Tag: Online

  • Personalization of online services: Helpful customization or furtive manipulation?

    Personalization of online services: Helpful customization or furtive manipulation?

    Whether we are looking for a restaurant tip, researching health information, or scrolling through social media posts, algorithms use the personal data they gather on us to determine what we are shown online. But how aware are people of the impact algorithms have on their digital environments? A team of researchers from the Max Planck Institute for Human Development and the University of Bristol has conducted a survey of 1,065 people in Germany to address these questions.

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  • Internet giants fight spread of coronavirus untruths

    Internet giants fight spread of coronavirus untruths

    As the new coronavirus spreads globally, the online battle to keep misinformation about the disease is also stepping up.

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  • When buying online, customers prefer live chat to phonecall

    When buying online, customers prefer live chat to phonecall

    A new study from the U.S. published in the International Journal of Business and Emerging Markets, suggests that when people interact with non-domestic, i.e. foreign, e-commerce websites they prefer to use online “live chat” channels rather than the telephone.

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  • Travel giant Expedia says it will cut 3,000 jobs

    Travel giant Expedia says it will cut 3,000 jobs

    Online travel giant Expedia will cut about 3,000 jobs after what the company described in a statement as “disappointing” performance last year.

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  • How to Write Technically for the Lay Person

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    While you are writing a book or for a specific magazine or article site, you must be using flowery language using striking words, long sentences, phrases or idioms. In short, you need all those elements that will make the text more catchy and will hook the readers! However, that is not the case in technical writing, i.e. when you are writing for websites that are services or products based. Built using advanced web development frameworks, they need to be produced with clean and simple content that is conversational to the buyers. Specifically, the web content must be representative of the services and the company. But, why called technical writing? A good content on the websites plays a great part in SEO and content marketing. It helps in getting the backlinks and scale up in position of the websites in the search engines to get more visitors.

    So, the next time you are preparing content for a high-end website or online application for your business, keep these tips in mind.

    #1 Know your target audience

    The first thing you need clear-off in your head is the target audience of your site. Be it a group of businessmen or corporate services clients, they are all layman! So, keep your vocabulary outright simple. Don’t use more of technical words and flowery English to make the content snappy. Instead, keep it outright simple, such that even a kid can understand what you provide from your site.

    #2 Show but don’t dictate

    Do not dictate or describe everything about your products or services to the visitors in text. Let them discover that gradually as they proceed to different pages. It makes the visitors curious and persuades them to visit more pages of your site in a session. Thus, show them what you provide, but don’t spell it.

    #3 Use simple, short sentences and active voice

    There is actually no point in over-elaborating technical stuff in the websites. Most visitors are basically skimmers and like to wrap up things quickly. So, try using shorter and simple sentences. And, also use active voice as it’s like you are directly interacting with them.

    #4 Be assertive

    Do not assume that everyone knows about your company, products or services. They don’t. But, they are coming to your site to know about it. So, write with absolute authority and command.

    #5 Avoid the jargon

    Your website is for the layman. Not only for the technically skilled ones! Be sure you are putting information that is also easily understandable by the non-specialists. Even if you need to use complex, technical or niche terms, explain them or hyperlink them to other pages that will give their basic information.

    #6 Use text to compliment the images

    While you will be putting images at every relevant point or pages on the website, create content that will perfectly compliment them. This will enhance the visuals of the site and make it more captivating for the readers.

    These explain web development just do not end with creating a great website or application. But, developers need to have some online content marketing ideas too. They have to know well what exactly can fetch a good amount of visitors to a website, besides making it design-wise attractive.

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    Source by Rob Stephen

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  • Are You Getting Your Share of Mailbox Money?

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    Does your business allow for “mailbox money” and a lifestyle you love? If not, what would it take for you to create this?

    Let’s start with the definition of mailbox money. This is money you receive in both your inbox and your physical mailbox.

    I first heard the term from Mary Morrissey. When I heard her definition I realized I have had mailbox money for years.

    Based on how you have your business set up you likely have a general idea of a minimum amount of money that will arrive daily whether it be a few hundred or a few thousand. Beyond the baseline, you likely won’t know from day to day how much cash will arrive. The reason? Multiple streams of revenue that fluctuates from day to day.

    Multiple streams of revenue is exactly what it sounds like; money that comes from various sources. One way to create multiple streams of mailbox money is with information products; yours and those you sell for others.

    The more information you have to offer that your market has an interest in the more revenue you can generate.

    If you have no products of your own you can start by becoming an affiliate seller. Make sure whomever you sell for and whatever you make available you are selling an outstanding product or service you are proud to make available to your market. Never, ever, ever sell anything you can’t put your personal stamp of approval on.

    Keep this in mind.

    Don’t sell simply to make money. Making money simply for the sake of making money may be short lived. Start from the point of, “What would create the greatest value and truly serve my market?” When you think in terms of being of service, the money will follow for a long time to come.

    You may have to test a few products to identify your markets’ sweet spot both with the type of information you are introducing and the price point.

    Some online entrepreneurs are very successful by selling other experts’ products. Others prefer to create their own. Still others like a combination of the two.

    I lean towards the latter.

    If you’re planning on developing your own products now is the perfect time to begin. However, you will be well served to plan out what you introduce.

    Follow these simple steps to move you in the right direction.

    • Identify what your potential customers are interested in. A survey can help considerably in this area.

    • Determine what knowledge you have that people would be willing to pay for.

    • Decide the format for the information product; video, audio, MP3.

    • Determine method of delivery; ClickBank, autoresponder, other.

    • Determine method of payment; PayPal, credit card.

    • Develop the product.

    • Develop a landing page. If you’re not qualified you can find plenty of eager designers on elance.com or get a free or low cost template program.

    • Market.

    Obviously, there’s more detail I could cover, but this will be a great place to start. I can assure you that when you have several things to offer your market, both yours and those of other experts, you’ll get very used to watching your “mailbox money” arrive on a daily basis.

    So much in fact, you will know what it means to have a lifestyle business.

    What’s your experience with mailbox money? Are you getting your share?

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    Source by Kathleen Gage

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  • A New Perspective on Medicine

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    Society evalu resorts to pharmaceuticals as a means of alleviating pain, treating infection and illness, yet many of these synthetic drugs have long lists of side-effects. What the world doesn't know is the potency of natural remedies. Thus, medical coverage is not universal, and this precipitates the need for holistic treatments. Near Eastern medicine has largely been dismissed in favor of pharmaceuticals, in the process discarding millennia of medical knowledge. What can be cured with crushed clovers is now replaced with ibuprofen. This is one of the biggest flaws in our "universal" health care system. I developed a medical journal over last year spring break, and I have been expanding it ever since, adding holistic remedies used in place of synthetic drugs to treat a variety of ailments. Not only would this restore almost-forgotten medical knowledge, but it would also encourage a peaceful relationship between Muslims and other Near Eastern communities during a time when such peaceful relationships are vital.

    How long are we to remain ignorant of these things? Yes, perhaps medications and OTC drugs are much more efficient and work faster, but what happens to our appreciation for medical literature and the equivalent of a millennium of medical knowledge? Are they to be discarded? Thrown away?

    This is something that we, as a society, have to work toward, one step at a time.

    Recently, I put this to use. A few days ago, on January 6th, 2018 at about 9pm, my father indicated he was experiencing some discomfort in his right eye. Curious, I took a high resolution photo of the eye in question, in a slightly supine position. I analyzed the picture and discovered an irregular growth / inflammation in the right, upper eyelid. I do recall studying and reading about various eye infections and irregular growths in a few of my classes in school, such as conjunctivitis ("pink eye"), myasthenia gravis, and blepharitis. I came to conclude that the symptoms that my father was experiencing were characteristic of what is commonly called "stye". In stye, the eyelid is usually slightly red, almost looking like it was trying to develop into a minor for of blepharitis. I asked myself and my dad, "Perhaps this stye was the cause of lack of sleep? I asked this because a few blood vessels in his right eye were slightly bulging." No ", he replied. I read and researched about stye online. Just before my mom got up to go to the pharmacy to get him a few OTC's, I read that stye could be cured through ONE SIMPLE TECHNIQUE: HEAT.

    I told my father to apply heat (best option) so that the inflammation in the idea and whatever bacteria in there can dissociate (if that's the right word). He held a soaked, hot towel ABOVE his right eye (notice: he did not necessarily have to TOUCH his eye with the towel). He held it for 6-8 minutes and repeated this until the pain subsided. The next day, he performed the same procedure. After just two days routinely practicing the same procedure (WITHOUT MEDICATION), my father's eyelid returned back to its normal color and shape.

    So there you have it.

    Certain things CAN be cured by simply holistic, natural remedies. We like to think that doctors, physicians, pharmacists, etc. are "in charge" of Medicine. Not necessarily. Medicine can start at home, with us. One step at a time.

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    Source by Masood Shawyan Jan

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