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Tag: Works

  • 5 Best Homeopathic Medicines for Asthma

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    Homeopathy is a secure science that offers an everlasting therapy for asthma. Homeopathic medicines work splendidly nicely to remove asthma at the root. Those treatments activate the body's own restorative processes, mainly strengthening its natural recuperation system to make it strong sufficient to combat the situation. In case asthma is allergic in origin, Homeopathic start by way of treating the hypersensitive reactions inflicting the asthma to completely uproot the disease. Homeopathic medicine treatments are herbal, safe and free from any adverse side effects. They may be prescribed to people of all age groups. Top listed Homeopathic medicines for asthma encompass Arsenic Album, Antimonium Tart, Spongia Tosta, Ipecac and Drosera Rotundifolia.

    Homeopathic Medicine for Asthma

    Arsenic Album
    Arsenic Album is one of the best Homeopathic medicines for asthma. The signs and symptoms indicative of use Arsenic Album are suffocative cough, wheezing, and shortness of breath. That receives worse round midnight is likewise dealt with nicely with this medicine. Every other critical guiding feature for the use of Arsenic Album is bronchial asthma that alternatives with skin rash or eczema.

    Spongia Tosta
    Spongia Tosta is a help for asthma with dry cough. The cough in this situation can be deep, barking, hacking kind. The cough is attended with excessive dryness of all the air passages. Together with dry cough, whistling from the chest on inspiration in noted. Respiratory is likewise tough. In most instances, warm liquids deliver remedy from the cough.

    Antimonium Tartaricum
    Antimonium Tartaricum is an extremely good for asthma with immoderate, rattling cough. The cough is loose, rattling and the lungs experience complete of mucus. Mucus from the lungs is raised with lots trouble. Respiration is rapid and difficult. Excessive suffocation is located. The suffocation worsens on lying down, with a need to sit up.

    Ipecac and Sambucus Nigra
    Ipecac and Sambucus Nigra are tremendous for treating asthma in kids. Ipecac works well when there's excessive cough with mucus rales in chest. The cough is observed by means of suffocation, shortness of breath and gasping for air. The kid may additionally emerge as blue and stiff all through the assault. Homeopathic medicine Sambucus Nigra is indicated for night time episodes in kids. A child in want of Sambucus Nigra wakes up abruptly at night time, with cough and suffocation.

    Dulcamara and Natrum Sulfuricum
    Dulcamara and Natrum Sulfuricum are very beneficial for asthma in damp weather. Amongst them, Dulcamara is the high quality prescription for loose, rattling asthmatic cough in damp weather where the person has to cough a long time to expel phlegm. Natrum Sulfuricum is the maximum beneficial Homeopathic medicinal medicine in which cough with thick, ropy, inexperienced phlegm is present. Natrum Sulfuricum also works properly in which the asthma worsens round 4 am and 5 am. Natrum Sulfuricum is also most of the top grade Homeopathic medicines for treating in kids.

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    Source by Praveen Kumar

    Views: 0

  • Why Multilevel Marketing Recruiters Will Not Tell You What Business It is

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    Have you ever noticed that a Multi level marketing recruiter will not tell you what type of business they are in but rather talking generalities? Why do they do this? Well it is simple if they don't do it this way they will not be able to recruit anybody because if you knew it was a multi level marketing pyramid scheme you would sign up and you would not listen to all of their BS.

    The elusive tactics of the level marketing recruiter are insanely obvious and it is fun to watch them dance around the issue and play games and watch them try to manipulate people in these meetings. Have you ever sat in a coffee shop and listen to the multi-level marketing recruiter pull some kind of scam business on another person sitting and listening to their light of BS. I have and I have heard these recruitments meetings at coffee shops and coffee shop bookstores throughout the nation in my travels.

    Why I have become apalled at the rhetoric and BS and complete disregard for reality that I have contacted the Federal Trade Commission and wrote a 156 page letter in the FTC rulemaking session to see that multi level marketers are stopped from these fraudulent pyramid schemes, fraud and misrepresentations and promises they make to those they try to recruit. I hope that someday the government will actually enforce their laws on the people who are breaking them rather than going after larger companies and trying to extort millions of dollars from them.

    We must stop multilevel marketing recruiters from lying. I have nothing against multi level marketing business and I understand how it works and the business model makes sense for so many reasons however the larger attrition levels and other things that go on in multi level marketing through the sponsors and the down line are often so very wrong. This must be stopped because it is a lie. Consider this 2006.

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    Source by Lance Winslow

    Views: 0

  • Breaking Bad Habits – 5 Simple Steps for Changing a Habit

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    “Good habits are hard to develop but easy to live with” and “Bad habits are easy to develop but hard to live with”, according to Brian Tracey, a well-known motivational teacher. You may recognize that to successfully manage habit changes, breaking bad habits may be required in order to develop new ones.

    Breaking bad habits takes at least 21 days. Of course, in difficult cases, it can take as long as a year. Here’s an example of the process of how to change an unhealthy habit to a healthy habit. Suppose you’ve decided that coffee is not good for you and right now, you drink coffee with sugar daily. The new habit you would like to institute is to drink herbal tea without sugar.

    At first, it may be challenging to break the bad habit of drinking coffee. You will have to use self-discipline for the first few weeks but gradually it will get easier. Once you are able to change the old habit to a new healthier one, it will serve you very well. Habits are remarkable because they don’t require thinking. You just “do it” for years until you find yourself changing the habit again.

    Here are 5 easy steps for changing habits:

    1. Awareness: You must become aware of your habits. What is this habit exactly? How is this bad habit or group of bad habits affecting you? How is this habit affecting others? For example, smoking often has negative effects on others as well as on you.

    2. Wanting to Change: As someone with a health problem, you must decide that breaking bad habits through a conscious effort is a worthy goal. You must convince yourself that the change in the habit is worth the effort involved.

    3. Commitment: You must be determined to do whatever it takes for breaking bad habits so that you can better control your life. You make a decision that “no matter what” you will change the habit. You do the work required to stop. Here are some examples of habits you might want to change: Smoking, eating too much, eating processed foods, not exercising, drinking coffee or other beverages with caffeine in them, eating too much sugar or fat, drinking alcohol, procrastinating, etc.

    4. Consistent Action: It is important to focus on changing just one habit at a time. Then, take consistent daily actions for breaking the bad habit that has been causing problems and take the actions to develop a new one. We suggest doing this process one step at a time rather than trying to do it all at once. Sometimes changing a habit can be done “cold turkey” like smoking and sometimes it works better to make a gradual change.

    Be sure to give yourself positive rewards often for taking small actions toward changing a bad habit. Continual day-by-day actions are what are critical. This is NOT about an occasional action or step. It is about being consistent every day.

    5. Perseverance: There will be times when you question whether it is all worth it. You’ll say to yourself that breaking these bad habits is too difficult; that you are too “weak” to change. Your old self, often so comfortable living with the bad habits, is trying to hold on. Breaking your old patterns may require meditation and prayer.

    Visualize regularly the rewards for following through and the costs of not following through on breaking the bad habits and especially the value to your future of building new better habits.

    Get support from others, especially other people who want to make changes in their lives and read about people who have been successful in breaking bad habits. Affirm that, no matter what, you will not backslide into your old bad habit patterns.

    Now, you are armed with a 5-step process for breaking any bad habit or other condition that requires changing. If you have an addiction to something such as alcohol, these steps alone may not be enough. You may require additional professional help or a support group, but for most cases this 5-step process will do the trick!

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    Source by T Mcdonald

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  • Jeffrey Archer’s "Old Love" Redefines Love Story

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    The “Old Love” of Jeffrey Archer is a unique amorous tale between two brilliant students of English literature from Oxford. Archer makes an exploration of the theme of love from a completely unusual standpoint. The rendition is fiercely honest while he portrays a chronic sense of envy and rivalry between two sworn arch-rivals in the Oxford University: William Hatchard and Philippa Jameson. Initially, their aggressive competition unsettles their tutor Simon Jakes. In their constant intellectual debates, Philippa confronted the deep, confident voice of William with her high-heeled boldness. The mutual hatred was absolute. Their sharply perceptive and analytical mind refused to be submissive to each other. Indeed, this fierce sense of competition enabled them to outshine everyone else in the field. Given the background of 1930’s she, to him, was “that silly woman” and he “that arrogant man”. Yet strange is the way of destiny that an unusual love story should blossom between the bitterest of academic rivals!

    This rivalry assumed an unpalatable intensity when both excelled as toppers in their final degree exam. The Charles Oldham Shakespeare’s essay writing competition fed fat to this fire of passionate jealousy and became a life and death question for each to defeat the other.There were liberal exchanges of scornful remarks between the two to play each other down. However, things took a dramatic turn when William unwittingly discovered about the death of Philippa’s father (who was a Vicar) from cancer, and also, his secret dream to let his daughter study in Oxford and win the Charles Oldham award. The sight of silent sobbing of his proud and powerful adversary stirred up a sudden feelings of empathy in his guts. He got over his tentative doubts and offered to accompany her to her village for the burial ceremony. They held hand for the first time and discovered the new bond of friendship as they started their journey to her village. They communicated with each other spontaneously while returning to Oxford which bounces Philippa back to her normal competitive spirit. She slowly discovers the growth of her new found intense attraction for William. The latter secretly enjoys this interesting conversion in the Vicar’s daughter.

    The transformation of hatred into love has always been a captivating subject in itself, and Archer makes the situation entertaining with the employment of sparkling wit in their conversation. They make a visit to Stratford and have meals together. But their first date was far from usual: it is a unique blend of warmth and intellectual antagonism! If this instinctive antagonism triggered a strong sense of hatred before, now it drew them closer. In fact, this killer instinct became a delirious source of entertainment for both. Archer makes the reader question if intense hatred could indeed be an expression of hidden attraction?

    Anyway, the situation takes a quirky turn while returning from Stratford. On their way back to Oxford, Phillipa and William had to spend the night in a car as the petrol gauge showed empty. The former obviously did not miss the chance of expressing her doubt about the cerebral power of a person who couldn’t even read a petrol gauge! The day next William gave her the reason why he let the car run out of petrol: He said with a rare sense of humor: “My father told me if I spent the night with a barmaid then I should simply order an extra pint of beer, but if I spent the night with the vicar’s daughter, I would have to marry her.” He came down on his knees and said,” Will you marry me if I win the Charles Oldham?” Philippa answered that “as there is absolutely no fear of that happening I can safely say, yes… ” When William declared his love for her she told him not to show his face in Somerville again if he failed to win Charles Oldham. The readers wonder if the writer reveals Philippa’s secret wish that she could marry himeven at the cost of losing Charles Oldham! Otherwise why would tears come to Philippa’s eyes when a girl informed her that she had won? It was a moment of crisis for her because between the conflicting emotion of ambition and love in her heart, the latter had won and for once the proud girl confessed, “I do love nothing in the world so well as you; is that not strange?”

    However, when she discovered that William was a joint winner, her puckish spirit returned as she said ” I take thee for pity” to which William replied ” I yield upon great persuasion… ” They were locked in a passionate embrace, and after that, they were never apart for more than a few hours. Strangely, their honeymoon in Athens ended up in a heated argument over the relative significance of Doric and Ionic architecture!

    Later in life, this constant battle of wit prevented their romance from dwindling into boredom and banality. Their serious research works and creative activities, though on different fields, kept them deeply connected. After three years, “with well-received D. Phils”, they moved on, in tandem, to college teaching. But their fierce encounters continued and their sharp wit at each other’s expense would flash across the dinner tables at Oxford. However, those who understood their love felt envious of their unique relationship! They were childless yet their life was not tasteless.

    Returning home after the celebration dinner (being declared the Joint Professor), their heated argument over Proust’s monumental work took such an intimidating turn, that a policeman, nearby, asked Philippa “Is everything all right madam?” “No, it is not”, William declared “this woman has been attacking me for over 30 years, and to date the police have done deplorably little to protect me”. Yet, beneath this apparent antagonism, their bond continued to grow stronger with each passing year. Interestingly, their intense love was inseparable from their zealous intellectual antagonism which lent a peculiar aura to their relationship. When Philippa was made the Dame of the British Empire, William referred to her as an “Old Dame” he had to live with now. It is this bitter-sweet flavor of their love which defines their marriage.

    The most irritable habit of Philippa to William was her determination each morning to complete “The Times” crossword before he arrived at the breakfast table. One fine morning in June, William, studying the clue, filled in the eight boxes left incomplete by Philippa. Philippa’s instantly retorted that there was no such word. To the delight of Philippa the word “Whym Wham” could not be found in the shorter Oxford Dictionary. William assured her that the word could be found in OED on his desk, made for scholars like him. William left the breakfast table with sharp comments on Philippa’s limited command of English language and that she will have to eat a humble pie at Somerville’s Gaudy Feast as she reads the collected works of John Skelton…

    William left with a sigh, kissing his wife on her cheek, wishing he had lost Charles Oldham. Philippa replied that he did indeed because it was highly inappropriate during those days to declare a woman as the sole winner! Having closed the front door, as she entered the kitchen, Dame Philippa suddenly suffered her lone heart attack. She called out to William hoarsely but in vain. The news of her death was conveyed and the story ends with a note of dark humor in the suicidal note of Sir William (who shot himself with his pistol): “Forgive me, but I had to let her know”. There was the volume of the work of John Skelton held open in one of his hand with the word “Whym Wham” underlined neatly, his fingers stiff and cold around it. Such weird ending, subtly hints at the essence of special relationship this couple shared so that they rise above the great marriage vow “TILL DEATH DO US PART.” Archer’s love story excels because death could not part Sir William and Dame Philippa! Even while following his wife to her grave, William felt the need to camouflage the inseparable bond they shared, and the insufferable loneliness he would feel without her… he does it with a wry sense of humor!

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    Source by Mandira Mazumder

    Views: 0

  • 7 Step Sales Process of High Income Auto and RV Sales Professionals

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    High income car and RV salespeople follow a 7 step sales process.

    They follow the sales process on each and every contact. No exceptions.

    There is no deviation. No skipping steps. It just doesn’t happen.

    Automobile Sales an Art AND a Skill

    Rembrandt was considered one of the greatest painters in European history. Do you know who Pieter Lastman or Jacob van Swanenburgh were? Rembrandt apprenticed under each of them.

    What does that have to do with car and RV sales people? Nothing. And everything.

    Everything, that is, if you want to be a top income earner.

    To be a Rembrandt you need coaching. You need sales training. You need practice to develop your style, your talent, your selling techniques.

    The art is the finesse.

    For prospective buyers, it is bringing to reality what works for them without manipulation, without shady tactics or tricks.

    Professional selling technique is the ability to listen intently, ask relevant value adding questions, and package it all in a vehicle that meets the prospect’s needs and budget.

    7 Step Automobile and RV Sales Process – Work It!

    Walk into McDonald’s anywhere in the world and you will find the same friendly smiles, although the faces may be different. You will see a similar menu, although reading it may be difficult. You will find the same production process.

    The recipe, like a sales process, works.

    It works for McDonald’s. It works for Wendy’s. It works for Tim Hortons. It works for the Colonel along with a whole regiment of other franchises. And the 7 Step Sales Process of top automobile and RV sales income earners will work for you.

    Exceptions Yes Life Happens

    Will there be exceptions? You bet.

    Even in the most well oiled system, glitches surface from time-to-time. There is occasional franchisee – franchisor incompatibility. There are occasional let downs in traffic expectations compared to market analysis. There are occasional language challenges.

    Reality is, in all things, there will be occasional surprises.

    So what. Move on.

    Like the franchise system, the following 7 Step Automobile and RV Sales Process works.

    And, yes, there will be exceptions. There will be the cash buyer who insists on a large discount. There will be the prospect whom you just cannot settle on a vehicle. There will be… There will be… There will be…

    There will be exceptions, the occasional incompatibility for whatever reason. Move on. The sales model works consistently, with an occasional exception.

    7 Step Sales Model

    The 7 Step Sales Model of high income automobile salespeople and RV sales people is:

    1. Introduction

    2. Qualification

    3. Selection / Presentation

    4. Demonstration

    5. Negotiation

    6. Application

    7. Preparation / Delivery

    That’s it.

    To close more deals, follow these steps each and every opportunity. No exceptions.

    By the way, career automobile salespeople and RV sales professionals have an 8th step – Progression, moving the new Customer to a walking, talking referral machine.

    Wanna be car sales guys and gals just cannot seem to grasp this.

    Write me for more detail about Progression. It is where the big dollars are!

    Remember: Nothing happens until someone sells something.

    Sales Champions – People Like You – Make It Happen!

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    Source by Jeffrey Doucet

    Views: 0

  • Scalar Wave Healing Brings Relief in Various Ailments

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    People also suffer from gangrene in which their foot gets discolored, the skin starts peeling off and sometimes it gets infected. If not treated on time, it may lead to amputation of the foot or death in severe cases. This is a condition that requires immediate treatment.

    Gangrene is basically caused when the circulation of blood reduces or stops. The reason behind this condition is blood cells clumping that results in the slow flow of blood in the extremities. The problem can be alleviated only when the flow of blood is increased, but this is easier said than done.

    In such extreme cases, Scalar Wave healing has proven to be quite helpful. Almost a hundred years ago, Nicola Tesla, a famous inventor experimented with this healing style, but its practical application came into existence after a lot of research and development. The results of scalar energy are stunning. It occurs when similar waves are superimposed at 180 degree difference in phase. The energy as a result of this process is more like a field instead of a wave. This field has proven to have a lot of impact on the body.

    The reason behind gangrene is a blockage in circulation and any therapy that helps in increasing circulation can bring about a remarkable change in the problem. Several studies have been conducted to show that the scalar energy healing method helped in unclumping of blood cells that were clumped together. This resulted in increased circulation, which will bring blood that is rich in oxygen to the affected areas thereby helping in healing.

    Chakra healing is another therapy, which has proved to be quite beneficial in providing healing in case of various ailments. Leaving a significant imprint on anything that is exposed, scalar energy offers a static waveform which is unique in itself. It has been confirmed through several studies that objects like pendants and bracelets which comes embedded with waves of scalar energy offers impressive healing benefits.

    For gangrene treatment, chakra healing also proves to be advantageous. A powerful treatment is required for treating this condition as it can soon go downhill if not treated immediately. Bio field therapeutics can help a great deal in treating this problem. The aura gets affected with scalar energy in a highly objective manner using various physical objects generating or carrying energy rather than using energy generated by a human practitioner. When this energy is used on the human body, the bio field that radiates from outside the body and the one that works internally permeating body tissues is improved radically with the scalar wave.

    Several studies conducted in this field have proven to be quite advantageous and beneficial in the treatment of various ailments. It can also address serious ailments like gangrene. It has also helped in treating complicated ailments. Thus, use of alternative therapies like scalar energy healing is being used increasingly.

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    Source by Tom Paladino

    Views: 0

  • Re-Vamping Your Living Room

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    Redesigning your living room can make your home feel brand new, being the first thing you see when you walk through the door. Your updated space can start conversation with guests and bring a new sense of energy and pride.

    Making wood the key feature of your room does not have to create a rustic vibe depending on the type of wood used. Going outside of the box entails the search of vintage furniture, where every piece has its own story and face, moreover the detail found in antiques can't be found in newer models. So what do you do when picking out vintage pieces? Go to a store where you feel the authenticity as soon as you walk through the door. When shopping around don't get too caught up in finding the same shade of wood because I'll tell you now, it's difficult and the piece probably won't have the same vibe. Therefore, avoid the matchy-matchy and collect various shades and when you place it in your room it will flow effortlessly together.

    There's nothing like that smell of real wood. Finding furniture made out of 100% wood can be difficult and expensive but by shopping vintage you will save a few bucks while still having you stand out in the crowd. By adding a vintage table or a bookcase, the space is colored to your liking even if you stick with your old sofa and chairs. Hand-painted accents on a bookcase can help you bring in the color you want into your space that can flow with other accents. You can also change your space while still keeping the colors neutral with the style. With antiques you can find a variety of styles that speaks to you. Going for the lightness of the Indian boho vibe? Place a carved elephant at the center of your coffee table providing luck while reflecting a smile onto your face. So you found your perfect piece … or two (you can't help it because vintage shopping will pull you in), now how do you style it? A coffee table with a washed blue coloring and carved legs speaks for itself and place it where you need it. Remember, you know what works best in your living space! Empty wall? Hang up a hand-carved panel, colored or simple wood, that will make people look twice. By adding pieces that have design or texture, you won't have to complicate yourself with adding a ton of details in order to make the room feel whole.

    Next thing you know, your living room looks eclectic with a new vibrancy that will reflect onto you. Take the chance and walk into an antique furniture shop and maybe you'll be inspired to make a fresh start.

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    Source by Era Chandok

    Views: 0

  • Market Entrepreneurs and Political Entrepreneurs

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    What is an entrepreneur? Well, in the United States of America there are two types of very successful entrepreneurs. There is the market entrepreneur and there is the political entrepreneur. The market entrepreneur makes money in the free market by delivering the lowest prices and the best quality and service to its customers and the consumer. The market entrepreneur wins markets and beats out the competition because they are better and more efficient.

    The political entrepreneur uses the influence with government through various methods such as lobbying, political campaign contributions and networking with government bureaucrats to either win government contracts and make money or use this influence to get the government to make new rules and regulations and he is industry.

    The political entrepreneur will also use his influence to get government bureaucratic regulatory bodies at all levels of government to attack his competition. There is a big difference in market entrepreneurs and political entrepreneurs. Unfortunately, genuine Capitalism getting clobbered by political entrepreneurs coaxing government agencies to constantly attack market entrepreneurs.

    The economy and the free market and capitalism for that matter works better with the most efficient companies compete on a level playing field where the consumer and the buyer votes with their dollar for the best products and services at the best possible prices. There is nothing wrong with capitalism there is only something wrong with the way it is applied in United States of America. It could be done a lot better.

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    Source by Lance Winslow

    Views: 0

  • What Marketing Strategy Is the Best for You?

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    If you pick the right marketing strategy, you’ll be like that little guy in the middle of my diagram above. Yes! Winning! Fist pumps!

    The problem with marketing today is that there are way too many options and it’s much too confusing. It makes me dizzy just thinking about this stuff and I’ve been immersed in it for 35 years.

    Well, I lay down on my bed last week with a notepad and started to map out my “Unified Theory of Marketing Strategies” with an emphasis on online marketing.

    And I actually came up with something that’s not totally confusing, and might even be helpful to a few people.

    Here goes…

    It’s yet another four-quadrant grid where the vertical axis is a scale from easy to hard and the horizontal axis is a scale from passive to proactive.

    I emerged with these four snappy quadrants:

    Hard and Passive = Multimedia

    Easy and Passive = Publishing

    Hard and Proactive = Presentations

    Easy and Proactive = Email

    Now, all of these strategies can be effective. But, yes some are easier than others. And the passive ones tend to take a lot longer than the proactive ones.

    Hard and Passive = Multimedia (Videos)

    Everyone is crazy about video these days. It’s a challenging, yet passive strategy. You put a lot work into creating a video and then post it on YouTube hoping people see it.

    It’s difficult to do well. It’s time-consuming and it can be expensive. And most videos are pure crap. If you want to do it well, it takes a chunk of change and a lot of time.

    Throwing up a lot of little videos on your website can be a nice touch, but they usually don’t get people to call you in droves.

    So, as you can see, I’m not crazy about a video strategy for self-employed professionals. I’m not saying they can’t work, but it’s a whole lot of work to do right.

    Best example: A non-duality teacher named Rupert Spira (non-duality.rupertspira.com/home). He does live workshops and films everything. Then his staff chops them up into questions and answer segments and posts them on YouTube. They’re five to fifteen minutes long. And what you see is what you get. No pitch, no hype. It’s his teaching unadulterated.

    He has hundreds of videos on YouTube with hundreds of thousands of views. Does it work? Well, his workshops are always full and all he does is a low-key email announcement to his list every month or two.

    I like this approach a lot. Got a lot of good content? Look good on video (unlike yours truly)? Then you may want to emulate Rupert.

    Easy and Passive = Publishing

    I happen to like this strategy a lot as it, ahem, built my “Empire.” It’s relatively easy: Write a how-to article on your subject matter once a week, send it out to those on your e-list and publish on your blog. Fame ensues.

    But online publishing can be a lot more than that. You can take those same articles and publish them on Medium, LinkedIn, and Ezine Articles. And then you can announce them on Facebook, Twitter, Instagram, and Pinterest. Sometimes you can get big exposure when writing an article for a major online publication. Web traffic multiplies.

    The cost is zero; an article takes from two to five hours to write (unless it takes you several days). And your ideas are online for eternity to be discovered by those looking for practical ideas. Some will opt-in to your e-list and perpetuate this virtuous marketing circle.

    The downside, of course, is that, according to my extensive research, (a 10 second Google search), there are 2 million articles published online every day. The mind reels. So your stuff will be out there, but somewhat lost in a very big haystack.

    I’m still a big advocate of online publishing, but the mountain is getting steeper and steeper. Just writing an article or two here and there won’t help you much.

    Best Example: Well, other than mine, of course, check out Henneke of Enchanted Marketing. She has a wonderful, readable, fun blog on business writing and blogging. And she walks her talk. It’s all about well-written, relevant content. If you don’t have that as a foundation, it’s a total waste of time.

    Hard and Proactive = Presentations

    I built my business on presentations in front of live audiences at professional associations and chambers of commerce. It got me attention, added people to my mailing list and generated warm leads for marketing coaching.

    And I still do presentations today in the form of webinars. I just filled my recent group program with the help of a couple webinars (also called video conferences). They most certainly do work.

    But I put presentations in the hard category, not because they are all that hard to give, but can take a long time to prepare. The last one I did took me two full days. There were about 200 slides (whew).

    Yes, that’s not the only way to do a webinar. You can just go live on Zoom Video, and that can work as well. You ultimately have to find your style and test what works.

    Presentations are proactive in that at the end you can ask for the business. And, of course, you can turn the recording of the webinar into a video in a snap and send it out to those on your list. Watch it here.

    So presentations will always play a big part in my marketing toolkit.

    One other thing though – If you don’t have a LOT of people on your email list, good luck in getting much of an attendance. Yes, you can do guest presentations hosted by others, but you don’t have the same control and ability to pitch your professional services.

    Best example: John Nemo of LinkedIn Riches (linkedinriches.com). His webinar is a blast. There are a lot of them out there in the online marketing world. And many, Like John, have set them up as evergreen webinars that are scheduled to play automatically several times a day. These are kind of a hybrid between publishing and presentations.

    Easy and Proactive = Email

    In my opinion, email is the most powerful overall marketing tool. And it gets the least respect. But I can’t imagine even being in business without email marketing.

    Social media gets all the PR and all the attention, but email gets the business. A recent study showed that email generated 40 times the business results of Facebook and Twitter combined.

    Email is the online tool that’s been around the longest, and I think it’s taken for granted. Promotional emails have expanded exponentially over the years, but most of it isn’t very good.

    We wade through our email boxes like we sort our mail over the trashcan. Delete, delete, delete. Why? Because it’s either not relevant or it’s boring. Usually both.

    I feel that email has the greatest potential of all the online marketing strategies because it’s both relatively easy and the most proactive marketing medium of all. Your message goes right into the mailbox of your potential client. Nothing else can do that.

    Marketing email holds great opportunities for improvement in several areas:

    1. How to incorporate humor as the most powerful attention-getting device in existence (that almost nobody is using).

    2. How to telegraph your value proposition straight to the minds and hearts of your prospect.

    3. How to make your emails clear, focused, and easy-to-read.

    4. How to craft a compelling call-to-action that is hard to resist.

    5. How to get emails to thousands of your prospects without looking like spam.

    If you’re not working on ALL of these, your emails will not get the attention and response you want.

    Best Example: Therapy Practice Accelerator. Visit this site and get on the list just to see the brilliance of the email marketing. It’s all about demonstrating results.

    What marketing strategies will you choose?

    Take the four marketing quadrants into consideration. The easier a marketing activity, the more likely you’ll actually do it. And the more proactive a marketing activity, the faster the response you’ll get.

    Cheers, Robert

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    Source by Robert Middleton

    Views: 0