Tag: Check

  • Journey of a Drug: Design to Market Seller

    Journey of a Drug: Design to Market Seller

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    Where do the medicines we take from chemists come from? How do the doctors know which drug is good for which disease? How the medicines really are able to cure a particular ailment they have been prescribed for? Do these questions come to your mind, whenever you buy any medicine?

    Come, let us today know about the medicine development from the beginning …

    The development of medicine is called a Clinical Research and has different Phases. Phases of the clinical research are the steps of experiments with a health intervention in an attempt to find enough evidence for a process which the scientists think would be helpful in medical treatment.

    The pharmaceutical study starts its journey from a drug design and drug molecule discovery which further progresses into animal testing and then human studies to see the drug's effectiveness.

    Drug undergoes many trials- Preclinical, Phase 0, Phase I, II, III and IV. Sometimes combined trials also are undertaken to reduce the time of development, like Phase I / II and II / III.

    Pre-Clinical Study

    When the drug molecule is identified, it undergoes many in vitro ( test tube or cell culture ) and in vivo ( animal ) experiments. These experiments are conducted to know the preliminary efficacy, toxicity, and pharmacokinetics of the various doses of the drug. Many drug molecules are designed at a time and these pre-clinical studies let the pharmaceutical companies decide which molecule has a greater potential in further studies.

    Design of the Studies:

    Trials are always conducted by following the set of steps, called the protocol, developed by the researchers to find the specific questions related to the medical product. Information from the prior studies become the base for the researchers to develop research questionnaire and objectives:

    • Participant selection
    • Number of participants
    • Duration of the study
    • Controlled or not
    • How and what dosage will be given
    • What and when the data will be collected
    • Review and analysis time

    Phase 0 Study

    It is also called micro-dosing trials, 10-15 human subjects are taken and single sub-therapeutic doses are administered to gather the pharmacokinetic ( PK ) data of the drug. This enables the company in deciding to go or no go for the further development of the drug, based on more relevant human data instead of animal data.

    Such trials exceed the speed of promising drug development by establishing whether or not the drug acts on humans as expected in pre-clinical studies.

    After the company decides to take the molecule of the drug forward in development, it will have to submit the data of its preliminary studies to the FDA called Investigational New Drug ( IND ) application filing.

    Phase I Study

    Also called First-in-man studies as these are the first stage of human testing studies. These are the studies which are designed to determine the maximum dose that can be administered without showing adverse effects.

    Contract Research Organizations ( CROs ) conduct such studies in the clinical trial clinics where medical staff provides full-time attention to 2-100 healthy subjects enrolled for the study and collects the data.

    These studies determine the safety ( pharmacovigilance ), tolerability, pharmacokinetics ( PK ) and pharmacodynamics ( PD ) of the drug. The design of Phase I studies is dose-ranging also called dose escalation studies conducted in controlled clinics called Central Pharmacological Units ( CPUs ).

    Usually, healthy subjects are hired but sometimes terminally ill patients like of cancer and HIV and also those who have already tried and failed to improve on existing medications.

    There are two divisions for Phase I study:

    Phase Ia: Single ascending dose

    Phase Ib: Multiple ascending dose

    Phase II Study

    More than 100 diseased subjects are enrolled for a longer period study, to know the benefits of the drug along with its safety which includes genetic testing. These studies are also called as "Proof of Concept or Pilot" studies.

    This is the phase when the drug's development can fail due to toxicity or less than expected results.

    Two divisions of this phase are:

    Phase IIa: Pilot study, to determine the clinical efficacy or the biological activity.

    Phase IIb: Dose-finding study, to check the biological activity with minimal side-effects.

    A combined trial determining the efficacy as well as toxicity are Phase I / II trials.

    Phase III Study

    These are pre-registration trials means the data of this study is submitted to the regulatory agency through New Drug Application (NDA) for its registration. Also called Pre-marketing or Pivotal trials.

    Such studies are multicentral, randomized, in large diseased population ( more than 500 ) with much longer duration of treatment and short follow up period, to determine the long-term safety and efficacy of the drug.

    Even if the regulatory submission is pending, the drug is received by the patients in case it's a lifesaving drug until the drug can be purchased.

    'Label expansion' that is drug can treat an additional disease, other than the disease for which the drug is already approved, may also be the reason for running the Phase III trial.

    It is said that for FDA ( United States Food and Drug Administration ) and MHRA ( United Kingdom's Medicines and Health products Regulatory Agency ) needs at least two trials of successful trials data to register the drug.

    After these trials, the drug is approved for market selling.

    Phase IV Study

    These are Post Market Safety Monitoring studies done after the drug is registered. Also called Late Phase or Confirmatory trials.

    This kind of study determines the long-term adverse effects on the much larger population for a very long duration (at least 2 years). If harmful effects are detected in this study, then the drug is disapproved and the company has to retrieve the drug from the market as it can no longer be sold.

    The entire journey of the drug from a molecule to a market selling product takes around 15-20 years.

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    Source by Nidhi Sharma

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  • Creating Your Affiliate Strategy To Produce Year-Round Results

    Creating Your Affiliate Strategy To Produce Year-Round Results

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    People generate millions from affiliate marketing and you can too if you decide to create a real business strategy to produce year-round results.

    Niche Down More

    Don’t try to spread yourself too thin regarding the products you’ll promote. Choose a handful of products to promote, throw in some surprises throughout the year, and you’ll do a lot better with your marketing. Choose the best products for your audience that solve problems for them and that you’ll work hard on promoting all year long.

    Create Unparalleled Content

    When you write content, take the extra time to ensure that it’s right. Choose the right images. Choose the right problems and solutions to focus on for your audience and speak directly to your audience of one. Instead of writing about the product directly, you can also write about how to buy the best whatever it is that you’re selling.

    Add Value to Your Ideal Customer’s Life

    Just because you’re selling someone else’s product doesn’t mean that you can’t and should not develop your own brand. Your brand is how your audience feels about you. What feelings do you bring to your audience when they think of you? Find ways to add value to everything you promote to them so that they want to come to you first.

    Choose Memberships to Promote

    Promoting affiliate products that have recurring income is a good way to ensure income all year long too. Memberships, subscriptions and the like are wonderful ways to build your residual income. Some companies don’t pay on repeat orders, so check with the products you want to promote. If they aren’t offering it, ask for it. Once you’re a known super affiliate, they’ll come around.

    Determine Your Multiple Traffic Sources

    In advance of marketing, you need to know all your traffic sources so that you can push traffic to your products. You may want to use social media, paid ads, and more to promote the affiliate products and build traffic to your page in which everything should first be promoted. So, don’t just share a link to the product. Share a link to your review instead.

    Pay Attention to Technology

    It’s imperative to pay attention to technology because there are always “killer technologies” that can come in and change everything. Imagine if you had built your entire business based on one platform and boom, it’s gone. It happens. Do not take for granted that any program you use right now will always be here. Be prepared with something like it to move to as soon as you realize you need to. If you are paying attention, you’ll know.

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    Source by Jon Allo

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  • 7 Reasons Why Your Business Needs A Digital Marketing Strategy

    7 Reasons Why Your Business Needs A Digital Marketing Strategy

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    It’s a sad fact is that most companies don’t have a planned digital marketing strategy. They just go by the seat of their pants, doing a little here and a little there. But, if you develop a proper digital marketing strategy, you can avoid a lot of issues and create a more integrated marketing approach.

    Here are 7 reasons why your business needs a digital marketing strategy.

    1. Provides Direction and Focus

    You’ve heard the saying that if you try to drive somewhere without knowing where you’re going, you won’t ever get there. Your marketing needs a goal and a plan to get to that goal, taking steps that you know work or testing steps to find out if they work.

    2. Promotes a More Focused Brand Voice

    When you have a plan, you can ensure that all your marketing materials (including images, content, and voice) match your brand. When you’re doing things at the last minute, it may not match. Having a plan is always a better approach to help spread awareness of your brand.

    3. Assists with Developing a Strong Value Proposition

    When you take the time to plan out your marketing strategy, it’s a lot easier to maintain your value proposition throughout all the different platforms.

    4. Helps You Get to Know Your Audience Better

    When you develop a digital marketing strategy, you need to do your research so that you get to know your audience better. Plus, you will check your stats more often, which will help you get to know your audience even better and how they respond to different offers.

    5. Better and More Effective Marketing Integration

    When you develop a plan, the great result is that you can more easily integrate all platforms together in a cohesive marketing plan that makes sense and gets results.

    6. Avoids Wasting Resources

    When you create a plan, it will help you avoid wasting anything. You’ll be able to see ways in which you can reuse content, graphics, and information to market across all your digital channels, without having to start fresh each time which can cause resources to be wasted.

    7. Know Where to Optimize Your Efforts

    When you write out the plan, you’ll notice gaps in it and be able to optimize your efforts better. You’ll test out landing pages, test headlines, test graphics, and find out what works best as you move forward with your plan.

    This doesn’t have to be super-complicated to work. But, having a plan means you know where you want to go and have set goals with actions to get you to that goal. It also means that if something is not working to get you to your goal, you can change directions because you’re paying attention as to whether it’s working or not working.

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    Source by Jon Allo

    Views: 0

  • How Should The Other Woman Proceed When The Wife Finds Out About The Affair?

    How Should The Other Woman Proceed When The Wife Finds Out About The Affair?

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    I sometimes hear from women who have been cheating with someone who is married. Some of the time, they truly believed that in due time, the man’s marriage was going to come to a natural and mutual end so that the two of them could be together. They wanted to believe that the marriage had grown stale so that both people would mutually agree to end the marriage. Once this happens, then that would free up the husband to pursue a new relationship.

    As we all know, this isn’t usually the way that it happens. Usually, the wife finds out about the affair and the marriage does not just end by both people mutually agreeing to it in a healthy way. The wife is usually hurt and angry and, believe it or not, the husband usually panics and immediately chases after his wife, suddenly afraid that he’s going to lose his family.

    Understandably, this can leave the other woman confused. This isn’t how things were presented to her. And where is she in all of this? You can see how she would feel left out in the cold and unsure about how to proceed. She might say: “I feel stupid admitting that I honestly thought I was going to live happily ever after with the man that I was dating. I knew that he was married, but he presented it to me like he was working on untangling himself from that. Still, he was always careful that his wife would not find out. But she did. And I was shocked when he immediately told me that he could not see me anymore and begged me not to make this harder than it already was. I’m very shocked by this. And I feel set aside and hurt. Now this guy and his wife are scrambling to save their family, but what about me? I feel like I need to do something. I feel like I am left out in the cold of all of this. I am tempted to try to contact his wife and plead my case. I want her to know that the husband represented to me that their marriage was over. I want for her to have all of the information so that she doesn’t think that her husband is loyal to her. And I want to see the other man and plead my case also. After all that we have been through, it is annoying that he is just going to walk away. What should I do right now?”

    Honestly, I am not sure that you are going to like my answer but it is heartfelt and is what I honestly feel and believe. I will admit that I have been the wife in this situation, but I’ve had friends in your situation and I hear from many on the other side of the equation. I can tell you that statistically, the husband and wife generally end up together. It may take a while. And there can definitely be some uncertainty, but statistics show us that it is much more likely for the husband to go back to his wife than to have a lasting relationship with the other person. You can check this for yourself, but that is what the statistics show. That is why I do not recommend that you reach out to either of them. It is only going to hurt, annoy, and frustrate everyone involved and the chances are high that it is not going to affect the outcome in the long run. You’ll only be causing pain to yourself, the husband, and the wife.

    I know that a big driving force for you right now is that you feel set aside and ignored. One reason for this is that it feels as if your course of action is set by someone else. Since the husband and wife have the marriage, they get to decide how things proceed, which can seem very unfair. So how do you get a sense of control back? By bowing out gracefully from this trio and focusing on yourself, your own well being, and your own happiness. Take control back of your own life. Ask yourself why you’d be vulnerable to settling for a man who couldn’t be solely yours. Fix your self esteem and then vow to only give your heart to men that are free to return your love and be yours alone. All women deserve nothing less. I know that this might not be what you wanted to hear, but I believe that it is the healthiest option. It gives you control of your life, it really is the right thing to do for all involved, and it doesn’t force you to go against the odds. Trying to hurt others usually ends up only hurting you. There’s more than enough hurt to go around right now, so you can never go wrong with focusing on your own healing instead.

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    Source by Katie Lersch

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  • Everything You Ever Wanted To Know About a Pain Doctor

    Everything You Ever Wanted To Know About a Pain Doctor

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    In all likeliness, you must have heard of the term ‘pain doctor’, otherwise also known as a pain specialist or even as a pain management specialist. Pain doctors help in managing pain and focus on pain medicine, which is all about preventing and treating different kinds of pain. Here are some of the things you need to know.

    What Are the Qualifications of a Pain Doctor?

    A pain doctor can be a medical doctor, also known as MD, or can be a doctor of osteopathy, specializing in pain medicine. Apart from treating pain-related disorders, they also treat symptoms that may have triggered pain. They also work with patients who have to deal with pain owing to a particular condition, such as post-operation related pain. In terms of services, many torment doctors have their clinics, where they offer comprehensive care for most pain-related conditions, or else, they may also work as consultants to healthcare providers and doctors. The role of pain doctors is an extensive one, where they offer counseling to patients, perform procedures as required, prescribe medicines and even offer emotional support. In a number of cases, where is caused due to a certain condition or diseases, the physician may refer the case to a pain management specialist, while keeping a check on the primary treatment. Apart from a medical degree, which is an obvious must, physicians are required to have a state license in the US.

    What Are the Areas of Specialization?

    torment management doctors can treat most conditions, not limited to back and neck torment, chronic torment, cancer torment, arthritis, reflex sympathetic dystrophy, pelvic torment, headaches, fibromyalgia, and orofacial torment. Many torment doctors are a part of different organizations, such as the American torment Society.

    How Are Patients Treated?

    Patients experience pain owing to a number of reasons, and therefore, the diagnosis and treatment also differs. Doctor usually suggest tests before starting off and may consider the family history of the patient, along with other relevant factors such as lifestyle and diet habits. Also, a detailed physical examination will be done to understand the pain conditions better. As for the treatments, the approach determines the next step. Some treatments are planned in a way that patients can live better, despite the pain, while others are more focused on reducing the extent of pain.

    Common Treatments:

    Pain doctors may use different kinds of treatments, such as injections in form of corticosteroids, and medications. Along with that, implantable devices such as stimulators are also used, besides physical therapy, surgery and trigger point injections. Lifestyle changes, meditation, hypnosis and relaxation are some of the other things that doctors may use to help a patient.

    If you are suffering from chronic pain, consider seeing a pain doctor or ask your primary healthcare physician to offer help. The idea is to start treatment early, which may help in dealing with the symptoms better, and yes, do follow your doctor’s instructions for movements, actions and other things, especially if certain lifestyle changes can reduce your pain considerably.

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    Source by Hampry Gomes

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  • Why Sales Doesn’t Have to Be a Numbers Game

    Why Sales Doesn’t Have to Be a Numbers Game

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    Telling stories is a great teaching tool to use in many fields, especially sales. At one of our recent workshops on pain, a participant from a technology company shared a story about an experience he had at a big-box TV store. This person went in to the store to learn more about flat screen TVs, with no intention of buying. He just wanted more information so he could make an educated decision when it came time to buy a TV, and get the best deal online, not at a store.

    When our participant entered the store, he was greeted right away by a sales person, and before he knew it, the sales person was telling him all about the great features and benefits of each widescreen TV. The sales person never asked a single question about why he was visiting the store, or if he’d even been there before. The sales person was nice but never uncovered any pain. All he did was say, “Can I help you?”, and then proceeded to “spill his candy all over the lobby”, and give our participant all the ammunition he needed to go get his best deal online. The sales person never had a chance to close the deal.

    Far too often, salespeople try to spill their candy in the lobby for a living. They throw information and free advice and their own time and money and resources against a wall hoping some of it will stick. “If I go to enough networking events, if I make enough new prospecting calls, if I talk about my product enough, if I ask enough people if they need this for their business, and if I make enough cold calls, then I’ll be successful.”

    The numbers game is one way you can approach your career, but it requires a lot of work, and it often wastes a lot of time. On the other hand, the Sandler System is all about working smarter, not harder. Furthermore, if you combine the same tenacity and work smartly to uncover a prospect’s pain, you will become a Robo-Salesperson. Armed with new, effective questioning strategies and proven sales techniques, you will discover the prospects’ problems and deep-seated emotional needs, pains, and desires to find solutions (ones that you can provide). This will result in dramatically increasing your sales and reducing your work time and stress that goes with it.

    Another participant in our Sandler Sales program sells gauges to machine shops and other companies. This guy is very meticulous and had a phone prospecting system he followed diligently, but when he left messages, very few returned his calls. Sound familiar? Well, this guy enrolled in our advanced training program and he carefully tracked all his results. Here’s what he found:

    After the first year of learning the Sandler Sales System, his market of selling to machine shops experienced a 5% decline, however, his personal sales went up 28.6%. Since he worked on a straight commission, his personal income went up an equal amount. So, his income went from $93,000 up to $119,598. Our sales guy attributed this to learning how to leave an effective voicemail message, encouraging his prospects to call back, and it worked. After his second year in the Sandler course, his sales went up another 32.3% and his income increased to $158,228. Why? He became more effective at closing deals. In the first two years in the training program, he had boosted his commissions by 70%. The bottom line, none of his success would have happened without learning to uncover his prospects’ pain.

    By the way, if you’re one of those people who believe “you can’t teach on old dog new tricks,” check this out. This guy wasn’t a kid. He was about 50 years old when he started learning the Sandler way, and still made those drastic improvements. I’m happy to say that 14 years later, he continues to attend and take advantage of our President’s Club classes. This sales leader is committed to being at the forefront of his industry’s selling knowledge curve and providing for his family, himself, and his own retirement.

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    Source by Greg Nanigian

    Views: 0

  • Free Online Dating: Tips and Advice

    Free Online Dating: Tips and Advice

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    Are you a real “newbie” to the world of free online dating? Do you find online dating foreign? Fret not, dear readers. Here are some online dating tips to assist you in enjoying the experience.

    Your Username

    Let’s start at the beginning. It’s great to choose a username that makes you stand out. Just remember, though, there is a big difference between being very clever and being so obscure your username goes right over the heads of potential partners.

    If someone is already using your first choice for a name, just let it go. Obviously, it wasn’t that clever after all. Avoid using provocative pen names. Not everyone has a sense of humor when it comes to online dating, especially if you are hoping to find a long-term relationship.

    Your Profile

    A profile that is carefully composed is essential to a successful online dating experience. The profile area is your space to present not only your biographical information but also other special personal information, pictures of yourself and some details of what you are seeking in terms of a date and/or potential mate. Don’t stress it though, because while you only get one chance to make a good first impression on a date, you get as many chances as you want on your free online dating profile. Get together with a friend or two when you’re ready to build your profile. They can help in choosing the best pictures.

    Your Photographs

    All your photographs should be under seven months old unless specifically designated otherwise. Your main photo should be a headshot. People should be able to see your eyes. In fact, there are free online dating sites that will suspend your photo posting privileges if your main photo does not show your eyes.

    You should also include at least one full body shot too. This way, when you do score a first date, there will no concern about how “different” you look in person. Don’t post too many pictures that include other people who might hide the real you or confuse others as to your dating status either.

    Keep all your profile photographs updated. Include supplemental photos of you enjoying your favorite pastime or perhaps pics from recent vacations. They can give you something to talk about.

    Your Headline

    Your headline should make a statement about you or maybe answer a basic question like: “What qualities am I looking for in a man/woman?” Again though, don’t be so clever; you may lose your “reader”.

    Your Description

    Your description should focus on three separate sections. The first concerns who you really are and some of the different things you enjoy doing. The second might be more about your personal habits or just about anything unusual or unique that makes you stand out from the crowd. The third one should discuss your current activities, books you have read and films you have seen recently.

    Additional Tips

    Finally, try to be brief. Share, but be careful you don’t share too much. Find a comfortable middle ground between letting them know something about you and removing all the mystery. Use spell check, too. You don’t want a profile that looks thrown together.

    To summarize these online dating tips, you want to give people an honest representation of yourself, both physically and mentally. Specify a few things that make you stand out. If you took time off to protest at Standing Rock or have a unique collection of some sort, include that. It will get people’s attention.

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    Source by Pete Nyandeh

    Views: 0

  • Here Is Your Affiliate Marketing Check List

    Here Is Your Affiliate Marketing Check List

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    Affiliate marketing is a way for a merchant to partner with independent marketers and pay them commissions for promoting his/her products or services.

    When you sign up for an Affiliate Program, normally they cost nothing to join, you will be allocated

    a special link (That is your Affiliate Link) for that product or service. This is a link or code that will help you and the merchant track the number of clicks and purchases and of course it tells the merchant who should be paid commissions.

    To set up and start an affiliate marketing business you will have to decide what will be suitable for you as a way to promote.

    Is it via a website,a blog,social networks or perhaps You Tube?

    My recommendation is either a website or blog. On your blog or your site you can write permanent posts and pages that contain affiliate links.

    On your blog or website you will be describing,reviewing,recommending and making clear the advantages of buying the product or services that you are promoting. Whatever you write,somewhere within the text needs to be your affiliate link so that when anybody thinking of making a purchase clicks on that link and buys it is your affiliate details that are provided to the merchant thereby enabling your commission payment.

    You now need to get people to read what you have written on your website or blog, you get traffic to the site, attract visitors.

    A lot of people when they are first starting do not know what to say to secure an audience.

    If you write content in a way that gives useful information to your readers and that describes the products in an appealing way they are more likely to want to buy them. The more specific and reliable content that you are able to produce the more interest you are creating.

    Interest builds you a following and that often converts to buyers then before you know it, you’re earning money for every visitor that clicks on your affiliate link and buys a product or a service that you promote.

    You will be wise to build yourself an email list so that you use e-mail marketing to further connect with your audience and inform them of your new content and offers.

    Building your email list is yet another subject and there are many strategies that need to be explored in detail.

    Advice on this can be found all across the internet.

    Get started with your Affiliate marketing business today, good luck but remember, never give up!

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    Source by Brian Potter

    Views: 0

  • Trader faces stern action for selling eggs at RM1 each

    Trader faces stern action for selling eggs at RM1 each

    Trader faces stern action for selling eggs at RM1 each 1

    IPOH: A trader here is facing stern action for selling eggs at RM1 each at his business premises during the Movement Control Order (MCO).

    Perak Domestic Trade and Consumerism Ministry director Saifullizan Kamarul Zaman said a team of five enforcement officers conducted a check on the premises on Thursday after receiving complaints regarding the matter on the same day.

    “There was a sign showing the price of eggs was RM1 each without stating the eggs’ grades and a total of 114 eggs were on display,” he said in a statement yesterday.

    He said they issued a notice under Section 21 of the Price Control Act and Anti-Profiteering Act 2011 to the trader to provide information on the sale price of eggs at his premises before April 16 and added that action could be taken for failure to do so.

    He said the trader could also be investigated under Section 12 (1) of the Consumer Protection Act 1999 for misleading the public by not stating the eggs’ grades.

    He warned that stern action would be taken against traders taking advantage of the current situation by raising the prices of goods and advised the public to report any price hike or supply issues. — Bernama

    Trader faces stern action for selling eggs at RM1 each
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    https://www.thesundaily.my/local/trader-faces-stern-action-for-selling-eggs-at-rm1-each-AB2245561

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  • WhatsApp tightens sharing limits to curb virus misinformation

    WhatsApp tightens sharing limits to curb virus misinformation

    WhatsApp tightens sharing limits to curb virus misinformation 2

    SAN FRANCISCO: WhatsApp on Tuesday placed new limits on message forwarding as part of an effort to curb the spread of misinformation about the coronavirus pandemic.

    The new policy limits users to forwarding certain messages to one “chat” at a time, aiming to limit the rapid propagation of content that is provocative but likely to be false.

    The Facebook-owned messaging platform said it took the action to enable people to concentrate on personal and private communications during the health crisis.

    In recent weeks, “we’ve seen a significant increase in the amount of forwarding which users have told us can feel overwhelming and can contribute to the spread of misinformation,“ WhatsApp said in a blog post.

    “We believe it’s important to slow the spread of these messages down to keep WhatsApp a place for personal conversation.”

    Last year, WhatsApp set limits on forwarded messages to five chats at a time, “to constrain virality,“ responding to events in India where the rapid proliferation of unverified information led to mob violence.

    The new policy applies to messages forwarded “many times” and marked with a double-arrow, indicating that it did not originate from a close contact, according to WhatsApp.

    “In effect, these messages are less personal compared to typical messages sent on WhatsApp,“ the blog said.

    “We are now introducing a limit so that these messages can only be forwarded to one chat at a time.”

    Damian Collins, a British member of parliament and co-founder of the Infotagion fact-check blog, called the move “a timely intervention,“ noting that WhatsApp was being used to spread recent hoaxes that 5G wireless networks were spreading the virus.

    “The online conspiracy theories about #5G exposed last week, and their real-life consequences, are a clear call to fight disinformation about #COVID19,“ Collins tweeted.

    “A lot of the false content sent to us at @infotagion came from @WhatsApp.”

    Scrambling to stop hoaxes

    WhatsApp along with its parent Facebook have been scrambling to curb an explosion of rumors and hoaxes about the coronavirus and at the same time seeking to promote verified content.

    With more than a billion users worldwide, WhatsApp has become a key source of information and communication during the pandemic.

    Facebook said last month it has nearly doubled server capacity to power WhatsApp as people in isolation place more voice and video calls using the popular messaging service.

    But WhatsApp has also been used to spread inaccurate information about the Covid-19 outbreak including about untested treatments.

    Irish Prime Minister Leo Varadkar last month warned people against sharing unverified coronavirus information on the messaging platform.

    “These messages are scaring and confusing people and causing real damage. Please get your info from official, trusted sources,“ the leader tweeted.

    One problem faced by the messaging service is that the encrypted information is seen only by the sender and recipient, making it harder for fact-checkers to debunk.

    WhatsApp said that as part of its efforts to fight the spread of false information, it was working with the World Health Organization and some 20 national health ministries, “to help connect people with accurate information.”

    The platform has been funding fact checking organizations and created a Coronavirus Information Hub within the app. – AFP

    WhatsApp tightens sharing limits to curb virus misinformation
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    https://www.thesundaily.my/world/whatsapp-tightens-sharing-limits-to-curb-virus-misinformation-CE2240848

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