Tag: Working

  • You Can Heal Your Life Book Review

    [ad_1]

    At a time in our lives where everything seems to be changing it is good to know that a book that was written many years ago still can have a profound impact on our lives.

    Louise Hay’s book “You Can Heal Your Life” is one of those books. I purchased the gift edition back in November of last year but didn’t actually open the book till the end of December. I know now that it was the perfect time for me to read “You Can Heal Your Life”.

    Over the past year I have been wondering what God had in store for my life, what my purpose in life was and feeling like I was running around in circles.

    I started to read “You Can Heal Your Life” during the two weeks that I took off at the end of the year. On January 3, 2009 I was hospitalized for Bell’s Palsy. After being released from the hospital I came home and immediately opened up the book again and looked to see what Louise Hay had to say about Bell’s Palsy.

    Bell’s Palsy-Extreme control over anger. Unwillingness to express feelings.

    For a couple of years I have struggled with exactly that! I didn’t want to show anger or express my feelings of despair or my feelings of feeling totally out of control. I wanted to yell at anyone and everyone who had hurt me or had in some way made me feel out of control, even so much as blame God and myself for what I was going through. But I could not do it, I could not blame others or let go of those feelings of anger…I wanted to but I just couldn’t express them for the fear of feeling even more out of control.

    After reading “You Can Heal Your Life” and working through my anger with affirmations that Louise suggested such as:

    “It is safe for me to express my feelings. I forgive myself.”

    I was able to express those angry feelings, I yelled, I screamed and then I release those feelings and let go.

    Amazingly this past week, my Bell’s Palsy went away! I am now able to smile again without having my face droop. It is amazing how what we feel inside and out affects our health.

    While I knew this to an extent, this time I understood thoroughly what I had to learn from this situation!

    I have always said I was a stubborn person for me it doesn’t take 3 times to be hit on the head, nope it takes a 4th time before I wake up…” The Bell’s Palsy was the 4th time I have been hit on the head 🙂

    Now everyday I open up “You Can Heal Your Life” or “The Present Moment-365 Daily affirmations” or “Everyday Positive Thinking” to remind me of things to say to myself that are positive.

    I just open the books and I believe where they open up I was meant to read that day.

    So if you are struggling with staying positive in this day and age or are wondering why you are suffering from an illness and are looking for help I strongly recommend any book written by Louise Hay or for that manner any book from a Hay House author.

    “If you are willing to do the mental work, almost anything can be healed”-Louise Hay

    [ad_2]

    Source by Rebbekah White

    Views: 0

  • Five Distinct Mindsets of an Entrepreneur

    [ad_1]

    I have written in this column before about whether entrepreneurs are made or born (January 18). As I noted in that column, the issue is no longer the subject of debate. Entrepreneurs can be made, that much is clear. Unfortunately, the culmination of that debate begs a new question: What do aspiring entrepreneurs need to learn?

    The most fruitful research into this question has identified a number of cognitive skills that “expert entrepreneurs” possess. Cognitive skills are, in short, unique ways of thinking. Entrepreneurs who have been examined to reveal the cognitive skills they possess are usually NOT able to articulate them. They are aware that they’ve developed capabilities to convert disparate resources into profitable opportunities, but they can’t exactly say how they do it.

    Research has identified distinct patterns in the thought processes in an exceedingly diverse set of entrepreneurs. Scholars have translated these patterns into terms that can be used by people who teach entrepreneurship and, more importantly, those who practice it.

    In another field of study, Harvard psychologist Howard Gardner wrote a book titled “Five Minds for the Future”. The rationale for Gardner’s work is that: “One cannot even begin to develop an educational system unless one has in mind the knowledge and skills that one values, and the kinds of individuals one hopes will emerge at the end”. His book focuses on the five “mindsets” that he believes essential to general education: the disciplined mind, the synthesizing mind, the creative mind, the ethical mind, and the responsible mind.

    While Gardner’s minds are debatable, his perspective that the way people think largely defines who they become is instructive. In light of his work, it seems natural to wonder whether it is possible to identify five specific “mindsets” that are important to entrepreneurial success. My own research has identified five such mindsets: the opportunity recognizing mind, the designing mind, the risk managing mind, the resilient mind, and the effectuating mind.

    The opportunity recognizing mind is cultivated by identifying “pain points” in industry-specific value chains. Expert entrepreneurs rapidly go from spotting a pain point to analyzing the size of the market opportunity. Aspiring entrepreneurs, in contrast, are more likely to extrapolate from limited experience, and they tend to neglect analyzing the SIZE of the opportunity.

    The designing mind has learned how to create repeatable production processes that consistently create valuable output for an identified market. In fact, one of the main differentiators between entrepreneurship and small business is the entrepreneur designs and develops of production processes that do not require his or her constant attention. Small business owners generally enjoy working in their business. Entrepreneurs prefer the design approach of working on their business.

    Risk management is a too-often overlooked element of entrepreneurial expertise. A common belief is that entrepreneurs are risk takers. In reality, entrepreneurs have learned to be highly effective risk minimizers. Where others see intolerable risk, the expert entrepreneur has learned to reduce the risk to an acceptable level. For example, expert entrepreneurs operate according to the “principle of affordable loss” when launching a new venture. They don’t risk more than they can afford to lose.

    The resilient mind is simply the ability to bounce back from the inevitable failures and setbacks that all entrepreneurs encounter. Expert entrepreneurs have learned to distinguish their business failures from personal failure. Without question they still experience disappointment and frustration, but they don’t turn their negative emotions inward. They view their business experiences objectively, and they strive to learn as much or more from their failures than they do from their successes.

    Finally, the effectuating mind is simply the ability realistically to assess one’s talents, situation, and prospects. Any particular entrepreneurial opportunity could be pursued by anyone, but not everyone can pursue each opportunity. Some people simply will be better prepared to capitalize on an opportunity than others. This may be due to their life history, family circumstances, genetic gifts, or other factors. Expert entrepreneurs have learned honestly to assess their own unique talents and to leverage them in pursuit of opportunity. They do not care that others may be better suited to pursue other, potentially more lucrative, opportunities.

    The five mindsets entrepreneurial expertise are targets for lifelong learning and development. No matter your current level of expertise in any of these mindsets it is likely that you have room for improvement. If you deliberately practice and develop skills in these specific mindsets over time, the chances for your entrepreneurial success inexorably will improve.

    [ad_2]

    Source by Dr. Thomas Duening

    Views: 0

  • The Different Types Of Heart Doctors

    [ad_1]

    There is more than one type of doctor in the world, and when people are sick, they generally have to begin by going to their family care doctor. From their general practitioner, people are then referred to various kinds of other doctors depending on what is wrong with them. For people who have problems with their heart, or may be predisposed through their family history to develop heart issues, then cardiologists are the doctors that they have to go see. However, there is more than one type of heart doctor depending on what the exact problem with the heart is.

    For a part of the body that is as important as the heart, there are many different kinds of heart doctors that can deal with problems concerning the muscle itself, the rhythm of the heart, and the circulatory system that it is involved with. However, for people who are unfamiliar with the different kinds of heart doctors, here is information on who they are and what they do:

    • General cardiologist: The first stop for someone who may have a heart issue is a general cardiologist. This is a basic heart doctor that will do things like monitor the overall health of the heart, and treat some problems, but for particular problems, this heart doctor will refer their patient to the next level of cardiologist, which is an interventional cardiologist.

    • Interventional cardiologist: While a cardiologist can do some basic surgical procedures involving the heart, an interventional cardiologist treats more specific heart problems, and those problems are coronary artery disease, diseases of the heart valves, and peripheral vascular disease. The most common procedure that these cardiologists do is the angioplasty, which is when a balloon is inserted into an artery in order to help the blood flow to the heart.

    • Electro physiologist: This type of heart doctor has a very specific area of the heart, and that is the way that the heart beats. In order to circulate blood through the body properly, the heart has to beat in a special way. There are tests that the electro physiologist has to run to determine what is going on, and if a procedure needs to be done, this doctor can do it.

    • Pediatric cardiologist: Pediatric doctors help children who may have been born with some kind of heart abnormality. To make sure the heart is functioning properly in a child, a pediatric doctor will do some in-office testing, and make sure everything is working fine as that child grows into an adult.

    A regular cardiologist can do the general health check of the heart, but if someone needs a heart procedure, there are other cardiologists that specialize in operating on the heart to do things like clear out the arteries and repair the valves. There are also many different kinds of heart doctors that can do things like monitoring the heart to make sure it’s healthy, and also treating various conditions.

    [ad_2]

    Source by Robin Khan

    Views: 0

  • Addiction To Unrequited Love

    [ad_1]

    The Torchbearer – S/he will love me one day

    It sounds silly for one to be addicted to unrequited love, but it can sometimes be the result of growing up in a household where love was either conditional or not consistent. As a child, the “torchbearer,” may have been always trying to win the love, praise or affection from a parent (or someone else influential) who was unavailable, abusive or failed to provide proper nurturing…. or the child could have witnessed one parent in a sort of unrequited love relationship with the other and could have taken that energy on. If it wasn’t an issue of childhood environment, then possibly some sort of other trauma occurred to upset the torchbearer’s self-esteem and their ability to feel safe receiving love. It can also result from a sudden and unexpected separation, betrayal, health, or appearance issue.

    At an existential level, the torchbearer may have developed a belief that they are not worthy of love and they may find themselves attracted to love situations that seem to keep them stuck in this dynamic: loving someone, but not able to fully receive love back. Although the person feels unworthy of love on some level, often they know they are worthy on another level, which the torchbearer then may become confused as to why they stay addicted to an unavailable person. The relationship then becomes about fantasy, idealization, avoidance, or a love-hate relationship ensues where the addict both loves and disapproves of the object of their devotion.

    According to love addiction expert Susan Peabody, the main categories of love addictions include:

    • obsessed love addicts: obsess and can’t let go even if their partners are unavailable or abusive
    • codependent love addiction: needy to please partner for sense of self
    • narcissistic love addicts: take advantage of their partner and can act disinterested, selfish or abusive and yet still feel addicted to partner and can’t let go
    • ambivalent love addicts: this category includes unrequited love addicts (also known as “torch-bearers”), saboteurs, seductive withholders, and romance addicts. The main goal through this kind of love addiction is the avoidance of true deep emotional intimacy and bonding. These addicts crave love and affection, but are afraid to get too close at the same time.

    Unrequited love addicts are part of the category of Ambivalent Love Addicts. Susan Peabody was the first to create the term “Ambivalent Love Addiction”. Her book “Addiction to Love: Overcoming Obsession and Dependency in Relationships,” is an amazing book for anyone wishing to learn more about love addiction.

    To be an ambivalent love addict, or torchbearer, means that one deeply craves love, intimacy, commitment, and unconditional love. However, at the same time, one has fears of relating deeply to another person. Such love addicts can end up pushing love away or holding it at a distance. Subconsciously, it can feel much safer for these individuals to love someone who isn’t fully there or who doesn’t want a full-on commitment. Picking an individual who is married, committed to another, distant, a player, a saboteur, or a sex addict may act to help the torchbearer avoid a true relationship. Some torchbearers end up addicted to friends or colleagues and hope the relationship will become something more.

    With many of the torchbearers that I have read, I find there is usually an excuse to continue chasing the love interest. However, there is also always a counterproductive excuse for never letting the love interest know their real feelings. It is even possible that if the object of infatuation actually returned affection or expressed desire for commitment towards the love addict, the love addict might not crave the interest anymore. One popular excuse that I have heard reads something like: “getting what I wanted or asked for took too long, therefore I no longer trust the love interest anymore, so I no longer want a relationship.” Once the love interest gives up, separation anxiety sets in again. Why does this occur? An illusion has been broken and the person idolized has become more human and less of a challenge to the ego.

    The torchbearer runs the risk that even if they obtain the object of their desire they may not achieve the closeness or intimacy they desire unless they change why they were addicted in the first place. Sometimes the addiction simply changes. An addict may transform from a torchbearer into a seductive withholder. They can even start becoming a codependent love addict if the once unrequited love relationship begins to become real.

    So, how do you know if you are addicted to unrequited love?

    What are the symptoms? The symptoms listed below are not comprehensive, but ones I typically see with clients (usually women):

    • Do you obsess over or find yourself only attracted to love interests who are not available in some way or who are married, playing you, who are “just friends,” or have left you?
    • Do you fear communication or to let the person know your interest in them, feelings, and other basic questions for fear of rejection or to keep the fantasy going? Or do you find yourself communicating but unable to accept a lack of response or a non-commital response without hoping if you wait long enough you will be wholly wanted?
    • Do you suffer in silence while you hold adoration towards someone who doesn’t really know? Some unrequited love addicts pursue their interests opening and ardently, but others can hold torches for people who they will not let themselves get close to nor let themselves be revealed in any real way.
    • Do you expect your love interest to be psychic/empathic and to just know and interpret your feelings and needs, even though there has been no grounded communication? Are you living out your relationship psychically or vicariously through “signs” or empathic feelings that the other person may be thinking about you, even if there is no contact?
    • Do you find yourself always hoping and waiting for the other person to make an interest in you known?
    • Can you never feel “close” in a real way to the person you are holding a torch for?
    • Are you always living out the relationship in your head?
    • Are you continually asking yourself many questions, wondering about the other person feelings and intentions (or potential future intentions) without ever grounding anything to test to see if any fantasies are real?
    • Do you have other addictions, such as to sex, psychics, alcohol etc?
    • Do you feel you cannot let go of the love interest even though it is not making you feel loved? Do feel powerless to stop at will.
    • Is the preoccupation with this interest having a more negative affect on you spiritually, financially and other ways than positive? In the end, are you losing more than you gain?
    • Do you have a history of being hurt or obsessing on lack of love, attention or approval by a parent or someone else influential in your earlier life?
    • For those with less intense expressions of this addiction: are you confused why you only seem to attract or are attracted to unavailable people or people who are not 100% wanting a relationship? And with this, do you feel bored with people who are into you or once a relationship starts to develop? Does it seem that all the people who would be right and loving towards you, you cannot “fall in love” with?

    If you have an “interest” that you crave but are afraid to reach out to in any real and genuine way for fear of rejection, then you might be addicted to unrequited love. You may also be addicted if there is an underlying knowledge that expressing your wants and needs would not be appropriate. I’ve talked to many clients who are totally engaged with these types of interests, sometimes even sexually. But, usually they know on some level there are certain things they cannot ask/dare put forward cause the relationship is casual though they want something more. Though the “craving” is not always required, this article is mostly written for the hard core unrequited love addict.

    Here is an example of one kind of non-communicative unrequited love addict who does have some relationship and interaction with her love interest:

    A woman starts to like an attractive man. They meet and there is some flirting — the man seems interested to the woman. Information is exchanged followed by mixed signals that mark the relationship. The woman starts obsessing and fantasizing about having a relationship with the man. However, the man won’t make a clear move and the woman ends up doing most of the contacting to keep interaction ongoing. The woman acts casual because she wants the man to make his interest known first. She is getting some cues of affection and indication of interest, but it’s kept superficial and she is always unsure. This goes on for some time, sometimes months, and she starts thinking “Does this guy really want a relationship or am I just casual or a friend?” Despite feeling a sense of unknowing and distress, the woman will never risk asking to find out. She starts asking advice from other friends who tell her to forget about the man, but she hangs on in hope he will ask for a real date or commitment or show he cares.

    The man is simply not putting out vibe of wanting a full-on relationship. However, she starts to fantasize that maybe he is just scared, can’t communicate or is insecure. She fantasizes that he will start to be more demonstrative or want something more if she can just hang in or never upset the status quo. She even wonders, “should I say something or make a move”, but something inside is telling her it’s not safe to tell this person how she feels because they are not on the same page, so she withholds keeps holding a torch for this person. She finds out the man has started to pursue someone else and she feels upset and feels betrayed. But, still, she has never had clear indication they are in a “relationship.”

    In the worst cases of unrequited love addiction I have seen, the client is addicted to psychics, using spell casters to cast spells to make their love more available, or are even asking for healing sessions on the person they are addicted to hoping healing something in their love interest will change the reality of what is going on.

    What Can You Do If This Sounds Like You?

    Often, I see two main themes running in these relationships: fear of true communication (or fear of accepting a communication or lack there of), and fear of vulnerability & rejection. Many times I also recommend torchbearers learn how to set boundaries and how to respect others boundaries. If the torchbearer is holding on waiting for a “sign” or demonstration from the love object, afraid of giving up, learning communication would help with getting out of fantasizing a relationship and making it more real. In the least, the torchbearer can get closure, if the love addict’s desires are not reciprocated.

    Getting closure isn’t always an easy thing for a love addict. It is often considered to be a harsh rejection. Many frightened unrequited love addicts wish to avoid being hurt at all costs. However, with this cost, these love addicts avoid true intimacy and relationships.

    Most unrequited love clients I work with have a shut down throat chakra. They may have been raised or learned through some experience that expressing feelings or needs is a burden on others, a sign of weakness, inferiority or something to be afraid of. Codependent types are afraid to cause any sort of confrontation or rejection for themselves. However, the only way out is through. The crux is that this dynamic is used to avoid another hurt or rejection and this continues the cycle of avoiding true commitment, intimacy and bonding.

    Step 1: Communication With Yourself

    The first step is for the torchbearers to ask themselves what they truly want from a relationship. What is their vision of how they want to be loved and committed to? This step may be one of the hardest. The unrequited love addict may be so used to avoiding confrontation that asking them to figure out what they want and need seems strange. Torchbearers ask themselves “How do I get someone who doesn’t care to do so? How can I be better? More lovable?” Simply leaving an unrequited love may not solve the problem either. It may just transfer the love addiction from one of pursuing the unrequited love interest to holding a torch and suffering in silence while pining after the loss. They may remain stuck, wondering if maybe this person is still missing them or thinking of them and it gives them hope for reconciliation.

    Step 2: Communication With Your Love Interest

    If communication is possible to ask for closure, this is the next step. I recommend asking in direct ways and not just looking for “signs.” State what you want out of love and a relationship, and ask the object of your affection if they feel they will ever be able to give it. Risk hearing the truth and risk rejection. This helps break the fantasy and though may be incredibly painful, it is the next step towards risking true intimacy and attracting the right relationship and breaking through all the fears that prevent it from coming. The whole idea of love addiction is the belief that without love one is nothing. If one can risk losing love and still see themselves as whole, then one can start going into relationships with sense of self as a sole identity which another can complement, rather than feeling another will complete them.

    Fear of intimacy (getting to know someone deeply), commitment, communication, rejection, boundaries, and confrontation needs to be challenged. Love addicts can also seem like perpetual victims or trauma junkies. So healing the need to be a victim is key too.

    Taking on the challenge of learning to set boundaries, risk confrontation and rejection, to communicate ones wants and needs (and listening to another’s – which this might be the real fear) may seem overwhelming. But, it is the only way out. All of this should be targeted, in addition to working on childhood issues, which implanted some of these fears and patterns.

    Step 3: Accepting What Is Communicated Back or Any Lack Of A Response

    Sometimes, the love addict at this stage may have been totally clear with their love interest what they want and they still feeling or receiving mixed signals. The person of their infatuation may be ambivalent, stringing them along, or afraid to just be honest and give them the closure they need. Sometimes there may be a lack of response — ie: an email is sent to the love object who appears to be avoiding sending a response back. In these cases, aim for setting a boundary for yourself on how long you will wait for what you need and stick to it. Be willing to recognize when you need to either end a relationship or at least bring it down to a more casual and detached level while you pursue other options.

    For those who find they are always making clear what they want and are still waiting to receive it or feeling unheard, the lesson may be in knowing when its time to stop voicing your needs and wants realizing they will not be met or cared for. Just affirm to yourself as much as you can that you can and are willing to find someone who can meet your wants and needs.

    Step 4: Changing and Challenging One’s Views on Love

    I also recommend changing how one views love. There is something self-absorbed in all the withholding and holding on. It is focused on fear and self-protection instead of love or generosity and true interest in another person and their needs and feelings. Many love addicts actually fool themselves into thinking their co-dependence is proof that they are being more loving than anything else. However, love is about extending and exposing oneself in the face of rejection and providing a safe and open place for someone else to extend and expose themselves. Love is not manipulative, wanting to change people or situations or waiting for such situations or people to change.

    Love is not about being a martyr either. If you can’t take a risk to know anyone else or have them tell you their wants and needs, or accept or listen when they are not on the same page, how can you expect someone to care and listen concerning your own wants and needs?

    Not all unrequited love addicts are afraid to state their wants, needs, and boundaries. But, often what can happen is the torchbearer is always stating needs and boundaries and they are not listening to what is being conveyed back. They keep hoping the love object will change, mature, or outgrow his detached stance.

    A Few Self-Help Healing Tools

    While one can always benefit from professional therapies, coaching, and alternative healing sessions geared towards transmuting thought patterns, there are a few healing tools that can be used to assist recovery from love addictions (feel free to look for others as I only mention a few here).

    If one has ever used “flower essences” before (a form of homeopathy), Australian Bush Flower Essences (www.abfeusa.com for more information) has a “Relationship Essence” which contains the following:

    • Boab: helps bring change, helps clears negative core patterns that are rooted in family and which are inherited. Can also help clear negative lines of karma that exist between individuals and past life influence.
    • Bluebell: is for those who cut themselves off from their feelings and helps to open the heart and to disolve greed and rigidity. Emotions are present but withheld and there is even fear of expressing positive emotions such as joy and love, etc through operation of fear that there is just not enough and they can’t survive if they let go of all they hold onto.
    • Bottlebrush: helps one to resolve mother issues and helps one embrace major life changes. It brushes away the past allowing individuals to move on and go forward.
    • Bush Gardenia: helps one to renew passion and interest in relationships. Helps with intimacy, and resolving where there is too much self-interest or lack of awareness in a partnership.
    • Dagger Hakea: Is for helping on to release resentments, bitterness and grudges.
    • Flannel Flower: is for those who fear emotional or physical intimacy, getting too close and who have a hard time maintaining personal boundaries. Helps one to garner trust to express ones innermost feelings.
    • Red Helmet Orchid: Helps for resolving father issues, probelms with confrontation or authority.
    • Red Suva Frangipani: Is for the rocky relationship that is challenged and is also for resolving deep sense of loss and sadness when a relationship is in trouble or has ended. Helps to heal that feeling of Wedding Bush: Is for issues with commitment to a relationship, job, goal etc. It can be used for individuals who tend to flit from one relationship to another, or for those who leave relationships when the crush phase or initial attraction has diminished.

    A book I highly recommend is Addiction to Love: Overcoming Obsession and Dependency in Relationships by Susan Peabody (co-founder of LAA).

    Emotional Freedom Technique (EFT) is another tool that can help with love addictions. EFT can be easy to learn for free from demonstrations on YouTube or free downloads on various sites.

    [ad_2]

    Source by Mandy Peterson

    Views: 0

  • e-Marketing Strategy: 7 Dimensions to Consider (the e-Marketing Mix)

    [ad_1]

    What is e-Marketing?

    e-Marketing is still quite a controversial subject to talk about, since no one succeeded to unify the various theories around it; however there is one thing upon which there is no doubt – that e-Marketing first appeared under the form of various techniques deployed by pioneer companies selling their products via the internet in the early 90’s.

    The frenzy around these new marketing techniques created by e-tailers and supported by the internet rapidly gave birth to a new dimension of what we knew as Marketing: the e-Marketing (electronic Marketing).

    There are many definitions to what e-Marketing is, the simplest and shortest one being formulated by Mark Sceats: e-Marketing is Marketing that uses the internet as manifestation media. A working definition is that coming from a group of CISCO specialists: e-Marketing is the sum of all activities a business conducts through the internet with the purpose of finding, attracting, winning and retaining customers.

    e-Marketing Strategy

    The e-Marketing Strategy is normally based and built upon the principles that govern the traditional, offline Marketing – the well-known 4 P’s (Product – Price – Promotion – Positioning) that form the classic Marketing mix. Add the extra 3 P’s (People – Processes – Proof) and you got the whole extended Marketing mix.

    Until here, there are no much aspects to differentiate e-Marketing from the traditional Marketing performed offline: the extended Marketing mix (4 + 3 P’s) is built around the concept of “transactional” and its elements perform transactional functions defined by the exchange paradigm. What gives e-Marketing its uniqueness is a series of specific functions, relational functions, that can be synthesized in the 2P + 2C+ 3S formula: Personalization, Privacy, Customer Service, Community, Site, Security, Sales Promotion.

    These 7 functions of the e-Marketing stay at the base of any e-Marketing strategy and they have a moderating character, unlike the classic Marketing mix that comprises situational functions only. Moderating functions of e-Marketing have the quality of moderate, operate upon all situational functions of the mix (the classic 4 P’s) and upon each other.

    1. Personalization

    The fundamental concept of personalization as a part of the e-Marketing mix lies in the need of recognizing, identifying a certain customer in order to establish relations (establishing relations is a fundamental objective of Marketing). It is crucial to be able to identify our customers on individual level and gather all possible information about them, with the purpose of knowing our market and be able to develop customized, personalized products and services.

    For example, a cookie strategically placed on the website visitor’s computer can let us know vital information concerning the access speed available: in consequence, if we know the visitor is using a slow connection (eg. dial-up) we will offer a low-volume variation of our website, with reduced graphic content and no multimedia or flash applications. This will ease our customer’s experience on our website and he will be prevented from leaving the website on the reason that it takes too long to load its pages.

    Personalization can be applied to any component of the Marketing mix; therefore, it is a moderating function.

    2. Privacy

    Privacy is an element of the mix very much connected to the previous one – personalization. When we gather and store information about our customers and potential customers (therefore, when we perform the personalization part of the e-Marketing mix) a crucial issue arises: that of the way this information will be used, and by whom. A major task to do when implementing an e-Marketing strategy is that of creating and developing a policy upon access procedures to the collected information.

    This is a duty and a must for any conscious marketer to consider all aspects of privacy, as long as data are collected and stored, data about individual persons.

    Privacy is even more important when establishing the e-Marketing mix since there are many regulations and legal aspects to be considered regarding collection and usage of such information.

    3. Customer Service

    Customer service is one of the necessary and required activities among the support functions needed in transactional situations.

    We will connect the apparition of the customer service processes to the inclusion of the “time” parameter in transactions. When switching from a situational perspective to a relational one, and e-Marketing is mostly based on a relational perspective, the marketer saw himself somehow forced into considering support and assistance on a non-temporal level, permanently, over time.

    For these reasons, we should consider the Customer Service function (in its fullest and largest definition) as an essential one within the e-Marketing mix.

    As we can easily figure out, the service (or assistance if you wish) can be performed upon any element from the classic 4 P’s, hence its moderating character.

    4. Community

    We can all agree that e-Marketing is conditioned by the existence of this impressive network that the internet is. The merely existence of such a network implies that individuals as well as groups will eventually interact. A group of entities that interact for a common purpose is what we call a “community” and we will soon see why it is of absolute importance to participate, to be part of a community.

    The Metcalf law (named after Robert Metcalf) states that the value of a network is given by the number of its components, more exactly the value of a network equals the square of the number of components. We can apply this simple law to communities, since they are a network: we will then conclude that the value of a community rises with the number of its members. This is the power of communities; this is why we have to be a part of it.

    The customers / clients of a business can be seen as part of a community where they interact (either independent or influenced by the marketer) – therefore developing a community is a task to be performed by any business, even though it is not always seen as essential.

    Interactions among members of such a community can address any of the other functions of e-Marketing, so it can be placed next to other moderating functions.

    5. Site

    We have seen and agreed that e-Marketing interactions take place on a digital media – the internet. But such interactions and relations also need a proper location, to be available at any moment and from any place – a digital location for digital interactions.

    Such a location is what we call a “site”, which is the most widespread name for it. It is now the time to mention that the “website” is merely a form of a “site” and should not be mistaken or seen as synonyms. The “site” can take other forms too, such as a Palm Pilot or any other handheld device, for example.

    This special location, accessible through all sort of digital technologies is moderating all other functions of the e-Marketing – it is then a moderating function.

    6. Security

    The “security” function emerged as an essential function of e-Marketing once transactions began to be performed through internet channels.

    What we need to keep in mind as marketers are the following two issues on security:

    – security during transactions performed on our website, where we have to take all possible precautions that third parties will not be able to access any part of a developing transaction;

    – security of data collected and stored, about our customers and visitors.

    A honest marketer will have to consider these possible causes of further trouble and has to co-operate with the company’s IT department in order to be able to formulate convincing (and true, honest!) messages towards the customers that their personal details are protected from unauthorized eyes.

    7. Sales Promotion

    At least but not last, we have to consider sales promotions when we build an e-Marketing strategy. Sales promotions are widely used in traditional Marketing as well, we all know this, and it is an excellent efficient strategy to achieve immediate sales goals in terms of volume.

    This function counts on the marketer’s ability to think creatively: a lot of work and inspiration is required in order to find new possibilities and new approaches for developing an efficient promotion plan.

    On the other hand, the marketer needs to continuously keep up with the latest internet technologies and applications so that he can fully exploit them.

    To conclude, we have seen that e-Marketing implies new dimensions to be considered aside of those inherited from the traditional Marketing. These dimensions revolve around the concept of relational functions and they are a must to be included in any e-Marketing strategy in order for it to be efficient and deliver results.

    [ad_2]

    Source by Otilia Otlacan

    Views: 0

  • Living Alone with Hemiparesis

    [ad_1]

    Safety would be the primary concern of course when people with hemiparesis live alone or are alone for extended amounts of time. Of course your first references are your doctor, physical therapist and occupational therapists especially. This being stated, I can offer insights on some important items to consider in practical aspects of living alone after a traumatic brain injury or a stroke that result in a severe muscle weakness along the left or right side of the body and is sometimes exhibited in slight nerve damage as with me. Perhaps instead of living by them selves, it would be better to consider us living independently. At this writing, I will have reached almost thirty years of living with hemiparesis. Most of this time I was living alone and working as an engineer and writer, author.

    For us, the detrimental effects of hemiparesis are still prevalent even after initial rehabilitation and limited recovery. The effects can change with extreme variation.

    Effects When Tired or Awoken

    When the body is tired, effects can be worse and certainly more dangerous when living alone. An example is if awoken in the night, maybe by thirst, a call, or other concern. Even a healthy person could possibly stumble on sleepy legs or with eyes half open, but for those with left or right hemiparesis, the negative effects are magnified. A stumble can turn into a fall and possibly a head injury since one arm has poor strength, does not react quickly and is not likely to stop a fall. If a foot drags slightly during the day with shoes, then it can be so much worse at night even so unsafe that the person will roll over the toes so as to bruise them and fall forward on the weak side. Lessons learned here emphasize the need for uncluttered floors and hallways. A stray shoe on the floor or even newspaper can prove disastrous. Either could throw off the balance suddenly for a waking person especially in the dark.

    This brings up a suggestion for low level lighting in the home or apartment. Economical battery operated motion detector lights are available at many stores now or a search online. Even if a cane is not needed during the day; it would be wise to have a cane near the bed, even a quad cane for late night awakenings or an early morning rising. In the morning, there are other issues as tightened up leg muscles that need stretching before safely moving.

    Shower and Bathroom Safety

    Morning stretching is important, especially as we who are injured age but more importantly, shower safety needs to be addressed. There is much assistive devices available and occupational therapists can communicate effectively the needs here, however I can give you my thoughts. These are that it can be quite scary at times, especially if you have had an accident, falling in the shower, tub or bathroom before. You will need to be able to have something within reach on your good side to grab onto, basically at all times. Please note that if you can’t use the screwed in support rails and use the bars with suction cups, you really need at least two bars together. Redundant support as these are known t slip and when you have water or soap in your eyes and reach out with the bar slipping, it can be devastating. I would recommend having a bar on the entry or exit and on the opposite side. This way if a person with hemiparesis turns around there is always a bar on the good side.

    But it does not stop there. Bathroom floors are usually smooth surfaces and with one foot having no or minimal grab, then any water on a smooth tile or marble surface is like ice and can easily cause a fall when drying. Rubber backed rugs are most often used but can bunch up under feet. A work around solution for these throw rugs is rubber strips with adhesive on both sides. The local hardware store will have some rug grippers or search the web

    Dressing

    This is an area again where an occupational therapist assures you are prepared with any assistive devices for reaching around the weak side or fastening in back and collar. However, I can emphasize that so much more time needs to be available, just in case. Even though, there are assistive devices and there is ample training in doing this usually available before even leaving the hospital.

    Food Preparation, Cooking Kitchen Safety

    One’s ability to prepare meals will vary. I understand it’s good to be independent but in the kitchen it just may be smarter to minimize preparation with knives or stovetop. Even the oven can cause burns and fire easily. Having a cardboard pizza box fall onto a hot broiler iron can start a fire that is not too easy for someone with a disability to put out quickly. Sure there are now small convenient fire extinguishers available but some often need two good hands to operate correctly and then even finding it quickly can be an issue for trauma, brain injury or stroke victims.

    Fortunately, there has been an improvement In microwave dinners. This certainly would not be your first option in the past. However, I have been at this for almost thirty years now and I really have seen a great variety come on the market and costs go down. Good, healthy dinners can be cooked in one minute. I still bake chicken and pizze plus a few others but safety really needs to bethe forst priority. Losing balance and reaching out to find as hot frying pan to lean on can happen and I have personal experience, it’s not a quick heal having a burn in the palm of your good hand. Agsin here as in the bathroom, a rug with rubber backing and rug grabbers should be required.

    Mind Body Health Needs

    Concentration and Focus are the key in most everything that the person with hemiparesis might have to overcome. That is why ongoing brain training is so important.

    Human interaction, relationships contribute greatly to complex usage of our brain and even helping to stay young. Well living alone minimizes this benefit ad over time can have an adverse effect. Sure, some will say the upward potential may be limited but start with the objective of not losing ability. Without regular exercise, mind or body can atrophy to borrow a term used to describe not using muscles.

    There are free and paid sources on the web. There are now brain improvement magazines at the local supermarket and brain games are popular and effective, most even for one hand use.

    Geographic Area Specific Issues

    Depending on your locality, power outages can occur during natural events mostly as snow or ice storms, hurricanes, tornadoes. When living on the eastern coast, I lost power even when their was a high windstorm. Natural events as this can have an impact on people living with hemiparesis just as they do for others with a disability, elderly or families in general. However preparedness is the key here and living alone increases importance of having battery lighting, food, water, cell phone, radio, all available and easily attainable in possibly in the dark.

    The power loss may be worse in cold weather for this condition as detrimental effects can disable some people with this extreme muscle weakness and possibly nerve damage. This varies of course depending on person or injury but in general arms and legs can start shaking uncontrollably and a serious limitation to mobility. Poor effects are also exhibit in sudden changes of weather. Each person may experience this differently but a check with your physician is best.

    To assist in times as these, warm clothing, even a safe generator where it can be installed in a home as a backup are suggestions with heat packs available at sporting good stores or camping supply shop.

    Summary

    Some of the techniques and tips outlined here may seem obvious to some or simple but they are not always thought of ahead of time before they are used. This is evident in support forums online, knowing individuals and my own thirty years of living with hemiparesis. There are of course more but in general, consideration that movements can be slow at times as can thinking. An important point is if there is a loss of balance or tripping, it will most likely be on the weak side which of course doesn’t react fast nor have enough hand strength usually to hang on to something firmly. This is why safety is the first priority when living alone with this injury.

    [ad_2]

    Source by Leon Edward

    Views: 0

  • A Multi Level Marketing Opportunity Survival Kit

    [ad_1]

    What separates the good from the great? Why is it I’m being told to work from the inside, to work on my mindset in order to effectively run a business working from home?

    Taking actions on a daily basis and getting things done helps move your business forward and some simple techniques and tools help in this. But doing and being busy is still not enough. You need to display leadership qualities and it’s these qualities that affect you as an entrepreneur.

    For an entrepreneur, the business is an extension of themselves. They make a living and conduct business whilst simultaneously pursuing a passion hence get results through inspiration.

    A business owner is generally detached emotionally from a lot of the things that defines the values and beliefs of the business or company.

    Do you see the difference between a business owner and an entrepreneur? It is important to recognise this as affects the way you conduct your business, how you achieve results and how you come across as a person.

    As an entrepreneur, if the business is an extension of yourself then you must know why you do what you do? It’s difficult to separate the business from yourself. Your business is your passion and life.

    Every entrepreneur has uniqueness within and it’s this uniqueness, enhanced by passion that connects with people to get results. This also helps define your brand.

    Find why you do what you do, your sense of purpose, reveal the little gift that makes you unique, apply passion and you can build a business from scratch as an extension of yourself. You just then need to figure out the what and the how.

    It will be impossible for you to fail if you follow these principles. Do what you want, when you want. It has nothing to do with money.

    Do you ever feel and think you can achieve something more fulfilling? Look at your business and how this is defined?

    Don’t look at yourself as a sales person or marketer. Yes this might be the business you’re in, but this is not what defines you.

    If someone was to ask you these questions, ‘Why do you do what you do? What is your business?’ What would you say? How would you respond? If the answers do not roll off the tip of your tongue regarding your business, your company mission statement and the core values then this is grounds for an immediate dismissal.

    Huge corporations abide by their mission statement. Some businesses are so big and so far reaching, have so many employees around the world, yet they are still able to follow the same set of rules.

    What is your personal mission statement? If you can’t figure this out then you are no different to the 95% of people. Get it right from the beginning. Statistics don’t come into successful companies.

    You may ask whether you can be successful! If in the sales and marketing business then you may be looking to make the sale by talking about the features and benefits of your product. You go out to do what ever it takes to make that sale and at times you may sound desperate. You may even start to use manipulation on some vulnerable people. You are in fact doing a lot of telling!

    If you changed your mindset to inspire to make the sale, then not only are you showing leadership qualities, but you are empowering. Once you start empowering you begin to run your business as an extension of yourself – an entrepreneur.

    Being an entrepreneur is not for everyone. There are so many people who are looking for a quick buck. What is being articulated here is a long term journey and probably the hardest thing you will ever do. You will soon come to realise that it is so much easier and fun being a leader than a sales person. Plant the seed and walk away through inspiring. If interested, your prospect will come back because you have made a connection by being ‘you’. We have all been there. You may have purchased a car at a sales room not because of the benefits and features, but because of the connection the sales person made with you.

    Leaders don’t lead because people are following them. People follow because you are a leader, because you are inspiring!

    [ad_2]

    Source by Gary Bernard Oakes

    Views: 0

  • The Thirteen Steps to Riches, Napoleon Hill – A Brief Look at Each

    [ad_1]

    In his book “Think and Grow Rich”, Napoleon Hill talks of the Thirteen Steps to Riches. This information is still as relevant today as it was at the time of publication. This article looks at each of the steps briefly.

    Step 1: Desire

    You need to have a burning desire to achieve success. If you are tentative and timid, then it is not true desire. Have a definite and specific goal for what you want to achieve, and stick to it. Have a plan for how you are going to achieve that goal.

    Step 2: Faith

    Have faith that you really can achieve what you desire. If you have truly believe it, then it is more likely to manifest itself.

    Step 3: Autosuggestion

    Have a mental picture in your mind that you have already achieved what you desire. By replaying this consistently in your mind, you will gain the faith that you need to achieve it.

    Step 4: Specialized Knowledge

    Knowledge is not power, it is potential power. It becomes power if that knowledge is used, and put into definite plans of action. Take the time to learn what you need in order to become an expert in your field of expertise. Associate with others who are already experts and learn from them.

    Step 5: Imagination

    Albert Einstein said “Imagination is everything. It is the preview to life’s coming attractions”. This sums it up beautifully. If you can visualise what you want in life, and then focus on it, it should become a self-fulfilling prophecy.

    Step 6: Organized Planning

    Once you know what your goal is, you need to have a definite and practical plan for how you are going to achieve it. Put the pieces in place that will help you achieve your success.

    Step 7: Decision

    Come up with a firm decision and stick to it. Don’t let others make your decision for you, and don’t delay your decision or procrastinate.

    Step 8: Persistence

    Lack of persistence keeps many people from great accomplishment. Keep working towards your goal, no matter what obstacles get in your way. Many people give up the minute they reach the slightest obstacle. You have to keep rising above the challenges thrown at you, and keep focusing on your end goal.

    Step 9: Power of the Master Mind

    Often those that are close to us will send us off course with their opinions and ridicule. Surround yourself with like minded people, who are all working towards a common goal. By doing this you create synergy, which is an unstoppable force.

    Step 10: the Mystery of Sex Transmutation

    There are a number of different stimulants that increase the intensity of our thought way beyond the realms of ordinary thought. For example love, a burning desire for fame or financial gain, music, fear. The most powerful of these stimulants is that of sex.

    Step 11: the Subconscious Mind

    The thoughts you have determine what you get in your life. Focus on your plan, and imagine that you have already achieved it.

    Step 12: the Brain

    It has been said that we only use somewhere between 5 and 10 percent of our brain. The rest of our brain power forms the subconscious mind, which is what we need to tap into in order to achieve the successes we desire.

    Step 13: the Sixth Sense

    The ability to use the sixth sense is gained when you apply and master all the previous steps. It takes time to develop it, and it is not something that can be switched on and off at will.

    [ad_2]

    Source by Kathy Munslow

    Views: 0

  • Improve Dental Health by Eating the Right Foods

    [ad_1]

    How are Tooth Cavities Caused?

    Eating right can help prevent the two most common dental problems that people typically struggle with: Cavities and gum disease. Tooth decay (that eventually leads to cavities) is caused by accumulation of bacteria in the mouth. This bacteria comes from the food you eat and acts on the sugars contained in food (this is why sugary foods are not good for teeth).

    The acid produced slowly eats away at your tooth enamel and then the internal part of the tooth called the dentine. Finally, over a time, the tooth gets ‘eaten away’ by acid and chips off, leaving behind a hole or cavity. Cavities are often hotbeds for bacterial infection and can lead to severe tooth ache.

    Moreover, bacteria from the mouth may enter your body through the saliva or the bloodstream leading to other health problems.

    What is the Relationship between Food and Dental Health?

    A balanced diet gives the body the right amount of nutrients. Nutrients help the body revitalize its immune system and this in turn boosts resistance to dental diseases.

    Calcium helps build teeth and the jaw. A person who eats a diet poor in calcium is more likely to develop dental problems. To help the body absorb the calcium, the diet should contain adequate amounts of vitamin D. Lack of vitamin D in the diet can lead to dry mouth, burning sensations and a bitter taste in the mouth.

    Iron is also necessary for nourishment of blood vessels in the mouth. Deficiency in iron may lead to ulcerated sores and inflammation of the tongue. Vitamin C also helps in absorption of iron.

    Adequate amounts of Vitamin B2, B12 (riboflavin)and B3 (niacin) can prevent bad breath and ulcers. So your diet should ideally contain all these nutrients. eating the right foods can stave off dental problems and reverse tooth decay.

    Which Foods are Good for Dental Health?

    The following foods are good for improving dental health:

    • Milk, yoghurt, cheese, oysters, beans – These contain calcium and phosphates that help re-mineralize teeth and also strengthen gums
    • Nuts, bran, red meat, liver – These foods contain high levels of iron
    • Pasta, spinach, chicken, fish, almonds – These are concentrated sources of vitamin B2, B12 and B3
    • Pears, sweet potatoes, red peppers, Kiwi fruit and oranges are great sources of vitamin C
    • Celery stimulates the salivary glands leading to production of saliva. Saliva dilutes concentration of bacteria. Celery also acts as a natural floss and cleans between teeth
    • Raisins are excellent sources of oleanolic acid that discourages the growth of oral bacteria
    • Onions have a strong antibacterial action due to the sulphurous compounds they produce. They are best when eaten fresh and raw.

    Which Foods are bad for Dental Health?

    It’s advisable to curb intake of the following foods:

    Carbonated Soft Drinks: Soft drinks, canned iced teas and diet colas all contain flavor enhancers. Although diet sodas contain much less sugar than their conventional counterparts, they contain tooth-enamel eroding acids, namely phosphoric acid and citric acid.

    Alcohol: Feeling dry-mouthed after last night’s party? That’s the alcohol working to dry up salivary secretions. Ensure that your mouth is protected from excessive dryness by using rehydrating rinses or simply by drinking a lot of water.

    Candy bars, lollipops and toffee bars: Any sweet that involves prolonged sucking and chewing is bad for teeth. This is not just related to the sugar content (although that’s bad too). The longer the sugar stays in the mouth, the worse it is for your teeth – the bacteria get to metabolize the sugars for a longer time.

    Summary

    To put it in a nutshell, take care to avoid acidic and sweet foods. If you want to drink orange or grape juice, suck it through a straw and swallow it straight down the throat. Swishing it around the mouth is more likely to give your teeth an unwanted acid bath.

    As a precaution, rinse your mouth with clean water after drinking or eating sugary or acidic foods. This helps get rid of the acid deposit on the teeth and prevents tooth decay.

    [ad_2]

    Source by Nirupama N Raghavan

    Views: 0