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Tag: Indian

  • 8 Restaurant Style Indian Food Recipes

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    We all want to know the secret behind those delicious dishes served at Indian restaurants. But most of us feel pretty reluctant to try those recipes at home. We have got for you 8 restaurant style Indian food recipes that are super easy to make at home. With these recipes, you’ll be able to recreate all of those Indian restaurant favorites without stepping out of the house. These restaurant style Indian dishes does not require long cooking hours and taste super good. All you need to do is follow these Indian food recipes to the tee.

    1) Dal Makhani – You will be surprised to know that it is very easy to make restaurant style Dal makhani at home. And the one prepared at home is not overtly loaded with cream and artificial flavors. This dal makhani recipe yield perfectly creamy, thick and luscious dal without spending hours near the gas stove. Serve it with home style lachha paratha or naan for a complete Punjabi restaurant style meal.

    2) Paneer Pasanda – Paneer Pasanda is one of the most popular vegetarian Indian dishes served in the restaurants. It is a rich Paneer gravy adored by everyone who taste it for the first time. It is not that difficult to make restaurant style Paneer Pasanda at home. And once you excel this recipe you will never go back to that artificially colored confusing paneer gravy served at the restaurants.

    3) Chicken Do Pyaza – A stunner of a recipes, this one gets all the Punjabi flavors just right. Chicken do pyaza is prepared with loads of onion. The sweetness of the onion and the heat of the spices create a finger-licking good combination of flavors. It is perfect dish for the food lovers who love to relish spicy curries. Chicken Do Pyaza can be enjoyed with jeera rice, lachha paratha or tandoori roti.

    4) Soya Chaap Tikka Masala – Nowadays, many restaurants serve vegetarian tikka masala which is prepared with soya chaap. The soya chaap or the mock meat prepared with soya is a great meaty substitute for the vegetarian lovers. This soya chaap tikka masala can give tough fight to the chicken tikka masala served at the restaurants. If you don’t believe me, just try this recipe once. For anyone who is a vegetarian, curry lover and is bored of paneer tikka masala – this is a must try recipe.

    5) Butter Chicken – No talk about the Indian restaurant food is complete without butter chicken. And all the chicken lovers must have a foolproof butter chicken recipe under their sleeve. What I like most about this butter chicken recipe is that get ready in just 30 minutes. It has a simple ingredient list to follow, a precise cooking method and does not require hours of beforehand preparation. Don’t forget to serve butter chicken with butter naan for a complete indulgent meal.

    6) Kadhai Paneer – Kadhai Paneer is one of the popular paneer dishes to order while eating out at any Punjabi restaurant in North India. Why? Because it is full of flavors and compliments almost all the Indian breads perfectly. What if I tell you now you can make restaurant style Kadhai Paneer at home. That too in less than 30 minutes. This kadhai paneer recipe is quite straightforward which makes it all the more easier for you to win numerous accolades from whoever tastes it.

    7) Pineapple Raita – Sweet and savory pineapple raita is one of the most common side-dish served with the Indian curries at the restaurants. The chilled pineapple raita helps to cool down the heat of the spices in the curry. It is a soothing change for the taste buds too. Now you can make the best pineapple raita at home with this simple recipe. And ever since I have started making pineapple raita at home it has become an everyday affair.

    8) Naan – Whether it is rich and spicy meat curries or light and hearty vegetarian dishes Naan is one bread which humbly compliments all. No Indian meal at any restaurant is complete without some naan. To make soft and pillowy Naan at home is not a big deal. This naan recipe does not even require yeast. And the best part making naan at home is you can make them whenever you want and serve piping hot.

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    Source by Sneha Kapoor

    Views: 0

  • Addiction Marketing

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    “Addiction Marketing” is a phrase I coined a few years back while waiting in line for my drink at Starbucks. I was observing the mass of people who like lost explorers in the desert rushing for an oasis seemed to be desperate for their daily (if not more frequent) fix of caffeine. It was at that moment that I realized that one of Starbucks key business drivers, if not their most critical business driver, was that Starbucks sells products that cater to peoples addictive tendencies. What Starbucks has done better than many other addictive marketers is that they also make it cool and trendy to succumb to your addiction. In today’s blog post I’ll examine addiction as a key success factor in business.

    When I was in school economics professors would lecture on using supply and demand drivers to create a business advantage…business professors would evangelize the strengths of the recurring value and stability of consumable products…marketing professors would espouse the benefits of relationship marketing, but nowhere do I recall being able to register for a class on addiction. However if you think about “Addiction Marketing” you’ll quickly realize what the “media pushers” on Madison Avenue and the product development and marketing gurus in the corporate world have known for years…all people have their unique set of vulnerabilities that if creatively and effectively exploited will lead to strong sales and powerful brands.

    If you read the business news over the weekend you’ll have noticed that the Indian government is attempting to force Coca Cola and Pepsi to divulge the formulas to their popular beverage products. One of the charges being upheld in the Indian High Court is that Coke and Pepsi products are addictive and unhealthy…Hmmm…Examine the following representative list of successful businesses and/or industries and come to your own conclusions as to whether these businesses or industries prey on the addictions of consumers world-wide to generate their revenue:

    Las Vegas – The tagline “What happens in Vegas stays in Vegas” caters to virtually every possible addiction under the sun…Sin City lives up to its reputation.

    Tag Body Spray – Tag’s recent commercial campaign has taken the phrase “Sex Sells” to a whole new level…In this campaign all an adolescent male needs to do is to spray himself with the Tag product and he finds himself instantly being attacked by hordes of attractive young women…If you have a teenage son, it would be a safe bet that Tag is his cologne of choice.

    The Beer and Alcohol Industry – You will be hard pressed to find a beer or alcohol company that doesn’t portray consumption of their beverage as the key ingredient to a lifestyle of fast cars, beautiful women, successful careers, etc.

    The Tobacco Industry – The tobacco industry has been publicly hammered for selling products that leverage the addictive effects of Nicotine and even with all the known health hazards smokers face, in many instances the addictive nature of the product is greater than peoples ability to make a logical decision.

    I don’t think anyone will dispute the examples noted in the above list as obviously preying on consumer’s addictive tendencies. However what about the more subtle side of the addiction business? Isn’t Starbucks using the same addictive business tactics as those industries listed above? What about companies in the luxury products sector? Companies that sell high end products and services cater to the elitist attitudes of this segment allowing consumers to make statements about their socioeconomic status based on the products they purchase. Is this not also catering to addictive tendencies?

    OK, now I’ll hit a little closer to home…What about my company’s value proposition? We sell success…Is it not possible to look at success as being an addiction? How about the social networking industry? Are social networkers and bloggers addicted to the interaction, attention, etc. that the new media platform affords? While I could go on, I think my point has been made…I’m certainly not implying that all consumers are addicts, nor am I implying that all companies are “pushers”, but I am pointing out that addiction marketing sells and that many companies use this as a strategic advantage. In fact, I believe the evidence is clear that a business can create a strong strategic advantage in sustainability if they find no ethical flaw in what I’ve coined as “Addiction Marketing”.

    The bottom line is that I love to travel and watch movies and I don’t think it makes me an escapist…I have a penchant for Starbucks (venti caramel frappacinos in particular) and I don’t think I’m a caffeine addict, I appreciate the fine clothes and quality automobiles and I don’t believe that makes me a social elitist. However I have also come to realize that my perceived addictive tendencies are clearly attempting to be preyed upon by creative and intelligent marketing and product development efforts. I’ll leave you with the following questions to ponder:

    What is the difference between pleasure and addiction?

    Do you feel “Addiction Marketing” is ethical?

    Does your company partake in addictive marketing strategies and tactics?

    And, when was the last time you made a purchase based upon your addiction?

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    Source by Mike Myatt

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  • The Motionless Traveller by Author Aspi Doctor, a Spiritual Journey

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    The Motionless Traveller by Author Aspi Doctor

    I thought it fitting to play my Dalai Lama CD while contemplating the novel I have just finished; “The Motionless Traveller” by author Aspi Doctor. It assists in setting the tone while I attempt to articulate the many levels of knowledge woven in between the lines for the reader to catch or to just simply sit back and enjoy the ride. Yes, the Dalai OM’ing in the background of my concsious mind overseeing that this review is done with honour. I think he would approve.

    Aside from the fact that I am continually amazed at the phenomenal talent to be found off the beaten path of the big box book publishing houses and corporate monopoly distributors and retailers, who knew that this Northern Ontarian would be reviewing a such a ‘shining star’ from India.

    To have the gist of the novel, it is important to understand a bit of the man behind the words. Aspi was born in Bombay, India into a family of Zoroastrians and avid readers. He first demonstrated his gift for storytelling in primary school, to the delight of his classmates. Among the many other demands of a vocation within academia and in pursuit of his passion of the written word, Aspi studied English Literature obtaining a Masters Degree and Diploma in Journalism at the University of Bombay. Here Aspi was awarded the honourable prize of ‘First Standing’ in his subject group, and continued to explore many other dimensions of the wonderful world of literature in the Dramatic Arts and Theatre, Public Speaking and Radio Script Writing.

    In 1969, Aspi finally began putting pen to paper in earnest above and beyond his full duties as Principal and Academic of the Tolani College and the A.P. College of Commence, (affiliates of the University of Bombay). As a respected educator in his own right, he wrote and published a number of Text Books, such as; Business Communications-25 editions, Bank Correspondence-11 editions, Communications Skills in English-12 editions, Mass Communications-6 editions and more.

    In 1980, this calm, wise, insightful, mild mannered and ever smiling semi-retired professor began to put his wealth of knowledge into fiction format with “The Motionless Traveler”.

    A futuristic story that begins in Bombay India, in an era of post fossil fuel exhaustion and overpopulation with a bored government worker named Krish. Jolted out of his routine life when he rescues a young girl from a street gang, Krish inadvertently embarks on an adventure that spans the globe when he is gifted a ‘magical’ statue of the Buddha. Intertwined within the many levels of the story the reader gains glimpses into the Indian cultural mind with hints of Buddhism, Zoroastrianism, Spiritualism with some key Natural Law and Quantum Physics to ponder. Through the fine art of storytelling, we participate in Krish’s spiritual and metaphysical journey to a desert in Arabia, to Africa, to Mexico, to New Mexico, the United States, all to arrive at destination Canada. However, the true destination is to be continued long after the Buddha is handed over to a scientific research group, whose intent is to unravelling the statues mysteries amidst much intrigue as.

    Krish’s magical journey across oceans and continents brings thought provoking insights to the reader while he grows into new found power and understandings of the laws of nature and ultimately the evolution of mankind as a whole.

    As with all great teachings, the story is innately and humbly human while touching on the sacredness of the spiritual journey toward a collective and timeless God consciousness.

    Aspi continues to devote his so called spare time to his current writing endeavors which include another fiction novel entitled “Feet of Clay”. Several more text books are also in progress and pending publication.

    Aspi is currently the Vice President of the Association of College Principals in Bombay and an active member on the board of directors of two other educational institutions.

    I look forward to his next novel with anticipation of yet another spiritual journey filled with insights and the human condition. I am happy to recommend this work.

    Addendum: It is worth the time to peruse the http://www.ideaindia.com web site, a wealth of talented authors, good books, free e-books and articles covering many genres and topics.

    Reviewer:

    Jan Porter – http://www.inspiredsoulworks.com

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    Source by Jan I Porter

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  • How Smoking (Drug Abuse) and Drinking (Alcohol) Affects Your Academic Performance

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    One day, Barack’s mother, Ann Dunham marched into his room, wanting to know the details of Pablo’s arrest. “Don’t you think you are a little casual about your future?” she asked. “What do you mean? he responded. “Bar, you know exactly what I mean. Your friend Pablo was just arrested for drug possession, and your grades are slipping. You haven’t even started on your college application.”

    Barack Obama was a serious and brilliant student before he gained admission into Punahou School, Honolulu. In this school, he joined the “Choom gang”. It was a self-named gang that spent time together drinking alcohol, smoking marijuana and sniffing cocaine. Drugs made the choom gang popular in school. His relationship with the choom gang prospered, but his academics suffered. Drugs and alcohol made him lose focus. All he thought about was how to get high. He and his friends Ray, Pablo, Mark and others exhausted their time devising simply ways of doing drugs, which include total absorption (TA), the antithesis and the choomwagon. Reading was difficult because he was always high and confused. Indeed, he was heading towards becoming a junkie.

    His performance in school was a mess. Barack’s mother was right. His grades were going down every term. He was not even bothered about admission to college. All he thought was drugs because it was part of him. Truly, his friend Pablo was arrested by the police for drug possession.

    When pressure from his mum and his poor performance became unbearable, he thought about not going to college. Nevertheless, Barack’s mother kept encouraging him. She always told him that he could get into any school in the country if he just put in a little effort. Within him, he knew that the “effort” he needed was to quit drugs.

    He managed to graduate without mishap and was admitted into Occidental College in Los Angeles. Even without the choom gang around, Barack continued his drug escapade. To continue his education, Barack was transferred to Columbia University, New York.

    In New York, he decided to stop getting high. For the first time in years, Barack applied himself to his studies. He regained his love and strength for reading. Reading and understanding became easy because he was focused and at alert always. Barack began to trace out his future. It became clear that he had been wasting his precious time on drugs. He attended class regularly and soon graduated with good grades.

    “Using drugs and alcohol was a seriously misguided mistake. It was my greatest moral failure that could have destroyed my future. Maybe if I had not stopped doing drugs, I might have dropped out of school and wouldn’t have become the 44th President of the United States”, he once said.

    Lesson

    Drug and alcohol use on campus is universal. Students articulate many reasons why they do it, but most neglect to consider the academic and long-time consequences of their actions. Some are compelled to use drugs at social gatherings either because everyone else seems to be doing it or they believe it’s the cool thing to do. Others feel that drug and alcohol abuse offers an escape away from school or work-related stress, financial worries or relationship problems. Some feel that alcohol and drug abuse provide a way to compensate for feelings of shyness or low esteem.

    According to one study, 90% of teens said they have used alcohol; 50% have used marijuana; 17% have used cocaine, and 13% have used some form of hallucinogenic drugs. Drug use has been classified as a major problem of students as early as in primary 4. A recent report published by the Substance Abuse and Mental Health Services Administration suggests that adolescents who receive grades of D or below are more likely than those in good academic standing to have recently used cigarettes, alcohol and/or other illicit drugs.

    The new research is part of a large-scale study of health and development conducted in New Zealand. Researchers administered IQ tests to over 1,000 individuals at age 13 (born in 1972 and 1973) and assessed their patterns of cannabis use at several points as they aged. Participants were again tested for IQ at age 38, and their two scores were compared as a function of their marijuana use. The results were striking: Participants who used cannabis heavily in their teens and continued through adulthood showed a significant drop in IQ between the ages of 13 and 38-an average of 8 points for those who met criteria for cannabis dependence. (For context, a loss of 8 IQ points could drop a person of average intelligence into the lowest third of the intelligence range.) Those who started using marijuana regularly or heavily after age 18 showed minor declines. By comparison, those who never used marijuana showed no declines in IQ.

    Researchers studying the effects of alcohol use on the brain are aided by advanced technology such as magnetic resonance imaging (MRI), diffusion tensor imaging (DTI), position emission tomography (PET) and electrophysiological brain mapping (EBM) showed that long-term heavy drinking lead to shrinking of the brain which impairs learning, memory formation and retrieval. That is why most times we read and forget within a short period.

    The process of generating new brain cells (i.e., neurons) is called neurogenesis. High level of alcohol leads to a disruption in the growth of brain cells. The decline of the number of brain cells leads to problems in learning and behaviour. The number of brain cell a student possesses determines his level of understanding. A student who has a higher amount of brain cells will do better academically.

    Thiamine, also known as vitamin B1, is an essential nutrient required by the brain. Up to 80% of alcoholics have a deficiency in thiamine, which may lead to memory loss and mental confusion. It might also affect your attention and concentration. Substance abusers easily get distracted; misplace things, forgetting to keep appointments and so on. As the brain continues to adapt to the presence of the drug, regions outside of the reward pathway are also affected. Brain regions responsible for judgment, learning, and memory begin to physically change or become “hardwired.” Learning, reading, and comprehension becomes difficult because the brain had been wired to focus on alcohol.

    Alcohol can produce detectable impairment in memory after only a few drinks and as the amount of alcohol increases so does the degree of impairment. Large quantity of alcohol can produce a blackout or an interval of time for which the intoxicated person cannot recall key details of events or even an entire event. Think about how much study time you have lost because you were too hung-over the next day to go to class. Drug abusers oversleep and are always tired.

    Severe Hallucination is another problem faced by drug users. Most times they lose touch with realities during lectures or examination. Physically they are in class but mentally they are somewhere else. Academics requires both physical and mental alertness. Therefore, a “high” students can attend lecture but will derive nothing because he was busy building castles in the air. Hallucination leads to academic failure.

    Everyone who became a drug or alcohol addict started with “let me taste or try it.” Smoking cigarette or Indian hemp or drinking alcohol is not a sign of “big boy or big girl”. It is not a sign of maturity but immaturity. You should not please your company by abusing drugs or alcohol. Drugs and alcohol are slow poisons. It solves no problem, if you get high because of financial stress, relationship problems, shyness or peer pressure, after some minute, you will get low and the problem will still be there.

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    Source by Anyaehie George Kelechi

    Views: 0

  • Re-Vamping Your Living Room

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    Redesigning your living room can make your home feel brand new, being the first thing you see when you walk through the door. Your updated space can start conversation with guests and bring a new sense of energy and pride.

    Making wood the key feature of your room does not have to create a rustic vibe depending on the type of wood used. Going outside of the box entails the search of vintage furniture, where every piece has its own story and face, moreover the detail found in antiques can't be found in newer models. So what do you do when picking out vintage pieces? Go to a store where you feel the authenticity as soon as you walk through the door. When shopping around don't get too caught up in finding the same shade of wood because I'll tell you now, it's difficult and the piece probably won't have the same vibe. Therefore, avoid the matchy-matchy and collect various shades and when you place it in your room it will flow effortlessly together.

    There's nothing like that smell of real wood. Finding furniture made out of 100% wood can be difficult and expensive but by shopping vintage you will save a few bucks while still having you stand out in the crowd. By adding a vintage table or a bookcase, the space is colored to your liking even if you stick with your old sofa and chairs. Hand-painted accents on a bookcase can help you bring in the color you want into your space that can flow with other accents. You can also change your space while still keeping the colors neutral with the style. With antiques you can find a variety of styles that speaks to you. Going for the lightness of the Indian boho vibe? Place a carved elephant at the center of your coffee table providing luck while reflecting a smile onto your face. So you found your perfect piece … or two (you can't help it because vintage shopping will pull you in), now how do you style it? A coffee table with a washed blue coloring and carved legs speaks for itself and place it where you need it. Remember, you know what works best in your living space! Empty wall? Hang up a hand-carved panel, colored or simple wood, that will make people look twice. By adding pieces that have design or texture, you won't have to complicate yourself with adding a ton of details in order to make the room feel whole.

    Next thing you know, your living room looks eclectic with a new vibrancy that will reflect onto you. Take the chance and walk into an antique furniture shop and maybe you'll be inspired to make a fresh start.

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    Source by Era Chandok

    Views: 0

  • Alternative Medicine Has a Technical Value

    Alternative Medicine Has a Technical Value

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    Medicine was always located in drugs or in surgery. It was supported by a parallel system that was independent and complementary known as Alternative Medicine. However the two, till recently, were not destined to meet.

    Medicine emerged from a system of clinical testing, of surveys, scans, medical records, experiments and data. These passed through rigorous tests of approval before licensed boards. The system bragged rights of methodology, license, discipline and efficacy. Alternative medicine, was located in systems of natural wellness, based on drug less, non-invasive technique. The mastery and skill of practice emerged from classical ancient texts, or new scientific discoveries with manual handling. Popular traditions of Acupuncture, Shiatsu, Ayurveda, Yoga, and Aromatherapy, homeopathy fell under this broad umbrella category of ancient practice and tradition.

    Alternative medicine came under technical license and statute with World Health Organization that demystified the ancient systems and folklore. The standardization of acupuncture points in acupuncture practice amongst all countries, boards, colleges and practitioners became clear and uniform in technical description. There were energetic secret practicesises involved supplemented by martial healing arts as chi gong, tai-chi, ki aikido and others, which were not listed. The fact that the healing arts was essentially energetic, meant that acquired practitioner skills was relative to the development and cultivation of an energetic internal space.

    World Health Organization addressed issues of nomenclature and technical description in some preferred ancient therapies based on scriptures. Indian Head Massage is an example of a popular science based on classification of marma points and ayurvedic massage techniques, arranged to an international qualification for practice. This science is well described by National Occupational Standards competency technical listings for applied use. Some other new systems have emerged based on public demand that are complementary practicesises to medicine. These include popular manual therapies as sports massage, lymphatic drainage massage, myofascial release, trigger point therapy, neuromuscular therapy, proprioceptive neuromuscular facilitation, structural integration, amongst many more. Formalization of these sciences have taken place in clinical, and scientific practice. Competent Assessor and Regulatory boards across nations have sanctioned some of these disciplines as pure or integrated alternative medicine, and managed the industry to manifest in a parallel yet complementary field.

    The formalization of Alternative medicine grew in significance as modern modalities and technologies were rooted in ancient systems. Light therapies and low level laser became an option for acupuncture where needles were not suitable. Full body bio-feedback machines as Medilab's Beautytech, have been based on galvanic induction and acupoint bio modulation through acupuncture meridians and lymphatic pathways.
    Innovation in alternative medicine, is based on the formal understanding of natural process that has benefited humans greatly for many centuries.

    Low level laser was able to shift the acupuncture phenomenon to the next level with the discovery of the genetic potential of blood acupuncture with blood laser irradiation through the vein. Adjunct treatments with chlorophyll and light sensitizers supports the reversal of tissue death as in the case of malignancy. The advantage of modern scientific discovery in alternative medicine is that treatment protocols have complete controls and outcomes, and the mystical human energetic practice is apart from the therapy.

    The UK Crown encouraged medical practitioners, to embrace the alternative medicine industry and to approve its practicesises for better wellness support. This was resisted at first, and suspicion continued between the two streams. However, medical practitioners have themselves absorbed medical acupuncture in their practice through sanctioned seminars of late, and grown in awareness of the therapeutic value of standardized systems.

    As the Industry vectors grow in the ecosystems, sciences and preferences seem to merge. The disparities are less and disciplines meet with consensus. Prospects ahead seem promising and recovery is well in hand.

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    Source by Malini Chaudhri

    Views: 0

  • Entrepreneurship Ideas

    Entrepreneurship Ideas

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    The world is full of need. Need is the foundation of business. Ergo, the world is full business opportunities. This analogy is true being that products and services are generally created to respond to a given social requirement. Food, shelter, security, comfort, entertainment – these are needs commonly recognized and catered by experienced entrepreneurs. This is probably the reason why there is an abundance of restaurants, convenience stores, rental apartments and townhouses, security agencies, spas and clubs in communities around the world. If you are a first time entrepreneur who wants to penetrate the business world, you have got to tap innovative entrepreneurship ideas. Otherwise, you’ll just be drowned out by senior competitors.

    Many of those the established entrepreneurs we have today made their mark in the industry with unique businesses thoughts. They even sought to address needs which were not that recognized by people. Socialization and information are human desires that have given some ingenious individuals access to the big bucks. Facebook and YouTube are ground-breaking entrepreneurship ideas, made real, that dared to redefine the concept of modern entrepreneurship.

    Honestly, it’s hard to top what these young industrialists have achieved. But aspiring businessmen need not feel discouraged about losing out. Here are some creative business proposals that might just get you that free slot with the big shots.

    1. Search Engine Optimization and Web Design
    Given the popularity of the use of the internet and the emergence of online businesses that wish to hit it big in search engines, these services are bound to be profitable. It can be done on a project basis so you don’t have to be committed to something long term. You can even keep another job while running such a business. Moreover, resources for SEO and web design are 50% free and the tools you use for it can be paid by monthly basis. Downside is you have to learn. Search engine optimization and web design aren’t complicated. But they will require some time investment in the beginning. What some start up entrepreneurs do is act as middle men for SEO and web design requests and outsource the tasks to cheap but capable Filipino or Indian specialists.

    2. Deliver Anything Service
    People are very busy nowadays and have hardly enough time to run errands. Running a deliver anything service is gainful considering that you would be able to cater to a large market with basically the same need – fast, efficient delivery of goods. You can be contracted by a studio owner who wants to deliver an important footage to a television station in another side of town; or a mother who wants to get her son’s lunchbox to him while he’s in school in one hour or less; or a businessman who wants to get a gift sent to a client living in another city within the day. The downsides are: it will require a hefty sum of capital and that you have established competitors known as the internet and couriers. Information sharing is fast and cheaper via emails and collaborative folders. And couriers basically give the same service. You’re only advantage is you are not fickle with what deliveries you make.

    3. Events Organization
    This is a fun business and it will challenge all aspects of your being an entrepreneur, from marketing to planning to budgeting and execution. You can cater to weddings, corporate parties, birthdays, baptisms etc. You will be able to widen your network as you pursue this service. And unlike the previous entrepreneurship ideas, YOU WILL NOT BE INVESTING ANY CAPITAL. You just got to establish a reputation and exert effort. You can start small. Start with friend. Get his/her money, spend it wisely and secure a high level of satisfaction. Marketing is basic word-of-mouth. If you do well, you will have a hoard of fans in no time.

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    Source by Greg Peter Candelario

    Views: 0

  • Entrepreneurship Knowledge Services

    Entrepreneurship Knowledge Services

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    When an entrepreneur is starting a business he or she is faced with the requirement of several functions in which they might not be experts. They may know, for example, all there is to know about wholesale distribution but have no idea how to build a website.

    Since most companies are started with very limited funds, many entrepreneurs are reluctant to set money aside to pay for consulting services to fill in their knowledge gaps. For example, many create a website from the many templates available. Some are even free.

    Where the company website is concerned I feel that the use of existing templates is a false economy. The website functions as an online calling card and needs to put your best foot forward. For site visitors, seeing a format that they have seen before can reflect badly on you.

    The amount of time required for the entrepreneur to become proficient enough to develop a quality website takes time away from tending to functions relating to product knowledge, operations and management. Contracting with a website development company could be the solution.

    Websites, to be noticed, must go through the Search Engine Optimization (SEO) process. The purpose of SEO is to improve your website’s chances of ranking high in a search. The mechanism for doing this is complex and dynamic. This again is a very specialized function that is often beyond the capability of the business owner.

    There are functions which may be grouped under the heading Entrepreneurship Knowledge Services that will present the company at its best. In addition to the website and SEO examples these can include Business Strategy Planning and Business Valuation Services.

    Entrepreneurship Knowledge Services is a rich term covering what one needs to know to be a successful entrepreneur. There are other issues to be considered besides knowledge however. Do you have the right temperament? Do you have enough tolerance for risk? Can you acquire the funds to be a success?

    My recent experience is that the cost of business services for the self-employed is going down. One of the reasons is the quality and economy of services from Indian consultants. My experience with two firms in India has been positive. This is simply my experience, and yours can be vastly different, but I got a substantial amount of website design for about $4,000 and SEO for about $2,000.

    Your reaction may be that adding $6,000 to your startup expenses is prohibitive, but by farming this out the entrepreneur should find a quicker path to profitability.

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    Source by John Vinturella

    Views: 0