Tag: book

  • MLM Success – Is Your Content Valuable, or a Waste of Web Space?

    MLM Success – Is Your Content Valuable, or a Waste of Web Space?

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    If you're looking to create MLM success, which I know you are … then there's one thing that you better make sure of.

    That one thing is that you're putting out great content.

    Now what do I mean when I say great content? You see there's only one secret to great content and that's that the content is valuable. When content is valuable it simply means that your readers will be able to use that content and make some sort of use of it.

    If your MLM success is dependent on you having valuable content, what are some of the ways that you can ensure that your content is usable by your readers.

    Here are 3 Ways to Create MLM Success by Making Your Content Valuable and Usable

    First … Give Tips That Are Immediately Useful – If you give your readers a tip that they can use today, to see some success, then they're going to look at you as someone that they want to know more about and work with .

    Of course, this assumes that you're marketing to people who are already in the home business arena. This is a huge way to bring some heavy hitters into your downline, simply by showing them that you too are serious and know what you're talking about.

    This also brings the people who are looking for mentorship into your downline. These are the people who have put their faith in another sponsor with another business with high hopes, only to find out that this sponsor knew little more than they did about creating MLM success for themselves.

    So, putting out great content that people can use pronto will grab these people and have then knocking down your door to join you and your business opportunity.

    Second … Be Inspiring – Creating inspiration will go a long way in creating raving fans that want to work with you. This is because we're all dying to be inspired. We read books that inspire us, we buy posters with inspiring quotes, we watch inspiring movies over and over again, basically we'll walk over hot coals for inspiration.

    If you're the one providing that inspiration then you're going to win a lot of friends and well … influence a lot of people to steal the title of the great book.

    Inspiring people means giving them a kick in the pants to get them to act. Helping them see the reasons and the ways to reach their goals, and achieve their dreams. When they're inspired they'll be looking for your mentorship to get them closer and closer … and in the situation of MLM success, or home business success this means very likely joining your MLM business opportunity.

    Third … Be Entertaining – Sure, people want inspiration and they want great tips, but what they also really want is to be entertained. The proof is simply looking at movie sales, music sales, sports stadium seating, concert halls, Broadway, and television. People want to be entertained, and so if you can provide that entertainment along with the two points above, then you've got yourself a heck of a captivated audience.

    This means an audience captivated by your voice.

    So, as you can see, creating MLM success isn't that difficult as long as you're creating valuable content that people flock to … and now you know exactly how to do that.

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    Source by David L. Feinstein

    Views: 0

  • New Book Removes Fear From Sales With Practical, Easy-To-Implement Techniques

    New Book Removes Fear From Sales With Practical, Easy-To-Implement Techniques

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    As a small business owner, I found Greg Andersen's Small Business Sales, WTF (Without the Fear) full of practical advice, new ideas, and down-to-earth common sense to help me rethink my sales approaches. Andersen has been in sales for many years in the printing business, but the advice he offers is applicable to anyone in sales, especially small business owners who may be wearing all the hats themselves or unable to focus on sales because they're too busy looking after everything else.

    Small Business Sales, WTF is divided into two sections: Pre-Sales Planning, in which Andersen discusses products, going to market with products, creating a sales environment, and then The Sales Process, in which he explores how to find customers, make contact , get the opportunity to sell to the customer, execute the sale, and then follow up with and retain the customer long-term. Andersen walks readers through each step of the sales process, providing practical and personal examples of what has worked for him that readers can easily model or put their own spins on.

    Andersen writes in a humorous but tell-it-like-it-is style to dismiss myths about the sales process and cut through sales jargon to get to what the reader really needs to know. For example, early in the book, he has a list of "Words / Phrases you will not hear in my book." Among the phrases included is "Belly-to-Belly" to which he responds, "Gross. How about face-to-face." Another phrase is "Low Hanging Fruit," which he says does not really exist, and still another is "Hook," which he finds insulting because it assumes customers are suckers or fish. Instead, Andersen prefers to treat his customers like human beings and rather than "close the sale" come to an "agreement" between two parties who trust and respect each other.

    For most people, sales can have a bad name. No one likes being sold to, and people who reluctantly take on a sales role are aware of that and often fearful of selling. Andersen teaches readers how to remove the fear of sales by rethinking what sales really is. Most people dread the "cold call," so Andersen talks about instead viewing sales as "demand generation." It's about looking for where there is a demand for your services and then providing the product or service to fulfill that demand. It's also about listening to customers.

    Andersen states: "When all is said and done, only a few methods of outreach will really get you in contact with a prospective new customer-the phone, letter writing, a trade show, and email. What really counts is the technique you employ . " He then provides creative examples of how to handle sales through each of these approaches, as well as discussing social media as a sales strategy. His examples are drawn from personal experiences, from his days as a shoe salesman at Nordstrom to his current sales role in the printing industry. Best of all, he even includes copies of letters he has sent to clients. His techniques are simple and straightforward, so anyone, no matter how scared of sales, can implement them.

    Of course, there will be difficult clients or people who don't want to hear how you can help them. Andersen provides strategies for getting past the gatekeepers to the decision makers. He reveals his research techniques, which are quite clever and even include looking at prospective customers' job postings to determine who in a company is or will be in a buyer position for his product.

    When facing resistance from a potential client, Andersen realizes it's not always about him, his approach, or his product. I loved the following invaluable point he made: "Another way I like to approach these challenging situations is to remind myself that all these excuses mean the customer is probably protecting his current vendor. If he is being loyal to his current vendor, some day he will be loyal to me. Stay positive. " Personally, I know this is true as a business owner. If I have a vendor providing me with a good service at a good price, I feel loyal to that vendor and am not willing to change. Such clients may be resistant to change, but they are the ones you want because they are loyal. Andersen shows how persistence pays off in these situations. Sometimes he makes contact with customers who are not in need of his services right then, but years later, he secures business with them, and even if at first he doesn't get the level of business he wants, they often will give him some business as a trial and then he can work his way in to larger sales with them.

    Perhaps what I liked most about Andersen's approaches is that he truly believes in being responsive to clients. I cannot stress enough how frustrated I feel when I send an email to someone who does not reply to me for several days. I am personally always very responsive to my clients and usually reply within hours if not minutes. Andersen points out that even if you don't have an answer to a client's problem or you can't take the time to respond to a question at that moment, a simple response like, "I'm on it," lets clients know you will get back to them and then they can quit worrying about their problem and go on to the next item on their to-do list until you do get back to them. In other words, Andersen is always in favor of reassuring the client that you will do what you say and provide reliable and quality service.

    Altogether, Small Business Sales, WTF does take a lot of the fear and stress out of sales. I believe most readers will be pleasantly surprised by this book; they'll read Andersen's stories and examples and say to themselves, "I can do that," and even find ideas of their own popping into their heads as they build off of Andersen's advice. Whether you are a small business owner with absolutely no sales experience, are just starting out in sales, or have been in sales for years, there are plenty of nuggets of advice here that can make your sales process easier, more lucrative, and all around more enjoyable.

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    Source by Tyler Tichelaar

    Views: 0

  • Book Advocates Natural Healing for Man's Best Friend

    Book Advocates Natural Healing for Man's Best Friend

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    Healing Your Dog Naturally is a revolutionary new book by Nicole Gabriel that will make you rethink how you care for your dog. It will teach you how to be proactive about your canine's healthcare and by extension rethink your own eating and medicinal habits. Consequently, you can kill two birds with one stone, or in this case, heal your dog and yourself, or better yet, prevent the need to heal from arising.

    While Gabriel's background is not in veterinary medicine, she has plenty of experiencing caring for sick dogs and loving them. This is a woman who deeply bonds with her pets and wants the very best for them. After she lost one of her Shar Pei dogs to an illness she believes was caused by a required vaccination in order for her to move to Hawaii, she decided to begin researching vaccinations and everything else about caring for one's dog. Now she has compiled all that research along with her personal experiences and successes into this new book, which may long be overdue considering the health and natural foods revolution going on for humans. I have to agree with Gabriel on this point: If we are all becoming more health and nutrition conscious about our own bodies, shouldn't we extend that same care and concern to our pets?
    Gabriel walks the reader through a plethora of topics and information on everything from diet and nutrition to allergies, vaccinations, using essential oils, spaying and neutering, homeopathy, and even how to align your dog's chakras.

    But before I go further, this book isn't just a book about how to heal your dog and make him healthier. It's also a book that encourages you to change your own lifestyle so that both you and your dog benefit.

    For example, Gabriel is not a fan of commercial dog food. She provides a brief history of dog food and how it was affected by World War II, why it is taurine-deficient, and why that matters. She makes a great point in saying that if we would not eat the dog food ourselves, why would we feed it to our dogs? Ultimately, she advocates that you cook dinner for your dog just like you would for your spouse, children, or yourself. She even offers several recipes to provide your dog with a nutritious diet. Okay, I know many people might think this is radical-cooking dinner for your dog-but if you want your pet to be healthy, it is a decision worth considering. You can even do it while making dinner for yourself. As Gabriel states, "When you wake up to nutrition, you begin to question everything. This is not a journey that is just for your dogs. Have you gotten that yet? We are all doing this together. This is a pack effort. you choose for you, you choose for your dog and vice versa. "

    The rest of the book may be viewed as equally radical or perhaps just applying common sense. Gabriel comes down hard on vaccinations, not because they are not well-intended but because she has seen her own pet die as the result of one. She walks readers through what may be harmful about certain vaccines and how to reverse possible issues is you've already had your dog vaccinated and it is causing health issues. She also offers advice on spaying and neutering-another "don't do it" chapter you'll have to read for yourself.

    But not everything in these pages is focused on overturning common canine care practices. If anything, this book is written with a lot of love. There are adorable cartoons of dogs throughout reminding us of how much we love our best friends. Gabriel goes into detail about all the wonderful experiences she's had with her pets and why they matter so much to her. She is not afraid of discussing the most sensitive issues, including how to deal with loss of your pet and your grief. She provides simple and natural remedies for everything from dealing with cut footpads to ingenious ways to offer nutritious treats to your pets, and even ways to test your dog for various allergies and make changes to his diet accordingly.

    Most importantly, Gabriel challenges us to see our pets with new eyes and to think more deeply about what we do in our care for them. I can't say whether she is right on every subject, but I do know her heart is in the right place and she provides a great deal of food for thought. I imagine people who read this book will have already gone or be going through a traumatic or heart-wrenching experience with a pet, so they will be looking for answers beyond what their local veterinarian may be able to provide. If so, this book is an excellent place to start. I truly believe Healing Your Dog Naturally will open many eyes, and hopefully, it will lead to a revolution in canine healthcare.

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    Source by Tyler Tichelaar

    Views: 0

  • Unbiased Renegade Network Marketer Review

    Unbiased Renegade Network Marketer Review

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    Renegade Network Marketer was written by someone who has been in and out of the MLM industry for nearly 20 years – Ann Sieg.

    She started out in the old days of cold calling, bothering friends and family and inviting disinterested people to hotel meetings and into her own home.

    Twenty years ago we didn’t have the internet, and everything has changed in the MLM industry since it came along.

    It really is nice to find a course written by someone who has been in the business that long and isn’t afraid to admit that she nearly gave up on many occasions. Too often these kinds of courses are written by young men that are barely out of high school, hoping to impress people with scantily clad models spread out over a rented Ferrari. Ann’s book is nothing like that, if you are already saying “oh not another one”.

    Renegade Network Marketer Review – The Pros

    This course is different. It has been painstakingly written by someone who knows and has been through all the pitfalls of internet marketing and who tried every method known to man to become successful in MLM.

    The Renegade Network Marketer review was written after she nearly gave up again but after she had one of those “Aha” moments.

    There was nothing wrong with network/MLM business marketing model, it was how marketing was being taught that was at the root of most network marketer’s problems. It was the methods not the business.

    So she set out to write this comprehensive course after realizing why network marketing was so frustrating and difficult. The number one problem was how to get the prospect to come to you, instead of you going after them! Now that was revolutionary! It is so ridiculously obvious.

    When you do that the playing field becomes a much friendlier place, you never get rejected or fobbed off with excuses ever again. Your social life and your friends want to be around you again, because you don’t have to try and sell them on your latest and greatest opportunity. You go from defensive to offensive, negative to positive and it’s amazing how empowering a thriving business can be. You can’t wait to get out of bed in the morning!

    The Renegade Marketer review has the tools and insight to help grow any network marketing business. It will help you generate leads and the tools to take you as far as you want to go with your business.

    The Renegade Network Marketer, deservedly, gets many positive reviews from people who have gone from debt and depression to positive cashflow and success.

    If you want a truly amazing system that will cram your funnel full of high quality prospects, take a look at the Renegade Network Marketer.

    The Renegade Network Marketer contains a 143 page in-depth, manual that details the same formula the writer used to build her successful businesses bringing not streams, but floods of income.

    Renegade Network Marketer is a must for anyone who wants to take a giant leap with their network marketing business.

    Renegade Network Marketer Review – The Cons

    Ann Sieg’s program is great. You will LEARN a lot. But you will still find yourself without a viable “process” or online marketing “system” to produces the results you need to grow your business.

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    Source by Rob Fore

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  • Ready for a High Impact Mindset Reset?

    Ready for a High Impact Mindset Reset?

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    Your mindset, your thoughts, can buoy you up, inspiring you to take courageous action, or they can drag you down, keeping you up at night with worry and paralyzing you with fear. Even though our brains are wired to dwell on the negative, on past mistakes, how we think in this moment is something we can control.

    Changing our minds in the present moment can be hard work! I know from experience that when things aren’t going well, one of the toughest things to do is to turn your mind from impending doom to what is possible and what can be done.

    The good news is that the more you practice these mindset boosters, the easier they become. They do, in fact, become habits that kick in when you need them the most.

    The even better news is that the more you practice them, the more impact both you and your company will have. Staying on track and not allowing yourself to be pulled down will save you a lot of time and energy. The time and energy you free up can be spent on your company’s financial performance and having impact.

    S0 let’s look at ways you can do a mindset reset and the practices that will support you in doing so:

    The Future Doesn’t Just Happen – You Shape It Every Day

    Have you ever seen or read about people in the direst of circumstances who are transcendent, happy? And others who seem to have everything, and yet feel deprived? The way you choose to think about a situation, the parts of yourself that you call on, even dig deep for, are what determine your present and your future. Your thinking is integral to your character.

    When things look negative, question it. There’s always a way to think about a situation that includes a gift, an opportunity. This may seem contrived at first, but think about situations where you’ve suddenly had a shift in perspective and a solution appeared, seemingly out of nowhere. That’s the effect you want to be able to call on.

    “Circumstance does not make the person,

    it reveals the person to himself or herself.”

    ~James Allen

    People become leaders of successful, impactful companies by becoming the people who can lead those companies first. They walk with integrity. They make smart decisions. They step up and into opportunity with courage. They acknowledge their fears, but don’t indulge them. They learn and grow.

    You are becoming the leader of your high impact company right now, in how you show up every day. Treating people with respect. Listening to ideas. Choosing how you use your time and energy. Making decisions with your mind AND your heart.

    You can shape your future by consciously developing the mindset of the leader who leads your company in these ways.

    Doubling down on mission is one way to ensure that your company moves more in the direction of your impact. New Belgium Brewing became a benefit corporation in 2018, ingraining its commitment to internal and community impact in its legal framework, and is now the fourth-largest craft brewery in the US.

    Fear and Getting Through the Storm

    We all have fears. Fears about how the company will do financially this year, about that crucial new hire who looks promising but is unproven, or about how your new offering will fare in a busy market. Fears can abound, especially if nurtured and given attention.

    “The future you constantly worry about

    Is nothing other than a projection of fear and desire from the past.”

    ~Thich Nhat Hanh

    Fears can instead be a tool, an indicator. They can lead you to research, to ask good questions, and to explore options. As long as you don’t allow fears to take over the present, they can actually be valuable.

    One way to be vigilant about fears is with mindfulness. Mindfulness, that focus on the present, is more than a business fad. It’s a practice that decreases stress and increases productivity.

    The leaders of outdoor apparel maker Patagonia are committed to using their successful company as a vehicle to put mindfulness into action. Patagonia founder Yves Chouinard describes navigating what could be a terrifying Class 4 rapid as a teaching:

    • look ahead and prepare

      • be proactive
      • don’t ignore what is coming
      • think through scenarios
      • do what is necessary to get ready to the best of your ability
      • trust that you can handle whatever happens

    • go into a drop

      • take calculated risks
      • once you decide, follow through wholeheartedly

    • read the river

      • be vigilant
      • be perceptive
      • adjust as needed.

    That intuitive process has helped guide his business for the last 50 years. Chouinard believes that if the process isn’t sound, if your intentions don’t come from the right place, the outcome, even if profitable, doesn’t matter.

    Practicing wisdom by making decisions from a place of love rather than fear can open the door to creative solutions. When Patagonia’s CEO Casey Sheahan was faced with laying off 150 employees during the financial crisis, shortly after he took over from Chouinard, he was torn up about the decision. His wife asked him, “Are you making this decision from a place of fear, or from a place of love?” When he realized that it was fear driving the layoff decision, he found another way, leading to unheard-of sales levels after a few rocky quarters.

    Fear can be a driver of decisions and actions, but they don’t have to be. Elizabeth Gilbert in her book, Big Magic, tells the story of treating her fears like an inevitable passenger on a road trip. Fears can and will be there, but they can Never. Ever. Drive.

    Focus on Your Impact

    Do you find your Impact Purpose, a clear statement of the impact you want to have, inspiring? Does it fill you with energy? If it doesn’t, at least most of the time, you might be on the wrong track. Your clarity about the impact you want to have, whether it’s social or environmental or both, can serve as the rock on which you build your impactful business.

    When you steadily focus on your Impact Purpose, you’ll find your thoughts turning from short-term pain to what you could achieve in your business and community. This thinking about others, and not just yourself, is a way to bring you out of the doldrums or away from unhelpful divergent thinking, and back into focus on your impact.

    Reinforce this by having your Impact Purpose statement in front of you, every day. Have it on your desk or screen. In your wallet. On your fridge. Wherever you will be regularly reminded of what you intend, personally and with your company.

    Plan your day and week with your Impact Purpose in mind. Include it in your decisions about how time, money, and resources will be spent, and with whom. Thoughts aligned with purpose are a powerful creative force. Fill your attention with something worthwhile.

    The greatest achievement was at one time a dream. Stay with your dream. It’ll be part of your becoming.

    You Are the Company You Keep

    You may have heard the notion that you are the sum of the 5 people you spend the most time with. That speaks to the influence that those around you have on your thinking and therefore on your actions.

    Some companies who are committed to having impact take this to a highly conscious level. Design firm LimeRed, led by Emily Lonigro Boylan, only works with individuals or organizations that have social impact. LimeRed only engages with clients whose values they share, who are kind and innovative, and who are also accountable to their stakeholders and communities.

    You as a business leader can also take this to another level by incorporating it into decisions about who you include on your team, your suppliers, and your partners. Do you vet who you work with every day through this lens? Do you extend this to your advisors, your pet projects, and your friends?

    You’re more likely to have impact when you devote all your energy and resources toward people and companies that also want to have impact in harmony with yours.

    Your mindset matters to your own fulfillment and well-being. It matters to your company, as you engage with your community and the larger world. Optimize your opportunity to have impact by doing this mindset reset.

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    Source by Ursula Jorch

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  • The Many Wives of Eliot Ness

    The Many Wives of Eliot Ness

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    Eliot Ness is most often known the character portrayed in The Untouchables, both on television and film. In both depictions, Ness is seen being somewhat of a family man with a wife. The television series starring Robert Stack brings out a more accurate depiction as it gets the name of his wife correct and gives him a son. The Brian DePalma film changes the names of his wife and gives him two fictional biological children.

    The prohibition agent who is credited with bringing down Al Capone is depicted in fiction literature as well. In Nemesis, he is seen going through a divorce, although the driving force of the story is his failed search for the Cleveland Torso murderer. In Chasing Eliot Ness, he is also seen going through a divorce from his first wife, Edna and at the end of the book, has remarried.

    Eliot Ness was married three times. Edna, Evaline and Elizabeth. He never had any biological children, although he and his third wife adopted a three year old son, Robert. He has no living descendants as his son died before having any children of his own. None of the women he married had biological children.

    According to his biography, Edna was his college sweetheart and first wife. She left Eliot Ness in 1938 and moved back to Chicago. At this time, Ness had a high profile job in Cleveland. This is depicted in both Nemesis and Chasing Eliot Ness.

    The second wife was Evaline, an artist. Like the prohibition agent, she liked the night life and did not seem to want to settle down with kids. Ness never owned a house, he always rented and traveled frequently. This marriage was of short duration and ended tumultuously, although neither party discussed what exactly caused the split.

    In television series, the Robert Stack character refers to his wife as Betty, although she is never seen on camera. This depiction is more accurate of the real life Eliot Ness character as he is rarely seen at home and his wife or family never comes between his zest for solving crimes. Although the television series is highly fictionalized when it comes to his crime solving, it is pretty accurate when it comes to his marriage.

    The reason for the confusion is due to the fact that Ness never told Fraley about his two previous marriages. Fraley did not know the crime stopper was married twice before when he wrote The Untouchables, which is pretty much just as much a work of fiction as Chasing Eliot Ness with regard to the personal life of this man.

    His wives are all long dead. None of them got into details about their personal life with the man who is credited with bringing down Al Capone. But according to books written on the subject, both fictional such as Chasing Eliot Ness and of a biographical nature, such as The Real Story Of Eliot Ness, all of the wives did have one complaint about him which might explain as to why he went through two divorces at a time when one was shocking.

    He was simply never home.

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    Source by Michelle Anne Williams

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