar yearly health industry have anything to do with it? Talk about an answer to our nation’s health care crisis.

    Colonel Joe discovered the benefits of oxalic acid during 1992. Once oxalic acid was identified as the acid which kills cancer cells without harming normal cells, he was then able to identify what foods and environmental factors inhibited the therapeutic value of oxalic acid. His approach to eliminating disease by ingesting high oxalic acid foods, has resulted in cures of all kinds of cancer and disease. Do you need to pitch a tent in your backyard and live by a campfire? No. Is this going to cost a fortune? No. Do you need to travel to Mexico? No. Is the information freely given? Yes.

    There is always a sacrifice for gain. Prepare to give up milk and cheese, citric acid (an additive found in far too many processed and canned goods), red meat, cell phones, microwaves, and alcohol. If this proves too difficult, you can always go in for traditional surgery, radiation, and chemotherapy only to find that the cancer comes back eventually or you die. You do know doctor’s never tell you you’re cured……you’re in remission. “Cure” is not in their vocabulary.

    Ask your doctor the next time you or someone close to you is diagnosed with cancer what caused it. They don’t know. The answer is low levels of oxalic acid in your blood. Having adequate levels of oxalic acid in your blood eliminates all abnormal cells effectively with no harmful side effects. Oxalic acid is God’s Poison With Purpose.

    If you seriously look into every alternative cancer cure that shows some success, you will find the foods, herbs, grasses, and teas they suggest all contain high amounts of oxalic acid. They simply don’t know why their protocols sometimes work. Connect the dots people and stop throwing your money away.

    Ask the American Cancer Society about tests they conducted over 50 years ago using oxalic acid in the treatment of cancer in experimental mice. The papers and evidence of positive results exist; however, they will tell you they know nothing about it.

    Simply go to the grocery store, eat your chocolate, vegetables, fish, dark chicken, tea and wine. Toss out the microwave and cell phone. Say “No” to fast foods and truly enjoy eating your way to excellent health.

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    Source by Jennifer Prescott

    Views: 0

  • Can Emotional Pain Build-Up If Someone Doesn’t Have A Strong Connection With Their Body?

    Can Emotional Pain Build-Up If Someone Doesn’t Have A Strong Connection With Their Body?

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    After someone has experienced loss, they could end up experiencing emotional pain. When it comes to how severe this pain is, it can all depend on who has passed on.

    So, if a family member has passed on, the amount of pain that they are in could be unbearable. Through being in so much pain, one could reach out for the support of family and friends.

    Additional Help

    This might not be enough, though, and one might end up reaching out for professional assistance. Perhaps their friends and their family are unable to be there for them on a regular basis.

    It could be said that this is just part of life as these people are going to have their own responsibilities to deal with. There is also the chance that these people are also in a lot of pain and haven’t always got the energy to be there for them.

    The Sensible Approach

    The main thing here is that one will be embracing how they feel, and this will allow them to gradually embrace life once again. This doesn’t mean that they will ever ‘get over’ what took place; what it means is that they won’t stay stuck in this emotional place forever.

    Additionally, one may also allow themselves to cry when they need to or during certain times. What this will illustrate is that one has a healthy relationship with the emotional part of their being.

    Just One Example

    If this is the case, it is going to be normal for them to embrace how they feel. Therefore, regardless of whether someone passes on, a relationship comes to an end, or something else takes place that has an impact on them, they will go with how they feel.

    It is not going to be an issue for them to cry or to get angry, for instance, which may generally stop too much emotional pain from building-up inside their body. This is going to allow them to operate as whole human being.

    Two Sides

    Of course, there will be times when facing how they feel will be hard, even overwhelming, but it will be worth it. The reason for this is that having a good connection with their feelings will benefit their life in a myriad of ways.

    For one thing, it will give them the ability to form deeper connections with others, and this wouldn’t be possible if they were emotionally disconnected. Also, their feelings will give them the guidance that they need to live a fulfilling.

    A Different Experience

    For someone else, it could be normal for them to deny how they feel after they have experienced loss. It is then not going to matter what kind of loss takes place as they will respond in the same way.

    Through taking this approach, they may believe that the emotional pain they were in has simply disappeared. Yet, although it may seem as though is the case, this couldn’t be further from the truth.

    Disconnected

    In reality, their mind will have lost touch with their body and this part of them will still be carrying their feelings. However, as their point of awareness is generally in their head, this is unlikely to occur to them.

    To maintain the illusion that they have created, it will be vital for them to do what they can to stay out of their body. If this doesn’t take place and they were to get back in there, they would end up being overwhelmed by emotional pain.

    Twp Parts

    Living on the surface of themselves may allow them to be successful when it comes to their career, for instance, but it unlikely that they will be able to experience intimacy or to live a life that is deeply fulfilling. It could also be a real challenge for them to relax and to just be; if they were to settle down, all the pain that is inside them could start to rise up.

    Being on the go just about all of the time, acting like a ‘human doing’ as opposed to a ‘human being’, will be a way for them to avoid themselves. Nonetheless, this kind of behaviour is often seen as a sign that someone is ‘driven’ or has ‘high self-esteem’, so very few people are likely to realise that something isn’t right.

    What’s going on?

    If someone has the tendency to avoid how they feel as an adult and to live in their head, this could be something that has taken place for as long as they can remember. Perhaps, their early years were a time when they didn’t receive the attunement that they needed to develop in the right way.

    As a result of this, leaving their body and getting into their head would have been the only way for them to stop themselves from being overwhelmed. The years will then have passed, but staying out of their body will still be a way for them to stop themselves from being taken out by how they feel.

    A Build-Up

    Their body can then carry the emotional pain that they avoided as a child and it can carry all of the pain that they have avoided as an adult. The longer they avoid themselves in this way, the more pain there will be.

    With this is mind, the sooner that they face this pain the better it will be. Facing this pain is what will allow them to not just look whole on the outside, but to feel whole on the inside.

    ​

    Awareness

    If one can relate to this, and they want to change their life, they will most likely need to reach out for external support. This can be provided by the assistance of a therapist or a healer.

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    Source by Oliver JR Cooper

    Views: 0

  • The Five Pillars of Marketing Success

    The Five Pillars of Marketing Success

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    Does the following give a pretty good picture of your current marketing activity?

    You have a website but you’re not really satisfied with it. You go to networking events once in awhile. If someone asks you to give a talk, you’re happy to do it. You post on Facebook and/or LinkedIn semi-regularly. When you find the time, you send an article to those on your relatively small email list. You occasionally set up meetings with colleagues to explore opportunities.

    Now there’s nothing wrong with any of those marketing activities. And usually, they will result in landing some new clients.

    But this is not the approach that works to get a steady, predictable stream of new clients.

    Please don’t tune me out here, thinking, “Well, I really can’t do more than this. I’m already stretched thin. If you give me too much to do I’ll get overwhelmed.”

    I agree. It’s not that you need to do more marketing, it’s that you need to shift your marketing paradigm from one of “Randomness” to one that is “Focused.”

    Random marketing is just that; it’s all over the place. You do a little bit here and a little bit there on an inconsistent basis. You are trying to keep your face, name, and message in front of your prospective clients but the results are unpredictable.

    The Random marketing paradigm is not very effective because it doesn’t gain a lot of momentum. You don’t do enough of one marketing activity to grab the attention of your prospective clients and move them to take action.

    The Focused Marketing Paradigm is very different. It’s based on repeatedly communicating very directly to your target market with a very definite end in mind. It gets the attention of your prospective clients and they ultimately take action.

    The Focused Marketing Paradigm has Five Pillars

    Understand and implement these five pillars and I promise you’ll see a shift in your marketing results.

    Pillar One: Focused Goals

    A Random goal is saying something like, “I’d like to attract a few more clients to my business.” Not very compelling is it?

    A Focused goal is much more specific. “My goal is to land 3 new clients in the high-tech plastics business in the Houston area with an average project size of $30,000 each by the end of the year.”

    The more detail, depth, and specificity about the goal, the better. You’ve really thought through what you want to achieve and also have confidence that you could deliver if you did reach your goal. It’s so real to you that you can taste it.

    What is the Focused Goal for your marketing?

    Pillar Two: Focused Program or Service

    Random programs or services are generalized consulting, coaching or training programs. “I offer management consulting and training to corporations.” Kind of vague, right? But this is what I hear all the time.

    A Focused Program or Service is more tangible. “I offer the high-tech plastics industry Management Acceleration Programs for emerging leaders in the industry.”

    In my business, I’ve always offered programs: The Marketing Mastery Program, the Marketing Action Group, and the More Clients Club. And each program has very specific parameters, deliverables, and objectives. It sure makes intangible services easier to market and sell.

    What is the Focused Program or Service you’re offering?

    Pillar Three: Focused Target Market

    In the above example, the target was the “high-tech plastics industry.” But it’s more common to hear things like, “I work with large companies who want to increase productivity.” This is too general and it makes it hard for clients to know if you understand them and can help them.

    A Focused target market is where you are absolutely clear what kinds of people or companies can most benefit from your expertise. And then you articulate that clearly.

    I worked with a financial planning company last year that targeted middle class families in the Buffalo New York area. Guess who they attracted to their practice? When people read about who they worked with on their website, they said, “That’s Us!” and called them.

    Who exactly is your Focused Target Market?

    Pillar Four: Focused Message and Value Proposition

    A Random message or value proposition tends to be too general and can be hard to pin down. It avoids making a promise that is meaningful to the prospective client.

    Messages such as, “We offer the best service in the industry,” or “Smart insights into great management,” are meaningless to your prospective clients. The value is not immediately obvious.

    A Focused message or value proposition zeros in on exactly what your clients get and what it means to them. I admit that this can be the marketing pillar that is hardest to pin down. Ultimately you have to test a number of different things.

    For the re-launch of the More Clients Club, my current value proposition is: “Everything Self-Employed Professionals Need in One Place to Attract More Clients.” And now, of course, I’m bending over backward to deliver on that promise.

    And a marketing message or value proposition is much more than a sound bite. Your message must permeate every aspect of your marketing, from your website to the emails you send out. Your prospects need to be constantly reminded of the value you offer.

    What is your Focused Message or Value Proposition?

    Pillar Five: Focused Marketing Strategy

    A Random marketing strategy is much like the collection of marketing activities I outlined at the top of the article. You’re just all over the place, throwing something at the wall, hoping it will stick, with no organized system or plan.

    A Focused marketing strategy is more like a putting on a theatrical production. You have the script, the actors, rehearsals, and opening night, all executed on a strict timeline.

    Two examples:

    For my Marketing Mastery Program, I held a series of introductory teleconferences, invited those interested to apply for the program, interviewed each applicant, and then converted 50% into participants. Over a 6-week period, I filled my business for a full year – four years in a row.

    A career coach in one of my programs recently filled her practice in three months with a focused campaign of personalized emails designed to get appointments with her ideal clients. Then she converted a large percentage into paying clients.

    That’s the power of a focused marketing strategy.

    You need to identify the right marketing strategy for your business, but even more important is the way you organize and implement the strategy.

    Developing a focused strategy is the most complex and challenging of the Five Pillars. You can’t just put together something haphazardly and hope you get the equivalent of a professional Shakespearian production.

    What is your Focused Marketing Strategy?

    If you work to build a focused plan with these five solid pillars, your marketing will work better and faster, attracting more of your ideal clients, usually at a higher rate.

    I recommend you work on one pillar at a time. Write them out and fine-tune them until you feel confident and excited about them. Yes, you will need to do some research and study to make sure your plan is viable. But this is certainly better than spinning your wheels with a random strategy that is going nowhere.

    Cheers, Robert

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    Source by Robert Middleton

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  • Advantages and Disadvantages of Multi Level Marketing

    Advantages and Disadvantages of Multi Level Marketing

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    Multi Level Marketing has been a popular way to make money for years. People get involved in MLM as it brings amazing income potential. However becoming successful in MLM isn’t easy and requires some effort and finding right people to work with as it’s pretty much about building relationships.

    MLM is any business where payouts are made at two or more levels deep. The concept of MLM is quite traditional and it’s about building your downline in genealogy form where usually you benefit from all levels and branches of your genealogy tree.

    MLM is attractive, however it requires from marketer to take different approach than in any other form of marketing and selling.

    The reason is that unlike in traditional marketing where it comes to sell products, the main point of MLM marketing is rather selling hope and encouragement to become successful marketer to other people.

    That’s why Multi Level Marketing is considered relationships business, not sales business. What it means is that in order to become successful, you need to find the right people who will join your downline and duplicate the steps you have taken to make money. While in many MLM companies you are limited to benefit from referring new members and building your genealogy tree, the other ones also involve product sales as an additional option to make money from your team building efforts.

    When the sales are involved usually your job will be to recruit distributors who recruit more and more distributors infinite levels deep. The sales generated by all of them count toward your commission. So the rule is simple the larger the network of distributors built the more sales can be generated and more commissions can be earned.

    The final question is: Is MLM marketing good business model for everyone?

    Well it depends on the level of one’s experience and motivation.

    The advantage of MLM is that it’s very effective and profitable form of marketing where success is result of consistent work and effort put by more than one person.

    Where many people put their efforts and take action together to build their MLM business the income potential increases amazingly and can grow to the really high level over the years or even months.

    Another benefit is that when you manage to build a team of motivated and good marketers you may get to the point where they will be doing all the job for you so that you’ll be able to benefit from your teamwork at minimum effort on your part.

    However to get desired results in MLM marketing it takes some time, effort, proper knowledge and skills.

    Building relationships and profitable team is a long process and requires a lot of patience, time and money investment.

    The main problem here is to get the right marketers into your genealogy. The skepticism is lurking around nowadays and many people don’t believe in success on the Internet.

    The job that has to be done is to show them that it is possible, encourage them to join your business and finally make them take action and duplicate the required steps.

    That’s why mastering great communication skills is essential. Another thing that might be difficult is mentoring people.

    When you finally manage to build your organization, you need to become a mentor who has the knowledge that will help your team members become successful as well. That’s why learning everything about the MLM business you are in is important as you will need to pass this knowledge forward to your organization members.

    MLM business is really effective marketing model and may become your source of steady and solid income as long as you take it seriously and do consistently what is necessary to build your team.

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    Source by Daniel Gebura

    Views: 1

  • Digital Medicine Platform for Treatment of Cognitive Disorder

    Digital Medicine Platform for Treatment of Cognitive Disorder

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    Akili, a pioneer in therapeutic prescription digital medicine has closed successfully it’s $55 million financing Series C trial of medicine. This funding follows a successful trial, including study, developing and testing a novel digital medicine named AKL- T01. This flagship product of Akili aimed to treat a type of cognitive disorder- attention deficit/hyperactivity disorder (ADHD). Once approved and launched commercially, it would be the first digital and standalone therapeutic medicine for ADHD. Company’s other product in the pipeline and research, AKL-T02 will treat autism spectral disorder (ASD) or what simply known as autism.

    Autism refers to another type of cognitive disorder, particularly in children, making them difficult to interact socially. The repetitive behavior and underdeveloped speech and verbal communication render them vulnerable in society. The reason behind autism could be genetic as well as environmental influence.

    The above news has brought in a new ray of hope for an autism patient where there is no specific traditional medicine is available for its cure. This new development has the potential for treating this disorder, probably with more efficiency.

    This funding will also help to advance products in the pipeline for treating multi sclerosis (MS) and depression. After approval by the U.S. Food and Drug Administration (FDA), it will be launched commercially for the patients. According to Akili AKL-T01 would be a standalone treatment for ADHD.

    The company’s founder and CEO Eddie Martucci is quite happy with the response of investors and welcomed the financing. He said this financing indicates faith of people in his company’s potential in digital medicines and growth. According to him, the company will continue to grow and supply novel solutions in the redefined healthcare sector.

    Akini Interactive is a company who believes in transforming healthcare through its digital therapeutics medicine solving Neuro-cognitive disorders. It believes in targeting specific cognitive area or nerve which has been suppressed by the dysfunction. The treatment includes, interestingly, not any pill, but customized action video games for patients to play.

    Video games are designed by neuroscientists and entertainer engineered with algorithms to treat a cognitive disorder like depression. According to the company, highly-interactive and highly engaging games provide a therapeutic experience to patients which actually benefit them. Through high-end therapeutics interactive video games, the specific regions of the brain could become functional which has been suppressed by the disorder, improving the condition of the patient. There would second by second tracking of patient’s cognitive response and data available for any improvement in the patient’s condition.

    AKL- T01 if approved by the FDA and then it would certainly indicate towards the acceptance of new healthcare solutions for patients. It has the capability to transform the whole healthcare process and system in coming years. This funding will boost the confidence of other investors, which are planning to invest or come together for such digital medicine research and development in the future and those patients who are searching for new areas to treat disorders like autism could be more than happy to read such positive news.

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    Source by Shalini Madhav

    Views: 0

  • Successful Entrepreneurship – Cracking the Code

    Successful Entrepreneurship – Cracking the Code

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    We've heard stories of penniless immigrants who came to Canada with nothing but a dream, but within a single generation accumulate a lot of wealth. How do they do it?

    This is a mystery to the typical person who graduates with a post-secondary education and goes on to work in the labor force as an employee (ie, most people!). This is because our educational system specifically trains its students to become employees rather than entrepreneurs.

    So when we hear about these rags to riches stories, we ask ourselves – "how did they do it?" As someone who grew up in an entrepreneurial household, here is my take on Cracking the Code to Successful Entrepreneurship:

    1. In most cases, one will never become truly financially independent working as an employee. Whether you are an entry-level bookkeeper or the CEO of a large organization, you can be unexpectedly fired at a whim by whoever you report to. You are therefore susceptible to financial catastrophe.

    2. Therefore, the only way to achieve financial independence is to build and maintain a successful business.

    3. There is a "magic formula" that will allow to evaluate a businesses' odds of success:

    [( Sale price of product – Variable cost of product) x Units sold] – Fixed Overhead Costs = Profit

    This formula will be very familiar to accountants – it's called the Contribution Margin Ratio.

    Let's demonstrate this formula using a Bubble Tea business. Wonder why there are so many Bubble Tea shops in Toronto? Because they make a heck of a lot of money with little risk:

    Price per bubble tea drink – $ 4.00

    Cost to make per drink (water, powder, sugar) – $ 0.50

    Drink sales per month assuming 100 sold per day – 3,000

    Monthly rent for shop – $ 3,000

    · Assume no labor costs – in the early years, the owners will work the shop themselves

    · [($ 4.00 – $ 0.50) x 3,000] = $ 10,500 in sales

    · Profit after paying rent: $ 10,500 – $ 3,000 = $ 7,500

    Once you apply this formula to the multinational soft drink companies to analyze their beverage businesses, you can begin to understand why soft-drinks companies have grown from humble beginnings to global companies they are today.

    You can also use this formula to evaluate almost any small business you might be thinking of getting into: restaurant, nail salon, hair salon. You should quickly realize that it's best to choose businesses with a high profit margin (ie, high selling price for produce / service and low cost of supplying the product / service) and high customer traffic (ie, units sold, people serviced).

    Seeing the Future – Cash Flow Projection

    You want to know if you'll be making a profit before going any further. If you skip this step, your chances of failing increase significantly.

    Investigate your costs to start up and run your business. The most common are:

    · Rent – how much will it cost to rent at the location where you want to set up?

    · Wages and payroll tax – will you need employees or can your run the business yourself? How much do you need to pay yourself to meet your personal living costs?

    · Advertising costs – what types of advertising will you use – TV, radio, internet – and what is their cost versus their potential return on investment?

    · Cost of inventory or raw materials – will these be imported? If yes, you'll need to factor in the impact of exchange rates on your profitability.

    · Purchase of equipment – general office equipment like a phone system, computers and IT network, and furniture, as well as specialized equipment for your specific line of business like restaurant equipment (if you're opening up a restaurant).

    · Business liability insurance – to protect yourself from liability if someone is inadvertently harmed by your product or service, or if someone is injured on your premises.

    · Pricing – how much will you be able to sell your product or service so that's it's competitive with others in your line of business

    Once you've figured out your monthly costs (ie, your overhead) and pricing, you're now in the position to determine how many unit sales you need to make to breakeven – remember the Contribution Margin Ratio that we looked at. Use a spreadsheet to build a cash-flow projection model.

    Protecting Yourself – Creditor Proofing

    If things don't work out for your business you could be financially ruined. Therefore, consider the following techniques to protect your personal assets from your business creditors.

    1. Incorporate the business. This will provide you with a level of creditor protection – most of a corporation's obligations are limited to its assets so this structure can provide protection for personal assets. This structure also has income tax benefits, which will not be discussed here.

    2. Always pay statutory debt on time, specifically:

    · Payroll source deductions;

    · Federal and provincial sales tax collected; and

    · Employee wages and vacation payable.

    Corporate directors can be personally responsible for these debts, notwithstanding that the business is incorporated. In many incorporated small businesses, the shareholder (ie, the business owner) and director are the same person.

    3. If you can, avoid giving personal guarantees of your corporation's business obligations (eg, landlord, suppliers) unless it is absolutely necessary.

    You will need a financial expert on your team to deal with the issues raised in this article. Therefore, I would strongly advise that you contact a CPA who can help you further.

    For all you aspiring entrepreneurs out there, I hope that I've helped take out some of the "mystery" behind successful entrepreneurship. Use this tool wisely and never stop dreaming!

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    Source by Victor Fong

    Views: 0

  • 5 Top Video Marketing Tips You Cannot Afford To Ignore

    5 Top Video Marketing Tips You Cannot Afford To Ignore

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    Are you deploying online video for marketing purposes? If not, then you should know that visual clips trump all other forms of online communication. Let us explore 5 top tips that you need to follow in order to succeed in this ever-growing online marketing segment.

    1 – Visuals and Animated Clips Are Simply More Effective

    If you have heard that the use of video clips for SEO and promotional purposes is the latest trend, than you have heard correctly! Streaming and general animated content is the most effective marketing strategy when it comes to reaching your potential customers and creating an unforgettable impression.

    A question might arise as to how a video marketing strategy can really increase organisational visibility and draw in more customers. If you are already in business, you most likely have the initial tools right at your fingertips.

    2 – Video Is Far More Effective Than Pictures

    We have all heard the expression, “a picture speaks a thousand words”. So why use a photograph when we can now use video? Creating an online video clip for advertising purposes will always be a more dramatic marketing strategy when compared to articles and pictures.

    The likelihood is that your video will leave a memorable image in your potential customer’s mind. At the same time it also sets yourself apart from your competition. Research has shown that short clips that are created for marketing purposes are more likely to be retained in one’s memory. In addition, they are remembered far longer than descriptive writing or audio segments.

    3 – They Convey More Information Than Articles

    As opposed to merely reading about the benefits of your products or services, your visuals will be able to dramatically communicate this information. Customers will also be able to hear the enthusiasm in your commentary. To make this point, you probably have heard the following expression associated with this particular advertisement even though it was ten years ago.

    This refers to the phrase “set it and forget it”. It was used in a marketing clip created a good few years ago, but still relevant in modern-day marketing. The commentator continuously repeated the expression at various points during the presentation. This is an excellent example of how effective video marketing can be.

    4 – Video Engages Your Site Visitors

    As indicated, if you are already in business, no doubt you have an email contact list. Therefore, one of your daily functions revolves around emailing various individuals. With regards to your customers, you are most likely providing them with information pertaining to special deals, new products or services. What this means is that you now have the ability to send video emails as opposed to written ones.

    Traditional platforms such as Outlook Express do not have the ability to fully accommodate online video. However, there are other relatively new business and advertising platforms that can and offers a phenomenal capability to interact with your customers and prospects.

    5 – It Can Directly Increase Your Sales

    Using active online imagery as part of your overall marketing strategy dramatically enhances the possibility of increased sales and your general success. Your product brand and promotional communication is far more likely to remain in your potential customer’s mind’s eye through clips or video streaming.

    In addition, using visual imagery on your website and sending out video emails will prove to be the most direct and cost efficient method to reach your market when compared to other marketing strategies.

    Video marketing as a promotional platform is rapidly gaining momentum in the business arena and you now have the opportunity to implement your very own effective online campaign.

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    Source by Gerard Mohamed

    Views: 0

  • How To Find A Good MLM Opportunity!

    How To Find A Good MLM Opportunity!

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    How to find a good honest MLM Company after investing precious time and money with maxed out credit card debt, multiple failures, and not knowing what to do next is the reality many people experience.

    After working on-line for years, with more failures than successes; I learned how to create a financial freedom lifestyle by research, careful thought, planning and being comfortable with a business

    Jane wanted something to help supplement her retirement income. A friend introduced her to an online marketing opportunity that could accumulate wealth and Jane didn’t need to do anything but set it and forget it. The company did the work and she just received a weekly check.

    She signed up with no money for this business convinced that the first year she could earn ten thousand dollars a month passive income. But then her free sign-up came with an up sell including admin fee, a twenty-nine dollar monthly website fee to use the back office, and the company offered a marketing system for twenty-nine dollars a month.

    Two months later Jane quit, but immediately signed up with another company and continued joining business after business. Nothing worked. Jane learned the hard way after losing thousands of dollars that getting involved an MLM Company needed serious consideration.

    If you’re like Jane and are spending more money than you’re earning; chances are you’ve made a mistake. Are you working in a field that you’re interested in, enjoy and won’t stress you to the breaking point? Are you comfortable using the product and selling it? Are you willing to recruit other people and help train them? If you answered no to any of these questions; it’s time for a new start.

    A few tips to help you get starting in the right direction.

    1. Decide how much time you want or need to work a business.
    2. Look for a company that sells products that you would use.
    3. Read the product labels. If you’re comfortable then buy the product.
    4. Research the company, look at the Better Business Bureau Rating.
    5. Check to see if this company is in good standing with the Direct Selling Association.
    6. Learn about the Founders/Management of the company (and research those people.) Are they trustworthy?

    When you finally chose a company, read carefully the policies/rules/disclaimers and privacy statement.

    MLM marketing is a business that requires planning, setting goals, action, and time. Marketing strategies are critical and can become marketing tragedies; market with caution.

    Remember this; Everyone is not your customer. And everyone is not interested in joining an MLM Opportunity.

    I’ve only touched the surface about how to find business that you could be successful at working and also have fun doing it.

    People buy from people; not companies. Brand yourself not the company. That company may not always work out or stay in business. By branding yourself you can move on and keep your followers.

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    Source by Patricia A Gaines

    Views: 0