Global Digital Store – Ebooks and Softwares

Tag: Owner

Cash Register Basics and Functions

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A cash register is one of the devices that are used within a sales establishment and which are being operated by a sales clerk. This is usually used to calculate the total number of sale a customer was able to purchase, and will also give the people the proper change and the respective receipts with what they are buying. Attached to a cash register is a cash drawer, and this drawer will open during the process of the transaction and will allow the cashier to make the change necessary for the customer. If there are no changes required, the receipts will just immediately comes out from the said device. Cash register is commonly seen within a department store, since it is one way where they can give fast services to their customers.

Instead of making manual calculations with all the items being purchased by the customer, cash register is one way for you to calculate all the sales right away and without any waste of time, you can immediately give the fast services that your customer expect from you. In order to start the process with this cash register, the sales clerk will only scan a certain item with its corresponding bar code scanner, and this will allow the register to display the current price of each item being purchase by the customer. When the sales clerk is done with it, she will then put the payment amount on the register and immediately calculation will certain follow. If there are change that should be given to the customer, the cash drawer will also open immediately for the cashier to get the change, and the receipts will immediately follow.

A receipt will come out when the process is already completed, and the items are being keyed out of the store’s inventory records right away. This record will help the store to have an accurate check during their inventory. In every item being purchase, there is also a corresponding record on it. The register will going to keep each record of every item being purchase, and it will be printed out at the end of the day for their inventory. It is also advisable that cash drawers will be counted from time to time in order to ensure that the cash register always has its appropriate amount of money in order to conduct the process. If you are going to handle the said device, make sure to observe strictly the procedures and safety precautions, so that all transactions are made to be safe. The safety rules, programming of the department key, basic set up of the said device, and all transactions necessary to operate the cash register must always be taken into consideration.

Cash registers make every transaction fast and easy especially for the sales clerk. A simple scan of every item will immediately program the different records of each item. This device will not only benefit the customers, but in the same manner it is also a great advantage for the store owner since it will enable them to have an accurate inventory at the end of the day.

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Source by Louisse Deannise Medina

Views: 0

January 3, 2020
Learn Options Trading – Option Strategy Basics

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Before you learn the basics about how to trade options and the strategies, it is important to understand the types, cost and risks before opening an options account for trading. This article will focus on stock options vs. foreign currencies, bonds or other securities you can trade options on. This piece will mostly focus on the buy side on the market and the trading strategies used.

What is a Stock Option

An option is the right to buy or sell a stock at the strike price. Each contract on a stock will have an expiration month, a strike price and a premium – which is the cost to buy or short the option. If the contract is not exercised before the option expires, you will lose your money invested in your trading account from that contract. It is important to learn that these instruments are riskier than owning the stocks themselves, because unlike actual shares of stock, options have a time limit. There are 2 types of contracts. Calls and Puts and How to trade them and the basics behind them.

What is a Call Option and how to trade them?

A call option contract gives the holder the right to buy 100 shares of the stock (per contract) at the fixed strike price, which does not change, regardless of the actual market price of the stock. An example of a call option contract would be:

1 PKT Dec 40 Call with a premium of $500. PKT is the stock you are buying the contract on. 1 means One option contract representing 100 shares of PKT. The basic thought and learning how to trade call options in this example is you are paying $500, which is 100% at risk if you do nothing with the contract before December, but you have the right to buy 100 shares of the stock at 40. So, if PKT shoots up to 60. You can exercise the contract and buy 100 shares of it at 40. If you immediately sell the stock in the open market, you would realize a profit of 20 points or $2000. You did pay a premium of $500, so the total net gain in this options trading example would be $1500. So the bottom line is, you always want the market to rise when you are long or have purchased a call option.

Trading Strategy vs. Exercising and Understanding Premiums

With call options, the premium will rise as the market on the underlying stock rises. Buyer demand will increase. This increase in premiums allows for the investor to trade the option in the market for a profit. So you are not exercising the contract, but trading it back. The difference in the premium you paid and the premium it was sold for, will be your profit. The benefit for people looking to learn how to trade options or learn the basics of a trading strategy is you do not need to buy a stock outright to profit from it’s increase with calls.

What are Put Options?

A put option is the reverse of a call contract. Puts allow the owner of the contract to SELL a stock at the strike price. You are bearish on the shares or perhaps the sector that the company is in. Since selling a stock short is extremely risky, since you have to cover that short and your buyback price of that stock is unknown. Bet THAT wrong and you are in a world of trouble. However, put options leave the risk to the cost of the option itself – the premium. Learning or getting information on how to trade Puts starts with the above and looking at an example of a put contract. Using the same contract as above, our anticipation of the market is completely different.

1 PKT Dec 40 Put with a premium of $500. If the stock declines, the trader has a right to sell the stock at 40, regardless of how low the market goes. You are bearish when you buy or are long put options. Learning to trade puts or understanding them starts with market direction and what you have paid for the option. Any basic strategy you take on this contract must be done by December. Options normally expire toward the end of the month.

You have the same 3 trading strategy choices.

Let Option Expire – usually because the market went up and trading them is not worth it, nor is exercising your right to sell it at the strike price.

Exercise the Contract – Market declined, so you buy the stock at the lower price and exercise the contract to sell it at 40 and make your profit.

Trading The Option – The market either declined, which raised the premium or the market rose and you are just looking to get out before losing all of your premium.

Conclusion Basics

Trading Options carries nice leverage because you do not have to buy or short the stock itself, which requires more capital.

They carry 100% risk of premiums invested.

There is an expiration time frame to take action after you buy options.

Trading Options should be done slowly and with stocks you are familiar with.

I hope you learned some of the basics of options buy side trading, investing and how to trade them. Look for more of our articles. American Investment Training.

More on Options and Trading Strategies

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Source by Nick Hunter

Views: 0

January 2, 2020
Legendary Marketer – Duplicate Dave Review

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Legendary Marketer is an online business opportunity that’s very similar to an online franchise. The program was created in 2016 and is owned by former Empower Network co-owner Dave Sharpe.

When the program was first released in 2016 it was called Duplicate Dave. After a while the name was changed over to Legendary Marketer. I guess the name was changed in order to make the program appear more professional.

People who have little to no online marketing experience are attracted to programs like Duplicate Dave, now Legendary Marketer, because they really don’t have to do a lot of work.

In my personal opinion, I used to believe that the programs that say you don’t have to do any work were all scams. After a little more investigation I found that not to be the case. It’s not so much that you don’t have to do any work, but that you don’t have to worry about closing the sales, because there’s a team of people in place to do that on your behalf.

The major problem with online marketing and why so few people ever see any results is because they refuse to work on themselves.

Online Marketing is not something that you can go to learn in high school. Also, even though you can learn online marketing in a few college cirriculums around the country, online marketing is something that really can only be learned by “doing.”

Since there are so many different ways to market online, most people quickly find themselves in a state of overwhelm. So if you really want to learn how to make money online with programs like Legendary Marketer you really need to become a student of marketing in general.

What I’ve found is probably the biggest problem with people who want to market online is that they don’t focus on any one strategy long enough to ever become proficient at anything.

It’s sort of like placing a magnifying glass in the sun and pointing it at a piece of paper. If you take the magnifying glass out of the son every 10 seconds and then put it right back, you’ll never get enough energy to create a fire.

This is the same thing that happens to people with online marketing. They never focus long enough to create a “fire” in their business. Because of this, I personally recommend find a mentor if you’re looking to learn online marketing. It can potentially shave years off of your learning curve.

The Legendary Marketer system comes with a personal coach for all new members. That helps people to get a better feel for online marketing and gives them more courage in the overall concept of internet marketing.

When someone comes online and finds a program like Legendary Marketer, having an actual mentor gives them a much better shot of seeing success as an internet marketer.

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Source by Rhandell Mitchell

Views: 0

January 1, 2020
Some Interesting Facts About Network Marketing

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Home based enterprise is simply giving you and also me the chance to earn money from the comfort of our house. The Network marketing industry is responsible for producing the most amounts of millionaires ever. Now you should possibly think about that statement for a second. MLM industry has produced more Millionaires more that the financial industry, more than the pharmaceutical industry, much more than any industry that you could think of.

Another interesting fact about multi-level marketing business; most wealthy people are endorsing the industry. This is why Personally, I really do not have the time of the day to welcome or entertain anyone that thinks Multi-level marketing is a gimmick. Is Donald Trump a scam? Is Robert Kiyosaki a gimmick? Is Bill Gates a scam? Is Bill Clinton a scam? I mean these are folks who at a particular time have endorsed Network marketing venture. I found it very interesting that the people calling home based enterprise multilevel marketing a scam are the penniless folks.

Home based business network marketing is a business. Many folks fail and also are continually failing in this venture because they are not treating it as a venture. For the most part, many are brought inside the business by family as well as friends. And it is fairly cheap to get started in it. However, these have made many folks treat home based enterprise multilevel marketing as some kind of hobby thing. You need to treat this enterprise like a multimillion dollar business that it is. In the event you do not, you will fail at it.

Network marketing is a business of leverage. This is actually the part that is confusing for most individuals. You can not get rich by yourself. The only reason you are going to get rich is by making other people rich. This is actually the same for any industry. Bill Gates plus Warren Buffet have produced more millionaires than some other folks. So if you think getting rich is a selfish affair, then you need to reprogram your mind. Home based enterprise multilevel marketing is exactly like that. You need to leverage other people’s effort plus have their interest also in heart.

Home based network marketing is a business of marketing as the name implies. I know there is “Network” inside the name and that is very important especially with the individuals in your organization already. There is also “marketing” in the name. I wish many folks will understand this sometime. Just like any venture, you have to market your business. You can get the traditional ways of marketing your enterprise plus you can find the 21st century ways of doing this. The question is in the event you might do something more rapidly as a business owner why would you want to do it slower?

The most import point that you have to understand about home based enterprise multi-level marketing is that many people is not going to get. As a matter of fact, when most people are agreeing with you about your ideas, then you’re likely doing something wrong. Many will still call MLM a gimmick despite all the evidences of the contrary. Multi-level marketing is a numbers game. Your job is to find the superstars quickly that are willing to make money with you as well as change their life too. Really do not put your emotion into this. Many will not get it.

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Source by Shola O Abitogun

Views: 0

December 30, 2019
Small Business Owner, What Happened To Your Initial Business Enthusiasm?

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Starting a small business can be exhilarating, and it all starts with an idea. Oh yes, the idea grows and grows, and before you know it, that idea becomes so powerful that you can’t resist the thought of implementing it. So there you go, off to the races in full force!

You started your business, but things didn’t go as well as you hoped, so your enthusiasm waned. How do you get that excitement back up and running?

Following are five tips to help you get back on track and get excited again, but before you start, you’ll need a comfortable, quiet space, an alarm clock, a writing tablet, writing or coloring utensils, and most importantly, your original business plan (or ideas folder).

(1) Pull out the original business plan you created some time back. Yes, the one you haven’t looked at for a while. This is the easy step, the next ones are harder to do.

(2) Find a comfortable quiet space, set your alarm clock (on gentle sound) for forty-five minutes to an hour. Allow yourself to contemplate on your initial purpose of your business.

(3) As you read each line of your original plan, focus on the words and ideas you wrote. Circle your main initial goal, the purpose of starting your business. What inspired you?

(4) Allow yourself to feel that wonderful and strong emotion you felt when your idea first sprouted. Read and re-read your original plan. Can you feel it? Will you allow that enthusiastic smile to return? It just takes a few seconds!

(5) Take a deep breath and on a piece of paper, jot down two action steps you will take within the next 24 hours, for example, reply to that email you’ve been putting off.

The waning of enthusiasm is a common happenstance with many small business owners and may happen at any stage of their business operation. These waning of interest may last days, weeks, months, or even years. Best advice, take action once you’re aware of it.

The steps above may look like simple steps, but sometimes that’s all a small business owner needs to get back on his or her feet. You’d be surprised at how far simple steps can take you once you get up and going again. That said, let’s get you up and running again, exhilarated, and growing with your original business purpose.

So, there you go… It’s off to the races and back in full force!

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Source by Krystalina Soash

Views: 0

December 30, 2019
Balancing Customer Service With Cost-Savings Technology

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Typical Challenges Consumers Face and the Necessity of Small Businesses Taking Notice

It’s happened to all of us at some point. A problem with our order or a service interruption arises, and we need help from a local company.

We dial the support number only to be met with a recorded robot voice that doesn’t understand or answers. We press endless buttons trying to narrow down our request and hoping with each press we get an actual human being to speak to about our issue.

Or we head over to Social Media in hopes of finding someone who cares enough to respond to our issue only to receive automated messages and chatbots reply back.

Technology has helped small businesses grow and succeed in ways previously never thought possible. But with that growth, the demand for more personalized customer service experiences has developed.

What is a business to do? Implement the cool features and functionality of AI, Chatbots and other tech advancements or revert back to a time when real human beings answer their phone?

No one can argue the importance of customer service; after all, without happy customers, it’s tough to have a successful business.

The solution many businesses are turning to is call centers. Years ago, I worked at a call center and we provided a valuable service to companies who needed someone to answer their phone day or night. We answered for many emergency service businesses such as veterinaries, property management companies and restoration companies.

It was a win-win scenario where the customer’s phone call was answered by a real person and their needs were quickly taken care of. Call centers are built to handle the requests of customer contact in an efficient and cost-effective manner. They can be a valuable solution to many businesses’ customer service needs.

But what about technology? At what point does automation become detrimental to your business? The business to customer relationship is becoming less personal the more technology is brought into the mix.

When implementing your customer service systems and procedures, it’s great to invest in technologies that will help streamline tasks and reduce cost overheads but it’s more important to keep your customer in mind and take into consideration all possible interactions they will be having with your brand.

Will those interactions create a raving fan base of happy clients or will they be so frustrated they turn to social media to bash you?

The other day I came across a Twitter account I thought for sure was hacked. The account owner appeared to be VERY upset with a large corporation where several times a day, for many months.

When I asked the account holder about these repeated irate posts, turns out they were all added intentionally. Talk about an unhappy customer! But what’s sad is this company has not replied once in attempts to solve the problem this person experienced.

Whether it’s the use of call centers, or simply how your customer contacts you to place an order or wants a problem solved, when handling your customers, you need to be aware of how these interactions are affecting them to avoid irate customers like this person on Twitter.

Despite us living in a world of abundant technology choices to save us money, a business needs to find a balance between using technology and using direct communication with their customers. Begin by considering all options available and consider the customer experience with each – will that option help or hinder your business?

I can tell you one thing we have heard time and time again is that our clients are so grateful that we answer our phones and reply ASAP to all emails. In fact, many of our existing clients came to us strictly for the fact that their existing web developer or marketer disappeared on them or didn’t answer their phone or reply to questions in a timely manner.

What experiences have you found when dealing with a company’s customer service systems and processes? Did it make you want to continue to support them or head to social media and complain?

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Source by Susan Friesen

Views: 0

December 24, 2019
MLM Training – How To Answer the 30 Most Common Questions And Rejections In MLM or Network Marketing

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Ok, so you’ve made the call, initiated the invitation, but things didn’t go as smoothly as what you expected.

Your prospect started to ask some tough questions.

Gulp, all of a sudden your tongue got tied up! You panic and said something stupid.

Just yesterday, one of my downlines asked me after she made her first few calls to some prospects.

What do you say when they ask you, Is this MLM? or Do I need to sell stuff? or Do I need to spend a lot of time?

Here are your answers to the 30 most asked questions in MLM or Network Marketing.

1. What is this business all about?

Answer 1 (refer back to your website): Well, everything is explained on my website. Can you check it out today?

Answer 2 (if your company does not provide a website): Well, I can’t explain it over the phone, so the best way is to meet up either today or tomorrow so that I can show you the details.

* Now, the reason why we do not want to explain over the phone, is simply because there is no way the prospect can see the full big picture with some words transferred over the phone! Remember, our responsibility in MLM is to pass the message on and the clearer the message, the lower the chance of rejection or misinformation.

2. Is this MLM?

Answer: (Answer a question with a question) Why do you ask that? Have you done MLM before?

* In this case, we answer a question with a question because we want to know if the prospect is NEGATIVE towards MLM. If the prospects answers your question with a negative response eg. Yes I have and I failed terribly or No I have not, but my relative/friend was involved with some MLM and failed, then you must be more tactful and answer Well, its not what you think or have seen. Check out my website or I can show you the details when we meet up today or tomorrow.

3. Is this one of those pyramids or money games?

Answer: No, of course not. Why do you say that? Did you have a bad experience with something like that?

*Again, we want to find out if the prospect had a negative experience and we want to reassure them that our business is nothing like that.

4. So do I need to sell anything?

Answer: No, this business is not about being a super salesperson if you do not like sales.

*The reason why we say this is because more than 90% of the worlds population does not like sales. However, its more of a fear of having to sell stuff because they do not see the benefits or whats in it for them.

5. Do I have to sell stuff to my family and friends?

Answer: No, you do not have to if you do not like doing that.

* Most people fear peddling products to their family and friends, however most of the time, their opinion will change when they realize how good the products are and how they can benefit from those products.

6. Do I have to make cold calls?

Answer: No, you do not need to make cold calls if you do not want to.

7. Do I have to spend long hours to do this business?

Answer: Well, its actually flexible and totally up to you. The more time and effort you put into the business, the more you will earn as there is no limit to the amount of money you can make.

8. I don’t have many friends.

Answer: Its ok. You do not need to depend on your friends and relatives to succeed in this business.

9. So what do I need to do?

Answer: You need to go through our company training and learn the basics of the business, then follow our step by step system to guide you towards success.

10. Do I need to invest a lot of money?

Answer: That’s the beauty of this business. You do not need to invest a huge sum of money to start the business. How much will you need to start a McDonald’s or Kentucky Fried Chicken franchise?

*The idea here to make a powerful reference to a business like McDonald’s which everyone knows or has heard about. Then, inform the prospect that a McDonald’s franchise takes something like US$1 million dollars to start. However, our business just needs a few hundred or thousand dollars to get started. Comparatively, that’s not a huge investment at all!

11. I can’t talk as well as you.

Answer: In this business, its not about being able to talk well. Besides, well be guiding you with our step by step system that does not require you to talk well or be a good salesman.

12. I am just too busy.

Answer: Will you like to have more time freedom then?

*Explain to the prospect the ideas I shared in WHY MLM about exchanging your time for money and exchanging OPT(Other peoples time) for your wealth. Many people think they are doing well, but they don’t realize they are still caught in the rat race.

13. I don’t think MLM or Network Marketing is a professional career.

Answer: Have you heard of Donald Trump(ultra rich billionaire property mogul in the hit show THE APPRENTICE) or Robert Kiyosaki (World famous author of the book RICH DAD POOR DAD)? If both of them strongly recommend network marketing or MLM as one of the best businesses for people to get rich with, do you think that they will risk their reputation on something that is not professional?

*The best way is to show them Donald Trump and Robert Kiyosaki’s book which they co-wrote together, Why We Want You To Be Rich? and flip to that one entire chapter where both of them recommend that we join network marketing in order to get rich!

14. Have you made any money yet?

Answer(if you just started): No, I just started the business and any business takes time to generate income. However, I can introduce to my upline who has made money already and is very successful. You can check out his website or I can arrange a 3 way call for a conversation with him.

15. How long will it take for me to make any money?

Answer: Its up to how much time and effort you put into the business. However, give yourself at least 3 months to learn the ropes first.

16. What if I run out of friends?

Answer: As I mentioned, you do not need to limit yourself to your friends and family. We will guide you step by step how you can have an unlimited number of people to share the business with.

17. I don’t think I can afford the money to start.

Answer: Do you really seriously want to achieve your dreams? If yes, figure out a way you can get the money to start. You can start saving up now so that you can start later.

18. You are already successful, that’s why you can do it but I am not like you.

Answer: Do you want to change your life then? If yes, start by being a good student and learn how to do it. We are willing to guide you towards success.

19. Do I have to become a products expert?

Answer: No, we are only the messengers who pass the information on to others. We do not need to become doctors, or nutritionists or product experts.

20. Can I build my business overseas to other countries?

Answer: Yes, of course. With the internet, we are able to share our business opportunity with anyone in any country around the world. So long we are able to deliver the products there, anything is possible.

21. Can I start part time and still succeed?

Answer: Yes, of course. Many of us start part time and build up a significant income before we go full time.

22. How long will it take to achieve a full time income?

Answer: Just like any business, give yourself at least 6 months to 1 year to build up a significant income.

23. Can I register a company to do this type of business?

Answer: Yes of course. You are already considered a self employed business owner by starting this business, so you can register a sole proprietorship, partnership or incorporated company to do this business and enjoy all the tax benefits.

24. Can I do this business together with my spouse?

Answer: Yes of course. In fact, we have seen many success stories of couples who work together as partners in this business and it not only helps with their finances, but their marriage as well.

25. The money in network marketing is too slow for me.

Answer: Well, if you’re looking for fast money, usually its associated with high risk. However, if you want low risk, but highly leveraged passive residual income i.e. income that grows while you sleep without risking high investments, network marketing will give you that if you work the business for 1 to 2 years.

26. Too many people fail in MLM.

Answer: Isn’t that true in any industry? Example, insurance, property agents, even 9 of 10 traditional businesses fail in any given year. Be it in MLM or in any industry, the only people who fail are those who give up. And those who succeed are those who never ever GIVE UP.

27. I hear too many horror stories and negative comments about MLM.

Answer: There is nothing wrong about MLM as a business model. Its just misunderstood by the general public. However, did you know that when franchising first started in USA, everyone said it’s a scam? The same thing happened when personal insurance policies were first introduced to the general public. It took more than 20 years before the public started to accept that personal insurance wasn’t a scam to cheat your money but a necessary protection instead. But if you had been one of those pioneering leaders in the Insurance industry, today you will be very rich! So its the same situation for MLM, when less people understand it, that’s when the opportunity is BIG.

28. Do I need to convince people to buy products?

Answer: No. Your responsibility is to pass the information to them so that they can review the DVD, website or magazine so that they can convince themselves if they are interested. You do not need to do any convincing at all.

29. I have no extra time to do this.

Answer: If today I told you that I’m selling my ferrari sports car for $1000 and you only have until tomorrow to grab this limited time offer, will you find the time to get $100 to me right now? If yes, it means that the point is whether you really want it bad enough to find time to do it. So do you really want to succeed or are you just fooling around?

30. I have no idea where or how to start.

Answer: No problem, let me guide you step by step with our new distributor orientation training system and quick start checklist.

* By this time, your company or your organizations training system should have a simple step by step checklist or training guide that you can use to duplicate your new downline to get started.

So there you have it!

The 30 most common questions, answers and rejections in MLM or Network Marketing.

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Source by Dennis Bay

Views: 0

December 22, 2019
How to Protect Your Business From a Cyber Attack

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What is your chief worry when it comes to business?

Ask any business owner and it is VERY likely that you will get the same response: cyber attacks!

Cyber attacks consistently remain the primary concern of most company owners.

And there is good reason for that.

Contemporary research concluded that in 2018 there were triple the amount of medical industry computer data breaches in the medical industry than the previous year, with more than 15 million medical records exposed!

An independent 2019 inquiry led researchers to these findings: there were 1,200-plus data breaches leaving 440 million personal data exposed!

But of all the studies, this conclusion resonates loudest among the average business owner. Fifty-eight percent of the total amount of 2018 cyber attacks were aimed at small business corporations. Swallow that statistic along with another one: data breach recovery expenses averaged about $385,000. all Perhaps most noteworthy is the same year’s Data Breach Investigations Report conducted by Verizon: 58 percent of all cyber attacks were directed towards small business, with recovery costs at an average of close to $385,000.

What can a company – large, small or medium-sized – do to shield itself from becoming the target of a cyber attack? Aside from technical and learned safety tactics, a related insurance policy can be the catalyst of assistance to climb out of the mess created by hackers – with the coverage paying for associated losses.

Here are just a couple of associated claims examples that prove the point.

Two Data Breach Insurance Claim Scenarios

Ransomware Coverage

An employee working in one of the departments of a global agency accidentally opened an email that exposed the business computer system to a virus, possibly impacting up to six hundred and sixty servers all around the world.

The agency chartered a global IT forensics enterprise to deal with the misfortune. This included getting the ransom amount that the hacker demanded, negotiating with the criminals and completing a forensic investigation.

After the IT forensics team got the hackers to go down from the first ransom demand of $540,0000 to $450,000, insurance coverage stepped in, paying the ransom, allowing the decrypting to move forward.

Negligence Coverage:

A patient was livid when she discovered a nurse employed at the doctor’s practice where she had been treated exposed her medical records. She accused the nurse of passing on her private medical records as well as her personal data to other people. Adding insult to injury, said the patient, was that the nurse altered the records to include false information meant to humiliate her.

The doctor’s office issued a statement that there is a standing policy of not allowing access and disclosure of patient information. Nonetheless, the nurse had crossed the lines of professional creed set down by the medical practice.

The matter was resolved by a 5 digit out-of-court settlement which the insurance company covered.

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Source by M Wyzanski

Views: 0

December 21, 2019
How Online Digital Marketing Course Can Help You Shape Your Career in Marketing?
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Introduction to Digital Marketing
A good hold on digital technology has become vital in the marketing industry like never before. And with the ever-rising use of digital platforms for promoting your products and services, demand for professionals with strong holds on these techniques and strategies has also increased. People have started spending as much as twice the time on the internet as they used to a few years back. And with this, online shopping has surpassed the offline shopping statistics.

Marketing is all about interacting with the right audience at the right time at the right place and as most people remain online for most of the time, it has become the obvious place to connect with them. Next is the strategy to explain your plans to them in the most effective manner to convert them into customers. Digital marketing, collectively refers to all the efforts made to leverage potential customers on digital platforms like Google search, emailing, social media and websites etc.

Why digital marketing is so successful?
- Increases traffic on websites
- Helps in generating leads
- Helps in brand building
- Improves the ranking of the search engine
- Helps in improving internal communication
- Helps in providing better customer services
- Helps in understanding the ever-changing demands and expectations of people.
What are you taught in Digital marketing course?
- Search engine optimization (SEO): It is a process of attracting traffic from free and natural search results on a search engine such as Google, Yahoo or Bing by ensuring that your website appears high on the list of results shown by the search engine.
- Web Analytics: The process of collecting, measuring, analyzing, and reporting the web data in order to understand the web usage behavior of people.
- Email marketing: Every commercial message sent to a group of existing or potential customer is email marketing.
- Pay per click (PPC) marketing: In this model an advertiser pays a certain fee to a website owner each time his advertisement on that site is clicked.
- Social media marketing: Using social media platforms like Facebook, Twitter, Instagram, YouTube, etc. to promote your product is social media marketing.
The above listed are only some of the components of a marketing course and along with that interactive session with industry experts, doubt clearing sessions, practical assignments and surveys are conducted from time to time.

A well designed Online Marketing course should be able to give one an opportunity to discover various tactical ways as to how modern business houses are making high profits using digital marketing. Thorough case studies help in understanding better implementation and gives a cutting-edge insight into the latest developments. It should also be giving you an opportunity to interact and learn from industry experts.

Why you should opt for an online course in digital marketing
Gone are the days where you could afford to stick to the conventional marketing strategies and ignore digital marketing. The scenario has changed and whether or not you are planning a career in the marketing industry, you cannot deny the fact that everyone today has become a digital marketer by posting updates, pictures and videos on Facebook, Instagram, and YouTube etc. An online digital marketing course gives you an opportunity to get enrolled in the best program across the globe.

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Source by Shalini M

Views: 0
October 8, 2019
Entrepreneurship Ideas

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The world is full of need. Need is the foundation of business. Ergo, the world is full business opportunities. This analogy is true being that products and services are generally created to respond to a given social requirement. Food, shelter, security, comfort, entertainment – these are needs commonly recognized and catered by experienced entrepreneurs. This is probably the reason why there is an abundance of restaurants, convenience stores, rental apartments and townhouses, security agencies, spas and clubs in communities around the world. If you are a first time entrepreneur who wants to penetrate the business world, you have got to tap innovative entrepreneurship ideas. Otherwise, you’ll just be drowned out by senior competitors.

Many of those the established entrepreneurs we have today made their mark in the industry with unique businesses thoughts. They even sought to address needs which were not that recognized by people. Socialization and information are human desires that have given some ingenious individuals access to the big bucks. Facebook and YouTube are ground-breaking entrepreneurship ideas, made real, that dared to redefine the concept of modern entrepreneurship.

Honestly, it’s hard to top what these young industrialists have achieved. But aspiring businessmen need not feel discouraged about losing out. Here are some creative business proposals that might just get you that free slot with the big shots.

1. Search Engine Optimization and Web Design
Given the popularity of the use of the internet and the emergence of online businesses that wish to hit it big in search engines, these services are bound to be profitable. It can be done on a project basis so you don’t have to be committed to something long term. You can even keep another job while running such a business. Moreover, resources for SEO and web design are 50% free and the tools you use for it can be paid by monthly basis. Downside is you have to learn. Search engine optimization and web design aren’t complicated. But they will require some time investment in the beginning. What some start up entrepreneurs do is act as middle men for SEO and web design requests and outsource the tasks to cheap but capable Filipino or Indian specialists.

2. Deliver Anything Service
People are very busy nowadays and have hardly enough time to run errands. Running a deliver anything service is gainful considering that you would be able to cater to a large market with basically the same need – fast, efficient delivery of goods. You can be contracted by a studio owner who wants to deliver an important footage to a television station in another side of town; or a mother who wants to get her son’s lunchbox to him while he’s in school in one hour or less; or a businessman who wants to get a gift sent to a client living in another city within the day. The downsides are: it will require a hefty sum of capital and that you have established competitors known as the internet and couriers. Information sharing is fast and cheaper via emails and collaborative folders. And couriers basically give the same service. You’re only advantage is you are not fickle with what deliveries you make.

3. Events Organization
This is a fun business and it will challenge all aspects of your being an entrepreneur, from marketing to planning to budgeting and execution. You can cater to weddings, corporate parties, birthdays, baptisms etc. You will be able to widen your network as you pursue this service. And unlike the previous entrepreneurship ideas, YOU WILL NOT BE INVESTING ANY CAPITAL. You just got to establish a reputation and exert effort. You can start small. Start with friend. Get his/her money, spend it wisely and secure a high level of satisfaction. Marketing is basic word-of-mouth. If you do well, you will have a hoard of fans in no time.

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Source by Greg Peter Candelario

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October 8, 2019