Tag: tools

  • The Best eCommerce Practices for a Seamless Customer Experience

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    In this generation of online shopping, none of the businesses can thrive without an outright eCommerce site. Further, websites became an integral part of digital marketing strategy and hence improving a dynamic, appealing and user-friendly website is essential. From visual elements to UI / UX elements, everything matters! They should be able to lure customers and offer them a top-notch experience of shopping.

    So, here's a quick guide for the budding eCommerce entrepreneurs to start off their stores like a pro and let every single visitor has an exceptional experience. The points discussed below also explain how every minute element of an eCommerce site has a direct impact on the perceptions and interests of the visitors.

    Homepage must be engaging enough for the customers

    You hardly have 4-5 seconds to capture the attention of the visitors and the first thing they see is the home page. Within those fraction of the time, you need to show them what you have and how amazing your brand is. Make it approachable with a clean layout, uncluttered elements, and bold colors. Put all the promo offers, deals and discounts on the homepage only with tempting banners / sliders to captivate the attention visitors.

    Smooth navigation to persuade customers to explore

    The navigation and its related elements have to be pretty intuitive and easy to use because that enable the customers to explore more of the other pages on the site. The basic behind such effortless navigation is clarity of elements. That means menu, search box, categories, sub-categories, call-to-action, all should be organized well and redirect customers to the page they were seeking for.

    Businesslike content presentation is essential

    Users don't just view your website for the products but also read what's written to know the brand and for other snippets of information on products you offer. However, flowery language, long sentences and tough words are never that catchy to visitors! So, put all your information, headlines, offers and sales announcements in simplest words and in separate blocks to avoid cluttering.

    Responsive search tools are a must

    Make your search effective and responsive with filters, keywords corrections and suggestions. Customers are impatient beings! If they do not get the exact things they were looking for, they will just leave. These options will help them find the exact items they have in their mind by typing the keywords. Filters enable them to search for products according to features, colors, size and other specialties.

    Clear Call-to-Action and simplified checkout

    To redirect customers to the checkout page without any hassles you need to place clear call-to-action on the product pages. Further, to assure that none of your customers leaves because you have a lengthier checkout process, then make it short with fewer fields.

    At the end of the day, your website is for selling not just for capturing the attention of visitors. So, if there's enough traffic driving from the search engines to your website, leaves no chance to turn to their paying customers with these proven practices.

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    Source by Rob Stephen

    Views: 0

  • 70 Romantic Phrases That Make Men Fall Deeper In Love

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    Romantic communication is just one of the proven communication tools you can use to make your man fall madly in love and fulfill your heart’s romantic desires. There is a lot of love-creating power in the romantic words that come out of your mouth. This article will reveals 70 romantic phrases you can start using today to make your man fall madly in

    love. You may not say these things phrased exactly the way I have written them, but if you want your man to be addicted to your love, you must speak to him with words that will melt the walls he has build around his heart.

    Feel free to use any of the romantic phrases that best suit your communication style.

    1. All I care about is being with you forever.

    2. All the gold and diamond in the world are not enough to buy the love I have for you.

    3. God created you for just for me.

    4. I am addicted to your love.

    5. I am crazy about you.

    6. I cannot live without you.

    7. I cannot stop thinking about you.

    8. I did not mean to hurt your feelings.

    9. I do not want to wake up from this wonderful dream with you.

    10. I feel safe when I am with you.

    11. I get lost in ecstasy when you make love to me.

    12. I have finally discovered true love – you.

    13. I love talking to you.

    14. I love the way you make love to me.

    15. I miss your hugs and kisses when we are apart.

    16. I thank God for the day he brought you into my life.

    17. I want to spend forever with you.

    18. I will give anything to be with you.

    19. I will give you my heart, my body, and my soul.

    20. I will go with you to the ends of the world as long as you keep loving me.

    21. I will rather be broke than trade your love for a million dollars.

    22. I will travel a thousand miles to be with you.

    23. I wish God had brought you to me sooner.

    24. If anything happens to you, I will go crazy.

    25. If I could I would make love to you a thousand times.

    26. If I had to live life over again, I would live it with you.

    27. If loving you is a sin, then let me be guilty.

    28. If our love is blind, then I never want it to see the light of day.

    29. Life without you will be like going to sleep and never having sweet dreams.

    30. Loving you feels like heaven.

    31. Loving you has made life even sweeter.

    32. Loving you has made my life so full of joy and happiness.

    33. My heart cries when we are apart.

    34. You are my love, my heart, and my life.

    35. No man has loved me the way you love me.

    36. Nothing will ever stop me from loving you.

    37. Ooh sweetie, you are so good to me.

    38. Your warm hugs and your tender kisses are more precious than gold.

    39. Talking to you is like sipping the most delicious wine – I want it to last forever.

    40. The times we spend together are like precious gems that money cannot buy.

    41. Time stops when you hold me in your arms.

    42. When I am with you, my troubles seem to melt away.

    43. When I look at you I see a man that I find irresistible.

    44. Words are not enough to express how much I love you.

    45. You are my prince.

    46. You are my soul mate.

    47. You are the most important person in my life.

    48. You are the music that makes my heart sing.

    49. You are the only man I ever want in my life.

    50. You are the other half that makes me feel whole.

    51. You are the perfect man for me.

    52. You are the sweetest man I know.

    53. You bring nothing but love, peace, joy, and happiness to my soul.

    54. You bring so much joy and happiness to my life.

    55. You love me gently.

    56. You make me feel like a woman.

    57. You make me feel so good I want to kiss you from your head to your toe.

    58. You make me want you more each day.

    59. You treat me like a princess and I love you with all my heart.

    60. Your are the kindest man I know.

    61. Your caring words touch the deepest part of me.

    62. Your hugs and kisses melt my heart like chocolate ice cream on a warm summer day.

    63. Your kisses are like warm chocolate on a cold winter night.

    64. Your kisses are so good I feel tingles all over.

    65. Your love is like a solid rock that will never break.

    66. Your love is so good I can’t get away even if I wanted to.

    67. Your love warms my heart like the glow of a candle light in a midsummer night’s dream.

    68. Your loving whispers in a moon-lit night are like soothing wine, they put me in the mood.

    69. Your smile is so comforting it makes my tears go away.

    70. Your gentle touch sends chills up and down my spine.

    Life without endearing words is like being in a garden without flowers. Endearing words create a feeling that transcends our reality and makes life worth living.

    Feel free to to share this article with all your friends.

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    Source by Steve Ubah

    Views: 0

  • Best Video Marketing Tips You Should Know About

    Best Video Marketing Tips You Should Know About

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    If you’re responsible for marketing a business, you need to get involved with making videos for your company. No two ways about it; video marketing is an effective and evolving tool for marketing that nearly every marketing manager can benefit from. Check out the tips in the following article to get started on your video marketing campaign today.

    Don’t be afraid of complex video marketing strategies. It is simple to make a good video with basic equipment. You can show customers your workplace, manufacturing centre or just discuss your expertise.

    Videos can easily be used to explain your products or services to potential customers. Seeing how a product works will help your customers understand how to use your product and why buying from you is preferable to other sellers. So, learning to make videos to explain what you are selling will easily help build your customer base.

    After you have published your video, include your web address in the video description. You will also want to include several keywords that describe your video in the description. This will help users find your information and search engines effectively rank your video. Your web address can also be included in your video.

    When shooting a video it is okay to keep things simple with your equipment. In most cases, it’s not the technical brilliance of the clip that achieves the desired results. Some of the most basic video marketing has been done by large corporations like Dell or Apple.

    Remember how important a catchy title is to the success of your video. More viewers will be interested in your videos if the titles make sense and attract their attention. This is what makes them more interested in the topic you’re discussing. Take some time to brainstorm titles that are creative if you want your video marketing to be successful.

    If you are thinking of using video marketing to increase your sales and website traffic, then look to your competition for some clues. See what is working for them and try to capitalize off of this information. You do not have to copy them, but see what is working for them and try to make it work for you.

    Don’t only rely on videos in your marketing campaign. They are great marketing tools, however, they should not replace your other marketing tactics. Videos should not replace content creation like article writing or blogging. Videos should simply be used to enhance the content in your marketing campaign and to build up your link portfolio.

    The content you use needs to be interesting. Make your video really pack a punch. Popular video hosting sites such as YouTube can expose you to many potential customers, but there is no way to attract them with boring videos. A lot of people want to watch videos that are relevant. Interesting videos ultimately increase traffic.

    Maybe you aren’t going to be the star of your show, but you do need to find a good spokesperson or mascot to help market your videos. Try to find somebody that is natural when speaking and generally makes people around them feel comfortable. People want to watch somebody they feel that they can trust.

    If you have a product that is quite difficult to use, you should create a video that will give step-by-step directions to users. They will appreciate the time you took to explain your products to them. This will make it more likely they will come to you when looking for additional products.

    Keep in mind that some people surf the Internet using large screen televisions for their monitors. YouTube accepts large video files now. So, do not turn your nose up at high-definition content. Someone looking at your content on a fifty-inch plasma will not buy from you if they just see pixels.

    Make sure each video contains a clear call to action. Inform your viewers of where your products and services are located and insist that they act immediately. Make it easy for your visitors to follow through by making your instructions simple and clear. Specific, bold calls to action are smart ways to conclude your videos.

    Perfection is not your goal! You do not need professional equipment to create quality videos. A webcam or a basic camera will be enough. Also, if you have a cell phone with a video camera on it, you can utilize it for your work. So long as you have solid information and remain professional, people are going to watch your videos.

    Try to let your unique personality come through in your videos. Your audience is predominantly interested in seeing exactly what you have to offer. The more viewers feel that they know you, the more likely they are to develop a relationship with your brand and not with your competitors! Many customers appreciate the chance to link a friendly face to a company and its products and services.

    Don’t think in terms of a single video. Think of an entire series of videos, which can become a marketing campaign. If you create a show which appears every week on a specific topic, for example, people will come back to see what’s new, and you’ll grow a loyal viewer base.

    Once you begin with video marketing, you’ll probably find it impossible to stop. It’s effective, easy, cost-effective and really fast to produce! It can also put your business on the Internet map, boosting your customer base right along with the bottom line. Get started soon and realize your potential in video marketing.

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    Source by Cameron Nyack

    Views: 0

  • Multi Level Marketing Advertising Ideas for Your Network Marketing Home Business

    Multi Level Marketing Advertising Ideas for Your Network Marketing Home Business

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    Advertising in Multi-Level Marketing is vital to any Network Marketing Business. Starting your Multi-Level Marketing business does not have to cost your hundreds or even thousands of dollars. I want you to read that last sentence again, because it is very important.

    When starting a business, be it a home based business or any other Multi-Level Marketing home business, you need to design a budget. You do not have to go broke starting your Multi-Level Marketing business.

    There are many great low cost and even FREE tools including advertising that will help jump start your Multi-Level Marketing business. Here are several FREE advertising ideas to help you start advertising your Multi-Level Marketing business.

    8 Multi-Level Marketing Advertising Strategies

    1. Writing Press Releases: Writing a press release is not difficult, it is not any different that writing any other type of document. Write a press release about your Multi-Level Marketing business, your product, your company opportunity, when you have accomplished a new level of achievement in your company’s compensation plan. There are so many reasons to write a press release, it creates great exposure for your Multi-Level Marketing business. Many websites offer tips on how to write a press release and where you can submit your press release. My favorite place is prweb they offer tips and ideas, and FREE posting of your press release.

    2. Submit Your Articles: There are many great websites and e-zines to submit your articles to. Make sure that your articles have great value to the readers and that it is informative. Writing articles is a great technique to brand you as an expert in your Multi-Level Marketing business. Having your articles listed on different websites and e-zines will allow other publishers to “borrow” your article for their website, e-zine or newsletter. You want to be sure to have your “bio” at the end of each article you write also make sure that you have a link to your Multi-Level Marketing business in your bio. Your “bio” stays attached to your article no matter where or who “borrows” your article. Keep in mind having one of your articles in one e-zine it could reach potential thousands of prospects.

    3. Write Blogs: Another great tool for your articles. Search Engines love blogs and the Search Engines spider’s blogs more often. Remember you can have several different blogs and I believe it is important to have several different blogs for your interests. For example, I have a few blogs at this time, one for recipes and cooking, one about my Multi-Level Marketing business and the third about Direct Sales and Multi-Level Marketing tips and tools. I also plan to set up a couple of other blogs in other areas of interest to me. On your blogs you should have links to your various websites, the e-zines where your articles are located. One reason for putting your articles not only on your blogs but other websites and e-zines is that more links coming into your personal website the better the rankings in the Search Engines and of course more potential customers and prospects to your website.

    4. FREE Advertising Websites: There are several of these websites on the internet. Google “FREE advertising websites” and you will get a multitude of websites to try. Remember consistency is the key here. A great way to see where you are getting your leads, from which advertising site is to use a different email address for each ad you place or you can put a different code in the ad; this helps to see what advertising website is generating the leads.

    5. Organize a FREE Seminar/Workshop: Sharing information that can be informative to others as well as bringing value to them is one way of creating relationships. Relationships are a significant part of growing your business and building trust with people. At the conclusion of your seminar or workshop you can share information about your Multi-Level Marketing business, service, and product or business opportunity. Depending on your product giving a FREE sample to each person attending along with your business cars is an excellent idea.

    6. Participate in Discussion Groups and Forums: There are many excellent discussion groups and forums covering a wide range of interests on the internet. Discussion groups and forums are a place to share your ideas, tips to give advice to others, brand you as an expert. Do not blast ads about your company, products, or business opportunity. That is not to say that you can never share your products or Multi-Level Marketing business opportunity, however, you are trying to build trust with people. Give advice or as the saying goes “give your two cents” about a topic. Start a topic that interests you and share your tips and ideas. Give people value and a reason to trust you.

    7. Email Signature: This is a very effective technique in creating publicity for your website. Do not make your signature too long or containing so much information. Keep your signature short, sweet and to the point. Use this signature not only on all your emails that you send out but any written letters. For example:

    Your Name

    Your Company’s name here

    http:// www. yourwebsite.com

    This tells people who you are, your company name and your website for them to go visit. Use this on everything that you send out of your home.

    8. Social Networking: Social Networking is all the rage these days and why not, this is an excellent method for branding yourself on the internet as an expert in your field of interest. Social Networking can promote your Multi-Level Marketing home business. There are numerous Social Networking opportunities available online. Here are a couple of my favorite Social Networking sites. You can see how I have accomplished my sites and you can promote your Multi-Level Marketing home business online. Remember how I have my sites set up and how I have them laid out will be different than yours. There is Facebook (the #1 place), Squidoo, MySpace, YouTube just to name a few.

    Multi-Level Marketing advertising strategies conclusion

    Multi-Level Marketing advertising is vital to your Network Marketing business. Without advertising either online or offline it would be very difficult to build your business into a success.

    Before you leap in head first you need to set a budget, not just for advertising but for all the costs involved in starting a Multi-Level Marketing home business. Not setting a budget could be the cause of your business not succeeding. It is far too easy to spend more money than you have; than your business can suffer and give you a bad outlook about Multi-Level Marketing. So work on a budget and stick with it.

    The advertising ideas listed here are just a few different ideas; pick a couple of these great ideas and master them and then integrate a couple of new ones as your Multi-Level Marketing business starts to grow.

    Starting with just a couple of the ideas rather than all of them will alleviate any stress of trying eight different advertising ideas. It can be very difficult to keep up and doing an excellent job.

    You also want to do a good job on each advertising idea to show off your business, products, Multi-Level Marketing business opportunity as well as brand you as an expert in your field.

    What do you think? Did I leave any Multi-Level Marketing advertising strategies out?

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    Source by Barb Sibbing

    Views: 0

  • Review: ‘Living A Laptop Lifestyle’ Book

    Review: ‘Living A Laptop Lifestyle’ Book

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    I recently came across the book, ‘Living A Laptop Lifestyle’ and had the pleasure of meeting the authors, Greg and Fiona Scott. They gave a presentation, at an event put on by the Six Figure Mentors for its members, about how to write your own book. So who better to show what works in internet marketing, than someone who has already been there.

    ‘Living a Laptop Lifestyle’ is their story into how they found their feet in marketing on the internet. Like many people in today’s economic climate, their circumstances forced them to make changes to the way they earned an income. After Fiona was made redundant, from a high paying job, they had to re-think how to reclaim their lives. Determined to never trade their time for money again, Fiona and Greg decided to start their own business… but they had no idea where to start and what business to go into.

    They attended what they call a ‘pitch fest’. This is a conference where other internet marketers talk about their products and have a platform to sell their ‘time limited offers’ or ‘money off for first 50 to sign up today’. If you have never been to one of these, count your self lucky, it is not a pleasant sight. Go to one to learn, but beware that you could end up buying products you may never need especially if you are new to internet marketing because you will not know what works and what doesn’t.

    If you are thinking of starting out online, books written by entrepreneurs, like Greg and Fiona, can give you many tips and resources to get you started in the right direction to set up and run an online business.

    Some of the points that are raised in the book, ‘Living a Laptop Lifestyle’,

    1. Initial Investment

    If you are starting out online, then don’t expect to invest zero. Many people think that they can start out online with nothing and earn millions. They may well have their bubble burst. Greg and Fiona talk about the reality of starting out online. Just as you can’t start an offline business with no money, so it follows that you will need to have some money to invest into your internet business.

    2. The Pitfalls of Working for Yourself

    If you are just starting out to build an online business, then you will need to be disciplined. The importance of time management and keeping to schedules is crucial when you are working for yourself. This book gives some useful tips and offers some tools that the couple use to help them schedule their time.

    3. Mindset

    The book does have a large section on mindset and you might wonder why. When starting out online you will realize that you will be working in isolation, so keeping a positive mindset is essential to your success.

    4. Fear of Technology

    Greg and Fiona break down this topic and show how the internet is accessible to everyone, no matter what your level of computer knowledge. There is no need to be afraid of the internet and to let this stop you from taking action to start out online. They give lots of advice about outsourcing and how to gain the skills you need to be successful online.

    5. Keeping Focused

    One of the reasons that stop many newcomers from succeeding in an online business, is that they keep chasing ‘shiny objects’. This means that they start one system, then a new one comes their way, so they drop everything to start something new and never complete any! They give up believing that building a business online doesn’t work. Greg and Fiona talk about how they avoided these ‘shiny objects’ and stayed focused on their goals and how you can too.

    You will find links to Greg and Fiona’s businesses and this part of the reason for any one with a business to write a book. Whilst giving lots of advice and information about your own story, a book will also provide the opportunity for lead generation. So if you are starting out online then you will want to read this book. Similarly if you have been online for a while, then this book will help you to outline what you need to consider when writing your own story to build your own online business.

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    Source by Bernie Podmore

    Views: 0

  • Advanced Marketing Tips to Be a Successful Affiliate

    Advanced Marketing Tips to Be a Successful Affiliate

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    Your continued dedication and attention is required when pursuing affiliate marketing. You will find helpful tips on how to reach your customers once you join an affiliate program. If you use tools, such as email marketing, they will help you develop a rapport with your customers. This will also ensure that you reach a large number of potential customers, so do your research and make it count.

    See how companies track outside orders (not on their site) before choosing an affiliate program. If you are generating sales to that company you will lose out on lots of commission.

    When taking a chance on affiliate marketing, take the time to locate affiliates that can offer you the types of products and services that you are interested in promoting. You will gain many different income sources if you connect with a large number of affiliate networks. Research affiliates so you are comfortable with.

    Be sure to use email marketing to gain advantages in your Internet marketing endeavors. Make sure you give each customer an option to be added to your email contact list every time you process an order. Signing up should be as painless as you can make it for your customers; do not pester them for anything besides their email address and their name. Tell your customers how often they would get emails from you upon signing up. You should send emails whenever you want to notify customers about product updates or new products. They are also great ways to provide answers to common questions and other pertinent information. Use automated email software that will personalize them for each recipient. Send out seasonal discounts and the occasional thank-you message for your existing customers. If you'd like to attract more subscribers, let visitors on your site know about the great deals only your email subscribers can access. Ask your customers for feedback, and give them a special offer for telling you how they feel about your services.

    You should submit your affiliates all the time. Getting rid of poor performing affiliates gives you a chance to make more room for better-paying advertisers.

    If you're starting out in affiliate marketing, you need to do some research and sign up with the affiliates that can provide you with the types of products and services you plan on selling. You can diversify your income sources if you connect with a wide range of affiliate networks. Research affiliates and only accept the ones you can be comfortable with them before accepting them.

    You may want to market things that are considered to be the hottest products. You want to have good quality products; remember that popularity does not necessarily equate to quality. You only raise the level of competition when you decide to get involved with highly sought after items. You may not possibly profit.

    Try to customize the ways in which you keep in touch with your target audience. Remember that different people respond to different things, and keep your marketing campaign diverse to address all of those differences. Some are more comfortable receiving newsletters via email while others enjoy using social media. Try to think about the demographic that you are attending. Take your competition into consideration when you are trying to keep an edge. Research their business from a consumer's perspective. You should always be on the lookout for new approaches to increase your advertising success.

    Many affiliate marketers put too hard to attain a "super" affiliate status. They try to juggle too many products and end up dropping them all. Keep in mind that maximum results you can achieve. You must put in a lot of time and find a marketing approach that works for you.

    You will want to find an affiliate that has a lot of different options when it comes to getting your payments.

    You should try your hand at secret links. There are certain ways you can embed affiliate links into your text for affiliates without being obnoxious or blatant about it. Be transparent about them if you use links and take advantage of their use. Make sure they understand the context of the text link so you won't surprise them.

    Be creative with your affiliate marketing efforts. Always try to keep base with your previous customers as you look for new leads. Follow these tips and develop your own strategies.

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    Source by Cameron Nyack

    Views: 0

  • A Substantive Due Process Challenge to the War on Drugs

    A Substantive Due Process Challenge to the War on Drugs

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    Substantive Due Process Analysis of the Incarceration of Drug Offenders

    A. Framework

    In Washington v. Glucksberg, Chief Justice Rehnquist described the framework for substantive due process analysis:

    Our established method of substantive-due-process analysis has two primary features: First, we have regularly observed that the Due Process Clause specially protects those fundamental rights and liberties which are, objectively, “deeply rooted in this Nation’s history and tradition,” and “implicit in the concept of ordered liberty,” such that “neither liberty nor justice would exist if they were sacrificed.” Second, we have required in substantive-due-process cases a “careful description” of the asserted fundamental liberty interest. Our Nation’s history, legal traditions, and practices thus provide the crucial “guideposts for responsible decisionmaking,” that direct and restrain our exposition of the Due Process Clause. As we stated recently in Flores, the Fourteenth Amendment “forbids the government to infringe . . . ‘fundamental’ liberty interests at all, no matter what process is provided, unless the infringement is narrowly tailored to serve a compelling state interest.”

    Applying this method, one must first examine freedom from incarceration to determine if it is a fundamental right. If so, government policies that require the incarceration of offenders, including drug offenders, must serve compelling interests and be narrowly tailored to achieve them. This article assumes for the sake of argument that drug problems give rise to compelling state interests. It then reviews the interests asserted by the government in its pursuit of its drug war policies and the results of those policies to determine whether the policy of incarcerating drug offenders is narrowly tailored to those asserted interests.

    B. The Fundamental Liberty Interest: Freedom from Incarceration

    Federal and state laws subject drug offenders to incarceration. Incarceration is a tremendous deprivation of liberty that triggers the protections of the Due Process Clause. The Supreme Court has recognized this right on a number of occasions. In DeShaney v. Winnebago County DSS for example, the court held:

    [I]t is the State’s affirmative act of restraining the individual’s freedom to act on his own behalf–through incarceration, institutionalization, or other similar restraint of personal liberty–which is the “deprivation of liberty” triggering the protections of the Due Process Clause . . . .

    Perhaps the earliest explicit recognition by the Supreme Court of freedom from incarceration as a fundamental right under substantive due process came in Allgeyer:

    The ‘liberty’ mentioned in [the fourteenth] amendment means, not only the right of the citizen to be free from the mere physical restraint of his person, as by incarceration, but the term is deemed to embrace the right of the citizen to be free in the enjoyment of all his faculties; to be free to use them in all lawful ways; to live and work where he will; to earn his livelihood by any lawful calling; to pursue any livelihood or avocation; and for that purpose to enter into all contracts which may be proper, necessary, and essential to his carrying out to a successful conclusion the purposes above mentioned.

    An 1891 law review article noted that Blackstone described “freedom from restraint of the person” as “perhaps the most important of all civil rights,” and that Lord Coke felt “the liberty of a man’s person is more precious to him than everything else that is mentioned [in the Magna Charta].” Blackstone states that “the rights of all mankind . . . may be reduced to three principal or primary articles; the right of personal security, the right of personal liberty, and the right of private property.” Indeed, the original Latin in the Magna Charta’s “law of the land” clause uses the term “imprisonetur.”

    No court has invalidated a criminal statute through the application of substantive due process analysis to the fundamental right of freedom from incarceration. At the same time, no court has ruled to the contrary. The Supreme Court avoided the question in Reno v. Flores:

    The “freedom from physical restraint” invoked by respondents is not at issue in this case. Surely not in the sense of shackles, chains, or barred cells, given the Juvenile Care Agreement. Nor even in the sense of a right to come and go at will, since, as we have said elsewhere, “juveniles, unlike adults, are always in some form of custody,” and where the custody of the parent or legal guardian fails, the government may (indeed, we have said must) either exercise custody itself or appoint someone else to do so.

    This analysis would not apply to adult drug offenders. The Fourth Circuit also avoided addressing freedom from incarceration as a fundamental right in Hawkins v. Freeman:

    Hawkins’s rhetorical reference to the right as being “freedom from unjust incarceration,” and that of amicus, American Civil Liberties Union of North Carolina, as the “right to be free from arbitrary incarceration,” are issue-begging generalizations that cannot serve the inquiry. A properly precise description can, however, be found in the facts and legal authorities relied upon by Hawkins in support of his claim. From these, we deduce that the precise right asserted is that of a prisoner to remain free on erroneously granted parole so long as he did not contribute to or know of the error and has for an appreciable time remained on good behavior to the point that his expectations for continued freedom from incarceration have “crystallized.”

    Hawkins is distinguishable because it deals with an inmate whose parole was revoked. In any event, the casual dismissal as an “issue-begging generalization” flies in the face of nearly 800 years of common law tradition and over a century of Supreme Court decisions recognizing freedom from incarceration as a fundamental right. Indeed the language of the Supreme Court’s Ingraham decision supports the application of substantive due process proposed in this paper:

    While the contours of this historic liberty interest in the context of our federal system of government have not been defined precisely, they always have been thought to encompass freedom from bodily restraint and punishment. It is fundamental that the state cannot hold and physically punish an individual except in accordance with due process of law.

    The Court also stressed this fundamental liberty interest in Foucha v. Louisiana, a case involving the confinement of a person found not guilty by reason of insanity:

    Freedom from bodily restraint has always been at the core of the liberty protected by the Due Process Clause from arbitrary governmental action. “It is clear that commitment for any purpose constitutes a significant deprivation of liberty that requires due process protection.” We have always been careful not to “minimize the importance and fundamental nature” of the individual’s right to liberty.

    While the Foucha Court indicated that “a State may imprison convicted criminals for the purposes of deterrence and retribution,” the remark was dicta and did not involve any discussion of substantive limits on the police power. In Meachum v. Fano the Court made a similar remark in the context of a case dealing with prison conditions: “[G]iven a valid conviction, the criminal defendant has been constitutionally deprived of his liberty to the extent that the State may confine him.” Again there was no discussion of substantive limits on the police power. Indeed the previous sentence noted: “The Due Process Clause by its own force forbids the State from convicting any person of crime and depriving him of his liberty without complying fully with the requirements of the Clause.”

    Recently in Zadvydas v. Davis, the Court noted:

    The Fifth Amendment’s Due Process Clause forbids the Government to “depriv[e]” any “person … of … liberty … without due process of law.” Freedom from imprisonment–from government custody, detention, or other forms of physical restraint–lies at the heart of the liberty that Clause protects.

    Freedom from incarceration is not just a fundamental right. It is the one of the most fundamental of rights.

    C. Identifying the State’s Interests

    Governmental drug policy interests identified in federal statutes include “demand reduction,” “supply reduction,” and “reducing drug abuse and the consequences of drug abuse in the United States, by limiting the availability of and reducing the demand for illegal drugs.”

    Federal law sets specific goals for the National Drug Control Strategy. These include:

    “Reduction of unlawful drug use to 3 percent of the population”;

    “Reduction of adolescent unlawful drug use to 3 percent of the adolescent population”;

    “Reduction of the availability of cocaine, heroin, marijuana, and methamphetamine”;

    “Reduction of the respective nationwide average street purity levels for cocaine, heroin, marijuana, and methamphetamine”; and

    “Reduction of drug-related crime.”

    Goals are also set forth with regard to drug-related crime:

    (i) reduction of State and Federal unlawful drug trafficking and distribution; (ii) reduction of State and Federal crimes committed by persons under the influence of unlawful drugs; (iii) reduction of State and Federal crimes committed for the purpose of obtaining unlawful drugs or obtaining property that is intended to be used for the purchase of unlawful drugs; and (iv) reduction of drug-related emergency room incidents . . . .

    D. Defining “Narrow Tailoring” in the Context of Substantive Due Process

    Assuming that the governmental interests are compelling, we must determine whether the incarceration of drug offenders is narrowly tailored to achieving them. The government must show that its policy passes strict scrutiny. The concept of narrow tailoring is not well defined in the context of substantive due process, but has been fairly well defined in regard to the First Amendment and Equal Protection. Equal Protection cases also arise out of the Fourteenth Amendment. In Wygant v. Jackson Bd. of Education the Supreme Court held: “Under strict scrutiny the means chosen to accomplish the State’s asserted purpose must be specifically and narrowly framed to accomplish that purpose.” In a footnote, the Court described narrow tailoring in even further detail:

    The term “narrowly tailored,” so frequently used in our cases, has acquired a secondary meaning. More specifically, as commentators have indicated, the term may be used to require consideration of whether lawful alternative and less restrictive means could have been used. Or, as Professor Ely has noted, the classification at issue must “fit” with greater precision than any alternative means. “[Courts] should give particularly intense scrutiny to whether a nonracial approach or a more narrowly-tailored racial classification could promote the substantial interest about as well and at tolerable administrative expense.”

    It is important to note here that a policy that does not advance the government’s interests violates substantive due process regardless of how it compares with the alternatives. If it does not accomplish its purpose, logic dictates it cannot be specifically and narrowly framed to accomplish its purpose.

    E. Advancing Governmental Interests

    Congress has identified certain tools for assessing the national drug control strategy. The National Household Survey is the measure for “unlawful drug use.” Similarly, “adolescent unlawful drug use” is to be measured “by the Monitoring the Future Survey of the University of Michigan or the National PRIDE Survey conducted by the National Parents’ Resource Institute for Drug Education.” On these measures, the goals are not being reached.

    The measure of adolescent drug use that was specifically identified by Congress, illicit drug use in the past 30 days, worsened in 2001. More than 25% of US twelfth graders reported using illicit drugs in the past 30 days. That is nearly double the figure for 1992 and more than eight times the stated goal of 3%. Over 40% of 12th graders tried an illicit drug in the past year.

    The PRIDE Survey and National Household Survey show similar results.

    The drug war has also failed in its other goals. The Monitoring the Future Survey tracks how twelfth graders perceive the availability of drugs. Reducing availability is an explicit goal of the drug war. The perceived availability of marijuana in 2001 was slightly higher than in 1975. The figures for harder drugs are more disturbing. From 1975 to 1986, roughly 20% of twelfth graders said heroin was easy to get. That number shot up in the late 1980s and has remained consistently higher than 30%. Cocaine remains widely available to our youth, with nearly 50% of twelfth graders saying it is easy to get. The survey began measuring the availability of ecstasy in 1989, when only 22% of twelfth graders felt it was easy to get. In 2001, that number went over 61%, having jumped from 51% the year before.

    Drug war policies are not achieving the stated drug war goals. They cannot be “specifically and narrowly framed to accomplish their purpose” because they are not accomplishing their purpose. Drug use has not been reduced in any significant way, and levels of drug use are far above the stated goals. Our children have easy access to drugs. We can’t even keep drugs out of jails. The drug war and the incarceration of drug offenders have also failed to achieve secondary goals regarding supply, demand, purity, drug-related health problems and drug-related crime. The policy of incarcerating drug offenders does not “directly advance[] the governmental interest asserted.” The War on Drugs is not working.

    F. Alternative Means

    Even if a court is persuaded that incarceration advances the government’s interests, the government must also show that its policy choice fits better than the alternatives. Critics of the drug war encompass a broad spectrum of backgrounds, and the range of “solutions” is just as wide. Libertarians and others favor outright legalization of drugs. The legalization of marijuana is a somewhat popular variation of overall legalization, and there are other variations such as the legalization of marijuana for medical purposes and decriminalization of drugs or marijuana. Another leading approach, known as harm reduction, looks at drugs from a public health perspective.

    The effectiveness of some of these alternatives is difficult to assess. Even so, certain comparisons can be made. Advocates of treatment point to studies showing that treatment is much more effective than incarceration. Spencer notes:

    The recidivism rate for first time Dade County drug offenders was sixty percent, but for those who successfully completed the Dade County Drug Court treatment programs, the recidivism rate reported by Dade County officials was only seven percent. Drug court treatment programs are also cost effective. It costs Florida only $2,000 to put a drug offender through a drug court program, as compared to $17,000 per drug offender for incarceration. As a result, other drug court programs are being established throughout the country.

    Similarly, a Rand study found treatment to be seven times more cost-effective than current supply-control policy in reducing cocaine consumption.

    G. The Incarceration of Drug Offenders is Not Narrowly Tailored

    Incarceration involves a far greater infringement of fundamental rights than alternatives which are both more effective and less intrusive. The incarceration of offenders is not advancing the state’s asserted interests. The drug war is not narrowly tailored, failing the Supreme Court’s “established method of substantive-due-process analysis” as described by Chief Justice Rehnquist. The laws requiring the incarceration of drug offenders are therefore unconstitutional, if substantive due process analysis is applied.

    IV. CONCLUSION

    It is true that the approach suggested in this paper would limit the police power. Constitutional protection of individual rights exists for that very purpose. We face coercive government action, carried out in a corrupt and racist manner, with military and paramilitary assaults on our homes, leading to mass incarceration and innocent deaths. We can never forget the tyranny of a government unrestrained by an independent judiciary. Our courts must end the War on Drugs.

    For the full article, with endnotes, see: http://www.redlichlaw.com/crim/substantive-due-process-drug-war.pdf

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    Source by Warren Redlich

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  • SAP Business One: Your One Solution for All Your Multiple ERP Needs

    SAP Business One: Your One Solution for All Your Multiple ERP Needs

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    Over the years, Businesses and organizations around the world have worked to evolve and implement various techniques or tools in order to streamline their core business activities. SAP Business One is one of such software systems that unite various business functions like finance, operations, sales, inventory, and CRM(Customer Relationship management) into under one centralized system. While there are a number of software solutions available in the market for small business enterprises, SAP Business One is different from all of them to a big extent. Moreover, it’s a single application which is easier to manage and use in comparison to other software solutions. It’s not required to be installed and then integrating with various modules likes other business applications as well.

    Benefits of Choosing SAP one

    Big on Efficiency

    Achieving greater efficiency is always one of the core motives of any type of business in the current global markets as its helps the business to sustain and prosper for long. With SAP Business One you can collaborate with all the business functions into one thread. This more or less confirms no space for all those irrelevant data entries, expenses, and unwanted errors. With SAP Business One, you can always stay assured to achieve good levels of growth for your business. While all your business activities will then be streamlined, you can now focus on making better decisions for your business.

    Support decision making

    The time taken in decision making would get minimized once you would implement SAP Business One in your business operations. This further allows you to include including all your business information in a single database. While this also helps in getting the latest information updated in the systems, you can enjoy greater level of freedoms in your decision making processes.

    Understanding the value of time

    SAP Business One allows you to get started with your business activities in as less as 2 weeks time. The User interface of this software is easy to understand too and any employee would not take long to get used to it. You also don’t need to invest money in hiring an IT expert as you yourself can operate and troubleshoot the software.

    Reduced Costs

    The cost factor always remains the main focal point for any business or organization. With SAP Business One you can instantly eradicate additional costs that have incurred by using the traditional operating systems for your business purpose which while lacking efficiency, were high on cost. Moreover, as you will now be able to coordinate with various business functions simultaneously, you can have a greater control over your business as usual. Since extra costs will now be eliminated from your business activities, you can now think of doing some good investments to further help in the overall growth of your business.

    Increased Revenue

    While using the SAP Business One solutions, you can now work towards responding to your customers, vendors, and clients in a better manner with minimal time possible as you are now more than capable with all the information you need by using a single software application.

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    Source by Kapil Kapoor

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  • Entrepreneurship Ideas

    Entrepreneurship Ideas

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    The world is full of need. Need is the foundation of business. Ergo, the world is full business opportunities. This analogy is true being that products and services are generally created to respond to a given social requirement. Food, shelter, security, comfort, entertainment – these are needs commonly recognized and catered by experienced entrepreneurs. This is probably the reason why there is an abundance of restaurants, convenience stores, rental apartments and townhouses, security agencies, spas and clubs in communities around the world. If you are a first time entrepreneur who wants to penetrate the business world, you have got to tap innovative entrepreneurship ideas. Otherwise, you’ll just be drowned out by senior competitors.

    Many of those the established entrepreneurs we have today made their mark in the industry with unique businesses thoughts. They even sought to address needs which were not that recognized by people. Socialization and information are human desires that have given some ingenious individuals access to the big bucks. Facebook and YouTube are ground-breaking entrepreneurship ideas, made real, that dared to redefine the concept of modern entrepreneurship.

    Honestly, it’s hard to top what these young industrialists have achieved. But aspiring businessmen need not feel discouraged about losing out. Here are some creative business proposals that might just get you that free slot with the big shots.

    1. Search Engine Optimization and Web Design
    Given the popularity of the use of the internet and the emergence of online businesses that wish to hit it big in search engines, these services are bound to be profitable. It can be done on a project basis so you don’t have to be committed to something long term. You can even keep another job while running such a business. Moreover, resources for SEO and web design are 50% free and the tools you use for it can be paid by monthly basis. Downside is you have to learn. Search engine optimization and web design aren’t complicated. But they will require some time investment in the beginning. What some start up entrepreneurs do is act as middle men for SEO and web design requests and outsource the tasks to cheap but capable Filipino or Indian specialists.

    2. Deliver Anything Service
    People are very busy nowadays and have hardly enough time to run errands. Running a deliver anything service is gainful considering that you would be able to cater to a large market with basically the same need – fast, efficient delivery of goods. You can be contracted by a studio owner who wants to deliver an important footage to a television station in another side of town; or a mother who wants to get her son’s lunchbox to him while he’s in school in one hour or less; or a businessman who wants to get a gift sent to a client living in another city within the day. The downsides are: it will require a hefty sum of capital and that you have established competitors known as the internet and couriers. Information sharing is fast and cheaper via emails and collaborative folders. And couriers basically give the same service. You’re only advantage is you are not fickle with what deliveries you make.

    3. Events Organization
    This is a fun business and it will challenge all aspects of your being an entrepreneur, from marketing to planning to budgeting and execution. You can cater to weddings, corporate parties, birthdays, baptisms etc. You will be able to widen your network as you pursue this service. And unlike the previous entrepreneurship ideas, YOU WILL NOT BE INVESTING ANY CAPITAL. You just got to establish a reputation and exert effort. You can start small. Start with friend. Get his/her money, spend it wisely and secure a high level of satisfaction. Marketing is basic word-of-mouth. If you do well, you will have a hoard of fans in no time.

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    Source by Greg Peter Candelario

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  • Don’t Ignore These Telltale Signs of Drug Abuse in Teens

    Don’t Ignore These Telltale Signs of Drug Abuse in Teens

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    Drug abuse has for a long been a problem among teenagers with peer pressure as the key factor driving it. Despite being well documented, parents and caregivers tend to ignore the apparent symptoms of drug abuse in the growing children. The early instances of drug abuse evoke far greater health consequences in this age group than in any other group.

    One of the reasons behind the increase in the severity of repercussions of drug abuse is that during adolescence both body and mind are still in the process of development. Apart from the fact that drugs can alter brain chemistry and structure, illicit drug use among teenagers can increase vulnerability to motor crashes and instigate risky sexual behavior. Additionally, drug abuse increases suicidal tendencies, assaults, symptoms of mental health conditions and dropout rate at schools.

    Illicit drug use also entails legal and social consequences, such as increase in incidents of violence, criminal activities and neglect, as well as a higher likelihood of abusing drugs in later life. In addition, pregnant teenage girls who continue engaging in drugs are at risk of harming the fetus and themselves in many ways.

    Absence of evidence is not evidence of absence

    Nurturing and caring for a teenager is no easy task. The bumpy journey of growth that includes a number of transitional phases, ranging from hitting puberty to adolescence, yearning for dependence to realizing independence, “I love you” to “I hate you,” to confronting life without a safety net to making sense of it all, can mislead parents, guardians and caregivers, especially when their children are on drugs.

    Even in the absence of any evidence, it is important that parents who feel that something is wrong with their children trust their hunch and take significant remedial actions, such as talking to their children or seeking professional help.

    One of the most practical tools to address the problem of drug abuse among teenagers is communication. Usually, drug-using teenagers develop traits that assist them in concealing their growing addiction-related practices.

    They also spend their time incommunicado. When a teenager displays odd behavioral patterns, such as not being themselves after a social event, being vague about the details of the movie watched, getting home beyond curfew, avoiding interaction or getting close to their parents, it is best to investigate to safeguard their health and life.

    Some of the below-mentioned warning signs specified by the National Institute on Drug Abuse (NIDA) can assist parents in keeping a check on their adolescent children:

    • A change in peer group
    • Carelessness with grooming
    • Poor academic performance
    • Increased absenteeism
    • Loss of interest in favorite activities
    • Changes in eating or sleeping habits
    • Deteriorating relationships with family members and friends

    Although the 2016 Monitoring the Future (MTF) survey of drug use among American teenagers suggests decline in the past year use of illicit drugs, except marijuana, alcohol and drug use amidst teenagers is a major public concern. In addition, there is substantial evidence that drug use in early years increases the likelihood of a teenager developing substance use disorder and the symptoms of mental health conditions in their adulthood. However, early intervention is known to reduce and treat these conditions more successfully compared to those who let the abuse linger or get treated late.

    Pull the plug on drugs

    The earliest warning signs of drug abuse among teenagers are changes in their behavior and mannerism. Usually, addressing a teenager’s drug abuse habits can be an unpleasant ordeal, which is at times riddled with extreme opposition from the patient.

    Therefore, it is important that parents communicate with their adolescent children about the life-threatening consequences of drug abuse. They should also discuss about the ways that can assist in overcoming the challenge of drug abuse. They can guide their children in the right direction through their love and care.

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    Source by Courtney Whetstone

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