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  • Just What Is An "Odd" Emotion?

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    While performing social media consulting work for a child psychologist, my eyes were drawn to a Psychology Today magazine sitting in the office lobby. The headline for the cover story read “Odd Emotions: Master The Feelings You Can’t Name.” The title alone was intriguing enough to stoke my interest because, well, I’m a “highly sensitive person” and I often experience emotions that I can’t quite name or explain.

    There Are Just No Adequate Words, Or Are There?

    So-o-o… not too long ago, I struggled with understanding some emotions that I can best describe as a ball of intertwined feelings occurring simultaneously. It felt like an explosive double roundhouse kick to the gut from Ronda Rousey that left me dazed, confused, hurt, angry, scared, humiliated, and traumatized.

    And those are just a few of the emotions that converged upon my spirit in one fell swoop. But the worst part was not being able to explain or comprehend the emotions, nor that no one else seemed to understand it, either.

    Fast forward to the other side of my multifarious emotions, I discover that these “odd” feelings really don’t have one name. When artist and writer John Koenig was not able to label his emotions of pending death, he just invented one, “moriturism,” and says “it [his emotions] felt somehow okay.”

    He then created a website that serves as a dictionary describing emotions that have no name using a combination of creativity, linguistic research, and etymology to assign a name and meaning. For instance, “exulansis,” he has determined is a noun which means “the tendency to give up trying to talk about an experience because people are unable to relate to it-whether through envy or pity or simple foreignness-which allows it to drift away from the rest of your life story, until the memory itself feels out of place, almost mythical, wandering restlessly in the fog, no longer even looking for a place to land.”

    The word is a present verb from its Latin root exul, which means “to exile, banish.”

    Fluff or For Real?

    You may be wondering, if people really remember or use these words. Highly likely not, but psychologists suggest in the article that naming or labeling an emotion “might make it more manageable,” “allow us the opportunity to choose our response,” and “help to put a frame around more complex emotions.” I would agree with them, because I believe being able to name what I was previously feeling would have helped to redirect my energy because I spent a lot of time just processing my emotions and the experience.

    Others may see it as a pointless exercise that probably won’t be useful, but Koenig believes it helps individuals to understand that the same indescribable emotions they are feeling have been felt by others. The experience may also encourage the practice of honoring one’s sensitivity and personal emotions in a constructive manner. That’s a lot less exhausting than the alternative, which is running from or suppressing emotions in hopes of an exulansis.

    What do you think about “odd” emotions? Are there inventive words you’ve heard or used to describe an emotion or even an experience, whether good or bad?

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    Source by N. Ann Hall

    Views: 0

  • Best Video Marketing Tips You Should Know About

    Best Video Marketing Tips You Should Know About

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    If you’re responsible for marketing a business, you need to get involved with making videos for your company. No two ways about it; video marketing is an effective and evolving tool for marketing that nearly every marketing manager can benefit from. Check out the tips in the following article to get started on your video marketing campaign today.

    Don’t be afraid of complex video marketing strategies. It is simple to make a good video with basic equipment. You can show customers your workplace, manufacturing centre or just discuss your expertise.

    Videos can easily be used to explain your products or services to potential customers. Seeing how a product works will help your customers understand how to use your product and why buying from you is preferable to other sellers. So, learning to make videos to explain what you are selling will easily help build your customer base.

    After you have published your video, include your web address in the video description. You will also want to include several keywords that describe your video in the description. This will help users find your information and search engines effectively rank your video. Your web address can also be included in your video.

    When shooting a video it is okay to keep things simple with your equipment. In most cases, it’s not the technical brilliance of the clip that achieves the desired results. Some of the most basic video marketing has been done by large corporations like Dell or Apple.

    Remember how important a catchy title is to the success of your video. More viewers will be interested in your videos if the titles make sense and attract their attention. This is what makes them more interested in the topic you’re discussing. Take some time to brainstorm titles that are creative if you want your video marketing to be successful.

    If you are thinking of using video marketing to increase your sales and website traffic, then look to your competition for some clues. See what is working for them and try to capitalize off of this information. You do not have to copy them, but see what is working for them and try to make it work for you.

    Don’t only rely on videos in your marketing campaign. They are great marketing tools, however, they should not replace your other marketing tactics. Videos should not replace content creation like article writing or blogging. Videos should simply be used to enhance the content in your marketing campaign and to build up your link portfolio.

    The content you use needs to be interesting. Make your video really pack a punch. Popular video hosting sites such as YouTube can expose you to many potential customers, but there is no way to attract them with boring videos. A lot of people want to watch videos that are relevant. Interesting videos ultimately increase traffic.

    Maybe you aren’t going to be the star of your show, but you do need to find a good spokesperson or mascot to help market your videos. Try to find somebody that is natural when speaking and generally makes people around them feel comfortable. People want to watch somebody they feel that they can trust.

    If you have a product that is quite difficult to use, you should create a video that will give step-by-step directions to users. They will appreciate the time you took to explain your products to them. This will make it more likely they will come to you when looking for additional products.

    Keep in mind that some people surf the Internet using large screen televisions for their monitors. YouTube accepts large video files now. So, do not turn your nose up at high-definition content. Someone looking at your content on a fifty-inch plasma will not buy from you if they just see pixels.

    Make sure each video contains a clear call to action. Inform your viewers of where your products and services are located and insist that they act immediately. Make it easy for your visitors to follow through by making your instructions simple and clear. Specific, bold calls to action are smart ways to conclude your videos.

    Perfection is not your goal! You do not need professional equipment to create quality videos. A webcam or a basic camera will be enough. Also, if you have a cell phone with a video camera on it, you can utilize it for your work. So long as you have solid information and remain professional, people are going to watch your videos.

    Try to let your unique personality come through in your videos. Your audience is predominantly interested in seeing exactly what you have to offer. The more viewers feel that they know you, the more likely they are to develop a relationship with your brand and not with your competitors! Many customers appreciate the chance to link a friendly face to a company and its products and services.

    Don’t think in terms of a single video. Think of an entire series of videos, which can become a marketing campaign. If you create a show which appears every week on a specific topic, for example, people will come back to see what’s new, and you’ll grow a loyal viewer base.

    Once you begin with video marketing, you’ll probably find it impossible to stop. It’s effective, easy, cost-effective and really fast to produce! It can also put your business on the Internet map, boosting your customer base right along with the bottom line. Get started soon and realize your potential in video marketing.

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    Source by Cameron Nyack

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  • MLM Success – Is Your Content Valuable, or a Waste of Web Space?

    MLM Success – Is Your Content Valuable, or a Waste of Web Space?

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    If you're looking to create MLM success, which I know you are … then there's one thing that you better make sure of.

    That one thing is that you're putting out great content.

    Now what do I mean when I say great content? You see there's only one secret to great content and that's that the content is valuable. When content is valuable it simply means that your readers will be able to use that content and make some sort of use of it.

    If your MLM success is dependent on you having valuable content, what are some of the ways that you can ensure that your content is usable by your readers.

    Here are 3 Ways to Create MLM Success by Making Your Content Valuable and Usable

    First … Give Tips That Are Immediately Useful – If you give your readers a tip that they can use today, to see some success, then they're going to look at you as someone that they want to know more about and work with .

    Of course, this assumes that you're marketing to people who are already in the home business arena. This is a huge way to bring some heavy hitters into your downline, simply by showing them that you too are serious and know what you're talking about.

    This also brings the people who are looking for mentorship into your downline. These are the people who have put their faith in another sponsor with another business with high hopes, only to find out that this sponsor knew little more than they did about creating MLM success for themselves.

    So, putting out great content that people can use pronto will grab these people and have then knocking down your door to join you and your business opportunity.

    Second … Be Inspiring – Creating inspiration will go a long way in creating raving fans that want to work with you. This is because we're all dying to be inspired. We read books that inspire us, we buy posters with inspiring quotes, we watch inspiring movies over and over again, basically we'll walk over hot coals for inspiration.

    If you're the one providing that inspiration then you're going to win a lot of friends and well … influence a lot of people to steal the title of the great book.

    Inspiring people means giving them a kick in the pants to get them to act. Helping them see the reasons and the ways to reach their goals, and achieve their dreams. When they're inspired they'll be looking for your mentorship to get them closer and closer … and in the situation of MLM success, or home business success this means very likely joining your MLM business opportunity.

    Third … Be Entertaining – Sure, people want inspiration and they want great tips, but what they also really want is to be entertained. The proof is simply looking at movie sales, music sales, sports stadium seating, concert halls, Broadway, and television. People want to be entertained, and so if you can provide that entertainment along with the two points above, then you've got yourself a heck of a captivated audience.

    This means an audience captivated by your voice.

    So, as you can see, creating MLM success isn't that difficult as long as you're creating valuable content that people flock to … and now you know exactly how to do that.

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    Source by David L. Feinstein

    Views: 0