Tag: tools

  • What Is Affiliate Marketing In A Nutshell?

    What Is Affiliate Marketing In A Nutshell?

    [ad_1]

    Affiliate marketing in a nutshell is you promoting other people's products and services in exchange of a share of commissions.

    It can be digital products such as e-learning programs – which comprised of e-books in PDF, video courses, software tools and website templates – and physical goods as in things that people like you and me buy everyday from shops for consumer and entertainment purposes.

    To sign up as affiliate is very simple. Simply do a Google search for affiliate programs and you will find dozens in the result listings. But from my 10 years of internet marketing experience, Amazon, ClickBank, Market Health and JVZoo are by far the most popular. While Amazon deals with consumer products, ClickBank and JVZoo specialize in digital ones I just mentioned above. Market Health – as its name implies – mainly focuses on healthcare products. Besides these, you can also promote services as well like autoresponder, domains registration and web hosting that most marketers need as their online tools to start their own online businesses.

    While those companies focuses on rewarding you with commissions for every sale you generated for them, there are others who paid you for every lead you get for them whether or not that prospect buys. This comes under the term of Cost Per Action or CPA marketing. Never Blue and Peerfly are 2 most popular networks that stand out while you can also scout for others via Offer Vault and O'Digger CPA search platforms.

    Upon signing up, you will be given a choice of whether you want to receive your commissions via checks or direct bank deposit depending on where you live. For ClickBank, you need to generate at least 5 sales before being issued a check and option of whether you want to continue receiving checks or direct deposits. For Amazon, you need to generate at least $ 100 in commissions before receiving a check if you are living outside US or have those same 2 options if you are American.

    Once you are approved, you can start promoting their products and services. Because most of my 10 years has been spent on promoting Amazon and ClickBank, I will touch upon them. Now as much as it is important to learn and earn, you need to focus on who your target prospects are and how you can help them with their needs and wants. For Amazon, the answers are very obvious. I normally look for the best sellers, hot releases and products with at least 4-5 star ratings. But for ClickBank, I will look for those who pay commissions of at least $ 30 and with high gravity as in most affiliates promoting before I considered whether I should do the same as well.

    Upon deciding on what to promote, I simply placed ads first through classified websites like Adlandpro, Adpost, Backpage, Craigslist and Gumtree for quick cash for a start. Then I focused on creating content for long-term passive income such as writing articles, blogging, e-books, press releases and videos.

    For information products, I normally link them to my squeeze page and over time once they become my subscribers, I followed up with them on not just email promotions but content and links to my blog posts.

    For physical products, that will be my affiliate sites I am sending my visitors to. But I do my best not to make my site look like an affiliate site but a really professional-looking e-commerce site using WordPress, Ink Themes and WooCommerce. So far I have promoted air purifiers, digital cameras, guitars, kindles, robot toys and seasonal gifts like Thanksgiving, Christmas and Chinese New Year.

    Now with emergence of Facebook as an all-in-one social media and marketing platform, I now channeled my time and efforts towrds it. Such as fanpages, groups and ads which enable me to target my ideal prospects on based on their age, gender, interests and earning potential based on their occupations.

    On the whole, affiliate marketing is like referral marketing but done mostly online and can still earn you a great long-term passive income if you know how and what to do correctly and regularly. It is not a get rich quick scheme but a plan that helps you to earn long-term passively.

    Even without meeting and even talking to people as compared to traditional marketing like direct sales and telemarketing.

    [ad_2]

    Source by Amuro Wesley

    Views: 0

  • How Listening Is Beneficial for MLM Businesses

    How Listening Is Beneficial for MLM Businesses

    [ad_1]

    All MLM businesses can benefit from listening on social media. Good listening skills are hard to come by especially in business. Many people just want to spread their message as far as they can without taking time to listen. This is where you can gain an advantage. When you monitor your messages and respond. It shows your prospective leads that you are looking out for them.

    Most times it will take active listening and reading skills to discover data for your business. Most MLM businesses are missing out on engaging with prospects because they don't or can't devote the time to follow any comments. Not all comments left on your content is acceptable. Sometimes it's spam and other times it's extremely off topic. Delete them and engage with the responses that you want too. Be personable and helpful if you can. Try to avoid being argumentative with any commentator. This will only hurt you. Let other people respond in the manner that makes you look good.

    Make your business shine among the MLM businesses starlight.

    Who doesn't want to shine and be successful? However, most MLM businesses are competing for the limelight. They don't realize they are hurting their bottom line. People will jump from one opportunity to another if it glows brightly enough. However, your end goal is to create and retain top talent. Your campaigns are asking for the best to join your team. If not, then you may want to change strategies. Prospects want tools and data to help them in life. They need to feel special, they want to feel safe and prosperous in a world that doesn't care.

    Be careful as you generate content. Never leave a false promise in the material. You can glow among the MLM businesses as long as you listen, engage and respond to your prospective leads. As you respond you can other educational content or tools as you type out your reply. Be encouraging and honest but don't be a doormat either. Trolls will always be there and won't see the other side of the story. Don't be afraid to share content from your team as well. This can help open doors to newbies who are just starting out. Often times prospects will leave a little clue behind that you can write or create a video about. If in doubt, do a faq infographic that is fun and informative. This could break the ice for many people who are watching in the background.

    [ad_2]

    Source by David L. Feinstein

    Views: 0

  • Affirmations to Help You Break a Bad Habit

    Affirmations to Help You Break a Bad Habit

    [ad_1]

    Have you tried and tried to break a bad habit, and just failed time and time again? Have you tried using Affirmations to help break a habit? Positive statements have been proved to work!

    What Defines A bad Habit?

    If we were to send out a survey now to ask people what they thought the words bad habit means, the majority will say that a bad habit is a negative action that people do over and over again, like smoking, drinking, or eating too much.

    Did you know that habits are incredibly powerful tools for personal growth and success? Good habits that is!

    What habits do you have now and how do they affect your life? Your weight and health are determined by your eating habits. Your relationships are determined by your social habits. Your success at work is determined by your work habits and so on!

    So How Do We Change Them?

    When it comes to breaking yourself free from bad habits, many self-help books and coaches will tell you to become consciously aware the moment you begin to think about or crave the habit, and to make conscious decisions to just not do it! This may work for some people, but for most of us this is way to hard and doomed to fail. Why? Because it is human nature to want to do something that we are not supposed to do!

    Psychology!

    First we have to get the psychology right in our head! We must want to change this habit and we need to address why we want to free ourselves from it, that may sound stupid and obvious, but it is true, we must understand and do some self talk.

    Write down all the benefits that you are going to get by getting rid of this habit, we need to tell our self that we are not depriving ourselves but improving.

    Affirmations.

    When I talk to people about affirmations, they often ask “what if I don’t believe the words to be true”? Good question, the subconscious mind does not know what is true or not true, it hears words and accepts them to be! So the more we say the words, the more the subconscious takes them on board, we “affirm” them as our truth!

    Choose your words carefully, if you struggle to say them you need to change them, try to keep them short! Here are some ideas to help you create effective and life changing affirmations:

    1. Make the statements short but strong, “I am now free from this habit of…”

    2. Always make your affirmation in the present time ( I am now, Not I am going to)

    3. Always state them in the positive ” I am Happy that I no longer…..”

    4. Write them down and read them often, read out loud.

    5. Do them every day, no matter how you feel, stick with it!

    6. “I am so grateful that I am now free of this habit“

    Affirmations need to be practised daily for at least thirty days to embed them in your mind, do them morning and night, stick with it, it works! Learn how to boost your affirmations, and be free in record time!

    [ad_2]

    Source by Cheryl Fauvel

    Views: 0

  • Techniques For Entrepreneurship Development

    Techniques For Entrepreneurship Development

    [ad_1]

    There is a certain way to carry out entrepreneurship. One has to follow certain fixed guidelines to develop an entrepreneurship of any choice. Designing a clear cut plan is necessary. Following are seven guidelines or techniques on the basis of which any entrepreneurship or business can be developed;

    1. Focusing on the key product:

    Your business revolves on the key product so focusing on your core product is the first step to create a business opportunity. A certain successful entrepreneur has stated that “Prospects buy when they trust your value is applicable to them and believe your company is stable” suggesting that an entrepreneur should focus on providing value to the customers. This suggestion is the key to the core plan. An entrepreneur of small business needs to differentiate from big business by concentrating on the core products. Specialization is the biggest asset of entrepreneurs.

    2. Keeping it simple and short:

    One should be able to tell what their business is in few precise and concise words(I.e the patter or pitch) lasting for 30 seconds since any prospect can understand clearly about the business without being confused.

    3. Staying true to who you are:

    You can reach your goals by knowing who you are and what gets you excited and not. Notably procrastination as human nature is can delay your growth plan so it’s better to not procrastinate and go for a perfect result oriented plan

    4. Mapping it:

    The best way to determine your service strategy is by mapping your capabilities with your target clients’ needs. Hence the customers who do not need your particular expertise are also avoided. The urge to cast a wide net is one common trait among many entrepreneurs. However a small business flourishes since it has limited service offering. Specializing in distinctive top quality service is the value in having a small business. So in many instances, a small business flourishes. Significantly, while choosing a provider, a list of decision making criteria can be made, from which, your client can choose as per your expectation. Then categorize yourself honestly or evaluate intensely as to where you would be position in each category. After this, make sure that your patter or pitch is still on target.

    5. Utilizing the best marketing tools that work for you:

    Implement the best marketing strategy that suits your personality and that of customers to be served. Identify the top two marketing tools that have worked for you in the past and then start adding new ideas from a fresh perspective. It’s also important to evaluate the selected marketing tools from cost basis. You have to take a decision as to which marketing tool will yield the best returns on your efforts. In one or another each tool should be result oriented or revenue productive.

    6. Implementing a plan of action:

    It’s essential to know whether the plan of action made is in progress or not. This can be done by establishing goals at short term say 3 months to long term of 6 months. During short term, you need to check your plan every month. If the plan is not being met you need to ask questions to yourself like did I select the appropriate tools for my target customer? Did I integrate the strategy into the plan? Or did I focus on only one of the marketing tool? Thus there should be a strategy check on a day to day basis so as to know if the plan is in progress as per your plan.

    7. Exercising the plan:

    The final step is to complete the daily actions and to put n extra efforts to accelerate your plan towards success. Precious time should be not wasted and used for reaching your goal soon.

    These are the basic most important techniques for Entrepreneurship development.

    Thanks

    [ad_2]

    Source by Kunas Patro

    Views: 0

  • How to Generate Small MLM Business Success

    How to Generate Small MLM Business Success

    [ad_1]

    Success doesn't come to those who wait, it comes from hard work. There are key steps in a MLM business that one can take to make the work easier. There are no fool proof methods, only experience and experimentation can help in the end. The tools offered here may help some business owners achieve results. But, as with any tool, it can only be used as a general foundation that should be built upon. Even a house needs a little work or remodeling as the family grows or shrinks from like. Don't let one or two failures determine the future of the business. Learn and adapt from the situations. Two main points today include audience targeting and technology implementation will be discussed.

    Get your MLM business audience to engage
    The biggest key to your MLM business success is to get your audience to engage with your marketing. By engaging with your marketing, they are showing interest in the topics that you have researched and developed based on the "prospects" needs. Sounds problematic and it is, but take a look at why you joined the company and you can see a pattern from your steps. People around the world are facing similar issues, take dive into social media and do some research to see what other MLM business owners are talking about. Ask questions, post polls, get feedback before you launch a major campaign.

    Your MLM business will do better if you have done the leg work first. Your chances of success will nearly double if you have done your research and developed material that helps by providing extreme value. Such formats can be presented in a way that is appealing without sacrificing quality of your message. Make sure that you include a call for action at the end of your informational message. This will help guide those who are interested in learning more about your business.

    Using Technology to build MLM business success
    Technology in most aspects can enable you to achieve MLM business success. Every piece of software and hardware may present advantages for your business. There are also limitations to such tools, such as costs and parameters that may not be beneficial for your business. Engage with your audience through these tools, share your messages and go for short term achievements, as you work towards a greater level of independence. Short content that talks to your audience will do better than content that shouts at them.

    [ad_2]

    Source by David L. Feinstein

    Views: 0

  • The Metaphors Within You Are Here to Heal You

    The Metaphors Within You Are Here to Heal You

    [ad_1]

    Metaphors have always been there, reaching out to guide me – even when didn't notice, or when I tried to push them away. And, now, when I open to their call, I begin to see them everywhere. In every challenge, every pain, every place of beauty. They're here for us each day, in every moment.

    The poetry of life, waiting for us to embrace its eternal, loving guidance.

    It was one day, many years ago, when I realized the power of what was inside me, begging to be seen. It was a hot day in August, and as I listened to the cicadas sizzling in the trees, it dropped, right smack into my consciousness. A neat little package of metaphors, it was the answer to the questions I had been asking for over 15 years. Finally, I knew, without a doubt, why I had gotten sick, over and over again.

    My heart, my body, my spirited inner child, were all in it together, creating the poetry that would guide me back to health. Urging me to open my heart. Showing me where I had shut down. Painting the picture I needed to see to finally wake up from my pain.

    It turned out, that each symptom, each autoimmune illness, each heart surgery, were all pieces of the same puzzle. When I saw them all together, they revealed the divine map I needed to heal from the trauma I had experienced many years earlier, when I lost my sister to suicide.

    In my work with clients, metaphors appear everywhere. They show up as a restriction, or pain in the throat, for a client who's afraid to speak her truth. Or as a tight heaviness in the shoulders, for someone who feels as though she carries the world on her shoulders. Sensitive digestion, is often a sign of deep sensitivity, and an inability to digest all the worries of the world.

    Though these metaphors can sometimes seem obvious, it's usually not that simple.

    Layers of meaning abound, and for each one of us, they are uniquely personal. It's where we go next after that first glimpse of the metaphor. What lies underneath? What guidance do we need to follow? What pain is asking to be loved and released?

    Both EFT Tapping and Matrix Reimprinting are the perfect tools to help my clients uncover hidden metaphors within their pain. As we gently unwrap the layers, pain is released, and messages are discovered. Wisdom emerges, leading to even deeper healing.

    The way I see it, it all comes back to a call for love. The metaphors within us, the metaphors all around us, are beckoning us to love ourselves more. To forgive, to let go, and to open up to the love that's all around us. Simply, and profoundly, they are love poems, ready and waiting to be read.

    In Love and Courage,

    Marian

    [ad_2]

    Source by Marian Buck Murray

    Views: 0

  • 5 Tips for Improving Performance in Small Sales Teams

    5 Tips for Improving Performance in Small Sales Teams

    [ad_1]

    In my years of experience in sales and sales management, I have observed many small and medium sized sales teams. Often, they struggle to perform at capacity and hit their goals and it's frequently a sales management issue. Sometimes it's because the CEO or business owner is the de facto sales manager and is wearing many hats. They are often just too busy running their business or spread too thin. Sometimes they're the technical experts in their field and their expertise and time is being used to improve products, systems or services. It's sometimes because a top performing sales person was promoted into a sales management role and their strength lies in salesmanship and delivering revenue to the business personally rather than in a broad sense. Below are five things you can do to improve sales management in your company now.

    1. Planning
    Many business owners have at best a rudimentary sales plan. If they do have one, often times it consists of higher and higher sales goals, without accounting for what will drive that new business. Will a new product line be added, a new market be opened or new additions made to the sales team? Will the company be able to support the added expense while markets are opened and new sales people trained? How much risk will the company bear? A good but simple sales plan takes this into consideration. Takeaway: Make a better sales plan with concrete steps to get to the desired goal.

    2. Modernize
    There are many new technologies that make it easier to interact with prospects. Among them are CRM systems, collaboration tools, the cloud, dialers, email tracking, prospect and customer information systems. Existing systems are being upgraded all the time with the newest capabilities. All are designed to more efficiently and effectively reach more buyers, disseminate information, warm them up and help make sales. Social media platforms allow a business to extend its reach inexpensively and makes your business more visible to search engines such as Google.com. Takeaway: Evaluate new technologies on a regular basis to make sure you are keeping up and modernize as needed.

    3. Training
    Training sales people serves three purposes. The first is that it provides them an opportunity to hone and refresh their skills. The second is that it reminds them that performance is important and that expectations for them performing well are high. The third is that it shows a willingness to invest in them and that they are part of the long term plan for the organization. Takeaway: Make sure you offer training to your sales people every year (a sharp ax cuts better than a dull one).

    4. Lead Generation
    All businesses need sales and most small and medium sized businesses are subject to the feast / famine paradigm. When they're busy, the first thing that gets pushed aside is prospecting for new business. Until business slows down. Then there's a flurry of sales activity and soon business is back where it should be. For a while. Most small businesses don't have bandwidth to prospect effectively in a consistent way.

    Lists should be highly targeted and refreshed regularly. Technology should be used and a proven process followed. The technology should reinforce the process rather than detract from it. Top management should enforce the use of the technology and following of the process. Utilize social media and blogging to widen your reach inexpensively. Finally, no one can be an expert on everything so get help from the professionals when needed. Takeaway: Make prospecting part of the company routine and culture and call in the experts when needed!

    5. Measurement
    You get what you measure is the old adage and it's mostly true. The challenge is top management often has a hard time pinning down the exact actions, activities and behaviors they are trying to encourage and measure. Here's a practical example. Maybe top management believes that offering free webinars will increase sales since it worked well in the past. So the goal is to run well attended webinars.

    How will these webinars be promoted to prospects and clients? Will a set of emails be sent, starting a few weeks before the first webinar? Then a prospect list with email addresses will need to be purchased and loaded and a compelling email invitation created.

    Will prospects be called and told about the webinars? Then phone numbers will be necessary, a script will need to be created and a person designated to make the calls. To track call results, an activity report should be created and run on a regular basis to test the messaging, to make sure the calls are being made and to analyze the prospect responses. Will the report be grouped by prospect type (or industry or state or city or source)? Then that data will need to be captured or imported for each prospect.

    Finally, reports should measure the success of each webinar, so that results can be tabulated. How many people registered and attended are important to measure, as well as what happened to the prospect once the webinar was complete to determine the ROI. Takeaway: Create reports that measure actions, activities and behaviors that drive sales success, run them regularly and share the results.

    [ad_2]

    Source by Jerry Crowley

    Views: 0

  • How Can a Relationship Coach Help Me?

    How Can a Relationship Coach Help Me?

    [ad_1]

    A number of benefits are available from participating in guidance from a Relationship Coach. Professionals such as these can provide support, problem-solving skills, and enhanced coping strategies for issues such as depression, anxiety, relationship troubles, unresolved childhood issues, grief, stress management, body image issues and creative blocks. Many people also find that coaches can be a tremendous asset to managing personal growth, interpersonal relationships, family concerns, marriage issues, and the hassles of daily life. Coaches can provide a fresh perspective on a difficult problem or point you in the direction of a solution. The benefits you obtain from personal guidance depend on how well you use the process and put into practice what you learn.

    SOME OF THE BENEFITS AVAILABLE FROM RELATIONSHIP COACHING

    • Attaining a better understanding of yourself, your goals and values
    • Developing skills for improving your relationships
    • Finding resolution to the issues or concerns that led you to seek therapy
    • Learning new ways to cope with stress and anxiety
    • Managing anger, grief, depression, and other emotional pressures
    • Improving communications and listening skills
    • Changing old behavior patterns and developing new ones
    • Discovering new ways to solve problems in your family or marriage
    • Improving your self-esteem and boosting self-confidence

    DO I REALLY NEED COACHING? I CAN USUALLY HANDLE MY PROBLEMS.

    Everyone goes through challenging situations in life, and while you may have successfully navigated through other difficulties you’ve faced, there’s nothing wrong with seeking out extra support when you need it. In fact, coaching is for people who have enough self-awareness to realize they need a helping hand, and that is something to be admired. You are taking responsibility by accepting where you’re at in life and making a commitment to change the situation by seeking coaching. Coaching provides long-lasting benefits and support, giving you the tools you need to avoid triggers, re-direct damaging patterns, and overcome whatever challenges you face.

    WHY DO PEOPLE SEEK OUT COACHING AND HOW DO I KNOW IF IT IS RIGHT FOR ME?

    People have many different motivations for coming to others for coaching. Some may be going through a major life transition (unemployment, divorce, new job, etc.), or are not handling stressful circumstances well. Some people need assistance managing a range of other issues such as low self-esteem, depression, anxiety, addictions, relationship problems, spiritual conflicts and creative blocks. Coaching can help provide some much needed encouragement and help with skills to get them through these periods. Others may be at a point where they are ready to learn more about themselves or want to be more effective with their goals in life. In short, people seeking coaching are ready to meet the challenges in their lives and ready to make changes in their lives.

    [ad_2]

    Source by Roxanna Teeling

    Views: 0

  • Breaking Down Sales and Marketing

    Breaking Down Sales and Marketing

    [ad_1]

    Revisiting the Sales and Marketing Conversation

    Back in October 2015 we shared an article called "5 Ways Marketing Departments Help Salespeople Catch Butterflies." Recently a tenfold article was shared with us, titled "What is the Meaning of Sales & Marketing and Their Advantages? " And, I have to say, it does a pretty awesome job of breaking down the differences, responsibilities, and links between sales and marketing roles. Why revisit this now? Because it has never been more apparent that the relationship between sales and marketing is still just as misunderstood as ever, especially with advances in marketing technology.

    Setting the Record Straight

    Many in the business world, especially those who rely on sales and marketing for success, don't actually have a concrete grasp on exactly what sales and marketing are. Yes, the two are linked, but they are not one and the same. Sales departments rely on marketing; marketing departments and strategies exist to feed sales (notice I didn't say "make" sales). You wouldn't engage in marketing if you had nothing to sell, and your sales strategy would be much less informed and successful if not for your marketing efforts. Yes, many old-school salespeople (or go-getter small business entrepreneurs) are quite capable of drumming up business on their own, and may even have some tried-and-true marketing tactics up their sleeve – but few have the time, skill , or technological resources to effectively capitalize on the true potential of their market.

    A common mistake made by older, more established businesses is to assume that salespeople are skilled at marketing and that marketing people are skilled at making sales. In some cases this may be true, but certainly not across the board. While trying to conserve capital, many of these companies will attempt to combine their sales and marketing departments, essentially tasking their employees with two job descriptions, and that's usually a bad move. It's no accident that more recently established companies, tech giants, and organizations that employ a large number of millennials are killing it with their marketing efforts.

    Breaking It Down

    As the tenfold article explains, some of the key responsibilities of a sales team include:

    • Follow Up
    • Relationship Building
    • Closing
    • Retention

    The mark of a great salesperson is the ability to cultivate a personal relationship. Many consumers who have stayed loyal to the same brand, dealership, or salon for years will say that they appreciate the personal attention they receive there. It is not a marketing employee's responsibility to follow up with a salesperson's existing customer once the lead has been handed off, nor is it their responsibility to convert a lead to a sale, "close the deal," or make sure the client remains a client for many years. Short of having an outstanding relationship with a skilled salesperson, product quality and excellent overall experience are the main things that will bolster client retention.

    On the marketing side, primary efforts are:

    • Awareness
    • Engagement
    • Conversion (from anonymous to known)
    • Retention

    It is not a salesperson's job to generate awareness or buzz about their brand, product or service. If they are expected to use their energy to make sales by nurturing leads and relationships, then how can they also be expected to have the time to do the leg-work up front that brings those leads to the table in the first place?

    The marketing department creates awareness, builds engagement by creating information that will invite audience members to take action, and targets and tracks engagement by motivating audience members to provide contact information or initiate a free trial or consultation (converting them from a cold prospect to a known lead or potential buyer). It is important to note here that the retention function of a marketing department doesn't really overlap the retention efforts of a sales team.

    On the sales side, client retention refers more to the salesperson's efforts to use the client relationship to continually check in with the client, attempt to engage them in further discussions about additional products or services they may be interested in, and seek referrals to the client's friends and family members. On the marketing side, however, retention refers to maintaining a higher level of consistent engagement (through targeted marketing based on buying preferences, interests and history) so that the customer relationship doesn't end at the initial purchase. Those email newsletters you receive after becoming a customer somewhere are not random – they have a purpose and are often tailored to things you've viewed or expressed interest in. A sales team simply doesn't have the insights, time, or often the resources to execute these types of strategic campaigns.

    The Fine-Tuned Coexistence Of It All

    The ideal sales and marketing relationship is a symbiotic one. Marketers and salespeople work together to determine what consumers need and how to deliver it. Sales and marketing should motivate, inspire and feed one other. They should collaborate and coexist. In the hierarchy of the business food chain, sales and marketing should not be seen as rivals or equals, but counterparts. One truly cannot exist without the other, but their skill sets are not the same – especially today, where advances in technology require the modern marketer to have a very specific, honed, and competitive set of skills that most sales people simply do not need to have.

    For this reason many marketers are introverted, analytical, and deep-thinking individuals. Whether they're crunching numbers and analyzing data, compiling reports on trends and conversion rates, or writing awesome ads and creating beautiful websites and collateral material, they are required to intensely focus on what works, what doesn't, and adjust their creative efforts accordingly. Usually a marketing department will have creatives, analysts, and more tech-oriented people (who dive into the numbers and algorithms behind advanced marketing tools).

    In contrast though, many salespeople are extroverts – they light up a room, they have excellent "people skills," can easily relate to others, and have the ability to pick up on social cues that might actually help them close a sale. Oftentimes salespeople have a broader focus, preferring to spend their days with appointments and meetings – activities that build relationships – rather than sitting behind a desk doing what a marketing department does best. For this reason, many salespeople have administrative assistants to help them with follow-up, paperwork, appointment setting, phone calls, proposals, and calendar management. This type of functional assistant role is less widespread in the marketing realm.

    Share Your Thoughts

    Be sure to read the full article (and let us know how it compares to our post ) for additional insights on the relationship between sales and marketing teams. Join the conversation: in your experience, what have been some key components of a successful sales and marketing partnership?

    [ad_2]

    Source by Jessica Champion

    Views: 0

  • Is He Marriage Material? Four Steps for Creating Your Custom Plan & Deciding If He's Worth Your Time

    Is He Marriage Material? Four Steps for Creating Your Custom Plan & Deciding If He's Worth Your Time

    [ad_1]

    It's important that you know yourself, your goals, your needs and wants really well before you can find a great relationship that could potentially lead to marriage.

    And the best way to determine if your current or future boyfriend is marriage material is to know yourself, create a checklist of what's right for you, and then test him to see if he fits.

    In this article, we'll break down what things you need to know about both yourself and him in order to even consider that next step!

    Step One: Know There Is a "Mr. Perfect for You" and That You Can Design Him

    Are you still waiting for HIM? You know who I mean:

    "Mr. Right". The perfect man that will satisfy all your dreams and make your life worth living?

    Yeah, that guy. Well, sorry to break it to you like this but …

    Prince Charming, riding on a white stallion, lost his way because men hate asking for directions.

    Or he found Princess Charming and got married to her on his way to your castle … or, you know, your apartment.

    And by the way, even Prince Charming wasn't flawless. I'm pretty sure he left dirty dishes in the sink and never made up the bed.

    Anyway, the point is that PERFECT isn't showing up anytime soon.

    Truth is … nobody is perfect. No man and no woman. Perfection doesn't exist in people. But don't feel bad if you have been looking for the perfect man.

    I did that for a long time, deathly afraid that if I didn't get him exactly right, I'd failed myself, my future kids, the planet, my Mama, and possibly God.

    I was wrong. Don't even look for perfect, because the concept of "perfect for YOU" exists instead. You can plan the guy that may not perfect in the world, but is perfect for and fits YOU well.

    The perfect-for-you man of your dreams is not hiding under your bed, though. That would be too easy. Can't have that.

    Nope, you are going to have to actively design and then look for him. But don't worry, the search can be fun if you want it to be, and the hardest part is done. You now know you won't find perfect, so the pressure is off!

    By the way, are you feeling the whole "not pretty enough" thing sometimes too? Wondering "why am I still single" even?

    I did too. However, I learned that although I may not completely fit my society's "standard of beauty", I did meet quite a few men's individual standard of beauty … or was at least close enough!

    And that's all you really need. So don't worry. "Mr. Close-Enough-To-Perfect-For-You" might be just around the corner … if you'll give him a chance!

    You can plan him. Don't do this by default.

    I've noticed that we sometimes find ourselves dating or even married by what I call "by default". That means we find a man, decide that he is the best we can do, and latch on without really analyzing him to determine if he's really right for us or our lives.

    Don't fall victim to default. This isn't the time for "get in where you fit in". You CAN plan him. When you do your research and work your strategy, you won't have to put up with the losers!

    You'll have a way to know whether he's marriage material … or not!

    Now that you know that there is no "Mr. Right" or perfect man, the pressure is off, and you can now have fun looking for what I call your "ideal male". You're also aware that dating by default isn't the best way to avoid the pain of being with a dud. And you understand you can take the bull by the horns and decide what you want your ideal guy to look like.

    Now it's time to dive into YOU, determine your dating deal breakers, and decide what kind of guy fits you best.

    Step Two: Get to Know YOU: Your Goals and Dreams, Needs and Wants, and Deal Breakers

    Did you see the first The Matrix ™ movie? Remember that scene where Neo goes to see the Oracle?

    He is trying to figure out if he's "the one" – a Messiah of sorts and the man Morpheus is searching for– and thinks the Oracle can help him decide what to do.

    Typical of a good mentor, the Oracle makes Neo find his own way. Before putting him out to find his own answers, she points out the plaque above her door that reads nosce te ipsum.

    Know thyself.

    You should know yourself really well before committing to someone else.

    Have you ever taken time to really think about what YOU want for your life? I don't mean what you THINK you want – which is usually what others want for you – or what society wants for you – don't get me started on that, but what YOU really, truly, want for yourself?

    Why? Well, understanding yourself is the most important thing you can do before getting deeply involved with another person.

    I'm not saying you'll do everything perfectly even if you see yourself clearly. Problems can still happen, and you will make mistakes.

    But if you pick a mate based on what you learn about yourself, you will have a much better shot at finding compatibility than if you have no idea who you are and just go into this blindly, hoping it will turn out okay.

    If you don't know yourself or your needs well, and hook up with someone before finding YOU first, you may end up realizing that the person you are with does not fit you or your life at all, or at least not enough for things to last very long. Relationship compatibility is CRUCIAL.

    Being badly matched could be disastrous, especially if you cement yourself to him by having a child or getting married.

    Know Your Goals and Dreams … and Stick With Them

    When I think about it, I'm so glad to have been born when I was. We've got so many options now that women in my mother's age range and older just didn't have. We now have the tools and the right to decide what we want in terms of a career, marriage, and family just as much as men do.

    However, despite having goals and dreams, we sometimes get so caught up in a relationship that our own lives take a backseat. We end up giving up our dreams for relationships and marriage, children and family.

    Now, if you have a family with a man that's right for you then maybe these sacrifices are worth it.

    However, they are never worth it with the wrong man, so always keep your goals in the front of your mind and don't let the wrong guy take them from you.

    So what are your goals and dreams?

    Think about the things you want to do with your life. Your goals can be in any category, including career, travel, health, spirituality … anything at all. It's up to you. But to get you started, I suggest you look at these areas.

    What do you want to be when you grow up?

    Do you have a specific career in mind? Is there any special education you want to achieve? Anywhere in particular you want to work? Maybe even start your own business?

    What about fun? Have you always wanted to travel? Where to? How long? Don't be modest; anything is possible!

    Do you have any specific body or health goals? Want to lose a bit of weight? Gain weight? Gain muscle? Run a marathon?

    Do you feel a lack in your spiritual life? Want to attend church more? Study other religions? Memorize a holy book or two? Become a Buddhist? None of the above? Don't forget this is about YOU.

    Do you want kids? No kids, but more dogs? A cat or two? A llama? Plan your own family goals!

    The point is that these are to be YOUR ambitions and no one else's. Let your imagination have some fun.

    Now that you've considered your goals, let's look at what you want and need in a relationship.

    Decide on Your Needs / Wants

    I hear some of you asking: "wants or needs … what's the difference?"

    Well, when I say needs, it's exactly that. Those are characteristics you can't really live without. Wants are nice, but not crucial. You can go on without them if necessary.

    I have several friends who are single and looking for a good man. A couple of these ladies wanted to buck the trend of just dating whoever came along.

    Instead they really studied themselves and then decided what type of man they want. They began to examine what type of guy complemented them and quickly discovered what they would and would not tolerate in a mate. I suggested they document their needs and wants to decide if the next guy would fit them.

    For example, one friend, Josie, decided her ideal guy would know how – and be willing to – cook some of the meals. He had to be thoughtful, emotionally available and like to talk things out after an argument instead of hiding out and pouting.

    She also realized she needed him to be on the same page as her spiritually, and that he would have to be an avid church attendee. He also should love and want children like she did.

    Clearly, getting involved with a man who had none (or barely any) of these characteristics would result in serious arguments and almost guaranteed problems in Josie's future.

    So she wrote her requirements on a checklist, and if potential dates didn't meet her minimum needs, she politely said thanks, but no thanks.

    By doing her work up front, Josie was able to avoid a lot of the painful frustrations of dating the wrong guy. She hasn't found the "right one" quite yet, but she's successfully avoided several really wrong ones.

    So what are your wants and needs pertaining to him?

    Like Josie, do you want him to be spiritual or religious? Look back at your goals list. Does it have any things on it that you want to do and he should match? For example, if your goal is to become a Buddhist, should he already be one, or be open to it?

    Should he want kids? Should he want pets? Do you already have a pet and / or or kids and the "children" have to sign off on him?

    Next, you will discover that some of your wants / needs will have nothing to do with your goals. They'll be all about his personality traits, which we'll cover in a bit.

    Be Aware of Your Deal Breakers

    Speaking of wants vs. needs … deal breakers – like needs- are crucial. These are the characteristics you must have – or avoid – for a relationship to work.

    A huge deal breaker that I have encountered in my work has been the differing desire for children. If that's you, just be upfront about it.

    If he wants kids and you don't, that's okay, but you two aren't compatible. If you want them and he doesn't, then it isn't going to work. Children just aren't something you can compromise on.

    Another deal breaker I recommend you consider is ANY type of abuse. Even if it seems "mild" or that he's "just playing", mistreatment is a red flag and it's better to be single than dead. Too many women have ignored the signs and ended up paying with their lives.

    Are there other deal breakers on your mind? Then put them on your list.

    Now That You've Listed Them, Look for Your Needs, Wants, Dreams and Deal Breakers in HIM

    If you're currently dating, does your current guy fit any of the items on your checklist so far?

    Remember to be honest about this. Be aware whether you see these attributes because you want to, or if they are really there.

    Be honest with yourself, put the emotion aside, and find out who he actually is. Time out for the fantasies and soap operas. This is serious. If he really doesn't fit – even if you really want him to – strike him from consideration. Doing so doesn't mean he isn't a good guy, he's just not the right one for you.

    Step Three: Look for Generally Good Traits in Him

    Remember I said earlier that you also needed to consider his personality traits too?

    Now it's time to look into whether he has good personality traits or whether he shows some relationship red flags you need to steer clear of.

    I'll mention my top three desirable traits just to get you started. It's up to you decide whether they are also on your list, or you can do without them. I know I've said this a lot, but your checklist is always yours and should reflect you, not me or anyone else.

    Trust

    Trust. I usually trust close family and friends, but are hesitant to extend it to strangers. It takes a while to gain my trust, and I suggest you do the same when dating.

    Have you ever heard the expression "measure twice, cut once?". I think it's mostly for carpenters and woodworkers who want to be sure before making a permanent move. You can always take off a little more, but you can't always put it back.

    Keeping that phrase in mind while dating wouldn't hurt. Why?

    We have to be careful. A poor choice in a mate can have huge consequences in a woman's life, so we definitely have to measure our men multiple times before committing. One of the ways you should evaluate a man is whether you trust him, so be sure to do that carefully.

    To determine whether you can trust your partner, here are a few tips:

    * Rely on yourself first. Do you normally make good decisions? Yes? Then trust that you will make the right call.

    * Depend on your head and your heart. Look for signs. Is he checking out other women when you're together? Does he hang around with trustworthy people or does he deal with shadies?

    * Pay attention to what he is telling you AND showing you and then use that information to help you make informed decisions. Talk is cheap. Watch what he DOES.

    * Remember that if you have decided that you are going to trust him, then follow through and trust him! Don't sit and worry at night, wondering what he's doing or if he's being unfaithful.?If you feel you have to do that, then a relationship with this guy just isn't worth the stress.

    Honesty

    Trust and honesty go hand in hand, so let's talk about it a bit. Find out if your partner is honest before getting too deeply involved with him.

    How do you know if your guy is honest?

    Take the initiative.

    You must be honest if you're expecting it from your partner. Don't hide things, mislead him, or tell little "white lies" that are so easy to rationalize: it's no big deal if I just hide this small detail, etc.

    I know an otherwise really sweet couple who seemed to build their relationship on white lies. I think they were trying to "spare each other" from bad stuff, but it ended up backfiring on them. They didn't outright lie to each other (at least in their minds), but those little lies formed cracks in their relationship that eventually caused it to collapse.

    Do your homework.

    Find out all you can about your partner.

    You don't have to be obsessed, but do your research within reasonable boundaries.

    I don't think it's necessary to get the cops involved here, but say if you were introduced by a mutual friend or family member, ask that person about your partner. Are they trustworthy? What are they like in private? Find out those types of things and you'll quickly get an idea of ​​their honesty.

    You'd ask for a referral and recommendations for anything else you're considering -from a plumber to a lawyer-why not get more information on a potential mate?

    Last, make sure he knows upfront that honesty is an expectation and you won't tolerate anything less.

    Have conversations about honesty. Make it clear that you are going to be honest and ask him to do the same. It's funny how many issues in relationships can be worked out through simple communication. Just talk.

    If you start your relationship on a good, honest foundation, your chances of success increase greatly over those who choose to be dishonest or shady. And if you inform him upfront that it's expected, here's his chance to leave if he can't handle it.

    As with anything else, there is risk involved. If trust is earned and then continues, awesome! But if it gets broken, don't beat yourself up and think you failed. You did everything you could.

    We all make mistakes, you're only human. Learn from it, move on, and eventually you'll get it right!

    Respect

    I try to follow "The Golden Rule". I try to treat others as I would like to be treated. I want to be respected, so I try my hardest to respect others. It ain't easy all of the time, but it's worth at least trying!

    If you have tried giving plenty of respect to your partner, but are not getting it in return, don't forget that you have the right to fix that problem. Don't just take his lack of respect lying down!

    Whether that means talking with him about the lack of respect and asking for changes, or deciding this is not worth your time, make sure you don't allow disrespect to continue too long.

    To figure out where you stand, ask yourself these questions:

    • Does he respect you? If he demeans, objectifies, or degrades you, you're better off leaving. As the investors say on Shark Tank ™: "I'm out".

    • Notice the way he treats you when you don't agree with him. Can you appreciate each other's different views without him getting pissed off?

    • Find opportunities to be around his closest friends or family. When with familiar people, he will show his true colors eventually. Is he respectful around them?

    • How does his family treat you? If they treat you as their equal, not an inferior, that's a good sign. Hopefully, he learned good things from them.

    You also need to be honest with yourself regarding how you view your partner. Do you really value him, too? If you find you don't, you need to rethink your relationship.

    Step Four: Tidy Up Your List

    This isn't the end, it's just the beginning. Your checklist is always growing and changing along with you, so don't hesitate to add or even delete items that no longer fit you.

    The point is that your plan reflect you at all times and if used, will allow you to choose a man who is right for you.

    Good luck!

    [ad_2]

    Source by Nichole White

    Views: 0