Preparing for the New Year requires decisions to be made. As a Sales VP, putting the best people in the correct positions is critical. Making your number next year means promoting, keeping and terminating certain sales reps. Knowing who to promote is the first step. They can help you make the other decisions. But which person on your team has the best chance for success?…
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http://www.associationofmarketing.org/articles/view.php?article_id=14391
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The first half of the year just ended. Sales Manager dashboards have been updated. The numbers could be better. The end result: Making the number for the full year is in jeopardy. ?How can I get current SMs to perform and get them involved?” the Sales VP asks…
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http://www.associationofmarketing.org/articles/view.php?article_id=14390
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Receiving the email or phone call from your boss is never pleasant. ?All hiring is on hold until further notice. We are short of our bottom line number. The CEO wants to approve all hires until the beginning of next year. This means no hiring except in extreme circumstances. You have to make the rest of 2013 with the sales heads you have.? Now you must make the number with less than a full team. Getting a hiring freeze from corporate is out of your control. But what you do about it is not…
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http://www.associationofmarketing.org/articles/view.php?article_id=14389
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Finding leads through cold-calling can often seem relentless, and at times, pointless. A sales referral can come to your aid during such times. A sales referral is one of the best lead generation techniques, as many selling tips have been claiming for ages. Trust is something that doesn’t come that easy to most people when they’re dealing with a sales professional. It?s like they’re perched to flee at any moment as they doubt everything that’s said by the sales professional, as if it were a carefully planned conspiracy. Sound familiar?…
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http://www.associationofmarketing.org/articles/view.php?article_id=14371
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The words ?affiliate marketing? are being thrown around quite popularly now, especially in the context of business promotions. What exactly is affiliate marketing? And what does it take to become an affiliate marketer? Read on to learn about it…
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http://www.associationofmarketing.org/articles/view.php?article_id=14370
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Your New Year resolutions might have already taken a slump, but Google is determined about achieving what it wants and has already taken steps in that direction. Unfortunately, it is even ready to push people for this purpose–at least this is what quite a few users of Google AdWords have to say. Though the online advertising service has done a commendable job at keeping its blog updated with relevant information, over the last few weeks users have been noticing a lot of news all over it…
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http://www.associationofmarketing.org/articles/view.php?article_id=14362
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If you’re like so many conscious/heart-centered entrepreneurs, a lot of traditional copywriting probably makes you pretty uncomfortable. (Copywriting is writing promotional materials, nothing to do with protecting your intellectual property.) But everyone tells you that you need it if you want to make money. So what do you do?
Read on for 3 keys to writing copy that attracts, inspires and invites so you make money AND feel good doing it.
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http://www.associationofmarketing.org/articles/view.php?article_id=14349
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A new feature from Google, called AdSense Direct, will ensure direct sales of ads, with no change in the code required. As part of the new feature, a publisher sets up his or her own ad campaign through AdSense ? this link will then be sent to the advertiser with whom the publisher has arrived at a direct ad transaction. However, the advertiser will not be able to…
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http://www.associationofmarketing.org/articles/view.php?article_id=14333
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Looks like Google is on a spree of acquiring every company that comes in its sight. The latest one to catch the fancy of Google is Nest Labs. In a recent announcement, Google revealed that it plans on acquiring the company for a whopping $3.2 billion. Nest Labs is a company that makes thermostats. The surprising part is not that Google is planning on acquiring Nest, but that it is ready to shell out over $3 billion for this deal. The market is abuzz with the news that Nest barely has the level of defensible technology for the sum of money it is being paid…
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http://www.associationofmarketing.org/articles/view.php?article_id=14324
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KUALA LUMPUR: Petronas has safely evacuated all 80 of its Malaysian employees from Petronas Carigali Iraq Holding B.V. (PCIHBV), located at the Garraf Contract Area in Iraq’s Thi Qar province in view of the Covid-19 pandemic.
The move is a precautionary measure to ensure the health, safety and well-being of its employees, it said.
“This is certainly an unfortunate and unforeseeable event that is not within PCIHBV’s control. PCIHBV had accordingly issued the necessary notice in accordance with the provisions of the development and production service contract and engaged with the host authority prior to the suspension of operations and evacuation of our employees,” it said in a statement, here today.
Operations at the Garraf Contract Area are now temporarily suspended until further notice, Petronas said.
“We are also closely monitoring the situation,” it added.
According to news reports, Iraq has recorded 164 Covid-19 cases, with 12 deaths. – Bernama
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https://www.thesundaily.my/local/petronas-evacuates-employees-from-iraq-amid-covid-19-pandemic-XA2147437
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