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  • Niches Lead to Riches

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    It doesn’t matter WHAT your niche is.

    It only matters THAT you have one.

    AFTER ALL: Niches lead to riches.

    Now, there are two potential types of niches you can leverage:

    1. Niche Expertise

    2. Niche Market

    Having a Niche Expertise means you know a LOT about a SPECIFIC TOPIC that applies to a WIDE AUDIENCE.

    So, it’s the answer to the question:

    1. What, specifically, are you known FOR?

    2. What word do you want to OWN?

    FOR EXAMPLE: Let’s say you’re a consultant whose expertise is on how to handle angry, pissed off or difficult customers.

    Fantastic! That’s what you’re known FOR.

    And the good news is, entrepreneurs with Niche Expertise have several advantages:

    They become a big fish in a big pond.

    They apply their knowledge cross industrial.

    They open wide doors for expanding their businesses.

    They diversify their client base, which leads to new business.

    They become the obvious expert sought out by the mainstream media.

    They allow new markets to add multiple dimensions to their single topic.

    Dave Jackson is a good example of this. He’s “The Angry Customer Guy.”

    That’s Niche Expertise.

    On the other hand, having a Niche Market means you know a LOT about a SPECIFIC GROUP OF PEOPLE to whom you apply MANY TOPICS.

    So, it’s the answer to the questions:

    1. Whom, specifically, are you known BY?

    2. What industry do you want to DOMINATE?

    FOR EXAMPLE: Let’s say you’re a consultant who works solely in the Jewelry Retail Industry.

    Awesome! That’s whom you’re known BY.

    And the good news is, entrepreneurs with a Niche Market have several advantages:

    They become a big fish in a small pond.

    They apply their knowledge cross-topical.

    They open deep doors for expanding their businesses.

    They specialize their client base, which leads to repeat business.

    They become the obvious expert sought out by industry and trade media.

    They allow industry trends to add multiple dimensions to their various topics.

    Shane Decker is a good example of this. He’s “The Jewelry Store Guy.”

    That’s a Niche Market.

    Now, occasionally you will run into entrepreneurs that have both a Niche Topic AND a Niche Market.

    FOR EXAMPLE: How to handle angry, pissed off or difficult customers … who shop at retail jewelry stores.

    That’s a SUPER Niche!

    And although it’s rare, if you can pull it off … good on ya!

    You get the best of both worlds.

    Either way, you MUST remember this process:

    1. Focus first; THEN spray. Either covering your topic or your industry.

    2. Develop specialized knowledge. Either about your topic or about your industry.

    3. Pick a lane. Either the topic lane or the industry lane.

    4. Go with gusto! Either about your topic or about your industry.

    5. Become That Guy. Either “for” the topic or “by” the market.

    REMEMBER: People prefer specialists.

    Turn your niches into riches.

    LET ME ASK YA THIS…

    Are you niching?

    LET ME SUGGEST THIS…

    For the list called, “46 Marketing Mistakes Your Company Is (Probably) Making,” send an email to me, and I’ll send you the list for free!

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    Source by Scott Ginsberg

    Views: 0

  • Stopping Employee Theft in Your Coffee Business

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    Regardless to how good of an employer you are, and even if you treat your employees well, understand that employee theft is a reality, and you need to control it. While it may only be a very small percentage of your staff that might steal from you, it can have a significant financial impact on your coffee business. If it goes unnoticed, employees will usually become even more brazen in their activities.

    When it comes to theft, your employees are likely to fall into one of the following four categories:

    Mr./Ms. honest – these are people who would never think of taking anything if it doesn’t belong to them. If they happen to go home with one of your ballpoint pens, they’ll bring it back the next day, and feel guilty that they took it home, even though it was unintentional.

    Incidental theft – these are people that will take home your pen by accident, and will keep it. And, they may scarf a piece of cheesecake occasionally when you aren’t looking, even though they know they shouldn’t. Because these items have minimal value, they have no great sense of guilt related to their activities.

    Theft because of need and opportunity – this is when you have an employee who is perhaps living on the edge financially, and because they have the need, and because your security may be lax, they’ll take advantage of an opportune situation to take something.

    Compulsive theft – this is the person who is always looking for something to steal, and they have absolutely no conscience about it. They typically rationalize the theft in their own mind. They consider you to be the rich, fat cat, and feel that they are over worked and under paid, so stealing from you is justified.

    Employee theft probably exists to some extent within your operation, whether you are aware of it or not. You can most likely live with incidental theft, provided it doesn’t get out of control. Theft related to need and opportunity is, in reality, your fault. These people would probably not steal from you normally, but a lack of security procedures has created the temptation and means for them to do so. Compulsive theft must be discovered, stopped, and you must eliminate the person(s) responsible.

    Losing product due to theft:

    Your employees may have no desire or need for a sleeve of 12oz. paper cups, Java Jackets, or a roll of toilet paper… but they might like a frozen cake, gallon of chocolate sauce, 6-pack of beer, or a bottle of wine.

    There are some simple things you can do to greatly reduce the chance of being ripped-off. First, don’t allow your employees to store their jackets, backpacks, and purses near where you store products. This makes it incredibly simple for someone to slide something into their bag or jacket pocket when no one is watching. I always had my employees store their personal belongings in the cabinet under the cash register (where someone would always be watching), or in my office, under lock & and key.

    Second, keep the back door of your store locked with a key at all times (you or your supervisor being the only ones having a key). If customers regularly enter through your back door, this may not be an option. If your back door is an emergency fire exit (and it probably is), you’ll need to install an alarmed breaker-bar. The whole point is that you don’t want your employees to be able to flow in and out of the back door without you knowing about it. Carrying product out the back door to their car, a hiding place for later pick-up, or an awaiting friend, is one of the most common ways products will exit your store.

    Once you have made it more difficult to stash things in their personal belongings, or carry them out the back door, employees may resort to hiding items in the trashcan. Of course you will unlock the back door to let them take out the trash. If they have hidden something in the trashcan, a dumpster-diving expedition will certainly be planned for after-hours to recover their treasure.

    Periodic trashcan checks should eliminate this problem, or make it a far less appealing option to anyone considering this method to smuggle things out of your store. Buy a long handle 3-prong garden rake. When employees ask to take out the trash, accompany them, and have them hold the can up on the edge of the dumpster while you rake out the trashcan contents. What you are looking for are things that might have been hidden in the trash, but you can tell your employees that you are merely making sure that small wares aren’t being accidentally thrown away. During the 15-years I owned and managed restaurants, I discovered everything from six-packs of beer, bottles of wine, and packages of steaks hidden in the trash!

    Another situation that will create an ideal opportunity for employees to steal from you is having only one person working in your store. If your baker comes in each morning a hour before you or the next employee, or if one person is left to clean and lock-up the place at the end of the day, opportunities for theft abound. As the old saying goes: when the cat’s away…

    Always try to have at least two people in your store at all times. If there is not justification for having a second employee on the clock, then you will need to be that second person. If this requires you going from a 60-hour workweek to 80-hours, then this may not be a tolerable option. If this is the case, then at least invest a couple of hours more each day for a week or two to do some detective work.

    During those times of day when only one employee is working, park at the far end of the parking lot, or across the street, so that you will reduce the chance of being noticed by your employee. If they are familiar with your vehicle, use your spouse’s or friend’s vehicle for a few days. Watch carefully (with binoculars if necessary). I know this all sounds a little CSI – like, but better to rest-easy, feeling fairly assured that your employee isn’t carrying away your store when you’re not watching. If I had the time, I could tell you countless stories of my experiences in catching employees red handed, loading the trunks of their cars.

    If you suspect that theft of product might be occurring, but you’ve seen no direct evidence of it, then conducting a daily key item inventory may shed some light on the situation. Write down a list of 15 to 20 products that you think would be most appealing for someone to steal. In your coffee business, this might include items such as coffee, syrups and sauces, smoothie puree, biscotti, cookies, and desserts, sandwich meats & cheeses, and of course beer & wine (if you serve those from your operation). Then take an inventory of these items every day. Your employees don’t need to know what you are doing, and if they ask, simply tell them you are taking an inventory for ordering purposes.

    What you are looking for are anomalies in usage. For example, let’s say that from your daily inventories you assess that you use about half a gallon of chocolate sauce per day. Then, one day you notice you used 1 1/2 gallons of chocolate the previous day. This should send up a red flag! Why did you go through an extra gallon of chocolate? Were you significantly busier yesterday, or did you featuring several drink specials which contained chocolate sauce? A quick review of individual item sales from yesterday’s cash register report should provide you with the answer. If you average one ounce of chocolate per beverage, then using 1 1/2 gallons means you should have sold approximately 192 beverages containing chocolate (128 oz. per gal. x 1.5 = 192). If this was the case, no problem. But, if you discover that you only sold 64 beverages containing chocolate, then 128 oz. (or 1 gallon) is unaccounted for and missing! A good indication that it probably walked out the door. If this happens, keep track of who was working on the day of the shortage. If this happens continually, eventually you will discover that the same person or persons were working every time.

    Theft of money by employees:

    Hopefully, none of your employees will have the desire to steal products from you, but some will be tempted by the lure of cold, hard, cash. Everyone could use an extra $20 a day. Employees who steal money from you will definitely hurt your bottom line, and must be eliminated.

    The first way to reduce cash theft is to have a cash handling policy in place that will discourage theft. If multiple employees are using the cash register, and no one person is responsible, then I can almost guarantee that your cash drawer will keep coming up short on a regular basis. The fact that no one person can be held responsible for the shortages, will make grabbing a bill or two easy and appealing.

    Implement a policy that one, and only one person is responsible for the cash register for the entire shift. They should count the drawer at the beginning of their shift to verify that they are starting with the designated change bank. Then, they should be the only person to ring up sales and make change. Even you, the owner/manger, should keep your hands out of their cash drawer. Finally, at the end of their shift, they should set aside the amount they started with in the change drawer, and total all the remaining cash, checks, and charges, and balance against what was rung up on the register. If they started with the right amount of money in the cash drawer, rang everything up, took all the money, counted back all the change, and they end up short… who’s fault is it? It can only be theirs. By implementing this simple policy, I once took an operation that was coming up $100 a day ($3,000 a month) cash short, and reduced it to $3 a day, in just 30 days! That’s over a $2,900 bottom line improvement, (in case you didn’t do the math)!

    The other common method that a cashier might use to steal money from you is by using a method called, building a bank. This is the process of not ringing up items on the cash register, while still taking money from the customers, and then pocketing that money. Typically, they will obscure the view of the cash register display on the customer’s side with something like a flower, retail merchandise, or by turning the display so that it cannot be easily seen. Then, they will pretend to ring up an item, but will hit the no sale key instead, popping the drawer open so they can take the cash and make change, but in reality, they haven’t rung up anything. The other thing they might do when it is busy is to just not shut the drawer between transactions. They simply convey verbally the cost of items ordered by customers and take the cash, but once again, nothing has been rung up.

    A cash register that prints out the order on a remote receipt printer to the person who will be preparing the item, can eliminate this problem. Quite simply, if the item isn’t rung-up, it won’t print out. If your barista or cook won’t prepare anything without a receipt (and they shouldn’t!), it will force your cashier to ring everything up.

    If you observe that the cash register’s display has been blocked from the customer’s view, or there are an excessive number of no sale indications on your cash register’s detail tape, or notice that your cashier is not shutting the drawer between transactions, beware! While these may not be indisputable proof that your cashier is stealing from you, they should certainly heighten your vigilance to find out if something is going on.

    If your coffee business only warrants having one employee working at a time, perhaps because you own a cart, kiosk, or low volume drive-through operation, then how do you go about keeping your employee from building a bank and stealing from you? The best solution I’ve seen is to turn your customers in to watchdogs. Affix a sign to the front of your cash register, in plain sight of the customer, that reads: If you don’t receive a receipt with your order, it’s FREE! This will force your cashier to hand each customer a receipt for their purchase. If they are building a bank, this means they will have to hand the customer a receipt that says – NO SALE; something they probably won’t fell comfortable doing!

    The financial impact of theft of money can be extremely damaging, for example: Let’s say you have a cashier who is skimming off $20 a day by not ringing things up, and then pocketing the money. Not only did you loose the stolen $20, but the $7 of ingredients that were probably used to produce the ordered products; ($20 x 35% ingredient cost = $7.00). So in reality, you lost $27, and it will take an additional $41.54 in sales, to recover this loss; ($41.54 x 65% gross profit = $27). $27 a day lost to theft, X 21 days worked by the employee = $567 lost cash & product per month; $872 extra sales required to offset this loss. (Annual loss, $6,804; $10,468 in additional income required to offset loss.) You must stop theft of money!

    Theft of money management:

    If you have a manger running your operation for you, this can really create an opportunity for cash theft. Just about anyone who has ever run a food service operation (self included), probably felt that they were over-worked and under-paid. Some are tempted to grant themselves an unapproved raise. Your manger has the control key to the cash register, which means they have the ability to back off items that were sold. You would be wise to check your cash register detail tapes on a regular basis. If you see multiple items backed off in groups, or more worrisome yet, all backed off at the very end of the shift, beware!

    A good way to keep this from happening is to establish a policy that no over-rings are to be backed off of sales on the cash register with the management control key. Instead, when the cashier makes an over-ring, they should take the receipt, write over-ring on it, sign it, and put it in the cash drawer. At the end of the shift, the total of all over-rings should be manually backed off of the sales total indicated on the cash register report.

    Many years ago I had a manager that was stealing money from me in another creative way. This manager, who opened the store each day, would reset the cash register by Z-ing it out after the first half hour of business. He would then pocket the proceeds earned during that first half hour. Because additional sales were generated during the second half hour, the cash register hourly sales report would always show sales for the first hour of operation, thus eliminating any suspicion that something might be going on.

    It wasn’t until I was doing a routine audit of cash register Z tapes that I noticed something wasn’t right. When you run a Z report, which resets the cash register at the end of each day, a multi-digit number will usually be printed somewhere on that tape. The next time you Z the register, that number will advance by one digit. I noticed that even though the tapes were sequential in date, every other number was missing. This tipped me off that the register was being Z-ed twice a day! When I confronted my manager with the tapes, his look of panic spoke volumes.

    If you are doubting the honesty of any of your employees or managers, one way you can verify or eliminate your suspicion is by baiting the cash drawer. Slip an extra $20 bill in the drawer sometime during the day when they aren’t watching. If they don’t end up reporting at the end of their shift that they were $20 cash-over, I’ll do it a second time (just to make sure). If they don’t report it a second time, you should have no doubts that they are indeed, dishonest.

    NEVER accuse an employee or manger of stealing unless you catch them red-handed (actually stuffing money into their pockets). Even though the circumstantial evidence may be overwhelming, unless you actually catch them in the act, they are likely to deny your accusations, and will probably file a complaint against you with the department of labor! The brief moment of satisfaction you will gain from letting them know you are aware of what they’ve been doing, will be quickly overwhelmed by the legal predicament you will find yourself in. You will be far better off to not make accusations. Simply terminate their employment. In many states, you do not need to provide a reason as to why you are letting them go. When they ask for an explanation as to why you are firing them, simply say: I don’t need to give you a reason, I’m just letting you go, goodbye!

    Finally, don’t over look technology to help you with security. Surveillance cameras linked to a DVR (digital video recorder) can provide you with peace of mind, or evidence of theft. These systems have become very affordable, and many are easy to install. The value of these cameras go beyond having a video record of operations. The mere fact that employees understand that their activities are being video recorded, will usually discourage them from doing things that they might not think twice about, if no one was watching.

    I think it’s important to not be paranoid about employee theft. Certainly, you don’t want to be constantly obsessed with the suspicion that everyone is stealing from you. In reality, the majority of your employees are probably honest people. But, you would be wise to establish some simple safeguards, and maintain a watchful eye.

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    Source by Ed Arvidson

    Views: 0

  • What’s the Best Way to Make Money at the Dog Track?

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    Success at the dog track is measured by how much money you make. It’s as simple as that. If you walk out with less money than you walked in with, you have a problem. If you walk out with more money than you walked in with, on a regular basis, you’re a winner. Of course, we all have our losing days, but you need more winning days than losing ones.

    So, what’s the best way to make sure that your bankroll grows rather than shrinks? While there are a lot of different ways to handicap greyhounds, I think that there’s only one way for most people to get to where they can make money at the track almost every time they go. You do it by starting small and building up to making bigger bets.

    Your instinct might be to make big, complicated bets – wheeling and keying dogs in trifectas and superfectas. Unless you have very deep pockets, phenomenal luck and fantastic handicapping skills, you’ll lose your shirt. Instead, here’s the best way to win money and keep more of it at the dog track.

    Start with win bets. Find the best dog in a race and bet it to win. Use a good handicapping system and don’t bet too many bets on a program. Betting every race is the quickest way I know to empty your pockets and get discouraged. However, DO handicap every race. Play the ones you’re surest of and just watch the rest and see if your pick wins.

    No one can pick a winner in every race, I don’t care how good they are at picking dogs. On a program with 10 races, the average beginner should bet no more than 3-4 dogs. Do that until you’re hitting enough so that you’re ahead on almost every program. It’s very important to keep good, written records of your picks. No changing your mind after the race because you would have picked a dog. Be honest with yourself and keep track of your wins.

    When you get to where you’re picking enough winners to make a profit on them on a regular basis, increase the amount of your win bets. That’s all there is to making a consistent profit at the track. Once you’ve mastered this, you can go on to quinielas, trifectas and even superfectas. But until you develop your handicapping skills, stick with small win bets on a few races. It’s very hard to do, but worth it in the long run.

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    Source by Eb Netr

    Views: 0

  • Discover How to Become Rich, Famous & Successful With a Modeling Career

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    The road to becoming rich, famous and successful in modeling is not for everyone though. In the old days you had to be extra extra skinny in order to become a rich and famous model. Today however there are far more modeling avenues that entice many looks and body types.

    You may have looked at a fashion magazine and have a pretty good idea of what modeling is. To get a good look into the requirements of modeling you may want to catch an episode of Americas Next Top Model. Most of the models on the tv show are high fashion models, but you may be wanting to get into another type of modeling like plus size industry. Modeling is everywhere we go and look. Only you know what kind of model you could be but be truthful with you self.

    Before you jump into pursuing a modeling career you need to make sure your are doing it for the right reasons. If not you will misguide yourself and will not make it to where you want. If you think modeling is a good way to jump start your singing or acting career you best think about it again. People with this attitude rarely make it very far in modeling. All the top modeling professionals frown upon people like this everyday. To become rich, famous and successful in a modeling career you will need to have dedication and passion.

    If you are male you will need to step outside of your shell to succeed. You see more female models than you do male models. Do not let this get you down by thinking you have to display big muscles. Modeling has went through many changes since the early days. Over time new genres, styles and looks have been added with even more on the way. You just might have that new style consumers are trying to find. You just never know in our ever changing world.

    To be successful in a career of modeling you will need a high level of self confidence and ambition. No matter if you are female, male or what your body type is. When you enter into modeling you will have to work extra hard to be be transformed into a popular well known face. Be careful not to get ties up with an agency that does not treat or handle their clients honestly and respectfully. Every good agency will not need you to give them money. They will earn money once you land your first modeling gig.

    When you find open calls make sure you go and do not talk yourself into not going no matter what you are thinking. Just do it. You see an open call is just as good as open houses where interested models are invited to be interviewed. You need to dress in clothing that will exhibit your body type and features. You will also want to pick an outfit out that is fashionable. This is your chance to prove yourself to the representatives of the agency. You will not stand out to them if you just wear your normal everyday clothes. To become famous you have to act like your famous in order to become rich, famous and successful in modeling.

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    Source by Dennis J. Cole

    Views: 0

  • My Wife Treats Me Like Dirt – The Truth About the Husband You Must Be to Get Respect From a Wife!

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    If you’re saying my wife treats me like dirt, then you’re probably thinking that it’s going to be nearly impossible to get her to worship you.

    However it is possible, though it may take a little bit of work.

    But most important is that you know what makes a wife worship her husband in the first place.

    How to Be Able to Stop Saying My Wife Treats Me Like Dirt…

    Okay, so most husbands who get into this situation get it totally wrong. They actually become exactly the opposite of who they have to be for their wives to respect them.

    It’s probably the most common mistake that husbands make.

    There’s a few reasons why this happens, and to understand HOW to stop it from happening…to understand how to make your wife stop treating you like dirt, you have to understand WHY it’s happening.

    First…You’ve Lost Site of the Relationship FACT The fact is that your marriage is simply just another relationship. All relationships have certain dynamics that are inherent. We sometimes try to get past this, because we try to romanticize our marriages.

    That only works in the beginning, in the honeymoon stages.

    The fact is that in EVERY relationship there is always a dominant party, who has the upperhand. When I say dominant, I don’t mean that you have to be dominant in a harsh way. Of course you MUST NEVER be physically abusive in anyway. In a marriage, there are ways (traits that YOU must maintain) that keeps you having the upperhand.

    You having the upperhand actually means a much happier marriage in the long run. That’s because you become the husband that your wife truly wants.

    Second…Your Wife Doesn’t Know What She Wants in a Husband This one is a bit tricky. You see, your wife instinctively, down to her DNA wants you to be a certain type of husband. However society has made her think that she wants another type of man.

    Basically she really instinctively to her core – as far back as her cave woman ancestors -wants you to be an ALPHA MALE. A true leader. However society has made her consciously think she wants you to be a submissive sissy of a husband. But we know through addictions and habits that instinct and biological forces always prevail.

    Third…You’ve Become the Wuss to Make Life Easier So here’s the deal. You’ve lost your alpha male status (if you ever had it, most men don’t) simply because it was easier. It’s easier not to have to pass all of the tests that your wife will throw your way to make sure you are the alpha male that she wants down deep inside.

    And so you don’t have to argue and here nagging, you submit, and become a sissy of a man to put it bluntly. More scientifically you become a beta male. Or in the pick up artists community (and these guys understand human dynamics probably better than nearly anyone) you become an Average Frustrated Chump.

    I understand this completely because frankly, I did the same thing. And the reason is because it’s tons and tons easier.

    Fourth…You React in the Wrong Manner to Her Drama This may be the toughest part but when you react to your wife treating you like dirt, you’re likely doing it in the exact opposite way that you should. Most of the time the way a husband reacts to this only makes the problem worse, and actually confirms in your wife’s mind what she already knows…that you’ve got beta qualities, rather than Alpha.

    Sadly, this is usually the head factor in you having to say my wife treats me like dirt.

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    Source by Jason T. Nelson

    Views: 0

  • How to Uncover Your MLM Prospect’s Motivation

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    When talking to a MLM prospect or a new team member it is vitally important to discover their primary motivating factor. What makes them want to join your business? Or if they have already joined why did they join?

    In order for anybody to succeed in MLM they must have a big enough “Why” – why did they join? What is it that they are trying to achieve? It’s all well & good if they say “financial freedom” is their goal, but what exactly does that mean to them, & why is it so important to them? After all, the phrase “financially free” can mean a multitude of things to different people. Some people may think they have achieved financial freedom if they have their mortgage paid for along with their monthly expenditure such as utility bills & groceries. However others will think they have achieved financial freedom when they can travel the world first class, never look at the prices on menus when eating at top class restaurants or the price tags on clothes. To others it would be sending their kids to private school & not having to worry about not having enough money to provide a roof over their heads.

    Of course it’s not always about money it could be that money is not a problem but time is, time to spend with the kids, time to take a relaxing break, time to take their partner out for a nice dinner…

    Without knowing what motivates your MLM prospect or new team member you cannot help them reach their goals. I’ve mentioned this in other articles, if you help enough people get what they want then you will get what you want, but how do you do this if you don’t know what it is that they “want”?

    In his book “Questions are The Answers” Allan Pease* describes a great method to find out people’s primary motivating factor. Ask your prospect or new team member “do you know why people start a Networking Business”? If they say “No” then you simply say “let me show you”. If they say “yes” you ask them to tell you why, listen to what they have to say & when they have finished you ask “any more” They will say “no” then you say “let me show you” and you produce the following list;

    Extra Income

    Financial Freedom

    Have Own Business

    More Spare Time

    Personal Development

    Helping Others

    Meeting New People

    Retirement

    Leave a Legacy

    Then ask them the following questions;

    1. WHAT IS YOUR NUMBER 1 PRIORITY?

    2. WHY DID YOU PICK THAT ONE?

    3. WHY IS THAT IMPORTANT TO YOU?

    4. WHAT ARE THE CONSEQUENCES OF NOT HAVING THAT OPPORTUNITY?

    5. WHY WOULD THAT WORRY YOU?

    Make sure after every question that you listen to what they have to say without interruption or comment, just go through the questions one after the other in the order above. When you have finished you will have identified their primary motivation.

    You can now tailor the rest of your talk to describe how your MLM opportunity can help them get exactly, what it is that they want. Don’t be surprised if some people become emotional when going through the above questions, after all you are delving deep into what is important to these people & what motivates them. The reasons are often very personal & so some people will inevitably become emotional.

    Finding out someone’s primary motivating factor is essential if you want to help them build a successful MLM Business, if you fail in establishing their “why” then it is very unlikely that you can help them & in turn yourself to succeed.

    *Questions are the Answers by Allan Pease, Published by Manjul.

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    Source by John Mac

    Views: 0

  • Sports Figures, Drugs, and America’s Drug Problem

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    There have been a lot of sports figures in the news recently as a result of drugs. Most recently, Alex Rodriguez has been accused of steroid use. This was a major story as he appeared to be one of only a handful of “clean” baseball heroes of recent times. Just prior to the Rodriguez scandal was the Phelps scandal. If you are one of the three people in the country that haven’t heard, he had been photographed smoking marijuana from a bong. And drugs and sports grabbing headlines doesn’t stop there, as recent articles on Fox Sports have discussed steroid use among the 70’s Steelers, and the recent arrest of Corie Blount, a former NBA player, who was allegedly caught with 29 pounds of marijuana. There was also the arrest of Jacksonville Jaguar former first round pick Matt Jones for cocaine possession early in last year’s football season.

    An interesting article I read on the Phelps scandal was by sometimes controversial sports writer Jason Whitlock. In the article he challenges what some saw as a racial double standard, and even briefly discusses some of the issues with this country’s war on drugs. His article is related to some of the material I use in the course I teach on “The Psychology of Drugs and Drug Abuse.” I show highlights of a documentary called “American Drug War: The Last White Hope.” This film does a good job (although biased at times) of showing the dark side of this war on drugs.

    As an example of America’s misperception of the drug problem, were you aware that tobacco kills more people than all other drugs combined, including alcohol? According to Hart, Ksir, and Ray, smoking is responsible for about 440,000 premature deaths per year. In comparison, alcohol is responsible for at least 20,000 accidental deaths per year, and up to 75,000 in this country when you combine accidental deaths (car accidents, boating accidents, falls, etc.) and deaths from the ill affects on the body (cirrhosis, heart disease, etc.). And these numbers far surpass the deaths from illegal drugs (10-20,000 per year). In fact, illegal drugs kill less Americans then the misuse of prescription drugs. (I had difficulty getting accurate data on prescription drug deaths as a result of misuse, but most articles and sources make it clear that prescription drug misuse causes more deaths per year than illegal drugs).

    According to the documentary I mentioned earlier, some of the contributors to the war on drugs are the companies from the tobacco and alcohol industries. Additionally, this documentary uses interviews with former government officials to substantiate the claim that the war on drugs has been a colossal failure. Street drugs today are more plentiful, more pure, and cheaper. So what has the war on drugs accomplished? According to statistics, it has resulted in approximately 50% of the incarcerated population being jailed for non-violent drug crimes.

    The point is that there are some real misconceptions about the substance abuse problem in this country. Perhaps we are paying attention to the wrong things. Rather than paying attention to cuts in funding for substance abuse rehabilitation, or to the incarceration of non-violent drug offenders, we seem much more concerned with our appointed heroes gaining an advantage in a sport they get paid huge amounts of money to play. Or in someone we have chosen to put on a pedestal, (a 23y/o at that) for letting us down by using marijuana at a college party. We are worried about street drugs, including marijuana, when prescription drug abuse is causing far more damage. And we wouldn’t think of making tobacco or alcohol illegal, despite the fact it causes far more health and welfare problems than illegal substances.

    Don’t we contribute to the sports worship issue? Don’t we make sports figures heroes and role-models, perhaps even more so than more worthy role-models? Don’t we make sports the business it is today, by buying the jerseys, paying the ticket prices, watching the games on television, and making sports the market that it is? Aren’t we quick to dethrone someone who makes a mistake, as if perfection is the only standard we’ll accept?

    I am not pro-drugs. I am not sure if I am pro legalization; I would have to give the issue more thought, and I’m not even sure I’m qualified to voice an opinion. But I am certain we are looking in the wrong directions when we look at drugs in this country. I am hoping it is time for a change: a change which finds all individuals seeking self actualization without the need for a substance; a time where compassion rules, rather than self-righteous indignation. I don’t believe many of us are going to get self actualized or become enlightened watching sports on television. But it is a nice distraction sometimes. How about that Superbowl?

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    Source by William Berry

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  • Crystal Meth Addiction – Signs Someone You Know Is Addicted to Crystal Meth

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    Crystal Meth is a pure form of methamphetamine, derived from either ephedrine or pseudoephedrine. It can be crushed and snorted, melted in a glass pipe and smoked, injected with a syringe, even eaten. Users experience feelings of euphoria, heightened senses, increased energy, a perceived increase in focus and feelings of power.

    The following is a partial list of observable signs a person is on the drug:

    1. Whatever the person is talking about pours out in a stream.

    2. If you have the chance, have the person stick out their tongue. A person who is on meth will be showing you a tongue in muscle spasms. It will look as if it has electrodes hitting different parts of it simultaneously.

    3. People who are on meth tend to sweat well beyond what is considered normal.

    4. Crystal Meth produces dilated pupils.

    5. A person taking it will repeat the same behavior over and over.

    6. You may notice an unusual breakout of what looks like acne, and the person will pick at the blemishes. Even if there is no apparent breakout the addict may pick at his skin for no apparent reason.

    7. You may notice (in some cases but not all) rapid weight loss, especially around the face.

    8. The person’s skin may be clammy looking or grey in pallor.

    9. The addict’s hygiene will be quite poor.

    10. Tooth decay is another common symptom of Crystal Meth abuse. Many people have lost a number of teeth from using the drug over periods of time. This is caused by severe calcium and vitamin deficiencies.

    11. Methamphetamine addicts are very active for periods that can last several days, even up to a week, followed by periods of sleep or depression.

    12. If a person has been taking Crystal Meth for a few days in a row, his jaw may “wind” or move in a sort of circle involuntarily.

    In addition to these symptoms, Crystal Meth creates severe vitamin and mineral deficiencies, causes inflammation around the heart, and causes inflammations on the skin. Meth users typically experience dramatic mood swings, going from elated excitement to feelings of deep depression, suicidal or even homicidal thoughts.

    Many Meth addicts start “projects” such as disassembling a radio, a piece of furniture or an appliance, and end up leaving it a big mess. They will often attempt to repair things by using parts from other things that are handy, creating an enormous mess of incomplete projects all around them.

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    Source by Steven Bruno

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  • Is MLM Dead? Top 5 Reasons Multi-Level Marketing is on Its Way Out!

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    What a simple question to answer. Right? Not a chance. How in the world can a sixty year old business model shrivel up and disappear? The truth of the matter is that Multi-Level Marketing or MLM has its place in society. The problem is, this model is totally antiquainted and just doesn’t deliver as promised. At the beginning, MLM was revolutionary and literally changed the face of business. Due to technology advances and computerization, the limitations that come along with the MLM structure and associated compensation plans, have MLM’s days numbered.

    What does this mean for the companies that have built there businesses around MLM? For now, it means that the the business consultants that are earning a substantial income will continue earning, less and less as their downlines shrink and are not replenished due to more sophisticated and much more lucrative comp plans. This has already begun and will pick up momentum as people get educated about the alternatives.

    So what are the limitations that have MLM begging for mercy? Lets look at the top five reasons that the extinction of Multi-Level Marketing is inevitable.

    1) Expiring Volume- Before computers, all sales had to be calculated and tracked by humans, which means that mistakes and errors occurred. The longer the errors were carried over, the more of an impact they would have as they compounded. This is the reason that volume expires at the end of every month and the counters start at zero again. Obviously computers have been available for at least 20 years, so why do these companies continue to have expiring volume? a better question is, why do new companies continue to use models that have expiring volume? The answer is that companies that predate personal computers can’t change without shortchanging their highest paid affiliates and newer companies that have volume that expires every month should never have started doing things this way. Either way, it makes it very difficult for average people to succeed this way.

    2) Horizontal Growth- In many cases the strategy that is employed is to start a new line of distribution with every business partner a leader “signs up”. In other words, you are creating a competitor out of all of your personally sponsored partners. Now they are not a competitor of yours of course but they are all competitors of each other and that creates a few problems. It is very difficult for most people to manage many organizations(most MLM’s suggest 6-15 or more organizations). It creates a sense of competition rather than team synergy. It separates people who should be in the same organizations one another.(family members, friends or co-workers). Lastly and probably most importantly, it splits the sales volume up between all of the “legs” which makes it much more difficult for your teammates to earn money.

    3) Organization built in “levels”- The major limitation of organizations built in levels is that no matter what happens or which business partners thrive, the leader is only able to get credit for so many levels of growth. What this means is that if and when any “leg” grows below the level in which the leader is given credit, there is a much less motivation of the leader to train that leg in depth. The biggest problem however is that often times it takes people leading to people leading to people in order for a new leader to emerge. I that process happens at a level below what the MLM’s compensation plan will pay on, the leader is just plain out of luck. Wow, imagine working day after day, week after week and month after month training a leg or team. The training pays off, growth happens and it is very exciting. As is supposed to occur, people lead to people and a superstar is brought into the team. It just so happens that the superstar is one level below what you are paid on and your just out of luck. THAT SU__KS!!!!!!!!

    4) Commission structured in percentages- All the limitations with levels discussed above are still an issue. The problems are compounded when the commissions or payments are calculated using percentages based on levels. As the level increases the percentage paid generally decreases. This reinforces the competition of teams and teammates and also puts the leader in the position where recruiting must continue in order to get large pay increases. If the leaders are concentrating on prospecting and recruiting new partners for themselves, how much time do they have for educating their downline? Not much and even if there was the time, how much motivation does a leader have to train partners that he is paid very small percentages on.

    5) Sign up game- Because of the structure of MLM’s and the philosophy of business plans, most of the emphasis is put on recruiting new partners and not on moving products or services to the end consumer. This limits the amount of volume that each partner produces. The focus of Multi-Level Marketing is to get anyone who can fog a mirror “signed up” and worry about whether they are qualified later. This aids in the high level of attrition and fallout that occurs in MLM. Attrition is is the other major factor that leads to limited commissions and the discouragement that is so common when talking with ex Multi-Level Marketers.

    The forgone conclusion with most MLM companies compensation plans is that because of the limitations noted above, expiring volume, horizontal growth, building in levels, paying in percentages and the sign up game mentality, they are just not designed for the “average” person to succeed. The business models are designed around what the company wants or expects from their distributors and not what can realistically be expected.

    At the end of the day, the vast Majority of people (approx 95-98%) that start a Multi-Level Marketing business never make a penny. Sure, they may earn a few two digit or three digit checks but for most it never amounts to even close to what has been invested. Thankfully we are not stuck in the 50’s or 60’s and there are new and improved compensation systems that do away with all of the drawbacks of MLM and truly give ordinary people who have some level of motivation and determination a real opportunity to set themselves free.

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    Source by Chris Olejniczak

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  • Rolling Cash 5 – The Real Way to Pick 5-39

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    Rolling Cash 5 is a lottery game in the state of Ohio. It replaced the old Buckeye 5 in October of 2004. The difference between the two is the range of numbers to choose from. Rolling Cash 5 allows you to choose 5 numbers from 1 to 39.

    This game gives you an odd of 1 to 575,757 of winning, giving you more likelihood of winning than any other lottery game. Although winning the jackpot will not make you an instant millionaire, it is decent enough to give you a fortune. The jackpot starts at $100,000 which automatically rolls over to the next draw when not won. The jackpot prize is divided among winners with a liability limit of $1,000,000.

    Just like any lottery games, this is randomly drawn. However, careful analysis of previously drawn combination and simple logic will increase your probability of winning in this game of chance. Think of it this way, you are more likely to win if you bet on a pattern that occurs majority of the time.

    The analysis can cover the number of times in which a particular number or pair of numbers appeared in a winning combination for the last 12 months. With the data you have gathered, you can create your own combination to bet on. But before going through with the combination, you can cross check it with the data you have. This way, you will be able to determine the chances of having your numbers drawn.

    Logical betting, on the other hand, dictates that you have a good mix of high-low and odd-even numbers. This will increase your chances of winning by 64 to 67 percent. You also need to consider number group strategies. Sway away from multiples (2 4 6 8 10), single number group (all single digits, 20’s, etc) or same last digits (3 13 23 33). Their probability of being drawn is less than 1%.

    It is also important to take note of number sum advice. This is where you add up all your chosen numbers and making sure that the sum is between 75 and 125. A sum falling between these ranges is 70% more likely to be drawn. You can also take note of the frequency of each number being skipped. You can play those numbers as their absence increases the likelihood of it appearing on the next game; while numbers with repeated hits are likely to appear every other draw 51% of the time.

    Ohio’s Rolling Cash 5 costs only $1 per wager that allows you to bet on your own or computer-selected combination. And the state of Ohio uses the earnings to fund various public services, from education to hunger centers. Knowing how to bet on Rolling Cash 5 not only helps various causes but also saves you money. With a little diligence and simple logic, you will avoid unnecessary losses brought by thoughtless betting. The game may be as random as any other game of chance, but there are always recognizable patterns that can help you increase your chances.

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    Source by Chris S Malcolm

    Views: 0