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  • The Five Pillars of Marketing Success

    The Five Pillars of Marketing Success

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    Does the following give a pretty good picture of your current marketing activity?

    You have a website but you’re not really satisfied with it. You go to networking events once in awhile. If someone asks you to give a talk, you’re happy to do it. You post on Facebook and/or LinkedIn semi-regularly. When you find the time, you send an article to those on your relatively small email list. You occasionally set up meetings with colleagues to explore opportunities.

    Now there’s nothing wrong with any of those marketing activities. And usually, they will result in landing some new clients.

    But this is not the approach that works to get a steady, predictable stream of new clients.

    Please don’t tune me out here, thinking, “Well, I really can’t do more than this. I’m already stretched thin. If you give me too much to do I’ll get overwhelmed.”

    I agree. It’s not that you need to do more marketing, it’s that you need to shift your marketing paradigm from one of “Randomness” to one that is “Focused.”

    Random marketing is just that; it’s all over the place. You do a little bit here and a little bit there on an inconsistent basis. You are trying to keep your face, name, and message in front of your prospective clients but the results are unpredictable.

    The Random marketing paradigm is not very effective because it doesn’t gain a lot of momentum. You don’t do enough of one marketing activity to grab the attention of your prospective clients and move them to take action.

    The Focused Marketing Paradigm is very different. It’s based on repeatedly communicating very directly to your target market with a very definite end in mind. It gets the attention of your prospective clients and they ultimately take action.

    The Focused Marketing Paradigm has Five Pillars

    Understand and implement these five pillars and I promise you’ll see a shift in your marketing results.

    Pillar One: Focused Goals

    A Random goal is saying something like, “I’d like to attract a few more clients to my business.” Not very compelling is it?

    A Focused goal is much more specific. “My goal is to land 3 new clients in the high-tech plastics business in the Houston area with an average project size of $30,000 each by the end of the year.”

    The more detail, depth, and specificity about the goal, the better. You’ve really thought through what you want to achieve and also have confidence that you could deliver if you did reach your goal. It’s so real to you that you can taste it.

    What is the Focused Goal for your marketing?

    Pillar Two: Focused Program or Service

    Random programs or services are generalized consulting, coaching or training programs. “I offer management consulting and training to corporations.” Kind of vague, right? But this is what I hear all the time.

    A Focused Program or Service is more tangible. “I offer the high-tech plastics industry Management Acceleration Programs for emerging leaders in the industry.”

    In my business, I’ve always offered programs: The Marketing Mastery Program, the Marketing Action Group, and the More Clients Club. And each program has very specific parameters, deliverables, and objectives. It sure makes intangible services easier to market and sell.

    What is the Focused Program or Service you’re offering?

    Pillar Three: Focused Target Market

    In the above example, the target was the “high-tech plastics industry.” But it’s more common to hear things like, “I work with large companies who want to increase productivity.” This is too general and it makes it hard for clients to know if you understand them and can help them.

    A Focused target market is where you are absolutely clear what kinds of people or companies can most benefit from your expertise. And then you articulate that clearly.

    I worked with a financial planning company last year that targeted middle class families in the Buffalo New York area. Guess who they attracted to their practice? When people read about who they worked with on their website, they said, “That’s Us!” and called them.

    Who exactly is your Focused Target Market?

    Pillar Four: Focused Message and Value Proposition

    A Random message or value proposition tends to be too general and can be hard to pin down. It avoids making a promise that is meaningful to the prospective client.

    Messages such as, “We offer the best service in the industry,” or “Smart insights into great management,” are meaningless to your prospective clients. The value is not immediately obvious.

    A Focused message or value proposition zeros in on exactly what your clients get and what it means to them. I admit that this can be the marketing pillar that is hardest to pin down. Ultimately you have to test a number of different things.

    For the re-launch of the More Clients Club, my current value proposition is: “Everything Self-Employed Professionals Need in One Place to Attract More Clients.” And now, of course, I’m bending over backward to deliver on that promise.

    And a marketing message or value proposition is much more than a sound bite. Your message must permeate every aspect of your marketing, from your website to the emails you send out. Your prospects need to be constantly reminded of the value you offer.

    What is your Focused Message or Value Proposition?

    Pillar Five: Focused Marketing Strategy

    A Random marketing strategy is much like the collection of marketing activities I outlined at the top of the article. You’re just all over the place, throwing something at the wall, hoping it will stick, with no organized system or plan.

    A Focused marketing strategy is more like a putting on a theatrical production. You have the script, the actors, rehearsals, and opening night, all executed on a strict timeline.

    Two examples:

    For my Marketing Mastery Program, I held a series of introductory teleconferences, invited those interested to apply for the program, interviewed each applicant, and then converted 50% into participants. Over a 6-week period, I filled my business for a full year – four years in a row.

    A career coach in one of my programs recently filled her practice in three months with a focused campaign of personalized emails designed to get appointments with her ideal clients. Then she converted a large percentage into paying clients.

    That’s the power of a focused marketing strategy.

    You need to identify the right marketing strategy for your business, but even more important is the way you organize and implement the strategy.

    Developing a focused strategy is the most complex and challenging of the Five Pillars. You can’t just put together something haphazardly and hope you get the equivalent of a professional Shakespearian production.

    What is your Focused Marketing Strategy?

    If you work to build a focused plan with these five solid pillars, your marketing will work better and faster, attracting more of your ideal clients, usually at a higher rate.

    I recommend you work on one pillar at a time. Write them out and fine-tune them until you feel confident and excited about them. Yes, you will need to do some research and study to make sure your plan is viable. But this is certainly better than spinning your wheels with a random strategy that is going nowhere.

    Cheers, Robert

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    Source by Robert Middleton

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  • How to Organize Your Medicine Cabinet

    How to Organize Your Medicine Cabinet

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    Just like your own closet, medicine cabinets can be quite a mess sometimes, especially if you have lots of medicines stored.

    These days, with the pharmaceutical industry booming, you can find a wide variety of medicines sold for different health conditions. Companies competing against one another while consumers are on the go for searching the best medicine brand to buy other there for their health problem.

    You may be one of those people out there who is facing a dilemma when it comes to organizing medicines properly in the medicine cabinet. At times, when you have lots of medicines already stored, it becomes harder to find the medicine you are looking for when necessary. This could be due to a lot of different factors, such as inappropriate labeling, expired medicines piled up, and so on and so forth.

    Yet despite of that, there are still ways to make your medicine cabinet organize and neat again. There is no need to spend money or hire someone to do it for you. It is very easy and you can do it in an instant. The following are some of the tips you can consider to organize your medicine cabinet well:

    Color Code

    Why not apply color coding method when handling your medicines? If there’s a lot in the family who is taking medicines, then try to classify each one of them according to color. You may want brands to be grouped separately or put a color on each medicine to separate them according to date and time of administration. It totally depends on you. You are the best person who knows how to color code your medicines best.

    Medicine containers

    A medicine cabinet can become so messy at times, especially if all the medicines aren’t placed well in separate containers.

    You may want to organize your medicines according to their form by placing them in different containers. For example, all tablets will be placed in a different container and same goes with liquid medicines.

    This way, it would be easier to find and pull out a medicine you need at the moment because you already know where you placed it.

    These days, you can find various types of medicine containers available for sale. You can buy them in the department store or at your local drug store. You can do a DIY too if you like.

    Label each container

    Even though you place all your medicines in separate containers, it would still be hard to search for each if they are not labeled properly.

    Don’t forget to label each container according to the categories you have made. Label each container correctly and clearly.

    Labeling containers does not have to be hard and complicated. Just cut a small piece of paper, just appropriate to the size of the container, and then stick it on the front, then mark it with a pen. You can even be as creative as you would like and put some colors, stickers, and some cute decorations on the container or label to add more beauty to the space.

    Clean your medicine cabinet

    Make sure to clean your medicine cabinet every so often. You need to constantly check for expired or damaged medicines and throw them away right away. Of course, you also need to dispose each expired medicine properly according to the disposal instruction written on the label.

    By cleaning your medicine cabinet, you need to wipe out dirt and dust. This will ensure that all your medicines remain to be in good condition.

    Honestly, cleaning your medicine cabinet every so often would pose more benefits because doing so will prevent your cabinet from smelling bad, especially with expired medicines that not thrown away. Aside from that, this will keep the potency of your usable medicines.

    Have enough space

    While it is important to make use of the storage spaces available in your medicine cabinet, occupying the entire space without enough room for your hands to move inside would really be bothersome.

    Make your medicine cabinet tidy and well organized by not stocking too many items inside, especially those that do not belong to this type of storage space. Even the way you place the containers should be taken into consideration so that they will not all look jumbled up.

    If you think organizing your medicine cabinet is hard, you need to think again. Follow these simple tips and you would surely not regret it.

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    Source by George Patt

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  • The Political Economy Of Coronavirus By Kunle Wizeman Ajayi

    The Political Economy Of Coronavirus By Kunle Wizeman Ajayi

    The Political Economy Of Coronavirus By Kunle Wizeman Ajayi 1

    The Political Economy Of Coronavirus By Kunle Wizeman Ajayi 2


     

    The most powerful person in Aso Rock, Abba Kyari; who is the chief of staff to the president, has tested positive to Covid19. No government official can reach President Buhari without him. There is a ripe suspicion that the kitchen cabinet might have been infected. Likewise in Europe, the most powerful person, Angela Merkel the chancellor of Germany, has been quarantined. While Trump and Boris Johnson took the same path in trying to ignore the pandemic, their governments are in deep crises of the damages and exposures their neglect has caused the citizens.

    As I type, the fear of corona virus is the beginning of real wisdom as governments are now banning even churches and mosques from gathering. The Nigerian federal ministry of health has announced 42 cases so far. And even the mass of working people who have hitherto doubted our thieving class so far, are now more wary and precautionary over their immediate safety without relying on the failed health institutions. People seldom shake hands now. Corona waves na the way to greet now! That corona virus has turned a corruption racket is what will be duly discussed another day. 

    Industries are closing down as Wall Street falls like pack of cards. US President Donald Trump is shouting “cuts” for the working class and bail-outs for industries and big business. Whereas, Socialist presidential aspirant Bernie Sanders is calling for “healthcare for all” as well as pay for all US citizens staying at home during the pandemic days. The globalised trend of the corona virus needs a global understanding and lessons of how the world is being ruled everywhere. The way US rulers have failed to care for the poor and invest in proper and compulsory healthcare for all but private pharmaceutical companies who make healthcare a commercial quantity that only the rich can afford, is the same way Nigerian rulers failed to build hospitals and kept allocating between 4 to 6% budgetary spending on education while them and their children spend billions on medical tourism. Also, Boris Johnson’s UK government is renting “beds at hospitals.” This is unlike Spain that has nationalized its healthcare!

    The price of crude oil has fallen globally. The global stock exchange has crashed as workers can no longer go to work and make great wealth for their casino. Coronavirus has superceded SARS with its speedy spread and effects globally. So the world economic crises have been, for the first time, propelled by a health crisis. What can the Left and the revolutionaries in Nigeria make out of this global crises that could leave no island untouched? 

    Naomi Klein, the author of the classic ‘The Shock Doctrine: The Rise of Disaster Capitalism’ has come up to warn that “if you’re a hard-core free-market economist, you understand that when market fails it lends itself to progressive change much more organically, than it does (when) the kind of deregulatory policies emerge. Political and economic elites understand that moment of crises is their chance to push through their wish list of unpopular policies that further polarize wealth…”

    I argue that while the government in Nigeria has reduced the cruelly expensive cost of petrol by just #20, and there is lipservice to building new hospitals, there is a larger probability of massive corruption as the federal government has already declared #2trillion intervention fund. Why we the working people have to very much care is because the same elements who created the crises (whichever ways) would end up profiting largely from the crises. This just as many military officers and politicians are billionaires courtesy the Boko Haram war.

    The interplay of methods of these corruptive accumulations on one hand, and the trajectory of working class resistances is critically assessed weighing up why and how the working people were at the loosing ends at the 2008/9 global economic crises that made the Central Bank under the Soludo/Sanusi bail-outs policies made the criminal banks even richer than before. Though a few bank MDs and top officers were detained on “hospital beds” and such other “ajebutter” prisons; no bank owner was even questioned. 

    The fact that both the US and Nigeria are rich governments that have bad healthcare policies, discussing social infrastructures as class struggle under this system of “primitive accumulation” needs to be knocked up as perspectives to guide millions who want an end to crises and build another world that would be for all and not a tiny thieving few.    

    A CLASSLESS PANDEMIC

    The corona virus has shown that the gap between the rich and the poor is just an artificial creation. The nature of humans is more communal than competitive. Plenty of the rich mouth the fact that we are all equal, but some are more equal than others. This virus is a threat to all and shows that the world can organize together and defeat any virus that attacks it. Crises like this shows that there is no policy that is pro-rich that can save society. Most of the capitalists who rule our world have been saying that government cannot help all and cater for the needs of majority. They tend to tell us that getting “healthcare for all” is rocket science. Corona virus has proved that all that is wrong!

    Meanwhile, many Nigerians are debating as to the cause of corona virus, and why it has drawn more attentions than malaria that kills about 800 everyday and child mortality that murders about 300 women daily. These debates became rife when Ibrahim Magu; head of the Economic Financial Crimes Commission (EFCC) asserted that “corona virus is caused by corruption.” His position, while quite misleading, is correct to the point that the virus is actually caused by the greed of man in unsettling the animal and forest lives. Most of the viruses live in the wildest of forests but humans go in and destroy their habitats. These make the virus homeless and have to migrate to live with humans. 

    The corona virus has also made the Nigerian politicians to have no escapist lives again. Most of them used to go abroad for medical tourism. But there is nowhere to run to now! This is why revolutionaries must use this chance to support striking doctors and demand for free, functionally standard and compulsory healthcare for all. We do not want a situation where the ruling class would use state wealth to build defence and cure for corona virus, only for the rich, instead for all. We must avoid repeating case of the last economic meltdown where what we could see is socialism for the rich and leave the poor uncatered for. This is why we must all reject the paltry #20 that was reduced from oil price as well as condemn the full devaluation of the naira. These policies will make the rich eat their cake and have it. Petrol price should be reduced to at least #45 while naira should be strengthened. The time to consider the #RevolutionNow demands of an “economy for the majority” is now! 

    2008/9: A FLASHBACK 

    When the 2008 global economic meltdown stormed Nigeria, the rulers ordered “technocrats” to adopt the Obama measures in bailing out the banks and their thieving managers. After prosecuting five CEOs of Afribank, Oceanic, Finbank, Intercontinental, and Union bank, The CBN went ahead to put #460bn as bail-outs for the banks after recovering just #70bn. The CEOs lost their posts for giving out #700bn loans without collateral. The loans portfolio of the bank, according to CBN, is #2.8tn. The richest guys in the country were involved in this public racket and were never touched. A good instance is Aliko Dangote who had a loan worth $15m with Oceanic Bank but got elected to replace Ndi OKereke as Nigerian Stock Exchange president. The same person has the monopoly of trading in rice, salt, sugar, textiles, and vegetable oil. The same persons who created the crises in the same place got rewarded after the crises. This is what Naomi Klein is warning about. For the rich, socialism is never good for the majority. The rich, in the time of corona virus and other disasters, want bail-outs but never for the working people. Just as Omoyele Sowore noted; “when crises arises, capitalism retires and socialism becomes the messiah!  

    We must start asking for Cost of Living Allowance (COLA) from the federal government. Every Nigerian must each be paid at least #100,000 monthly as the corona virus effect billing. We should also demand a standard hospital per 5 streets with the doctors and nurses paid appropriately! 

    THE TRUMP/BUHARI DISORDER

    President Buhari’s address to Nigerians has failed to address the pandemic. Trump’s tweets are of the same mental disorders like those of the ministers and officials of Buhari’s government.  Trump boasted that the “virus is under total control…The market will take care of itself,” he had to recant after the Dow Jones Industrial closed with its worst one-day decline since 1987; “The market will be very strong as soon as we get rid of the virus.”

    “But even as he was doing so, Trump maintained that he hadn’t said the virus was “under control,” which is something he has most definitely said on many occasions — along with other attempts to play down fears” CNN noted.

    Garba Shehu and other spokespersons of President Buhari have also been speaking from all sides of their mouths. They first downplayed the effect of the virus by revealing that malaria has been killing hundreds…Until they made some allocations of about $1.2trillion to the virus effects. The question remains the goals of the government. Many Nigerians do not trust the same government that has never given as much as 8% budgetary allocation to healthcare since the Buhari regime came into place, just like the PDP governments before it. While the president is one of the most sick, he prefers to betray electoral promises and visit private hospitals in the UK for months instead of building standard public health care. 

    Working people in US,UK, and Nigeria should look beyond their reactionary rulers and make real political demands that will make sure the same rogues who cause the crises don’t come back to claim to be the super heroes of the same crises. The case of Ebola and Lassa in Nigeria are classics in this regard. While Nigeria was lucky to get over the Ebola case with the sacrifice of health officials; Lassa fever has killed thousands so far loosely tackled because rodents most likely cannot enter luxury houses.

    Nigerians should be aware that both Buhari and Trump are exponents of crazy capitalism and prefers to give false answers to real threats and would only be falsely apologetic later. We must understand that the rulers are neither interested in our well being nor our future. Their fear is that the virus should never become for all. They prefer crises for just the masses. But oga corona no mind. This is why despite Trump trying to call it Chinese virus or Buhari trying to boycott addressing the country, nothing matters to the working people than having a healthy society. Arms in arms, we will have to care for one another and defeat the most dangerous virus ever in the history of the world! 

    OPIUMS ON THE CROSS

    Pastors in Nigeria, aside the ban on public and mass gatherings, are seriously on trial! Many a youths are asking what their “God” would do in this time of corona virus to save the followers from untimely deaths. The first pastor to become so fearless had predicted that he would go to China to cure the virus. But by the time the Italian became the first case in view; the pastor got admitted in a hospital for unknown reasons.

    Also, the mosques are closing shop. Even many are contemplating drinking alcohol to help in preventing corona virus. Despite the fact that many a churches and mosques become well attended public places, the belief in better life and a prosperous world without danger have been the egg tacts around the building of these beliefs. Saudi Arabia has stopped religious visitations. Government everywhere is banning all worshipping junctures. If these bans have been summoned by political demands of the left, it couldn’t have sailed through but the struggle is being marshaled by a pandemic. Bernie Sanders was seen as too extreme but most of those pro-establishment strollers must be shitting in their yanshes now!

    Karl Marx was very clear that “religion is the opium of the masses, the soul of the soulless.” The realizations of the fact that the immediacy of the problems of society can only be derailed if the people think that there is an umbrella or belief that can make some magic. With corona now, even the state that employs religion is not apologetic in banning its public activities. Sadly, many priests still in shock as to a possible demarketing have kept on lying to their congregations. A viral video shows a pastor saying “coronavirus cannot enter Nigeria where there is corrosive anointing;” so cocky in ignorance.  Such public ranting must be condemned.

    CONFUSION BREAK BONE; NAIJA HEALTH IN CRISES

    When the deposed emir of Kano, former CBN governor Sanusi Lamido Sanusi, was banned to Awe in Nassarawa State; the town has two (2) doctors to two hundred thousand (200,000) people. Such is the metaphor of health care in Nigeria.  Most doctors, nurses, and other medical personnel have migrated to other climes in an unprecedented brain drain. As Yusuf posited “7 out of 10 Nigerians live on less than $1.25 (~500 Naira) a day and they also live in a country where 70% of health expenditures are out-of-pocket payments. Nineteen years after the Abuja Declaration where African Union states pledged to allocate at least 15% of their annual budget to health, Nigeria continues to default. With over 23,584 public primary health care facilities, 8,290 private primary health care facilities and 200,000 patent and proprietary medicine vendors (PPMVs) in Nigeria, yet the country’s health indices and other health indicators continue to remain abysmal without any significant improvement compared to other countries in Sub-Saharan Africa.

    Citizens are condemned to self-care using several unregulated drugs and African raw herbs. The yearly allocations to health care in the budget never rise beyond 6 and 8%. This is despite the fact that Aisha, wife of President Buhari once publicly complained that Aso rock clinic has no syringe! At the Teaching hospitals, one has to pay heavily to get health care as the state has been practicing health care commercialization. The medical equipments are really not there while there are so poor remunerations of medical personnel. Yet, when Ebola came knocking in 2014, the health workers paid the sacrifices. 

    Corona virus is global and has now halted the medical tourism of the rich class of whom President Buhari is the chief. If not for Covid-19, he would have gone visiting his London doctors for the umpteenth time!  

    The health workers’ unions have been fighting for a better system for years. This has been led by the Joint Health Staffs Union (JOHESU) and the Nigeria Medical Associations (NMA.) JOHESU has led enormous strikes and pickets but the neo-liberal policies of the ruling class keep ignoring these strikes. As I write, doctors in Abuja are on strike. The rulers are now in a quagmire. This is the time for the unions to collaborate with the civil society and revolutionary movements to take up the state and fight for “free health care for all.”

    THE EXAMPLE OF CUBA

    Fidel Castro’s people are the certified global doctors today! 

    A small island at the backyard of the United States of North America; Cuba is a state-capitalist economy led by revolutionary socialists. While the state have yet boomed since 1959 as a result of the prevailing capitalist globe, it has been vociferous on social welfarism especially education, food, health, and housing. This has been the minimum with which the Communist Party has been working on since the revolution. With its third president in charge now; Cuba is the country that is now rescuing the world from the genocide of corona virus. The vessel that is wholly affected by the virus has been shipped to the Cuban shore and Cuba has been treating the patients on board. Italy is receiving about 200 Cuban doctors and nurses as the catholic country leads the population of casualties. The Cuban health statistics shows that 98% is living healthily just as education is 98.5%. 

    Cuba stood by the world on hurricane Katrina; by South Africa against apartheid; by Angola against imperialist Portugal, and now that “God-forsaken communist country” stands by the world with the best of its great medical care against corona virus. This is a lesson that we need to abide by and make the world a socialist island. The current system of “greed and power” is a pandemic. It is ruled by political viruses that live mainly on primitive accumulations of the sweat and blood of the majority. The working class of all lands should unite and fight capitalism to the ruins and replace it with a world led by the people who make the wealth, not those who do nothing but steal the wealth.  

    IN ALL; THIS PANDEMIC WILL FALL

    The struggle for a safer world is in danger of that “common ruins of the contending classes.” Italy, Nigeria, Spain, China, US, and some others have recorded deaths through corona virus. It is currently rumoured that some senators and members of the House of Representatives have contracted the deadly virus. We have 582 deaths in US and 46,145 cases with only 295 recoveries. One death has been recorded in Nigeria with 46 cases recorded. 6,777 are dead out of 63,927 cases in Italy. China has 16,578 dead in 382,570 incidents. Germany has 29,056 with 123 people dead. German chancellor, Angela Merkel has been quarantined. India with over 1 billion population has about 500 cases with no deaths. 

    The Indian case is very peculiar in lessons for Nigeria. Public health care in all tiers is free and subsidized for those below the poverty line. The Indian health sector encompasses 18% of total outpatient care and 44% of total impatient care. Middle and upper class use public health care less than those with a lower standard of living

    The Covid19 pandemic has exposed big countries like Britain, US, China, Nigeria, and others. The pandemic have also exposed capitalism as an idea that is deficient to the mass of working people. The idea does not care for the majority but the thieving minority. The rich continue to be richer while the poor becomes poorer. We need labour and civil society to work together and reconstitute revolutionary relationships to make sure that working people does not be at the receiving end of this pandemic. We must remember that those who destroy the country must not be allowed to continue with their madness after the covid19. We must demand for #FreeHealthCareForAll!

    We must also demand that world-class hospitals are built massively all over the country and we leave the madness of neo-liberalism in the dustbin of ruins. To do these works, we need a movement of the working people dedicated to the revolution that will build a country for all like the Take It Back movement and the Coalition for Revolution (CORE). Socialist organizations like the Socialist Workers and Youth League (SWL) serve as the political tribunes that remind us all on the ideal and alternatives to the rot that is causing pandemics and wars to the world today.

    Capitalist presidents that combine neo-liberalism and fascism are in deep shit today as the covid19 has exposed their inefficiencies and monumental social infrastructural dangers. The health of the world is the safety net to our wealth. Why would we allow those who care about the wealth alone to continue to rule us? Why should we continue to allow those who think of only the individual and never the collective to continue to rule us? When Greta Thunberg was leading the climate change campaigns, Donald Trump was scolding her. Bernie Sanders, Jeremyn Corbyn, Omoyele Sowore, Elvo Morales, Bobbi Wine and other revolutionary change-seeking eggheads have all campaigned for another world; the point is for we the working people and all oppressed, in unity and action, lead #RevolutionNow to get a life warranty of #FreeHealthCareForAll!

    Nigerians should demand for Cost of living allowance (COLA) of at least #100,000 in order to survive as the country is being locked down. We all must observe hand washing regularly; social distancing; avoid touching of faces, and other sophisticated parts of the body. Government should provide water, gloves and hands sanitizers to all. There is no electricity just as there is very poor housing for the majority of the people. We need the majority of empty house in cities and towns to be massively redistributed. Electricity must be renationalized.

    With all unity and actions, we will defeat the yet another genocidal virus. This also tells us that we must choose to build the world for all and not for the few as the threat of grand barbarism stares us all in the face once again. Rosa Luxembourg would be rolling and smiling in her grave as we are condemned to learn from her battle cry: “socialism or barbarism!” 

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    The Political Economy Of Coronavirus By Kunle Wizeman Ajayi
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  • Holistic Healthcare versus Traditional Western Medicine

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    The Western medicine community recently asked the question: Will Alternative Healthcare, a.k.a. Holistic, Metaphysical, Energy or Mind, Body, Spirit healing and Western Medicine (WM) merge? This question implies there is reason to wonder and/or we need to consider the benefits a merger might create. The consideration of merging Holistic, Metaphysical, Energy or Mind, Body, Spirit healing and Western Medicine is analogues to comparing apples to oranges. The only comparison between apples and oranges is that they are both fruit–but the comparison ends there. Holistic, Metaphysical, Energy or Mind, Body, Spirit Healing and Western Medicine is diametrically polar opposites with nothing in common, except the subject (you). I will explain.

    In order to understand the ideology of Western Medicine, you need to examine the language used by doctors and researchers. Their choice of words reveals their belief systems and the models they use to understand the way they think healing works. When observing the state of Western Medicine and the unprecedented influence of pharmaceuticals and over-the-counter (OTC) drugs, an interesting paradox arises. The drug companies claim that pharmaceuticals and OTC can do wonders for people: lower cholesterol, end clinical depression, reverse osteoporosis, eliminate allergies, cure cancer, cure MS, calm children and many other similar promises.

    If prescription or OTC drugs are so good for people, where are all the healthy medicated customers? The truth is, there aren’t, any. There’s nobody taking twelve prescriptions or OTC drugs with a clean bill of health. In fact, the more prescriptions a person takes, the worse their overall health. And if you approach the healthiest people you can find and ask what prescription drugs or OTC drugs they’re taking in order to be so healthy, they’ll give you a confused look: Healthy people don’t take prescription or OTC drugs!

    This sort of language is not uncommon from researchers in Western Medicine. They perceive the human body as a battleground on which wars are waged against invaders (viruses, bacterial infections and tumors). Beginning with the Victorian era, Western society has become addicted to quick fixes and results with no effort. Western Medicine has in some instances provided this result. When Western Medicine doesn’t produce a ‘quick fix’ result the answer is: “Sorry, it couldn’t be helped–the surgery was a success, the patient died.” It is interesting to note the AMA reports a dismal success rate–approximately 250,000 people die each year due to misdiagnosis and/or the treatment does little or nothing to improve the person’s health. In other words these people didn’t die due to an illness they died due to the wrong treatment.

    Western Medicine’s theory and doctrines fail to recognize that diseases are not separate from the person. In fact every disease can be more accurately called an expression of the patient’s lifestyle, beliefs, and energies. Cancer is not a tumor, for example: it is a systemic disorder that can only truly be cured by helping to support the body, not by attacking it with chemical bombs or knives. The tumor is merely one physical expression of the systemic disorder, and simply removing the tumor does nothing to cure the disease. The body is designed to heal itself–given it has the proper care–nutrition, herbal supplements, spiritual and emotional well-being.

    The body is designed to heal itself provided it has the proper support to do its job. Traditional Chinese medicine (TCM) is based on a concept of balanced qi (pronounced “chee”), or vital energy, that is believed to flow throughout the body. Qi is proposed to regulate a person’s spiritual, emotional, mental, and physical balance and to be influenced by the opposing forces of yin (negative energy) and yang (positive energy). Disease is proposed to result from the flow of qi being disrupted and yin and yang becoming imbalanced. Among the components of TCM are herbal and nutritional therapy, restorative physical exercises, meditation, acupuncture, and remedial massage.

    Holistic, Metaphysical, Energy or Mind, Body, Spirit healing has existed since the beginning of time amid religious beliefs and practices, along with the mystery, superstition, fear, and misunderstanding. Holistic Healing is now becoming recognized regardless of what anyone chooses to believe or think. Ask almost anyone about their spiritual well-being and they will probably tell you, “Yeah, I am a spiritual person, I go to church frequently.” Therein, the confusion arises out of the association of healing with religion. The majority of people, including religious leaders, do not understand the difference.

    Definition: “HEAL” 1. To restore to health or soundness, 2. To set right, repair, 3. To restore a person to spiritual wholeness, 4. To become whole and sound, to return to health.

    Definition: “SPIRIT” 1. The vital principle or animating force within living beings, Incorporeal consciousness. There are about twelve more elaborations mostly to do with various religious implications.

    Definition: “RELIGION” 1. Belief in and reverence for a supernatural power or powers regarded as creator and governor of the universe, 2. A set of beliefs, values and practices based on the teachings of a religious doctrine.

    Thus, based on Western Medicine’s common interpretations of how things ‘ARE’, many paradoxes are created. The resultant effect is confusion and un-wellness. The Truth, as Carl Jung and others have carefully worded in their writing, is this: Every Thing in the universe is Energy and Consciousness. How anyone thinks or feels about that Fact cannot change it. The purpose of All religions is the recognition that humans have a part of themselves that is not physical and there is a need to explore and experience this aspect of themselves. Part of the intent is to discover one’s purpose and to live in the best way possible. Another part of that goal also includes the attainment of Truth and Spiritual Wellness. However, the result of religious teachings with regard to our Spiritual health has been an abysmal failure. If the most important aspect of our being is our Spiritual self, and it has been neglected, it is a miracle we have existed this long.

    Many churches are in a state of extreme confusion in an attempt to avoid accepting the “Truth.” The greatest struggle is how to incorporate all the now known knowledge and assimilate it into the religious dogma and theology. The problem is the impossibility of reconciling the obvious flaws in most theology and doctrine. The obvious shortcomings and how political and nationalistic and other special interests and agendas have resulted in a history filled with disappointment, tragedy, confusion and religious wars.

    In many cultures it has always been thought and/or known that we are spiritual beings, the biggest exception is in western industrialized cultures that we believe we are people who happen to have a soul. Eastern philosophy believes we are a soul first, housed in this thing called a ‘body.’ The most beautiful and simple interpretation of how everything ‘IS’ can be found in the Native American tradition. “Everything in the universe is Spirit, each thing in it is of the same Spirit and it is all Connected.” This is exactly what we are beginning to understand in science and quantum physics, that everything in the universe is made of the same thing and has a consciousness about it. The two things that frustrate scientists the most is the fact that all these

    things operate across time, space and dimensions they do not yet understand, and the ability of things to operate on inter-dimensional and multi-dimensional levels. A high degree of new understanding about the science and physics of what spiritual really means is now mostly coming from independent researchers. High-tech and aerospace research physicists and scientists, all seem to have a more concise and accurate understanding of Spirit and the Spiritual than those from a theological background.

    The Reality and The Truth of Spirit–In plain language, there is only One God or Universal Energy that Is Everything. There is only One Consciousness. We are only one individuated expression of The One. All the dogma, theology and religious beliefs anyone chooses to pile on this truth is commonly referred to as Bunk. It is the lack of true knowledge and the application of these distortions, which have been the source of all emotional, physical and spiritual problems. Spirit is alive, it is something that is lived and experienced, the surest way to destroy or suppress it is to organize it and institutionalize it.

    Spiritual Experiences teach us: Everything we think or feel affects oneself and others. We need to realize every feeling–anger, fear, hate, sadness, judgment–are mind generated emotions and need to be modified or eliminated. Left to fester–anger, fear, hate, sadness, judgment, creates physical reactions. For every physical reaction, a.k.a. symptoms–i.e. colds, cancer, MS, and everything from A to Z, there is a direct link to mind generated emotions. When these mind generated emotions are eliminated and the wounds created from long term and dysfunctional expressions are healed, the physical manifestation labeled as illness by Western Medicine is eliminated.

    The bottom line is Health and Well-Being is affected by two factions–Doctors and Ministers. Doctors are trained as mechanics who work on the physical mechanism. They are in the Business of “Treatment.” They are Not Trained in the “Art of Healing”. Most doctors do not even understand the most rudimentary concepts of Healing. Most do not realize how they can produce damage and even induce death sentences on their patients.

    There is little difference in the effects produced by an intentional damaging curse or a prayer prayed improperly, bad advice or simply some random negative thought. Ministers are trained in traditional theosophical dogmatic perceptions specific to the cultural religious views they ascribe to. Most people have little concept about True Spirituality or how the universe really operates. As a consequence they convey misinformation, half-truths, superstitions and fears along with a multitude of associated damaging information into a person’s consciousness. The result of which is Confusion and Paradox–which leads to distress, disease and un-wellness.

    Both the good in our lives and the dis-eases we have are the results of our experiences, conditioning and beliefs. It is the experiences, conditioning and beliefs that are counter to our true nature that causes the damage. No matter how dire a client’s predicament seems to be, I Know if they are ‘Willing’ to do the emotional and spiritual work of releasing old habits, beliefs and forgiving, everything can be healed. The word ‘incurable’ used by Western Medicine really only means that the person can not be ‘cured’ by ‘outer’ methods and that they must Go Within to effect their healing. The condition was created as a way to cope–it came from within and can be healed from within. Reference: Heal Your Body, Louise L. Hay

    Since Holistic/Metaphysical Healthcare focuses on supporting the Mind, Body, Spirit to heal itself as it is designed to do and Western Medicine perceives the human body as a battleground on which wars are waged with chemical bombs and scalpels against invaders, how can these divergent ideologies be merged?

    The answer: They can’t be–i.e. water and vinegar doesn’t mix–it is metaphysically impossible. Likewise, it is metaphysically impossible to merge Holistic, Metaphysical, Energy or Mind, Body, Spirit healing and Western Medicine. Anyone who would consider such a merger does not understand the laws of Holistic, Metaphysical, Energy or Mind, Body, Spirit healing.

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    Source by Dorothy M. Neddermeyer, PhD

    Views: 0

  • Which Walking Liberty Half Dollar Collecting Strategy Is Best for You?

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    Walking Liberty half dollars are one of the most beautiful of American coins. They age gracefully, and are a far less expensive to collect than the more popular Morgan silver dollar.

    Their key date 1921-S, in MS-65 condition will sell for around $100,000. The 1893-S Morgan in MS-65 condition will bring nearly $700,000. In MS-60 they are about $20,000 compared to the 1893-S for $130,000.

    The Walking Liberty isn’t quite the same bargain in AU however. The 1921-S goes for around $7,000 and the 1893-S Morgan goes for around $21,000. Instead of a 1 to 7 ratio in the MS categories, it’s only a 1 to 3 ratio in AU.

    As you get into the late date Walkers the cost of mint state coins goes down considerably. Mint state examples are plentiful and cheap after 1935.

    A complete date/mint set of MS-65 Walking Liberties would cost somewhere in the half million dollar range. So, the entire collection would cost less than one 1893-S Morgan in MS-65 condition.

    I see four fundamental strategies for collecting Walking Liberties:

    1. US half dollar type set

    2. Walking Liberty year set

    3. Walking Liberty complete date/mint set

    4. Walking Liberty proof set

    1. The US half dollar short, type set could include each of the following:

    · Flowing Hair half

    · Draped Bust half

    · Capped bust

    · Seated Liberty half

    · Barber half

    · Walking Liberty

    · Franklin Kennedy

    If you’re willing to accept lower mint state for the Flowing Hair and Draped Bust designs, this collection could be obtained for around $150,000.

    2. The Walking Liberty year set would contain 25 coins for an example of one from each year this issue was minted. An example of this would be:

    · 1916-P to 1921-P

    · 1923-S

    · 1927-S

    · 1928-S

    · 1929-D

    · 1933-S

    · 1934-P to 1947-P

    This strategy allows you to assemble each year of issue in mint condition without breaking the bank. It would be acceptable to have the rare dates in MS-64 alongside the common dates in MS-65. You’re looking at something under $40,000 for a collection like this.

    3. A complete date/mint set would require 65 coins. A set like this could also use MS-65 examples for the common later date coins and MS-64 for the more expensive dates. Depending how you organize a collection like this, it might cost around $350,000 to complete.

    4. Here’s the surprise. If you go for a proof set, there are only 7 coins minted as proofs for this series. Proofs are surprisingly inexpensive and even more beautiful than the circulation issue. There is only one key date in the proof series, and that’s 1936. A set of PF-65 Walking Liberty coins will cost just under $10,000.

    I price mint state coins here because the mint state coins have the most demand and collector value. They will retain their prices better and increase more than their circulated versions.

    As discussed in my article on Pivotal Grading Points, the greatest profit potential is to buy the coin just under the pivotal grade. That is often, but not always MS-64.

    If you were to accept MS-64 as your grade standard, you could complete these set examples for considerably less money than described here. As demonstrated above a complete set is considerably less expensive than a complete date/mint Morgan set.

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    Source by Paul St. Julien

    Views: 0

  • How To Make The Best Of Affiliate Marketing

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    Affiliate marketing is a terrific way to start making money from the internet. You don’t need to develop your own products or services, keep any stock, deal with payment systems or organize deliveries. You promote products on behalf of another business and when you make a sale, you get paid a commission.

    The problem is that a lot of people already know this. That means there’s a lot of affiliates out there who are most likely seeking to sell the same products as you.

    Choose Your Niche Carefully

    It’s important that you put some thought and homework into your niche before you start trying to sell affiliate products. To start with, do you have a real interest for your chosen niche or industry? If you’re trying to sell something that holds very little interest for you, you’re in a negative position before you even get started and it’s unlikely that you’ll keep with it for very long.

    On the other hand, it’s also important to test that your chosen niche is profitable. Are people buying the type of product that you want to promote. Before you start to promote products and services as an affiliate, check out its conversion rates. This means how many potential consumers actually turn into buyers.

    Use Reputable Affiliate Programs

    As an affiliate marketer, you’re promoting another the products or services of another business. But, with regards to your prospective customers, they will think that they are buying from you. Therefore, make sure that you’re associating yourself with reputable affiliate companies that have integrity stand behind their products and support their affiliates.

    Use The Right Kind Of Affiliate Links

    Your objective is to get someone to click through on your affiliate link. This is the unique URL link that an affiliate program will use to keep track of your sales. There are all kinds of links you can use to get someone to visit a product’s sales page. These include embedded text, banners, search boxes and other less common methods.

    If you want to actually sell products or find clients, you need to research all the choices and make the right decision for what you’re trying to do.

    Have Your Own Website And Email List

    You can start marketing affiliate without having your own website. You basically send prospects directly to a product owner’s sales page. Having said that, if that prospect doesn’t buy anything, you’ve lost them forever. On the other hand, if your prospects are associated to your website and have signed up with your email list, if they don’t buy a specific offer today, you can tempt them with something else in the future.

    Creating your own affiliate marketing website isn’t as difficult as you might think, and there are several easy to use website platforms that can get you online quickly and efficiently.

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    Source by Jon Allo

    Views: 0

  • 5 Rules For Successful Affiliate Marketing

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    Online entrepreneurs like affiliate marketing due to the fact that you can make money selling other people’s products or services. You don’t need to create a product. Or a sales page. You don’t need to deal with online payment programs or organize product delivery. The product owner does all of that.

    Your job, as an affiliate marketer, is to send prospective customers to an offer. You then get paid a commission each time somebody buys through your affiliate link.

    Take a note of these 5 rules for successful affiliate marketing.

    1. Only Promote Products That You Believe In

    It’s so much easier telling people about products or services that you truly love and believe in. If you just market any old product or service to make a quick sale, your audience will start to see through you. Any product you choose to promote as an affiliate marketer should offer a solution to a problem that your audience has. When you believe and trust in a product, your enthusiasm will show through and you’ll be able to explain the benefits so much better.

    2. Build Your Own Website

    You don’t actually need a website of your own to start affiliate marketing. You can direct your prospects directly to a product sales page. But, when you have your own website it helps to establish you as an authority in your niche. A person who is a recognized authority doesn’t necessarily have to be a product creator. Your website can offer product reviews, information about your niche and helpful strategies and advice for your target audience.

    3. Develop A List Of Prospects

    Leading on from the point above, your website can be used to build a list of prospects. When you have a prospect’s email address, it gives you the opportunity to send them emails about other related products or services at some future date. Your website can have an email capture form on the homepage. Remember to offer something of value, like a report or eBook, in return their email address.

    4. Learn How To Drive Traffic To Your Website

    You want to push and pull as much traffic to your website as possible. If you don’t have traffic, you won’t have any customers. You can buy website traffic in the form of advertisements or you can generate free traffic by way of your website content being picked up by the search engines. The best strategy for successful affiliate marketing is to use a mixture of both free and paid traffic methods.

    5. Provide Value

    Affiliate marketing is not all about selling. That’s the job of the sales page that your affiliate links lead your audience to. Think of it as ‘telling’ rather than ‘selling’. As people become to trust you and the information you provide they will be more inclined to buy the products that you recommend.

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    Source by Jon Allo

    Views: 0

  • Reducing the Stress of Being an Entrepreneur

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    Starting and running your own business can be exciting and rewarding, but it can also be very stressful. For most of our almost 40 year marriage my husband has been an entrepreneur and I have sometimes worked with him. Having built my own business as a Stress Reduction Coach I have been reflecting on the stresses of being an entrepreneur.

    Signs and sources of stress

    Some of the signs of stress overload include irritability, anxiety about the sustainability of the business, and/or high business debt. Relationships within the family can suffer if they do not understand the entrepreneurial drive or the time and effort it takes to start and run a business. For women entrepreneurs, the job of running the household and balancing work and home can create enormous stressors. When you work from home, all the household tasks that need to be done can pull you away from your business. People who are drawn to be entrepreneurs are sometimes idea people who don’t like detail and repetitive tasks. Having to work on those things can create stress as well. And when you’re stressed it’s harder to concentrate and focus.

    Organize your environment

    One of the solutions is to reduce the stress and create an environment that discourages stress. Have a place where you can keep everything together and organized. A written plan of action for the business posted where you can see it along with a daily plan can help you focus the time you have available.

    A system that works for me

    I am not a person who comes to organization easily and I have struggled to find a way that works. Daytimers and lists help for a short while, but I have never been able to keep up with them. One thing I have found that works is to have a “big picture overview” of what needs to be done where I can see it. I have a poster board size piece of “static cling” presentation sheet that adheres to my door. It can be easily rolled up and removed if needed. I have several categories that I’ve posted at the top of the sheet, such as “website,” “presentation,” etc. These are written on standard sized post-it notes so they can be easily removed and changed. I brainstorm everything I need to do on small post-it notes. After I brainstorm, I then organize the notes in the appropriate columns. I also have a category that says TODAY for the urgent and important things. I can glance at the poster while I am working and see what else I might need to do and when I finish what I need to do, I can throw the post-it away. If something comes up that is not posted, I can put it on a post-it note and put it where it needs to be.

    This “system” helped me write many graduate papers and I used it when I planned and wrote my dissertation. Now it helps me as I plan and work my business. This is just one technique that helps me reduce the stress of being an entrepreneur.

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    Source by Lorna Minewiser

    Views: 0

  • Mindset = Being Organized

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    I think we can all agree that we hate clutter. We hate it so much we pretend it doesn’t exist. Sometimes we even hide ourselves from the world because we’re afraid of what others may think about us because of it. Being unorganized or having a home full of clutter, which we hate to admit, is thankfully something we can overcome. From experience, all it takes is patience, vulnerability and an open mind to achieve what we want in our homes and in our lives.

    Today I’m going to give you 5 simple and modern-day tips on how to change your mindset so you can become more organized.

    TIP #1: Start small

    For some reason our brains are wired to believe that we MUST complete an entire project at once. Have you ever wondered why none of your tasks or projects ever gets done on time? I bet one of the reasons may be because the project you took on was way to BIG to complete and because you were so overwhelmed, you failed to finish. Not anymore! By starting small, whether it is organizing your pen cup to completing a major project, you will avoid the stress of fulfilling that task and find yourself finishing quickly and punctually.

    TIP #2: Listen to organizing podcasts

    One of the best things you can do in the morning or as you’re driving is to stimulate your mind by listening to things that arouse your mental and physical growth. I’ve noticed in my own life and others around me that doing so has made a world of positive change in our lives. Organizing podcasts like Organize 365 or A Slob Comes Clean are 2 podcasts that have kept me motivated in times when I was lacking. One of the secrets to truly changing your lifestyle is to change our mentality and by incorporating these simple methods in your life, you will get there in no time.

    TIP #3: Create a Checklist

    This may sound cliché but to-do lists really do work – of course only if you use them. As I mentioned above, clutter is a bi%#* and in order to combat it, you will have to tackle it head on in small intervals. Here are 2 examples how checklists can be effective in helping you stay organized. 1) By using a checklist to plan out the tasks you need to accomplish at home after work, will prevent you from being overwhelmed after a stressful day 2) An effective checklist will only have your priority tasks therefore you will know exactly what needs to be done to maintain order. Checklist, lists, to-do list, plans, whatever you want to call them is a habit that needs to be implemented in your life so getting organized and staying organized can become second nature.

    TIP #4: Keep things you Truly Love

    Here are a few common responses I’ve heard when it comes to this topic:

    I love everything in my home and there’s no way I can get rid of anything! All of my stuff has a meaning behind them! Here’s a better one. I’ve spent so much money and I haven’t even worn it yet! – But it’s been 2 years…

    These are just a few examples of statements my clients have said to me when I’d suggest they should only keep things in their home they truly loved. Let me explain what this really means. Lets start with an example. We love our family (our immediate family) and though we may have favorites (wink) we love them so unconditionally that we couldn’t live a day without them. This is the type of feeling I believe you should have for the items in your home. You love your pen so much; the mere thought of it not being in your possession is utter mayhem. If you don’t have this feeling towards the items in your home then it’s probably time to part ways with it. I’d be happy to witness the department!

    TIP #5: Make it a Habit

    New studies show it takes 2-8 months to form a new habit. I know that seems like an abnormal amount of time – at least to getting organized but this is actually great news. Creating new habits shouldn’t be viewed as one and done rather as a process that will create a better outcome. Committing to an organizing system and practicing it thoroughly, though you may have hiccups, will create a positive mind and improve your organizing skills.

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    Source by Judi Igwe

    Views: 0

  • Multi Level Marketing Advertising Ideas for Your Network Marketing Home Business

    Multi Level Marketing Advertising Ideas for Your Network Marketing Home Business

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    Advertising in Multi-Level Marketing is vital to any Network Marketing Business. Starting your Multi-Level Marketing business does not have to cost your hundreds or even thousands of dollars. I want you to read that last sentence again, because it is very important.

    When starting a business, be it a home based business or any other Multi-Level Marketing home business, you need to design a budget. You do not have to go broke starting your Multi-Level Marketing business.

    There are many great low cost and even FREE tools including advertising that will help jump start your Multi-Level Marketing business. Here are several FREE advertising ideas to help you start advertising your Multi-Level Marketing business.

    8 Multi-Level Marketing Advertising Strategies

    1. Writing Press Releases: Writing a press release is not difficult, it is not any different that writing any other type of document. Write a press release about your Multi-Level Marketing business, your product, your company opportunity, when you have accomplished a new level of achievement in your company’s compensation plan. There are so many reasons to write a press release, it creates great exposure for your Multi-Level Marketing business. Many websites offer tips on how to write a press release and where you can submit your press release. My favorite place is prweb they offer tips and ideas, and FREE posting of your press release.

    2. Submit Your Articles: There are many great websites and e-zines to submit your articles to. Make sure that your articles have great value to the readers and that it is informative. Writing articles is a great technique to brand you as an expert in your Multi-Level Marketing business. Having your articles listed on different websites and e-zines will allow other publishers to “borrow” your article for their website, e-zine or newsletter. You want to be sure to have your “bio” at the end of each article you write also make sure that you have a link to your Multi-Level Marketing business in your bio. Your “bio” stays attached to your article no matter where or who “borrows” your article. Keep in mind having one of your articles in one e-zine it could reach potential thousands of prospects.

    3. Write Blogs: Another great tool for your articles. Search Engines love blogs and the Search Engines spider’s blogs more often. Remember you can have several different blogs and I believe it is important to have several different blogs for your interests. For example, I have a few blogs at this time, one for recipes and cooking, one about my Multi-Level Marketing business and the third about Direct Sales and Multi-Level Marketing tips and tools. I also plan to set up a couple of other blogs in other areas of interest to me. On your blogs you should have links to your various websites, the e-zines where your articles are located. One reason for putting your articles not only on your blogs but other websites and e-zines is that more links coming into your personal website the better the rankings in the Search Engines and of course more potential customers and prospects to your website.

    4. FREE Advertising Websites: There are several of these websites on the internet. Google “FREE advertising websites” and you will get a multitude of websites to try. Remember consistency is the key here. A great way to see where you are getting your leads, from which advertising site is to use a different email address for each ad you place or you can put a different code in the ad; this helps to see what advertising website is generating the leads.

    5. Organize a FREE Seminar/Workshop: Sharing information that can be informative to others as well as bringing value to them is one way of creating relationships. Relationships are a significant part of growing your business and building trust with people. At the conclusion of your seminar or workshop you can share information about your Multi-Level Marketing business, service, and product or business opportunity. Depending on your product giving a FREE sample to each person attending along with your business cars is an excellent idea.

    6. Participate in Discussion Groups and Forums: There are many excellent discussion groups and forums covering a wide range of interests on the internet. Discussion groups and forums are a place to share your ideas, tips to give advice to others, brand you as an expert. Do not blast ads about your company, products, or business opportunity. That is not to say that you can never share your products or Multi-Level Marketing business opportunity, however, you are trying to build trust with people. Give advice or as the saying goes “give your two cents” about a topic. Start a topic that interests you and share your tips and ideas. Give people value and a reason to trust you.

    7. Email Signature: This is a very effective technique in creating publicity for your website. Do not make your signature too long or containing so much information. Keep your signature short, sweet and to the point. Use this signature not only on all your emails that you send out but any written letters. For example:

    Your Name

    Your Company’s name here

    http:// www. yourwebsite.com

    This tells people who you are, your company name and your website for them to go visit. Use this on everything that you send out of your home.

    8. Social Networking: Social Networking is all the rage these days and why not, this is an excellent method for branding yourself on the internet as an expert in your field of interest. Social Networking can promote your Multi-Level Marketing home business. There are numerous Social Networking opportunities available online. Here are a couple of my favorite Social Networking sites. You can see how I have accomplished my sites and you can promote your Multi-Level Marketing home business online. Remember how I have my sites set up and how I have them laid out will be different than yours. There is Facebook (the #1 place), Squidoo, MySpace, YouTube just to name a few.

    Multi-Level Marketing advertising strategies conclusion

    Multi-Level Marketing advertising is vital to your Network Marketing business. Without advertising either online or offline it would be very difficult to build your business into a success.

    Before you leap in head first you need to set a budget, not just for advertising but for all the costs involved in starting a Multi-Level Marketing home business. Not setting a budget could be the cause of your business not succeeding. It is far too easy to spend more money than you have; than your business can suffer and give you a bad outlook about Multi-Level Marketing. So work on a budget and stick with it.

    The advertising ideas listed here are just a few different ideas; pick a couple of these great ideas and master them and then integrate a couple of new ones as your Multi-Level Marketing business starts to grow.

    Starting with just a couple of the ideas rather than all of them will alleviate any stress of trying eight different advertising ideas. It can be very difficult to keep up and doing an excellent job.

    You also want to do a good job on each advertising idea to show off your business, products, Multi-Level Marketing business opportunity as well as brand you as an expert in your field.

    What do you think? Did I leave any Multi-Level Marketing advertising strategies out?

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    Source by Barb Sibbing

    Views: 0