Tag: Elements

  • How to Bundle Your Leveraged Sales Offers

    How to Bundle Your Leveraged Sales Offers

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    Is there a way to bundle leveraged sales in a way that it is lucrative to both you and your prospects? The answer is yes and we will cover the basic process promotion of bundled goodies. If you're looking to increase your income potential without having to rely on your primary offer, leveraged sales is the way to go. Small gains over time leads to decreased overhead and a stronger bottom line. You can see places like McDonald's, Amazon and even Starbucks offer unique items at a low cost. They offer value to their prospects that ends up building up their revenue flow.

    Bundle your leveraged sales on the need of the prospect

    Leveraged sales are only as effective as the planning that has been put into creating them. From concept to research and finally to deployment, every aspect requires attention to detail. Just like when you created your marketing strategy. The leveraged sales offer must be developed from a need. This need comes from knowing your prospects. It will take time to ensure that your offers are gaining sales. If they are not, you can look at your promotion efforts, type of offer and prospect profile to see if you're hitting the mark or not.

    You can bundle your leveraged sales ideas together in order to increase value to your prospects. They can then lead to other offers or even to your main attraction. The most common way to bundle offers are to include two different offer types. As an example, for this would be an eBook and worksheet bundled in one package. Other examples include podcasts with personalized email correspondence. There is no limit to what you can bundle, you can bundle a series as well. The most difficult elements to work with is the pricing.

    Promoting your leveraged sales bundle effectively

    Promoting your leveraged sales bundled offers is very important to your success. Self-promoting can be hard, but nevertheless your revenue will require careful monitoring as you cast your offers out on various social media networks. As you promote informational material, you may want to mix in your offers as well. Some channels can offer you other ways to reach your audience, running a small advertising campaign could provide great insight to the effectiveness of your call to action message. Be careful with the data and always keep analyzing it to see where you can make improvements.

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    Source by David L. Feinstein

    Views: 1

  • How To Tell If Someone Is An Entrepreneur

    How To Tell If Someone Is An Entrepreneur

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    One thing defines an entrepreneur – constructive action.

    Typically, they’re the salesman – doing *everything* to get people to buy their stuff. We all have the image in our heads; the “wheeler-dealer”, picking any opportunity to try and exploit (and other people) for profit.

    Indeed, the term “entrepreneur” seems to have drifted around the present lexicon – from “something you did” (typically to improve people’s lives) into a blend of “money mad hustler” and “someone who doesn’t ‘follow the rules’”.

    The reality is the modern meaning could not be further from the truth.

    Entrepreneurship isn’t a vocation or job. It’s not a label which you apply to yourself in order to make yourself more endearing to a particular party, or clientele… it’s a way of doing things.

    Many “entrepreneurial” types actually have jobs. They’ll never admit they are “entrepreneurs”, although they exhibit all the traits of one. The question is what these traits are, and whether you – or someone you know – has them.

    What Is An “Entrepeneur”?

    Entrepreneur is a word derived from French – loosely describing a “problem solver”.

    Whilst its connotation has changed over the years, the premise persists – an “entrepreneur” is someone who creates a “widget” and has the ability to encourage other people to buy it.

    What this “widget” is can be a commercial product, service or idea.

    It’s actually interesting… some of the greatest “entrepreneurs” of history actually had nothing to do with money. They were completely focused on the development of a particular “result” and committed themselves whole-heartedly to its realization.

    Whether this meant conquering the Persian empire (Alexander), developing the light bulb (Edison) or creating stable PC systems (Gary Kildall), conquering the Aztec empire (Cortez), the term “entrepreneur” really denotes someone who wants to build something.

    The BIG difference between “original” entrepreneurs and the swathes of new-age idiots (who typically aggrandize a hedonistic lifestyle + seem to have an infatuation for “crypto”) is that the former were typically committed to a single profession, and manage to “leverage” that through the development of increasingly ambitious “projects”.

    These projects could be anything… but they all had a core “reason” to exist. This reason was what drove the originator to pursue the endeavour, and continue even when it was questionable whether it was even “possible” or not. Obviously, the reason we remember them is that they not only discovered it was “possible”, but entirely feasible… hence their success.

    How To Tell If Someone Is One

    The typical sign is they will do strange things…

    • interest in esoteric ideas
    • pursuit of interests not directly correlated to the accumulation of wealth
    • strong displays of passion for particular subjects
    • immersive nature with different ideas (trying to recreate historical events etc)

    The point is that REAL entrepreneurs are not typically concerned about money at all.

    Their primary concern is the creation of a “thing”. What that thing is, is determined by either their character or interests… but in every instance of someone who’s achieved a large amount of success, they were completely and utterly focused on doing “their” thing no matter what.

    This is actually important.

    The modern world seems to have every 18 year old male wanting to be an “entrepreneur” – like it’s a badge of honour or something. If you’re not “growing”, you’re “dying”… right?

    The truth is that our society has become so focused on convenience that the majority of these money-grabbing idiots have absolutely no business even considering themselves “entrepreneurs”.

    They have no experience, no skills and are only latching onto the latest “fad” in order to escape the mediocrity which has come to pervade the West’s consumerist culture.

    Entrepreneurship typically follows YEARS of interest in a particular subject. It typically follows HUGE investments of time & energy into the cultivation of a skill set, experience and “involvement” in a particular space.

    Most importantly – entrepreneurship is about doing something “your way”.

    Stay Clear Of Modern Idiots

    The BIGGEST problem I continually see from the hoards of idiots is they are ALL following a “book” or some other “rules” on “how” to be an entrepreneur.

    I see it all the time… guys reading all the biographies, neural studies, latest books from the big wealthy fat cat – all trying to discover the “secret” to massive success.

    What’s ironic is that all of this stuff just works on the “outside” of the issue – the same people who read all the “stuff” end up with the SAME questions… “what do I sell?”- “how do I know if I’m going to make money on a product?” – “what’s the secret to getting rich?”.

    • If you have to ask “what do I sell”, you’re not an entrepreneur.
    • If you have to listen to what a “successful” person has to say on a subject, you’re not an entrepreneur.
    • If you have to consider all the “rules” put forward by others, you’re not an entrepreneur.

    The point is that the modern world is chock-full of wannabe losers. Even the “successful” ones aren’t actually truly successful – they may have made a bunch of money, but what did they actually achieve? The answer is relatively little (or even nothing).

    The truth is that if you want to “be” an entrepreneur, you have to get to work.

    EVERYBODY has their own work. Some are models. Some are footballers. Some are computer programmers. Some are painters.

    The “trick” is to do ANYTHING in order to get moving forward in an industry; clean the floors if necessary.

    Once you start to gain some progress, the “entrepreneurial” stuff comes from leveraging any progress made within it – either to create & market a product, or to help a market better appreciate the potential of another device/product.

    Traits Of “Real” Entrepreneurs

    • Quiet (or at least reserved)
    • Fully capable of embracing failure (indeed, using it as a spur to change/adapt)
    • Working constantly on different elements within their “industry” (again, everyone has a place)
    • Unafraid of social constructs (just because someone said it doesn’t make it true)
    • Laser focused on what “they” want to do (you want to bring sustainable farming to Africa? This is the type of thing a “real” entrepreneur will actually do)
    • Unafraid to give freely (most “entrepreneur” types are not attached to money at all… typically not having much until they find mercantile success)

    If you haven’t worked it out, the core is purpose.

    The modern world has very little emphasis on purpose; rather it focuses on productivity.

    Nothing wrong with this, but it devoids most people of their passion. It’s good for GDP and McDonald’s – but bad for the creativity lying latent within a large number of people.

    If you want to adopt “entrepreneurial” traits, the key is to become attuned to a particular “purpose” – through which you’re able to invest your entire life.

    If you’re just looking at Ferrari’s and thinking that you “kind of want to become rich” – entrepreneurship is not going to do that. It’s a very difficult road, with only the most persistent and enduring surviving.

    You need to get to work, and only then will you discover hidden opportunities into which you’re able to apply your expertise, experience or network to build something of real value to the world. This real value is then absorbed by the market, who’ll either pay handsomly for it – or reject it. This is pretty-much what determines whether someone could be considered an “entrepreneur” or not.

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    Source by Richard Peck

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  • The Anatomy of an MLM Business Blog Post

    The Anatomy of an MLM Business Blog Post

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    A blog post has working elements that make it one of the best forms of content in today’s MLM business environments. The way it is constructed can make or break the marketing of the business itself. The purpose or goal of the blog is usually two-fold, to drive traffic and to educate the reader. However, the goals can be different then what’s listed here. Whatever goals that you decide should reflect on the design and promotion of the individual posts.

    The layout of the blog

    The MLM business blog consists of a consistent format that allows the reader to consume the material easily. The format or layout includes the title, any subheadings, body text, URL links, closing and call for action. Don’t be shy to elaborate on a topic under multiple subheadings. Each sub heading should reflect on the main theme from your introductory paragraph.

    The body text must align with the topic of the subheading and that in turn relate to the main topic of the MLM business blog. The layout is simple, from title to each subheading, to the closing and call to action. That is how it flows. You can get fancy with the call to action and other aspects but that is for another day. Each paragraph should be no longer than a hundred words each, 75 is really the target to hit. However, this will not always be the case.

    Once you hit towards the end of your blog post. You can wrap things up nicely with a closing that is followed by a call to action. The closing can be 50 words with a shorter call for action. Every post should offer at least one call to action that leads further into the lead cycle. You can measure the success of them with Google analytics. Once you have your draft done. You can then tweak the layout and start editing the content. Use a good spell and grammar checker. Don’t forget to find an image that is relevant to the written material. Put it aside for an hour or two and then come back and review it again with a clear mind.

    Your blog is only effective through effort

    It takes time and patience to write good blogs for your MLM business. These tips are just for writing one. It only includes some technical aspects but they are important enough to go over and adopt for your needs. Thank you for reading.

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    Source by David L. Feinstein

    Views: 0

  • How Can I Increase My Husband’s Love For Me When He Wants To Leave?

    How Can I Increase My Husband’s Love For Me When He Wants To Leave?

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    I sometimes hear from wives who are fairly certain that their husband is going to leave them. Some of them just have a strong feeling or suspicion that their husband is unhappy. Others have husbands who have been very honest about the fact that he is considering moving out. Many of the wives do not want to accept this. Some of them concede that the marriage does have problems, but most don’t believe that the problem is serious enough to end the marriage. Most of the wives just want to buckle down, focus on the love that is left in the marriage, and try to salvage their family. The wife usually figures that if the love is there, everything else can be fixed. Sometimes, the husband clues in on this, begins to pull away, and starts to make the wife worry that he no longer loves her in the way that he used to. So, she puts two and two together and starts to believe that if she can just make him “love her more,” then he won’t want to leave any longer.

    She might say, “I can tell by the way that my husband acts that he doesn’t love me like he used to. And I know that it’s not just my imagination – because, in the past, he has talked about moving out. First, he was going to do it in the fall, but then Thanksgiving and Christmas rolled around, so he didn’t. Then he got really frustrated with me again in March and I am pretty sure that he was looking for another place to live, but his mother got ill, so he had to deal with that. At this point, I just want to make him love me more so that I don’t have to deal with this moving out threat every few months. I can’t keep waiting for issues to come up that are going to discourage him from moving out. How do I increase his love for me so that he won’t want to move out?”

    Why You Don’t Want To Let Any Hint Of Manipulation Into This Mix: This situation is so tricky on so many levels. First of all, the second that you try to “make” someone feel or do something, then you introduce elements of both manipulation and desperation into the mix. Those things are never good. If a husband is already feeling somewhat annoyed, knowing that his wife is trying to “make” him do something is not going to bring about loving feelings. It is usually going to encourage him to do just the opposite – he might instead back away and retreat. Worse, he may then limit your access to him, which suddenly makes your job a lot harder.

    Take Stock Of What Is Positive: I don’t know you and I know even less about your marriage. But it could be telling that your husband is still in your home. A man who was completely miserable or at the end of his rope would leave and would not let anything stop him – regardless of the holidays or his extended family. If the situation was truly intolerable, he would go first and worry about the timing or the details second. I’m not saying that he’s happy. I’m just saying that the situation may not be dire just yet. You may still have time.

    I know that your inclination right now is to panic and to pressure your husband more. These are the last things that you should do. Think about what attracted your husband to you initially. It probably wasn’t a panicked woman who wanted to lay claim on him and to hold him in a tight grasp. No, it was probably a playful woman who listened intently when he talked and who expected the same from him.

    Fixing What Is Fixable: One really good way to entice him to love you more is to take away the things that make him love the situation less. What I mean by that is that often, it is the circumstances surrounding the marriage that draws out the feelings within it. You can have a hard time feeling love when you are so stressed that you can’t even spend quality time with your spouse. It can be hard to feel love when you are fighting. The very best thing that you can do is to create an atmosphere that is conducive to loving feelings and then remove what pollutes that atmosphere. If you know that it drives your husband crazy when you are clingy, then stop. Control what you can – and this is normally your behavior, not his.

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    Source by Leslie Cane

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  • Can Hypnotherapy Cure Emetophobia?

    Can Hypnotherapy Cure Emetophobia?

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    Emetophobia is a learnt behavioral response and for many people it can be a very debilitating condition. Unfortunately it’s a condition that is often misunderstood by a large number of people, including many medical professionals.

    Emetophobia has elements of being both a phobia and an anxiety disorder. For many sufferers it’s something that they developed at a young again often in early childhood. It can develop from being sick themselves or from seeing someone else being sick, which understandably for a young child can be a very frightening experience.

    The fear can also develop from the reaction of other people around them. I have had a large number of clients that developed the fear not because how they reacted to being sick but because of how a close family member panicked in response to someone being sick.

    When we talk about curing Emetophobia what we are really talking about is overcoming the fear by changing how people perceive the situation. Many people would say that when the fear has gone they feel cured. In many cases hypnosis can be a very effective tool that enables people to overcome the fear of vomit.

    While it is true that some people can overcome the fear of being sick just from hypnotherapy treatment alone in some cases however the hypnotherapy is not enough by itself. For those people they will need to deliberately get used to doings things differently based on what the therapist tells them they need to do to achieve freedom from the fear.

    In the same way that if you go to a osteopath with a problem they may be able to correct the problem purely with what they do while you are on their treatment couch however in some cases that may not be enough by itself and in addition they will give you some form of therapeutic stretching or exercises to do.

    If you are an Emetophobic or a relative / friend of an Emetophobic the first important thing you need to know is that in the majority of cases with the appropriate treatment / therapy the fear can be either significantly reduced or in many cases completely overcome.

    The second thing you need to know is that while some people can overcome the fear relatively quickly for others it can take longer so you may need to be patient. No one therapy works for everyone in every situation. If the therapy / treatment you’re currently using isn’t working for you (you should be experiencing at least some improvement within a couple of appointments) then you may need to consider an alternative therapy route.

    Being cured doesn’t mean you have to like being sick or the find the sound / smell pleasant. Being sick can be very unpleasant but it is normal to find the smell, sound and idea of it disgusting. No one likes being sick but that doesn’t mean you have to be afraid of it. Being cured means getting the response back to a normal and appropriate perspective, just like anyone else that has a normal response to being sick or vomiting. So you can be free from the fear.

    Hypnotherapy has already helped many people to overcome fear of vomiting. You can overcome Emetophobia.

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    Source by Paul A Wright

    Views: 0

  • Am I Ordained To Marry?

    Am I Ordained To Marry?

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    One common question people ask us during counseling is whether they are ordained to marry or not. Few weeks ago, a sister walked up to me to ask if she was ordained to marry or not. I asked why she thought so. She said, her pastor taught them that it is written in Matthew 19:12 that some people were made to be eunuchs and therefore, not everyone is expected to marry. And now she was worried because of the series of disappointments she had experienced in her relationships. When I asked her whether they were equally taught how to differentiate between both groups she said that was why she came to ask me. I said she should have gone to her pastor to ask but she said she would not because they were more interested in how many souls they had won to Christ than their marital plans.

    Her vehement refusal to go to her pastor for counsel was a clear indication that she had gone through some elements of frustration. I don’t know how many people are in the same situation today. All I know is that someone will be free from this bondage today.

    Before I address the core issue, let me tell you that Christianity is a balanced relationship. The same God that says he that wins a soul is wise also says marriage should be honored by all, and the marriage bed kept pure, for God will judge the adulterer and all the sexually immoral, (Hebrew 13:4 NIV). The practice of holding back mature adults in church from marriage because you don’t want to lose them to other churches or distract them from actively engaging in church growth is unbalanced and unhealthy for the growth you desire. Marriage is an honor before God. It brings glory to God. Anyone that desires to marry should be encouraged before they begin to defy themselves right under your pulpit.

    My counsel is that while encouraging them to continue winning souls they should also be counseled on the right way to find the right kind of spouse and the right way to marry. Teach them to let their marriage become a plus to the church instead of minus. If you alone could chase one thousand souls, let you and your spouse join in marriage to chase after ten thousand souls.

    Matthew 19:12 says: ” For there are some eunuchs, who were so born from their mother’s womb: and there are some eunuchs, who were made eunuchs of men; and there are eunuchs, who have made themselves eunuchs for the kingdom of heaven’s sake. He that is able to receive it let him receive it.”

    The above scripture clearly defines the three categories of eunuchs. Our point of emphasis here shall be on those born eunuchs from their mothers’ womb. The other two are those forced into it and those that became so by their choice.

    When God created man in His image and likeness, He decreed that he should go into the world and multiply. That declaration is for you and me. The only approved way to achieve this multiplication is to marry legally and keep the matrimonial bed holy. You don’t need an angel to whisper into your ears that it is time to marry. The rules are there in the bible. That is not our focus for today anyway.

    Take example from Abraham, the father of faith. He didn’t need any prophecy to discern whether his son Isaac, needed a wife or not. All he needed was simple wisdom drawn from the Word of God. God told him during his call that through him the earth shall be populated with His new generation of children. He settled it in his mind to get a wife for Isaac to make that calling and purpose come to fruition. At the appointed time, he sent his servant, Eleazar to go to his kindred to get a wife for Isaac. You know the rest of the story in Genesis chapter twenty-four.

    God designed man with all the features required to perform all that He wants him to do on earth in the same way a manufacturer will not put his products in the market place without the inbuilt features to function. Signs of puberty, sexual emotions and strong attraction towards the opposite sex are some indicators that you are ordained to marry. When His due season is near, He begins to impress His desires in your spirit for onward transmission to these dormant sexual potentials in you and suddenly you will awaken to certain pressure in that direction. The bible says, ” it is God who works in us both to will and to do of his good pleasure”, Philippians 2:13. Marriage is one of the good things that bring pleasure to God. When you start feeling the urge or willingness to get married just know God has begun this good work in you. Anybody that has this urge or desire to marry is one of those God has ordained to marry. Period!

    To become a eunuch or to marry is your choice. God has given you the free will to decide it. He will not choose or impose any one on you. Apostle Paul chose not to marry because he wanted to use his life to serve God and not because God said he should not. His case should not become a doctrine to dissuade people from fulfilling God’s purpose for their lives. He even admonished anyone that is unable to bear it to marry instead of burning in lust. If you choose to live a life of celibacy or choose to marry as you have desired, God is pleased with you. Do not allow previous disappointments dissuade you or make you start thinking that it might be that you are among the chosen eunuchs. You are ordained! If things are not working well, find out what you have not been doing right, keep correcting and working on yourself so God can connect you with the right kind of spouse.

    However, it does not mean you should rush into anyone because God has willed it so for you. There is period to find the right kind of spouse and there is time for preparation. My stake here is to let you know that these signs put you in the category God has ordained to marry. You do belong to the group of those made eunuchs from their mother’s womb.

    Parents should watch out for these signs in their children and wards. When these signs begin to show up, it is a signal to parents to start preparing their children or wards for the next phase of their lives. Unfortunately, many parents and guardians around these children do not always prepare them on time, and sometimes they misdirect them through wrong information. We owe the upcoming generation this responsibility as guardians. Those who fail at this level of parenting always regret it because late stitches steal real good time.

    Those made eunuchs from their mother’s womb do not have and will never have the urge to get married because they do not have the features in them. I do not mean those incapacitated by sickness, diseases and infirmities like down syndromes, depression or paralysis. These are healthy and virile folks who are repugnant to the site of the opposite sex. They never have any amorous feelings towards the opposite sex even when they are both nude in a secret room.

    Whether we choose to marry, remain single or born incapacitated, it does not make us sinners or better before God. He loves all of us equally, but it will please Him to see us fulfill His desires for us. I have cleared the obstacles before you. The onus is now on you to decide what you want. Apostle Paul chose not to marry because it was his choice. Apostle Peter did not divorce his wife because of God’s work, yet God accepted them all. Decide your case by yourself.

    Remain Blessed!

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    Source by Christopher UI Ogholoh

    Views: 0

  • Why Customer Concentration Impacts a Business Sale Transaction

    Why Customer Concentration Impacts a Business Sale Transaction

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    Few owners recognize the major impact that customer concentration has on the sale of their business. Customer concentration represents a significant obstacle and will affect the salability, valuation, and deal structure of a business-for-sale transaction. Not only will it create problems in qualifying buyers but it will impact the ability for any prospective purchaser to obtain third party financing to complete the acquisition. Determining if customer concentration is present in an enterprise is a critical element of the succession planning process.

    Customer concentration is a situation when one customer represents a significant portion of revenues or when the business has a very small customer base. Based upon the expert one consults, the exact percentage for a concentration to exist varies. In most cases it is recognized when one customer represents more than 10% of sales or when the top five customers comprise greater than 25% of a company’s revenue. In either situation, a huge risk is created from the lack of diversification and steps to mitigate it should be taken years in advance of a planned business exit.

    When evaluating a business sale it is important for an owner to recognize that their client base has a significant impact on the enterprise value of the company. A broad and diverse base of customers where there are a large number of clients contributing to the business’ revenue will achieve a higher transaction value as it reduces the risk that a sizable decrease in earnings will occur if any one customer is lost or a particular industry segment that the business serves encounters economic distress.

    In addition to a lower sales price, businesses with customer concentration issues are more difficult to market for sale. For main street business transactions (those with adjusted earnings of less than $2mm) third party financing is used in the majority of cases. Businesses with high levels of customer concentration are very difficult to get financed. Lenders may provide only partial financing, offer sub-optimal terms, or decline the loan altogether. In situations where third party financing is not available, the pool of available buyers is significantly restricted and the terms of a deal could be heavily weighted on a contingent earn-out based on retaining the revenues derived by the largest customers. “Typically we want no customer concentration over a 10% level when considering financing an acquisition. Higher levels are possible with much more explanation and supporting documentation but remain a major concern” states Steve Mariani, President of Diamond Financial Services.

    Lastly, customer concentration will have a direct impact on the deal structure for the business sale transaction. Buyers will strive to bridge the customer concentration risk through a variety of delayed ‘performance based’ financing methods. For example: Assume both parties agree on a transaction price of $900,000 based upon $300,000 of adjusted earnings (a 3x multiple). If the key account in question represents $75,000 of the $300,000 this would represent $225,000 of the transaction price. A buyer will strive to isolate the $225,000 component to ensure that revenue is maintained post sale. After a period of 12 months, if the customer and income are still in place the seller would receive the funds. If the identified client and corresponding revenue was lost during this period, a pricing adjustment would be made.

    In situations where the buyer is unable to obtain transaction financing due to customer concentration issues, the seller might have to accept a “contingent earn-out” for the revenues derived from the largest customers, or worse, they may also have to finance a major portion of the “non-contingent purchase price” negotiated with buyers.

    Contingent payouts could be structured in a variety of methods:

    Earn-Out:

    Earmark part of the purchase price with payments made over a period of time contingent upon the retention of specific customers or achieving specific revenue targets.

    Escrow:

    A percentage of the acquisition price will be held in an escrow account for a specified time.

    Seller-Financing:

    The seller would be responsible for financing a major portion of the purchase price through a seller note. The seller note could be structured with contingencies for revenues derived from the largest customers.

    With any of these deal structuring techniques, the seller cannot be expected to guarantee the revenue in perpetuity and if the transaction price is based upon retaining one or more key customers, the seller may require more active involvement in maintaining the client relationship during the term of the agreement. Obviously, this brings an additional complexity to the transaction.

    In most cases, buyers will look to discount the amount they are willing to pay for a business (with high customer concentration) unless they receive assurances that the risk is low. While the obvious strategy to reduce customer concentration risk is to diversify and increase the business customer base, there are a number of situations where customer concentration either does not pose a significant risk or could be mitigated.

    Customer Contracts:

    Having a contract in place will not eliminate all of the risk of losing a key customer, but it will provide the buyer with security that the revenue and profits will continue after a change in ownership takes place. When customer contracts are involved, the ability to assign or transfer will be important to understand. In many cases, a stock sale vs. asset sale is elected to preserve these contracts.

    Barriers to Entry or Exit:

    Businesses could have intellectual property, product expertise, or patents that create competitive advantages barring competition. Others are located in geographically remote areas where the supply benefits discourage customers from changing the relationship. Lastly, there could be significant capital requirements for manufacturing and tooling or agency approvals (pharmaceutical or government contracting industry) that creates a barrier to entry from potential competitors.

    Providing a Variety of Products and/or Services:

    Having a broad relationship with a key customer where the relationship is not based solely on one product, one location, and one individual decreases the risk that a singular change will fundamentally impact the future revenue stream and continuity of the account.

    Economies of Scale or Synergies:

    The acquisition may be pursued by a strategic buyer where they are bringing new products/services to the enterprise, a broader geographic distribution footprint, or economies of scale in production. Any of these elements would assist in reducing the concentration of revenue risk that an identified key client would represent to the future organization.

    Summary

    Businesses which have high levels of customer concentration are inherently risky and it is important for the owner to appreciate this concern from the perspective of a potential acquirer. Ultimately, the buyer seeks only to retain the customers which have contributed to the success of the business and are factored in the valuation and transaction price. From the position of a buyer a few logical questions and concerns would be:

    1. How does the value of the company change if a customer representing 10% or more of revenue and/or profits is lost in the first year?
    2. How easy would it be for the client representing the customer concentration concern to leave the business?
    3. What unique situations exist within the business to preserve the customer relationship in the years ahead?
    4. What are the logical steps and corresponding costs to mitigate the customer concentration risk?
    5. How do I achieve a win-win transaction? Protecting me, the buyer, against the risk of a near term revenue loss while providing the seller with the proper remuneration for the fair market value of their business?

    While the risk may not be able to be totally eliminated, there are a number of situations where customer concentration is more palatable and a proper explanation should be provided to the buyer at the earliest opportunity. Getting out in front of this potential challenge is critical to achieve a win-win deal. When good communication exists, and two fair and reasonable parties are at the table, there are a number of structuring options available, when necessary, to mitigate the risk and negotiate a fair and reasonable transaction price. Obviously, the best approach for a prospective business seller would be to develop and implement plans to reduce any customer concentration elements years in advance of a business exit. Eliminating this type of risk is just sound advice for any small business owner regardless of whether a sale is contemplated.

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    Source by Michael Fekkes

    Views: 0

  • How To Write An Excellent Sales Letter In Two Hours

    How To Write An Excellent Sales Letter In Two Hours

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    You wish to have the ability to write a fantastic sales letter. If you’re able to write excellent copy, then you’re ready to make more money and develop your client base. You are snowballing that by short-term success into long-term success.

    That is not sufficient for you, however. You do not only wish to have the ability to compose outstanding sales copy. You want to have the ability to produce an excellent sales copy in a brief moment. The simple truth is that you respect individuals who will very fast knock copy that converts.

    What is the secret to writing exceptional backup? Is it possible to write an excellent copy in just two hours? Can you compose a superb backup is much less than two weeks? You indeed can.

    I’m likely to let you know the specific method you’re able to follow along with getting things completed. But first, let us discuss why you will have the ability to earn this happen and how it’s potential.

    When most men and women sit down to compose backup — mainly if they are not copywriters’ — there is a certain quantity of anxiety and intimidation that from the beginning. They assume it is likely to be a complex and lengthy procedure.

    There is also the simple fact it may take a while to understand the intricacies of writing backup. You can not escape from the simple fact that it is both an art and a science. There is a particular something there which makes the backup convert not.

    Thus, you begin with this anxiety and this feeling that perhaps you are in over your mind. You are attempting to recall all of the bits which you have discovered, whether you have written copy earlier or not.

    Many individuals can also be highly ineffective. Even if they understand how to write copy and also have done so many times, it is most likely the case that the correct procedure is inefficient.

    Whether you have never written copy before or you have written heaps of sales letters previously, it may be taking you weeks to compose a bit of text which should only take a couple of hours.

    If you would like to write a copy in only two weeks, then you need to streamline your procedure. You are likely to reduce the fluff in regards to writing copy. You will focus just on the bits of writing copy that issue. You will stick to a structure (or create your own) which permits you to hit the most vital elements of this backup.

    You are going to be after a template. When I say’ template,’ that does not mean that your copy will be dull or dry or look formulaic, even though you’ll technically be after a formulation. The frame, or procedure, you operate from will permit you to open your imagination. Talk to your audience when making sure that you hit all of the’replicate’ things you want to hit.

    The simple fact is there are particular copy components we all know work once it has to do with writing sales letters. These are demonstrated to convert again and again– they are what we call ‘time-examined.’ That means you will utilize these time tested components on your copy for a matter of course while being inventive and enthused with the way you phrase the letter into your viewers.

    To Assist the Reader, You Need to Understand that the Reader

    If you are going to compose a letter for two hours and assist your reader, then you need to comprehend your reader. Here is something which you can do inside a couple of hours. However right, comprehensive comprehension is something that will take place over time.

    Become part of this conversation online forums, social media, and site comment locations.

    Read what they must write. Pay attention to comments become heated and excited. Pay careful focus on breaking the things which are most important for this crowd.

    Notice what the individuals of the audience are keen on purchasing — and why. What exactly is the driving force behind that? What are the most critical problems?

    You need to understand their most pressing issues — the things which are on their thoughts all of the time. Know their pain points and the lengths they are prepared to go to fix those pain points.

    You ought to be aware of how they have reacted to other goods available on the industry.

    You ought to have your finger on the pulse of what is happening and feel like you understand your crowd, such as the back of your hands.

    Try this a bit daily.

    If you sit down to write a sales letter, then imagine your audience is one individual on the mind. Compose a letter for this individual. Write a fervent letter made to emphasize their difficulty, the journey you have been on your own, which relates to their problem. The precise, perfect answer you are offering them with an offer that they can not pass up as it is so remarkable.

    At this time you know this individual, and it is a personable correspondence, which means that your conversions will be through the roof?

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    Source by Jean Taylor

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  • Cats Claw Supplements As Holistic Medicine

    Cats Claw Supplements As Holistic Medicine

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    Cats Claw is a medicinal Herb from the Forest of Peru. It has attracted a lot of interest in the quest for natural health care. The plant is vital in the treatment of arthritis, allergies, diabetes, bursitis, lupus, chronic fatigue, cancer, depression, herpes, menstrual irregularities and stomach and intestinal disorders.

    The Peruvian rain forest herb has been used to treat ulcers and cancer for over 20 years since its discovery.

    Things to look for in a Good Supplement Drug

    The ant-inflammatory drug compounds of cat’s claw have proven to be efficient in the treatment of arthritis and other joint ailments. The anti-cancer drug components explored in research on the mutagenic capacity to form bind in test smokers’ urine. The Unique cat’s claw alkaloids improve the immune system.

    The alkaloids have an effect on the ability of white blood cells to overwhelm and digest harmful micro-organisms. When isolated from the natural ingredient, Alkaloid has proven to be useful in stimulating the immune system. The most immune- active alkaloid is known as iso pteropodine.

    Cat’s claw is also known to increase the production of leukocytes in the body, particularly the T4 lymphocytes, therefore able to block many viral illnesses.

    The herb thwarts viral infections and helps chemically sensitive patients, to fight infections in AIDS and decrease the growth of some skin tumors and cysts. The pure herb is also known to increase stamina and energy in patients suffering from physical and mental exhaustion from leading a stressful lifestyle.

    How to take Cat’s Claw Prescription

    When considering the use of herbal supplements, consult with your doctor before consuming any supplements. You may also consult wa physician who is trained in the knowledge of herbal/health medicines.

    If you choose to use cat’s claw range of herbs, use it as directed on the package, or as directed by a physician or a pharmacist, and other trained healthcare providers. Do not consume more than is suggested on the product label.

    Do not use different forms of the peruvian herb at the same time without medical advice. (Liquid, tablets, teas, tincture) consuming various formulations increases the risk of an overdose which may be fatal.

    If you have a scheduled surgery, discontinue taking the herbal medicine for two weeks before the main surgery date.

    If you have prescription medication; do not combine these with natural medicine.Confirm with your doctor the best possible method

    Consult with your doctor if the treatment with cat’s claws medication does not improve, or if the symptoms get worse while using this drug.

    Store all medicines at room temperature, and away from heat or moisture.( 60 words remaining)

    Products

    1. Pure Encapsulations Cat’s Claw is a traditional herb from the Peruvian rain forest.It is used as a supplementary to cure used joints problems, heart disease, the immune system and gastrointestinal complications. It also protects the gut from antioxidants. The capsule is extracted from hypoallergenic whole herbs.

    Contraindications:

    Not recommended for patients to sunflowers or daisy flower allergies.

    Discontinue use if any unpleasant reactions occur.

    Not recommended for persons under 18 years.

    Keep all medicines out of children’s reach

    Store your medication at standard room temperature.

    Contains 450 mg of cat’s claw extract/pack.

    Serving Size: 1 Capsule.

    Oxindole alkaloids per serving 3%

    2. Solaray Cat’s Claw

    Solaray is a supplementary herbal drug that provides nutritional support for the normal functioning of the immune system and healthy joints. Solaray Herbs includes an energy extract of 4% Oxindole Alkaloids

    The bark extracts contains the ingredient Uncaria tomentosa in 8 mg

    Supplement specs:

    Amount per Serving: 200 mg

    Portion Size: 1 Capsule

    Portion per bottle: 30

    Use as directed by a physician

    Swallow one tablet twice per day with a meal

    Not recommended for persons with sunflower allergies. Stop usage and consult your doctor if any reactions occur.

    Not proposed to patients less than 18 years.

    Keep out of reach of children.

    Store in a cool, dry place.

    3. Solgar Cat’s Claw

    Solgar is a herb made using traditional Peruvian herbs and enhanced using technology.To ensure reliable nutrient levels, the herb is isolated using active plant compounds. The standardized compounds are blended with all of the natural herbs.The resulting complete herbal extract contains all the synergistic natural medicinal benefits.

    Ingredients Include Herbal Cellulose and herbal Magnesium Stearate.

    The Solgar does not contain Yeast, soy, gluten, artificial flavors, colors or preservatives

    Used as an adult’s diet supplement

    Swallow 2 pills/ day, with a meal or as directed by a doctor.

    Ingredients:

    Echinacea Extract: 50mg

    Echinacea Powder: 200mg

    Goldenseal Powder: 200mg

    Extract inner bark Serving Size: 2 Vegetable Capsules

    Solgar:1000mg

    4. Nature’s Way Cat’s Claw Bark

    Nature’s Way herb is produced from the bark Uncaria tomentosa.

    The supplementary medicines are analyzed for complete oxindole and tetracyclic alkaloid content.

    Bark Extract:1.455g

    Serving: Take 3 pills, 2-3 times a day

    Dietary fibre:1g

    Not to be consumed by pregnant women or nursing mothers.

    Not to be consumed If you have a pre-existing medical condition, consult your private doctor before taking any herbal dietary supplements.

    If taking any prescribed medication, consult a qualified doctor before consuming your diet supplements.

    Nature’s Way Does not contain any artificial coloring, corn, preservatives, artificial flavoring, gluten, products

    Salt, soy, yeast sugar, dairy products, wheat or any other medicinal additives.

    5. Source Naturals

    Cat’s Claw Bark is a rain forest herb that Supports the Human Immune System. It has been Used for centuries by Indigenous Peruvians to cure the gut system and joint pains.

    The inner bark contains unique, energetic nutrients that support the human body’s immune system.

    The bark is extracted with care so as not to harm or disturb the Peruvian rain forest ecosystem.

    Ingredients: 500 mg Tablets

    Available in bottle pack capacity of 30 pills, 60pills, and 120pills

    Daily intake: 1 or 2 tablets as directed by physician

    Allergies: Suitable for vegetarians.

    Cats claw does not contain yeast, eggs, dairy, gluten, soy, corn, or wheat. No preservatives, artificial coloring, added flavors or fragrance.No sugar, salt, starch

    6. Pure Mountain Botanicals

    Pure Mountain is made with potent natural herbs from the Peruvian bark powder. Cat’s claw is formerly known as Una de Gato. The herb is known to cure many diseases including the improvement of AIDS immune system. It is combined with flaxseed to create nature’s Pure Mountain supplements.

    Ingredients:

    500mg cats claw herbal extract

    Cat’s Claw pills – 90 Capsules

    The Pure Mountain cat’s claw supplement is a natural herb that is gluten and kosher-free,

    Big Mountain contains no additives, preservatives or chemicalized agents.

    Should be consumed under the doctor’s medical screening and supervision

    Should not be taken by lactating mothers or children under 18 years

    7. Now Foods

    This is a pure herb that is used to treat various ailments naturally with herbal extracts from the Peru Rainforest. The natural medicine is carefully manufactured with the popular Peruvian bark herb. Combined with other natural resources to create Now Food’s Cat’s Claw supplementary medicines

    Ingredients:

    Cat’s claw internal bark: 1000mg

    Stearic Acid

    Cellulose

    Packaging Capacity: 100 capsules

    Serving: 50 Tablets. Take 2 tablets twice per day

    Cats claw does not include yeast, gluten, soy, dairy products, preservatives, sugar, salt, color, and flavors or tree nut components.

    Precaution: For adults’ consumption only.

    Not suitable for pregnant women or nursing mothers.

    Consult a professional physician if you are under prescribed medication

    8. Planetary Herbals

    Cat’s claw Planetary Herbal is a wood extract that grows in the Peruvian Amazon. The Indigenous Peru people have utilized this plant for many years. Planetary Herbals uses the inner bark for medicinal purposes. The supplements are used to cure lifestyle diseases such as cancer, arthritis and intestinal complications.

    Serving Size: 1.0 ml

    45 twice or thrice per day with meals

    Medicinal Ingredients:

    70% grain alcohol

    Purified water

    Liquid form extract

    Warning: Not for pregnant or breastfeeding women

    Do not use if seal tampers, missing or broken

    Keep all supplements off from children

    Shake the medicine well before use and store away from sunlight.

    9. Peruvian Naturals 500mg

    This is a potent anti-inflammatory herb supplementary that supports the internal human immune system. The Peruvian Naturals is a herb found in the rain forests of Peru. The different medicinal bark is rich in antioxidants which make it an important supplement for supporting the immune system.

    It helps an anti-inflammatory system and reduces pain in the joints.

    Repairs sun damaged skin

    Repairs wore out DNA to restore the correct immunity in the body

    Ingredients:

    Maca: 800mg

    Bark Extract

    Chancapiedra

    Serving: 500mg

    Serving Size: 1 tablet per day

    Cat’s Claw sustained the bone marrow when low undersupplied

    Supports cardiovascular wellbeing, and detoxifies the colon

    10. Nature’s Herbs Cat’s Claw

    Cat’s Claw Nature’s Herbs is a medicinal plant which grows in the Peruvian highlands of the Amazon. The restricted plant includes natural antioxidants in each produced capsule, fitted with oxygen absorbent elements in every packed bottle for uncompromised supplement medicine quality.

    Ingredients:

    Herbs: 500mg

    Black Pepper Extract: 1.67 mg

    Gelatin, triglycerides, vitamin E, Oxindole Alkaloids, Bioperine, Uncaria Tomentosa

    And Rosemary oil.

    Warnings and Contraindications: Not to be taken by nursing mothers or pregnant women.

    Not recommended for patients with existing medical conditions or prescribed medication.

    Consult with your doctor before consuming the supplements.

    Cats claw has numerous therapeutic uses that surpass other known herbal medicines such as Echinacea, and Golden Seal. Cat’s claw also detoxifies the intestinal tract system and cures stomach and bowel infections.

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    Source by Gladys W Kimani

    Views: 0

  • Teen Relationships

    Teen Relationships

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    Before I start to talk about teen relationships I feel I have to make a clarification. Many people when they think of the word relationship, automatically equate it to love or sexual relationship. According to the general definition of relationship this is any connection between two or more elements and these elements can be anything from chemical substances to human beings. So from this definition it is simple to deduct the meaning of this word applied to human beings. A teen relationship can be any kind of relationship

    1. between teens of the same gender
    2. between teens of the opposite gender, like boyfriend girlfriend relationships
    3. between teens and other persons of the same or different gender and different age.

    The quality of these relationships can also vary, but there are two kinds of teenager relationships I’m going to talk about here;

    • teen friendships and
    • teen love relationships

    Teen Friendships

    This kind of teenager relationship will fit into all three categories above. It can exist between a teenager and other persons of same or different gender and age. A good friend – no matter age or gender – is one of the best things you can have on this earth. A really good friend that is special to you and means much to you. A person that is always there for you.

    Many successful love relationships has started with friendship and this is probably the reason for it’s success. The better you know the other person, the better you’ll go along with him or her and in a long lasting love relationship – as man and woman – your appreciation of your partner as a friend will mean much more than anything else. If we look at it from the other end, it seems much more difficult to build a friendship from a love or sexual relationship. In fact, I have not heard about it, maybe you have but the point is that a good friendship is always good to have both as a basis of a future love relationship and as a friendship by itself.

    A teenage friendship can exist between anyone no matter what gender, age, race, background or whatever. A 13 year old girl and a 50 year old man can have a great and even lifelong friendship together as well as two teenagers of the same gender.

    Teen love relationships

    While you can talk quite frankly and straight forward in a friendship most of us are more aware of not hurting the partner in a love relationship. This can evolve to a degree of lies and even no communication at all just to protect your partner.

    There are also more mutual expectations in a love relationship and more intimate emotions are involved than in a good friendship. A teen love relationship can be great and long lasting but if there is no basis of friendship in it the probability of sustaining it is significantly lower. There are some legally defined limitations with regards to who can go into a teen love or sexual relationship. It is illegal for people of 18 years and above to have a sexual relation to a minor but It is definitely not illegal to have older friends.

    A good friendship is one of the best gifts God has provided our lives with and even if you marry the sweetest boy or girl in the world, neither of you will be happy if you aren’t good friends.

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    Source by Terje Ellingsen

    Views: 0