Author: ayinde

Creators and merchants have multiple options for selling digital goods such as ebooks, courses, and software.
Here is a list of ecommerce platforms to sell digital goods. There are tools to sell digital items, platforms for offering courses and subscriptions, and advanced services for digital rights management.
Gumroad is an ecommerce platform to sell digital products and build a following. Sell ebooks, memberships, courses, software with license keys, and more. Sell multiple versions and charge more. Create a lightweight DRM to protect your work. Buyers can pay in various currencies with any major credit card or PayPal, even with a “pay what you want” feature. Price: Starts at 9% plus 30¢ per transaction.
Gumroad
Teachable is a platform for creating and selling online courses. Teachable features unlimited video and hosting, integrated payment processing, student management, lecture comments, and basic quizzes. Link your website to Teachable under a custom domain. Track sales and students. Price: Plans start at $1 + 10% per transaction. No fees on free products.
Sellfy is a platform to sell digital goods and print-on-demand products. Create digital subscriptions and charge weekly, monthly, or yearly. Customize the storefront with your logo and layout — or link to your domain. Add “buy now” buttons and turn your existing pages into a store. Price: Free for up to 10 products. Premium plans start at $19 per month.
Payhip is an ecommerce platform for selling digital products, courses, or memberships. Embed Payhip into your website or use a storefront. Buyers can instantly download files after purchase. Run promotional campaigns with flexible coupons. Sync your customers directly to your mailing lists on Mailchimp, Campaign Monitor, and more. Price: Plans start at 5% per transaction.
Payhip
Podia is a platform to sell courses, webinars, and downloads while building communities. Upload unlimited files and videos and offer payment plans, upsells, quizzes, drip content, and student comments. Sell one-off downloads such as ebooks, audio books, PDFs, cheat sheets, and checklists. Charge for one-on-one coaching sessions or group webinars with Zoom and YouTube Live integrations. Price: Plans start at $33 per month.
Easy Digital Downloads is a WordPress plugin to sell digital products such as PDFs, software, and themes. The platform features a customizable shopping cart, customer tracking, and discount codes. Set a file download limit and link expiration. Access the built-in reporting platform to view stats and custom reports. Price: Plans start at $99.50 per year.
Sellwire is a simple way to sell digital products. Upload your digital files for Sellwire to host, connect your payment provider, and set the prices. Share your product link, and when people pay and download the file, you receive the funds instantly. Set expirations for a specific time or number of downloads. Price: Plans start at $9 per month for 10 files.
Sellwire
FlickRocket specializes in secure digital content distribution, with software for encoding, content upload, DRM protection, and management of a content delivery network. Access search engine optimization features, marketing tools, affiliate management, and multiple payment gateways. Select from various store designs or create your own. Price: Plans start at 99¢ per transaction.
Creative Market is a platform for digital artists to showcase and market their work to more than 8 million members. Quickly open a shop and sell graphics, fonts, templates, images, themes, and more. Create new products and update them whenever you like. Sell through Creative Market and your own site. Products are delivered instantly and securely. Contact for pricing.
Thinkific enables entrepreneurs to create, market, sell, and deliver their own online courses. Create flexible content, including live lessons, unlimited video, communities, assessments, and more. Sell your knowledge in standalone courses, bundles, digital downloads, or memberships. Set pricing your way with coupons, monthly payments, or subscriptions. Price: Free for one admin account. Premium plans start at $39 per month.
Thinkific
DPD (Digital Product Delivery) is an all-in-one shopping cart and digital fulfillment service. Manage multiple stores through one DPD account. Sell downloads, services, tangibles, and key codes. Stamp PDF ebooks with the buyer’s info, then encrypt them to prevent printing or copying. Price: Plans start at $10 per month for 20 products and 1 GB of storage.
MemberPress is a WordPress plugin for membership sites, online courses, and digital downloads. Manage your members by granting and revoking access to posts, pages, videos, categories, tags, feeds, communities, and digital files. Use coupons codes, expiration dates, drip content, and referral marketing. Price: Plans start at $129 for one year of support.
FetchApp integrates with popular platforms such as Shopify, WooCommerce, and PayPal to sell digital goods — music, videos, photos, ebooks, PDFs, and software. FetchApp automatically emails a secure download link when orders are received, with a record of every purchase. Price: Free up to 25 daily orders and 5 MB storage. Premium plans start at $5 per month for 50 MB storage with no sales commission.
FetchApp
FastSpring is a full-service ecommerce platform to sell SaaS, licensed software, and digital goods. FastSpring delivers seamless, branded, and localized checkout experiences directly from your website with custom language, pricing, currency, and preferred payment methods. Sell subscriptions worldwide with easy-to-use recurring billing, customer management, and more. Contact for pricing.
E-junkie is a platform to sell digital downloads and physical merchandise. Sell for a fixed price, with pay-what-you-want pricing, or even via donations. Create shop-wide or product-specific promotions, discount codes, or gift cards. Disable physical-good sales automatically with inventory management. Calculate postage with USPS and UPS integrations or custom rules. Price: Plans start at $5 per month for 10 products and 200 MB storage.
SendOwl is an all-in-one app to help creators sell and deliver audio books, ebooks, photography, software, memberships, subscriptions, event tickets, online courses, license keys, and more. Sell on your website or blog, social media, emailed payment links, or use the API. Access the native Shopify integration. Use drip functionality to release products over time. Manage promotions and grant discounts to all or some of your customers. Offer one-click upsells and pay-what-you-want prices. Price: Standard plan is $15 per month for 30 products and 3 GB of storage.
SendOwl
Pulley is an app to sell downloadable products such as digital art, music, videos, fonts, ebooks, and software. Sell from any website, blog, social media page, or via the Big Cartel integration. Orders get delivered instantly to customers with secure download links. View real-time statistics as well as complete order and download history. Price: Plans start at $6 per month.
PayLoadz is a platform to sell downloadable items such as software, ebooks, music, movies, digital art, manuals, articles, crafts, templates, files, and more. Sell from anywhere — your site, social media sites, and even eBay auctions. Upload single or multiple file products directly on PayLoadz or using an FTP client with unlimited file storage. Buyers receive products instantly after making a payment using PayPal. Price: Basic plan is $0 per month plus 30% per transaction. The Pro plan is $29 per month plus 2.9% and 29¢ per transaction.
Simple Goods is an easy way to sell digital goods. Add a “buy now” button to your website to launch a checkout modal from anywhere, or get a hosted checkout page and product link. Connect your Stripe account and start accepting credit cards instantly. Create unique discount codes for sales, promotions, or affiliates. Protected download links and receipts are sent to buyers automatically. Sell weekly, monthly, or annual memberships of goods and services. Simple Goods integrates with Zapier, webhooks, and more. Price: Plans start at 3% per transaction.
Selz facilitates the selling of digital products, physical products, and professional services — all from one place. Sell or rent ebooks, videos, courses, software, apps, templates, and more. Use the drag-and-drop editor to create a store that matches your brand, or choose a suitable template. Build your audience and attract traffic to your store with a full-featured, built-in blogging platform. Apply promotion, coupon, and discount tools. Use Selz Pay to process all major cards or PayPal. Price: Plans start at $26 per month.
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 Battery Reconditioning Reviews – Does Tom Ericson’s EZ Battery Reconditioning Program work? Easy to follow instructions? Is it a legit system? Is it worth your time & money? Read to know all you need about EZ Battery Reconditioning Secret Method!
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What is EZ Battery Reconditioning?
EZ Battery Reconditioning is a quick and easy way to give your old batteries a new lease on life. 
You can evaluate your batteries, revive those underperforming, and nearly quadruple the lifespan of the average automobile, golf cart, or medical home battery with simple equipment like a multimeter. 
Thanks to Tom Ericson’s approach, thousands of cars and other equipment have been kept running, which has kept battery pollution out of landfills.
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How Does EZ Battery Reconditioning Work?
The EZ Battery Reconditioning method explains rejuvenating your battery in simple, common-sense steps. 
First, remove the battery from the device safely and turn off all power to the battery. Gloves and eye protection are required to ensure that the working space is secure and dry.
Cleaning the contacts, or terminals, on a battery is the first step in reconditioning it. Over time, residue will build upon these positive and negative terminals, which must be cleaned using steel wool or other abrasive brushes to maintain a good contact point. 
Without appropriate contact voltage, starting power can be weak or unpredictable, resulting in a diminished capacity.
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What is the content of the EZ Battery Reconditioning Course?
This is the main guidebook for the battery reconditioning course, which has twenty chapters. In these chapters, Tom and Frank have shared what they know about battery reconditioning. 
You will receive lifetime updates, which is beneficial because battery technology is rapidly developing. You will receive updates for the rest of your life at no additional cost.
This extra tutorial will show you how to double the life of your batteries by using easy methods and tricks that many people are unaware of. If you implement just two of the ideas in this book, you can effectively double the life of your automobile battery.
This book has a dedicated following because many individuals have followed its instructions. They either sold reconditioned batteries online or charged a modest fee to recondition other people’s batteries.
How Does Ez Battery Reconditioning Method?
Individuals can learn how to recondition various battery kinds through a series of eBooks. Lead-acid batteries, golf cart batteries, laptop batteries, rechargeable batteries, and alkaline batteries are among the battery kinds that can be reconditioned.

Each EZ Battery Reconditioning eBook contains information on each of the batteries described above, as well as others not mentioned. Written instructions, as well as photographs, diagrams, and videos, are included in the program to help you comprehend the entire procedure.
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EZ Battery Reconditioning Method Steps
To recover the dead battery, follow the program’s basic instructions, but first, make sure the surroundings are safe and put on protective gloves and goggles to avoid contact with the acid. The actions to take are as follows:
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EZ Battery Reconditioning Program’s Benefits
Following are the benefits of this program:
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Is the EZ Battery Reconditioning Program Effective?
It certainly does. There have been no reported frauds, which is sufficient confirmation that the EZ battery reconditioning procedure works.

The product’s legitimacy is demonstrated by testimonials and positive feedback from real customers. It is critical to purchase the detailed guide from the official website to avoid getting duped.
How Long Does A Battery Take To Recondition?
A battery can take up to four hours to recondition. It may take longer for beginners, or they may fail on their first attempt. 
It is up to them to not give up and to keep striving for better results. They also have the option of purchasing reconditioned batteries.
EZ Battery Reconditioning Program Beneficial Secrets
A cautious user will notice that there is a way to get the most out of the EZ battery reconditioning procedure.
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Pricing for EZ Battery Reconditioning
The EZ Battery Reconditioning program is available for a one-time price of $47, including lifetime access. There are no monthly payments or other costs that are disguised.
While $47 for a digital program isn’t exactly inexpensive, it’s important to consider the value this program provides. 
Tom Ericson and Frank Thompson, the inventors of Ez Battery Reconditioning, are so confident in their product that they provide a 60-day no-questions-asked return guarantee. 
This means you can request a full refund without stating a reason during the first 60 days of your purchase.
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EZ Battery Reconditioning Program Advantages:
EZ Battery Reconditioning Program Drawbacks:
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EZ Battery Reconditioning Reviews – Conclusion
We highly recommend the EZ Battery Reconditioning program to anyone who wants to save money on new batteries while also helping to keep the environment clean. 
Many users stated in their evaluations that this method helped them save hundreds of dollars by reconditioning and extending the life of their old batteries. 
You might potentially make more money by selling reconditioned batteries or charging a fee for this service. You can generate a few extra dollars and then turn it into a full-time business using this method.
EZ Battery Reconditioning is a program that includes reconditioning methods for over 10 different types of batteries. In truth, reconditioning automobile batteries can be accomplished in two ways. 
You can also recondition cordless batteries if they are dead. The procedure for reconditioning the battery is not as complicated as many people believe. You may easily recondition batteries after you have step-by-step instructions.
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FAQ Related Questions:
Q: Is the EZ Battery Reconditioning Method a genuine method?
A: This is typical of sites that utilize titles like “EZ Battery Reconditioning Method: Another SCAM!?!?” or “EZ Battery Reconditioning Method: Is Tom Ericson a Scammer?” in their page titles. Or something along those lines. 
In other words, if you search for EZ Battery Reconditioning Method in Google or another search engine, these sites will appear in the results with titles similar to those found in the listings. This is completely legitimate.
Q: How effective is the EZ Battery Reconditioning Method?
A: If the product does not work, users are entitled to a complete refund.
Q: Is there a money-back guarantee with the EZ warranty?
A: The program’s two founders provide a 60-day money-back guarantee with no questions. This demonstrates that they firmly believe in the worth of their program and are confident that others will agree.
While I am convinced that the training is well worth your time, you are free to test it for yourself. If you purchase the program and decide it isn’t worth it or is a scam, you can get a complete refund within the first 60 days.
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Affiliate Disclosure:
The links contained in this product review may result in a small commission if you opt to purchase the product recommended at no additional cost to you. This goes towards supporting our research and editorial team, and please know we only recommend high quality products.
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Online betting of college sports will be coming to Maryland; Frosh defends state assault weapons ban before the Supreme Court; Shane Pendergrass set to retire after 36 years in House of Delegates
CANDIDATE FILING FLURRY: REPUBLICANS LINE UP AGAINST DUTCH: The top-line news is that three credible Republicans have filed to seek the GOP nomination in U.S. Rep. Dutch Ruppersberger’s 2nd District, led by Nicolee Ambrose, who has spent the past decade as Maryland’s…
A federal judge rejected a request to dismiss a case with federal charges against Baltimore State’s Attorney Marilyn Mosby, the same day she announced she is running again for the position.
Slideshow credit: (Photos byJoe Ryan/Design by Timothy Jacobson/Capital News Service)
By Richard E. Vatz      The Maryland General Assembly adjourned with the ritual over-applauding by its legislator perpetrators.      It is difficult to understand how at a time of murders, non-fatal shootings, violence, and bullying in schools dominating Baltimore,…
HIGH COURT UPHOLDS LEGISLATIVE REDISTRICTING MAP: The state’s highest court has rejected three challenges to the General Assembly’s map redrawing its legislative districts. Bryan Sears/The Daily Record. The ruling allows the new districts for electing members of the…
Howard County Executive Calvin Ball paid four county employees more than $101,000 to do consulting work for his re-election campaign and also hired his sister-in-law in a position that some say violated the county law.
Gov. Hogan, Senate Pres Ferguson, Speaker Jones praise bipartisan work as 79 bills signed into law; Hogan swears in first Hispanic to state’s high court.
Hogan and Democrats Senate President Bill Ferguson, Baltimore, and House Speaker Adrienne Jones, Baltimore County, praised each other at the bill signing Tuesday at the State House for the cross-party work done over the governor’s two terms.
The new laws, many of which passed over Republican Gov. Larry Hogan’s objections, included landmark efforts to slow climate change, a referendum on making marijuana legal and an effort to expand access to abortion services.

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I am always surprised when a colleague produces a statement about PCB laminates that seems incorrect or out of date. This need not happen today as the specialists at Isola have written an excellent book about high performance materials, now available for download from I-Connect007. 
Author Michael Gay, a 25-year veteran of laminate manufacturing, meticulously guides readers through the most pertinent questions regarding rigid laminates. This is essential information for everyone, including the experts, because the materials and applications for laminates in printed circuits are constantly changing. Fortunately, Michael focuses on the basics of high-performance materials being used in today’s printed circuit boards.
And Isola should know. The company has been making high-performance and advanced materials for the electronics industry since 1956, remaining among only a handful of companies producing these materials. As the basis for all printed circuit boards, laminate is the major cost driver for PCBs and determines much of its electrical performance. To understand and design printed circuits, you first must understand the PCB materials.
In The Printed Circuit Designer’s Guide to… High Performance Materials, Michael first provides a brief history of laminates in this industry. He then proceeds to deliver a thorough education of laminates. But what does that look like?
It starts with resin systems (there are many), while including the role of fillers (again, many) and flame retardants. Next are the reinforcements, especially glass fabrics which must include the types of glass—glass styles, glass weaves, and glass constructions (i.e., spread glass). This is followed by how you use the prepregs (glass fabrics impregnated with resin and partially cured) and multilayer material constructions. Topics like “range of fill capabilities,” “dielectric properties,” and “stackup advice”—including calculating impedances—come into the picture.
Add copper foil, the final element to prepreg, and you have a rigid laminate. But all copper foils are not created equal, so the author covers surface treatments and roughness, especially for high-frequency skin effect. 
This book concludes with more information about electrical performance and, particularly, the growing automotive use of laminates when voltages and currents are particularly high but subjected to the environmental extremes that automobiles will see.
This is where you must start, but not where you will end. Visit the I-007 eBook library to find other titles in The Printed Circuit Designer’s Guide to… series covering PCB materials for flex, rigid-flex, and more on electrical performance. 
Happy Holden has worked in printed circuit technology since 1970 with Hewlett-Packard, NanYa Westwood, Merix, Foxconn, and Gentex. He is currently a contributing technical editor with I-Connect007, and the author of Automation and Advanced Procedures in PCB Fabrication, and 24 Essential Skills for Engineers. To read past columns or contact Holden, click here.  
I am always surprised when a colleague produces a statement about PCB laminates that seems incorrect or out of date. This need not happen today as the specialists at Isola have written an excellent book about high performance materials, now available for download from I-Connect007. 
Author Michael Gay, a 25-year veteran of laminate manufacturing, meticulously guides readers through the most pertinent questions regarding rigid laminates. This is essential information for everyone, including the experts, because the materials and applications for laminates in printed circuits are constantly changing. Fortunately, Michael focuses on the basics of high-performance materials being used in today’s printed circuit boards.
And Isola should know. The company has been making high-performance and advanced materials for the electronics industry since 1956, remaining among only a handful of companies producing these materials. As the basis for all printed circuit boards, laminate is the major cost driver for PCBs and determines much of its electrical performance. To understand and design printed circuits, you first must understand the PCB materials.
In The Printed Circuit Designer’s Guide to… High Performance Materials, Michael first provides a brief history of laminates in this industry. He then proceeds to deliver a thorough education of laminates. But what does that look like?
It starts with resin systems (there are many), while including the role of fillers (again, many) and flame retardants. Next are the reinforcements, especially glass fabrics which must include the types of glass—glass styles, glass weaves, and glass constructions (i.e., spread glass). This is followed by how you use the prepregs (glass fabrics impregnated with resin and partially cured) and multilayer material constructions. Topics like “range of fill capabilities,” “dielectric properties,” and “stackup advice”—including calculating impedances—come into the picture.
Add copper foil, the final element to prepreg, and you have a rigid laminate. But all copper foils are not created equal, so the author covers surface treatments and roughness, especially for high-frequency skin effect. 
This book concludes with more information about electrical performance and, particularly, the growing automotive use of laminates when voltages and currents are particularly high but subjected to the environmental extremes that automobiles will see.
This is where you must start, but not where you will end. Visit the I-007 eBook library to find other titles in The Printed Circuit Designer’s Guide to… series covering PCB materials for flex, rigid-flex, and more on electrical performance. 
Happy Holden has worked in printed circuit technology since 1970 with Hewlett-Packard, NanYa Westwood, Merix, Foxconn, and Gentex. He is currently a contributing technical editor with I-Connect007, and the author of Automation and Advanced Procedures in PCB Fabrication, and 24 Essential Skills for Engineers. To read past columns or contact Holden, click here.  
White Paper: With the move from low-mix to high mix-manufacturing, the need for optimizing throughput across multiple batches of different product is critical to maximizing manufacturing output. Overall line utilization… View White Paper
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Public library patrons can’t get enough of free digital downloads these days; they’re snapping up ebooks and audiobooks at a record pace. But it’s not all good news for public libraries. They are often charged far more than consumers for digital books, and sometimes publishers won’t sell to libraries at all.
Now librarians are teaming up with Massachusetts lawmakers to demand a new deal. They’re calling for a law that would compel publishers to make all their digital products available to public libraries on “reasonable terms.”
Democratic State Rep. Ruth Balser modeled the bill after a law enacted in Maryland in May. Balser said she wants to ensure that libraries can get access to every published ebook and audiobook. “My understanding is Amazon and the other online publishers limit how much of their information is available to public libraries,” Balser said. “My bill doesn’t directly touch the issue of cost. It just says they can’t not sell to libraries.”
But publishing companies that have resisted selling digital assets to libraries are already changing their tune. Online retailer Amazon, for instance, not only sells books but operates its own publishing business. Until recently, Amazon Publishing didn’t sell ebooks or audiobooks to libraries. But shortly before the Maryland law took effect, the company announced a deal with the Boston-based non-profit Digital Public Library of America to begin licensing its ebooks to public libraries. The company said it is also working out a similar deal for Audible, Amazon’s audiobook publisher.
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Library officials still back the bill, in hopes it will force publishers to negotiate better deals for digital books. “It would establish the idea that there actually is a problem here, ” said Alan Inouye, senior director of public policy and government relations for the American Library Association, “and that there needs to be a coming together on a discussion on what are reasonable terms.”
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The lockdowns and library closures forced by the COVID-19 pandemic have spawned booming demand for online book borrowing. OverDrive, a company that provides digital library services to public libraries, said that patrons worldwide checked out half a billion items in 2021, a new record. In Massachusetts the Library eBooks and Audiobooks program, which provides digital assets to patrons at 377 state libraries, has seen demand increase by more than 40 percent
According to the American Library Association, libraries currently pay three to five times as much as consumers for ebooks and audiobooks. Thus, an ebook selling for $10 at retail could cost a library $50. In addition, the library can only buy the right to lend the book for a limited time — usually just two years — or for a limited number of loans — usually no more than 26. James Lonergan, director of the Massachusetts Board of Library Commissioners, believes that publishers settled on 26 checkouts after calculating that this is the number of times a printed book can be checked out before it’s worn out and in need of replacement.
And that’s what happens to a digital book after 26 checkouts. The library must “replace” it by paying full price for the right to lend it out 26 more times.
Lonergan admits that this approach makes a certain sense. Traditional printed books can only be borrowed by one user at a time, but in theory a digital book could be loaned to thousands of patrons at once. Also, printed books wear out and must be repurchased, but digital books last indefinitely. “You can’t have a book be available forever at the same price point,” Lonergan said. “The publishers need to make money.”
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Lonergan thinks libraries and publishers can work out less expensive and more flexible terms. Publishers might charge a lower up-front cost for their digital products, for instance. Or they might expand the number of times libraries can lend out an ebook or audiobook. Lonergan believes that passing the Massachusetts law would give publishers further incentive to deal.
But the Association of American Publishers (AAP), which represents most of the nation’s leading publishers, is ready to fight. An emailed statement from AAP said the Massachusetts bill “raises significant constitutional and federal copyright law concerns and is an unjustified intrusion into a vibrant and thriving market for ebooks and audiobooks that benefits authors and publishers, booksellers, libraries, and the general public. “
The AAP has already sued in federal court to block enforcement of the Maryland law, arguing that only the federal government can regulate digital publishing practices.
Again, Lonergan thinks the publishers may have a point. But he said this is all the more reason for Massachusetts to pass the law. Lonergan noted that apart from the Maryland law, Rhode Island lawmakers are also considering the idea. “I think the hope is if enough states…make these efforts,” Lonergan said, “then Congress will step in and do something about this on the federal level.”
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Hiawatha Bray can be reached at hiawatha.bray@globe.com. Follow him on Twitter @GlobeTechLab.
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There are a few places where you may find your favourite book and the best part is you don't need to spend a single penny and can download the ebooks legally. These sites/apps have a wide collection across different genres, although the vintage prints would still require you to cash out. That said, here's a list of the best free ebook sites/apps.
Project Gutenberg is quite a popular name in the e-book club. It’s a charity endeavour run by volunteers and fundraisers, and most of its library contain public domain titles. The ebook site has over 60,000 free ebooks that you can download. It supports EPUB, MOBI formats, and HTML as well. It has a range of audiobooks too, and the library is segregated into categories, although navigating through them can take up some time.
Media365 Book Reader is one of the popular ebook apps on Android. The interface is simple and vibrant. The app supports a number of formats including comic book, and you can customise the font as per your preference. The app offers an array of genres to select from- non-fiction, biography, comic, among others. Although to get access to the popular content you will have to make in-app purchases, most of the books are free.
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Helping business owners for over 15 years.
The eBook generally serves as an ongoing guide that can give general audiences the general knowledge they need. His whitepaper contained original research or academic information for a broad audience and therefore served as a “tasksheet” for research into a particular topic.
As with traditional book forms, e-books are intended to attract the attention of prospective buyers, while white papers are more informative and in depth. In terms of content marketing, both offer valuable information, regardless of type of business the user is engaged with.
In spite of that, whitepapers provide a lot of value, and will be worth using in the future. As voice search technology and machine learning gain widespread adoption, an increasingly crucial metric for topping a website’s rankings will be whitepapers. Marketing executives, get those fingers ready to type.
The B2B White Paper provides sales and marketing teams with ideas for promoting a particular trend, topic, or technology.
Marketing that promotes an organization or brand to an audience (B2B marketing) is anything done with the goals of promoting either a new company or product. Generally, these businesses or organizations provide products and services. The majority of consumers utilize B2B marketing methods.
One example of B2B marketing would be the market segmentation of a manufacturer of industrial pumps targeting a producer of oil and gas. In a business deal, a commercial construction company is marketing and establishing a contract with a law firm for the construction of its building.
In a Content Marketing eBook, Flip eBook and ePaper are also terms that describe the ebook Flip and ePaper Although eBook is the most common term for an online publication or digital edition today, not all terms are used. You’ll be able to see Flip Book, ePaper, LookBook, Turn Page Publication etc.
These reports are articles that explain what is involved and give an in-depth solution or opinion about the subject. They’re purpose is to inform audiences of complex issues or help them reach a difficult decision.
A white paper is intended to make a statement or suggest that one way of doing things will be better than another. An impact on customer decision-making processes due to its commercial uses could be significant.
A white paper makes the case that a particular offering, such as a product or technology, is better positioned to solve a particular business problem or meet a specific challenge than any competing offering.
There is no doubt that Ebooks are as effective as well as influential when it comes to marketing. Only a few benefits you gain by having your contact information traded to others: Our customers love you because their contacts get great info in return for their trust. A win-win situation exists when something is purchased.
In what ways is white paper content marketing advantageous? ? There may be benefits to conducting business-to-business content marketing campaigns in white papers. A business who owns articles on a particular subject may even inspire other companies to collaborate with you.
In addition to generating leads and allowing customers to buy, white papers remain hugely influential. You should continue to pay attention to writing, presenting and distributing white papers that are clearly written and written concise.
The term “white paper” literally means “white paper”. It is an informational document that encourages companies and organizations who offer or intend to offer solutions or products to promote the advantages and features of those products.
Some examples of research white papers are reported facts and data as well as information they seek to educate students. It is also written so as to assist readers to better address specific issues through writing the research white paper.
A white paper essentially helps people solve problems or make decisions by providing authoritative details on how they can do so. There are also potential leads generated by a white paper.

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If you are looking to reach your marketing objectives and improve your relationships with customers, consider creating an e-book.  An e-book, or electronic book, is an online piece of content that goes in-depth about a specific topic and is exclusively digital. When crafted with your audience in mind, it’s a surefire way to garner a following and show readers your brand is worth investing in.
Any lead magnet, whether it’s an e-book, checklist, template, or other resource, is going to help your brand improve its lead generation. It’s easier to grow your email list and grab users’ attention when you offer them valuable information for free. It shows you want to teach your audience new things so they can succeed in their endeavors. Since lead generation is among businesses’ top three content marketing goals, e-books are a crucial part of a successful inbound marketing strategy.
It’s especially challenging for new businesses and websites to prove themselves when they don’t have a large following yet. Growing your brand and attracting the right audience takes time. However, when you provide readers with knowledge and encourage their learning, it boosts your brand’s credibility, positions you as an industry expert and provides you with a solid reputation. Since U.S. customers are willing to pay 17% more to do business with a company that has a positive public reputation, this is crucial.
If you’re going to profit off of your e-book, you need to garner loyal readers. It’s easier to turn them into paying customers once you have their attention, but you need to make sure you’re providing valuable information first. Quality content can drive traffic to your website by 2,000%, and that alone encourages users to become loyal to your brand.
Even if you aren’t selling your e-book, providing it for free moves users down the sales funnel so they become more familiar with your brand and its content. It’s essential to align your content with your audience’s buying journey so they feel ready to purchase. A healthy email list mixed with valuable lead magnets is a recipe for generating sales. 
With such a wide range of benefits, business owners should be eager to start creating their own e-book. Here is how to do it. 
How well do you know the audience you’re writing to? If the answer is not so well, it’s time to research your target market so you can create content suited to their needs. It’s important to gather ample information on your audience so every piece of your e-book is relevant to their interests. If you write about a topic that isn’t, it’ll be challenging for your e-book to gain enough attention, and you won’t reach your objectives.
When researching your target audience, it’s crucial to create buyer personas that give you the necessary information about your readers. These are customer profiles that will help you create an e-book that collects email addresses and builds a loyal following. Include details like their demographics, purchasing behaviors, income, education, pain points and more. Every piece of information helps to create an e-book that caters to customers.
Social media is an invaluable tool to find out more about your target audience. Search relevant, industry-related hashtags and create a list of phrases and questions users have. If they overlap, you know those topics are popular and need extra attention. 
There are likely several things your audience wants to learn more about, but your e-book needs to focus on just one topic. Why? Because they’re short-form pieces of content, and the more you focus on one subject, the more in-depth information you’re able to provide.
It isn’t difficult to pick a topic relevant to your audience once you’ve done your research. Half the struggle is figuring out your market’s pain points and interests so you can create content tailored to their needs. Once you have that, you’re set to choose the right topic for your e-book.
Ask yourself the following:
When you keep your goals in mind, it’s easier to come up with ideas to write about.
Research popular keywords used by your audience to see what terms they’re searching for. If you notice that specific phrases pop up more than once, that’s a reliable indicator that it’s a topic worth exploring in detail. 
Aside from conducting keyword research, feel free to reach out to your audience and ask what they’d like to learn more about. If they’re already on your email list, they’re more likely to respond because they’re familiar with your brand and its content. If not, you can set up a survey or form on your website asking users what they would like to see next.
Before you dive in headfirst, it’s wise to create a framework for your e-book that details each chapter and how you’ll provide information under each subtopic. Without an outline, you’re writing without preparation, which can end up wasting valuable time later. 
Planning saves you time, money and resources, because you know what you need to focus on before you begin. It also gives you a clear look at the e-book as a whole so you refrain from repetition and providing irrelevant information.
Brainstorming ideas is essential for your outlining process. Jot down the main points you want to cover. From there, you can add subtopics to each point until you have enough to form into chapters. It doesn’t matter how messy the process is as long as you get it down on paper.
Once you create each chapter, make a note of what it will entail. For example, if you’re creating an e-book about how to find remote work as a freelance writer, you might note in one of your book’s early chapters to cover a list of all the job boards. In another chapter, you might note to include a list that covers all the signs of a quality job post. This tells you what you’re going to write about for that chapter so it’s easier to piece together once you start.
Once you’ve got an outline that makes sense and provides structure, now comes the fun part: writing. 
There are four components you need to focus on writing:
Separate main points into heads and subheads within chapters so it’s easily skimmable. People don’t want to read walls of text that are difficult to scan; make it easy for your readers by removing this obstacle. Break down main points into several paragraphs, and use bullet points to list information if needed.
Keep your branding in mind while writing. The tone, voice and language should match your brand effortlessly so readers know it comes from you. It’s best to write with a conversational tone so it’s easy to understand. Avoid clumsy, wordy sentences, and use editing software, like Grammarly, to refine your e-book and create the best version possible.
If you aren’t a designer or if you’re unfamiliar with how to make your e-book visually appealing, hire someone to do it for you. You can have high-quality content that offers valuable insights, but if the look is ill-designed or doesn’t match your branding, few people will download it. Every element of your e-book needs to scream quality and effort.
If you want to take the plunge and design it yourself, more power to you. Keep these tips in mind when creating the design:
After the design aspect is complete, convert your e-book into a readable format, such as a PDF. This ensures that no one will edit or tamper with it, and it provides a smooth reading experience for your audience. All devices can read PDF files and will appear the same to everyone regardless of what device they use to view it.
E-books are a helpful source of information for your audience and a valuable method to build a loyal following and generate leads for your business. It’s important to acknowledge the time, effort and resources it takes to create an e-book, but when crafted with your audience in mind, it’s well worth it. 
 
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Attention: ZOLL Summit is back in person! Learn more
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Learn strategies to provide for high-quality operations, while minimizing resource use through sound systems, process engineering and leveraging technology

“When we waste dollars through inefficient practices, we are not being good stewards to our patients, our taxpayers or to our EMS mission,” writes Jonathan D. Washko, MBA, FACPE, NRP, AEMD. A reliable, effective and efficient inventory management system can help an organization reduce costs, limit waste, improve employee relations and limit liability.
Complete the form below to download this eBook. 
This eBook, sponsored by ESO, presents strategies to provide for high-quality operations, while minimizing resource use through sound systems, process engineering and leveraging technology. Learn how lean conceptualizing can revamp medication, standard medical consumables and serialized inventory tracking through asset verification, ePCR recording and fleet management.  
I encourage you to read and share this eBook with your colleagues, and begin a conversation about how your agency can improve asset management.  
Download your copy to read: 
Big or small, manage EMS inventory by ‘thinking lean’ 
Automating medical supply inventory management 
Successful EMS inventory management takes both hindsight and foresight 
Is your logistics process efficient? 
Fill out the form below to download your copy of “Achieving operational efficiency.” 
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Peep Laja is a launcher. Having arrived in Austin, Texas, 14 years ago from Estonia, he launched CXL, a conversion optimization firm that morphed into e-learning. Then he launched Speero, a consultancy, and then Wynter, a SaaS platform for B2B buyer intelligence. All three are thriving.
“I’ve always been entrepreneurial,” he told me. “I like starting things. It’s not like I needed more. It just comes. Plus, my strengths are not spreadsheets and operations.”
He and I recently discussed his journey. Our entire audio conversation is embedded below. The transcript is edited for clarity and length.

Eric Bandholz: You’ve founded three businesses.
Peep Laja: Yes. About 10 years ago, I started CXL as a conversion optimization agency, and five years later I added an e-learning arm. Then we spun off the agency into Speero with CXL focused on training. Two years ago I started Wynter, which provides customer intelligence to B2B companies.
I have no active role in Speero other than being on the board. I’m all in on CXL and Wynter. On Wynter, I’m tactical, hands-on. On CXL I’m more strategic — where are we going?
I’ve always been entrepreneurial. I like starting things. It’s not like I needed more. It just comes. Plus, my strengths are not spreadsheets and operations.
When the business gets to a certain size, other people far better than me can run it.
While I focus on CXL and Wynter, it is hard mentally, the content switch.
Bandholz: I’m trying to start a new brand for grooming and beauty. Moving from a strategic to an execution role is challenging. I’ve seemingly lost my ability to run a calendar, show up on time, and respond to emails.
Laja: Right. Life has seasons. When I started CXL, I stayed up late writing blog posts, hustling, putting in the hours. I now have two kids and a wife. I have less time. I try to work smarter.
I feel frustrated with Wynter. The business is in the early stage. There’s less money and resources. I sometimes roll my eyes with the technical stuff I don’t want to do anymore. I’m tired of writing blog posts.
Bandholz: How do you avoid starting a project that becomes a money suck?
Laja: It’s hard. It’s always a bet, a gamble. It’s easy to get caught into the comparison trap of looking at other startups and how fast they are growing. With Wynter, this is year one for us. We’re going to do $450,000 in revenue in 2021. For a first-year bootstrap, that’s a solid start.
So it’s essential to manage my inner game and not compare to others.
Bandholz: You’re from Estonia.
Laja: Yes. I moved here in 2008. I’m here because I fell in love with a girl from Austin. I was an entrepreneur before that. I was already making money.
I’ve been here now long enough to forget many of the differences between Europe and the United States. Both have a similar Western culture. So it was an easy transition.
The main challenge was language. My previous businesses were not in English. I was big in Estonia. I had built a business in Panama. And when I came to the States and started my Conversion XL blog in English, it felt daunting. But I got over it.
Bandholz: You mentioned delegating operations. How do you know when to do that, and how do you find the right people?
Laja: CXL was initially a consulting company. Then I got tired of consulting. I was looking for a way out.
So I surveyed our email list, asking, “What else could we sell to you?” They said, “Courses and training.” That’s how we started with e-learning. It was a new challenge.
The company had middle management, so to speak. It could survive my departure. My co-founder has different skills from mine. His strength is operations. He was running the ship.
It’s a similar dynamic with Wynter. I have heads of growth, operations, and product — all manage teams.
So the day-to-day execution is run by others. The key steps are having functional heads in place that you trust. I try to nourish and promote from the inside. Somebody who’s showing promise, who’s proactive — those are good signs.
Bandholz: Many entrepreneurs sell the business rather than transition to a strategic role, such as a board member. But you’ve opted to keep Speero.
Laja: It’s a matter of comparing the two options. An agency is not easy to sell. Plus the valuation is typically based on EBITDA — operating profits, essentially. But agencies are not very profitable. A 20% margin is excellent. A really good agency gets 5-times annual EBITDA.
So you crunch the numbers and realize it’s not a lot of money. I’m not opposed to selling, but the business needs to grow to make sense.
Plus it’s a cash cow. I’ve ended up with three businesses from CXL’s profits.
For SaaS businesses, $10 million in annual recurring revenue is where multiples get more generous. A $2 million company can go under tomorrow, but $10 million is more solid.
Bandholz: Let’s talk about optimizing ecommerce conversions. Beardbrand is an upper seven-figure business. Our conversion data is always muddy. How do we know when to trust the data versus making gut-feel decisions?
Laja: It depends on the decision. Changing your positioning and your brand is huge. It’s the future of the company. You need your own data and market signals to decide. Certainly a founder’s intuition is important.
But a micro issue, such as optimizing a product page layout, is purely data-driven because you can measure every click, every scroll.
I like what Jeff Bezos at Amazon has popularized regarding how fast to make decisions. It’s a two-by-two matrix. One axis is how reversible the decision is. The other is the impact. A decision that’s irreversible and high impact takes slow deliberation. But a reversible, low-impact issue can be decided quickly.
Bandholz: What are your sources of inspiration and learning, beyond Bezos?
Laja: Earlier in my career, I read ferociously. I’m now much more careful where I get my information based on what’s important to me.
For the last year, I’ve been nerding out on strategy topics. I’m focused on studying network effects because Wynter is essentially a two-sided marketplace. I’m reading Andrew Chen’s book, “The Cold Start Problem.” It’s very relevant to the challenge at hand.
I’m also consuming more micro-content — Twitter and LinkedIn — for SaaS stuff. I follow Jason Lemkin, the SaaS community founder and venture capitalist. He’s everybody’s favorite; the guy is brilliant.
Bandholz: Before this interview, you mentioned that LinkedIn was driving significant volume.
Laja: Right. My LinkedIn content drives 90% of the demo pipeline for Wynter. It’s all organic. Every day I post on Twitter and LinkedIn. It’s mostly the same content. On Twitter, it’s more casual, and I post there more often.
On LinkedIn, it’s once a day. My strategy is to drive a narrative, a point of view, and express what I believe deliberately and carefully. It’s very effective. It’s written content. That’s what LinkedIn users prefer versus video. I talk about positioning, messaging, differentiation, go-to-market strategy.
Wynter is a B2B buyer intelligence tool. I’m opening people’s eyes to look at problems through a new lens.
Bandholz: Where can people learn more about you, follow you?
Laja: Twitter and LinkedIn are best. Or visit CXL, Speero, or Wynter.
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Searching for free ebooks? There are plenty of great websites and apps that make them easy to find | Josep Lago/AFP/Getty Images
Whether you’ve invested in a Kindle or just prefer to read books on your tablet or laptop to lugging around heavy hardcovers or easily-damaged paperbacks, there are plenty of reasons to read both classic literature and the latest bestsellers in ebook form. But buying ebooks can add up, especially if you’re a voracious reader. So we’ve put together a list of the top places to find free ebooks.
If your taste in literature skews more classic than The New York Times Bestseller List, then Project Gutenberg is going to be your new best friend. If you’ve found it difficult to track down an ebook version of a popular classic novel without major formatting issues or persistent errors, you’ll love Project Gutenberg. Because the copyrights on many masterpieces of not-so-modern literature have expired, Project Gutenberg can digitize them, and distribute them as ebooks that you can enjoy for free on your e-reader, tablet, or laptop. You may never have thought of yourself as a connoisseur of classic literature, but the search for free ebooks may be much more effective than that survey-level literature class you snoozed through in college at getting you to actually read and enjoy a book that was written decades ago.
You don’t have to look farther than the Google Play Store for some great free ebooks | Source: iStock
If you’re reading on an Android smartphone or tablet, you may not need to look any farther than the Google Play Store to find free ebooks. There are plenty of free books available on the platform, and if the list of the most popular free downloads is any indication, you’ll find a lot more than classic literature for free in Google’s store. That makes it super easy to find something to read right from an app that you already have on your smartphone or tablet.

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