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Tag: Writing

What Marketing Strategy Is the Best for You?

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If you pick the right marketing strategy, you’ll be like that little guy in the middle of my diagram above. Yes! Winning! Fist pumps!

The problem with marketing today is that there are way too many options and it’s much too confusing. It makes me dizzy just thinking about this stuff and I’ve been immersed in it for 35 years.

Well, I lay down on my bed last week with a notepad and started to map out my “Unified Theory of Marketing Strategies” with an emphasis on online marketing.

And I actually came up with something that’s not totally confusing, and might even be helpful to a few people.

Here goes…

It’s yet another four-quadrant grid where the vertical axis is a scale from easy to hard and the horizontal axis is a scale from passive to proactive.

I emerged with these four snappy quadrants:

Hard and Passive = Multimedia

Easy and Passive = Publishing

Hard and Proactive = Presentations

Easy and Proactive = Email

Now, all of these strategies can be effective. But, yes some are easier than others. And the passive ones tend to take a lot longer than the proactive ones.

Hard and Passive = Multimedia (Videos)

Everyone is crazy about video these days. It’s a challenging, yet passive strategy. You put a lot work into creating a video and then post it on YouTube hoping people see it.

It’s difficult to do well. It’s time-consuming and it can be expensive. And most videos are pure crap. If you want to do it well, it takes a chunk of change and a lot of time.

Throwing up a lot of little videos on your website can be a nice touch, but they usually don’t get people to call you in droves.

So, as you can see, I’m not crazy about a video strategy for self-employed professionals. I’m not saying they can’t work, but it’s a whole lot of work to do right.

Best example: A non-duality teacher named Rupert Spira (non-duality.rupertspira.com/home). He does live workshops and films everything. Then his staff chops them up into questions and answer segments and posts them on YouTube. They’re five to fifteen minutes long. And what you see is what you get. No pitch, no hype. It’s his teaching unadulterated.

He has hundreds of videos on YouTube with hundreds of thousands of views. Does it work? Well, his workshops are always full and all he does is a low-key email announcement to his list every month or two.

I like this approach a lot. Got a lot of good content? Look good on video (unlike yours truly)? Then you may want to emulate Rupert.

Easy and Passive = Publishing

I happen to like this strategy a lot as it, ahem, built my “Empire.” It’s relatively easy: Write a how-to article on your subject matter once a week, send it out to those on your e-list and publish on your blog. Fame ensues.

But online publishing can be a lot more than that. You can take those same articles and publish them on Medium, LinkedIn, and Ezine Articles. And then you can announce them on Facebook, Twitter, Instagram, and Pinterest. Sometimes you can get big exposure when writing an article for a major online publication. Web traffic multiplies.

The cost is zero; an article takes from two to five hours to write (unless it takes you several days). And your ideas are online for eternity to be discovered by those looking for practical ideas. Some will opt-in to your e-list and perpetuate this virtuous marketing circle.

The downside, of course, is that, according to my extensive research, (a 10 second Google search), there are 2 million articles published online every day. The mind reels. So your stuff will be out there, but somewhat lost in a very big haystack.

I’m still a big advocate of online publishing, but the mountain is getting steeper and steeper. Just writing an article or two here and there won’t help you much.

Best Example: Well, other than mine, of course, check out Henneke of Enchanted Marketing. She has a wonderful, readable, fun blog on business writing and blogging. And she walks her talk. It’s all about well-written, relevant content. If you don’t have that as a foundation, it’s a total waste of time.

Hard and Proactive = Presentations

I built my business on presentations in front of live audiences at professional associations and chambers of commerce. It got me attention, added people to my mailing list and generated warm leads for marketing coaching.

And I still do presentations today in the form of webinars. I just filled my recent group program with the help of a couple webinars (also called video conferences). They most certainly do work.

But I put presentations in the hard category, not because they are all that hard to give, but can take a long time to prepare. The last one I did took me two full days. There were about 200 slides (whew).

Yes, that’s not the only way to do a webinar. You can just go live on Zoom Video, and that can work as well. You ultimately have to find your style and test what works.

Presentations are proactive in that at the end you can ask for the business. And, of course, you can turn the recording of the webinar into a video in a snap and send it out to those on your list. Watch it here.

So presentations will always play a big part in my marketing toolkit.

One other thing though – If you don’t have a LOT of people on your email list, good luck in getting much of an attendance. Yes, you can do guest presentations hosted by others, but you don’t have the same control and ability to pitch your professional services.

Best example: John Nemo of LinkedIn Riches (linkedinriches.com). His webinar is a blast. There are a lot of them out there in the online marketing world. And many, Like John, have set them up as evergreen webinars that are scheduled to play automatically several times a day. These are kind of a hybrid between publishing and presentations.

Easy and Proactive = Email

In my opinion, email is the most powerful overall marketing tool. And it gets the least respect. But I can’t imagine even being in business without email marketing.

Social media gets all the PR and all the attention, but email gets the business. A recent study showed that email generated 40 times the business results of Facebook and Twitter combined.

Email is the online tool that’s been around the longest, and I think it’s taken for granted. Promotional emails have expanded exponentially over the years, but most of it isn’t very good.

We wade through our email boxes like we sort our mail over the trashcan. Delete, delete, delete. Why? Because it’s either not relevant or it’s boring. Usually both.

I feel that email has the greatest potential of all the online marketing strategies because it’s both relatively easy and the most proactive marketing medium of all. Your message goes right into the mailbox of your potential client. Nothing else can do that.

Marketing email holds great opportunities for improvement in several areas:

1. How to incorporate humor as the most powerful attention-getting device in existence (that almost nobody is using).

2. How to telegraph your value proposition straight to the minds and hearts of your prospect.

3. How to make your emails clear, focused, and easy-to-read.

4. How to craft a compelling call-to-action that is hard to resist.

5. How to get emails to thousands of your prospects without looking like spam.

If you’re not working on ALL of these, your emails will not get the attention and response you want.

Best Example: Therapy Practice Accelerator. Visit this site and get on the list just to see the brilliance of the email marketing. It’s all about demonstrating results.

What marketing strategies will you choose?

Take the four marketing quadrants into consideration. The easier a marketing activity, the more likely you’ll actually do it. And the more proactive a marketing activity, the faster the response you’ll get.

Cheers, Robert

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Source by Robert Middleton

Views: 0

December 23, 2019
3 Online Dating Profile Samples To Get You Noticed

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Writing an online dating profile can be difficult for many people using a dating website. There are many generic dating examples online that sound the same. Many dating members are searching on how to write the perfect online dating profile. Here are 3 creative examples that I’ve concocted, which can inspire a single guy or single girl on any dating website!

First Example:

“Hello to everyone reading this! I’m new to the online dating scene and have heard good and bad things about it. I never assume anything before finding out all the facts on my own. I am newly single and want to move slowly back into dating. If you are someone who likes to take things slow and use their slow cooker, send me a message!

“My adventurous side has me watching anything on storm watching and would love to try it with someone who knows what they are doing. It’s always great to learn new things and have a list of things I’d like to accomplish by the end of the year. It would be nice to meet someone who wants to learn new hobbies and interests from each other. I am a chef by profession and artist by the weekend. I am a self-taught artist who enjoys dabbling in paint, ceramics and anything unusual.

“If you are a risk-taker and would like to know more, I would enjoy receiving a message from you. Tell me what you find risky. Have a creative week and watch out for that storm!”

Second Example:

“I really don’t want to bore you to tears by writing about what a great catch I am. I’m sure you’ve read many dating profiles that have told you they are perfect for you! I’ve always believed that actions speak louder than words don’t you think? It would be great to meet face to face for coffee and see where it goes from there.

“I’m not scared to let you know that I have flaws. I’m a perfectionist and can use a whole package of good paper trying to handwrite something. With the internet world taking over, it’s nice to write an actual handwritten letter to family and friends. I know that recycling is huge so don’t worry, I do use the paper I’ve scrapped for other things! You would think because I’m a perfectionist that I have the perfect job. That, I have not perfected yet. I’m still looking for my true calling and am taking part-time classes at the University after work.

“If you are honest and are looking to meet someone for casual dating, make sure to email me. I am looking to date but if it leads to something more, it’s always a good thing. Don’t forget to tell me something about yourself!”

Third Example:

“I’m a person who enjoys meeting new people all the time. I love to socialize, embrace life and am a lot of fun if I say so myself! Online dating has been quite the adventure and I am still looking for that special someone. If you are looking for someone genuine, I’m your man! I don’t have patience for people who pretend to be something they are not.

“I’m honest, forgiving and love to laugh. If you can make me laugh, I would be interested in speaking to you. There are too many people who take life seriously and don’t make time to enjoy the finest pleasures. That would include taking in the outdoors, sitting in front of a fireplace and eating gummy worms on a regular basis for me!

“Tell me what your idea of having fun is. I enjoy the weekends out when I am not working in the week and would love to have someone accompany me. It could be an evening of taking in the local comedy scene or local bands. Drop me an email and we’ll chat soon!”

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Source by Yaro Babiy

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December 22, 2019
The Age of The Information Entrepreneur

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This has been changing rapidly, and now, an increasing number of entrepreneurs are starting to use e-books as a method of catapulting themselves into the limelight, using the option to become influencers, and gain a following through sharing of information. The ones who are quite savvy about how they do this, loop the system back and use their e-books as part of a sales funnel, whether it’s apparent or not.

It used to be the case that the task of writing a book was tantamount to embarking on a long and arduous journey, that required long periods of time, great planning and dedication, an agent, the approval and acceptance of a publishing house, and more. This is no longer the case… Anyone who has wanted to write, can… and you can get your book published and ready to sell in less than 48 hours after it’s written. And no, it doesn’t take a great level of skill or any secret or specialised knowledge… I’ve done it, and have helped others do the same just by following a few simple steps, and using more simple steps have gotten books to #1 ranking spots – for some of them, without even a review to reassure buyers, (though I wouldn’t recommend this). So, if it’s that easy, why isn’t everyone doing it, and why aren’t all entrepreneurs who have published online have booming businesses?

Well, in the answer lies what’s key… it’s not enough to simply write, what’s important is that you write content that others will find useful, and want to read, and more than that, essential for success is using that content in the right way. Let me expand…

1) Whatever your entrepreneurial niche, learn what it is that people want to know more about.

2) Write about this, keep it clear and simple… often short guides will get you further than long, complicated books.

3) Publishing is easy, get your books on Amazon.

4) Consider discounts and freebies… remember, it’s about exposure, publicity, and looping people back to you!

5) Build up a database of everywhere you can promote your books. Take the time to research the social media groups, blogs etc. Ensure that they’re appropriate to your niche.

6) Take the time to promote your discounts and freebies, and be honest and genuine about what your book delivers, and why people should get it.

7) In your books, direct people to your website, subscriptions, other books etc.

8) Always OFFER QUALITY & VALUE, and when you are looping people back to you, it should be to offer more value. Don’t use your books as a hook, only to steer people to an offer that isn’t worth the money or time they part with in exchange for it.

9) The more quality and value you offer, the more repeat customers you’ll gather.

10) Include snippets and tasters of your content on social media, blogs, forums etc.

11) Repeat… remember, if you are choosing to be an influencer through information, you have to keep at it.

And that’s it, in a nutshell! It is an era when anyone can be an author, so use your knowledge to your advantage!

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Source by Noleen Mariappen

Views: 0

October 12, 2019
Affiliate Marketing For Beginners – 5 Steps To Start The Process

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Affiliate marketing is an awesome tool for any company to use and take advantage of.

The commissions for each product and each company will vary. Usually, where the commission is lower the affiliate can generate more sales due to the product popularity, cost, and brand awareness. Many digital products found on sites like ClickBank.com pay up to 75% commissions on sales and the affiliate can also generate a recurring commission as well.

It’s important when learning about the simple affiliate marketing for beginners process, not to feel overwhelmed, as there are a number of “things to do” from start to finish.

This is not a get-rich-quick plan but an online career that can generate 10,000’s per month indefinitely. Many affiliates have multiple sites, some earning little and others earning a lot of revenue.

It’s not hard to become an affiliate and normally there’s no charge to join. Many companies will require that you have an active website and some, like Amazon, will cancel your affiliate account if no sales are made within 6 months of joining. You can re-apply at a later date and be sure to have enough site traffic to make some sales.

5 Steps To Start The Process of Affiliate Marketing For Beginners

1. Choose a topic or niche

Make a list of things that really interest you and see if there’s something that you are really passionate about. Make another list of products that you could promote for each interest on the list. I would start with about 5-10 interests and products and trim that down to one topic or niche and the product(s) relevant to that choice. Now forget about the others and focus completely on your chosen topic.

Let’s say, for example, I have a passion for football or camping. I could do some research and discover that there is a strong market interest in one or both. Then I would choose my niche camping or football and decide what products to promote on my new (camping or football) website.

There are thousands of companies that have affiliate programs online, for example, Amazon, eBay, and ClickBank to name just a few. There are many affiliate networks with thousands of programs to take part of but choosing doesn’t have to be difficult once you have your niche selected.

2. Build Your Own Website

This is easy when you follow a step by step plan. WordPress and some other sites make it really easy, however, there is a very real learning curve that needs to take place for our own growth and development. Take the time to learn everything as you go and don’t be in a rush to make money. This is more of a long haul opportunity where it’s very easy, over time, to have 3-4 websites earning revenue each and every month.

3. Fill Your Site With Quality Content

Now it’s time to add continuous relevant, quality content by writing or producing articles to post at least a couple of times per week or more, if possible. It’s better to have as the length of the articles 1000+ words each. The search engines like to show their viewers quality well-written articles.

Check out some other articles that are written by others on the same topics and compare yours to theirs and maybe you’ll see that you are just as good a writer as they are. You might see a few things in their writing style, type, images, and site layout that you like or don’t like.

All of the pages and posts on the website should have useful topics and information written especially for those interested and searching within the niche. Place a few links on each page and post so that the readers can click on the link and go to your website to see what it has to offer them. When someone makes a purchase you get a commission.

4. Draw Targeted Traffic

Promote your site when you feel it’s ready for traffic, similar to opening a store. Now another phase of the successful journey is to attract like-minded, targeted viewers to the site to benefit from your offer with some making purchases earning commissions for you even while you’re sleeping or on vacation.

There are a lot of marketing strategies to choose from which include article marketing, email, social media – Facebook, Twitter, Pinterest, Instagram, forums, commenting and leaving links and more. Your focus now is on getting accounts with the social media and posting comments with links back to your site.

Everything can be outsourced and something most probably will be as one person can only do so much. It’s best to work with a partner if possible, someone who you work well with and that will make for much less outsourcing.

You’ll need to keep producing fresh articles for your website to maintain a good ranking with the search engines.

5. Collect Commissions

This is the best part and if one can do the previous steps well and be persistent and overcome all obstacles, that person will do very well with affiliate marketing and collect monthly commissions.

I do recommend a couple of more things:

1. Find an affiliate network that has personal mentoring set up to help you every step of the way. When someone first starts out there is a real learning curve and you’ll have questions to ask along the way.

2. Be part of a great community of active, like-minded individuals, all with the same purposes. A nice community like this can be a fantastic tool to be used whenever a situation arises that you need help with. Here one can get feedback on their articles, ideas and get questions answered. One can also, as part of the community, help others whenever they can.

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Source by Peter Mangini

Views: 0

October 12, 2019
Best Video Marketing Tips You Should Know About

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If you’re responsible for marketing a business, you need to get involved with making videos for your company. No two ways about it; video marketing is an effective and evolving tool for marketing that nearly every marketing manager can benefit from. Check out the tips in the following article to get started on your video marketing campaign today.

Don’t be afraid of complex video marketing strategies. It is simple to make a good video with basic equipment. You can show customers your workplace, manufacturing centre or just discuss your expertise.

Videos can easily be used to explain your products or services to potential customers. Seeing how a product works will help your customers understand how to use your product and why buying from you is preferable to other sellers. So, learning to make videos to explain what you are selling will easily help build your customer base.

After you have published your video, include your web address in the video description. You will also want to include several keywords that describe your video in the description. This will help users find your information and search engines effectively rank your video. Your web address can also be included in your video.

When shooting a video it is okay to keep things simple with your equipment. In most cases, it’s not the technical brilliance of the clip that achieves the desired results. Some of the most basic video marketing has been done by large corporations like Dell or Apple.

Remember how important a catchy title is to the success of your video. More viewers will be interested in your videos if the titles make sense and attract their attention. This is what makes them more interested in the topic you’re discussing. Take some time to brainstorm titles that are creative if you want your video marketing to be successful.

If you are thinking of using video marketing to increase your sales and website traffic, then look to your competition for some clues. See what is working for them and try to capitalize off of this information. You do not have to copy them, but see what is working for them and try to make it work for you.

Don’t only rely on videos in your marketing campaign. They are great marketing tools, however, they should not replace your other marketing tactics. Videos should not replace content creation like article writing or blogging. Videos should simply be used to enhance the content in your marketing campaign and to build up your link portfolio.

The content you use needs to be interesting. Make your video really pack a punch. Popular video hosting sites such as YouTube can expose you to many potential customers, but there is no way to attract them with boring videos. A lot of people want to watch videos that are relevant. Interesting videos ultimately increase traffic.

Maybe you aren’t going to be the star of your show, but you do need to find a good spokesperson or mascot to help market your videos. Try to find somebody that is natural when speaking and generally makes people around them feel comfortable. People want to watch somebody they feel that they can trust.

If you have a product that is quite difficult to use, you should create a video that will give step-by-step directions to users. They will appreciate the time you took to explain your products to them. This will make it more likely they will come to you when looking for additional products.

Keep in mind that some people surf the Internet using large screen televisions for their monitors. YouTube accepts large video files now. So, do not turn your nose up at high-definition content. Someone looking at your content on a fifty-inch plasma will not buy from you if they just see pixels.

Make sure each video contains a clear call to action. Inform your viewers of where your products and services are located and insist that they act immediately. Make it easy for your visitors to follow through by making your instructions simple and clear. Specific, bold calls to action are smart ways to conclude your videos.

Perfection is not your goal! You do not need professional equipment to create quality videos. A webcam or a basic camera will be enough. Also, if you have a cell phone with a video camera on it, you can utilize it for your work. So long as you have solid information and remain professional, people are going to watch your videos.

Try to let your unique personality come through in your videos. Your audience is predominantly interested in seeing exactly what you have to offer. The more viewers feel that they know you, the more likely they are to develop a relationship with your brand and not with your competitors! Many customers appreciate the chance to link a friendly face to a company and its products and services.

Don’t think in terms of a single video. Think of an entire series of videos, which can become a marketing campaign. If you create a show which appears every week on a specific topic, for example, people will come back to see what’s new, and you’ll grow a loyal viewer base.

Once you begin with video marketing, you’ll probably find it impossible to stop. It’s effective, easy, cost-effective and really fast to produce! It can also put your business on the Internet map, boosting your customer base right along with the bottom line. Get started soon and realize your potential in video marketing.

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Source by Cameron Nyack

Views: 0

October 12, 2019
Multi Level Marketing Advertising Ideas for Your Network Marketing Home Business

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Advertising in Multi-Level Marketing is vital to any Network Marketing Business. Starting your Multi-Level Marketing business does not have to cost your hundreds or even thousands of dollars. I want you to read that last sentence again, because it is very important.

When starting a business, be it a home based business or any other Multi-Level Marketing home business, you need to design a budget. You do not have to go broke starting your Multi-Level Marketing business.

There are many great low cost and even FREE tools including advertising that will help jump start your Multi-Level Marketing business. Here are several FREE advertising ideas to help you start advertising your Multi-Level Marketing business.

8 Multi-Level Marketing Advertising Strategies

1. Writing Press Releases: Writing a press release is not difficult, it is not any different that writing any other type of document. Write a press release about your Multi-Level Marketing business, your product, your company opportunity, when you have accomplished a new level of achievement in your company’s compensation plan. There are so many reasons to write a press release, it creates great exposure for your Multi-Level Marketing business. Many websites offer tips on how to write a press release and where you can submit your press release. My favorite place is prweb they offer tips and ideas, and FREE posting of your press release.

2. Submit Your Articles: There are many great websites and e-zines to submit your articles to. Make sure that your articles have great value to the readers and that it is informative. Writing articles is a great technique to brand you as an expert in your Multi-Level Marketing business. Having your articles listed on different websites and e-zines will allow other publishers to “borrow” your article for their website, e-zine or newsletter. You want to be sure to have your “bio” at the end of each article you write also make sure that you have a link to your Multi-Level Marketing business in your bio. Your “bio” stays attached to your article no matter where or who “borrows” your article. Keep in mind having one of your articles in one e-zine it could reach potential thousands of prospects.

3. Write Blogs: Another great tool for your articles. Search Engines love blogs and the Search Engines spider’s blogs more often. Remember you can have several different blogs and I believe it is important to have several different blogs for your interests. For example, I have a few blogs at this time, one for recipes and cooking, one about my Multi-Level Marketing business and the third about Direct Sales and Multi-Level Marketing tips and tools. I also plan to set up a couple of other blogs in other areas of interest to me. On your blogs you should have links to your various websites, the e-zines where your articles are located. One reason for putting your articles not only on your blogs but other websites and e-zines is that more links coming into your personal website the better the rankings in the Search Engines and of course more potential customers and prospects to your website.

4. FREE Advertising Websites: There are several of these websites on the internet. Google “FREE advertising websites” and you will get a multitude of websites to try. Remember consistency is the key here. A great way to see where you are getting your leads, from which advertising site is to use a different email address for each ad you place or you can put a different code in the ad; this helps to see what advertising website is generating the leads.

5. Organize a FREE Seminar/Workshop: Sharing information that can be informative to others as well as bringing value to them is one way of creating relationships. Relationships are a significant part of growing your business and building trust with people. At the conclusion of your seminar or workshop you can share information about your Multi-Level Marketing business, service, and product or business opportunity. Depending on your product giving a FREE sample to each person attending along with your business cars is an excellent idea.

6. Participate in Discussion Groups and Forums: There are many excellent discussion groups and forums covering a wide range of interests on the internet. Discussion groups and forums are a place to share your ideas, tips to give advice to others, brand you as an expert. Do not blast ads about your company, products, or business opportunity. That is not to say that you can never share your products or Multi-Level Marketing business opportunity, however, you are trying to build trust with people. Give advice or as the saying goes “give your two cents” about a topic. Start a topic that interests you and share your tips and ideas. Give people value and a reason to trust you.

7. Email Signature: This is a very effective technique in creating publicity for your website. Do not make your signature too long or containing so much information. Keep your signature short, sweet and to the point. Use this signature not only on all your emails that you send out but any written letters. For example:

Your Name

Your Company’s name here

http:// www. yourwebsite.com

This tells people who you are, your company name and your website for them to go visit. Use this on everything that you send out of your home.

8. Social Networking: Social Networking is all the rage these days and why not, this is an excellent method for branding yourself on the internet as an expert in your field of interest. Social Networking can promote your Multi-Level Marketing home business. There are numerous Social Networking opportunities available online. Here are a couple of my favorite Social Networking sites. You can see how I have accomplished my sites and you can promote your Multi-Level Marketing home business online. Remember how I have my sites set up and how I have them laid out will be different than yours. There is Facebook (the #1 place), Squidoo, MySpace, YouTube just to name a few.

Multi-Level Marketing advertising strategies conclusion

Multi-Level Marketing advertising is vital to your Network Marketing business. Without advertising either online or offline it would be very difficult to build your business into a success.

Before you leap in head first you need to set a budget, not just for advertising but for all the costs involved in starting a Multi-Level Marketing home business. Not setting a budget could be the cause of your business not succeeding. It is far too easy to spend more money than you have; than your business can suffer and give you a bad outlook about Multi-Level Marketing. So work on a budget and stick with it.

The advertising ideas listed here are just a few different ideas; pick a couple of these great ideas and master them and then integrate a couple of new ones as your Multi-Level Marketing business starts to grow.

Starting with just a couple of the ideas rather than all of them will alleviate any stress of trying eight different advertising ideas. It can be very difficult to keep up and doing an excellent job.

You also want to do a good job on each advertising idea to show off your business, products, Multi-Level Marketing business opportunity as well as brand you as an expert in your field.

What do you think? Did I leave any Multi-Level Marketing advertising strategies out?

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Source by Barb Sibbing

Views: 0

October 11, 2019
Proven And Profitable Money Making Ideas

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With an entrepreneurial spirit, perhaps you might be thinking about money making ideas that have been proven and are profitable on the internet that you can use to make a living with. Online business is still an evolving tool to earn money. Everyone has predicted a major tech crash as a matter of fact it’s already happening.

According to Hostingfacts.com in 2017, “there will be more internet traffic than all prior internet years combined. Wi-Fi and mobile-connected devices will generate 68% of all internet traffic in 2017.”

More statistics show that “worldwide retail e-commerce sales will reach $1.915 Trillion in this alone according to Emarketer.com. There are a number of ways by which people can make money online.

Internet businesses provides relaxation and comfortability to people who run their own business while sitting in their homes or traveling the world. E- Commerce refers to the online functioning of businesses in which all of the transactions are accepted by means of the World Wide Web.

Online sales in the United States are anticipated to reach $523 billion in the next five years. This is up 56% from $335 billion in 2015, and mobile devices are expected to be a key leader in that growth, Forrester Research Inc. says.

The Census Bureau of the Department of Commerce announced “that the estimate of U.S. retail e-commerce sales for the third quarter of 2016, was $101.3 billion, an increase of 4.0 percent from the second quarter of 2016. Total retail sales globally for the third quarter, was estimated at $1,212.5 billion, an increase of 0.9 percent from the second quarter of 2016.”

With the collapse of the tech bust in full swing, should you even attempt entrepreneurship online, let alone a new business launch in 2017? My answer? Absolutely yes.

On the internet, there are unlimited things that can be done to earn money. It is all up to the individual how much they can profit from these online opportunities. The trend is constantly evolving with innovative business ideas.

The start of a new year means great interest in new and exciting things, as we look forward to the year in the making. The year 2017 is also likely to see some changes with a few money making ideas not being in demand and new ones harvesting up.

Learning how to make money on the internet with an e-business is one of the most proven and profitable money making ideas dominating the economy. Facebook now has 1.55 billion active users and 2.9 billion Google searches are made every day. With this data, there is endless opportunity for the ordinary person looking to create money online.

In this article, I’ve researched a few of the businesses that are going to be profitable for the next 5 years. While tech may be on the decline, the world continually has room for proven, profitable and innovative products as well as services.

Proven & Profitable Money Making Ideas

Blogging

If you have a particular subject that interests you and you are passionate about it, then you can start a blog around such topic. Blogging is one of the fastest growing business trends on the web and the sweetest thing is that it is an information based business.

Many people in the current world are getting money by having their own blogs and websites. Generally, on these blogs and websites, they are putting thought-provoking and valuable information that interests other people. The science is simple; the additional number of visitors the more money you can make via advertisement and other revenues.

This works much like television where the more viewership means more advertisements and at a higher rate. This is one of the most well-known and informal techniques of producing income online and it doesn’t seem to be going away anytime soon. Don’t worry about technicalities, programming, etc. You also won’t need to invest a dime to get started as there are free platforms you can utilize like Blogger and WordPress being the most trusted blogging platform since 2004.

E-commerce Store

Another proven and profitable idea to start an internet business is to maintain an online store. You can provide products to your customers online. Yes, you can set up an e-commerce or retail store online and you can start this online business from home without even owning a single product. You can sell virtually anything ranging from books, clothes and electronics to household item through wholesale drop shipping or by setting up an affiliate store with Amazon or eBay.

You may even sell anything from customized cakes to used items to even new products you created on your own. With this kind of business idea, people primarily receive payment via credit card or PayPal accounts. It totally depends upon you as some people prefer to collect payment at the time of delivery of the products.

In the online store, you can provide a wide range of products in one place and keep the customers engaged with new products or services. On the other hand if you are creating products from scratch, you have to keep up good relationships with your suppliers so your business can be successful.

Affiliate Marketing

To become an affiliate marketer means that you will be promoting other people’s products and services through a blog or store online. How it works is whenever there is a sale, you will get a commission. The most stimulating fact here is that you don’t even need a dime of your own money to start it and you get to partner with some of the biggest enterprises in the world. The first venture I would recommend you to start online is your own affiliate marketing business.

Internet Marketing Services

Servicing people to help drive visitors to their websites can be an outstanding online business with a strong profit potential. Examples of services you can provide include pay-per-Click (PPC) advertising services, blog marketing services, article marketing services, guest blogging, link building service, etc.

Doing business on the web can be challenging because things often change quickly online. This idea allows you to help other online entrepreneurs such as yourself, keep up with the latest trends in internet marketing.

VLogging

This is comparable to a blog, but in video form. Basically turn your video camera on, feel free to use your tablet, and just talk! The best vloggers talk about a specific focus or niche. Vlogging about a topic that interest tweens or teens is most likely to get a big following fast.

Some popular topics include makeup, fashion, music, gaming and how to videos. The strategy to making money with these vlogs is gaining a large following and then receiving sponsorship on the platform that you publish the videos on, such as YouTube or Vimeo. You can also make money via advertisement.

E-Book Publishing

The information business allows you to identify people’s problems and provide a solution in the form of an e-book. Any style writing on any topic can be used with this method. If you love writing and you possess some marketing skills, then you can venture into writing self-published eBooks.

Educational Products

People will always be willing to pay for education. A good example is university education. A public four-year college costs around $20,000, and a private college can make an income of $50,000 per year. In spite of the outrageously high prices, people are eager to give out the money. Why? Because a college education is worth it. Right? Well, most of the time it is.

However, some disagree, and with recent improvements in the education platform, the traditional college model is being dismantled or unequivocally disrupted. The cause of these interruptions are startups like Udemy and Teachable, these platforms allow people to share their knowledge and profit from it.

You don’t need a platform to sell your knowledge. You can self-publish a book, create a video coaching session, or teach others how to make money. People will gladly pay to learn a new skill, shape their lifestyle, make new money, impress friends with their knowledge, and change their life in significant ways. If you have something to offer to others, then start teaching.

Graphic Design

There are lots of graphic designers on the web offer free and paid services. However, if you plan to thrive in this capacity online, aiding a specific niche target audience will be the most profitable for you. Suppose you’re focused niche is in music and you have a good graphic design skill, you can launch an online graphic design business that focuses on graphic design for musicians or singing artist. You can also choose to focus on infographic designing, e-book cover design, album cover designs, etc.

Implementing your ideas as an online business is a great way to start your business if you are low of capital. It is necessary that you have a proven and profitable online business idea to start your business. Starting and operating an online business is the new normal these days and continues to rise in popularity.

If you have any ideas that can be transformed to fit the online business model then by all means do your research and get started the opportunities are endless!

If I’ve failed to mention any other profitable ideas be sure to leave them in the comments below.

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Source by Jamie Clay

Views: 0

October 9, 2019
Review: ‘Living A Laptop Lifestyle’ Book

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I recently came across the book, ‘Living A Laptop Lifestyle’ and had the pleasure of meeting the authors, Greg and Fiona Scott. They gave a presentation, at an event put on by the Six Figure Mentors for its members, about how to write your own book. So who better to show what works in internet marketing, than someone who has already been there.

‘Living a Laptop Lifestyle’ is their story into how they found their feet in marketing on the internet. Like many people in today’s economic climate, their circumstances forced them to make changes to the way they earned an income. After Fiona was made redundant, from a high paying job, they had to re-think how to reclaim their lives. Determined to never trade their time for money again, Fiona and Greg decided to start their own business… but they had no idea where to start and what business to go into.

They attended what they call a ‘pitch fest’. This is a conference where other internet marketers talk about their products and have a platform to sell their ‘time limited offers’ or ‘money off for first 50 to sign up today’. If you have never been to one of these, count your self lucky, it is not a pleasant sight. Go to one to learn, but beware that you could end up buying products you may never need especially if you are new to internet marketing because you will not know what works and what doesn’t.

If you are thinking of starting out online, books written by entrepreneurs, like Greg and Fiona, can give you many tips and resources to get you started in the right direction to set up and run an online business.

Some of the points that are raised in the book, ‘Living a Laptop Lifestyle’,

1. Initial Investment

If you are starting out online, then don’t expect to invest zero. Many people think that they can start out online with nothing and earn millions. They may well have their bubble burst. Greg and Fiona talk about the reality of starting out online. Just as you can’t start an offline business with no money, so it follows that you will need to have some money to invest into your internet business.

2. The Pitfalls of Working for Yourself

If you are just starting out to build an online business, then you will need to be disciplined. The importance of time management and keeping to schedules is crucial when you are working for yourself. This book gives some useful tips and offers some tools that the couple use to help them schedule their time.

3. Mindset

The book does have a large section on mindset and you might wonder why. When starting out online you will realize that you will be working in isolation, so keeping a positive mindset is essential to your success.

4. Fear of Technology

Greg and Fiona break down this topic and show how the internet is accessible to everyone, no matter what your level of computer knowledge. There is no need to be afraid of the internet and to let this stop you from taking action to start out online. They give lots of advice about outsourcing and how to gain the skills you need to be successful online.

5. Keeping Focused

One of the reasons that stop many newcomers from succeeding in an online business, is that they keep chasing ‘shiny objects’. This means that they start one system, then a new one comes their way, so they drop everything to start something new and never complete any! They give up believing that building a business online doesn’t work. Greg and Fiona talk about how they avoided these ‘shiny objects’ and stayed focused on their goals and how you can too.

You will find links to Greg and Fiona’s businesses and this part of the reason for any one with a business to write a book. Whilst giving lots of advice and information about your own story, a book will also provide the opportunity for lead generation. So if you are starting out online then you will want to read this book. Similarly if you have been online for a while, then this book will help you to outline what you need to consider when writing your own story to build your own online business.

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Source by Bernie Podmore

Views: 0

October 9, 2019
7 Habits of Highly Effective People – Chapter 3 Overview

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Chapter 3 is the final piece of the puzzle on your way to conquering your very own personal victory. Habit one shows us that we are in charge of our own destiny. It empowers you to change your program that may have been put in place since childhood. Habit two starts the process of identifying what it is you want to be through your powers of visualization. This is the mental creation of the end you desire. Habits one and two are the prerequisite to chapter three which will put your mental creation into a physical force. It’s the day in day out action you will need to take. With the foundations set, you will be able to practice effective self management through your principle centered lifestyle.

The successful person has a tendency to do what other people won’t do. It’s not that they necessarily like it but their strength of purpose will overcome the doubts. The chapter gives you the opportunity to critically examine where you spend your time. There are 4 quadrants to choose from and your answers may well surprise you. Is your day consumes with urgent matters? Is everything you do classified as important? Are you one of the many who are swamped on a daily basis by what is called “crisis management”?

You will gain a terrific understanding of what effective people do to manage their time. Habit 1 suggested you are the programmer, habit 2 sheds light on writing the program and habit 3 is all about running the program or in fact, “living the program”. Living the program is not something we do every now and then. If it is in line with our principle centered pathway, our program becomes how we live our lives day in day out. How we spend our time is absolutely paramount to our levels of success. The chapter delivers towards the beginning of “public victories” with some further examination of the P/PC balance and a concept which was brand new to me called “The Emotional Bank Account”.

The emotional bank account is a metaphor for something that describes the amount of trust that has been built up in any given relationship. Courtesy, kindness and honesty are examples of deposits into a bank account and discourtesy, cutting off and disrespect are withdrawals that can deplete your account. Without a positive emotional bank account that has established a trend of continual deposits, withdrawals will tend to have a compounding and negative effect.

This concept can be adapted to every relationship you have whether it be personal or business, the power of a positive account will always increase your level of trustworthiness and integrity. Learn, understand and implement the content contained in these pages and you will not only change your life but you will be well and truly ready for the public victories that are about to follow.

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Source by Peter L Bennett

Views: 0

October 9, 2019
Naval Architect As Entrepreneur

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These days a lot of Naval Architects are leaving well paying jobs to start their own entrepreneurial ventures. In this article, I will be exploring the minimal requirements required by a Naval Architect to start his own entrepreneurial venture.

Different Avenues for a Naval Architect as an Entrepreneur

i). Start their own Shipyard/ Ship Repair Yard

ii). Start your Design firm

iii). Start a Naval Architectural Consultancy

Starting one’s own shipyard / repair yard will be beyond the means of a majority of wannabe entrepreneurs because of the large amount of capital involved. I will not discuss this topic, any further.

Start your own Design Firm

A Naval Architect, by profession is a designer. Design is his bread and butter and hence setting up a design firm will not be all that difficult for a wannabe entrepreneur. Let us see one by one, the minimal requirements for setting up a firm. I will not go into the business plans and cash flows required to set up a design firm as there are lot of books / articles in the net covering the same.

i). Knowledge Base: A thorough knowledge in the inside-out of Naval Architecture touching all aspects of Naval Architecture. These include (but might not cover everything) Lines Plan, Hydrostatics, Stability, Initial Weight & Volume design, weight estimation, volume estimation, Resistance, Propulsion, Ship Structure, Sea keeping and Maneuvering. This knowledge base can be you yourself, and if you feel that you want to augment your intellectual base, then you can hire naval architects to work for you. If you are a One Man Army, then your costs for maintaining the Knowledge base will be restricted to the books and journals you subscribe to, to keep yourself updated. If you are employing Naval Architects, then you have to factor in their costs too. However if you are stating out as an Entrepreneur, then I am confident that your knowledge base will be sufficient to set you up, in the initial stages. Later on, once your business picks up, you can augment your manpower.

ii). Office for Hiring: You should have an office space to set up your Naval Architectural Firm. The Office is to have 1-2 rooms, covering a floor area of approximately 1000-1200 sqft. The costs will depend on the area where you have chosen to hire your office.

iii). Softwares; In the initial days, all the Naval Architectural calculations were done manually or at the most, by using Slide Rules and Logarithmic tables. However, with the advent of computers, things have changed. Nowadays sophisticated softwares are there to cater to each and every aspect of Naval Architectural calculations. These softwares start with the concept design and evolve on to full design at the workshop level stage. However these proprietary softwares are very costly as they are not mass produced to cater to millions of users. A single license can cost up to a million dollars. This will make it out of reach for most of the budding Naval Architects. However, if one does have the resources, then go for it. Some of the proprietary softwares used in the Ship Design field are TRIBON, AUTOKON & SHIPCONSTRUCTOR.

However these days, with the advent of Open Source Software and freeware, one can get almost all the functionalities of proprietary softwares in these OSS and free softwares, though may be not, all in one.

For drafting of lines plan, one can go for AUTOCAD. A single license, costs anywhere between 1000-1500 US$. However, these days there are excellent freeware drafting softwares, which one can use. I recommend FREESHIP, an excellent software with all the drafting and graphic functionalities of a Proprietary software.

For Hydrostatic calculations and detailed stability calculations, one can go for MS EXCEL or Open Office spreadsheet. With the help of these spreadsheets one can do the calculations for Hydrostatics, Stability, Resistance (Based on various empirical formulae) and even propulsion calculations.

I will talk about other free open source softwares in another article. Let me summarize the gist of my argument here.

The softwares to set up a Ship Design Consultancy Firm are now freely available as Open Source Software. If at all, some calculations have to be carried out, which are not catered for, by these softwares, one can always go for Spreadsheet applications using Open Office or other similar Open Source products.

iv). Other Overheads: Includes office furniture, stationary, etc.

Starting your own Consultancy Firm

A Naval Architect is a jack of all trades. His field encompasses a host of other fields like Mechanical Engineering, Architecture, Interior Designing, Chemical Engineering, Corrosion, Welding Technology, Software writing skills, Project Management, Hydrodynamics, Ocean & Offshore Structures, to name only a few.

He can offer consultancy in a wide range of subjects.

i). Initial Concept design which includes Sizing, Hydrostatics & Stability, Resistance & Propulsion, Initial estimates of weight.

ii). Propeller-Engine Matching

iii). Boat/Ferry design

iv). Propeller Design

v). Structural Calculations/ Buckling Calculations

vi). Computational Fluid Dynamics

vii). Finite Element Analysis

viii). Offshore structures

ix). Submarine cables and piping design

x). Resistance calculations

xi). Maneuvering calculations

xii). Seakeeping Calculations

xiii). Welding & Corrosion related consultancy

xiv). Many others which cannot be detailed down

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Source by Candice Gillifaasi

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October 8, 2019