Tag: Media

  • Promotional items – The Simplest Way to Drive Marketing Message/Brand

    One of the very significant aspects of promoting and marketing business services is by creating brand awareness using promotional products. Product and promotion go together, where several ways and sources of promotion are advertising, marketing, media, magazine, etc. A good promotional product campaign involves organized efforts to make the product reach target customers, which ultimately helps to boost the product?s sales and brand value. General promo merchandise or cheap promotional gift items can provide a higher impact on targeting business sales. Before launching new products into the market, special events and shows can also be done for promotion. With advanced technology, it has become more compatible to promote your goods as custom promotional items that deliver great business recognition…

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    http://www.associationofmarketing.org/articles/view.php?article_id=7150

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  • Group Tells Nigerians To Report Cases Of Domestic Violence While Observing Stay-at-home Order

    Group Tells Nigerians To Report Cases Of Domestic Violence While Observing Stay-at-home Order

    Group Tells Nigerians To Report Cases Of Domestic Violence While Observing Stay-at-home Order 1

    Group Tells Nigerians To Report Cases Of Domestic Violence While Observing Stay-at-home Order 2


     

    Women at Risk International Foundation, a non-profit organisation focused on reducing the prevalence of gender-based violence in Nigeria, has urged Nigerians to report any case of domestic or gender-based violence that may occur during the period of stay-at-home order by the government.

    WARIF expressed fear that as the number of Coronavirus cases continue to increase across Nigeria and with stringent measures being put in place for individuals to quarantine and self-isolate, people might be at risk of being harmed by their abusers during the period.

    Founder of WARIF, Dr Kemi Da-Silva Ibru, urged all affected adults and caregivers of young children to make use of its 24-hour confidential help line to report any case of sexual abuse.

    Ibru said, “As borders close down in many countries, and governments institute mandatory lock downs and families are sequestered; children and women at risk will be locked in and quarantined with their abusers in very volatile home environments, we envisage an increase in the cases of domestic and sexual violence as abusers now see this as an opportunity to cause harm to these groups.

    “We urge all individuals at risk to please make use of our 24 hours helpline 0809 210 0009 or send messages to our social media platforms on @Warif_ng.”

     

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    Group Tells Nigerians To Report Cases Of Domestic Violence While Observing Stay-at-home Order
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  • BREAKING: Benue State Confirms First Case Of Coronavirus

    BREAKING: Benue State Confirms First Case Of Coronavirus

    BREAKING: Benue State Confirms First Case Of Coronavirus 5

    BREAKING: Benue State Confirms First Case Of Coronavirus 6


     

    Benue State has recorded its first case of Coronavirus.

    This was announced by the state governor, Samuel Ortom, during a media briefing in Makurdi, the capital, on Saturday.

    According to Ortom, the case is a recent returnee from the United Kingdom.

    The state recently opened two isolation centres at the University Teaching Hospital and Federal Medical Centre Apir.

    With this development, Nigeria now has 82 confirmed cases of Coronavirus and one recorded death.

     

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  • 5 Social Media Practices to Avoid

    Online media rooms are the most important part of business promotion, and any online marketing strategy should involve social media marketing. This strategy is one of the most cost-effective ways to promote products, services, ideas, information, or the business itself. Regardless of its inexpensive nature, any mistake committed during social media marketing can cause businesses to lose more than they can afford. There are a few common social media mistakes that can be avoided to have a better chance of growth in the industry…

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    http://www.associationofmarketing.org/articles/view.php?article_id=7483

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  • Increase Positive Comments on Your Social Platforms

    With more and more people using social media, it has become imperative for organizations to manage and maintain their social media profiles in a rather planned and effective way. This is challenging, as you would need to respond to comments and queries that could be both negative and positive. This way, you will only increase the trust and empathy of your customers and garner more positive comments gradually…

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    http://www.associationofmarketing.org/articles/view.php?article_id=7333

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  • 426 fraudulent face mask sale cases reported

    426 fraudulent face mask sale cases reported

    426 fraudulent face mask sale cases reported 8

    KUALA LUMPUR: A total of 426 fraud cases with regard to the sale of face masks have been reported nationwide during the Movement Control Order (MCO) period until yesterday, with losses amounting to RM3 million.

    Bukit Aman Commercial Crime Investigation Department deputy director Datuk Saiful Azly Kamaruddin said 30 individuals, including 10 local women, have been arrested on suspicion of being involved in selling fake face masks on social media.

    He said all the cases were being investigated under Section 420 of the Penal Code for fraud and police were now tracking the remaining members of the syndicate, adding that of the 30 arrested, 19 have been charged unti yesterday.

    He said all the deals were made via WhatsApp and the syndicate would also provide tracking numbers to deceive the buyers, but once payment had been made the suspects would disappear and their social media access blocked.

    Saiful Azly said police constantly reminded the public through various social media alerts like on WhatsApp, Facebook Cyber Crime Alert, ‘crawlers’ on major television channels and in cooperation with the Malaysian Communication and Multimedia Commission to raise awareness about the sale of masks.

    He also advised the public to refer to the ‘Semakmule’ portal and the online status of sellers via http://biztrust.ssm.com.my before purchasing to avoid being victims of fraud.

    He also reminded the public not to allow anyone to access their personal banking facilities and not to be hasty in making purchases.

    The public can contact the CCID Infoline at 013-2111222 for more information, he said.

    Meanwhile, Saiful Azly said that so far police have not received any report with regard to the fraudulent sale of Personal Protective Equipment (PPE) and recycled masks a viralled on social media. — Bernama

    426 fraudulent face mask sale cases reported
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  • Coronavirus: Stop Wasting Testing Kits On Politicians, AIED Tells NCDC

    Coronavirus: Stop Wasting Testing Kits On Politicians, AIED Tells NCDC

    Coronavirus: Stop Wasting Testing Kits On Politicians, AIED Tells NCDC 9

    Coronavirus: Stop Wasting Testing Kits On Politicians, AIED Tells NCDC 10


     

    The Advocacy for Integrity and Economic Development has urged the Nigeria Centre for Disease Control to stop wasting “limited testing kits” on political office holders and government officials. 

    In a statement on Thursday by its Director of Media and Publicity, Comrade O’Seun John, the organisation said the unchecked usage of the scarce testing kits for COVID-19 on government officials and politicians is appalling and a disservice to ordinary Nigerian, who deserve to be truly tested. 

    The statement reads, “We have noticed with utmost dismay the unending wastage of scarce testing kits for COVID-19 on politicians and political office holders at the detriment of the masses. 

    “We find this endeavour as a disservice to the people of Nigeria who should be the primary focus of the Nigerian Centre for Disease Control and Ministry of Health. 

    “From several reports, the NCDC conducts an average of two tests on governors, senators, House of Representatives and Assembly members, Chief of Staff to the President amongst other influential figures in the country. 

    “These individuals have been solely responsible for the decades of decay and backwardness our health care system is facing. They stood aloof and budgeted billions of naira for frivolous expenses while the citizens suffer in penury, they do not deserve to enjoy the benefits from magnanimous philanthropists who have inconvenient themselves to help Nigerians. 

    “It is also on record that most, if not all, of the cases recorded or perceived in the corridors of power have been caused by the sheer refusal to submit to simple emergency protocols and checks at the airports. Nigerians should not then be the ones suffering for the ego and pride of these few ones. 

    “While we acknowledge that not every Nigerian will get tested for COVID-19, it is extremely important that these testing kits are kept safely for the primary use of the average Nigerian. 

    “The present statistics of less than 200 individuals who have received testing from the NCDC is disgraceful for a population of almost 200 million people. NCDC must channel its resources on improving the testing rates for Nigerians.

    “The NCDC should leave the politicians alone and focus on Nigerians who are more in number and at a greater risk. If any politician feels the need to get tested, such politician can charter a flight to Europe, Asia or America where they get their routine medical check-up.” 

     

     

     

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    Coronavirus: Stop Wasting Testing Kits On Politicians, AIED Tells NCDC
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  • COVID-19: Should Education Hit A Pause Or Are We Just Unprepared In Nigeria? By Olabisi Deji-Folutile

    COVID-19: Should Education Hit A Pause Or Are We Just Unprepared In Nigeria? By Olabisi Deji-Folutile

    Olabisi Deji-Folutile
    Olabisi Deji-Folutile

    COVID-19: Should Education Hit A Pause Or Are We Just Unprepared In Nigeria? By Olabisi Deji-Folutile 11Olabisi Deji-Folutile


     

    The world is facing its most trying and unprecedented times as the last few weeks have been most challenging for almost everybody.  What started in Wuhan, China, as an epidemic, has put the entire world in disarray.  Major streets across the globes have become empty. Both the rich and the poor are being ravaged by the plague of COVID-19, which the World Health Organisation has rightly described as a pandemic. Work places have been shut; religious and social gatherings banned and many countries are on total lockdown, in a bid to curb the spread of this viral disease. Expectedly, schools are also affected across board.  Every day people are being told to embrace social distancing and suddenly things like human contacts, hitherto considered as free gifts of life, are becoming very expensive.

    No one knows when this whole chaos will end, so people are making different kinds of adjustments to cope with the situation while it lasts. Many companies have shifted their operations online. Likewise, many schools have opted for e-learning, making use of available technology for teaching and learning.

     Universities around the world are making use of communication technology to ease the effects of the global pandemic on their academic calendars.   In China, universities are going for online teaching instead of in-class teaching; the ones in Australia have moved their classes online just as UK universities have suspended face-to-face teaching.  Turkey started its remote university classes on March 23. In Kenya, universities have activated communication between lecturers and students via social media platforms and emails while classes have gone totally online in the Philippines and Kyrgyzstan.  Teachers in France have been working with their students on Zoom.  

    Just a few days ago, Ghana’s President Addo Dankwa Akufo-Addo, directed the ministry of education to collaborate with the ministry of communications in rolling out open learning programmes in response to the closure of all educational institutions in the country. In the same vein, Mount Kenya University’s Vice-Chancellor Peter Wanderi, has announced the extension of online teaching platforms for regular students to facilitate the learning process.  And to take care of the over six million students that have experienced disruption to their studies, ten North African and 12 Arab countries have begun work on an e-learning initiative to facilitate open and online education.

    These are some of the steps being taken across the globe to bridge the gap created by school closure in the wake of COVID-19.  Unfortunately, while all these activities are going on in other parts of the world, Nigerian government has not said anything about steps being taken to take care of its students’ community.  Rather, the only message from the Federal Government was a total closure of all tertiary institutions and FG-owned unity schools till further notice. A statement issued by the National Universities Commission simply said universities would remain   shut   for one month while the Education Minister, Adamu Adamu, said tertiary institutions would remain shut indefinitely.

     Assuming government has been overwhelmed by the burden of controlling the spread of COVID- 19, hence its silence on options for learning for its teeming student population, one would have expected the higher institutions themselves to at least say something, but as it is, they too are not helping matters. The silence in our universities has been deafening. To worsen the situation, the Academic Staff Union of Universities, decided to choose this time, of all times, to embark on an indefinite strike. One wonders how the academic body   manages to feel comfortable being on a strike at a time when researchers across the globe   are busy looking for solution to a pandemic that is ravaging the entire world.  This kind of action makes one query the essence of having Research and Development as a core component of tertiary education in Nigeria when researchers can be nowhere to be found at a critical time of societal needs.

    By now, our researchers should be adding their voices to the various efforts being made towards developing a vaccine or cure for COVID-19. After all, universities are expected to proffer solutions to societal problems.  This is a wrong time for ASUU to embark on an indefinite strike. This should be a time of strategising and proffering solutions. This is really the time for everyone to get involved. Besides, I think Nigerian universities should also be more forthcoming on their responses to the challenges posed to their students by COVID-19.

    As it is, religious organisations are doing far better in terms of their responses to the effects of this pandemic on their primary constituencies.  Many of them have devised other means of getting the attention of   their members following several government directives prohibiting either gatherings or limiting the number of people allowed to congregate at a time.   Almost all the churches have switched to online platforms for their services.  How come religious organisations are working hard to keep their flocks and both government and higher institutions in Nigeria are just moving on as if all is well?  No word on how to keep the students busy or keep them engaged using available online technology! Should teaching and learning be restricted to the classrooms alone in this 21st century?

     Nigeria has always been described as a religious society. Corona Virus has further exposed the smartness of our religious bodies and the dullness of those in charge of our public educational institutions.  This is not an attempt to blame any religious organisation for having the foresight to deploy technology in reaching their audiences. Instead, it is a wakeup call to managers of our educational institutions to adopt and use available technology to help their students at a time like this.

    Apart from the National Open University of Nigeria, which basically runs online, I doubt if there is any other public university in the country that has capacity for online teaching.  This is in spite of the launch of the Nigerian Communication Satellite known as NIGCOMSAT by the Nigerian Government first in 2007 and then NIGCOMSAT-IR in December 2011, to provide critical ICT backbone infrastructure to support e-learning, among others in the country. 

    What is the essence of investing so much money in a communication satellite if it cannot be deployed at a time of need?   Those in charge of NIGCOMSAT, the commercial arm of Nigeria’s space centre, have consistently claimed that the technology has the capacity to cover the entire Africa.  If that is the case, why is the country still struggling to deploy internet connectivity facilities to its schools to aide e-learning?  If we are truly a serious country, by now, all the schools in urban and rural areas should have been connected to the e-learning services.

    No doubt, COVID-19 has exposed Nigeria’s unpreparedness for e-learning. But, we can’t afford to remain where we are. That is why it is important for every institution to start thinking of how to deploy available technology in the world for the good of their students at this critical period.   Universities should as a matter of urgency migrate online. This shouldn’t be another season of waiting and probably wasting for the Nigerian student.  There is no reason why any higher institution worth its name should suspend all academic activities until the end of Corona Virus with all the available resources and technology in the world today. The minimum expected of them is to upload teaching resources online for students to have access to them.  At least this will give the students the opportunity to learn on their own.

    This is also an opportunity for telecommunications companies like Glo, MTN and the rest of them to make a difference in Nigeria’s educational institutions. They can as part of their corporate social responsibility decide to boost internet facilities in universities and other educational institutions; or provide data at cheaper rates to help poor students have access to the internet for online learning.

    I know there are obvious stumbling blocks to digital learning in Nigeria. Many students don’t even have access to devices while the cost of buying data is still high. These challenges and others have provided    telecommunications companies a huge opportunity of making a difference in Nigerian higher institutions by providing e-learning solutions and broadband connectivity to universities and other higher institutions.

    They can as part of their corporate social responsibility decide to boost internet facilities in universities and other higher institutions; or help poor students who have limited or poor internet access to enhance online learning.

    Olabisi Deji-Folutile is the Editor-in-Chief of Franktalknow.com and member of the Nigerian Guild of Editors. Email: bisideji@yahoo.co.uk

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    COVID-19: Should Education Hit A Pause Or Are We Just Unprepared In Nigeria? By Olabisi Deji-Folutile
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