Tag: website

  • Samsung says it leaked data on handful of UK customers

    Samsung says it leaked data on handful of UK customers

    Samsung said Tuesday that a “technical error” caused its website to display other customers’ personal information.

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  • How to Write Technically for the Lay Person

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    While you are writing a book or for a specific magazine or article site, you must be using flowery language using striking words, long sentences, phrases or idioms. In short, you need all those elements that will make the text more catchy and will hook the readers! However, that is not the case in technical writing, i.e. when you are writing for websites that are services or products based. Built using advanced web development frameworks, they need to be produced with clean and simple content that is conversational to the buyers. Specifically, the web content must be representative of the services and the company. But, why called technical writing? A good content on the websites plays a great part in SEO and content marketing. It helps in getting the backlinks and scale up in position of the websites in the search engines to get more visitors.

    So, the next time you are preparing content for a high-end website or online application for your business, keep these tips in mind.

    #1 Know your target audience

    The first thing you need clear-off in your head is the target audience of your site. Be it a group of businessmen or corporate services clients, they are all layman! So, keep your vocabulary outright simple. Don’t use more of technical words and flowery English to make the content snappy. Instead, keep it outright simple, such that even a kid can understand what you provide from your site.

    #2 Show but don’t dictate

    Do not dictate or describe everything about your products or services to the visitors in text. Let them discover that gradually as they proceed to different pages. It makes the visitors curious and persuades them to visit more pages of your site in a session. Thus, show them what you provide, but don’t spell it.

    #3 Use simple, short sentences and active voice

    There is actually no point in over-elaborating technical stuff in the websites. Most visitors are basically skimmers and like to wrap up things quickly. So, try using shorter and simple sentences. And, also use active voice as it’s like you are directly interacting with them.

    #4 Be assertive

    Do not assume that everyone knows about your company, products or services. They don’t. But, they are coming to your site to know about it. So, write with absolute authority and command.

    #5 Avoid the jargon

    Your website is for the layman. Not only for the technically skilled ones! Be sure you are putting information that is also easily understandable by the non-specialists. Even if you need to use complex, technical or niche terms, explain them or hyperlink them to other pages that will give their basic information.

    #6 Use text to compliment the images

    While you will be putting images at every relevant point or pages on the website, create content that will perfectly compliment them. This will enhance the visuals of the site and make it more captivating for the readers.

    These explain web development just do not end with creating a great website or application. But, developers need to have some online content marketing ideas too. They have to know well what exactly can fetch a good amount of visitors to a website, besides making it design-wise attractive.

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    Source by Rob Stephen

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  • Who Will Become Wealthy in the Information Age?

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    As you know, we’re now well and truly in the
    Information Age. It began about 10 years ago. In fact,
    many economists say it began in 1989, with the Fall of
    the Berlin Wall (and the start of the World Wide Web).

    To understand who will become wealthy in the
    Information Age, first we need to understand how the
    Information Age differs from the Industrial Age (born
    about 1860, died about 1989).

    In fact, let’s get a complete overview and go back to
    the Agrarian Age.

    In the Agrarian Age, society was basically divided
    into two classes: the landowners and the people who
    worked on the land (the serfs). If you were a serf,
    there wasn’t much you could do about it:
    land-ownership passed down through families and you
    were stuck with the status you were born into.

    When the Industrial Age arrived, everything changed:
    it was no longer agriculture that generated most of
    the wealth, but manufacturing. Suddenly, land was no
    longer the key to wealth. A factory occupied far less
    land than a sheep farm or a wheat farm.

    With the Industrial Age came a new kind of wealthy
    person: the self-made businessman. Wealth no longer
    depended on land-ownership and the family you were
    born into. Business acumen and factories were creating
    a new class of wealthy person. But it still required
    enormous capital to build a factory and start a
    business.

    Then came the World Wide Web (in about 1989) and
    globalization. Suddenly, everything changed again.

    Factories (or real estate) were no longer necessary to
    run a business. Anyone with a website could start a
    business. The barriers to wealth that existed in the
    Agrarian Age and the Industrial Age were completely
    gone. People who could never have dreamed of owning
    their own business were making millions from their
    kitchen table.

    Of course, the Information Revolution didn’t begin
    in 1989.

    It began in 1444 when Gutenberg invented the printing
    press in Mainz, Germany.

    But the printing press (newspapers, magazines,
    paperbacks) belonged to the Industrial Age, not the
    Information Age.

    The printing press is a ‘one-to-many’ technology. The
    Internet is a ‘many-to-many’ technology. And that was
    what changed in 1989.

    The Industrial Age was about centralization and
    control. The Information Age is about
    de-centralization and no control. No government and no
    media magnate controls the Internet. This is the
    crucial thing to understand about the Information Age.

    As we moved from the Agrarian Age through the
    Industrial Age to the Information Age, there’s been a
    steady collapse of the barriers that kept one section of
    society wealthy and the other section poor.

    In the Information Age, literally anyone can become
    wealthy.

    So now that we have a clearer picture of how the
    Information Age differs from the Industrial Age, let’s
    ask that question again: ‘Who will become wealthy in
    the Information Age?’:

    (1) People Who are Self-Taught

    To explain this better, let’s go back to the Agrarian
    Age and the Industrial Age, and the Transmission of
    Skills.

    In the Agrarian Age, skills were passed on from father
    to son. If you wanted to learn how to be a blacksmith
    you had to be a blacksmith’s son. If you wanted to
    learn to be a stone-mason, you had to be the son of a
    stone-mason.

    With the coming of the Industrial Age, all this
    changed. You could go to University and learn whatever
    skills you wanted. Knowledge was freely available.

    But in the Information Age, the Transmission of Skills
    is changing once again.

    The skills necessary to succeed in the Information Age
    are not being learnt from our parents (as in the
    Agrarian Age), nor are they being learnt in schools
    and colleges (as in the Industrial Age). Children are
    teaching their parents computer skills. And many of
    the entrepreneurs who start hi-tech Internet companies
    have never been to college.

    The millionaires (and billionaires) of tomorrow
    probably won’t have a college education. They will be
    high-school drop-outs, self-taught people.

    (2) People with New Ideas.

    Again, it’s the people who are able to think outside
    of the existing structures who will become wealthy in
    the Information Age. Often, it’s just a Simple Idea
    that launches people to success in the Information
    Age.

    Take Sabhir Bhatia, for example – the man who invented
    Hotmail. Bhatia was a computer engineer working in
    Silicon Valley. He had no previous business
    experience, whatsoever.

    But one day, while he was driving back from work, a
    friend called him on his cell phone and said that he
    had an idea: What about starting a free, web-based
    email service? Bhatia knew this was the idea he’d been
    waiting for. He told his friend to hang up immediately
    and ring him at home on a secure line.

    Three years later he sold Hotmail to Microsoft for
    $400 million.

    (3) Writers

    The third group who will become wealthy in the
    Information Age are Writers.

    In the Industrial Age, Writers depended on large
    publishing Houses to get published (remember that the
    printing press is an Industrial Age technology – it is
    centralized and controlled). And the Publishing Houses
    took the lion’s share of the profits.

    In the Information Age, Writers are doing their own
    publishing – and keeping most of the profits
    themselves. Indeed, Writers are flourishing on the
    Web – mainly through eBooks and Ezine Articles.
    But even if you don’t write eBooks or Ezine Articles,
    if you own a website, you are a Writer.

    Why?

    Because the Internet is basically a written medium. It
    favors writers, people who are able to communicate
    effectively through the written word. Remember, it’s
    not the graphics on your website that sell, it’s the
    words you use.

    In the Information Age, we’re all Writers!

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  • Concierge Medicine – Is it For You?

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    The last time you called your doctor’s office, how long did you have to wait for a reply? How long do you usually have to wait to get an appointment or wait for a prescription to be called in? When you get to the office, how long do you spend in the waiting room and how much time does the doctor spend with you?

    Did you get all your questions answered? How many seconds do you have in the beginning of your appointment to explain your symptoms before you are interrupted? Do the nurses and doctors seem to be more interested in their computers or their charts than they are to you?

    If your experiences are like most people, your answers to these questions are not very flattering to the medical profession and to the health care system in general. Most doctors don’t really want their practices to be like this, but they don’t have much choice. They have to have a high volume of patients in order to make ends meet financially. The high volume makes the clinic a very busy place and most patients don’t feel like they get much attention.

    In 1996 in Seattle, a doctor named Howard Moran thought there should be a better way to do this. He pioneered the concept of having a lower volume practice with highly attentive medical care provided as a service for patients in return for a retainer fee, much like many attorneys or accountants use. This fee may be in addition to, or in lieu of, the regular office fees that are billed to insurance companies. This concept allows the practice to remain financially solvent while providing better, more attentive medical service to its low volume of patients (usually keeping the patient count down to about one tenth of the number in a typical traditional primary care practice).

    Unfortunately, health insurance companies currently don’t pay for this type of service, so that means the patients have to pay this out of pocket, but if the service is good, it may be worth it. Patients who join these practices are encouraged to keep their usual insurance which they will need for visits to other specialists, laboratory testing, radiological testing and/or hospital services if needed.

    Many concierge practices offer same or next day appointments, no long waits for appointments or prescription refills, direct access to your personal physician day or night, house calls if necessary, continuing care if hospitalized, complete physical examinations, audiometry screening, cardiovascular and cancer risk screening, more attention to preventive care, unrushed appointments, all questions answered, family meetings if needed, coordination of care with specialists, provision of personal health records on CDs or flash drives, etc., etc.

    Depending on the type and number of services that are provided, the flat retainer fee can vary widely from one area to the next ranging from $100 to $20,000/ year, most probably averaging around $1500-3000/year. There were only a few hundred of these physicians a few years ago, but there are over 5000 of them now all over the country. Many of them, but not all, are listed at the main website for the American Academy of Private Physicians – http://www.aapp.org/. Patients may be able to find a concierge physician in their area on this site.

    There has been some controversy surrounding some of these practices because some authorities feel the growth of concierge medicine will lead to a 2-tiered medical system in this country – one for the wealthy and one for the not-so-wealthy. Also, with the current shortage of primary care physicians (PCPs), with increasing numbers of concierge practices, the number of PCPs available for traditional offices will be even smaller, and access to care for patients served by those practices will suffer. On the other hand, more medical students may become interested in primary care if opportunities in concierge medicine are available to them when they finish their residencies.

    Some of these practices have come under fire from insurance companies who say that concierge physicians are basically providing an insurance plan for their patients without having an insurance license to do so. The practices must therefore be legally and financially structured in such a way that avoids this criticism.

    Overall, the concept of concierge medicine provides a good alternative to the currently unsatisfying traditional model of medical practice. The fee may seem high to some, but in most instances, it probably isn’t much higher than the cost of the local cable or telephone bill, or about the same as what a family would spend eating out at a restaurant once a week. 

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    Source by Greg Warth, M.D.

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  • Affiliate Marketing Tips – How to Earn Your First Dollar With Affiliate Marketing!

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    Do you want to know how to earn $10 to $20 per month with affiliate marketing? The very first thing you want to do is to make your first dollar. It seems obvious, but many beginners try to make thousands of dollars at their first try.

    It doesn’t really work like this. Do you know that those who are earning several thousands per month started from scratch? Most of them have spent month to build their business. So what you should do when you are just getting started? There are many ways to get started, but all you need to do is start somewhere.

    You can write articles and submit them to directories. Why would you write articles and submit them for free? Good question. In fact, you should do this to drive traffic to your site and build a list of subscribers. Many beginners think that it is better to send the potential buyer to the merchant site, but this is not the way to do it because when you do this, you will never have another chance to promote your affiliate product to this prospect. When he leaves your site, he is gone for good. But look at this scenario now. When you build a list of prospects and send them valuable information, they will start to trust you and later on, they may buy from you.

    So if you want to make your first dollar online, write articles, and add a link in your bio box for visitors to go straight to your own website.

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    Source by Jamian Surenjav

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  • Affiliate Marketer – The Win-Win Technique

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    Affiliate marketing has turned out to be just about the most efficient way to market on the web. It is usually among the most active for anybody with a web site in order to obtain profits on the internet. Affiliate marketing is an arrangement made by a product owner and a site owner. The site manager, permits the usage of the website for the advertising of the merchant’s goods by back-linking towards the merchant’s web-site. In return, the vendor or product owner compensates the internet marketer according to all product sales produced because of the internet marketer efforts. Whenever an individual follows the URL ((Uniform Resource Locator) on the internet marketer site and proceed to made a purchase, the affiliate marketer receives a percentage. The product owner pays off the affiliate as long as a person clicks the merchandise link and buys something.

    Affiliate programs are identified as a win-win scenario for both the vendor and also the affiliate because of the pay-for-performance structure. Both parties enjoy big benefits with this technique. There are numerous rewards for the merchant. It provides them with a larger market place to promote services or products. Through their marketing efforts, the affiliate marketer will provide the goods and services the ideal visibility that maybe could not be possible with the use of traditional promotion approaches. The more online websites a vendor has access to, the larger the exposure his products will have, which more than often converts into product sales. Internet affiliate marketing is the same as possessing an army of sales agents who can carry out promotion and may only get paid in the case a client buys.

    At the same time, because an affiliate marketer relationship can be a win-win scenario, the affiliate marketer also looks forward to lots of benefits. Foremost involving these is the simplest way to produce revenues. The affiliate marketer can gain using an advertisement or back-link to the vendor’s site, which potential customers will ideally press and ultimately make a purchase. When the target individual follows the offer within the affiliate’s website, is rerouted towards the vendor’s site and usually proceeds to purchase that specific product or service. The more recommendations are made, the far more possibilities of earnings for that internet marketer.

    Affiliate programs are an exceptional way to generate income while in your own home. You’ll find practically no initial expenses. The merchandise has already been created and verified through the vendor, and the only costs you have are the ones related to finding the customers and direct them in front of the offer. Internet programs are typically exempt of cost to sign up for, so affiliate marketers don’t need to be worried about start-up fees. There are millions of products you can consider. You’ll find affiliate marketing programs available for practically any merchandise offered in the web. Certainly, you can find a service or product out there that is definitely related to your site.

    Furthermore, there is no sales knowledge required. Most programs provide outstanding assistance with regards to supplying advertising material. The simplicity of online marketing enables you to be an internet marketer at the minimum cost as well as enjoy the most convenience. You may also be able to create a profitable affiliate marketing enterprise in the comfort and ease of your home. In internet affiliate marketing, your main duty is actually to seek out potential customers and direct them to your selected offers; there is no need to concern yourself with products on hand, quality or even delivery. These, together with customer support are the responsibilities of the product owner.

    Due to the possibilities on the world-wide-web, it is simple to find a large number of prospective buyers. You are able to accentuate your strategy by applying extra competitive and effective techniques including viral marketing and videos. By bringing in much more prospective buyers, you’ll realize a big increase in your possibility to generate income. Another advantage of an internet marketer is definitely the small monetary risk involved. When the item you happen to be promoting is just not creating wealth you’ll be able to dump it and select a different one. There aren’t any long-term binding agreements braiding you to products and solutions that are certainly not creating sufficient revenues.

    Consider the very best advantage of becoming an internet marketer as the unique chance to improve your revenues and the fact that you may earn profits even when you use internet affiliate marketing only as a part-time business. With your personal affiliate enterprise, you can generate easily some extra income, despite the reality that you need to apply hard work and made use of your thoughts to maximize your possible earnings. Without a doubt, affiliate marketing and advertising is among the most basic and most successful work at home opportunities on the internet today.

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    Source by Ruth Celeste Lee

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  • Important MLM Training Tip – How To Find Your Best Prospects

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    This might be one of the most important online MLM training articles you will ever read on the subject of how to go about getting the best MLM prospects. Who do you think are the best candidates to join your program?

    Do you want a hint? Think in terms of any company hiring new workers. What is the main question they ask to their applicants? If you said something pertaining to what kind of previous experience they have, then give yourself a hearty pat on the back. No matter what the business is, past experience is a really big advantage and network marketing is no exception. Here we are, only in paragraph # 2, & you’ve already learned a really vital MLM training tip.

    Another group that is just as good as someone with MLM experience is Internet marketers have never have dealt with a pay plan that is on multiple levels. So now that you are aware that your best MLM prospects are people with I. M. Or MLM experience, you just need to learn where to find them.

    Well, you won’t find at your next family get together. You won’t find them on the line buying food at the store and you won’t find them wasting your money buying biz opp leads. You can only find them by leveraging the massive power of the Internet. This is because the Internet is global and millions of your targeted prospects are on it every day.

    Believe it or not, they are seeking you out at this very second. It’s true. Lots of MLM marketers aren’t happy with their current program and they are actively looking around for their next one. They are at Google and other search engines, constantly looking for you. You are going to use SEO, search engine optimization, (especially keyword research) to help let them find you.

    You want to get to Google’s keyword tool. Just Google, KEYWORD TOOL. When you are there, start thinking of keywords, (search terms) that you would imagine people would use when they are looking for a new MLM program, like the one you are in. This tool, not only provides you the numbers for how many searches those keywords get every month, but also gives you a lot of other related keywords, and their search numbers as well.

    Naturally, everybody searching for an MLM company is not someone who has past experience, but you better believe that many of them do have it. Also, ask yourself if you are going to deny anyone from joining your downline, just because they do not have yet have experience. The answer should be, no.

    By the way, you can think of search terms that would primarily be used by people who have experience. For example, BETTER MLM, is most likely indicative that the person is searching for a program that is better than the one she currently has, (or that she previously had.) This keyword, by the way, currently shows 480 monthly searches, which is well over the 200 minimum searches you usually will look for.

    Now you need to research how much competition this keyword has. Go to the normal Google page and use “quote marks” and type it in, like this: “better mlm”. It will list the number of results under the search box. If that number is less than 40,000, you should use it.

    So, then go to article directories and publish articles with your targeted keyword in the title and sprinkled throughout the article about 1 time for every 100 words. A three to five hundred word article is long enough. Discuss more than just your program. Establish yourself as a credible source of information. Provide some MLM training or your favorite MLM tip, etc. In the last paragraph you can link to your website for more information.

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    Source by Joe LoBalsamo

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