Tag: Software

  • Exploring The Forex Trading System

    Exploring The Forex Trading System

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    Most people are familiar with the most basic form of Foreign Exchange Trading. They know that when you travel abroad, one of the first things you do after disembarking is to find the nearest place for currency exchange. Depending on the country you call home and the country you are visiting, currency exchange will leave you either richer or poorer based on the exchange rate.

    Nowadays however, Foreign Exchange Trading, or Forex, has taken on another meaning. If you hear two people excitedly chatting about Forex in an elevator or coffee shop, they are most likely referring to a type of investment trading that is growing in both popularity and esteem.

    How It Works

    Basically, Forex trading is how investment traders speculate regarding the trends and fluctuations in currencies. If a trader is able to stay on top of trends and accurately predict the disparities between pairs of currency values, they can make considerable profits through Forex trading.

    For instance, the USD (US Dollar) and EUR (Euro) is a very commonly traded currency pair. If you had reason to believe that the USD will drop in value compared to the EUR then you would “go long” and purchase EUR/USD. If, on the other hand, you predict that the USD will rise in value, then your reaction would be to “go short”. Of course, this is just a very basic example of the principles of Forex; experienced traders keep track of many different currency pairs simultaneously using Forex Trading Systems.

    All foreign exchange trading is done through a Forex broker. These brokers handle the trades and place them on the open market by networking with banks. Because of the fluctuating nature of currency exchange, Forex is a very dynamic form of investment trading. Also, unlike the international stock market, Forex is open throughout the day. The primary reason people engage in Forex is, of course, to make a profit. However, many are motivated to stick with it because of its thrilling nature.

    Best Strategies for Up-and-Coming Traders

    Although many people are able to supplement their incomes through Forex, it is by no means a quick and easy way to get rich. Using the Forex Trading System correctly takes time, experience, and patience. Those who are new to a Forex Trading System will need to spend time getting familiar with the jargon and tuning into ever-changing currency trends. Some general tips for newcomers to the Forex scene include:

    Select a Forex Trading System that accommodates and adapts to the dynamic nature of the market. If you are using a software package to manage your trades, you will be best served by a program that keeps pace with the lightning fast changes that occur in currency trading. There is also a lot to be said for software that has a clear, easily understood format so you aren’t struggling to keep track of what’s happening in the market.

    When you first dip your toes into the world of Forex, a good rule of thumb is “less is more”. This means that you should start small with your trading and build up slowly from there based on your successes. For instance, focus your initial efforts on a single currency pair and use that experience to inform future trades. Along those same lines, don’t use the maximum amount of leverage when you are new to Forex; that’s a sure-fire way to rapidly accumulate losses. Instead, begin with small leverage ratios and gradually increase as you become more experienced.

    If you really want to stay on top of trades and trends, you will need to use a Forex Trading System that will send you messages regularly. This will allow you to immediately take advantage of trends and reap the financial benefits.

    Most Forex brokers allow you to use a trading demo to get some practice before actually investing any money. Take advantage of these demos as they can give you a feel for currency trading in a risk-free environment.

    Foreign Exchange Trading can be difficult to master, but with a level head, an effective Forex Trading System, and patience, you will be rewarded for your efforts.

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    Source by Tiffany M. White

    Views: 0

  • What To Look For When Choosing A Bitcoin Trading Bot

    What To Look For When Choosing A Bitcoin Trading Bot

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    Cryptocurrency market has become very popular and every trader is looking to make it big with bitcoin trading. It is however a very volatile market that can be hard to keep up with, especially considering that this is a market that never sleeps unlike the stock market. To make things easier for traders, trading bots have been developed. A trading bot can be defined as software program which is designed to interact with financial exchanges directly so relevant information is obtained and interpreted so orders can be bought and sold on the traders' behalf.

    In essence, the bots make decision through market price movement monitoring and use of pre-programed rules so that losses can be stopped. The bot analyzes market actions like price, volume and orders according to your preferences and tastes as a trader and makes the decision. If you are into bitcoin trading, then you may want to choose the best bitcoin trading bot to ease out the process for you. But with so many bots now available, how do you know which one is best?

    Customization and ease of use

    The interface of a good trading bot should be easy to use by any kind of trader including those who know nothing about coding. All information necessary should be easy to find and the gains clearly shown together with all aspects of the trading that matter including buy orders and current sell. All you should be required to do is enter your pairs and numbers and then start your trading with a click of a button. Apart from being straightforward even for first time users, a customizable trading bot is even better. With this function, you will be in a position to change how the skin looks so you can have a program that you are happy to use every time.

    Operating system compatibility

    Not all bots are designed the same and not all traders will use the same operating systems. For this reason, you want to get a platform that functions on all the operating systems. With this kind of bot on your side, you can access your trades from Linux, Mac or Windows depending on the device you are using. With your orders and settings on a USB, you will only need to plug into any computer to continue trading with the operating system notwithstanding. A standalone bot that requires no installation and is compatible with all systems will prove very convenient in the end.

    Support for pairs, coins and exchange

    Apart from bitcoin, you could be a trader interested in other pairs, exchanges and coins. It can therefore be more helpful to find a trader bot that can accommodate different coins offered by major exchanges. A full stacked crypto bot will work great for a spontaneous kind of trader.

    Other bot features that could prove to be helpful are notifications and reporting, real time and historical back testing among others. Find out what the trader bot can do and select accordingly.

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    Source by Shalini Madhav

    Views: 1

  • 10 Proven Ways to Make Money With Your Own Blog

    10 Proven Ways to Make Money With Your Own Blog

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    A number of people own blogs but they do not know how to make money out of them. This is mainly because they do not realize how to create attention and attraction for prospective clients to fund their blogs. A well planned and managed blog can actually offer you freedom and control over your financial future. With an effective follow-up of promises of certain blogs and following ‘how-to’ manuals, you can actually smile all the way to the bank. On that note, in the following discussion, we are going to look at 10 proven ways to make money with your own blog.

    1. Google AdSense

    Google AdSense is a very significant tool that was designed with blog and website publishers in mind. Google AdSense works with Cost Per Click (CPC) and Earning Per Click (EPC). Blog publishers will basically get paid for clicks on Ads that appear on their sites. Anyone who has created, and maintains his blogs, can essentially take advantage of this fantastic opportunity. If you really know how to use the tool to your advantage, you can generate a great deal of revenue.

    2. Amazon Associates

    Amazon associates is majorly an affiliate system of a program primarily involving an agreement between the advertiser (you) and the retailer (Amazon). The advertiser markets the involved and he is paid by the retailer based on an agreement. More importantly, the amazon associate will get some commission when an interested buyer clicks on a given link online and makes a purchase. If you can manage to market as many products links as possible in your blog and sell some Amazon products then it’s possible that you can indeed make good money on your blog.

    3. eBooks

    eBooks are basically books that are in a soft copy format and can be downloaded on an internet connection. There are a number of ways through which eBooks can be created. You can employ writers, write them yourself or even use a public domain content. There are always numerous ready buyers to buy your eBooks, regardless of your area of concentration. With your blog, you can actually be selling your eBooks and get money or you can opt to sell the eBooks for other writers and they will pay at a commission.

    4. Sponsored Content

    Sponsored content is generally a native advertising method through which brand-sponsored videos and articles appear on social media platforms and sites of influence and also publishers. When you have sponsored content, there are usually a number of things you need to keep in mind as you market it. Firstly, do a perfect timing for your content, tie the content with your targets audience, use high-quality content such images to add value to the content and keep the tone relatable and authentic. You can always find brand-sponsored articles from big brands and advertise it on your blog and through that, you can indeed raise a significant amount of money.

    5. Contextual Ads

    This is essentially a form of targeted advertising that features adverts that appear on websites, such as the content displayed on mobile devices’ browsers. In a nutshell, in contextual ads, the system displays ads that are closely related to the content of your site depending on the keyword targeting. With contextual ads, you are normally paid per number of clicks. If you can get a significant number of contextual ads displaying on your blog then you can actually earn relatively good money depending on the number of clicks.

    6. Banner Ads

    This is an advertisement that appears on a webpage in the form of a column, bar or box. The major function of a banner ad is to promote a brand or, even more importantly get visitors from the host site to advertise on its advertiser’s website. The major function of a banner is to add traffic to your site and through that, you can seal your marketing deal. The more the traffic to your blog, the better. High traffic means high income.

    7. Online Courses

    When talking about an online course it’s essentially a method of selling what you know. It can be your skill, or any form of art, such as teaching people how to play guitar, how to bake bread or how to use a specific software. With your blog, you can sell your online course very easily. The course can be learned by many people across the globe increasing traffic to your website. Through this, you are able to make a lot of money on your blog.

    8. Promote Paid Webinar or Live Event

    Promotion of paid webinar basically refers to promoting a web conference, online meeting or a presentation that is held online. Live events are always advantageous to both the attendees and presenters. One consideration when it comes to promoting live events is the target audience. Through the promotion of webinar paid events, you generate traffic to your blog hence ending up being paid by your advertiser.

    9. Get Paid to Write Reviews

    A number of brands hire people to write reviews about them and their products. In addition to that, you always have to be honest in proving both the positive and negative reviews. Importantly, through other freelancing platforms, you can also get jobs of writing reviews for different brands. This can actually earn you good money if you are consistent in your work. All you need is to equip yourself with the proper tips.

    10. Consulting Service

    Consulting services basically refer to professional practices that offer expert advice within a particular field. There are many areas where you can specialize and offer advice in as much as your blog is concerned. Making money through consultancy services starts by first inventing your experience and skills. With your skill and experience, you can always earn money per project basis. Use your blog to advertise you’re services and you will earn good money through consultancy.

    Conclusion

    With the above-discussed ways, it’s undoubtedly obvious to see ways that will earn good money from your blog. All you need is to manage, maintain and, take advantage of various opportunities to generate money from your blog.

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    Source by Bob Tom

    Views: 0

  • ChatBot Marketing With Aritificial Intelligence

    ChatBot Marketing With Aritificial Intelligence

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    ChatBot Digital Marketing which makes use of Artificial Intelligence technologies can be used a key component in any company’s marketing strategy in terms of guiding customers through a marketing sales funnel. The marketing funnel that would be programmed into the AI ChatBot would be defined in relation to the products and services being offered into the market place from the company in question. Implementation of the particular social media digital marketing strategy may well be devised by a full service digital marketing agency.

    When it comes to effective digital marketing strategy development and subsequent execution that requires marketing research, strategy formulation, content planning, linking strategy and the publication of the content in question. In addition to the above, careful posting on relevant content portals and blogs in necessary in order to expand the digital marketing footprint of the company as well as developing the equity of the brand.

    The point being made is that publishing content on its own is not enough; there has to be a key focus on that of promoting the company and that of building the business’s brand. If the company chooses to take care of the content marketing in house as opposed to making use of a digital marketing agency then all of the necessary software and keyword analysis tools will need to be purchased and subscribed to in order to be able to determine the correct direction that needs to be taken for maximum social media marketing effectiveness.

    So bearing in mind that the content itself is not the main issue per se, we can turn our attention to the strategic use of how companies are using chatbots for marketing – the content will be created and published strategically on portals, blogs, websites and via social media channels then in turn users make their way to the company website where they interact with the artificial intelligence chatbots in order to implement the business’ digital marketing strategies.

    From the various social media marketing channels that may be used to publish related company content; along with the [say] the company blog and other authority blogs. Remembering that there will be associated links within each piece of content – in turn users are directed to the company website which will lead to the strategic AI chatbot with all of the associated calls to action coming into play.

    The activation of the AI ChatBot and interaction with the customer and associated data that will be collected will in turn provide valuable marketing intelligence for the company in question. This could be in the form of questions asked by the ChatBot which carefully guides prospects through a defined marketing or customer support process.

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    Source by Stephen C Campbell

    Views: 0

  • What Is Affiliate Marketing In A Nutshell?

    What Is Affiliate Marketing In A Nutshell?

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    Affiliate marketing in a nutshell is you promoting other people's products and services in exchange of a share of commissions.

    It can be digital products such as e-learning programs – which comprised of e-books in PDF, video courses, software tools and website templates – and physical goods as in things that people like you and me buy everyday from shops for consumer and entertainment purposes.

    To sign up as affiliate is very simple. Simply do a Google search for affiliate programs and you will find dozens in the result listings. But from my 10 years of internet marketing experience, Amazon, ClickBank, Market Health and JVZoo are by far the most popular. While Amazon deals with consumer products, ClickBank and JVZoo specialize in digital ones I just mentioned above. Market Health – as its name implies – mainly focuses on healthcare products. Besides these, you can also promote services as well like autoresponder, domains registration and web hosting that most marketers need as their online tools to start their own online businesses.

    While those companies focuses on rewarding you with commissions for every sale you generated for them, there are others who paid you for every lead you get for them whether or not that prospect buys. This comes under the term of Cost Per Action or CPA marketing. Never Blue and Peerfly are 2 most popular networks that stand out while you can also scout for others via Offer Vault and O'Digger CPA search platforms.

    Upon signing up, you will be given a choice of whether you want to receive your commissions via checks or direct bank deposit depending on where you live. For ClickBank, you need to generate at least 5 sales before being issued a check and option of whether you want to continue receiving checks or direct deposits. For Amazon, you need to generate at least $ 100 in commissions before receiving a check if you are living outside US or have those same 2 options if you are American.

    Once you are approved, you can start promoting their products and services. Because most of my 10 years has been spent on promoting Amazon and ClickBank, I will touch upon them. Now as much as it is important to learn and earn, you need to focus on who your target prospects are and how you can help them with their needs and wants. For Amazon, the answers are very obvious. I normally look for the best sellers, hot releases and products with at least 4-5 star ratings. But for ClickBank, I will look for those who pay commissions of at least $ 30 and with high gravity as in most affiliates promoting before I considered whether I should do the same as well.

    Upon deciding on what to promote, I simply placed ads first through classified websites like Adlandpro, Adpost, Backpage, Craigslist and Gumtree for quick cash for a start. Then I focused on creating content for long-term passive income such as writing articles, blogging, e-books, press releases and videos.

    For information products, I normally link them to my squeeze page and over time once they become my subscribers, I followed up with them on not just email promotions but content and links to my blog posts.

    For physical products, that will be my affiliate sites I am sending my visitors to. But I do my best not to make my site look like an affiliate site but a really professional-looking e-commerce site using WordPress, Ink Themes and WooCommerce. So far I have promoted air purifiers, digital cameras, guitars, kindles, robot toys and seasonal gifts like Thanksgiving, Christmas and Chinese New Year.

    Now with emergence of Facebook as an all-in-one social media and marketing platform, I now channeled my time and efforts towrds it. Such as fanpages, groups and ads which enable me to target my ideal prospects on based on their age, gender, interests and earning potential based on their occupations.

    On the whole, affiliate marketing is like referral marketing but done mostly online and can still earn you a great long-term passive income if you know how and what to do correctly and regularly. It is not a get rich quick scheme but a plan that helps you to earn long-term passively.

    Even without meeting and even talking to people as compared to traditional marketing like direct sales and telemarketing.

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    Source by Amuro Wesley

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  • How To Leverage An E-Retailer’s Online Success To Launch Your Business At Warp Speed

    How To Leverage An E-Retailer’s Online Success To Launch Your Business At Warp Speed

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    If you follow a system that leverages the trust, reach and the extensive user base of one of the world’s most successful online business entities, you can’t help but succeed. In fact, you can expect to do ten times better than if you tried to start your own business from scratch.

    This is what attracts many online entrepreneurs to join Amazon’s e-commerce initiative, which is designed to help independent sellers to dip into their proprietary infrastructure, custom software, integrated payment processing and other resources to sell products to a global marketplace. The company profits from the small share in profits generated from all the resulting commercial activity on its digital platform, making it a win-win deal for both parties.

    Entrepreneurs find it particularly exciting that there’s rich potential and unlimited upside profit potential from exploring synergies that exist within Amazon’s commerce platform. This makes it simpler to adopt the right approach to establishing a Web store.

    It takes most of the risk, trial and uncertainty out of online selling and does away with the need to include technical experts on the launch team to tackle any software glitches or website problems that can crop up at the most uncomfortable and inopportune moments.

    By following a system to sell products on the e-commerce retailer behemoth, taking advantage of their evolved and tested platform, software and payment processing facilities, a beginner to online retailing can save countless hours and huge expenses in building or renting out such capacity. It also offers an inexpensive way to test out offers and see if a model or product resonates with the customer market.

    The difficulty lies in understanding Amazon’s complex mechanisms and learning how to leverage it to one’s advantage. Naturally, this led to the establishment of some experts as ‘coaches’. These business coaches conduct the necessary research, testing out each tactic and strategy to come up with a comprehensive plan to speed up the learning curve.

    Some coaches promise to reveal how to build an entire business selling physical products of your own on Amazon’s digital platform. Trainees can learn how to start sourcing, branding and selling things online to a vast and growing audience. Such training gives any serious entrepreneur the opportunity to build a full-fledged business by tapping into the ready-to-buy audience that throngs Amazon.

    And for those who can’t schedule coaching sessions or attend an event for training, a practical alternative is do-it-yourself courses that teach these fundamentals. The bottom line is that it has become relatively easier to launch an online business on the back of an established online retailer’s success.

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    Source by Cumba Gowri

    Views: 0

  • Why You Might Not Be Right For Affiliate Marketing

    Why You Might Not Be Right For Affiliate Marketing

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    Affiliate marketing is a business model which rewards ‘affiliates’ for the promotion of other people’s products on the internet. By sending website traffic to various products and services, affiliate marketers can earn a living from the sale of goods and services on the internet.

    But not everyone is cut out for this kind of work. It involves working by yourself for quite a bit of time. There’s various technical skills you’ll need to learn such as website building, running adverts and connecting various software together to make your online business work.

    Even though there’s been huge leaps in technology lately, meaning there’s less technical hassle involved, some people just won’t have the patience for this. Even if you find a community of help and support, there’s still a lot to learn and it isn’t for everyone.

    Expect to work between 6 months and a year before you see any results at all, too. This is pretty tough, especially if you don’t fully believe in what you’re doing. There’s a fair amount of trial and error with affiliate marketing. Most people will give up too early and never see the fruits of their efforts.

    For those who stick, there are great rewards to be earned. But they are earned. Not in the conventional way of earning money by trading your time for it, but in overcoming barriers to success. You need to have a fair amount of tenacity and patience. It’s not like a job where you get paid every month initially. So, if you’re used to trading time for money and getting paid every month, don’t give up the day job just yet!

    Affiliate marketing is a business and not an employment. You need to drop any entitlement attitude which may be buried in your mind. You can’t expect any reward unless you actually have had it! If something isn’t working, you need to take stock and change your habits. It took me years before I saw any tangible results from affiliate marketing. I just refused to quit!

    There are of course faster ways to benefit from affiliate marketing. Getting the right training and education from the start can make the most difference. If you’re going the wrong way, no amount of hard work will matter. I spent quite a bit of time here, being a busy fool; not knowing that what I was doing wouldn’t yield any results at all. I did many online training courses before I found the right one.

    There’s a lot of mental challenges too, when it comes to making an internet business work. Some people are in a better place to face these than others. If you’ve already run a business, for example, you’ll have a better understanding of an online business. For years I thought I could just concentrate on the activities which I enjoyed. I later realised that this was what held me back. You need to learn and grow with your business; otherwise the glass ceiling of your business will always be you.

    Who do you hang around with? There’s a saying that your income can be determined by the average of your 10 closest friends. Again, this can have massive implications on whether your internet business is successful or not. Who do you listen to and ask advice from? Is it business leaders who are making 6 figures? Or, more likely it is someone doing a regular job who is massively sceptical of anything different.

    How do you perceive yourself? Self image has a lot to do with success too, whatever area of life you want to be successful in.

    Affiliate marketing is a great business model. But not everyone will see this. If your circle of influence is sceptical of it, chances are this will rub off. It’s very difficult building a business if part of your mind doesn’t believe in it, or in yourself.

    Then there’s the obvious monetary barriers to entry. When I started looking at affiliate marketing I was in a lot of financial trouble. I had a very deeply ingrained poverty consciousness, and real financial hardship. So a lot of affiliate business courses and software were out of reach for me. I started with the cheaper ones and as a result made slow progress. I wasn’t able to use paid marketing strategies, so I had to use content marketing. This takes a long time and results are never guaranteed.

    If you’re trying to build a business and simultaneously fighting with a massive poverty consciousness and are terrified about spending even a tiny portion of what you have, I wouldn’t recommend affiliate marketing.

    There’s a saying in the trading world “Scared money is lost money”. The same can be said of affiliate marketing. If you’re using money for your business which you’re terrified of losing, you’re much more likely to lose it.

    On the other hand, if you can afford to spend some money each month on your business, and grow it slowly, your chances of success are far greater. Starting with an income already is really a necessity with an online business. It’s hard building stability in a business on shifting sand.

    When I started affiliate marketing, I didn’t have regular work. As a result, I concentrated on the activities which were free to do. This is a very slow tactic. Although I eventually made progress, it was much slower than the affiliates who use paid marketing and start in employment. It’s not impossible, but very slow.

    Saying that, I also think that if you’ve got time, and little money, then affiliate marketing is a good thing to focus on. You just need to find strategies which match your own specific situation and circumstance.

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    Source by Tim Halloran

    Views: 0

  • How to Generate Small MLM Business Success

    How to Generate Small MLM Business Success

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    Success doesn't come to those who wait, it comes from hard work. There are key steps in a MLM business that one can take to make the work easier. There are no fool proof methods, only experience and experimentation can help in the end. The tools offered here may help some business owners achieve results. But, as with any tool, it can only be used as a general foundation that should be built upon. Even a house needs a little work or remodeling as the family grows or shrinks from like. Don't let one or two failures determine the future of the business. Learn and adapt from the situations. Two main points today include audience targeting and technology implementation will be discussed.

    Get your MLM business audience to engage
    The biggest key to your MLM business success is to get your audience to engage with your marketing. By engaging with your marketing, they are showing interest in the topics that you have researched and developed based on the "prospects" needs. Sounds problematic and it is, but take a look at why you joined the company and you can see a pattern from your steps. People around the world are facing similar issues, take dive into social media and do some research to see what other MLM business owners are talking about. Ask questions, post polls, get feedback before you launch a major campaign.

    Your MLM business will do better if you have done the leg work first. Your chances of success will nearly double if you have done your research and developed material that helps by providing extreme value. Such formats can be presented in a way that is appealing without sacrificing quality of your message. Make sure that you include a call for action at the end of your informational message. This will help guide those who are interested in learning more about your business.

    Using Technology to build MLM business success
    Technology in most aspects can enable you to achieve MLM business success. Every piece of software and hardware may present advantages for your business. There are also limitations to such tools, such as costs and parameters that may not be beneficial for your business. Engage with your audience through these tools, share your messages and go for short term achievements, as you work towards a greater level of independence. Short content that talks to your audience will do better than content that shouts at them.

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    Source by David L. Feinstein

    Views: 0

  • Small Business Owners: Accounting Is for Profit Planning, Not Just Tax Preparation

    Small Business Owners: Accounting Is for Profit Planning, Not Just Tax Preparation

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    One might be led to believe that profit is the main objective in a business but in reality it is the cash flowing in and out of a business which keeps the doors open. The concept of profit is somewhat narrow and only looks at expenses and income at a certain point in time. Cash flow, on the other hand, is more dynamic in the sense that it is concerned with the movement of money in and out of a business. It is concerned with the time at which the movement of the money takes place. Profits do not necessarily coincide with their associated cash inflows and outflows. The net result is that cash receipts often lag cash payments and while profits may be reported, the business may experience a short-term cash shortage. For this reason, it is essential to forecast cash flows as well as project likely profits. In these terms, it is important to know how to convert your accrual profit to your cash flow profit. You need to be able to maintain enough cash on hand to run the business, but not so much as to forfeit possible earnings from other uses.

    Why accounting is needed

    Help you to operate better as a business owner

    1. Make timely decisions

      • Know when to hire a team of employees
      • Know how to price your products
      • Know how to label your expense items
      • Helps you to determine whether to expand or not
      • Helps with operations projected costs
    2. Stop Fraud and Theft

      • Control the biggest problem is internal theft
      • Reconcile your books and inventory control of equipment
    3. Raising Capital (help you to explain financials to stakeholders)

      • Loans
      • Investors

    What are the Best Practices in Accounting for Small Businesses to address your common ‘pain points’?

    1. Hire or consult with CPA or accountant

      1. What is the best way and how often to contact
      2. What experience do you have in my industry?
      3. Identify what is my break-even point?
      4. Can the accountant assess the overall value of my business
      5. Can you help me grow my business with profit planning techniques
      6. How can you help me to prepare for tax season
      7. What are some special considerations for my particular industry?

    To succeed, your company must be profitable. All your business objectives boil down to this one simple fact. But turning a profit is easier said than done. In order to boost your bottom line, you need to know what’s going on financially at all times. You also need to be committed to tracking and understanding your KPIs.

    What are the common Profitability Metrics to Track in Business — key performance indicators (KPI)

    Whether you decide to hire an expert or do it yourself, there are some metrics that you should absolutely need to keep tabs on at all times:

    • Outstanding Accounts Payable: Outstanding accounts payable (A/P) shows the balance of cash you currently owe to your suppliers.
    • Average Cash Burn: Average cash burn is the rate at which your business’ cash balance is going down on average each month over a specified time period. A negative burn is a good sign because it indicates your business is generating cash and growing its cash reserves.
    • Cash Runaway: If your business is operating at a loss, cash runway helps you estimate how many months you can continue before your business exhausts its cash reserves. Similar to your cash burn, a negative runway is a good sign that your business is growing its cash reserves.
    • Gross Margin: Gross margin is a percentage that demonstrates the total revenue of your business after subtracting the costs associated with creating and selling your business’ products. It is a helpful metric to identify how your revenue compares to your costs, allowing you to make changes accordingly.
    • Customer Acquisition Cost: By knowing how much you spend on average to acquire a new customer, you can tell exactly how many customers you need to generate a profit.
    • Customer Lifetime Value: You need to know your LTV so that you can predict your future revenues and estimate the total number of customers you need to grow your profits.
    • Break-Even Point:How much do I need to generate in sales for my company to make a profit?Knowing this number will show you what you need to do to turn a profit (e.g., acquire more customers, increase prices, or lower operating expenses).
    • Net Profit: This is the single most important number you need to know for your business to be a financial success. If you aren’t making a profit, your company isn’t going to survive for long.
    • Total revenues comparison with last year/last month. By tracking and comparing your total revenues over time, you’ll be able to make sound business decisions and set better financial goals.
    • Average revenue per employee. It’s important to know this number so that you can set realistic productivity goals and recognize ways to streamline your business operations.

    The following checklist lays out a recommended timeline to take care of the accounting functions that will keep you attuned to the operations of your business and streamline your tax preparation. The accuracy and timeliness of the numbers entered will affect the key performance indicators that drive business decisions that need to be made, on a daily, monthly and annual basis towards profits.

    Daily Accounting Tasks

    1. Review your daily Cash flow position so you don’t ‘grow broke’.

    Since cash is the fuel for your business, you never want to be running near empty. Start your day by checking how much cash you have on hand.

    Weekly Accounting Tasks

    2. Record Transactions

    Record each transaction (billing customers, receiving cash from customers, paying vendors, etc.) in the proper account daily or weekly, depending on volume. Although recording transactions manually or in Excel sheets is acceptable, it is probably easier to use accounting software like QuickBooks. The benefits and control far outweigh the cost.

    3. Document and File Receipts

    Keep copies of all invoices sent, all cash receipts (cash, check and credit card deposits) and all cash payments (cash, check, credit card statements, etc.).

    Start a vendors file, sorted alphabetically, (Sears under “S”, CVS under “C,”etc.) for easy access. Create a payroll file sorted by payroll date and a bank statement file sorted by month. A common habit is to toss all paper receipts into a box and try to decipher them at tax time, but unless you have a small volume of transactions, it’s better to have separate files for assorted receipts kept organized as they come in. Many accounting software systems let you scan paper receipts and avoid physical files altogether

    4. Review Unpaid Bills from Vendors

    Every business should have an “unpaid vendors” folder. Keep a record of each of your vendors that includes billing dates, amounts due and payment due date. If vendors offer discounts for early payment, you may want to take advantage of that if you have the cash available.

    5. Pay Vendors, Sign Checks

    Track your accounts payable and have funds earmarked to pay your suppliers on time to avoid any late fees and maintain favorable relationships with them. If you are able to extend payment dates to net 60 or net 90, the better. Whether you make payments online or drop a check in the mail, keep copies of invoices sent and received using accounting software.

    6. Prepare and Send Invoices

    Be sure to include payment terms. Most invoices are due within 30 days, noted as “Net 30” at the bottom of your invoice. Without a due date, you will have more trouble forecasting revenue for the month. To make sure you get paid on time, always use an invoice form that contains the right details such as payment terms, itemized charges, and your payment address.

    7. Review Projected Cash Flow

    Managing your cash flow is critical, especially in the first year of your business. Forecasting how much cash you will need in the coming weeks/months will help you reserve enough money to pay bills, including your employees and suppliers. Plus, you can make more informed business decisions about how to spend it.

    All you need is a simple statement showing your current cash position, expected cash receipts during the next week/month and expected cash payments during the next week/month.

    8. Executive Dashboard (weekly review)

    This dashboard gives you a ‘snapshot’ of your operations on a weekly basis.

    It consist of Cash on Hand, Cash burn rate, Account Receivables, Accounts Payable, Items sold, Inventory on Hand, inventory turns, outstanding issues in the business, and gross profit margin, new sales wins, customer losses, customer service performance, on time delivery rate and product quality performance.

    Monthly Accounting Tasks

    9. Balance Your Business Checkbook

    Just as you reconcile your personal checking account, you need to know that your cash business transaction entries are accurate each month and that you are working with the correct cash position. Reconciling your cash makes it easier to discover and correct any errors or omissions-by you or by the bank-in time to correct them.

    10. Review Past-Due (“Aged”) Receivables

    Be sure to include an “aging” column to separate “open invoices” with the number of days a bill is past due. This gives you a quick view of outstanding customer payments. The beginning of the month is a good time to send out overdue reminder statements to customers, clients and anyone else who owes you money.

    At the end of your fiscal year, you will be looking at this account again to determine what receivables you will need to send to collections or write off for a deduction

    11. Analyze Inventory Status

    If you have inventory, set aside time to reorder products that sell quickly and identify others that are moving slowly and may have to be marked down or, ultimately, written off. By checking regularly (and comparing to prior months’ numbers), it’s easier to make adjustments so you are neither short nor overloaded.

    12. Process or Review Payroll and Approve Tax Payments

    While you have an established schedule to pay your employees (usually semi-monthly), you need to meet payroll tax requirements based on federal, state and local laws at different times, so be sure to withhold, report and deposit the applicable income tax, social security, Medicare and disability taxes to the appropriate agencies on the required dates.

    Review the payroll summary before payments are disbursed to avoid having to make corrections during the next payroll period. A payroll service provider can do all this to save you time and ensure accuracy at a reasonable cost.

    13. Review Actual Profit and Loss vs. Budget and vs. Prior Years

    Each month, take the time to review your budgeted expenses and compare them to what you have actually spent. Are you spending above or below budget? Discuss the variances and take action as needed

    Your profit and loss statement (also known as an income statement), both for the current month and year to date, tells you how much you earned and how much you spent. Measure it against your budget every month (or quarter). Comparing your actual numbers to your planned numbers highlights where you may be spending too much or not enough, so that you can make changes.

    If you have not prepared a budget, compare your current year-to-date P&L with the same prior-period year-to-date P&L to identify variances and make adjustments.

    14. Review Month-End Balance Sheet vs. Prior Period

    By comparing your balance sheet at one date-June 30, 2015, for example-to a balance sheet from an earlier date (December 31, 2014), you get a picture of how you are managing assets and liabilities. The key is to look for what is significantly up and/or down and understand why. For example, if your accounts receivable are up, is it due to increased recent sales or because of slower payments from customers?

    Quarterly Accounting Tasks

    15. Prepare/Review Revised Annual P&L Estimate

    It’s time to evaluate how much money you are actually making, whether your net assets are going up or down, the difference between revenues and expenses, what caused those changes, how you are spending profits, as well as identifying trouble spots, and making adjustments to improve sales and margins.

    16. Review Quarterly Payroll Reports and Make Payments

    You have been reviewing your semi-monthly payroll reports. However, the IRS and most states require quarterly payroll reports and any remaining quarterly payments. Again, it’s best if your payroll service provider completes these reports and files them. Your job is to review to make sure they appear reasonable.

    17. Review Sales Tax and Make Quarterly Payments

    If your company operates in a state that requires sales tax, make sure you comply to avoid serious penalties. The U.S. Small Business Administration (SBA) can help you determine your state tax obligations.

    18. Compute Estimated Income Tax and Make Payment

    The IRS and states that have income taxes require you to pay estimated income taxes. Review your year-to-date P&L to see if you owe any estimated taxes for that quarter. Your tax accountant can assist if necessary.

    Annual Accounting Tasks

    19. Review Past-Due Receivables

    Now it’s time to check significant past due receivables and decide whether you think customers will eventually pay, whether to send past due bills to a collection agency or whether to write them off for a deduction.

    20. Review Your Inventory

    Review your current inventory to determine the value of items not sold. Any write-down of inventory translates to a deduction on your year-end taxes. If you do not write down unsellable inventory, you are overstating your inventory balance and paying additional taxes that you don’t owe.

    21. Fill out IRS Forms W-2 and 1099-MISC

    The IRS has a January 31 deadline that requires you to report the annual earnings of your full-time employees (W-2s) and most independent contractors (1099s). This deadline includes mailing copies of the tax forms to the people who worked for you. Note: A 1099 form is not required for any contractors who earned less than $600. Consider saving time and avoiding errors with an e-filing service.

    22. Review full-year financial reports for tax reporting

    • Get organized

      • Collect and store important documents (use apps and calendars for help)

        • Create email folders to store bank statement and receipts
        • Store contracts and agreements
        • Track miles and vehicle expenses
        • Store all required documents for your business type.

      • Tax Preparation

        • Tax preparation is a historical view and not a profit planning event
        • Capture all relevant events
        • Identify all deduction categories
        • Capture all meals

          • Meetings —-whatever was discussed/calendar

            • Try not to go over industry average industry cost for meals.

    At tax time, carefully review your company’s full-year financial reports before giving them to your accountant. Before you sign your return, be sure to review it for accuracy based on your full-year financial reports. Remember if IRS audits due to underpayment, they will deal with you not your accountant for any additional taxes, penalty and interest.

    If you don’t have the bandwidth to do all this yourself, a great strategy is to partner with a monthly accounting service. Outsourcing your accounting to an expert will simplify your life and give you more time to focus on running your business operations.

    A monthly accountant will provide you with a profit and loss sheet, balance statement, and accurate account reconciliation every month, ensuring that you have the financial information you need to make the best choices for your company.

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    Source by Vinson Primas

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  • Health Impact of Consuming Alcohol at Different Ages

    Health Impact of Consuming Alcohol at Different Ages

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    After analyzing the health implications of alcohol consumption on varied age groups a recently conducted study concluded that adults in the age group of 50 and above may see less severe health consequences compared to adults below the same age group. The objective of the study was neither to justify nor glorify drinking, but to study the impact of drinking on various ages. The fact still remains that people who drink heavily are susceptible to a variety of serious short- and long-term health issues.

    Some of the common health problems pertaining to heavy alcohol consumption include liver and heart ailments, cancers, and damage to the nervous system and brain. From time to time, various health and wellness articles have highlighted the fact that if an individual drank in moderation, it can have certain health benefits. To corroborate this fact, several studies have suggested that drinking alcohol within a medically permissible limit may have a positive bearing on an individual's health. For instance, one of the studies revealed that moderate to light drinking can bring down the mortality rate caused due to cardiovascular ailments.

    Having said that, while these studies have been widely read and received well by people, not all researchers stand by it and the debate still continues on the same.

    A fresh perspective

    Dr. Timothy Naimi of the Boston Medical Center in Massachusetts carried out this study, adding fuel to the ongoing debate on the health impacts of consuming alcohol. Dr. Naimi and his group of researchers analyzed the methodology that was utilized in the previous studies and found that the manner in which the previous researchers measured the impact of alcohol on health may be flawed. The researchers highlighted the fact that the previous studies were based on more general observations and they usually enrolled participants over the age of 50. Usually, the deaths attributed to alcohol consumption occurred within the age group of 20 to 49. Simply put, "one cannot include dead people in a cohort study, "said Dr. Niami.

    The team highlighted that around 40 percent of alcohol-related deaths took place before the age of 50. This made it quite obvious that the earlier researchers did not take into consideration these people and may have thus underestimated the real risks pertaining to alcohol consumption. Incidentally, Dr. Naimi was one of the first researchers to raise the concern about this bias in terms of participant age group and had published his findings in the journal Addiction in 2017.

    Therefore, Dr. Naimi reinvestigated the matter and reanalyzed the data using the Alcohol-Related Disease Impact Application (ARDIA) software, maintained by the Centers for Disease Control and Prevention (CDC). The ARDIA is a reliable application that offered state and national estimates of alcohol-related health implications including potential years of life lost (PYLL) and deaths.

    Influence of age factor

    According to the study, the level of alcohol-related risk pertaining to an individual was largely influenced by the age factor. The data analysis revealed that around 35.8 percent of deaths caused due to alcohol consumption took place in the age group of 20 to 49. On the other hand, a mere 4.5 percent of fatalities were averted due to consumption of alcohol in this age group.

    However, when the researchers looked at individuals in the age group of 65 and above, the statistics were slightly different. In this group, around 35 percent alcohol-related deaths were recorded, but it also depicted a whopping 80 percent of deaths averted by alcohol.

    However, as stated earlier, there is still an ongoing debate regarding the impact of consuming alcohol in varied age groups.

    Seeking help for alcoholism

    Irrespective of gender, age, or social standing, anyone can be affected by alcoholism. One of the stepping stones for effective recovery from alcohol addiction is detoxification. The detoxification process helps purge all toxins accumulated in the body owing to years of alcohol consumption and prepares the body and the mind for the ensuing treatment.

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    Source by Susan Navarez

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