Tag: Source

  • Marketing Strategy: 7 Steps to Market Segmentation

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    Market segmentation is widely defined as being a complex process consisting in two main phases:

    – identification of broad, large markets

    – segmentation of these markets in order to select the most appropriate target markets and develop Marketing mixes accordingly.

    Everyone within the Marketing world knows and speaks of segmentation yet not many truly understand its underlying mechanics, thus failure is just around the corner. What causes this? It has been documented that most marketers fail the segmentation exam and start with a narrow mind and a bunch of misconceptions such as “all teenagers are rebels”, “all elderly women buy the same cosmetics brands” and so on. There are many dimensions to be considered, and uncovering them is certainly an exercise of creativity.

    The most widely employed model of market segmentation comprises 7 steps, each of them designed to encourage the marketer to come with a creative approach.

    STEP 1: Identify and name the broad market

    You have to have figured out by this moment what broad market your business aims at. If your company is already on a market, this can be a starting point; more options are available for a new business but resources would normally be a little limited.

    The biggest challenge is to find the right balance for your business: use your experience, knowledge and common sense to estimate if the market you have just identified earlier is not too narrow or too broad for you.

    STEP 2: Identify and make an inventory of potential customers’ needs

    This step pushes the creativity challenge even farther, since it can be compared to a brainstorming session.

    What you have to figure out is what needs the consumers from the broad market identified earlier might have. The more possible needs you can come up with, the better.

    Got yourself stuck in this stage of segmentation? Try to put yourself into the shoes of your potential customers: why would they buy your product, what could possibly trigger a buying decision? Answering these questions can help you list most needs of potential customers on a given product market.

    STEP 3: Formulate narrower markets

    McCarthy and Perreault suggest forming sub-markets around what you would call your “typical customer”, then aggregate similar people into this segment, on the condition to be able to satisfy their needs using the same Marketing mix.

    Start building a column with dimensions of the major need you try to cover: this will make it easier for you to decide if a given person should be included in the first segment or you should form a new segment. Also create a list of people-related features, demographics included, for each narrow market you form – a further step will ask you to name them.

    There is no exact formula on how to form narrow markets: use your best judgement and experience. Do not avoid asking opinions even from non-Marketing professionals, as different people can have different opinions and you can usually count on at least those items most people agree on.

    STEP 4: Identify the determining dimensions

    Carefully review the list resulted form the previous step. You should have by now a list of need dimensions for each market segment: try to identify those that carry a determining power.

    Reviewing the needs and attitudes of those you included within each market segment can help you figure out the determining dimensions.

    STEP 5: Name possible segment markets

    You have identified the determining dimensions of your market segments, now review them one by one and give them an appropriate name.

    A good way of naming these markets is to rely on the most important determining dimension.

    STEP 6: Evaluate the behavior of market segments

    Once you are done naming each market segment, allow time to consider what other aspects you know about them. It is important for a marketer to understand market behavior and what triggers it. You might notice that, while most segments have similar needs, they’re still different needs: understanding the difference and acting upon it is the key to achieve success using competitive offerings.

    STEP 7: Estimate the size of each market segment

    Each segment identified, named and studied during the previous stages should finally be given an estimate size, even if, for lack of data, it is only a rough estimate.

    Estimates of market segments will come in handy later, by offering a support for sales forecasts and help plan the Marketing mix: the more data we can gather at this moment, the easier further planning and strategy will be.

    These were the steps to segment a market, briefly presented. If performed correctly and thoroughly, you should now be able to have a glimpse of how to build Marketing mixes for each market segment.

    This 7 steps approach to market segmentation is very simple and practical and works for most marketers. However, if you are curious about other methods and want to experiment, you should take a look at computer-aided techniques, such as clustering and positioning.

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    Source by Otilia Otlacan

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  • TOP TEN Pound 4 Pound Best Boxer Ever

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    Before we start our list, I wanted to take some time to comment on 2 fighters that may have strong support in certain communities for being among the best ever, but truly do not have a place on the list.

    NOT RANKED

    Rocky Marciano – Won 49 Lost 0, 43 KO

    Ask any Italian who the greatest boxer ever was, and you will never hear the names Ali, Louis or Sugar. Nope. You will only hear the name Rocky Marciano, the only heavyweight champion to retire undefeated. To his credit, Rocky Marciano did make a habit of beating up his opponents in the ring. Add the fact that his most notable victory was over his childhood idle, Joe Louis, whom he sent back into retirement. But Joe was well past his prime. He also beat Archie Moore, but he also was already in his early forties. So to the entire nation of Italy and her children I say to you, Rocky Marciano could not beat any of the champions in my Top T.E.N.

    Lennox Lewis – 41 wins, 2 losses, 1 draw, 32 KO

    Lewis will most likely go down as one of the most intelligent, calculated champions ever. But that is not what pound for pound is based on. Lennox was able to capitalize on Tyson’s jail term to reign as champion, then got out before the Klitchko brothers could undo the legacy he has manufactured for himself. He stayed an extra 4 years as an amateur to win a gold metal against younger opponents (Riddick Bowe for the medal bout). He then became champion only because Bowe gave up the title. He backed out of Tyson’s way (accepting a huge multi-million dollar payoff from Don King as payment for Tyson taking his ranking) as he was climbing back up to regain the championship that was handed to him. I believe that history will judge him for the fake that he truly is.

    And now, to the top ten best pound for pound boxers:

    10 – Mike Tyson – 50 wins, 5 losses, 2 no contests, 44 KO

    No other fighter has been called “the baddest man on the planet”. Mike Tyson was perhaps the most feared person in boxing history. Up until Buster Douglas embarrassed Iron Mike, Mike Tyson made fighters give up. Going up through the amateur ranks, boxers actually lost on purpose so as to not fight Tyson in tournaments. How ironic that Tyson’s worst defeat was not to a boxer, but to a beauty pageant contestant named Desiree Washington. There is a great chance that had Tyson not suffered a 3-year setback, he would have easily moved up and be universally recognized as one of the best ever.

    9 – (Big) George Foreman – Won 76 lost 5, 68 KO

    Foreman’s biggest enemy opponent has always been himself. He could not accept defeat. After making his name as one of the most dominant fighter ever, his loss to Ali took him out of professional boxing for over a year. He made his first comeback attempt in 1977, knocking out his next 5 opponents (including Frazier, again), only to retire after losing a 12 round decision. A decade later, Foreman made an improbable comeback at the age of 38. Foreman made it again near the top of the boxing rankings, and despite suffering setbacks against Holyfield and Tommy Morrison, Foreman shocked the world when he stunned Michael Moore with a knock out in the 10th round. His next few bouts further proved that even unto his late 40th, Foreman was still a formidable force.

    8 – (Sugar) Ray Leonard – 36 Wins, 3 Loss, 1 Draw, 25 KO

    Leonard has to be on this list if only for the pure psychology he was able to inflict on his opponents. Only Ali could get into his opponents head more. Add to that all the titles his has own, in multiple weight divisions, and you have your number 8 all time. Like most great fighters, he just did not know when to quit, so you will have to ignore the last few fights of his career. Sugar Ray beat them all, from Duran (No Mas, No Mas), to Hagler, then Hearns, Sugar Ray’s stock only dropped because of his own issues. He first retired due to a detached retina, and it can be argued that a serious cocaine habit between 84 and 89 further damaged his career.

    7 – (Marvelous) Marvin Hagler – 62 Wins, 3 Losses, 2 Draws, 52 KO

    Yes, we have the Marvelous one ahead of Leonard, even though Leonard beat Hagler in their one encounter. Hagler was so distraught by that loss that he left before, and even refuses to talk about that fight today. Hagler’s only 2 losses were early on in his career, and he responded to them by beating both fighters. He would have continued to dominate the middleweight division had he not suffered the mentally debilitating loss to Leonard. While Hopkins has been middleweight champion longer, with more title defenses, it can be argued that he never faced opponents the caliber of Duran and Hearns, both of whom Hagler defeated.

    6 – Archie Moore – 181 wins, 24 losses, 9 draws and 1 no contest, 145 KO

    Looking at the record, it is easy to see why the “Old Mongoose” or “Ancient Archie” has made it to the list. Archie’s career spanned over 4 decades, and it the only fighter to have faced by Rocky Marciano and Muhammed Ali. Archie was a better Light Heavyweight than he was a pure Heavyweight. He had his light heavyweight title stripped from him twice because he was too busy fighting at a higher weight class. No other fighter has knocked out as many professional opponents as Archie.

    5 – Roy Jones Jr – 49 wins, 3 losses, 38 KO

    This particular selection is highly debatable, and may end with Roy’s removal from the list completely. While there is no denying his talent, there is question as to if his showmanship and opponent section unfairly propelled him into his status. Winning a championship fight after playing paid basketball the same day was previously unheard of. As was becoming a champion at middleweight all the way up to heavyweight. Before his last two fights, Jones’ only defeat was a bogus call after he was disqualified against Montell Griffin, which he quickly avenged. Jones has at least warranted due considering, and an initial entry to the list.

    4 – Joe (Brown Bomber) Louis – Won 68 Lost 3, 54 KO

    While there seems to be some dispute over whether 5 of his victories by KO were exhibition matches or not, there is a consensus not take seriously 2 of his 3 losses in failed comeback attempts. The last, and most humiliating defeat was an 8th round KO through the ropes by Rocky Marciano. The Brown Bomber was so much in debt, that he tried to come back well past his prime. The fact that so much cultural identify was thrust upon his shoulders, made Joe Louis not only one of the greatest pure fighters, but a true icon for America’s 2nd class citizens. Joe will be best known for his 1st round KO over Germany’s Max Schmeling in 1938. Schmeling beat the favored Louis in 12 years only a few years earlier. Even when Joe won the Heavyweight title by knockout, he refused to be called champion until he settled the score with Schmeling. It is this attitude that made him a national hero despite his color.

    3 – Julio Cesar Chavez – Won 104 Lost 5, 2 draws, 80 KO

    Julio is a Mexican world champion boxer who won world titles in 3 different divisions. Among the world champions that Chávez defeated in his career are Edwin Rosario, Jose Luis Ramirez, Rocky Lockridge, Meldrick Taylor, Roger Mayweather, Sammy Fuentes, Héctor “Macho” Camacho, Juan Laporte, and Tony López. Chavez went 13 years before not winning a fight, with a draw to Pernell Whitaker, and it was another year later before he suffered his first defeat which was avenged 4 months later. Only in his last 8 years of his 24 year career did Chavez acount for 4 of his 5 losses to 3 different oppenents. He was able to avenge his lose to Willey Wise, but failed in second attempt to Oscar De La Hoya.

    2 – Muhammed (Louisville Lip) Ali – won 56 Lost 5, 37 KO

    In my book, Ali will also go down as one of the greatest human beings of all time. As purely a boxer, only a “what could have been” during his 3 year lay off after refusing to go to Vietnam prevents him from being the best ever. He came back after 3 years to lose his first of three asking Joe Frazier. Both were undefeated at the time. The same happened with Ken Norton. In both cases, Ali came back to whup them in the next 2 fights. Although the two became friends later on, Ali is also credited with knocking Foreman out in the ring, out of boxing, and onto the pulpit. Leon Spinks got Ali during his declining years, but Ali still come back to beat him in 1979. What happened to Ali in the next two fights against Holmes and Berbick is eerily similar to what is happening now with Roy Jones Jr. In neither case, should those 2 fights be included into what was an otherwise spectacular career.

    1 – (Sugar) Ray Robinson 179 wins, 19 losses, 6 draws, 2 no contests, 109 KO

    While many fighters have held that nickname over the years, none have been as sweet as Ray Robinson, whose real name was actually Walker Smith Jr. Robinson won the middleweight title an unprecedented 5 times. Even Muhammed Ali referred to Sugar Ray as the greatest fighter ever (it is rumoured that Robinson actually refused to give Ali an autograph when Ali met him while Ali was still young, and Clay). Unlike Moore, the majority of Robinson’s losses came at the end of his career.

    Honorable Mention

    Floyd Mayweather Jr – 32 Wins, 0 Losses, 21 Knockouts

    Now regarded (arguably) as the best active pound for pound boxer

    Roberto Duran – 103 Wins, 16 Loss, 69 Knockouts

    He will forever by scarred by his 8th round quit job on Sugar Ray Leonard.

    Evander (Real Deal) Holyfield – 38 Wins, 7 Losses, 2 Draw, 25 KO

    Was undisputed cruiserweight and heavyweight champion of the world. He also was the man that destroyed the aura that was Mike Tyson. He will have his place in boxing history, but not as one of the greatest ever.

    (Smokin’) Joe Frazier – 32 wins, 4 losses, 1 draw, 27 KO

    Also one of the most feared fighters ever, but 2 losses to Ali and Foreman will keep him off this list.

    Thomas Hearns – 59 wins 4 Loss 1 Draw, 46 KO

    AKA “the Hit Man” and “the Motor City Cobra”, Hearns won seven world championships in six weight classes during his 22 year pro career. But losses to Leonard (his first ever) and Hagler will keep him off the list.

    Bernard Hopkins – 45 wins, 2 losses, 1 draw, 1 NC, 32 KO

    More so than Hagler, Hopkins had a slow start to his career. When he finally won the belt, he has defended against the best of the 90’s and 2000. He may end up considered in the 10 top yet.

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    Source by

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  • Lifestyle Diseases

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    There have been increasing reports of several lifestyle diseases affecting the people from several countries of the world. One of the main reasons for this is lack of time to think about good health. Some of the other reasons include, lack of awareness, bodily disorders, excessive work related stress, etc. The rural uneducated people do not follow the basic principles of nutrition. Most of them are also poor.

    Hyper tension and excessive blood sugar levels are the most important risks affecting the lives of many people. Besides several other contributing factors, excessive salt in the body seems to be facilitating increase in the levels of blood pressure. Kidney is the vital organ which does control blood pressure levels. According to the medical researchers, the readings above 140/90 are known as the hyper tension. lesser salt intake, relaxation, drinking green tea, consuming two or three garlic cloves in the morning, etc are some of the natural remedies Balanced diet or nutritious food and brisk walking are also helpful. Avoiding the risky decisions, planning the work perfectly, avoiding disappointment, inclusion of fun in one’s life, meditation, yoga, management of time effectively, healthy inter personal skills,etc would also aid in reducing unnecessary stress.

    Good sleep can reduce higher glucose levels. Our blood needs only certain minimum levels of glucose. The excessive amounts can cause several health problems. The excessive glucose in the blood would lead to its clotting. The body might lose its immunity. Consuming our food at regular intervals would go a long way in reducing the risk of high glucose levels. Natural herbs such as neem leaves, lady finger, garlic, onion, green tea, etc are of great help to maintain normal blood sugar levels.

    Obesity is one of the major factors in reducing the effectiveness of the people. It is also responsible for the onset of the above mentioned health hazards. Several factors do play a role in the increase in our body’s weight. Many people seem to be getting good awareness about the ill effects of excessive weight.

    Stroke, cardio vascular diseases, loss of eye sight, etc are some of the consequences of improper lifestyle. Medical scientists do suggest to include more vegetables in the diet. Stress seems to be basically the mind’s problem. Higher glucose levels too cause stress.

    Proper medication, nutritious diet, regular exercise, etc would go a long way in maintaining the normal levels of both glucose and salt.

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    Source by Tirumala Prasad

    Views: 0

  • Important MLM Training Tip – How To Find Your Best Prospects

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    This might be one of the most important online MLM training articles you will ever read on the subject of how to go about getting the best MLM prospects. Who do you think are the best candidates to join your program?

    Do you want a hint? Think in terms of any company hiring new workers. What is the main question they ask to their applicants? If you said something pertaining to what kind of previous experience they have, then give yourself a hearty pat on the back. No matter what the business is, past experience is a really big advantage and network marketing is no exception. Here we are, only in paragraph # 2, & you’ve already learned a really vital MLM training tip.

    Another group that is just as good as someone with MLM experience is Internet marketers have never have dealt with a pay plan that is on multiple levels. So now that you are aware that your best MLM prospects are people with I. M. Or MLM experience, you just need to learn where to find them.

    Well, you won’t find at your next family get together. You won’t find them on the line buying food at the store and you won’t find them wasting your money buying biz opp leads. You can only find them by leveraging the massive power of the Internet. This is because the Internet is global and millions of your targeted prospects are on it every day.

    Believe it or not, they are seeking you out at this very second. It’s true. Lots of MLM marketers aren’t happy with their current program and they are actively looking around for their next one. They are at Google and other search engines, constantly looking for you. You are going to use SEO, search engine optimization, (especially keyword research) to help let them find you.

    You want to get to Google’s keyword tool. Just Google, KEYWORD TOOL. When you are there, start thinking of keywords, (search terms) that you would imagine people would use when they are looking for a new MLM program, like the one you are in. This tool, not only provides you the numbers for how many searches those keywords get every month, but also gives you a lot of other related keywords, and their search numbers as well.

    Naturally, everybody searching for an MLM company is not someone who has past experience, but you better believe that many of them do have it. Also, ask yourself if you are going to deny anyone from joining your downline, just because they do not have yet have experience. The answer should be, no.

    By the way, you can think of search terms that would primarily be used by people who have experience. For example, BETTER MLM, is most likely indicative that the person is searching for a program that is better than the one she currently has, (or that she previously had.) This keyword, by the way, currently shows 480 monthly searches, which is well over the 200 minimum searches you usually will look for.

    Now you need to research how much competition this keyword has. Go to the normal Google page and use “quote marks” and type it in, like this: “better mlm”. It will list the number of results under the search box. If that number is less than 40,000, you should use it.

    So, then go to article directories and publish articles with your targeted keyword in the title and sprinkled throughout the article about 1 time for every 100 words. A three to five hundred word article is long enough. Discuss more than just your program. Establish yourself as a credible source of information. Provide some MLM training or your favorite MLM tip, etc. In the last paragraph you can link to your website for more information.

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    Source by Joe LoBalsamo

    Views: 0

  • Gifts of a Sand Dollar

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    I guess this New York City girl is now a nature enthusiast to the extreme! Our recent sand dollar experience proves it.

    Do you remember that famous story about a girl that throws a starfish back into the sea one at a time along the shoreline? When the girl was told by an onlooker that what she was doing wouldn’t matter much, she replied “it matters to that one” and threw another starfish back into the sea.

    Well, I have a sand dollar story to share. The other day we happened upon a little island while boating and we couldn’t believe how many live sand dollars were in the water and on the sand, green, fuzzy and thriving. They weren’t white and dry like you buy them in a store. My kids were really interested in them and so were we adults, actually. Other kids were getting them out of the water and hauling them home, showing them off to us, and even offering them to us. My family enjoyed holding them and looking at them, but then we’d each throw the sand dollars back into the water… to keep on living… and we left with only memories as souvenirs.

    Now I wasn’t always like this. In fact, when I was a teen, my folks took me to the Bahamas and we had some natives dive down and get us a couple of starfish that we brought back as souvenirs. Back then it seemed like the most normal thing to want to do. I still remember the shock on my kids’ faces when they first would hear about my youthful vacation and the starfish experience, though. They invariably asked why would I do that because didn’t it kill the starfish? Boy that made me feel lousy.

    Turns out they had a very good point. I’ve learned from life, from my kids, I don’t know from where else exactly but now I feel the same way as the kids do. I wonder, why DID I want to do that? Oh well, the past is done. But now, we CAN save the sand dollars (and the starfish) one at a time at least.

    I guess the other day we all just wanted to save this little bit of marine life. We cared about the little guys in nature. I thought, “now what would happen if ALL the people who came here took the sand dollars out to keep as souvenirs? Then we wouldn’t have had the special magic we found for a little while together on that little strip of sand and sea. And my teenager wouldn’t have said “That was cool, let’s go back there. I liked all the sand dollars that live there”. This straight from the mouth of a known computer enthusiast who spends as much time as possible accompanied by his computer!

    With each passing year I can better see the importance of protecting and trying to save the environment and wildlife. Have I been better educated? Am I just more mature? Maybe. But I think it’s more because I can see the picture better through the eyes of my children who seem to see the world through a special focus and help me to see some facets that I might otherwise miss.

    So let’s not give up caring for the environment just because we think we can’t save it all or make a big enough impact. If we each do our small part, then we’ll be able to help keep nature’s magic around for ourselves and for our future generations to learn from and enjoy. We’ll play a supporting role in the drama of our living environment when we choose to receive and give… the gifts of a sand dollar.

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    Source by Liz Hekimian-Williams

    Views: 0

  • The 8 P’s of Success

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    Every time I try to cook rice, I either end up having mini popcorns or my rice end up turning into a thick paste of porridge. Trust me, I have tried and you can say I haven’t succeeded yet. Success, according to Oxford dictionary, is achieving something that you have been trying to do or get. Though this is not exhaustive, here are the 8 P’s of Success.

    1. Purpose

    Find and have something worth living and dying for. Your purpose could be raising your children or making a difference in other people’s lives. When you find your purpose, life takes on a new and different meaning.

    2. Passion

    Sleep, walk, talk and see yourself achieving your vision and goals. Say you want to be a better parent or salesperson, the more you repeat and affirm this to yourself and those near you, the better off you are. Constant affirmations help to remind us of our goals.

    3. Persistence

    Don’t give up even when you don’t see results. Most of the time, results don’t appear in relation to the efforts you might be putting into achieving your desired goals. The good thing is; something is happening beneath the surface and you need to keep doing your best in order to see your desired results.

    4. Practice

    Keep working. We have all heard the saying, if at first you don’t succeed; keep trying, again and again. Constant practice helps teach us how to do it better. Make sure you keep going whether there are results or not.

    5. Patience

    Be patient with those who should (but don’t understand) your vision or goal. And above all, be patient with yourself. Often when people don’t affirm us or fail to recognize and appreciate our efforts, it isn’t cause we are failures. It could be because they don’t understand know how best to encourage or affirm us. Look at it this way. The fact that you are having an umbrella doesn’t stop the rain from falling from the skies! You should, in like manner keep going.

    6. People

    Have people around you, even those you cannot stand because they will help you to improve. Seek their opinion, listen and soldier on knowing that no man has succeeded in becoming an island. Read books, listen to audio tapes, ask questions and attend motivational speaking engagements.

    7. Prayer

    Involve God in everything you do by seeking His guidance, provision, wisdom and the grace to keep going on.

    8. Plunge in

    Launch into what you want to do and just get it done. Do not give procrastination a foothold in your life. Do not wait for the perfect and ideal situation, environment or time. Just go for it and give it your best. Remember, you don’t have to see it on your family tree to attempt it.

    “The person you struggle with the most, has the most to teach you… about yourself.” – Shawne Duperon

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    Source by James Odhiambo

    Views: 0

  • How to Select the Right Hair Transplant Doctor

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    1. Do your research

    Before selecting a doctor for the job, it is very important that you do your research. Use the Internet as well as referrals from your friends and family to make a list of at least 4 to 5 best hair transplant surgeons for hair loss treatment in the town.

    Note: Though the best way to find the right surgeon is through a referral, avoid referrals from your hairstylist. Friends and family are the most trusted sources in any case.

    2. Find the right doctor

    Once you have prepared the list of doctors, book consultation with all of them to have a better understanding of their skills and the services they offer. During the consultation, judge your physician for his approach towards hair restoration. He or she should have holistic approach towards the surgery and must be able to help you evaluate your hair restoration options, both surgical and non surgical. Also make sure that hair restoration is the primary focus of your physician’s practice.

    Based on the above facts, choose the best physician out of the list.

    3. Find the right clinic

    Besides choosing the right doctor, it is also important that you choose the best clinic in the town that is patient focused. Check if the clinic has made investment in state of the art equipment as well as in hiring the most skilled staff that is dedicated and trained for all types of Hair Transplant surgeries.

    4. Ask for references

    Another thing that helps in selecting the right doctor for the procedure is his score. Ask your doctor how many patients he has produced for excellent results. It will be very good if the surgeon could give you a couple of references – the patients he or she has operated over the last few months. You can meet them to know their experience. This will give you a better idea of the surgical skills as well as patient handling of your prospective surgeon.

    5. Before and after pictures

    After references, the best source to check the surgical skills and the results the surgeon has produced in the past is the “Before and After Pictures” of the patients your prospective physician has operated in the past.

    6. Read the reviews

    You can also have a better understanding of the physician’s reputation in the hair transplant industry by reading the patient reviews on different hair transplant related discussion forums on internet. A vast majority of patients participates in these online discussion forums and post not only their experiences but also their before and after photos.

    7. Don’t let low prices tempt you

    Having that said, never let the low prices tempt you. Nurse practitioners and assistants are also performing hair transplant surgeries nowadays, at quite cheap rates. But don’t compromise on the quality of the services just to get the surgery done at cheaper rates.

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    Source by S Muddassar Shah

    Views: 0

  • Who Wants to Be a Millionaire? A Review of My Millionaire Mentor

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    My Millionaire Mentor Review

    Who wants to be a millionaire? Everyone! And yes, this opportunity promises to make you one in a matter of months. But hey, don’t we know that if there is something that sounds too good to be true, it is likely to be not true? Whenever we see any opportunity that promises a lot of money very fast, and with minimal efforts, it is natural to feel a little skeptical about it. There are thousands of such scams on the internet which claim to let you into a secret which will make you a millionaire in a matter of months. But eventually, you just end up spending your precious time and your hopes are dashed when time passes by and you make no money at all.

    However, My Millionaire Mentor seems to be slightly different from all those false promises that are strewn around the internet. So let’s try and figure out whether this is actually a good opportunity or yet another internet money making scam.

    What is My Millionaire Mentor?

    My Millionaire Mentor is Ryan Matthew’s personal website where he offers to train fifty internet newbies and teach them a six step secret which will make them earn anything from $1000 to $5000 per day. Wow! That’s a lot of money, right? But what does one have to do in order to earn this kind of money? That is precisely what millionaire Ryan Matthews wants to teach you.

    He is going to personally coach the first fifty people who sign up for this program, and he promises to let them in on the secret which has made him earn around $11 million in just two years. He adds that in order to make that whopping amount of money, he had to work for only an hour per day! When you see his San Diego beach house and his neat set of supercars, it seems like a fantasy. And when he promises that you can have all of that, it seems to be an even more unlikely proposition.

    Ryan Matthews also adds that this process is completely risk free, and does not involve going to your friends and family to sell a particular product. He makes it very clear in his promotional video that you will not be a salesperson of any kind. Moreover, he guarantees that there is no way that you can lose money by participating in this program. So what is this program all about? Read on to find out more.

    Is My Millionaire Mentor A Good Opportunity?

    In the promotional video for the company, we find people from different walks of life thanking Ryan Matthews for completely transforming their lives. One instantly identifies with those people. All of us have debts and mortgages that we struggle to pay, even though some of us work on two jobs. We spend all our days working hard to pay off our debts, while the best times of our lives just pass us by. Who wouldn’t want to spend more time with their kids rather than working in office on a Saturday night? Moreover, there are so many other financial pressures that we have on our shoulders – like college funds, home loans, health worries – that we hardly find time to follow our dreams and live our lives to the fullest.

    Thus, when an opportunity like My Millionaire Mentor comes to us, it is absolutely alluring. But the thing is, the internet is full of many financial scams which claim to transform your lives, but end up taking money from you. All of us have been disappointed many times through various such programs that claim to make us millionaires but end up taking our own hard earned money.

    So we need to be very careful before getting into any such program which offers easy money. My Millionaire Mentor states it very clearly that it is a scheme which has long term returns. On the plus side, that means that your grandchildren can enjoy the fruits of your labor. However, on the other hand, it means that it will take some time before you can earn some real money for yourself.

    How Does My Millionaire Mentor Work?

    It is clear from the promotional video on the website that the product is basically a free traffic source that you will get unlimited access to if you become a member of this program. The other benefits include special coaching by Ryan Matthews over the phone. He will personally mentor you on how to best use his product and maximize the profits for yourself. Once you become a member of what Matthews calls a secret millionaire club, you will have access to the various tips and tricks that will help you to make money. It is also mentioned in the video that the way in which you will make money is 100% legal, moral and ethical.

    So once you have access to the free traffic source, you will get clients who will pay you $1000 to $5000 a day for sending them traffic over the internet. Internet traffic is basically all the clicks that lead people to different website. According to Ryan Matthews, he has access to clients who are ready to pay that much amount of money for access to your traffic. In effect, you will be an internet traffic broker who will work with millionaire Ryan Matthews to coordinate internet traffic and redirect it to your clients.

    Basically, it is an opportunity where you will be doing affiliate marketing. Affiliate marketing is an actual money making source on the web where you get paid for traffic that you send to your client’s website. And if you have access to a good traffic source which you can turn on or off at will, it is possible that you will make a lot of money online.

    There are six steps to making this work – but that is classified information which you will get access to once you become a part of this program.

    How Can You Make the First $500 Through My Millionaire Mentor?

    In the promotional video, Matthews promises you that once you become one of the private members of the My Millionaire Mentor program, you will earn $500 and much more in the first month. In fact, you can around $5000 a day, without even leaving the comfort of your home. And to top it all, you just need a computer with an internet connection to do this job.

    In order to become a private member, the entry fee is $1000. But in effect, you pay only $49 because you are refunded $500 immediately. You get your money back immediately, and Ryan Matthews guarantees that you don’t have to spend a penny more than $49 to get into this program.

    Matthews also tells that by becoming a private member, you will get to be a part of a highly regarded company that is going to be the next big billion dollar internet empire in times to come. Though it is a speculation, in the internet age, anything is possible.

    The process which Ryan Matthews is going to teach you is actually a very simple process which many people have used on the internet in order to make money. It is called affiliate marketing. Affiliate marketing is basically a process through which you send traffic to the websites of your clients. And for each click that leads a person to your client’s website from your source, you get paid a certain amount as commission. And if you have access to a source from where you can send millions of clicks to your clients, you will seriously earn a lot of money online. So, technically, My Millionaire Mentor is a concept that could actually earn if you serious money if Ryan Matthews actually handed out a free traffic source to you.

    Pros and Cons of My Millionaire Mentor

    It is evident that this is a program which appears to have some sort of risk. But then, that is life. There are certain risks that one has to take, especially if you want to be a millionaire.

    Technically, Ryan Matthews is asking for just $49 from you for getting access to a private group where you will be coached on the secrets of making money on the internet. This scheme does not have an MLM structure, and you need not sell anything. It is absolutely legal, and all you have to do is broker internet traffic.

    Moreover, once you sign up, you get an immediate return of $500, which is a very good proposition. If you really get that money, it is a fantastic deal. Especially since you could go on to make more money in following months.

    One of the cons of this entire program is that by watching the promotional video, you get to know very little about the process. There are many things which are not spelled out clearly, which makes it difficult to take the plunge and actually subscribe to the scheme and be a part of the millionaire mentor club.

    However, the testimonials from the various people who have tried this out spells out that there are people out there who are making money from this program. And that is exactly what makes you want to go ahead and try it.

    Another con of this program is that earning money through affiliate marketing can sometimes be a very slow process. But this is something that Matthews tells you in the promotional video itself. It is a long term investment plan whereby you will take some time to earn money.

    But on the other hand, Ryan Matthews is also promising to let you on into a secret six-step process which will make the money making process much faster. So once become a part of the secret millionaire club and get to know the secret process which gives you access to more traffic, you might be able to make serious money online. And the success stories that are shared in the promotional video clearly say that people are making money quite fast. In fact, one woman said that she made more money through My Millionaire Mentor in two months than she had made in two years.

    Now, that is something!

    The biggest minus of this entire project is previous experience. Whenever we hear about something that promises to give us a lot of money without working hard, it raises our suspicions. Also, there are thousands of scams on the internet which make a fool of people who do not have sufficient knowledge about the topic and subscribe to various programs hoping to make money. In the end, they realize that all of it was a scam.

    Conclusion

    The good thing about My Millionaire Mentor is that you get to see people for whom this process has worked, and that tends to give you some courage to go ahead and take the plunge. What you need to do is hear Ryan Matthews for yourself. Go to his website and have a look at his promotional video. If you feel that what he is saying is worth giving a try, you can go ahead and become a private member of the millionaire club. It is a conscious decision that you need to take for yourself, now that you already know the pros and cons of the program.

    If you think that this is yet another money-making scam on the internet, don’t sign up for it. However, if you think that this program really has the potential to completely turn your life around, go ahead and become one of the protégés of Ryan Matthews. After all, every one of us dreams of having a Lamborghini parked at our garage, and a wonderful, spacious home from where we can see the sunset with our loved ones. There are some dreams that can be fulfilled when you become a millionaire, and if you are a person who nurses such dreams, you might want to try out My Millionaire Mentor to see what’s in store for you.

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    Source by David Morgan

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