Tag: Powerful

  • How to Select the Right Marketing Strategy for Your Business

    How to Select the Right Marketing Strategy for Your Business

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    I’ve probably had more conversations about this topic with clients than any other: What marketing strategies should I use to market my professional services?

    These days, there are more options to market yourself than ever before. And you may have a tendency to look for something quick and easy that will generate a never-ending stream of new prospective clients.

    I wish that solution existed. Some of the newer methods of marketing, such as YouTube videos, are very powerful, but extremely difficult for the average person to pull off successfully.

    Over the years, I’ve had tremendous success with three primary marketing activities. And I’ve also helped a whole lot of clients implement these strategies successfully as well. Nevertheless, for all of them it can take a tremendous amount of time and energy to get consistent results.

    Here are the pros and cons of each strategy and my overall recommendations about how to integrate each one into your overall marketing plan.

    Networking and Direct Outreach

    This strategy about building relationships with others in your field who can connect you to prospective clients. This means having conversations, attending meetings (individually or in groups), and doing follow-up. Sometimes it means reaching out directly to those in your network (including LinkedIn), being proactive, and exploring possibilities for projects.

    Pros: Networking is the most concentrated, focused, personal kind of marketing. And if you do it well and consistently it can be extremely effective in building strong relationships and trust with your business associates and prospects.

    Cons: The downside of networking is that it can drain your energy. This is a particular issue for introverts like me. And networking only enables you to reach a limited number of people.

    Recommendation: Start marketing your professional services by meeting as many people as you possibly can – face to face. Join organizations and associations and then learn how to use LinkedIn to connect with new prospects.

    Speaking (Live and Webinars)

    If you want to gain a reputation as an expert, nothing is better than speaking. And it combines the best of networking and writing, in that you are connecting with people directly and also sharing your valuable expertise.

    Pros: Speaking can quickly establish you as an expert. And you can immediately follow up with those in your audience.

    Cons: The downside of speaking is that, for many people, it comes with a high fear factor, therefore a lot of people avoid it.

    Recommendation: As your network expands, start to find audiences to present your ideas through professional associations, chambers of commerce, and other groups both offline and online. Learn the skills of giving a great presentation and of following up with your audience members.

    Writing

    Publishing articles and books have always been a good way to market professional services. It establishes your credibility. And with the expansion of various platforms on the Internet, such as Medium, and tools such as WordPress, it’s easier than ever to put your ideas out there.

    Pros: There is no better way to get your ideas out into the world and in front of a large number of people quickly and at virtually no cost.

    Cons: The downside of writing is the sheer volume of online material. There are so many articles published online these days and sent out by email that it can be hard to break through. And yes, writing is a lot of work and takes lots of time.

    Recommendations: You should publish an online newsletter and blog as soon as possible. Work at growing your list and you’ll expand both your reach and credibility. Note that this can take years, so you need to be patient.

    This is the fifth of five articles about the 5 Pillars of Marketing, my marketing model that helps get your marketing on track. 5 Pillars article here.

    Social Media (supplemental strategy)

    For independent professionals, social media is a fast and easy way to communicate about what you’re up to in your business. It’s worth the time to set up LinkedIn, Facebook and Twitter accounts.

    Pros: It’s easy to set up social media accounts and start posting and linking almost immediately.

    Cons: It can take a long time to gain traction that results in any new business. And it can also eat up a huge amount of time.

    Recommendation: Think of social media as a supplement to networking, speaking, and writing. It can increase your visibility and credibility among those you already know.

    All of these marketing strategies take time to master and don’t yield immediate results, but in my experience, the time and effort you put into them will reward your investment many times over.

    Perhaps the biggest mistake you can make in marketing your professional services is implementing these activities randomly and superficially. For success, you need to do all of them regularly and frequently. And for that you need a solid, step-by-step plan.

    Cheers, Robert

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    Source by Robert Middleton

    Views: 1

  • Relationship Secrets – How to Stay Happy

    Relationship Secrets – How to Stay Happy

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    You found that someone special. You know you want to spend the rest of your life with that one person. You know that being able to spend the rest of your life together is your idea of bliss. But we all know there are no guarantees in life. So, how can you make sure you both stay happy, each with the other? What are the secrets to staying happy and content in your relationship? This article provides five relationship secrets to keeping your relationship amazing.

    Relationship Secret #1: Quality Couple Time

    One of the greatest secrets in keeping a relationship healthy and strong is to spend quality time together, doing the things you both love together. That might mean a quiet evening at home. It might mean going ballroom dancing. It might mean dinner and a movie. The more quality time you have together, the more warm loving memories you co-create. The more warm loving memories you both share, the stronger your relationship will be.

    Relationship Secret #2: Communicate Openly with Genuine Concern, Each for the Other

    Perhaps the most important relationship secret is the imperative for both members of a couple to dialogue openly with one another, each with a genuine concern for the feelings, wishes, needs and desires of the other. You may not always agree with each other, but when you dialogue with a genuine concern for one another, you will always find that mutually agreeable way forward. And, in so doing, you will both co-create a strong foundation for a lifetime of happiness together.

    Relationship Secret #3: Keep Your Partner ‘Safe’

    An extension of the second relationship secret, is to keep your partner ‘safe’. This means that when you are both with family and friends, you take a united stand with your life partner. Similarly, if they are going through a difficult situation, you let your partner know that you will always be there for them. It might be as simple as giving them a hug and standing right beside them if/when they have to face a previous partner.

    Relationship Secret #4: Make Each Other Your GO TO Person

    This relationship secret builds on the second and third ones. When you create an environment of open dialogue, and you both feel ‘safe’, you will become each other’s GO TO person when there are personal or professional problems to address. Each time you seek each other’s help with a problem, you strengthen your coupledom bond even further. On the receiving side of the equation, you feel your partner’s love. On the giving side of the equation, you experience the joy in being able to help your partner through a tough problem.

    Relationship Secret #5: Do Things Just Because Your Partner Will Love It

    Finally, you will make your life partner’s day when you do things for them, simply because you know how much your partner will love it. You can be really creative in finding more ways to put a delighted smile on your partner’s face.

    And when you do things because you know how much your partner will love it, you may be delighted to find that your life partner will spontaneously do something special for you too. This is not a case of quid pro quo. Instead, it is a matter of doing something special for your partner because you enjoy seeing the delighted smile on your partner’s face. In turn, your partner will want to do something equally special to see the delighted smile on your face.

    These five secrets are very powerful. And yet, they are just the beginning. The longer you have been part of a couple, the more skilled you both become in nurturing one another’s happiness. So, start with these five secrets, be creative and go from there. Your relationship will be better for it.

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    Source by Dr. Rachel Abramson, Ph.D

    Views: 0

  • Selecting the Character's Emotion

    Selecting the Character's Emotion

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    The last article covered the process used in selecting and portraying the character's objective. Many of the same principles also apply to the selection of the emotions. As with the objective, the ability to choose and convey strong emotions is a valuable tool for the actor. Many performances work mainly because of the powerful emotional portrayals.

    In a dramatic sense, what are emotions and how do they affect the audience? Emotions, together with intentions and obstacles, are the forces that move the characters through the story. They are feelings so powerful that they can change the character's life or destroy it. And by destroy, I mean decimate one's inner powers, beliefs, even one's life. For the actor, such feelings must be larger than life. They must also be readable to stir and lead the audience in the desired story direction.

    Emotions affect the audience in many ways. Most important is the empathy they create causing the audience to care about certain characters and follow their struggles. They likewise, create a for or against polarity for each main character as the audience observes, evaluates, judges, and even takes sides. As part of the behavior, emotions create deeper awareness of the character, often justifying their actions. In addition, emotions can change the audience perspective and the way they feel or think about a given issue. They are instrumental in leading the audience in the desired story direction

    Like the intention, the emotion can intensify the conflict within or between characters. It can likewise, establish sympathetic or antagonistic roles, ones that make the audience root for the hero and boo the villain.

    In choosing the emotion, the guidelines are similar to those used in selecting the objective. First read and study the entire play. Look for clues in the dialogue, the action, the stage directions, and in the resolution of the story. Select choices that result in the story line making sense.

    Like the intent of the character, the emotion is derived from the character's viewpoint, what the character knows and feels up to that point in the story.

    No one lives in a realistic world. We occupy a space of our own creation – bits and pieces of actuality mixed together with our internal perceptions, our hopes, our fears, our memories, and our anticipations. This "reality" we live in – half fact, half fantasy – is as much the product of our emotions as our rationality. Thus, in any given situation, what might be an acceptable intention and emotion for one character might be a contradiction for another character. Knowing the character's goals, flaws, and inclinations in context of the total story will aid in determining these choices.

    Next, we need to answer the question, does the character's emotion assist the intention or does the emotion create an obstacle? Placing the objective, what the character wants, in conflict with what he or she feels will likely shift the focus of the scene to the character with the greater internal struggle.

    Let's use the example where a man is at a dance and sees the women of his dreams sitting alone. His intention might be: To get to know her. But his emotion, fear of being rejected, would be in conflict with his intention. Thus the focus of the scene would be primarily on his internal struggle and the purpose of the scene might be to show the man overcoming his fear.

    But let's say her intention, to marry rich, is assisted by the emotion, ambition. And the scene resolves when the women walks away when she discovers the man is dirt poor. If his initial emotion of fear were replaced by desire and his intention remained to get to know her then the focus of the scene would center more on the relationship and the impending discovery. The purpose of the scene could be to introduce his major obstacle in the story, the women, along with his over all goal: To win her love.

    The initial choices for each character might look like this:

    MAN

    Objective: To get to know her

    Emotion: Fear / Desire

    WOMAN

    Objective: To marry rich

    Emotion: Ambition

    The above choices set up confrontations, the inner doubts of the man, and then, his desire for her is countered by the revelation that he's not rich enough for her. After the woman learns this, her emotion changes to contempt for the man and she walks away. The characters' choices would now change to:

    MAN

    Objective: To win her love

    Emotion: Determination

    WOMAN

    Objective: To marry rich

    Emotion: Contempt (for the man)

    These choices place the focus of the scene on the major conflict that is resolved later in the story when he wins her love. It, likewise, centers on what's important, the relationship.

    As with the intention of the characters, the emotion need not follow the logic of the dialogue and action. Modern plays and movies do not always express the thoughts and emotions of the characters clearly, nakedly, up front. Today, we have to play the duality of people; playing what they appear to want against what they really want. And sometimes the two may have no connection what so ever.

    In modern plays, every character has two behaviors. What is really going on and what they are willing to show to the world? So many emotions, to be played properly, need to be partially masked or repressed.

    Using the man and woman from our earlier example, let's set up a scene later in the story, one that demonstrates the duality of the characters and uses of partially masked or repressed emotions. At a shopping mall, they meet by chance and their dialogue is mainly small talk. The scene ends with each alluding to errands undone. The only hint about what is really going on is found in the following script action lines:

    He rarely looks directly at her.

    They shake hands, each holding on longer than necessary, and then each goes their way.

    In view of the story's final outcome, this is likely a scene where her objective, to marry rich, is weakening, and that she has some attraction for the man. Based on how their first meeting resolved, their selections might be as follows:

    MAN

    Objective: To not upset her / To win her love

    Emotion: Desire / Determination

    WOMAN

    Objective: To show him I don't care / To make him want me

    Emotion: Determination / Curiosity

    This would be a scene where the characters are not open with each other, yet the audience (or camera) is aware of the inner conflicts and what's really happening. The behavior could best be reflected through masked and / or repressed emotions.

    If the man were to play his emotion of desire openly, he would surely upset her. So he has to repress it or use a mask technique and unleash his desire when she is not looking at him. The woman is determined to show the man she doesn't care about him, but now he appears to have no desire for her. From her point of view, something has come to change the relationship and as a result, she alters both her objective and emotion.

    His apparent disinterest makes her curious and her objective in now: To make him want me, like all men do. Her actions might be to get his attention, to entice him. But the problem is, he's not looking at her. How can she obtain what she wants? She uses the lingering handshake.

    You can see where these choices create conflict both within and between the characters. They also create subtle shifts in behavior that move the story forward. Interest in the relationship is likewise increased because the audience is aware of something the characters are not. And as the scene ends, the audience has a pressing question: "What will happen the next time they meet?"

    The foregoing example demonstrates one answer to the character's choices. These are, by no means, the best or only selections. In fact, the type of actor you are is also a consideration. If you were Jack Nicholson, your emotions might be different than if Arnold Schwarzenegger were he playing the same role. Each actor brings to the scene his or her own perspective and emotional latitudes. Furthermore, a scene played as a comedy versus one being played as a drama might result in different sets of emotions for the characters.

    Here are some other factors that should be considered: Who are you in the story? What is the situation, and what is the relationship? For instance, if you were playing a love scene as a character that had little experience with the opposite sex, your emotion might be fear (fear of the unknown) rather than the expected desire or lust.

    Now change the situation to your having a good dinner with your loving spouse. Your emotion would change to maybe contentment or joy. Now change the relationship to your having dinner with an important client. Your emotion might range from apprehension to ambition to greed. Who you are, the relationships, and the situation, all have a bearing on the emotion selected.

    How many emotions can you use in a scene and how long do you play an emotion? As a general rule, work with only one dominant emotion in a scene – until something occurs to change it. These occurrences could be a change in the relationship, the situation, who you are, new information, overcoming obstacles, new obstacles, and succeeding or failing at one's intention. Any one of these events could have enough impact to motivate a change.

    Most scenes have one dominant emotion running through them and while the actor may use subtle shadings of other emotions, that one feeling prevails – until something occurs to change it. If the actor were to change the emotion at each minor occurrence, the audience would question the character's integrity and loyalty to the cause for which he is fighting.

    Too many changes cause the character to lose part of his identity. We become uncertain about who he is, what he's attempted in the past, or what he's after now. Credible characters are made up of consistent behavioral patterns. By that I mean, what has happened before will likely happen again should the same situation occur. There will, of course, be a few surprises, but for the most part, certain emotions will dominate each character's behavior as he or she progresses through the story.

    So when you research and study the entire play, you will likely find certain emotions and emotional patterns repeated to reinforce the identity and commitment of the character. For instance, the repeated pattern of mischief – embarrassment – fear might be the dominant emotions for a small overly rambunctious boy. A young executive struggling with business ethics might have an emotion pattern of ambition – determination – greed – guilt. A woman in jeopardy might follow a curiosity-suspicion – fear – terror progression.

    As you can see, certain emotions and their progressions make up a portion of the character. Also look for surprises where the emotion swings 180 degrees, ie, contentment to fear, desire to contempt, revenge to compassion.

    When working on a play or scene, write down in the margin of the script your choices in objectives and emotions, where the changes occur, and the motivation for making the change. Beginning actors tend to be non-committal while experienced actors, however, take dramatic risks and commit themselves to their choices. By writing them down, you've made a major step to that commitment.

    To aid in selecting the emotion, I've compiled discussions of root emotions , the primary forces in most scenes. These discussions explore the physical sensations, sources, forms, and dynamics of the most common root emotions. They will serve as a guide in stretching the clarity, strength, and polarity of your emotional repertoire.

    This article has covered the basic skills used in the selection of dramatic emotions. Use these skills as tools to nurture and release the character's true feelings, to foster the isolation and control of emotional behaviors, and to achieve the desired strength (story importance), clarity (audience knowing / feeling it) and polarity (protagonist-antagonist orientations ).

    Implementation of your selections is addressed in another article. This article will cover the various methods used to generate credible emotions.

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    Source by Erik Sean McGiven

    Views: 0

  • How to Kick Start Your Day With Healthy Habits

    How to Kick Start Your Day With Healthy Habits

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    An integral part of human behaviour is that knowingly or unknowingly, we operate our system under habits. These habits are an intrinsic part of our daily existence. So, when you make a conscious effort to start your day with healthy habits, you are actually in a process to make our life more meaningful, nourishing and active. Nutritionists advocate making these healthy habits a part of your everyday ritual and seeing you transform your life for a better future. Here is a list of a few healthy habits to kick-start your day.

    Get Up Early-

    Make a powerful habit of getting up early in the morning as there is something magical about the morning hours. Steer away from the practice of snoozing your alarm clock every time it starts ringing. Waking up early is an important habit which can set the tempo for your entire day. Once you make a dedicated effort to accomplish this goal, you would realise how much extra work you can fulfil with the extra time found in the morning.

    Meditate-

    Once you have learned to wake up early in the morning, now you should focus on some concentration building ideas to set your intention for the day. Performing meditation for 10-15 minutes can be good practice to train your mind and emotions. It teaches to react positively to challenges which you may experience during the day.

    Meditation also gives you a bright idea of how to go ahead with the day. When you breathe deeply during meditation, you let all your worries leave you far behind and experience inner peace. The silence of meditation has a remarkable effect on your mind and soul.

    Hydrate Yourself-

    Top and famous nutritionists also suggest beginning the day with a glass of water with honey as it helps you to rehydrate your body. Since you have woken up after long hours of sleep, your body may experience dehydration early in the morning. Drinking a glass of lemon water also cleanses your system and removes the toxins from your digestive tract. Moreover, lemon is an excellent source of vitamin C; it helps to combat obesity and freshen breath.

    Exercise-

    A workout session in the morning helps you to stay fit and active throughout the day. You can opt for yoga, brisk walk, cycling, a quick set of sit-ups and push-ups, jogging or swimming. It also keeps you safe from many deadly lifestyle diseases like diabetes, hypertension, heart ailments and obesity. You may take the help of a trainer to decide the right type of exercises keeping in mind your body structure and other health condition. Exercises improve the oxygen and nutrient level in your blood and energise your mind and body.

    Have a Healthy Breakfast-

    Breakfast is the most significant meal of the day. Since you eat the breakfast after long hours of sleeping, try to make it nutrient-rich and healthy. You can opt for eggs, sprouted beans, brown bread, baked beans, whole wheat chapatis, and fresh fruit juice. Top Nutritionists recommend never skipping your breakfast as you may end up with a craving for junk food which only provides you with empty calories.

    So, these were, in brief, 5 healthy habits to kick-start your day.

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    Source by Abhilash Tyagi

    Views: 0

  • Oxygen Therapy – Is This a Cure For Herpes?

    Oxygen Therapy – Is This a Cure For Herpes?

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    Since anaerobic viruses cannot survive in an oxygen rich cellular environment, one would think that the herpes simplex virus could be eliminated via oxygen therapy.

    Unfortunately this is not so easy, and here’s why:

    • The primary function of the lungs is to oxygenate red blood cells.
    • Inhaled oxygen is taken up by red cell hemoglobin, thereby boosting the oxygen content of arterial blood to 98%.
    • While circulating, arterial blood gives up about 25% of its oxygen when passing through bodily tissue.
    • A tiny proportion of these oxygen atoms actually penetrate down to cellular level where the herpes virus replicates – the balance is used for waste disposal and tissue repair.
    • As a result, the hemoglobin of venous blood leaving the tissues is oxygen-poor. If extra oxygen is infused by other means such as high-pressure hyperbaric oxygen therapy or via oral supplements, it bypasses bodily tissue and is absorbed directly into venous blood.

    This means that when venous blood arrives back at the lungs, it carries more oxygen than it usually does. Once the oxygen level in the red cell hemoglobin reaches 98% during lung function, the excess oxygen is simply exhaled back into the atmosphere.

    This makes it impossible for extra infusion to increase the amount of oxygen carried to the tissues at cellular level.

    How Can We Increase The Oxygen Content of Human Cells?

    • Since oxygen depletion at cellular level is exacerbated under acidic conditions, a practical way of boosting cellular oxygen is to alkalize the body.
    • Alternatively, a means of improving cellular oxygen absorption must be developed.

    A motivated homeopathic researcher and herpes victim may have found a way of doing just that.

    I recently came across her e-book via twitter. I also noticed that news of a possible herpes cure was beginning to gain media attention.

    However, knowing the obstacles facing researchers attempting to cure herpes by oxygenating human cells, I almost passed the book by. Nevertheless, because I am obligated to bring relevant information to my website visitors, I downloaded the book.

    Here’s what I found out:

    Apparently the author has discovered a way to use a common substance to efficiently boost the transference of oxygenated atoms from the bloodstream into human cells.

    In her book she says:

    “The only reason why the medical industry and the pharmaceutical companies haven’t embraced this powerful solution for preventing and curing disease is because there is no financial incentive to do so. The reason? They cannot patent natural substances or homeopathic remedies.”

    The e-book starts out by covering herpes basics. The author then gets down to the business of oxygen therapy.

    She tells us how oxygen therapy research earned a Nobel Prize for an early 20th century scientist and that oxygen therapy is practiced to this day in some modern medical offices.

    And then she drops the bombshell.

    Effective oxygen therapy has been proved to work with the help of a common household substance. Furthermore, this substance can be obtained easily via pharmacies or over the Internet.

    After reading the publication and checking out some testimonials, I’ve come to the conclusion that this may well be the answer many herpes sufferers are looking for…

    That is, if her claims prove to be true.

    Should you read the book?

    Well, that’s up to you. However, since there’s no obligation to buy, I believe the preliminary information is certainly worth a closer look.

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    Source by Ian R Kelly

    Views: 0

  • 3 Ways to Inexpensively Up-Level Your Style Statement

    3 Ways to Inexpensively Up-Level Your Style Statement

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    You shouldn’t let fashion overwhelm you. Style is about you expressing your uniqueness through what you wear. Your style should reflect who you are on the inside, and that is a confident, bold, and fierce woman. And it is critical that how you feel on the inside and how you look on the outside are balanced. So that means you should look good and feel good.

    The world of fashion is a fun and exciting place. And it has room for you to be able to fully express yourself. And there are some things you can do to incorporate being more stylish into your life, inexpensively. But before you read the tips, it is important that you don’t compare yourself to other women and what they are wearing. That mindset is critical. Wear what works for you. Remember there are no perfect women so don’t strive for perfection. Trying to achieve perfection will just make you feel inferior and frustrated. Nobody is the same and neither is their fashion sense.

    1. Add a colorful scarf:

    Adding a colorful scarf can make your outfit look trendy and stylish. There are many different colors of scarves and styles available. Scarves are very fashionable when integrated correctly. And the right scarf can do wonders for your outfit.

    2. Accessories:

    Accessories can also be an inexpensive way to make your outfit pop. Accessories such as jewelry, purses, hair accessories, shoes, belts and sunglasses can make you stand out in a crowd. When adding accessories it is important that you choose accessories that complement your outfit, and not clash with your outfit. And never underestimate the power of accessories when it comes to making a powerful fashion statement.

    3.Closet Check:

    Do a closet check by going through your closet and mixing up your fashion choices. Think of integrating outfits in a way that you usually wouldn’t. For example, instead of wearing your animal print shirt with blue jeans, maybe you could consider wearing it under your jacket with a pair of dress pants. You may have more outfits to choose from than you think.

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    Source by Dr. Shauntel Peak-Jimenez, Ph.D

    Views: 0

  • Stuffed Emotions Don't Die – They Multiply!

    Stuffed Emotions Don't Die – They Multiply!

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    As I work with clients on a daily basis, I am often amazed at how much fear is involved in showing emotion. Granted some people go the other way and completely out of control with their emotions. However, numerous others are entirely out of touch with how they feel. You can tell a person is in this situation because when you ask them the typical therapist question, "And how did that make you feel?" there will be a long pause. Uhhh …. ummmmm … truly the thought of putting emotion to an event is almost impossible for them.

    This process can be very frustrating when a person's spouse tends to be very in-tune with their emotions. They know exactly how they feel at all times. When an inquiry into what their partner is feeling brings a blank stare, there can be a complete break-down of communication. My common answer to help the aggravated partner understand what's happening inside their loved one's heart is, "when he / she tells you they don't know how they feel they are telling the truth. They truly don't know how they feel."

    Typically, a person who stuffs will respond to any situation requiring emotions in one or two ways. They will give you the one emotion that our culture allows us to show: anger. However, anger is not the real emotion they are feeling. It is just the emotion that we are allowed to express openly. Anger is really about hurt, unmet expectations or other pain. If a stuffer doesn't show you openly expressed anger, they will just push the anger down inside and do what they do so well … stuff it!

    The problem is that stuffing doesn't stop the emotion. Stuffed emotions don't get buried. Truly, stuffed emotions multiply. They become stronger and more powerful. Stuffing emotions over the long haul will eventually cause your body to break down. You can only carry so much emotion on the inside. Pretty soon your internal systems will start responding to the heavy load you are forcing them to carry.

    If you are a stuffer, please know that this information is coming your way via divine providence. It is time to step back and start finding new ways to identify and process your emotions. Emotions don't have to be scary when you learn better ways to get in touch with them. Emotions are just like the light on the dashboard of the car. They serve the purpose of letting you know that "something under the hood" needs looked at. You can take out the fuse so the light doesn't go on, but that doesn't stop the damage to the inside that could possibly happen if you drive on down the road ignoring the warning signal.

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    Source by Trudy Johnson

    Views: 0

  • Why You Have Failed in MLM Marketing Success

    Why You Have Failed in MLM Marketing Success

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    So, you have failed in MLM marketing success. It's a bit cruel to point that out, but nevertheless, facts are facts. You may wonder how you have failed. You may be making your goals and building a replication machine but you have failed. You may not have realized that you have failed. So, the bitter truth is out there and here is how you failed. You chose a bad leadership style that focused on you and not the prospects. Now what can you do? Don't fret changing one style and focus is a challenge but it can be done and here are some guiding steps.

    Changing mindset to serving from being served

    One of the biggest errors for MLM marketing success is having the "I want to be served" attitude. The world doesn't owe you anything. To combat the problematic marketers many companies have switched to "let us serve" attitude and it works. Not only does it cleanse the soul from bad residue, it allows the marketer to define clear and realistic business goals that focus on helping. It allows one to critically think about their ethics and operation in an honest and transparent way.

    Many of us don't like dealing with telemarketers at dinner time, but how many of you are using the same techniques as they are. To open the door for MLM marketing success, we should not interrupt but engage with content that is focused on helping our prospects. Even if it means never seeing a penny from them. That may be frustrating for many of you but money is only one tiny part for success here. Brand loyalists are worth their weight in gold. These fans are powerful resources that could become teammates in the future. It is wise not to lose hope and give up after 3 minutes of failure or so. Treat each relationship like it's the only one you will ever have and see what happens.

    The technical side to your MLM marketing success

    Once you've changed your style and move into the serve first, you can then look into the technical aspect to the marketing. Does your content reek of overly promotional material? Good content does not talk about you. It helps answer problems or provide detailed insight. Are you publishing on a regular schedule or are you over publishing? It's great that you share quotes but where is the practical hands on advice that you could share.

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    Source by David L. Feinstein

    Views: 1

  • Fractures & Sprains – When There Is No Doctor

    Fractures & Sprains – When There Is No Doctor

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    Oops it could happen anytime, anywhere, without advance warning, even to the fit, the active, and the healthy. A slip or a fall and – ouch – you’re landed (sometimes literally), with a fracture or a sprain. An expert orthopaedic surgeon outlines emergency procedures to help a victim until he can be got to a doctor.

    The basic mistake that people make in the handling of fractures and sprains is that both are given the wrong kind of importance. Sprains tend to be treated as a minor disability that time and home remedies will heal; fractures, on the other hand, generally result in the pressing of all panic buttons. Both approaches are faulty.

    “A neglected sprain could result in permanent instability of the joints which may require a major operation later,” warns orthopaedic surgeon. A sprain occurs when soft tissues such as ligaments, joint capsules, muscles and tendons are stretched beyond their limit, mainly as a result of lifting heavy weights, exercising in fits and starts or playing a strenuous game like badminton after a long interval.

    On the other hand, people over-play fractures. Because of the immediate and often unbearable pain they generate they are looked upon as a dire emergency and it is believed that if urgent treatment is not given, it will result in the permanent disability or loss of the limb. So, in sheer panic, the patient is rushed to the nearest doctor who, if inexperienced or incapable or plain mercenary, may perform an unnecessary operation “because it could develop into gangrene.” A corollary myth is that all fractures require surgery when in fact most fractures can be treated without an operation.

    When is it a fracture and when is it a sprain?

    When a person suffers a fracture, i.e. a break in the bone, he experiences a shooting pain, and the affected limb is incapacitated. In a sprain, the pain may not be so powerful. The exception is a spinal column sprain which could cause severe pain and result in a stiff back.

    In children, it’s usually the elbow and legs that suffer fractures whereas in adults, it’s the thigh, hip and spinal column. The parts most likely to suffer a sprain are the ankles (especially in women who wear high-heeled shoes), wrists, lower back and the neck.

    Don’t…

    “Till a definite diagnosis is made by a good orthopaedist, don’t give in to the temptation of resorting to a home remedy such as using a turmeric powder pack, it may only worsen the condition,” advises orthopaedic surgeon.

    And do’s…

    Both, sprains and fractures are best treated by lightly pressing an ice pack on the area to reduce the swelling and/or bleeding. Next, tie a firm bandage on the affected part, preferably reinforcing it with a handy splint like a foot-rule or a wad of newspapers or cardboard. The victim should be reassured and kept calm and made to rest while arrangements are made to take him to the doctor. Pain-killers may be given.

    However, if the accident occurs on the road or playground, the victim should be lifted by four to six persons, their bodies serving as cushions as far as possible and made to rest nearby. If the upper limbs or neck is injured, the victim can be helped to walk to a cab or other available transport. However, if it is the legs that are injured, he should be either carried or placed on a stretcher, if it’s available, all the time making sure he does not exert pressure on the affected limb.

    A child is less tolerant of pain and his agitated parents could alarm him further. Calmly reassure him with a drink until he can be got to medical attention. Tincture of iodine, or an antiseptic ointment or lotion could be used in case of an abrasion or cut.

    Any upper limb injury should be put in a sling (available at the chemist or you can make one at home).

    Making a sling

    A square metre of cloth (in an emergency a bedsheet or even a towel could do) cut diagonally across will make two slings. Support the hand by placing the widest angle pointing towards the elbow. The other two ends will go around the neck and are tied into a secure double knot at the nape.

    Head injuries

    Head injuries are usually caused by violent road accidents or by a fall from a height. This is a serious problem which requires quick action. The patient may become unconscious immediately or may gradually lose consciousness. If he is unconscious, do not let him lie flat on his back or he could choke if he swallows his saliva or blood (if he is bleeding in the mouth). Slowly turn him on to his side in ahead low position (without a pillow), so the secretions if any can flow out. Call the doctor or get an ambulance.

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    Source by Andy G

    Views: 1

  • Top 6 Ways to Get An Angry Customer To Back Down

    Top 6 Ways to Get An Angry Customer To Back Down

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    1. Apologize. An apology makes the angry customer feel heard and understood. It diffuses and anger and allows you to begin to re-establish trust. Not only that, but pilot studies have found that the mere act of apologizing has reduced lawsuits, settlement, and defense costs. You need to apologize to customers regardless of fault. Certainly, the apology needs to be carefully worded. Here’s an example of a sincere, yet careful apology:

    “Please accept my sincere and unreserved apology for any inconvenience this may have caused you.”

    2. Kill Them Softly With Diplomacy. This simple phrase has never failed me: “Clearly, we’ve upset you and I want you to know that getting to the bottom of this is just as important to me as it is to you.” When you say this, anger begins to dissipate. You’ve addressed the anger directly and non defensively and you haven’t been pulled into the drama of the attack.

    3. Go into Computer Mode. To use Computer Mode you take on the formalities of a computer. You speak generally, without emotion, and you don’t take the bait your angry or difficult customer is throwing you. Your words, tone, and attitude are completely impersonal and neutral – (Think of the automated response system you speak to when you call your wireless phone company or bank.)

    This “computer mode” response deflects, diffuses, and disarms angry customers because you don’t add fuel to the fire by giving your difficult customer what they want -an emotional reaction. When you don’t take the bait, the difficult customer is forced to stop dead in their tracks. And that means you regain control (and confidence).

    The Computer Mode Approach In Action

    Let’s say your customer says:

    “You don’t give a d*** about customers. Once you get a customer locked into a contract, the service aspect is over.”

    While it may be tempting to fuel the fire with an equally hostile response such as “What’s your problem, creep?”

    Don’t take the bait. If you do take the bait, the situation will only escalate and nothing productive or positive will result. A computer mode response might look like this:

    “I’m sure there are some people who think we don’t care about servicing customers.”

    “People get irritated when they don’t immediately get the help they need.”

    “It’s very annoying to experience a delay in service response.”

    “Nothing is more distressing than feeling like you’re being passed around when all you want is help.”

    And then you stop -like a locked up computer.

    No matter how uncomfortable the verbal abuse is or how ridiculous it becomes, continue to respond without emotion. This tactic works because it is neutral, doesn’t take the bait, and because it is unexpected. The difficult customer wants to throw you off, make you lose control, and to get you to respond emotionally. When you fail to do each of these things, you actually regain control.

    Go into “computer mode” the next time you’re faced with verbal abuse from an irate or unreasonable customer, and I promise you, you’ll quickly regain control —and you’ll have fun with the process.

    4. Give this question a shot: “Have I done something personally to upset you?… I’d like to be a part of the solution.” Of course, you know you haven’t done anything to upset the customer. You ask this question to force the angry customer to think about his behavior. Often, the mere asking of this question is enough to get the ballistic customer to begin to shift from the right brain to the left brain, where he can begin to listen and rationalize.

    5. Show empathy – Empathy can be a powerful tool used to disarm an angry customer and show that you genuinely care about the inconvenience the customer has experienced. Expressing empathy is also good for YOU, as it helps you truly begin to see the problem from the customer’s perspective/and this perspective will help keep you from losing your cool when your customer gets hot. By letting customers know that you understand why they are upset, you build a bridge of rapport between you and them.

    Here are some phrases that express empathy:

    o “That must have been very frustrating for you.”

    o “I realize the wait you encountered was an inconvenience.”

    o “If I were in your shoes, I’m sure I’d feel just as you do.”

    o “It must have been very frustrating for you have waited five days for your order and for that I am sorry.”

    6. And finally, here’s a tip that works like magic. …. Show appreciation for the difficult person’s feedback. After your difficult customer has ranted and raved, you can regain control of the conversation by interjecting—not interrupting, but interjecting to thank them for taking the time to give you feedback. You can say something like:

    Thanks for being so honest.

    Thanks for taking the time to let us know how you feel.

    We appreciate customers who let us know when things aren’t right.

    Thanks for caring so much.

    The reason this tip works so effectively is because the last thing your irate or unreasonable customer expects is for you to respond with kindness and gratitude. It’s a shock factor and many times you’ll find that your customer is stunned silent and this is exactly what you want. When the customer is stunned into silence, you get in the driver’s seat and steer the conversation in the direction you want it to go.

    When you do these things you’ll find that being on the receiving end of verbal abuse doesn’t have to be threatening or intimidating. You can come across as confident, composed and strong…and most importantly, you’ll regain control of the conversation.

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    Source by Myra Golden

    Views: 0