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  • The Easiest and Hardest Part of Phone Sales

    The Easiest and Hardest Part of Phone Sales

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    The Ask. Yes … both the easiest and hardest part of the phone sale. Quite an interesting enigma, right? Yes again, but let's unpack this further. Phone selling is both an art and science and it follows a logical path (maybe a little nonlinear at times, but nonetheless there's an end goal). Depending on the solution you're offering to the prospect, there's usually a lead up to the Ask.

    Present the Purpose of the Call Clearly and Directly
    For starters, remember to accomplish (when and if possible) the goal of making the call. This can be to set up an appointment, to introduce yourself, your business, and product and / or service, or to speak with the Decision Maker. By stating the purpose of the call (and thus moving toward the goal of the call), you minimize wasting time with uninterested and unqualified prospects and you maximize your ability to make more calls, reach more people, and close more sales. Here's some great advice: it often helps (actually, the value of having this is more than I can put into words) to have a script available during the call just in case you get off track. Scripts aid you in staying focused and moving the call forward.

    Listen Prior to Making the Ask
    Unless you're a telemarketer and are intent on blasting your prospects with a "canned" message regardless of their responses, then by all means, spray on. OK, kidding aside, prior to making the Ask , listen … listen … listen. Here's the key in listening when conducting a sales call: don't, I repeat, don't answer the prospect in your head while they are talking. Don't do it. Here's why: you'll learn that by keeping your mind still and clear without interrupting the prospect in your head or verbally, you'll have given the prospect something that will often be reciprocated to you in full measure: "uninterrupted time for response" . Sounds weird … yes, but does it work? oh yes. I learned this technique from Stephen Schiffmann and it really works.

    Remember, plan the call (set a goal and use a script), initiate contact, state the purpose of your call directly and clearly, and listen. After listening both consciously and subconsciously, if and when appropriate, make the Ask .

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    Source by Pierre Pinkerton

    Views: 0

  • The Risk/ Reward Approach, To Better Health: 4 Scenarios

    The Risk/ Reward Approach, To Better Health: 4 Scenarios

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    Doesn’t it, make sense, to be more willing to use, more extreme approaches, possibilities, and approaches, if there is a serious, and/ or, life – threatening, treatment, than, when, this doesn’t exist? Several years ago, I remember watching a television advertisement, for a prescription drug, for treating, foot – nail fungus. This product, perhaps, effectively treated its desired ailment, yet, when the contra – indications, etc, were listed, which included causing cancer, liver ailments, etc, I wondered, why, anyone, would use this, for a seemingly, less – than, life – threatening ailment. With that, and similar issues, considered, this article will attempt to, briefly, consider, examine, review, and discuss, 4 possible scenarios, and, whether, they are warranted, using the risk/ reward approach, and mindset.

    1. Chronic ailments: Many of us, suffer, from one, or more, chronic ailments, especially, as we age. Some people learn to live, with the discomfort, and/ or, address it, by using some safe alternative remedy, and/ or approach. Others, either, are so uncomfortable, have such a low pain/ discomfort threshold, etc, they seek more aggressive treatments, and modalities. A chronic ailment, is one, which lingers, on an ongoing basis, either, consistently, or on a sporadic time – frame.

    2. Acute ailments: Acute ailments are those, which come on, rather suddenly, and may, come from known, or unknown causes. Known causes may include injuries, due to falls, strains, etc, while, unknown ones, often, come from something, we may not even recall happening. The smart approach is to, first, recognize, and consider, the reasons, and causes for the discomfort/ ailment/ pains/ aches, etc, and, then, evaluate the possible remedies. It is always wise, to contact, and consult, a trusted, health professional, as soon as possible, in order to ensure, nothing is overlooked! Once, more serious ailments, and/ or, causes, have been ruled out, it is often wise, to consider alternatives, which may be safe, effective approaches.

    3. Life – threatening illnesses: Obviously, if you are diagnosed with a life – threatening disease, such as cancer, etc, it makes sense to consider using a more aggressive treatment, with potential severe side – effects, than it is, for lesser ailments. If, without the treatment, your chances are somewhat poor, your risk is limited, and reward enhanced!

    4. Options/ alternatives: If you don’t pay keen attention to taking care of yourself, no one else will! Examine your true needs, medical causes of your discomfort, and your options and alternatives. The lesser, the danger of the ailment, it is wise, to take fewer risks/ chances, and vice versa!

    Take care of your health needs, by using the risk/ reward approach, and consideration! Doesn’t that make sense?

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    Source by Richard Brody

    Views: 0

  • Proven And Profitable Money Making Ideas

    Proven And Profitable Money Making Ideas

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    With an entrepreneurial spirit, perhaps you might be thinking about money making ideas that have been proven and are profitable on the internet that you can use to make a living with. Online business is still an evolving tool to earn money. Everyone has predicted a major tech crash as a matter of fact it’s already happening.

    According to Hostingfacts.com in 2017, “there will be more internet traffic than all prior internet years combined. Wi-Fi and mobile-connected devices will generate 68% of all internet traffic in 2017.”

    More statistics show that “worldwide retail e-commerce sales will reach $1.915 Trillion in this alone according to Emarketer.com. There are a number of ways by which people can make money online.

    Internet businesses provides relaxation and comfortability to people who run their own business while sitting in their homes or traveling the world. E- Commerce refers to the online functioning of businesses in which all of the transactions are accepted by means of the World Wide Web.

    Online sales in the United States are anticipated to reach $523 billion in the next five years. This is up 56% from $335 billion in 2015, and mobile devices are expected to be a key leader in that growth, Forrester Research Inc. says.

    The Census Bureau of the Department of Commerce announced “that the estimate of U.S. retail e-commerce sales for the third quarter of 2016, was $101.3 billion, an increase of 4.0 percent from the second quarter of 2016. Total retail sales globally for the third quarter, was estimated at $1,212.5 billion, an increase of 0.9 percent from the second quarter of 2016.”

    With the collapse of the tech bust in full swing, should you even attempt entrepreneurship online, let alone a new business launch in 2017? My answer? Absolutely yes.

    On the internet, there are unlimited things that can be done to earn money. It is all up to the individual how much they can profit from these online opportunities. The trend is constantly evolving with innovative business ideas.

    The start of a new year means great interest in new and exciting things, as we look forward to the year in the making. The year 2017 is also likely to see some changes with a few money making ideas not being in demand and new ones harvesting up.

    Learning how to make money on the internet with an e-business is one of the most proven and profitable money making ideas dominating the economy. Facebook now has 1.55 billion active users and 2.9 billion Google searches are made every day. With this data, there is endless opportunity for the ordinary person looking to create money online.

    In this article, I’ve researched a few of the businesses that are going to be profitable for the next 5 years. While tech may be on the decline, the world continually has room for proven, profitable and innovative products as well as services.

    Proven & Profitable Money Making Ideas

    Blogging

    If you have a particular subject that interests you and you are passionate about it, then you can start a blog around such topic. Blogging is one of the fastest growing business trends on the web and the sweetest thing is that it is an information based business.

    Many people in the current world are getting money by having their own blogs and websites. Generally, on these blogs and websites, they are putting thought-provoking and valuable information that interests other people. The science is simple; the additional number of visitors the more money you can make via advertisement and other revenues.

    This works much like television where the more viewership means more advertisements and at a higher rate. This is one of the most well-known and informal techniques of producing income online and it doesn’t seem to be going away anytime soon. Don’t worry about technicalities, programming, etc. You also won’t need to invest a dime to get started as there are free platforms you can utilize like Blogger and WordPress being the most trusted blogging platform since 2004.

    E-commerce Store

    Another proven and profitable idea to start an internet business is to maintain an online store. You can provide products to your customers online. Yes, you can set up an e-commerce or retail store online and you can start this online business from home without even owning a single product. You can sell virtually anything ranging from books, clothes and electronics to household item through wholesale drop shipping or by setting up an affiliate store with Amazon or eBay.

    You may even sell anything from customized cakes to used items to even new products you created on your own. With this kind of business idea, people primarily receive payment via credit card or PayPal accounts. It totally depends upon you as some people prefer to collect payment at the time of delivery of the products.

    In the online store, you can provide a wide range of products in one place and keep the customers engaged with new products or services. On the other hand if you are creating products from scratch, you have to keep up good relationships with your suppliers so your business can be successful.

    Affiliate Marketing

    To become an affiliate marketer means that you will be promoting other people’s products and services through a blog or store online. How it works is whenever there is a sale, you will get a commission. The most stimulating fact here is that you don’t even need a dime of your own money to start it and you get to partner with some of the biggest enterprises in the world. The first venture I would recommend you to start online is your own affiliate marketing business.

    Internet Marketing Services

    Servicing people to help drive visitors to their websites can be an outstanding online business with a strong profit potential. Examples of services you can provide include pay-per-Click (PPC) advertising services, blog marketing services, article marketing services, guest blogging, link building service, etc.

    Doing business on the web can be challenging because things often change quickly online. This idea allows you to help other online entrepreneurs such as yourself, keep up with the latest trends in internet marketing.

    VLogging

    This is comparable to a blog, but in video form. Basically turn your video camera on, feel free to use your tablet, and just talk! The best vloggers talk about a specific focus or niche. Vlogging about a topic that interest tweens or teens is most likely to get a big following fast.

    Some popular topics include makeup, fashion, music, gaming and how to videos. The strategy to making money with these vlogs is gaining a large following and then receiving sponsorship on the platform that you publish the videos on, such as YouTube or Vimeo. You can also make money via advertisement.

    E-Book Publishing

    The information business allows you to identify people’s problems and provide a solution in the form of an e-book. Any style writing on any topic can be used with this method. If you love writing and you possess some marketing skills, then you can venture into writing self-published eBooks.

    Educational Products

    People will always be willing to pay for education. A good example is university education. A public four-year college costs around $20,000, and a private college can make an income of $50,000 per year. In spite of the outrageously high prices, people are eager to give out the money. Why? Because a college education is worth it. Right? Well, most of the time it is.

    However, some disagree, and with recent improvements in the education platform, the traditional college model is being dismantled or unequivocally disrupted. The cause of these interruptions are startups like Udemy and Teachable, these platforms allow people to share their knowledge and profit from it.

    You don’t need a platform to sell your knowledge. You can self-publish a book, create a video coaching session, or teach others how to make money. People will gladly pay to learn a new skill, shape their lifestyle, make new money, impress friends with their knowledge, and change their life in significant ways. If you have something to offer to others, then start teaching.

    Graphic Design

    There are lots of graphic designers on the web offer free and paid services. However, if you plan to thrive in this capacity online, aiding a specific niche target audience will be the most profitable for you. Suppose you’re focused niche is in music and you have a good graphic design skill, you can launch an online graphic design business that focuses on graphic design for musicians or singing artist. You can also choose to focus on infographic designing, e-book cover design, album cover designs, etc.

    Implementing your ideas as an online business is a great way to start your business if you are low of capital. It is necessary that you have a proven and profitable online business idea to start your business. Starting and operating an online business is the new normal these days and continues to rise in popularity.

    If you have any ideas that can be transformed to fit the online business model then by all means do your research and get started the opportunities are endless!

    If I’ve failed to mention any other profitable ideas be sure to leave them in the comments below.

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    Source by Jamie Clay

    Views: 0

  • 5 Mistakes to Avoid When Dating Over 40

    5 Mistakes to Avoid When Dating Over 40

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    Are you over 40 and thinking about dating? Well, then know that it's never too late to start a new relation as long as you're comfortable with it. But yes, starting to date again after a long gap that also after 40 can be a challenge sometimes. So let's take a look at some of the most common mistakes that you need to stop doing yourself right now.

    Being Too Eager or Too Indifferent

    Often people who date in their forties end up either being too desperate or too indifferent to start a conversation. But being too eager to start a relationship right away can actually scare the potential mate, leading to rejection. And being indifferent, on the other hand, may denote a lack of emotion and turn the dating experience in a sour one.

    Talking About Your Ex Too Much

    Talking about your Ex or Exes too much is one of the terrible mistakes that people in their 40s often commit. Dating offers a chance to start afresh. So, if you continue to talk about your previous relationships to your potential date, it may actually make them uninterested about you in the end.

    Taking Things Too Much Personally

    In this era of internet mingling, you must learn to not take actions and words too much personally or seriously. Instead, try to have fun with the new dating experience. No matter how much certain you are about your goals in life, don't judge your date instantly.

    Agreeing with Everything Too Much

    Do you agree with whatever your potential date says? Well then stop right now, as it will ruin your chances to have a reciprocating and honest romantic relationship. It's okay to fear a bit that you're over 40 and you can't effort people losing interest in you. But that doesn't mean you should say yes to things you're not comfortable with.

    Holding On to Outdated Beliefs

    Gone are the days when men used to ask women out; as in this cyberspace era, neither being shy nor waiting to be asked out can help you in finding the right date. Learn to make your move and you'll see dhow dating in 40s rocks.

    Remember, being over the age of 40 doesn't restrict you from being what you are or starting a new romantic relationship. Just be aware of not doing the silly mistakes mentioned above, and dating will be as fun as it used to be in your 20s.

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    Source by Achal Mehrotra

    Views: 0

  • 13 Healing Bullet Points

    13 Healing Bullet Points

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    Your life is not defined by the trials you encounter; it is determined by how you respond to personal challenges.

    “I am the source for the perspectives I choose to hold… regardless of how aware I am of why or how I come to possess that particular perspective. It takes courage to look into the mirror of our souls, absent excuses. I will look into that mirror little bits at a time. SEE and ACT. SEE what I can bear to see and ACT upon what I am able. This is the heart of a gentle invitation to personal responsibility.” ~ Mary Anne Radmacher

    Consider the following 13 bullet points and promises:

    • 1. Understanding how to heal your grief is your first essential step. THE PROMISE: A more clear understanding of your grief is possible as you stop grieving and start healing.

    • 2. Creating decisive thinking, attitude and skill are must-have qualities to master happiness. THE PROMISE: You can develop psychological and emotional empowerment by practicing specific and consistent actions.

    • 3. Don’t be stuck in a negative outlook; as a cure learn how to use grateful moments. THE PROMISE: By expressing your gratitude for uplifting and positive emotional experiences you can find the inner empowerment to start healing and begin new hope.

    • 4. Rescue yourself from floundering in your painful past. THE PROMISE: Concentrating on your new you and new conditions can begin your life anew.

    • 5. Take control of your personal thoughts and actions THE PROMISE. You have far more ability to determine what you think and how you act than you initially imagine.

    • 6. Wanting to heal is not enough; persuasive desires can give you vital healing clarity. THE PROMISE: As you hunger and thirst to overcome your grief and loss a clearer path will appear.

    • 7. Desiring your old life back is counterproductive; embracing your new circumstance will give you empowerment. THE PROMISE: New opportunities and possibilities are within your reach as you seek them.

    • 8. Everyone’s grief clock keeps its own time; your grief healing clock is correct – follow that time. THE PROMISE: Be kind to the grief you feel; allowing a short period of time for your sorrow is OK which will bring you clarity and resolve.

    • 9. You can’t hibernate expecting to awaken in the spring with your sorrow healed – action steps bring reconciliation. THE PROMISE: Happiness and hope are the result of your actions.

    • 10. Because of your horrendous condition you can feel uncertainty; yet, finding joy again is possible. THE PROMISE: You may experience hopelessness, indecision, impossibilities, even anger; nonetheless, finding new joy is reachable.

    • 11. You are not alone, thousands of others have suffered through their grief and found joy – you can also. THE PROMISE: You can find personal strength in the many examples of reconciling grief and finding joy again.

    • 12. Reinforce your capacity to direct your own attention toward your goal. THE PROMISE: You can guide yourself more effectively toward healing your grief and loss.

    • 13. Re-evaluate your outlook; consider all shifts that have occurred from your grief happening. THE PROMISE: As you reconnect with your passions, people, places or things you did previous and embrace the hope of greater understanding, peace and joy – clearness and hope will come.

    “Greatness is not in where we stand, but in what direction we are moving. We must sail sometimes with the wind and sometimes against it – but sail we must, and not drift, nor lie at anchor.” ~ Oliver Wendell Holmes, Jr.

    Finding healing, harmony and happiness after grief involves a specific conditioning of the mind and heart. A steady fulfillment of contentment, confidence and hope are needed and essential. The 13 foregoing important bullet points and promises will support you in understanding, reconciling, and healing your grief and loss; they will give you inner empowerment needed to weather your personal life storms.

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    Source by Duane Marchant

    Views: 0

  • Wealthy Marketer Review – Your Top Five Questions Answered

    Wealthy Marketer Review – Your Top Five Questions Answered

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    I hope to answer your Top Five Questions in this Wealthy Marketer Review. I will be concentrating mainly on whether or not Wealthy Marketer’s 0-up program is a legitimate business opportunity. This is not an EDC Gold review or Roadmap to Riches review or a review or about any of the other 1-up and 2-up programs, however, I will be touching upon the differences briefly. So let’s dive right into the Top 5 frequently asked questions in this Wealthy Marketer Review.

    1. What is it all about? Well it is a zero-up; 3-tier program pays three levels deep. What this means is that a Wealthy Marketer member earns $900 for every direct sale they personally make. Zero up means that there is no passing up sales to a sponsor like many of the 1-up and 2-up programs currently on the internet like EDC Gold and Roadmap to Riches. On top of the $900 WM members also receive $200 from their second level, and $100 from their third level. The 100 and 200-dollar payments will continue to pay out to the member forever. New members will begin bringing traffic to their capture page and then convert that traffic into buyers, and the WM sponsor is there to assist and teach this process. This program is not a 1-up, 2-up program, M.L.M. or gifting program.

    2. What are the products? Alex Hunter, CEO and Millionaire of Wealthy Marketer hands over all of his secrets in his book entitled, “The $900.00 a day handbook” which is an easy to follow 72 page long, comprehensive guide to getting traffic to a website and converting it into sales. A new member will get over $10,000 worth of valuable software and e-books. There is also exclusive training material, compiled by one of the six-figure Wealthy Marketer members that is called, “The Wealthy Marketer Training Guide”, which offers many ways to advertise at no cost and insider tips about the industry. Wealthy Market also has an exclusive advertising Co-Op available to members that would like to be up and running faster.

    3. How easy is it to learn how to be a Wealthy Marketer? Yes! A new Wealthy Marketer member receives exclusive one-on-one training directly from their sponsor, and there are live training calls three times a week with the top earning mentors to answer questions. There is a learning curve involved with becoming an online earner, however, new members not asked to re-create the wheel, they are simply advised to copy what their successful sponsor is doing.

    4. Will I be able to see the site before I join? Yes! They do offer a 5-day trial period so that a person can see the corporate website, the back office, and the product.

    5. How much does it Cost to Join? There is a one time fee of $1497, and there are no other company costs to you. Part of this total, $297 will go for the companies administrative fees. $900 goes to the main sponsor and 100 and 200 are paid out to the respective sponsors. note: Another difference that should be mentioned here, is that there are no monthly fees with this program like there are with EDC Gold and Roadmap to Riches.

    In closing, I would like to say that mentoring and training are a must have if a someone expects to succeed online, and Wealthy Marketer seems to cover both with their team synergy mentoring approach. The one time fee, no monthly costs and the lifetime residual income, could be a nice draw to this program, for someone looking for a home based business

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    Source by Holli Diel

    Views: 0

  • Review: ‘Living A Laptop Lifestyle’ Book

    Review: ‘Living A Laptop Lifestyle’ Book

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    I recently came across the book, ‘Living A Laptop Lifestyle’ and had the pleasure of meeting the authors, Greg and Fiona Scott. They gave a presentation, at an event put on by the Six Figure Mentors for its members, about how to write your own book. So who better to show what works in internet marketing, than someone who has already been there.

    ‘Living a Laptop Lifestyle’ is their story into how they found their feet in marketing on the internet. Like many people in today’s economic climate, their circumstances forced them to make changes to the way they earned an income. After Fiona was made redundant, from a high paying job, they had to re-think how to reclaim their lives. Determined to never trade their time for money again, Fiona and Greg decided to start their own business… but they had no idea where to start and what business to go into.

    They attended what they call a ‘pitch fest’. This is a conference where other internet marketers talk about their products and have a platform to sell their ‘time limited offers’ or ‘money off for first 50 to sign up today’. If you have never been to one of these, count your self lucky, it is not a pleasant sight. Go to one to learn, but beware that you could end up buying products you may never need especially if you are new to internet marketing because you will not know what works and what doesn’t.

    If you are thinking of starting out online, books written by entrepreneurs, like Greg and Fiona, can give you many tips and resources to get you started in the right direction to set up and run an online business.

    Some of the points that are raised in the book, ‘Living a Laptop Lifestyle’,

    1. Initial Investment

    If you are starting out online, then don’t expect to invest zero. Many people think that they can start out online with nothing and earn millions. They may well have their bubble burst. Greg and Fiona talk about the reality of starting out online. Just as you can’t start an offline business with no money, so it follows that you will need to have some money to invest into your internet business.

    2. The Pitfalls of Working for Yourself

    If you are just starting out to build an online business, then you will need to be disciplined. The importance of time management and keeping to schedules is crucial when you are working for yourself. This book gives some useful tips and offers some tools that the couple use to help them schedule their time.

    3. Mindset

    The book does have a large section on mindset and you might wonder why. When starting out online you will realize that you will be working in isolation, so keeping a positive mindset is essential to your success.

    4. Fear of Technology

    Greg and Fiona break down this topic and show how the internet is accessible to everyone, no matter what your level of computer knowledge. There is no need to be afraid of the internet and to let this stop you from taking action to start out online. They give lots of advice about outsourcing and how to gain the skills you need to be successful online.

    5. Keeping Focused

    One of the reasons that stop many newcomers from succeeding in an online business, is that they keep chasing ‘shiny objects’. This means that they start one system, then a new one comes their way, so they drop everything to start something new and never complete any! They give up believing that building a business online doesn’t work. Greg and Fiona talk about how they avoided these ‘shiny objects’ and stayed focused on their goals and how you can too.

    You will find links to Greg and Fiona’s businesses and this part of the reason for any one with a business to write a book. Whilst giving lots of advice and information about your own story, a book will also provide the opportunity for lead generation. So if you are starting out online then you will want to read this book. Similarly if you have been online for a while, then this book will help you to outline what you need to consider when writing your own story to build your own online business.

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    Source by Bernie Podmore

    Views: 0

  • How Online Digital Marketing Course Can Help You Shape Your Career in Marketing?

    How Online Digital Marketing Course Can Help You Shape Your Career in Marketing?

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    Introduction to Digital Marketing
    A good hold on digital technology has become vital in the marketing industry like never before. And with the ever-rising use of digital platforms for promoting your products and services, demand for professionals with strong holds on these techniques and strategies has also increased. People have started spending as much as twice the time on the internet as they used to a few years back. And with this, online shopping has surpassed the offline shopping statistics.

    Marketing is all about interacting with the right audience at the right time at the right place and as most people remain online for most of the time, it has become the obvious place to connect with them. Next is the strategy to explain your plans to them in the most effective manner to convert them into customers. Digital marketing, collectively refers to all the efforts made to leverage potential customers on digital platforms like Google search, emailing, social media and websites etc.

    Why digital marketing is so successful?

    • Increases traffic on websites
    • Helps in generating leads
    • Helps in brand building
    • Improves the ranking of the search engine
    • Helps in improving internal communication
    • Helps in providing better customer services
    • Helps in understanding the ever-changing demands and expectations of people.

    What are you taught in Digital marketing course?

    • Search engine optimization (SEO): It is a process of attracting traffic from free and natural search results on a search engine such as Google, Yahoo or Bing by ensuring that your website appears high on the list of results shown by the search engine.
    • Web Analytics: The process of collecting, measuring, analyzing, and reporting the web data in order to understand the web usage behavior of people.
    • Email marketing: Every commercial message sent to a group of existing or potential customer is email marketing.
    • Pay per click (PPC) marketing: In this model an advertiser pays a certain fee to a website owner each time his advertisement on that site is clicked.
    • Social media marketing: Using social media platforms like Facebook, Twitter, Instagram, YouTube, etc. to promote your product is social media marketing.

    The above listed are only some of the components of a marketing course and along with that interactive session with industry experts, doubt clearing sessions, practical assignments and surveys are conducted from time to time.

    A well designed Online Marketing course should be able to give one an opportunity to discover various tactical ways as to how modern business houses are making high profits using digital marketing. Thorough case studies help in understanding better implementation and gives a cutting-edge insight into the latest developments. It should also be giving you an opportunity to interact and learn from industry experts.

    Why you should opt for an online course in digital marketing
    Gone are the days where you could afford to stick to the conventional marketing strategies and ignore digital marketing. The scenario has changed and whether or not you are planning a career in the marketing industry, you cannot deny the fact that everyone today has become a digital marketer by posting updates, pictures and videos on Facebook, Instagram, and YouTube etc. An online digital marketing course gives you an opportunity to get enrolled in the best program across the globe.

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    Source by Shalini M

    Views: 0

  • New Book Offers Daily Lessons for Developing Entrepreneurial Mindset

    New Book Offers Daily Lessons for Developing Entrepreneurial Mindset

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    In The Entrepreneurial Way, Jacob Busani takes readers on a one-month journey through the world of entrepreneurship. Each chapter is to be read on a different day over the course of thirty days, and each day is devoted to a different topic relevant to being an entrepreneur. The book is intended for the busy person who may only have five or ten minutes a day to read, so each chapter is only a few pages long, but it brings a topic to the forefront of the reader’s mind, offers inspirational quotes to support the topic, and then a series of exercise questions so the reader can take action on that day’s topic.

    The book opens with what may be the most important topic of all: Mindset. Busani begins by quoting Henry Ford’s famous saying, “Whether you think you can or you think you can’t, you’re right.” Busani says Ford was absolutely right in this statement. If we wish to be entrepreneurs, we must take control of our minds. We have to believe we can be entrepreneurs and we have to learn to be our own bosses.

    Numerous other topics follow. For example, Day 2 is about Vision. In it, Busani describes the importance of communicating to customers why you do what you do so you can bring the best experience to your customers. Day 8: No Guarantees discusses the importance of working because you are passionate about what you do and you believe in your business. Busani reminds entrepreneurs that, especially in the beginning, 80 percent of what they do they will not be paid for, but those who will only do what they get paid for never get rich. If you put in the time to build your business, eventually you will reap the rewards. One of the most important topics is Day 10: Focus. Here, Busani dismisses the myth of multitasking because it destroys focus and also results in tasks taking more time. He instead tells us to focus on one task at a time if we want to make progress on our goals and manage our time properly. Other daily topics include Day 13: Commitment, Day 15: Procrastination, and Day 25: Leadership, where Busani recommends, “Always say, ‘I want my people to win more than I want them to win for me.’ That’s valuable. There’s a lot of ROI (return on investment) in seeing your people succeed. Sometimes, it means having them leave the company to seek their own passions.”

    Some statements like that last one may be surprising, but as a former manager of a call center and as an entrepreneur myself for a dozen years, I completely agree with Busani. The more you support your employees, the happier and more prosperous everyone will be. Therefore, I appreciate that throughout these pages, Busani offers practical and honest advice, based on experience, that will definitely benefit anyone who embraces it.

    Embracing and applying the material is made easy for readers because each day is followed by a short exercise. The exercises help readers think through what they have learned from that day’s lesson and move forward into taking action to succeed as an entrepreneur. For example Day 20: Finding the Right Mentor asks you to think about in what ways a mentor might help you. Then it asks you to list five mentors in your field and do some research on each of them to see how they might assist you. Day 26: Residual Income asks you to brainstorm ways you could come up with residual income and then outline a plan for doing so. None of the exercises are overly taxing on the brain, but rather, they set the brain to thinking in an entrepreneurial way, and ultimately, the result will be that such thinking will become habitual.

    Finally, each chapter ends with several wonderful inspirational quotes. Yes, Busani quotes famous people like Thomas Jefferson, who said, “I find that the harder I work, the more luck I seem to have” and Mark Twain: “Keep away from small people who try to belittle your ambitions. Small people always do that, but the really great make you feel that you too can become great.” But my two favorite quotes in the book are actually both by Anonymous: “You can’t have a million-dollar dream with a minimum wage work ethic,” and “No matter how busy you are, or how busy you think you are, the work will always be there tomorrow, but your friends might not be.” Yes, work/life balance is also a topic in The Entrepreneurial Way-and one of the most important for entrepreneurs who tend to be workaholics.

    I encourage you to take the journey of The Entrepreneurial Way. Because reading this book and applying its concepts will only take you five or ten minutes per day, your investment will be minimal, but the return on that investment will likely be beyond measure.

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    Source by Tyler Tichelaar

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