The main reason that gamification works is that it brings an element of fun to your web-pages. Studies have shown that when something is made to feel like a game, it becomes visually stimulating and mentally engaging. This encourages users to stay on the website longer and explore further…
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http://www.associationofmarketing.org/articles/view.php?article_id=7379
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Content and information are the driving forces of the Internet. In an arena where millions of individual publishers are engaged in producing content, it becomes difficult to stand out and get noticed. Publishing unique content that is locally or globally relevant is one of the ways to drive traffic to your website. However, creating fresh content is not always easy, and websites that become stagnant will not feature in the top pages of search engine results. An easy way to keep your website agile without having to create new content each time is to re-share content. Listed below are 5 simple ways to re-share your content to target any type of audience…
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http://www.associationofmarketing.org/articles/view.php?article_id=7345
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Having a Welcome Series gives you an opportunity to engage, educate, and acknowledge your subscribers. The program starts with an email that expresses a sincere ?thank you? to your customers and sometimes speaks about special deals or offers. The series also contains educational information like how-to videos, best practices, special offers, rewards, and tips to capture the interest of the user…
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http://www.associationofmarketing.org/articles/view.php?article_id=7334
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Hosting your own event can be a huge business booster. However, for the attendee, it can be downright overwhelming to decide which events are worth the time/money/aggravation to attend. Never fear, help is here! Read on for 3 questions to ask yourself when an event invitation crosses your path…
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http://www.associationofmarketing.org/articles/view.php?article_id=7673
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America is fast embracing multiculturalism, and the changing dynamics have produced new dilemmas for the various marketers who are required to reach the people whose language, customs, and tastes aren’t the same as the ?general market?. It will become more critical to have marketing plans that are culturally relevant as the diversity in the population increases and ethnic minorities such as the U.S. Hispanics gain more prominence. The present-day market trend makes it imperative for the marketers to analyze and adopt novel strategies in the same manner that they’ve allocated the corporate marketing resources through time, in order to use marketing to Hispanics to their advantage…
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http://www.associationofmarketing.org/articles/view.php?article_id=7672
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Ready to learn the 3 biggest mistakes entrepreneurs make when they start to sell their first info-product? (The worst part is sometimes making one of these mistakes can really derail them.) Read on…
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http://www.associationofmarketing.org/articles/view.php?article_id=7668
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In every market sector, e-mail campaigns have been acknowledged as the best way of communicating with your customers. Whether it is about a new product or service, or a latest offer, any advertorial or information can reach your customers quickly and easily without adding to your cost. Earlier, the cause of worry was whether all the recipients are even reading the e-mails you send them–or do they just delete it from their inbox? Now you need to be concerned about e-mail deliverability issues.
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http://www.associationofmarketing.org/articles/view.php?article_id=7638
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Every form of writing needs to be written with a different approach in order to create an impact on the reader. Most importantly, it is vital to showcase the benefits associated with your product or service through the write-up. Try to understand what problems the potential customer might be facing and then, with the help of your write-up, let them know how your product or service can help solve those problems. For example, while writing a sales copy you need to consider the key aspects of your product or service, which will not only help you in writing a good copy but also ensure its success in winning the sale…
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http://www.associationofmarketing.org/articles/view.php?article_id=7637
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In order to promote a business, it is necessary to have a constant and continuous feedback from the customers. Content marketing is one effective method to engage customers in your business activities. Marketing professionals are required to update the content cycle constantly in order to meet the demands of the customer. Updating the content can involve introduction of new content as well as re-sharing relevant content, which can be obtained from the internet. For re-sharing purposes, one has to first identify the appropriate content from other relevant sources. In order to ensure that you find and share relevant content, you can follow some best practices which are described below…
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http://www.associationofmarketing.org/articles/view.php?article_id=7596
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