Global Digital Store – Ebooks and Softwares

Tag: People

  • Important MLM Training Tip – How To Find Your Best Prospects

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    This might be one of the most important online MLM training articles you will ever read on the subject of how to go about getting the best MLM prospects. Who do you think are the best candidates to join your program?

    Do you want a hint? Think in terms of any company hiring new workers. What is the main question they ask to their applicants? If you said something pertaining to what kind of previous experience they have, then give yourself a hearty pat on the back. No matter what the business is, past experience is a really big advantage and network marketing is no exception. Here we are, only in paragraph # 2, & you’ve already learned a really vital MLM training tip.

    Another group that is just as good as someone with MLM experience is Internet marketers have never have dealt with a pay plan that is on multiple levels. So now that you are aware that your best MLM prospects are people with I. M. Or MLM experience, you just need to learn where to find them.

    Well, you won’t find at your next family get together. You won’t find them on the line buying food at the store and you won’t find them wasting your money buying biz opp leads. You can only find them by leveraging the massive power of the Internet. This is because the Internet is global and millions of your targeted prospects are on it every day.

    Believe it or not, they are seeking you out at this very second. It’s true. Lots of MLM marketers aren’t happy with their current program and they are actively looking around for their next one. They are at Google and other search engines, constantly looking for you. You are going to use SEO, search engine optimization, (especially keyword research) to help let them find you.

    You want to get to Google’s keyword tool. Just Google, KEYWORD TOOL. When you are there, start thinking of keywords, (search terms) that you would imagine people would use when they are looking for a new MLM program, like the one you are in. This tool, not only provides you the numbers for how many searches those keywords get every month, but also gives you a lot of other related keywords, and their search numbers as well.

    Naturally, everybody searching for an MLM company is not someone who has past experience, but you better believe that many of them do have it. Also, ask yourself if you are going to deny anyone from joining your downline, just because they do not have yet have experience. The answer should be, no.

    By the way, you can think of search terms that would primarily be used by people who have experience. For example, BETTER MLM, is most likely indicative that the person is searching for a program that is better than the one she currently has, (or that she previously had.) This keyword, by the way, currently shows 480 monthly searches, which is well over the 200 minimum searches you usually will look for.

    Now you need to research how much competition this keyword has. Go to the normal Google page and use “quote marks” and type it in, like this: “better mlm”. It will list the number of results under the search box. If that number is less than 40,000, you should use it.

    So, then go to article directories and publish articles with your targeted keyword in the title and sprinkled throughout the article about 1 time for every 100 words. A three to five hundred word article is long enough. Discuss more than just your program. Establish yourself as a credible source of information. Provide some MLM training or your favorite MLM tip, etc. In the last paragraph you can link to your website for more information.

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    Source by Joe LoBalsamo

    Views: 0

  • Gifts of a Sand Dollar

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    I guess this New York City girl is now a nature enthusiast to the extreme! Our recent sand dollar experience proves it.

    Do you remember that famous story about a girl that throws a starfish back into the sea one at a time along the shoreline? When the girl was told by an onlooker that what she was doing wouldn’t matter much, she replied “it matters to that one” and threw another starfish back into the sea.

    Well, I have a sand dollar story to share. The other day we happened upon a little island while boating and we couldn’t believe how many live sand dollars were in the water and on the sand, green, fuzzy and thriving. They weren’t white and dry like you buy them in a store. My kids were really interested in them and so were we adults, actually. Other kids were getting them out of the water and hauling them home, showing them off to us, and even offering them to us. My family enjoyed holding them and looking at them, but then we’d each throw the sand dollars back into the water… to keep on living… and we left with only memories as souvenirs.

    Now I wasn’t always like this. In fact, when I was a teen, my folks took me to the Bahamas and we had some natives dive down and get us a couple of starfish that we brought back as souvenirs. Back then it seemed like the most normal thing to want to do. I still remember the shock on my kids’ faces when they first would hear about my youthful vacation and the starfish experience, though. They invariably asked why would I do that because didn’t it kill the starfish? Boy that made me feel lousy.

    Turns out they had a very good point. I’ve learned from life, from my kids, I don’t know from where else exactly but now I feel the same way as the kids do. I wonder, why DID I want to do that? Oh well, the past is done. But now, we CAN save the sand dollars (and the starfish) one at a time at least.

    I guess the other day we all just wanted to save this little bit of marine life. We cared about the little guys in nature. I thought, “now what would happen if ALL the people who came here took the sand dollars out to keep as souvenirs? Then we wouldn’t have had the special magic we found for a little while together on that little strip of sand and sea. And my teenager wouldn’t have said “That was cool, let’s go back there. I liked all the sand dollars that live there”. This straight from the mouth of a known computer enthusiast who spends as much time as possible accompanied by his computer!

    With each passing year I can better see the importance of protecting and trying to save the environment and wildlife. Have I been better educated? Am I just more mature? Maybe. But I think it’s more because I can see the picture better through the eyes of my children who seem to see the world through a special focus and help me to see some facets that I might otherwise miss.

    So let’s not give up caring for the environment just because we think we can’t save it all or make a big enough impact. If we each do our small part, then we’ll be able to help keep nature’s magic around for ourselves and for our future generations to learn from and enjoy. We’ll play a supporting role in the drama of our living environment when we choose to receive and give… the gifts of a sand dollar.

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    Source by Liz Hekimian-Williams

    Views: 0

  • The 8 P’s of Success

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    Every time I try to cook rice, I either end up having mini popcorns or my rice end up turning into a thick paste of porridge. Trust me, I have tried and you can say I haven’t succeeded yet. Success, according to Oxford dictionary, is achieving something that you have been trying to do or get. Though this is not exhaustive, here are the 8 P’s of Success.

    1. Purpose

    Find and have something worth living and dying for. Your purpose could be raising your children or making a difference in other people’s lives. When you find your purpose, life takes on a new and different meaning.

    2. Passion

    Sleep, walk, talk and see yourself achieving your vision and goals. Say you want to be a better parent or salesperson, the more you repeat and affirm this to yourself and those near you, the better off you are. Constant affirmations help to remind us of our goals.

    3. Persistence

    Don’t give up even when you don’t see results. Most of the time, results don’t appear in relation to the efforts you might be putting into achieving your desired goals. The good thing is; something is happening beneath the surface and you need to keep doing your best in order to see your desired results.

    4. Practice

    Keep working. We have all heard the saying, if at first you don’t succeed; keep trying, again and again. Constant practice helps teach us how to do it better. Make sure you keep going whether there are results or not.

    5. Patience

    Be patient with those who should (but don’t understand) your vision or goal. And above all, be patient with yourself. Often when people don’t affirm us or fail to recognize and appreciate our efforts, it isn’t cause we are failures. It could be because they don’t understand know how best to encourage or affirm us. Look at it this way. The fact that you are having an umbrella doesn’t stop the rain from falling from the skies! You should, in like manner keep going.

    6. People

    Have people around you, even those you cannot stand because they will help you to improve. Seek their opinion, listen and soldier on knowing that no man has succeeded in becoming an island. Read books, listen to audio tapes, ask questions and attend motivational speaking engagements.

    7. Prayer

    Involve God in everything you do by seeking His guidance, provision, wisdom and the grace to keep going on.

    8. Plunge in

    Launch into what you want to do and just get it done. Do not give procrastination a foothold in your life. Do not wait for the perfect and ideal situation, environment or time. Just go for it and give it your best. Remember, you don’t have to see it on your family tree to attempt it.

    “The person you struggle with the most, has the most to teach you… about yourself.” – Shawne Duperon

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    Source by James Odhiambo

    Views: 0

  • Who Wants to Be a Millionaire? A Review of My Millionaire Mentor

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    My Millionaire Mentor Review

    Who wants to be a millionaire? Everyone! And yes, this opportunity promises to make you one in a matter of months. But hey, don’t we know that if there is something that sounds too good to be true, it is likely to be not true? Whenever we see any opportunity that promises a lot of money very fast, and with minimal efforts, it is natural to feel a little skeptical about it. There are thousands of such scams on the internet which claim to let you into a secret which will make you a millionaire in a matter of months. But eventually, you just end up spending your precious time and your hopes are dashed when time passes by and you make no money at all.

    However, My Millionaire Mentor seems to be slightly different from all those false promises that are strewn around the internet. So let’s try and figure out whether this is actually a good opportunity or yet another internet money making scam.

    What is My Millionaire Mentor?

    My Millionaire Mentor is Ryan Matthew’s personal website where he offers to train fifty internet newbies and teach them a six step secret which will make them earn anything from $1000 to $5000 per day. Wow! That’s a lot of money, right? But what does one have to do in order to earn this kind of money? That is precisely what millionaire Ryan Matthews wants to teach you.

    He is going to personally coach the first fifty people who sign up for this program, and he promises to let them in on the secret which has made him earn around $11 million in just two years. He adds that in order to make that whopping amount of money, he had to work for only an hour per day! When you see his San Diego beach house and his neat set of supercars, it seems like a fantasy. And when he promises that you can have all of that, it seems to be an even more unlikely proposition.

    Ryan Matthews also adds that this process is completely risk free, and does not involve going to your friends and family to sell a particular product. He makes it very clear in his promotional video that you will not be a salesperson of any kind. Moreover, he guarantees that there is no way that you can lose money by participating in this program. So what is this program all about? Read on to find out more.

    Is My Millionaire Mentor A Good Opportunity?

    In the promotional video for the company, we find people from different walks of life thanking Ryan Matthews for completely transforming their lives. One instantly identifies with those people. All of us have debts and mortgages that we struggle to pay, even though some of us work on two jobs. We spend all our days working hard to pay off our debts, while the best times of our lives just pass us by. Who wouldn’t want to spend more time with their kids rather than working in office on a Saturday night? Moreover, there are so many other financial pressures that we have on our shoulders – like college funds, home loans, health worries – that we hardly find time to follow our dreams and live our lives to the fullest.

    Thus, when an opportunity like My Millionaire Mentor comes to us, it is absolutely alluring. But the thing is, the internet is full of many financial scams which claim to transform your lives, but end up taking money from you. All of us have been disappointed many times through various such programs that claim to make us millionaires but end up taking our own hard earned money.

    So we need to be very careful before getting into any such program which offers easy money. My Millionaire Mentor states it very clearly that it is a scheme which has long term returns. On the plus side, that means that your grandchildren can enjoy the fruits of your labor. However, on the other hand, it means that it will take some time before you can earn some real money for yourself.

    How Does My Millionaire Mentor Work?

    It is clear from the promotional video on the website that the product is basically a free traffic source that you will get unlimited access to if you become a member of this program. The other benefits include special coaching by Ryan Matthews over the phone. He will personally mentor you on how to best use his product and maximize the profits for yourself. Once you become a member of what Matthews calls a secret millionaire club, you will have access to the various tips and tricks that will help you to make money. It is also mentioned in the video that the way in which you will make money is 100% legal, moral and ethical.

    So once you have access to the free traffic source, you will get clients who will pay you $1000 to $5000 a day for sending them traffic over the internet. Internet traffic is basically all the clicks that lead people to different website. According to Ryan Matthews, he has access to clients who are ready to pay that much amount of money for access to your traffic. In effect, you will be an internet traffic broker who will work with millionaire Ryan Matthews to coordinate internet traffic and redirect it to your clients.

    Basically, it is an opportunity where you will be doing affiliate marketing. Affiliate marketing is an actual money making source on the web where you get paid for traffic that you send to your client’s website. And if you have access to a good traffic source which you can turn on or off at will, it is possible that you will make a lot of money online.

    There are six steps to making this work – but that is classified information which you will get access to once you become a part of this program.

    How Can You Make the First $500 Through My Millionaire Mentor?

    In the promotional video, Matthews promises you that once you become one of the private members of the My Millionaire Mentor program, you will earn $500 and much more in the first month. In fact, you can around $5000 a day, without even leaving the comfort of your home. And to top it all, you just need a computer with an internet connection to do this job.

    In order to become a private member, the entry fee is $1000. But in effect, you pay only $49 because you are refunded $500 immediately. You get your money back immediately, and Ryan Matthews guarantees that you don’t have to spend a penny more than $49 to get into this program.

    Matthews also tells that by becoming a private member, you will get to be a part of a highly regarded company that is going to be the next big billion dollar internet empire in times to come. Though it is a speculation, in the internet age, anything is possible.

    The process which Ryan Matthews is going to teach you is actually a very simple process which many people have used on the internet in order to make money. It is called affiliate marketing. Affiliate marketing is basically a process through which you send traffic to the websites of your clients. And for each click that leads a person to your client’s website from your source, you get paid a certain amount as commission. And if you have access to a source from where you can send millions of clicks to your clients, you will seriously earn a lot of money online. So, technically, My Millionaire Mentor is a concept that could actually earn if you serious money if Ryan Matthews actually handed out a free traffic source to you.

    Pros and Cons of My Millionaire Mentor

    It is evident that this is a program which appears to have some sort of risk. But then, that is life. There are certain risks that one has to take, especially if you want to be a millionaire.

    Technically, Ryan Matthews is asking for just $49 from you for getting access to a private group where you will be coached on the secrets of making money on the internet. This scheme does not have an MLM structure, and you need not sell anything. It is absolutely legal, and all you have to do is broker internet traffic.

    Moreover, once you sign up, you get an immediate return of $500, which is a very good proposition. If you really get that money, it is a fantastic deal. Especially since you could go on to make more money in following months.

    One of the cons of this entire program is that by watching the promotional video, you get to know very little about the process. There are many things which are not spelled out clearly, which makes it difficult to take the plunge and actually subscribe to the scheme and be a part of the millionaire mentor club.

    However, the testimonials from the various people who have tried this out spells out that there are people out there who are making money from this program. And that is exactly what makes you want to go ahead and try it.

    Another con of this program is that earning money through affiliate marketing can sometimes be a very slow process. But this is something that Matthews tells you in the promotional video itself. It is a long term investment plan whereby you will take some time to earn money.

    But on the other hand, Ryan Matthews is also promising to let you on into a secret six-step process which will make the money making process much faster. So once become a part of the secret millionaire club and get to know the secret process which gives you access to more traffic, you might be able to make serious money online. And the success stories that are shared in the promotional video clearly say that people are making money quite fast. In fact, one woman said that she made more money through My Millionaire Mentor in two months than she had made in two years.

    Now, that is something!

    The biggest minus of this entire project is previous experience. Whenever we hear about something that promises to give us a lot of money without working hard, it raises our suspicions. Also, there are thousands of scams on the internet which make a fool of people who do not have sufficient knowledge about the topic and subscribe to various programs hoping to make money. In the end, they realize that all of it was a scam.

    Conclusion

    The good thing about My Millionaire Mentor is that you get to see people for whom this process has worked, and that tends to give you some courage to go ahead and take the plunge. What you need to do is hear Ryan Matthews for yourself. Go to his website and have a look at his promotional video. If you feel that what he is saying is worth giving a try, you can go ahead and become a private member of the millionaire club. It is a conscious decision that you need to take for yourself, now that you already know the pros and cons of the program.

    If you think that this is yet another money-making scam on the internet, don’t sign up for it. However, if you think that this program really has the potential to completely turn your life around, go ahead and become one of the protégés of Ryan Matthews. After all, every one of us dreams of having a Lamborghini parked at our garage, and a wonderful, spacious home from where we can see the sunset with our loved ones. There are some dreams that can be fulfilled when you become a millionaire, and if you are a person who nurses such dreams, you might want to try out My Millionaire Mentor to see what’s in store for you.

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    Source by David Morgan

    Views: 0

  • How Drug Detox Can Help Improve Relationships

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    Alcohol and drug abuse is the root cause of many problems in an individual’s life. From developing severe mental health issues and physical troubles to encountering serious challenges in one’s relationships, abuse of illegal substances is linked with innumerable adverse effects.

    It is a widely known fact that long-term, committed relationships and substance abuse do not go together. Having a partner who is engaged in drinking or abusing drugs can be an insurmountable challenge, with the negative effects rippling and influencing all the near and dear ones. In worst cases, substance abuse problem can take a heavy toll by causing an emotional distance between the partners, which eventually results in frequent fights and violence at home.

    Sadly, a person fighting substance abuse is deprived of the emotional connect with his or her partner resulting in the loss of trust and affection. Overall, such couples have a tough time dealing with this downward spiral, wherein a person drinks or uses drugs to reduce tension arising out of frequent conflicts, and vice versa.

    Substance abuse and impact on relationships

    A person abusing drugs is very likely to have a poor sex drive and may fail to maintain a healthy sexual relationship. This is because when someone is addicted to any substance, there is no room left for anything else. Some of the telltale signs that the substance abuse problem is negatively affecting one’s relationships are:

    • Not taking care of responsibilities or staying out late.
    • Rising instances of domestic violence.
    • Isolating from friends and relatives to hide the drug or alcohol problem.
    • Experiencing financial problems.

    When it comes to intimate relationships, believing that one can prevent problems by avoiding sexual relationships post sobriety is incorrect. A complete recovery is possible only when a person gets enough love and care from his or her partner. Since intimate relationships are considered one of the most rewarding parts of human existence, a lack of it can leave people feeling unwanted and incomplete.

    For a person recovering from an addiction, lack of sexual relationships might lead him or her to revisit the places that had triggered drug or alcohol abuse.

    How detox can be helpful in restoring relationships

    When a person fighting substance abuse enters a detox program, he or she needs to work harder to recover from the addiction and regain his or her ability to enjoy fruitful relationships with the loved ones. While undergoing treatment, it is important for a person to not just focus on maintaining sobriety but also reshape his or her habits and old attitudes that could act as a barrier to his or her interpersonal or intimate relationships.

    While detoxification might pave the way for a person’s recover from an addiction, it is important to ensure that it also brings back his or her sexual drive. With low self-esteem and confidence, it becomes difficult for the recovering individual to even think about any personal relationship. Undergoing a detox program can be a great help in gaining enough confidence to deal with relationship problems.

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    Source by Barbara Odozi

    Views: 0

  • MLM – In Unashamed Defense of Multi-Level and Network Marketing

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    One of the things that tells you are being successful in your online marketing efforts is an increasing number of emails from nay sayers, spoilers and people who are just down right rude.

    I recently received one from an IT expert who was independently well off thanks to stock options and profit sharing. He mocked MLM people as “bottom feeders” and said, “I mock MLM as a business model.” Probably very easy to do when you’re loaded thanks to stock options, etc – just hope his company doesn’t go the way of Enron!

    To be honest I mock most other business models as an inefficient and sometimes down right unethical way to do business. Example one:- Small family in china produces components for a larger company for a tiny margin, large company then sells products to a wholesaler, wholesale then sells it to a foreign wholesaler who then sells it to a retailer who sells it to the consumer. Now this is a basic model – sometimes the middle men can be much more numerous. Either way the original producer gets screwed and the consumer gets screwed thanks to the number of middle man. This is even worse in the agricultural industry. Go to a farmer and ask him how much he/she gets for a liter of milk, a ton of potatoes, etc – it will shock you! They get a pittance of the final shelf price. For farmers to continue to rely on the big multinationals to do the right thing by them is the seriously flawed business model as they continue to be driven to the wall. I MOCK TRADITIONAL BUSINESS MODELS.

    The worlds biggest MLM is the international illegal drug market – although they trade in evil and death they are a huge network of people from poppy fields in Afghanistan to street sellers in western cities – the high estimate is that the world wide industry is $500 billion. The a lot of money for what is an MLM. Should MLM still be mocked as a business model?!

    Multi-level marketing and network marketing is found throughout the business world. Real Estate agents, Dealerships, and many other ‘traditional’ business often have levels of reward depending on number of sales, sales people below you, etc. The internet abound with affiliate programs that are multi-leveled to reward affiliates not only for product sales, but also if they bring in new affiliates.

    Why is MLM so hated by the traditionalists? One it represents a threat. It means a load more competitors. It puts products profits into the hands of the consumers. It means less sales bonuses for them and less margins for the middle men. It means the wealthy can lose control of markets that they previously dominated. Who would you be more scared of – another multi-national with a sales team of 100 people, or a MLM with 100,000 non-professional sales people? Genuine people power has always frightened those in control of both the power and the purse strings. Why would you give the profits to the consumer instead of the share holders? Of course it rattles their cage – it threatens their very existence. Instead of a CEO earning millions for doing nothing, he/she would actually have to get out there and prove that they could sell a product to be successful. Hugely frightened for someone relying on their degrees and old tie network to get ahead.

    Multi-level marketing and network marketing is also hated by the traditionalist because it frees people from slavery to a forty hour working week. They love people to be in credit card debt. They love people to HAVE to go to work to survive. They love people having big mortgages. They love people being CONSUMERS. They don’t want consumers to turn into producers. It spoils there party. They don’t want people to be free to from the “traditional” working (slavery) model.

    At the end of the day it doesn’t matter what the naysayers say about MLM, the only thing that matters is can you succeed at MLM.

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    Source by Alastair Harris

    Views: 0

  • Can You Treat Trichotillomania With Holistic Medicine?

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    Trichotillomania is an impulse control or brain disease similar to OCD or addiction where the person pulls out their own hair. The hair can be located anywhere. Trichotillamania may be caused by trauma, rape, physical violence, torture, child abuse, and very severe emotional abuse. It may be minor and easily managed or severe. This disease can overwhelm the person. It is very important for the person with this disease to eliminate or minimize exposure to any severely negative people in their life that are abusive or exploitative. It is an emotional disorder that usually needs several therapies in order to be managed successfully. There are many alternative therapies which are untried for this illness, but these may successful due to the large emotional component of the illness. Trichotillomania seems similar to addiction, OCD, and a bad habit. Quieting the mind should be one of the goals of any therapy. Alternative therapies that quiet the mind include Yoga, scalp acupuncture, auricular acupuncture, Emotional Freedom Technique(EFT), botanical extracts, Transcranial Magnetic Stimulation (TMS),and orthomolecular medicine.

    This person must be evaluated by a medical professional. A full physical and diagnostic testing of hormones and neurotransmitters must occur. This patient must be evaluated for AIDS and a brain tumor. There are several diseases that are severe enough to result in very irregular symptoms. It is extremely important to be very aggressive in treating this disease. Amino acids therapy for this may be useful and could include 5-HTP, theanine, GABA, and phenylalanine. Chinese herbal patent formulas may be considered along with Chinese liquid herbal extracts. Scalp acupuncture may be very successful in treating this type of illness. It should be done with larger needles for this type of disease. Scalp acupuncture treatments last about thirty minutes to one hour. It may take nine treatments in order to see results. Laser therapy using a cold medical grade laser may work well on this patient. You may need several sessions of cold medical grade laser therapy before you see a significant change.

    It is important for this person to sleep well and eat a well balanced diet without nitrates, amines, and food dyes. This person should avoid genetically modified foods, food additives, MSG, tumeric, and drink plenty of pure water to stay fully hydrated. The diet should allow Swiss method decaffeinated coffee or organic coffee and tea. This person should consider trying the Rotation Diet where each food may be eaten once during a four-day period. It is also a good idea to identify and reduce exposure to all allergens. You may want to consider some form of allergy treatment. Convention allergy treatments with shots is one alternative. NAET is a non-painful alternative that incorporates chiropractic and acupuncture with a special diet to treat allergens. This person needs consider a form of regular exercise like the walking, gym, biking, Bikram yoga, hiking, and dancing.

    ©Dr R Stone, MD-India

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    Source by R Stone

    Views: 0

  • Giving a Great "Walk Around" Sales Presentation

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    Salespeople should know that a walk around isn’t just a presentation, it is a chance to discover the customer’s needs and turn your product or services features into a benefit for that customer.

    Learning good selling techniques takes practice and learning how to give a “walk around” sales presentation is essential to the sales process.

    An excellent walk around presentation is not a canned presentation. It has been said, “A good walk around presentation doesn’t work because it’s canned; it got canned because it works.” That’s what a walk around should be – not canned, but planned. Salespeople need to know where they are going all the time. Hopefully they can help guide the customer down the Road to the Sale.

    Before we can attempt a presentation we must understand what a “feature” is and what a “benefit” is. A feature is what something is – a benefit is what something does. Let’s use automobile sales as an example. So let’s look at some car sales techniques. A “walk around” occurs when a salesperson pulls a vehicle out of the line of cars in front of the dealership. The salesperson opens the doors, the trunk, and the hood. They turn on the car and get the A/C running in the summertime (or the heater in the winter time). They take the customer and tell them about the vehicle as they walk around it.

    The aerodynamic styling of a vehicle is a feature; great gas mileage and a quiet ride are the resulting benefits. A lot of salespeople are good at reciting features, but not at explaining why the customer needs them – and this is for two reasons. One is they don’t know enough about the car and the other is they did a poor job qualifying the customer’s needs. Ask questions of your customer. Ask what they want from their next vehicle and listen to what is said.

    How can a salesperson enthusiastically talk about the double steel cargo box if they don’t know what the customer is going to use the vehicle for? They can’t.

    In a typical selling situation a salesperson might say something like, “Yes sir, this car has everything you’re looking for: a fuel efficient engine and a hands-free Bluetooth communications system. It also has ABS brakes, limited slip rear axle, and terrain management.” Sounds all well and good, right? Wrong. There is nothing your salesperson has told this customer that 1,500 other salespeople and brochures and Internet research haven’t already told him.

    So the customer looks at the salesperson like a deer in the headlights. He doesn’t know what he is what he is supposed to say, except what he is probably thinking, “I can see all of these options, Mr. Salesperson. Tell me something I don’t know.” You see, when the salesperson recites his or her cornucopia of knowledge, it isn’t a question so it doesn’t really move the sale forward. He is just repeating what the customer told him he wanted.

    The customer’s only response is, “Yes, Mr. Salesperson, I can see it has everything I asked for. How much is it?” Or worse yet, the customer may say nothing. The worst thing that can enter a walk around presentation is silence. When there is silence, there is pressure and in the selling process, we want no pressure. As I mentioned many times, the only common ground a customer has is the price. When you stop talking, the only thing they can say is how much… or goodbye.

    To do an excellent walk around, salespeople need to remember the thing the customer wants to know more than anything, “What will it do for me?” Until you tell customer that answer, then he is probably isn’t listening.

    Back to the walk around – how long did it take me to recite the options above, 30 seconds? What do I do now? I am out of things to say. Obviously there are lots of options and I could probably go on for a while, but even if I could memorize them all on every model, the customer will be yawning. Why? Because he wants to know what it will do for him. If salespeople are just going to recite options, they would be better off to hand the customer a brochure and send him on his way. The brochure is better than a salesperson will ever be at features. They break down the passenger compartment to cubic inches for heaven’s sake! When it comes right down to it, does the customer even care that there is 28 inches of legroom? No. But he will be interested to know that, “Because of the transverse mounted engine, Mr. Customer, when you and your family take that trip to Colorado this summer you can really stretch out your legs!” That is how you sell legroom. Note: Without asking good questions, how could you make the above statement? But here’s the good news: you can make that statement even more powerful in two ways – by moving the sale forward and by asking for the order.

    There are many ways to move the sale forward, but here are a few. These are simple phrases that keep the customer following you:

    “Let me show you this feature on your new Ford Explorer.”

    “Let me show you this,”

    “Let me show you one more thing,”

    “Great, follow me.”

    Ask for the order, it is quite simple, for example:

    “That’s a feature I’m sure you’d like, isn’t it?” The customer says, “Yeah!” The salesperson says, “Great, follow me,” or “Great, now let me show you one more thing.”

    The above question is one which you should already know the answer. Use it with a feature the customer wants, for example, seat belts, air bags, crumple zones, etc. A customer just won’t say no to seat belts.

    During the sale you are always closing — in sales terminology that means you are always asking the customer for the order. For example, a very successful salesman in a 20-minute presentation will ask the customer in several different ways, in more than a dozen times if they want to buy the vehicle.

    Some of the best closing techniques to use during a sale are called tie downs. Some call them trial closes. A tie down is simply a question at the end of a statement that demands a response. Instead of saying, “Those airbags are a wonderful feature.” In the eyes of a customer, this is just an opinion. But, if I added, “Aren’t they?” to the end of that statement, it forces the customer to respond, hopefully in a positive way.

    Or, “On a scale of 1 to 10, with 10 being the highest rating, how would you rate this vehicle so far? What would it take to make that number a 10?”

    However, sometimes a customer may say something that implies that they don’t like the vehicle. For example, “Oh, that looks like something else that will break.”

    One way to handle these “objections” is to address the issue with the “Feel, Felt, Found” response. For example, you might respond by saying, “I can see why you might feel that. A lot of people have felt the same way, but once you’ve found out the engineering behind, you’ll see how beneficial this can be for you.”

    These few tips will build the foundation for a confident walk around presentation.

    – Learn your product inside and out, research what’s being said about your product on the internet.

    – Get to know your customer’s needs in the initial greeting and qualification.

    – Present with confidence and tie the features back to their needs.

    – Help make their needs become their wants.

    – Remember to refer to competitive brands and create value.

    – Take full advantage of your product expertise when doing a walk around presentation and SELL yourself and your product.

    And remember, selling is a process of listening to customer needs, finding solutions to their needs, building value you in your product or service, and giving them an opportunity to buy that product or service that serves their needs!

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    Source by Vincent Hennigan

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  • Charity Auctions – Using a Cash Call

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    Auctions are an excellent way to raise needed funds for worthy causes. They are also a valued social event for the people who enjoy attending them, whether they are directly involved with the cause or charity, or simply people from the community who like going to and participating in these events. Whatever the reason, you can bring a much more successful outcome to your live or silent auction through the use of a Cash Call, also called the Special Appeal, Fund-A-Need, Emotional Appeal, Bid for a Cause, or Bid for a Cure.

    The Cash Call is part of the evening’s agenda, which is separate from the live or silent auction, but which is aiming to raise money for the same cause. It is a very common event that attendees will often expect. The way it works is that someone from the organization that is doing the fund raising will make an impassioned appeal to the audience members for direct donations. When done correctly, a Cash Call can in fact, bring in as much or more money than your live or silent auction.

    Most professional auctioneers will be very familiar with the Cash Call, so they are an excellent resource to use to keep the energy levels up, and to keep referring back to this special appeal. While doing this, they can solicit further engagement from the audience members who may be actively bidding on items. Should an audience member not win an item, they may choose to donate the money they would’ve spent on it directly instead. Professional auctioneers are extremely adept at engaging the audience and keeping events moving along smoothly, and injecting fun, humor, and structure into your auction.

    So the next time you’re raising money for a worthy cause, be sure to include a Cash Call in addition to your live and silent auction events, and watch the tally grow.

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    Source by Kevin Rutter

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