Category: Nutrition

  • History of Entertainment

    History of Entertainment

    The "ancient craft of communicating events and experiences, using words, images, sounds and gestures" by telling a story is not only the means by which people passed on their cultural values and traditions and history from one generation to another, it has been an important part of most forms of entertainment ever since the earliest times. Stories are still told in the early forms, for example, around a fire while camping, or when listening to the stories of another culture as a tourist. "The earliest storytelling sequences we possess, now of course, committed to writing, were undoubtedly originally a speaking from mouth to ear and their force as entertainment derived from the very same elements we today enjoy in films and novels." Storytelling is an activity that has evolved and developed "toward variety". Many entertainments, including storytelling but especially music and drama, remain familiar but have developed into a wide variety of form to suit a very wide range of personal preferences and cultural expression.

    Many types are blended or supported by other forms. For example, drama, stories and banqueting (or dining) are commonly enhanced by music; sport and games are incorporated into other activities to increase appeal. Some may have evolved from serious or necessary activities (such as running and jumping) into competition and then become entertainment. It is said, for example, that pole vaulting "may have originated in the Netherlands, where people used long poles to vault over wide canals rather than wear out their clogs walking miles to the nearest bridge. Others maintain that pole vaulting was used in warfare to vault over fortress walls during battle." The equipment for such sports has become increasingly sophisticated. Vaulting poles, for example, were originally made from woods such as ash, hickory or hazel; in the 19th century bamboo was used and in the 21st century poles can be made of carbon fibre. Other activities, such as walking on stilts, are still seen in circus performances in the 21st century. Gladiatorial combats, also known as "gladiatorial games", popular during Roman times, provide a good example of an activity that is a combination of sport, punishment, and entertainment.

    Changes to what is regarded as entertainment can occur in response to cultural or historical shifts. Hunting wild animals, for example, was introduced into the Roman Empire from Carthage and became a popular public entertainment and spectacle, supporting an international trade in wild animals.

    Entertainment also evolved into different forms and expressions as a result of social upheavals such as wars and revolutions. During the Chinese Cultural Revolution, for example, Revolutionary opera was sanctioned by the Communist party and World War I, the Great Depression and the Russian revolution all had an impact on entertainment.

    Relatively minor changes to the form and venue of an entertainment continue to come and go as they are affected by the period, fashion, culture, technology, and economics. For example, a story told in dramatic form can be presented in an open-air theatre, a music hall, a movie theatre, a multiplex, or as technological possibilities advanced, via a personal electronic device such as a tablet computer. Entertainment is provided for mass audiences in purpose-built structures such as a theatre, auditorium, or stadium. One of the most famous venues in the Western world, the Colosseum, "dedicated AD 80 with a hundred days of games, held fifty thousand spectators," and in it audiences "enjoyed "blood sport with the trappings of stage shows". Spectacles, competitions, races, and sports were once presented in this purpose-built arena as public entertainment. New stadia continue to be built to suit the ever more sophisticated requirements of global audiences.

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  • Criticism on Google Privacy – Gmail

    Criticism on Google Privacy – Gmail

    Steve Ballmer, Liz Figueroa, Mark Rasch, and the editors of Google Watch believe the processing of email message content by Google's Gmail service goes beyond proper use.

    Google Inc. claims that mail sent to or from Gmail is never read by a human being other than the account holder, and content that is read by computers is only used to improve the relevance of advertisements and block spam emails. The privacy policies of other popular email services, like Outlook.com and Yahoo, allow users' personal information to be collected and utilized for advertising purposes.

    In 2004, thirty-one privacy and civil liberties organizations wrote a letter calling upon Google to suspend its Gmail service until the privacy issues were adequately addressed. The letter also called upon Google to clarify its written information policies regarding data retention and data sharing among its business units. The organizations voiced their concerns about Google's plan to scan the text of all incoming messages for the purposes of ad placement, noting that the scanning of confidential email for inserting third party ad content violates the implicit trust of an email service provider.

    In 2013, Microsoft launched an advertising campaign to attack Google for scanning email messages, arguing that most consumers are not aware that Google monitors their personal messages to deliver targeted ads. Microsoft claims that its email service Outlook does not scan the contents of messages and a Microsoft spokesperson called the issue of privacy "Google's kryptonite." Other concerns include the unlimited period for data retention that Google's policies allow, and the potential for unintended secondary uses of the information Gmail collects and stores.

    A court filing uncovered by advocacy group Consumer Watchdog in August 2013 revealed that Google stated in a court filing that no "reasonable expectation" exists among Gmail users in regard to the assured confidentiality of their emails. According to the British Newspaper, The Guardian, "Google's court filing was referring to users of other email providers who email Gmail users – and not to the Gmail users themselves". In response to a lawsuit filed in May 2013, Google explained:

        "… all users of email must necessarily expect that their emails will be subject to automated processing … Just as a sender of a letter to a business colleague cannot be surprised that the recipient's assistant opens the letter, people who use web-based email today cannot be surprised if their communications are processed by the recipient's ECS (electronic communications service) provider in the course of delivery.

    A Google spokesperson stated to the media on August 15, 2013 that the corporation takes the privacy and security concerns of Gmail users "very seriously."

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  • Souvenir

    Souvenir

    A souvenir (from French, for a remembrance or memory), memento, keepsake, or token of remembrance is an object a person acquires for the memories the owner associates with it. A souvenir can be any object that can be collected or purchased and transported home by the traveler as a memento of a visit. While there is no set minimum or maximum cost that one is required to adhere to when purchasing a souvenir, etiquette would suggest to keep it within a monetary amount that the receiver would not feel uncomfortable with when presented the souvenir. The object itself may have intrinsic value, or simply be a symbol of past experience. Without the owner's input, the symbolic meaning is invisible and cannot be articulated.

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  • Lifestyle

    Lifestyle is the typical way of life of an individual, group, or culture. The term was originally used by Austrian psychologist Alfred Adler (1870-1937). The term was introduced in the 1950s as a derivative of that of style in modernist art. The term refers to a combination of determining intangible or tangible factors. Tangible factors relate specifically to demographic variables, i.e. an individuals demographic profile, whereas intangible factors concern the psychological aspects of an individual such as personal values, preferences, and outlooks.

    A rural environment has different lifestyles compared to an urban metropolis. Location is important even within an urban scope. A particular neighborhood affects lifestyle due to varying degrees of affluence and proximity to open spaces. For example, in areas within a close proximity to the sea, a surf culture or lifestyle is often present. The concept of Lifestyle Management has developed as a result of the growing focus on lifestyle.

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  • Parades Entertainment

    Parades Entertainment

    Parades are held for a range of purposes, often more than one. Whether their mood is sombre or festive, being public events that are designed to attract attention and activities that necessarily divert normal traffic, parades have a clear entertainment value to their audiences. Cavalcades and the modern variant, the motorcade, are examples of public processions. Some people watching the parade or procession may have made a special effort to attend, while others become part of the audience by happenstance. Whatever their mood or primary purpose, parades attract and entertain people who watch them pass by. Occasionally, a parade takes place in an improvised theatre space and tickets are sold to the physical audience while the global audience participates via broadcast.

    One of the earliest forms of parade were "triumphs" – grand and sensational displays of foreign treasures and spoils, given by triumphant Roman generals to celebrate their victories. They presented conquered peoples and nations that exalted the prestige of the victor. "In the summer of 46 B.C.E. Julius Caesar chose to celebrate four triumphs held on different days extending for about one month." In Europe from the Middle Ages to the Baroque the Royal Entry celebrated the formal visit of the monarch to the city with a parade through elaborately decorated streets, passing various shows and displays. The annual Lord Mayor's Show in London is an example of a civic parade that has survived since medieval times.

    Many religious festivals (especially those which incorporate processions, such as Holy Week processions or the Indian festival of Holi) have some entertainment appeal in addition to their serious purpose. Sometimes, religious rituals have been adapted or evolved into secular entertainments, or like the Festa del Redentore in Venice, have managed to grow in popularity while holding both secular and sacred purposes in balance. However, pilgrimages, such as the Christian pilgrimage of the Way of St. James, the Muslim Hajj and the Hindu Kumbh Mela, which may appear to the outsider as an entertaining parade or procession, are not intended as entertainment: they are instead about an individual's spiritual journey. Hence, the relationship between spectator and participant, unlike entertainments proper, is different. The manner in which the Kumbh Mela, for example, "is divorced from its cultural context and repackaged for Western consumption – renders the presence of voyeurs deeply problematic."

    Parades generally impress and delight, often by including unusual, colourful costumes. Sometimes they also commemorate or celebrate. Sometimes they have a serious purpose, such as when the context is military, when the intention is sometimes to intimidate; or religious, when the audience might participate or have a role to play. Even if a parade uses new technology and is some distance away, it is likely to have a strong appeal, draw the attention of onlookers and entertain them.

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  • Promotional Merchandise

    Promotional Merchandise

    Promotional merchandise, promotional items, promotional products, promotional gifts, or advertising gifts, sometimes nicknamed freebies, swag or schwag, are articles of merchandise (often branded with a logo) used in marketing and communication programs. They are given away to promote a company, corporate image, brand, or event. These items are usually imprinted with a company's name, logo or slogan, and given away at trade shows, conferences, and as part of guerrilla marketing campaigns.

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  • 7 Ways to Drive Laser-Targeted Traffic

    7 Ways to Drive Laser-Targeted Traffic

    An affiliate marketer may have all the things needed for him to be able to succeed in a business such as affiliate marketing.  He may have the necessary drive, diligence and perseverance to be able to understand how the system works.  He may have all the tools necessary in maintaining the business, including a really unique and interesting website which could earn him a fortune if only the whole world could see it.  However, all these would prove useless if he does not know how to drive traffic to his website.  His business would sink into oblivion together with all the sales, fortune and dreams that he might have realized if he only knew how to do this particular task.

    Getting people who matter to see one’s website is a difficult undertaking if he tries to consider the fact that there are rivals everywhere waiting to pin him down.  The immensity of the internet as well as the affiliate marketing world has given birth to the fierce competition between affiliate marketers, each of whom has his own great product to offer.  With all the websites piling on top of each other, how would one be able to stand out?  The seven best ways to drive laser-targeted traffic to one’s own website would help those who are bent on sticking it out with this business wherever it is bound to take them.

    The first step in driving traffic to one’s website is by relying on search engines and what they can do for the affiliate marketer concerned.  Because they are popular for driving free targeted traffic, they should not be ignored by all means.  Having top search engine rankings is vital in building popularity links, and the use of the right keywords is important in attaining this goal.  Once a website is on top of the list, it is easily accessible to anyone who wants to see it for himself.

    The second way in driving traffic to one’s website is by contacting other webmasters for a possible link exchange partnership.  Locating websites that are related to one’s own website is the primary task.  Once there, he should be able to establish communication by personalizing everything as much as possible.  It is then possible to make reciprocal link exchanges between webmasters whichever way the affiliate marketer prefers.

    The third way is through writing one’s own articles.  This is an effective way in promoting a website, because good content that are appreciated by readers will lead them to visit the writer’s very own website out of sheer interest.

    The fourth way is through joint venture marketing.  This is one of the most effective ways of promoting a product or a service.  Having a partner through ad swap or link exchange is beneficial to both parties as it allows them to reach a wide customer base in a short amount of time.

    The fifth is through joining affiliate programs.  Having affiliates to do the work means allowing them to bring tons of traffic to a website.  Skyrocketing sales would be realized as a result, and both the affiliate and the website owner will benefit from the situation.

    The sixth is by having a list of subscribers that one can refer to every so often, because they are those which would prove to be valuable assets for the marketer concerned.  The use of autoresponders and personalized newsletters is one way of keeping track of them all, and holding on to them by letting them know about new products and services is an essential task that should be done by the affiliate marketer concerned.

    The seventh is by knowing one’s market through and through.  It is important for traffic to be targeted to those who might have a special interest in the theme or topic of one’s website.  This way, a solid customer base is going to be created.  Once a potential customer shows an interest in a particular website by paying it a visit, one must not waste time in trying to show him that his effort is worth it.

    Traffic generating strategies are important in trying to make one’s affiliate marketing career inch forward.  It is always advantageous to plan one’s moves in any business that he might undertake.  This is particularly so in affiliate marketing.  If one knows how to get people to see what he has to offer, then he is on the right track.

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  • Searching for an Accounting Job

    Accounting graduates, have broader choices and specific paths to follow with their careers. Accounting requires a lot of skills when it comes to business and that is why every company has an employee that is an accounting graduate. If you are an accounting graduate, you can apply in any kind of firm. Areas may include tax, audit, financial analysis and management accounting.

    It is best that you apply for a job that matches your interests and expertise. There are careers that have been proven by most accounting graduates to bring them to the top of the success ladder and you may want to consider entering these fields.

    If you are an accounting graduate who excel in public accounting, the entry-level positions that best fit this skill are Tax Staff, Consulting/ Management Services and Staff Auditor. With these positions you will do your duties reporting to a senior. Once you have acquired three to six years of experience in any of these positions, you may then want to consider applying for the higher levels like Tax Senior, Senior Auditor, and Consulting Senior where the position entails reporting directly to a Manager. After six years of excelling with these potions, then you may consider the positions Partner level and Senior Partner.

    Having an edge with corporate accounting, one to three years of experience will qualify you to become a staff member in Internal Audit, Tax Accounting, Management, and Financial Accounting. Moving up the higher lever after three to six years, you will be eligible for the Senior Level for Internal Audit, Tax Accounting and Management Accounting. Six years thereafter, you may want to consider aiming for the positions like the Tax Manager, Internal Audit Manager and Financial Accounting Manager.

    Expertise in Financial Management, Staff for Financial Planning, Cash Management, and Credit Analysis are options for entry-level positions. Once you have gained the enough experience, you may aim for the Treasury Operations, Credit Analysis and Senior Financial Planning. Higher positions will include Treasurer, Manager for Credit Analysis and Financial Planning.

    These career options are traditional paths that were found to fit best for accounting graduates.  However, it does not mean that they are the only way to climb up the success ladder. You should go beyond not just limit your skills to accounting. It is still recommended that you gain enough work experience, acquire knowledge in different aspects of education, and continue to improve your character to be a step ahead with other job seekers.

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  • Criticism on Google Privacy – Data leaks, Cookies and Tracking

    Criticism on Google Privacy – Data leaks, Cookies and Tracking

    Data leaks

    On March 10, 2009, Google reported, for example, that a bug in Google Docs had allowed unintended access to some private documents. It was believed that 0.05% of all documents stored via the service were affected by the bug. Google claims the bug has now been fixed.

    Cookies

    Google, like most search engines, places a cookie, which can be used to track a person's search history, on each registered user's computer. Google uses the cookies to maintain user preferences between sessions and offer other search features. Originally the cookie did not expire until 2038, although it could be manually deleted by the user or refused by setting a browser preference. As of 2007, Google's cookie expired in two years, but renewed itself whenever a Google service is used. And more recently Google anonymizes its IP data after nine months and its cookies after 18 months.

    The non-profit group Public Information Research launched Google Watch, a website advertised as "a look at Google's monopoly, algorithms, and privacy issues." The site raised questions relating to Google's storage of cookies, which in 2007 had a life span of more than 32 years and incorporated a unique ID that enabled creation of a user data log. Google has also faced criticism with its release of Google Buzz, Google's version of social networking, where Gmail users had their contact lists automatically made public unless they opted out.

    Google shares this information with law enforcement and other government agencies upon receiving a properly authorized request.

    Tracking

    Google is suspected of collecting and aggregating data about Internet users through the various tools it provides to developers, such as Google Analytics, Google Fonts, and Google APIs. This could enable Google to determine a user's route through the Internet by tracking the IP address being used through successive sites (cross-domain web tracking). Linked to other information made available through Google APIs, which are widely used, Google might be able to provide a quite complete web user profile linked to an IP address or user. This kind of data is invaluable for marketing agencies, and for Google itself to increase the efficiency of its own marketing and advertising activities.

    Google is encouraging developers to use their tools and to communicate end-user IP addresses to Google: "Developers are also encouraged to make use of the userip parameter to supply the IP address of the end-user on whose behalf you are making the API request. Doing so will help distinguish this legitimate server-side traffic from traffic which doesn't come from an end-user."

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