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  • Department Administrator Interference in the Doctor-Patient Relationship

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    I contacted a resident doctor in Internal Medicine at a teaching hospital and asked if he would be interested in becoming my primary care physician (PCP). My note briefly described my background in health outcomes research and two of my prescription drugs. He wrote back that he would be honored to be my PCP, and came across as professional, humble, and sincere. A new doctor-patient relationship was formed, and I contacted my existing doctor’s office to arrange for my medical records to be transferred, which immediately informed that office that I must be dissatisfied and going to a new doctor. I also shared with the resident doctor confidential information from my medical records and a copy of one of my professional presentations at a health care conference.

    A department administrator then contacted me to say the resident doctors are not available every day of the week for clinic and are not even here when they do their ICU rotation. Also, the Internal Medicine department protocol would not allow the resident doctor to write me a drug prescription for off label use. Finally, she was concerned that in the past I have ordered and correctly interpreted my own blood tests. The administrator’s attitude reflects one of the chief complaints Americans have with the health care system: the system is coming at them and requiring them to get health services in some predefined structure to which the facility is accustomed but which eliminate any potential for individualized treatment according to individual patients’ needs.

    Apparently the administrator did not spend enough “careful consideration” to get her facts straight. I do not need to see my PCP daily or even monthly. My track record shows I saw my existing doctor once in a calendar year, and the prior doctor before him I saw once in a 15-month period. So the administrator based her decision on her own ignorance of the facts.

    She also misstated facts concerning off-label prescriptions for drugs by resident doctors. One of the drugs we are talking about is Clomiphene. Both a resident doctor and an attending faculty physician at the teaching hospital advised me that they would be willing to write me (off-label) prescriptions for this drug, and the attending physician did indeed phone in a prescription for one of the drugs at my request. Similarly, the Dept. of Obstetrics and Gynecology (OB-GYN) advised me that their doctors, both resident and attending, have prescribed Clomiphene to patients. Therefore, residents in Family Medicine and OB-GYN (both primary care departments) can write prescriptions for Clomiphene, but “protocol” prevents residents in Internal Medicine (also primary care) from writing off-label prescriptions. What kind of a cockamamie rule is that? What, the residents in Internal Medicine are too dumb or too naive to understand off-label benefits of medicines?

    Finally, I had planned for my resident PCP to order and interpret blood tests each time I visited him. The administrator could have learned that fact if she had bothered to call or write me before jumping to conclusions and interfering in my doctor-patient relationship. I strongly reject the Director’s paternalistic view of medicine in which she feels she has to protect resident doctors from patients who order or interpret their own blood tests. These resident doctors are young professionals who have completed their medical degrees; they don’t need paternalistic oversight from a department administrator telling them who they can and cannot invite to be patients.

    Apparently, an overwhelming number of patients who visit this teaching hospital’s doctors want to be told what to do and how to feel. I am the exact opposite; I take personal responsibility for and manage my own health, which is strongly advocated under health care reform. Having a more equal, collaborative relationship with my PCP works for me, and that seems to be the true reason for the administrator’s interference. Studies show that medical malpractice rates drop with a non-paternalistic model of health care services. That fact of reducing litigation risks is pushing more health care systems across the country to migrate to a non-paternalistic model.

    LEGAL ANALYSIS

    I. Formation of Doctor-Patient Relationship

    The first question to address is whether, based on this fact pattern, a doctor-patient relationship was formed. When I gave the Internal Medicine resident doctor confidential information on two off-label drugs that I take, that act would be analogous to a prospective client approaching a lawyer with facts about his case to see if the lawyer will assist him. Contacting a lawyer this way does not create an attorney-client relationship. However, the lawyer is under an ethical duty to protect the confidentiality of the information shared by the prospective client. Similarly, the resident doctor was under an ethical duty to keep the information I shared with him confidential.

    When a lawyer responds to a prospective client, “I agree to take your case,” or “I will be your lawyer,” or words to that effect, then an attorney-client relationship is created, and the protection afforded to the client’s information rises to the level of constitutionally protected attorney-client privilege. In this case, when the resident doctor responded that he would be honored to be my PCP, we have offer and acceptance forming a contract. The offer-acceptance could be construed as my offering to be his patient, which he accepted, or his offer to be my PCP, which I accepted.

    But offer and acceptance are only two of the three required elements to form a contract. The third essential element is exchange of consideration, expressed in Latin as the quid pro quo. In this case, there were several separate exchanges of consideration that complete the formation of a contract and thereby render it enforceable in a court of law. Consideration is defined as some act or some transfer of an item from one party to the other, for which the receiving party had no legal right to otherwise obtain that consideration. There is no requirement that the consideration have intrisinc value. For example, the transfer of a scrap piece of paper can constitute valid consideration that renders a contract binding and enforceable.

    The initial disclosure of confidential information from my health history amounts to sufficient consideration. Second, the fact that both I and the doctor each began pursuing scheduling an appointment for me to see him is also consideration: neither of us had a prior legal right entitling us to that action by the other person. Third, when we continued to correspond after offer and acceptance, with additional information being shared back and forth, further consideration was exchanged. My sending the resident doctor a copy of one of my professional presentations was a fourth example of consideration. Finally, my request that my medical records be transferred to the resident doctor’s clinic constituted an obvious legal detriment based on reliance rendering the contract enforceable.

    If a lawsuit were filed for enforcement of this contract, I am confident that the plaintiff would overcome any attempt to dismiss the lawsuit by the teaching hospital’s attorneys based on the absence of a contract. Defendant might attempt to argue that no contract could be formed, because the resident doctor is not licensed. According to the website http://medical-dictionary.thefreedictionary.com/resident+physician, a “resident physician is a graduate and licensed physician receiving training in a specialty, usually in a hospital.” The resident’s licensing status would not prevent the formation of an enforceable contract, as we have in this fact pattern, for treatment in the supervised residents’ clinic.

    In court, we would pose a series of questions: 1) Is the resident a graduate of a medical school? Yes! 2) Was our conversation focused on health care treatment? Yes! 3) Does the resident see other patients (whether supervised or unsupervised) in the resident clinic? Yes! 4) Are the resident’s services billed to the U.S. government and to private insurers as the services of a doctor (not a student or a doctor’s aide)? Yes! 5) Did we both use the term PCP in describing our relationship? Yes. 6) Did the resident undertake to assist me in obtaining a medical appointment to see him? Yes! With these answers, any court of law is going to recognize if it looks like a duck, swims like a duck, and quacks like a duck, then it is a duck. Therefore, the defendant’s argument on licensing will be viewed as a red herring and will fail. In a similar vein, courts have noted “it is axiomatic that a doctor-patient relationship may arise from, briefly exist, and be limited by the unique circumstances presented in a transfer situation.” Sterling v. Johns Hopkins Hosp., 145 Md. App. 161 (Md. Ct. Spec. App. 2002). It does not matter how long the doctor has been seeing patients or how brief the contact with any given patient, a doctor-patient relationship can be formed.

    Selection of a PCP and other medical decisions are “core” private decisions. A fundamental tenet of privacy jurisprudence, as it has been applied to other types of personal matters, is that the individual most directly concerned is entitled to make and implement the protected decision autonomously and free from paternalistic government intrusion. See, e.g., Zablocki v. Redhail, 434 U.S. 374, 54 L. Ed. 2d 618, 98 S. Ct. 673 (1978) (decision to marry); Moore v. East Cleveland, 431 U.S. 494, 52 L. Ed. 2d 531, 97 S. Ct. 1932 (1977) (decision to live with extended family members); Griswold v. Connecticut, 381 U.S. 479, 14 L. Ed. 2d 510, 85 S. Ct. 1678 (1965)(reproductive choice). I would argue that the constitutional right to privacy also protects autonomy in selecting a PCP among a wide choice of available doctors, selecting which medications I want prescribed, and choosing what lab tests I want to order myself to monitor my health.

    In 2005, the Supreme Court of Arkansas provided the best statement in American jurisprudence on the elevated status of the doctor-patient relationship. The court noted the relationship of doctor-patient is unique. “The loss of this relationship, even temporarily, causes irreparable damage to the doctor and the patient. There is no adequate remedy at law because the loss is a loss of a one-time opportunity.” Baptist Health v. Murphy, 362 Ark. 506 (Ark. 2005)

    The court noted that the hospital had violated the Arkansas Department of Health rules and regulations for hospitals by failing to enforce policies that protected the doctor’s selection of patients and the patient’s choice of a physician. “We interpret this to mean that an otherwise qualified doctor must be granted access to his patient for the purpose of treating his patient, if that is what both the doctor and the patient want. Or, stated another way, a hospital cannot deny the services of a physician of the patient’s choice if the patient is already being seen by physicians at the hospital. Baptist Health v. Murphy, 362 Ark. 510-511 (Ark. 2005)

    Based on reading Baptist Health, I will now forward a copy of this article to the state Department of Health to determine whether the teaching hospital violated any of my state’s regulations requiring Tennessee-licensed medical centers to have policies or bylaws that respect the patient’s right to select his own physician. If so, then the teaching hospital is violating those regulations.

    II. Tennessee’s Tortious Interference Statute

    Tenn. Code Ann. § 47-50-109 is captioned, “Procurement of breach of contracts unlawful – Damages.” The administrator tortiously interfered in my doctor-patient relationship and prevented the resident doctor from performing his services under our contract. She therefore procured a breach of that contract. The administrator will argue that she was merely performing her duties, but that is no excuse for interfering in an existing doctor-patient relationship.

    Although Tennessee jurisprudence does not have a case on point, courts across the country have taken a dim view and expressed disapproval of employer interference in the doctor-patient relationship. For example, the U.S. Supreme Court stated, “The ethical objection has been that intervention by employer… makes a tripartite matter of the doctor-patient relation. Since the contract doctor owes his employment and looks for his pay to the employer… rather than to the patient, he serves two masters with conflicting interests.” United States v. Oregon State Medical Soc., 343 U.S. 326, 329 (U.S. 1952).

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    Source by Michael Guth

    Views: 0

  • Direct Marketing – 5 Essential Components of Successful Direct Marketing

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    Direct Marketing produced $2.05 trillion in sales in 2012. That represents about 8.7% of US GDP in 2013. This implies several key points.

    First, competition in direct marketing is stiff. With all those advertisement dollars being spent on direct marketing, you need to ensure your message is getting through and being heard. Second, with stiff competition, you need to craft compelling messages, not once, but repeatedly. You need to do this effectively and efficiently, if you want to do more than just tread water.

    Thus, it’s important to develop a marketing strategy that optimizes your budget spend by employing direct marketing more effectively. Here are 5 essential components of successful direct marketing.

    1) Deliver a Compelling Sales Message

    Several elements go into creating a compelling sales message. Successful sales letters and other marketing content must be relevant, useful, and persuasive. Marketing content that works grabs your prospect’s attention, shows uniqueness, and builds trust with your prospect. Employ these three elements in all your direct marketing content.

    · WIIFM – Tell your prospect exactly what’s in it for him or her.

    · Unique Selling Proposition (USP) – Clearly describe why your solution is the superior one.

    · Testimonials – Let your satisfied customers “sell” for you.

    2) Follow-up Leads Promptly to Attract and Engage Your Prospect’s Attention

    You might have a lead-generating sales letter, but if you don’t follow-up, valuable leads will slip through the cracks. Follow-up a live event with a phone call, an email, or a letter that invites the prospect to take the next step.

    Offer a free demonstration of your product or service. Set up an appointment with a subject matter expert who can go into greater detail on how your company’s solution works, and why it’s better than the competition’s. Then, before the scheduled demonstration, send a white paper that explains your product in detail.

    Follow-up, engage and spark your prospect’s interest in your solution.

    3) Promote Your Brand

    Benefits from branding give companies and edge over competitors that don’t brand. Branding helps position your product or service favorably. It also gives you pricing and distribution power. The takeaway is: never miss an opportunity to brand.

    Direct marketing affords you many online and off-line media to build brand awareness. Online media: (1) Banner advertising; (2) Blogs; (3) Email; and (4) Website. Off-line media: (1) Print advertising – sales letters, postcards, brochures; (2) Press Releases; and (3) Public Relations.

    4) Nurture the New Customer Relationship

    Lead nurturing is just as important as lead acquisition. Most companies want to develop long-term relationships with customers. That’s because they become repeat customers. And, over time, repeat customers generate more sales and profits to your bottom line.

    Outbound marketing provides many ways to build and maintain a thriving lead nurturing program. You can employ email, direct mail, social media, mobile, podcasts, seminars, phone calls, and videos.

    5) Integrate and Synchronize Online and Off-line Direct Marketing

    To optimize your message and direct marketing budget, success lies in finding the right mix of online and off-line methods. One method isn’t necessarily better than another. Instead, the secret sauce to successful direct marketing depends on how you weave these various methods together.

    You can integrate and synchronize these methods along the sales cycle beginning with message delivery. Start with a sales letter, follow-up with a phone call or email. Refer your prospect to your website for deeper marketing content, and don’t forget to brand throughout this process.

    Achieving the right marketing mix produces a “multiplier effect” that helps you close sales faster and easier. Employing different media in a consistent and coherent manner working towards the same goal optimizes your marketing efforts.

    Don’t Overlook the Value of Direct Marketing

    With so much attention focused on inbound marketing lately, it’s easy to overlook direct marketing’s benefits. However, as you can see, it still commands the lion’s share of sales. Therefore, it’s prudent to examine your marketing strategy’s focus and align your budget accordingly.

    Before you undertake a direct marketing campaign, employ these five essential components to compete effectively and efficiently for that $2.05 trillion market.

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    Source by Alex M Milo

    Views: 1

  • Why Choosing an Eye Doctor Is So Important

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    Eye doctors are extremely valuable individuals because they can help you maintain healthy vision throughout the course of your life. Choosing the right eye doctor can mean the difference between healthy vision and poor vision. That is why choosing an optometrist is so important. Your eyes are your windows into the world. If you lose your sight for any reason, that window will be closed permanently. No one ever considers the possibility of going blind. But it often occurs due to sudden eye trauma, old age, or development of certain eye diseases. A good optometrist can help you address these problems quickly and effectively, and already having developed a history with one can be time-critical.

    For individuals who can see relatively well, the consequences of poor eye health might not cross their minds. But just because you see well today doesn’t mean that you will be able to see well tomorrow. Accidents happen all the time and we can lose vision simply as a result of the aging process. Even if you don’t wear glasses or contact lenses, you still need a good eye doctor because everyone should have their eyes checked on a regular basis, regardless of their past medical history. That is why choosing an optometrist is so important. If you or your children start experiencing eye complications or vision problems, you’ll want a reputable eye doctor to take care of them and help you.

    Choosing an optometrist is easy. You can start with the phone book and look up the names of different eye doctors in your area. Or, you can do a search on the Internet. If you have friends or family members who wear glasses, you can talk to them to find out which optometrist they see on a regular basis. If their eye doctor is accepting new patients, then you should be able to get in for an appointment easily. If you don’t have any friends or family members who wear glasses or go to an optometrist, then searching through the phone book or on the Internet is your next best option.

    The Internet can give you a list of optometrists and also show you how far they are from your location. For example, you can search for “eye doctors in Austin, TX” and a list of eye doctors who work in Austin will appear on the computer screen. Then it’s just a matter of scrolling through the names and deciding which optometrists are closest to you. Start with one eye doctor, and make a phone call to see if they have any available appointments. The best way to determine if an optometrist is right for you is to schedule an appointment and see for yourself. If you like the eye doctor during your appointment, then your work is done. But if you don’t like the optometrist (for whatever reason), then you can choose another one off from your list and schedule an appointment with him or her. Choosing an optometrist is a lot like choosing a mechanic – sometimes it takes a few bad ones before you find a good one.

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    Source by Roger Ubik

    Views: 0

  • Why Monitor Your MLM Reputation?

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    As you build your business your reputation will come under fire at some point. Your MLM marketing plan must include reputation monitoring. By including this key element, you can deal with the trolls and prospects that have decided to say something negative about you. Ignoring these complaints will damage your business and drop your trust. You need absolute trust to make business happen, being transparent isn't enough. Your reputation is at stake. A business that operates with a high and clean reputation will see success.

    The High Stakes of a Bad Reputation

    When you have a bad MLM reputation, you will lose business. That is the reward for dealing shady with prospects. Others like to use slander campaigns and this is an unethical practice and it can hurt if ignored. Your ability to react in a positive fashion is important to calm the waves as it ripples. You can't do this with negative retaliation content. This will look like a slap fight in the eyes of prospects, so there is a different way to handle this. You can debunk the misinformation by providing valuable content that answers the slander or complaints.

    Hopefully in the best cases, all issues will be sent to you directly by email or phone. This is easier to deal with, but there are many people that love to ring the "foul" bell for no reason at all. You will have to deal with these people, gentle but firm. The content that you produce to help build your reputation is just as important as marketing material. Be transparent like water and answer all questions with as much detail as possible. One sentence answers don't work, stuffed answers will show your lack of knowledge. Be careful as you tread through the land mine. It is easy to add credit to the accuser's content. There are professional reputation managers that can help you in this field, but it won't be cheap.

    Managing your Reputation

    You can set up search engine alerts under your MLM business name and wait for stuff to roll in. This is the easiest way to watch for content that is directed towards your business. You can then review the material and make appropriate responses toward the material. You should also respond to positive content as well. You don't have to write a book in return but be thoughtful in your responses and try to respond quickly, so prospects can see your rebuttal towards the statement of the individual.

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    Source by David L. Feinstein

    Views: 0

  • MLM Training – How To Answer the 30 Most Common Questions And Rejections In MLM or Network Marketing

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    Ok, so you’ve made the call, initiated the invitation, but things didn’t go as smoothly as what you expected.

    Your prospect started to ask some tough questions.

    Gulp, all of a sudden your tongue got tied up! You panic and said something stupid.

    Just yesterday, one of my downlines asked me after she made her first few calls to some prospects.

    What do you say when they ask you, Is this MLM? or Do I need to sell stuff? or Do I need to spend a lot of time?

    Here are your answers to the 30 most asked questions in MLM or Network Marketing.

    1. What is this business all about?

    Answer 1 (refer back to your website): Well, everything is explained on my website. Can you check it out today?

    Answer 2 (if your company does not provide a website): Well, I can’t explain it over the phone, so the best way is to meet up either today or tomorrow so that I can show you the details.

    * Now, the reason why we do not want to explain over the phone, is simply because there is no way the prospect can see the full big picture with some words transferred over the phone! Remember, our responsibility in MLM is to pass the message on and the clearer the message, the lower the chance of rejection or misinformation.

    2. Is this MLM?

    Answer: (Answer a question with a question) Why do you ask that? Have you done MLM before?

    * In this case, we answer a question with a question because we want to know if the prospect is NEGATIVE towards MLM. If the prospects answers your question with a negative response eg. Yes I have and I failed terribly or No I have not, but my relative/friend was involved with some MLM and failed, then you must be more tactful and answer Well, its not what you think or have seen. Check out my website or I can show you the details when we meet up today or tomorrow.

    3. Is this one of those pyramids or money games?

    Answer: No, of course not. Why do you say that? Did you have a bad experience with something like that?

    *Again, we want to find out if the prospect had a negative experience and we want to reassure them that our business is nothing like that.

    4. So do I need to sell anything?

    Answer: No, this business is not about being a super salesperson if you do not like sales.

    *The reason why we say this is because more than 90% of the worlds population does not like sales. However, its more of a fear of having to sell stuff because they do not see the benefits or whats in it for them.

    5. Do I have to sell stuff to my family and friends?

    Answer: No, you do not have to if you do not like doing that.

    * Most people fear peddling products to their family and friends, however most of the time, their opinion will change when they realize how good the products are and how they can benefit from those products.

    6. Do I have to make cold calls?

    Answer: No, you do not need to make cold calls if you do not want to.

    7. Do I have to spend long hours to do this business?

    Answer: Well, its actually flexible and totally up to you. The more time and effort you put into the business, the more you will earn as there is no limit to the amount of money you can make.

    8. I don’t have many friends.

    Answer: Its ok. You do not need to depend on your friends and relatives to succeed in this business.

    9. So what do I need to do?

    Answer: You need to go through our company training and learn the basics of the business, then follow our step by step system to guide you towards success.

    10. Do I need to invest a lot of money?

    Answer: That’s the beauty of this business. You do not need to invest a huge sum of money to start the business. How much will you need to start a McDonald’s or Kentucky Fried Chicken franchise?

    *The idea here to make a powerful reference to a business like McDonald’s which everyone knows or has heard about. Then, inform the prospect that a McDonald’s franchise takes something like US$1 million dollars to start. However, our business just needs a few hundred or thousand dollars to get started. Comparatively, that’s not a huge investment at all!

    11. I can’t talk as well as you.

    Answer: In this business, its not about being able to talk well. Besides, well be guiding you with our step by step system that does not require you to talk well or be a good salesman.

    12. I am just too busy.

    Answer: Will you like to have more time freedom then?

    *Explain to the prospect the ideas I shared in WHY MLM about exchanging your time for money and exchanging OPT(Other peoples time) for your wealth. Many people think they are doing well, but they don’t realize they are still caught in the rat race.

    13. I don’t think MLM or Network Marketing is a professional career.

    Answer: Have you heard of Donald Trump(ultra rich billionaire property mogul in the hit show THE APPRENTICE) or Robert Kiyosaki (World famous author of the book RICH DAD POOR DAD)? If both of them strongly recommend network marketing or MLM as one of the best businesses for people to get rich with, do you think that they will risk their reputation on something that is not professional?

    *The best way is to show them Donald Trump and Robert Kiyosaki’s book which they co-wrote together, Why We Want You To Be Rich? and flip to that one entire chapter where both of them recommend that we join network marketing in order to get rich!

    14. Have you made any money yet?

    Answer(if you just started): No, I just started the business and any business takes time to generate income. However, I can introduce to my upline who has made money already and is very successful. You can check out his website or I can arrange a 3 way call for a conversation with him.

    15. How long will it take for me to make any money?

    Answer: Its up to how much time and effort you put into the business. However, give yourself at least 3 months to learn the ropes first.

    16. What if I run out of friends?

    Answer: As I mentioned, you do not need to limit yourself to your friends and family. We will guide you step by step how you can have an unlimited number of people to share the business with.

    17. I don’t think I can afford the money to start.

    Answer: Do you really seriously want to achieve your dreams? If yes, figure out a way you can get the money to start. You can start saving up now so that you can start later.

    18. You are already successful, that’s why you can do it but I am not like you.

    Answer: Do you want to change your life then? If yes, start by being a good student and learn how to do it. We are willing to guide you towards success.

    19. Do I have to become a products expert?

    Answer: No, we are only the messengers who pass the information on to others. We do not need to become doctors, or nutritionists or product experts.

    20. Can I build my business overseas to other countries?

    Answer: Yes, of course. With the internet, we are able to share our business opportunity with anyone in any country around the world. So long we are able to deliver the products there, anything is possible.

    21. Can I start part time and still succeed?

    Answer: Yes, of course. Many of us start part time and build up a significant income before we go full time.

    22. How long will it take to achieve a full time income?

    Answer: Just like any business, give yourself at least 6 months to 1 year to build up a significant income.

    23. Can I register a company to do this type of business?

    Answer: Yes of course. You are already considered a self employed business owner by starting this business, so you can register a sole proprietorship, partnership or incorporated company to do this business and enjoy all the tax benefits.

    24. Can I do this business together with my spouse?

    Answer: Yes of course. In fact, we have seen many success stories of couples who work together as partners in this business and it not only helps with their finances, but their marriage as well.

    25. The money in network marketing is too slow for me.

    Answer: Well, if you’re looking for fast money, usually its associated with high risk. However, if you want low risk, but highly leveraged passive residual income i.e. income that grows while you sleep without risking high investments, network marketing will give you that if you work the business for 1 to 2 years.

    26. Too many people fail in MLM.

    Answer: Isn’t that true in any industry? Example, insurance, property agents, even 9 of 10 traditional businesses fail in any given year. Be it in MLM or in any industry, the only people who fail are those who give up. And those who succeed are those who never ever GIVE UP.

    27. I hear too many horror stories and negative comments about MLM.

    Answer: There is nothing wrong about MLM as a business model. Its just misunderstood by the general public. However, did you know that when franchising first started in USA, everyone said it’s a scam? The same thing happened when personal insurance policies were first introduced to the general public. It took more than 20 years before the public started to accept that personal insurance wasn’t a scam to cheat your money but a necessary protection instead. But if you had been one of those pioneering leaders in the Insurance industry, today you will be very rich! So its the same situation for MLM, when less people understand it, that’s when the opportunity is BIG.

    28. Do I need to convince people to buy products?

    Answer: No. Your responsibility is to pass the information to them so that they can review the DVD, website or magazine so that they can convince themselves if they are interested. You do not need to do any convincing at all.

    29. I have no extra time to do this.

    Answer: If today I told you that I’m selling my ferrari sports car for $1000 and you only have until tomorrow to grab this limited time offer, will you find the time to get $100 to me right now? If yes, it means that the point is whether you really want it bad enough to find time to do it. So do you really want to succeed or are you just fooling around?

    30. I have no idea where or how to start.

    Answer: No problem, let me guide you step by step with our new distributor orientation training system and quick start checklist.

    * By this time, your company or your organizations training system should have a simple step by step checklist or training guide that you can use to duplicate your new downline to get started.

    So there you have it!

    The 30 most common questions, answers and rejections in MLM or Network Marketing.

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    Source by Dennis Bay

    Views: 0

  • Best Video Marketing Tips You Should Know About

    Best Video Marketing Tips You Should Know About

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    If you’re responsible for marketing a business, you need to get involved with making videos for your company. No two ways about it; video marketing is an effective and evolving tool for marketing that nearly every marketing manager can benefit from. Check out the tips in the following article to get started on your video marketing campaign today.

    Don’t be afraid of complex video marketing strategies. It is simple to make a good video with basic equipment. You can show customers your workplace, manufacturing centre or just discuss your expertise.

    Videos can easily be used to explain your products or services to potential customers. Seeing how a product works will help your customers understand how to use your product and why buying from you is preferable to other sellers. So, learning to make videos to explain what you are selling will easily help build your customer base.

    After you have published your video, include your web address in the video description. You will also want to include several keywords that describe your video in the description. This will help users find your information and search engines effectively rank your video. Your web address can also be included in your video.

    When shooting a video it is okay to keep things simple with your equipment. In most cases, it’s not the technical brilliance of the clip that achieves the desired results. Some of the most basic video marketing has been done by large corporations like Dell or Apple.

    Remember how important a catchy title is to the success of your video. More viewers will be interested in your videos if the titles make sense and attract their attention. This is what makes them more interested in the topic you’re discussing. Take some time to brainstorm titles that are creative if you want your video marketing to be successful.

    If you are thinking of using video marketing to increase your sales and website traffic, then look to your competition for some clues. See what is working for them and try to capitalize off of this information. You do not have to copy them, but see what is working for them and try to make it work for you.

    Don’t only rely on videos in your marketing campaign. They are great marketing tools, however, they should not replace your other marketing tactics. Videos should not replace content creation like article writing or blogging. Videos should simply be used to enhance the content in your marketing campaign and to build up your link portfolio.

    The content you use needs to be interesting. Make your video really pack a punch. Popular video hosting sites such as YouTube can expose you to many potential customers, but there is no way to attract them with boring videos. A lot of people want to watch videos that are relevant. Interesting videos ultimately increase traffic.

    Maybe you aren’t going to be the star of your show, but you do need to find a good spokesperson or mascot to help market your videos. Try to find somebody that is natural when speaking and generally makes people around them feel comfortable. People want to watch somebody they feel that they can trust.

    If you have a product that is quite difficult to use, you should create a video that will give step-by-step directions to users. They will appreciate the time you took to explain your products to them. This will make it more likely they will come to you when looking for additional products.

    Keep in mind that some people surf the Internet using large screen televisions for their monitors. YouTube accepts large video files now. So, do not turn your nose up at high-definition content. Someone looking at your content on a fifty-inch plasma will not buy from you if they just see pixels.

    Make sure each video contains a clear call to action. Inform your viewers of where your products and services are located and insist that they act immediately. Make it easy for your visitors to follow through by making your instructions simple and clear. Specific, bold calls to action are smart ways to conclude your videos.

    Perfection is not your goal! You do not need professional equipment to create quality videos. A webcam or a basic camera will be enough. Also, if you have a cell phone with a video camera on it, you can utilize it for your work. So long as you have solid information and remain professional, people are going to watch your videos.

    Try to let your unique personality come through in your videos. Your audience is predominantly interested in seeing exactly what you have to offer. The more viewers feel that they know you, the more likely they are to develop a relationship with your brand and not with your competitors! Many customers appreciate the chance to link a friendly face to a company and its products and services.

    Don’t think in terms of a single video. Think of an entire series of videos, which can become a marketing campaign. If you create a show which appears every week on a specific topic, for example, people will come back to see what’s new, and you’ll grow a loyal viewer base.

    Once you begin with video marketing, you’ll probably find it impossible to stop. It’s effective, easy, cost-effective and really fast to produce! It can also put your business on the Internet map, boosting your customer base right along with the bottom line. Get started soon and realize your potential in video marketing.

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    Source by Cameron Nyack

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  • I Am Grateful for Network Marketing, MLM, Multi-Level Marketing

    I Am Grateful for Network Marketing, MLM, Multi-Level Marketing

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    Some of you may or may not know what network marketing is. It is also known as MLM and mutli-level marketing. Sometimes it gets a bad wrap but most often that is simply because people don’t understand but I am here today to tell you how grateful I am for this opportunity to build a business from home/phone/internet.

    Top 3 Reasons I am Grateful

    #1 – It Forces Me to Grow

    Before I got involved with network marketing and had an understanding of the business model, I thought I was always growing and changing. Maybe I was doing a lot of learning and growing but nothing compared to what has been required to reach the next level in this business model.

    When I start experiencing challenges in my business, I know it is time for me to look in the mirror and see what I can do to make things better. Of course there is always the temptation to blame it on someone else or something else going on in life if things are going the way I would like but then I remember that I am NOT a victim. The good news is that neither are you.

    #2 – There is Unlimited Potential

    I’ve always been interested to find a business that allows for a truly unlimited opportunity. I had found the wonderful world of affiliate marketing but even then I only had so much time to write articles, write copy, build new WordPress sites and the like. With network marketing and building a MLM business you can leverage the time and talent of other people in your team and truly have an unlimited potential in this business!

    #3 – I Am Able to Help People Grow

    Ever since I have been a little kid I have always said that I wanted to be a counselor or therapist or at least an advice columnist. With multi-level marketing it seems like I end up being all of those rolled up into one and I love it. I love people and I love helping in whatever way that I am able. It is the best feeling in the world to see someone that I have been working with say thank you for a contribution I have been able to sow into them.

    Conclusion

    These are very simple and easy to understand very much like the model of network marketing but oftentimes we over complicate things. The simpler we keep our lives the less stress that we have building up in our bodies and the more time we have available to just be still and be grateful.

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    Source by Jessica Lauren Vine

    Views: 0