Tag: television

  • Children Entertainment

    Children Entertainment

    Children's entertainment is centred on play and is significant for their growth and learning. Entertainment is also provided to children or taught to them by adults and many activities that appeal to them such as puppets, clowns, pantomimes and cartoons are also enjoyed by adults.

    Children have always played games. It is accepted that as well as being entertaining, playing games helps children's development. One of the most famous visual accounts of children's games is a painting by Pieter Bruegel the Elder called Children's Games, painted in 1560. It depicts children playing a range of games which were presumably typical of the time. Many of these games, such as marbles, hide-and-seek, blowing soap bubbles and piggyback riding continue to be played.

    Most forms of entertainment can be or are modified to suit children's needs and interests. During the 20th century, starting with the often criticised but nonetheless important work of G. Stanley Hall, who "promoted the link between the study of development and the 'new' laboratory psychology", and especially with the work of Jean Piaget, who "saw cognitive development as being analogous to biological development", it became understood that the psychological development of children occurs in stages and that their capacities differ from adults. Hence, stories and activities, whether in books, film, or video games were developed specifically for child audiences. Countries have responded to the special needs of children and the rise of digital entertainment by developing systems such as television content rating systems, to guide the public and the entertainment industry.

    In the 21st century, as with adult products, much entertainment is available for children on the internet for private use. This constitutes a significant change from earlier times. The amount of time expended by children indoors on screen-based entertainment and the "remarkable collapse of children's engagement with nature" has drawn criticism for its negative effects on imagination, adult cognition and psychological well-being.

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  • How Watching TV Can Help You Improve Your Beauty Knowledge

    Are you interested in learning about beauty trends? If you are, you may have tried using the internet and you may even spent money on beauty books or beauty magazines, but have you ever thought about just turning your television on? If you have yet to take the television approach, you may want to think about doing so.

    When it comes to learning more about popular beauty trends, there many individuals who wonder exactly how turning on the television can help. Well, if you are like many other Americans, there is a good chance that you have cable or satellite TV.  If you do, this means that you often have access to a large number of channels.  One or two of those channels may be referred to as beauty or fashion channels. These types of channels are where you may want to go to learn more about the latest in beauty or fashion tends. You may also find shows that help you learn how to properly apply your makeup and so forth.

    In addition to television channels and shows that are devoted to fashion and beauty, you may also want to think about tuning into an entertainment show.  Entertainments shows are shows that often cover the entertainment industry.  It is not uncommon to find a popular celebrity being interviewed or shown on an entertainment show.  As you likely already know, How Watching TV Can Help You Improve Your Beauty Knowledgecelebrities are often well known for their good tastes in fashion, as well as their beauty.  By watching an entertainment show, you may able get a good look at some of you today’s hottest celebrities and the latest fashion and beauty trends they are sporting.  In addition to traditional entertainment shows, you will also find that many news channels also have a small entertainment session.

    It may even be a good idea to just sit down and start watching a television show or a movie, particularly one that is new or was just recently released.  As it was previously mentioned, celebrities are often known for looking their best at all times, especially when they are on screen. If are looking for new ways to spice up your appearance, beauty wise, you may to examine some of the many fashions and beauty products that are shown your television screen. In a way, this won’t even seem like research to you.  It is fun to watch TV and kind of amazing when you think about everything that you can learn from it.

    In your search for beauty and fashion related programming, you will likely also come across infomercials.  These are paid advertising slots.  In addition to just selling a beauty product, many infomercials contain multiple product reviews and recommendations from others.  While it is nice to find neat beauty products on your television screen, you need to remember that there are no guarantees.  Infomercials are a great way to find and possibly buy beauty products, but they may not necessarily be the best at helping you understand the latest in today’s beauty trends.

    As you can see, there are a number of different ways that you can use the television to help you learn more about beauty trends, as well as other beauty related issues.  This is nice as television is likely something that you already have; therefore, no extra expenses need to be incurred.  All you need to do is set aside a few minutes of your time, grab the remote and you should be good to go.

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  • Advertising – Media diversification in the 1960s

    Media diversification in the 1960s

    In the 1960s, campaigns featuring heavy spending in different mass media channels became more prominent. For example, the Esso gasoline company spent hundreds of millions of dollars on a brand awareness campaign built around the simple and alliterative theme Put a Tiger in Your Tank. Psychologist Ernest Dichter and DDB Worldwide copywriter Sandy Sulcer learned that motorists desired both power and play while driving, and chose the tiger as an easy-to-remember symbol to communicate those feelings. The North American and later European campaign featured extensive television and radio and magazine ads, including photos with tiger tails supposedly emerging from car gas tanks, promotional events featuring real tigers, billboards, and in Europe station pump hoses “wrapped in tiger stripes” as well as pop music songs. Tiger imagery can still be seen on the pumps of successor firm ExxonMobil.Media diversification in the 1960s

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  • Entertainment

    Entertainment

    Entertainment is a form of activity that holds the attention and interest of an audience, or gives pleasure and delight. It can be an idea or a task, but is more likely to be one of the activities or events that have developed over thousands of years specifically for the purpose of keeping an audience's attention. Although people's attention is held by different things, because individuals have different preferences in entertainment, most forms are recognisable and familiar. Storytelling, music, drama, dance, and different kinds of performance exist in all cultures, were supported in royal courts, developed into sophisticated forms and over time became available to all citizens. The process has been accelerated in modern times by an entertainment industry which records and sells entertainment products. Entertainment evolves and can be adapted to suit any scale, ranging from an individual who chooses a private entertainment from a now enormous array of pre-recorded products; to a banquet adapted for two; to any size or type of party, with appropriate music and dance; to performances intended for thousands; and even for a global audience.

    The experience of being entertained has come to be strongly associated with amusement, so that one common understanding of the idea is fun and laughter, although many entertainments have a serious purpose. This may be the case in the various forms of ceremony, celebration, religious festival, or satire for example. Hence, there is the possibility that what appears as entertainment may also be a means of achieving insight or intellectual growth.

    An important aspect of entertainment is the audience, which turns a private recreation or leisure activity into entertainment. The audience may have a passive role, as in the case of persons watching a play, opera, television show, or film; or the audience role may be active, as in the case of games, where the participant/audience roles may be routinely reversed. Entertainment can be public or private, involving formal, scripted performance, as in the case of theatre or concerts; or unscripted and spontaneous, as in the case of children's games. Most forms of entertainment have persisted over many centuries, evolving due to changes in culture, technology, and fashion. Films and video games, for example, although they use newer media, continue to tell stories, present drama, and play music. Festivals devoted to music, film, or dance allow audiences to be entertained over a number of consecutive days.

    Some activities that once were considered entertaining, particularly public punishments, have been removed from the public arena. Others, such as fencing or archery, once necessary skills for some, have become serious sports and even professions for the participants, at the same time developing into entertainment with wider appeal for bigger audiences. In the same way, other necessary skills, such as cooking, have developed into performances among professionals, staged as global competitions and then broadcast for entertainment. What is entertainment for one group or individual may be regarded as work by another.

    The familiar forms of entertainment have the capacity to cross over different media and have demonstrated a seemingly unlimited potential for creative remix. This has ensured the continuity and longevity of many themes, images, and structures.

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  • Magic Entertainment

    Magic Entertainment

    The form of entertainment known as stage magic or conjuring and recognisable as performance, is based on traditions and texts of magical rites and dogmas that have been a part of most cultural traditions since ancient times. (References to magic, for example, can be found in the Bible, in Hermeticism, in Zoroastrianism, in the Kabbalistic tradition, in mysticism and in the sources of Freemasonry.)

    Stage magic is performed for an audience in a variety of media and locations: on stage, on television, in the street, and live at parties or events. It is often combined with other forms of entertainment, such as comedy or music and showmanship is often an essential part of magic performances. Performance magic relies on deception, psychological manipulation, sleight of hand and other forms of trickery to give an audience the illusion that a performer can achieve the impossible. Audiences amazed at the stunt performances and escape acts of Harry Houdini, for example, regarded him as a magician.

    Fantasy magicians have held an important place in literature for centuries, offering entertainment to millions of readers. Famous wizards such as Merlin in the Arthurian legends have been written about since the 5th and 6th centuries, while in the 21st century, the young wizard Harry Potter became a global entertainment phenomenon when the book series about him sold about 450 million copies (as at June 2011), making it the best-selling book series in history.

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  • Cinema and Film Entertainment

    Cinema and Film Entertainment

    Films are a major form of entertainment, although not all films have entertainment as their primary purpose: documentary film, for example, aims to create a record or inform, although the two purposes often work together. The medium was a global business from the beginning: "The Lumière brothers were the first to send cameramen throughout the world, instructing them to film everything which could be of interest for the public." In 1908, Pathé launched and distributed newsreels and by World War I, films were meeting an enormous need for mass entertainment. "In the first decade of the 20th century cinematic programmes combined, at random, fictions and newsfilms." The Americans first "contrived a way of producing an illusion of motion through successive images," but "the French were able to transform a scientific principle into a commercially lucrative spectacle". Film therefore became a part of the entertainment industry from its early days. Increasingly sophisticated techniques have been used in the film medium to delight and entertain audiences. Animation, for example, which involves the display of rapid movement in an art work, is one of these techniques that particularly appeals to younger audiences.

    The advent of computer-generated imagery (CGI) in the 21st century made it "possible to do spectacle" more cheaply and "on a scale never dreamed of" by Cecil B. DeMille. Sophisticated visual effects and CGI techniques have been used not only to create realistic images of people, landscapes and events (both real and fantastic) but also to animate non-living items such as Lego normally used as entertainment as a game in physical form. Creators of The Lego Movie "wanted the audience to believe they were looking at actual Lego bricks on a tabletop that were shot with a real camera, not what we actually did, which was create vast environments with digital bricks inside the computer." The convergence of computers and film has allowed entertainment to be presented in a new way and the technology has also allowed for those with the personal resources to screen films in a home theatre, recreating in a private venue the quality and experience of a public theatre. This is similar to the way that the nobility in earlier times could stage private musical performances or the use of domestic theatres in large homes to perform private plays in earlier centuries.

    Films also re-imagine entertainment from other forms, turning stories, books and plays, for example, into new entertainments. The Story of Film, a documentary about the history of film, gives a survey of global achievements and innovations in the medium, as well as changes in the conception of film-making. It demonstrates that while some films, particularly those in the Hollywood tradition that combines "realism and melodramatic romanticism", are intended as a form of escapism, others require a deeper engagement or more thoughtful response from their audiences. For example, the award winning Senegalese film Xala takes government corruption as its theme. Charlie Chaplin's film The Great Dictator was a brave and innovative parody, also on a political theme. Stories that are thousands of years old, such as Noah, have been re-interpreted in film, applying familiar literary devices such as allegory and personification with new techniques such as CGI to explore big themes such as "human folly", good and evil, courage and despair, love, faith, and death – themes which have been a main-stay of entertainment across all its forms.

    As in other media, excellence and achievement in films is recognised through a range of awards, including ones from the American Academy of Motion Picture Arts and Sciences, the British Academy of Film and Television Arts, the Cannes International Film Festival in France and the Asia Pacific Screen Awards.

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  • Free Advert – Advertising for Free

    Free Advertising

    Advertising for free seems like an impossible thing when heard. But there are several ways by which the cost of advertisement can be conserved, with the help of some imagination and creativity.

    A business wanting to advertise, can write articles related to their field of expertise that can be submitted to media and publications having interest in that particular field. The advertising article can have information about the company and dealership opportunity. Due to the rise in Internet users and websites, new websites have sprung up which offer free services. Articles can be written for these websites and they can be broadcasted for free, which will be viewed by hundreds of people everyday.

    Once the business has gained some recognition, within no time it will gain popularity also among the crowds. This popularity can lead to them being invited on radio and television talk shows and even to interviews. Such kind of opportunities shouldn’t be missed as they provide a chance for free promotion. If it is taking a long time to get a break, the producer can be addressed with a letter that can be followed up by a telephone call or in-person visit. During the visit, the nature of expertise can be discussed about the business, which will be of interest to the viewers of the particular channel. Once a businessperson gains the status of being public-friendly, more offers start pouring in.

    Free bulletin board located in the neighborhood, like in grocery stores, libraries, and salons, are another good idea. Advertising circulars can be posted on such boards for free. Circulars for mass distribution can be handed out at the mall, shopping center, bus stops, particularly on weekends when there is a big rush. Students can be hired on part time basis for this purpose.Free Advert - Advertising for Free

    Promotional advertisement can be printed on the envelopes used by the business firms. Both the sender and the receiver can view this advertisement.  Promotional offers can be sent to customers by postcards, which should be utilized to its full, leaving only place left for writing the address.

    Some of the new mail order publications offer free first time and seasonal deductions for advertisers. Other publications offer pay per inquiry space. Inquiries can be made about stand-by space, which means that the publication holds the submission of advertisement until the space is not sold and in that case, thirty three percent saving can be achieved. Usually local newspapers provide these kinds of offers.

    If the business is involved in ad sheet or catalog publishing, other publishers can be contacted for the purpose of bartering an advertising exchange. They can place advertisement in their publication, in return for placing their advertisement in the business’s publication.

    Free offers can be provided to the customer. This can be done by emailing or printing newsletter about information regarding the area of interest of the targeted customers and can be made popular by using tag lines. Attach a free coupon with it, which the customers can use it for shopping, if a criterion is met like minimum purchase of $ 50. By this the response will be huge and most of them will purchase something or the other to avail the free offer. The basic ingredient for advertising for free is imagination and research. Opportunities should be searched and a strong working force should be applied to increase the sales.

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  • Public Service Advertising in WW2

    The advertising techniques used to promote commercial goods and services can be used to inform, educate and motivate the public about non-commercial issues, such as HIV/AIDS, political ideology, energy conservation and deforestation.

    Advertising, in its non-commercial guise, is a powerful educational tool capable of reaching and motivating large audiences. “Advertising justifies its existence when used in the public interest – it is much too powerful a tool to use solely for commercial purposes.” Attributed to Howard Gossage by David Ogilvy.
    advert camera,advert group,how to make an advert
    Public service advertising, non-commercial advertising, public interest advertising, cause marketing, and social marketing are different terms for (or aspects of) the use of sophisticated advertising and marketing communications techniques (generally associated with commercial enterprise) on behalf of non-commercial, public interest issues and initiatives.

    In the United States, the granting of television and radio licenses by the FCC is contingent upon the station broadcasting a certain amount of public service advertising. To meet these requirements, many broadcast stations in America air the bulk of their required public service announcements during the late night or early morning when the smallest percentage of viewers are watching, leaving more day and prime time commercial slots available for high-paying advertisers.

    Public service advertising reached its height during World War I and World War II under the direction of more than one government. During WWII President Roosevelt commissioned the creation of The War Advertising Council (now known as the Ad Council) which is the nation’s largest developer of PSA campaigns on behalf of government agencies and non-profit organizations, including the longest-running PSA campaign, Smokey Bear.

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  • Amidst Coronavirus, Ogun Health Workers Underpaid By Tao Bakare

    Amidst Coronavirus, Ogun Health Workers Underpaid By Tao Bakare

    Tao Bakare
    Tao Bakare

    Amidst Coronavirus, Ogun Health Workers Underpaid By Tao Bakare 1

    Tao Bakare

    As the global pandemic continue to hold the world to ransom, nations all over the world continue to search for the ‘messiah vaccine’. Despite the fact that Covid-19 has successfully exposed even the supposed perfect and big countries in terms of inadequate health facilities, Cuba have come to the rescue.

    However, Nigeria remains wanted in the battle for cure as the President have never for once failed to disappoint Nigerians. 

    Meanwhile, Ogun State, in the South-West region, which is one of the hotspot of the virus, has failed woefully in responding to the deadly situation.

    Since the outbreak of the pandemic in Nigeria, Ogun State has recorded over three cases, while the state government has done almost nothing, but, mere cheap talk on radio, television and print. The governor has announced several millions of naira, while in reality, nothing is there to show for it.

    Recently, Governor Dapo Abiodun announced that the state is working on an isolation centre in Ikenne Local Government. Good news, I am writing this piece from Ikenne right now, there is nothing in Ikenne. I call on Governor Dapo Abiodun to prove me wrong.

    Also, with the state housing one of the major (but poorly funded) teaching hospitals in Nigeria, Olabisi Onabanjo University Teaching Hospital, Sagamu, one would think that the state will be more active in response to the pandemic. But the fact is that Olabisi Onabanjo University Teaching Hospital cannot even boast of a broken ventilator, let alone a functional one. Shame on the state government.

    It is also sacrosanct to note that the welfare of health workers in Ogun State especially at Olabisi Onabanjo University Teaching Hospital is nothing to write home about. Apart from the fact that these ‘warriors’ have to work restless shifts of about 10 hours everyday, they do not even have enough items to discharge their duties properly. The sad news is, it is in OOUTH that nurses run out of face masks, gloves and sanitiders amidst a deadly virus.

    Another major point of call is the remuneration of these health workers. The administration of former governor, Ibikunle Amosun, paid just four months out of the nine months arrears owed workers by the Gbenga Daniel regime still the present regime of Dapo Abiodun continue to hover around the same trend.

    Of course, it is reasonable enough that amidst this pandemic, the welfare of our health workers should be held paramount by any reasonable government. But in Dapo Abiodun’s Ogun State, the shadow is the reality.

    On arrival of Dapo Abiodun’s administration, thousands of promises were made to the people but a lot has remained unfulfilled. 

    The situation in Ogun State is no different from scenes in horror movies as both doctors and nurses are lamenting underpayment and little or no remuneration at all.
     

    Opinion

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  • Windstorm Destroys Broadcast Mast In Bayelsa

    Windstorm Destroys Broadcast Mast In Bayelsa

    Windstorm Destroys Broadcast Mast In Bayelsa 2

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    A fierce windstorm has destroyed the broadcast mast of Glory FM, a radio station owned by Bayelsa State Government.

    The fallen mast, occasioned by a heavy downpour on Monday night in Yenagoa, the state capital, also destroyed part of the building housing the radio station. 

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    The collapsed mast also served the Nigerian Television Authority and Radio Nigeria Creek FM.

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