Category: Business

  • The Big List of Online Business Ideas To Get You Started – Business 2 Community

    The Big List of Online Business Ideas To Get You Started – Business 2 Community

    It’s 2018 and the internet continues to be a growing market for anyone who wants to start an online business.
    The fact that it’s a low-risk investment and that you won’t have to spend money on a brick-and-mortar store or an office makes starting an online business much easier.
    If you’re one of those people who always wanted to start an online business but have no idea what business to start, then you’re in luck.
    We’ve got 50 online business ideas to get you started!
    For those with a flair for writing, being a blogger is an absolutely viable business opportunity. All you have to do is choose a niche market that suits you and you make money through advertising, info products, affiliate links, or any other number of avenues.
    Often times, big businesses and professionals are always in need of a good assistant to manage tasks such as emails and social platforms. Offer your services as a virtual assistant to help overlook and manage the tasks for clients online.
    Even if you have little-to-no experience, it doesn’t take much to be an online/virtual assistant. Ashlee Anderson’s article does a great job of giving the rundown of what it takes to be a virtual assistant, even if you have no experience whatsoever!
    Social media is an important tool for any business. If you’re a social media savant, offer your services to brands or businesses who need help managing their social media accounts on a daily basis.
    The rates for freelance marketers/managers generally falls in line with the cost of building a website and depending on how big or small the site is, the amount you earn can vary.
    Based on our research from sites such as Upwork, the average rate for a freelance social media manager/marketer is about $25.25 per hour with the highest amount being $150 per hour and the lowest being $4 per month. The better you are, the higher your fee can be on these freelance platforms.
    The Big List of Online Business Ideas To Get You Started - Business 2 Community 1The Big List of Online Business Ideas To Get You Started - Business 2 Community 2
    Cost of a website and graphic design based on Upwork Top 100 freelancer profiles. Average hourly rate = $25.25/hour; highest = $150/hour, lowest = $4/mo.
    Conversely, you can also act as a consultant instead and offer your social media know-how to clients online instead of going in and managing the accounts for them.
    An influencer is a growing trend in social media platforms today. Becoming an influencer means growing your own social media account and using it to work with brands to promote their products and services.
    If you’re thinking of becoming an Instagram influencer, digital marketing consultant Shane Barker wrote a great article (click here!) on how to become one and how to earn money from it.
    If you’re a writer or an author, you can easily publish an eBook yourself and sell it online on platforms such as Amazon or via your own website. Authors such as Ryan Biddulph shows that you can make quite a profit from it.
    Those who are knowledgeable in specialized fields or topics, you can create and sell your courses online via your own website or by setting up an email list.
    If you’re a business owner with a fair amount of expertise, you can offer consultation or coaching services online and communicate via Skype or email.
    SEO is a useful tool to build an online business and if you’re good at it, you can offer your services to businesses who want to improve their website’s ranking on search results.
    Affiliate programs are another popular idea in which you can earn money online by including links to products and services on your website or content and getting a share of each sale for each referral.
    If you’re comfortable with being in front of a camera, you can try your hand at being a YouTuber or an online personality. All you have do is start your own YouTube channel and earn money through ad shares.
    With the shift of content consumption, more and more people are flocking to sites such as YouTube for their daily video viewing. It’s become a much more effective mean of building a following compared to older media such as TVs or radio.
    And starting a YouTube channel can be low-risk and low-cost. All you need is a good camera and you can start making content. Once you’ve gained enough followers, you can monetize your videos by activating Google Adsense, which puts ads on your videos.
    A number of YouTubers have shown that it’s possible to make a living through it. Personalities such as PewDiePie earns an annual revenue of over $12 million from his videos and through deals and sponsorships.
    The Big List of Online Business Ideas To Get You Started - Business 2 Community 3The Big List of Online Business Ideas To Get You Started - Business 2 Community 4
    Content creators Kinda Funny uses Patreon to earn more income in addition to YouTube.
    Of course, relying purely on YouTube as a money-making platform is not easy, which is why most YouTubers use it as a platform to promote other means of income generation. Sponsored videos or built-in advertising are some of the ways that YouTubers use to make money out of their content. Some might even promote their own Kickstarter or Patreon page to their fans to pay for their content.
    Of course, finding success in YouTube is not easy, which is why a lot of personalities have used it as stepping stone into bigger forays. Comedian Bo Burham used YouTube as a platform to showcase his talents, which ultimately led to him being signed with Comedy Central Records.
    The Big List of Online Business Ideas To Get You Started - Business 2 Community 5The Big List of Online Business Ideas To Get You Started - Business 2 Community 6
    Comedian Bo Burnham found success in YouTube which led to a contract with Comedy Central.
    Podcasting is another great avenue for entrepreneurs. You can start your own podcast and sell ad spots or include sponsors around your content.
    Got a great product to sell? Set up an online store on platforms like eBay to sell all your of products.
    For those who want to sell handcrafted/handmade products, you can set up an online store on platforms such as Etsy, which is a site that focuses on handcrafted items.
    The Big List of Online Business Ideas To Get You Started - Business 2 Community 7The Big List of Online Business Ideas To Get You Started - Business 2 Community 8
    Example of an Etsy shop: RafFinesse.
    Being a web designer is a great business plan for those who are design savvy and knows how to build a website.
    Being a website developer is great for those with technical knowledge and/or are good at coding. You can help businesses by building and maintaining the backend of the website.
    Similar to social media managers, the rate for freelance website developer can vary depending on the cost of the website itself. Generally, the bigger the site, the higher your fee can be. Based on the data we’ve collected, expect a freelance website developer to earn about $31.64 per hour on average with the highest being $160 per hour and the lowest at $5 per month.
    The Big List of Online Business Ideas To Get You Started - Business 2 Community 9The Big List of Online Business Ideas To Get You Started - Business 2 Community 10
    Cost of website and graphic design based on Upwork Top 100 freelancer profiles. Average hourly rate = $31.64/hour; highest = $160/hour, lowest = $5/mo.
    If you’re not so technical but can still offer design services, plenty of businesses are in need of graphic designers to create images and graphics.
    Sites such as 99 Designs offer a platform for freelance designers to make money by connecting them to businesses or brands who need help with creating designs. Since everything is conducted online via their website, you can basically work remotely from anywhere in the world.
    Mobile is a big market and if you know how to create mobile apps, you can be an app developer. You can either offer your services to clients who need a mobile app or build one yourself to sell.
    More often than not, businesses need to buy a premium domain that fits their brand and for better customer recognition (see real life examples here). You can earn money by purchasing premium domains and reselling them to other people.
    Flippa, ExpiredDomains.net, Sedo are three places to look for cheap pre-owned domains with resell values.
    For writers who want to start a business but don’t want to create a blog or a site, you can offer your writing services to other sites as a freelancer.
    The great thing about being an online/freelance writer is that are plenty of companies/businesses who need help with their writing. If you have problems finding them, then check out this article that lists out 10 resources for finding freelance writing work.
    Tips from the pro: David Trounce
    The Big List of Online Business Ideas To Get You Started - Business 2 Community 11The Big List of Online Business Ideas To Get You Started - Business 2 Community 12
    Content writing and article writing services have become a mainstay for those looking to earn good money online.
    As search engine’s reply more and more on quality content as a metric for ranking websites, content creation, and especially writing services have grown over the last three years and become one of the most lucrative – and easy – ways to make money online.
    But where do you start?
    If you are thinking of becoming an online author and want to earn money publishing content, one of the places you can start is by by networking with agencies who are providing content writing services.
    Content writing and guest publishing service are in demand.
    Marketing agencies are constantly on the lookout for good quality written content.
    In order to meet the growing demands of online business to maintain their presence and increase user engagement, content creators who are willing to meet deadlines, are reliable and capable of writing genuinely useful content are in high demand.
    Rather than trolling the net, talking to those agencies that specialise content writing services is a great way to build a network and find employment as a writer.
    If you decide to start approaching digital marketing and content management agencies, don’t turn up – or call or email – empty-handed. Have some content ready for publication, or, better yet, have a portfolio of content available for viewing. Showing these agencies what you have and what you can do is a great way to impress a busy editor.
    – David Trounce, the founder of Mallee Blue Media
    Red Bubble and CafePress are platforms that you can use to sell your t-shirts and other similar products online to customers. If you rather have your own store, you can easily start an online t-shirt business by using eCommerce platforms such as Shopify.
    The Big List of Online Business Ideas To Get You Started - Business 2 Community 13The Big List of Online Business Ideas To Get You Started - Business 2 Community 14
    Example: 6dollarshirts.com designs and sells tees at $6/piece.
    The great thing about the internet is that you can connect anywhere with anyone in the world. Be an online tutor and set up classes online with clients all over the globe.
    Some of the ideas that we’ve listed can be started immediately without needing anything more than an email address. An online store, on the other hand, will require a few things.
    Namely, you’ll need to have a website, a domain, and a good web hosting provider. Some places, such as Exabytes or Weebly, will offer all services as part of a package though you’re limited to what they have to offer.
    Alternatively, you can get them separately from specialized websites such as SiteGround for hosting, WordPress for website building, and buy domain names from NameCheap.
    The Big List of Online Business Ideas To Get You Started - Business 2 Community 15The Big List of Online Business Ideas To Get You Started - Business 2 Community 16
    EasyStore provides an all-in-one solution for eCommerce stores
    The problem with both options is that you still need to build an eCommerce website from scratch. Which is why the third option is what we recommend if you’re serious about starting an online start, and that is to use eCommerce platforms such as EasyStore or Shopify.
    Places such as EasyStore offers all the essentials you’ll need to start selling your own products and brand. From creating websites using their built-in themes to picking a custom domain name, these eCommerce platforms offers a one-stop shop for those looking to get started.
    EasyStore, in particular, offers a number of features that are useful for an eCommerce store, such as free SSL certificates, multiple currency checkout, a mobile version store, built-in SEO tools and more. They can also integrate with popular applications such as Lazada, EasyParcel, Mailchimp, Shopee, and more.
    The Big List of Online Business Ideas To Get You Started - Business 2 Community 17The Big List of Online Business Ideas To Get You Started - Business 2 Community 18
    Example: Online store, built using EasyStore.co, selling gadgets and phone accessories (source).
    The Big List of Online Business Ideas To Get You Started - Business 2 Community 19The Big List of Online Business Ideas To Get You Started - Business 2 Community 20
    Example: Online store, built using EasyStore.co, selling books (source).
    People love to travel and have often look to travel agents for the best deals. Nowadays, you can be an online travel consultant to help customers to find deals on travels option or recommending the best travel packages.
    If you have a keen eye for proofreading, plenty of businesses, authors, and other clients are in need of proofreader/editor. You can work entirely online by having them sent you the documents via email.
    Taking stock photos is a great way to earn money online for photographers. Places like Shutterstock or 123rf are great platforms to sell stock photos.
    Another great avenue for writers, especially copywriters, is to help create the copy for businesses and their websites.
    Tips from the pro: David Leonhardt
     
    The top thing to understand is the different types of web pages. Some websites need all types; others need just one or a couple types. How you write will depend on the purpose of the pages. For example:
    Landing page, whose goal is to create credibility and then funnel people off to a sales page or a lead generation form. This can take many forms, depending on how people arrive at the page and how “qualified” they are when they get there.
    Sales page, whose goal is to make the sale. The less it sounds like selling, the better the page will be, But that’s pretty hard to do. Include features and benefits of the product. Testimonials will go a long way to making the sale. Focus first and foremost on solving customer problems. In other words, help them sell themselves on your client’s product.
    Information page, such as how-to content. This builds credibility with your client’s target market. It also gives them content they can share with others. It could make the sale right away, or it might keep them coming back. It is critical to write this in plain English, even if your audience is a highly-educated niche. It’s too easy to lose impatient Internet users.
    Understanding the goals of each web page will help you write the most effective copy. If what you write works well for the client, you’ll get plenty of repeat business and referrals. And that’s how to build a writing business.
    — David Leonhardt, President of THGM Writers
    Technical people or those who have a fair of knowledge in tech can offer to be a remote tech support for clients and businesses online.
    Some businesses often outsource their customer service communications. You can offer your services to be a contract customer service and working remotely online.
    Creating software can be a lucrative online business, especially if you’re good at it. You can either work as a freelance or project-by-project or create your own software programs and sell it.
    Marketers have a great edge in the online world. If you’re an experienced marketer, offer your services to businesses who need help creating and executing their online marketing plans.
    Tips from the pro: Gail Gardner
     
    The key to making a good living as a freelancer [Marketing Consultant] is visibility and referrals. While some go the route of bidding gigs or listing themselves on sites like Fiverr and PeoplePerHour, the best paid freelancers do neither of those. This is especially important for marketing consultants.
    First, create your profile on LinkedIn. If you do not already have a portfolio, reviews, and recommendations, work on that first. Offer to provide your services at a discount to people you already know or local or online businesses in exchange for reviews and referrals. Video recommendations are particularly compelling.
    Many consultants have difficulty handling potential and current clients calling them for free advice taking up their time. You can offer a free 15 or 30 minute one-time consultation and then make an excuse to disconnect. Or you can use a platform such as Clarity.fm or vCita.com to charge them by the minute.
    Connect with others in your niche and ask if they would be interested in collaborating. Referrals from others who offer similar services are common. They may be too busy or just feel you are a better fit. Be sure to return the favor whenever you can.
    Make it very clear exactly what you do on your site and in your profiles. Come up with a unique deliverable. I provide Trello boards with marketing strategies already saved on them and training how to use them.
    Others might analyze a business and provide reports or graphs or an ebook. Wow even those who never hire you and give them something to remember and mention.
    – Gail Gardner, Founder of Grow Map
    A lot of people uses WordPress to create blogs and websites. Designing and selling WordPress themes that are pre-made and easy to use is a great way to start an online business.
    If you’re skilled at researching, you can offer your services to businesses, writers, and others, who are in need of people to research on specialized topics.
    Have an idea for a niche website? Make a website and offer paid membership for those who want to join in order to receive exclusive benefits that are offered on your site.
    You can also set up a network that aims at online businesses, website owners, and bloggers that are looking for advertisers or sponsors and the other way around.
    Start an online public relations agency and work with businesses who need help with communicating with customers and clients on the internet.
    Some businesses that already have websites might need help maintaining or managing them. You can act as a website manager or offer your services as a maintenance provider.
    If you have a keen eye for good website design, you can be a reviewer or specialize in critiquing websites for businesses who might need some changes to improve their user experience.
    For businesses or companies in need of people, you can offer your services as a recruiter to find and contact candidates online and connect them together.
    Another way you can utilize your writing skill is to work with people who need help putting together resumes and cover letters. You can do this remotely and contact via email or Skype.
    A life coach is a great online business idea that you can do remotely and help clients deal with issues that they are facing.
    For those who are knowledgeable about nutrition and dieting, you can offer your services to clients who need help planning out their meals and getting enough nutrition. You can conduct consultations online and send them meal plans via emails based on your consultation.
    If you’re someone who’s skilled in the arts, set up a website to showcase your portfolio. Then, you can offer to do custom illustration services to clients who reach out to you.
    YouTube Video ads is a platform that brands and companies often take advantage to market their products and services. Creating videos ads that catered to those platforms can be a lucrative business.
    Those who are good at doing sales, you can offer your services to clients and companies to sell their products to customers online by reaching out to them directly.
    A lot of technopreneurs often lack the aptitude to handle the financial aspect of a business. If you’re good at finance, you can offer your services to them as either a consultant or on a project basis.
    If you’re good at bookkeeping, you can also offer bookkeeping services to various businesses. You can create a website or even just promote your services on social media.
    Create an online newsletter and build up a sizeable network with it. You can then use the list to sell your products and services or even earn revenue by working with other brands or businesses.
    Pardeep Goyal, from Blogging as Business, shows a great example of how to use and make money with newsletter by charging users $79 to be part of the VIP list.
    Companies and business are always looking to generate leads online. If you’re good at it, you can make money by offering your services to them.
    Don’t want to handle the logistics of starting an online store? Dropshipping lets you sell products to customers through your website but the manufacturer will handle the inventory and shipping.
    Given the low barrier of entry, dropshipping has become a popular business model among entrepreneurs who wish to start an online business without the major costs. Of course, this also means that there is a lot of competition in the industry.
    If you want to be successful in starting a dropshipping service, the following steps should cover all the basics that you need to get started:
    The Big List of Online Business Ideas To Get You Started - Business 2 Community 21The Big List of Online Business Ideas To Get You Started - Business 2 Community 22
    Shopify also offers a full dropshipping platform for people to start with.
    Of course, there are a lot more details that go into it and if you’re serious about it, Buildthis.io offers a comprehensive guide (click here) on how to start an online dropshipping business using Shopify, one of the biggest eCommerce platform online.
    The guide goes into great detail about what you need to build a successful dropship store, such as setting up payment gateways and having a customer service/support team.
    As you can see, there are plenty of opportunities for anyone to start a business online. The key is to know what you’re good at and find which avenues that you can use to sell what you do best.
    Of course, if you need some help building your digital presence, it always helps to have a website ready.
      This article originally appeared on Web Hosting Secret Revealed and has been republished with permission.
    Find out how to syndicate your content with B2C
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    Join over 100,000 of your peers and receive our weekly newsletter which features the top trends, news and expert analysis to help keep you ahead of the curve.
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  • Lead Magnets For B2b? – ictsd.org – ICTSD Bridges News

    Lead Magnets For B2b? – ictsd.org – ICTSD Bridges News

    Helping business owners for over 15 years.
    The lead magnet is a gift exchange for a customer’s email address, contact information, or any other information that the customer might provide you with. Most lead magnets are taken form of resources downloadable from the Internet or by white papers, research reports, eBooks or videos.
    Using lead magnets for content marketing is an effective way to prioritize quality leads and not quantity. Only those willing and able to share their personal information to receive restricted access to locked content will be happy.
    Because the PDF toolkit is so popular, there are a lot more ways to draw lead magnets. It’s easy to produce and scalable, but it gives the brand an opt-in wall reason to grow it.
    Lead magnets must have both high perceived value and true value, which make them attractive to the eye. When a lead magnet can be delivered immediately, it won’t break the bank. When you give someone instant gratification, you attract them in a great way.
    Marketing marketers and business owners can use lead magnets to gain more prospects and create a loyal customer base. Business leaders look to lead magnet ideas if they deliver content that answers people’s queries in a relevant way, while Building trust and authority for their companies.
    lead magnet demands that site visitors give up their contact information, such as their email addresses. An infographic, an ebook, or a whitepaper might come in this category.
    Using lead magnets offers an option that may appeal to some people: Offering a free email address in exchange for you ng a freebie to people, who in return send you an email address, even a very low quality one, can be a pretty good fit. because email advertising is still being sold due to how big a list their advertisers have… which is insane at best…
    The majority of companies have found they can gain better results by using 15 or more lead magnets. That’s right – 15 plus. This post can help you clarify why many lead magnets work so well in your content marketing, and how you can use more than a dozen lead magnets in your marketing mix.
    The term lead magnet, however, pertains to things you give away or provide as a way of gathering contact information for yourself; for instance, lead magnets may offer free subscriptions, sample papers, e-newsletters, and free consultations. Sales leads are generated using lead magnets, which can be used in marketing.
    An email course can therefore provide many advantages for generating leads. Typically, an online course covers the topic of a whole lot of emails in a specific number of times.
    (/*llid/) refers to the practice of gathering consumer leads (/*******/*********d/) that point consumers toward purchasing a business’ products or services. Data related to contact information and demographics about consumers who are interested in your product or service will constitute a lead.
    Now it’s time to put the big question to rest… how much is reasonable charge to do this work for clients? ? The basic conversion funnel you will find in your market today is a lead magnet page, a main offer page, and an upsell. To reach the lead magnet, you will have to pay $ 5,000.

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  • How to convert a Kindle book to PDF – TechRadar

    How to convert a Kindle book to PDF – TechRadar

    TechRadar is supported by its audience. When you purchase through links on our site, we may earn an affiliate commission. Learn more
    By Bryan M Wolfe published 23 March 22
    After the original publication of this article, we received an email from an online writer who was concerned TechRadar was publishing this article. In part, they noted:
    “There is no ethical reason why someone would need to convert a kindle book to a pdf. Those dinosaur days of kindle 1.0 are over and have been for a decade. With the free kindle apps and the cloud system there is zero reason why books can’t be synced across multiple devices. I know this first hand because I use this feature all the time. I have kindle on my kindle paper white, cell phone, desktop, laptop, and iPad. I can start a book on my phone, then finish it on my desktop. It keeps track of my progress and syncs my library. Many kindle books even allow lending, which lets you send it to a friend for 2 weeks and then the file comes back to you when the two weeks expire or they return it.”
    As we first noted, “due to copyright, don’t plan to share these PDFs with others since it’s not legal.” 
    Amazon continues to be the leader in eBooks thanks to its popular Kindle devices and apps. However, because of Digital Rights Management (DRM), you can only open Kindle eBooks on Amazon Kindle hardware or through official Kindle apps such as ones for iPad. Unfortunately, this limitation means you can’t open these books anywhere else since they are saved in Amazon’s proprietary AZW file format. Luckily, you can convert these files into PDF format, so they’re readable in other locations.
    Whether you should convert your AZW files to PDF is open to debate. Yes, if you plan on using the file for yourself. However, due to copyright, don’t plan to share these PDFs with others since it’s not legal.
    We’ve also got a guide on how to send PDFs to your Kindle if you want this process the other way around.
    Download Kindle book to a computer
    You need to download your Kindle books to your computer as a first step. To convert Kindle books to PDF format, you must have a physical Kindle device connected to your account. Unfortunately, you’re out of luck if you’re only using the Kindle service through apps.
    With Kindle hardware connected to your Kindle account, log into your account on the Amazon website. Click ‘Account & Lists’ at the top right of the page. Under ‘Your Account,’ select ‘Content & Devices.’ Next, choose ‘Books.’ From the pull-down, choose ‘Download & transfer via USB.’
    You must have a physical Kindle device to download
    If you don’t have a physical Kindle connected to your account, you’ll see the message, ‘You have selected content that is not compatible with any of your registered devices.’ Otherwise, click on the radio dial next to your Kindle, then choose ‘Download.’ Your book has been successfully downloaded onto your computer.
    Calibre plugins
    For book management on PC or Mac, you can’t do much better than the open-source Calibre. It’s a terrific tool that makes it possible to open various file formats beyond AZW, including MOBI, HTML, and PRC. Best of all, it’s free. Download the Calibre app from the official website, then install it just as you would any other app. You’ll also need to download the latest version of Apprentice Alf’s DRM Removal Tool, which comes in .zip format.
    After launching Calibre, choose ‘Preferences,’ then ‘Plugins.’ Next, click ‘Load plugin from file.’ Next, open the DRM removal tool you just downloaded and follow Calibre’s additional instructions. Once complete, close Calibre, then restart the app on your PC or Mac. 
     
    Calibre plugin settings
    In Calibre, choose ‘Preferences,’ then Plugins. Double-click on the DRM Removal Tool that was recently installed. Choose ‘eLink Kindle ebooks’ from the available menu, then select ‘OK.’ Add the serial number for your physical Kindle and follow the additional instructions in Calibre.
    Calibre will not convert the Kindle file to PDF without the serial number entered.
    Save as PDF in Calibre
    Next, it’s time to create your PDF. In Calibre, choose ‘Add books’ from the menu, then open the Kindle book you downloaded previously. Highlight the book you just added, select ‘Convert Books’ from the menu. Choose ‘PDF’ from the Output format toggle at the top right. Click ‘OK’ at the bottom right to convert the book into PDF.
    Finally, after the book is converted, right-click ‘PDF’ next to Formats on the right side of the app. Next, select ‘Save the PDF format to disk from the menu. Finally, save your converted book.
    Epubor Ultimate
    You can also use Epubor Ultimate to convert Kindle books to PDF. It follows a similar process, although it will cost you $30 for a license to use the software long-term. First, download and install Epubor Ultimate just as any other app. Once it’s installed, open the app. 
    For Mac users only
    If you’re using the latest version of Kindle for Mac on your computer, you’ll probably see a message in Epubor Ultimate indicating you must instead install Kindle for Mac version 1.31. Follow the directions within Epubor Ultimate to do so. Luckily, the process is pretty straightforward.
    Kindle app on computer
    With the correct versions of Epubor Ultimate and Kindle installed on the computer, open the Kindle app and sign in with your Amazon account. Next, Right-click on the book you want to convert, then choose Download from the menu. Next, go to Epubor Ultimate and select the Kindle tab on the left side.
    Drag the book you wish to convert to the right side of the app. Doing so will decrypt the Kindle file. Next, click ‘Convert to PDF.’ Finally, tap the folder icon at the bottom right, which will open up the location of your converted PDF. That’s it; your Kindle book is now available in PDF format.
    You might be wondering why you should buy Epubor Ultimate when you can use Calibre for free. There are two big reasons for this. First, Epubor is much easier to use. Second, it lets you convert files from many different formats. Besides Kindle, you can convert DRM-protected files from Kobo, Google Play, Nook, and Adobe Digital Edition without installing plugins.
    If you only have one Kindle book to convert to PDF, it makes sense to use Calibre. Otherwise, consider Epubor. Both are available on PC and Mac.
    Bryan M. Wolfe is a staff writer at TechRadar, iMore, and wherever Future can use him. Though his passion is Apple-based products, he doesn’t have a problem using Windows and Android. Bryan’s a single father of a 15-year-old daughter and a puppy, Isabelle. Thanks for reading!
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  • 12 Family Business Ideas—Plus Tips – NerdWallet

    We believe everyone should be able to make financial decisions with confidence. And while our site doesn’t feature every company or financial product available on the market, we’re proud that the guidance we offer, the information we provide and the tools we create are objective, independent, straightforward — and free.
    So how do we make money? Our partners compensate us. This may influence which products we review and write about (and where those products appear on the site), but it in no way affects our recommendations or advice, which are grounded in thousands of hours of research. Our partners cannot pay us to guarantee favorable reviews of their products or services. Here is a list of our partners.
    Many or all of the products featured here are from our partners who compensate us. This may influence which products we write about and where and how the product appears on a page. However, this does not influence our evaluations. Our opinions are our own. Here is a list of our partners and here's how we make money.
    If you’ve been thinking, dreaming, and planning to start your own small business, it can be overwhelming to consider all the steps and work it will take. Wouldn’t it be easier if you had some help along the way? That’s why many people choose to start their small business with their family.
    Once you have the support of family members in starting a business, you just have to choose from all the great family business ideas. There are many family business ideas that take little to no overhead to get off the ground and running.
    When starting a low-overhead small business with your family, all you need is time and energy—and a great idea, of course. Check out these family business ideas for some inspiration.
    These are just some of the great family business ideas out there. The important thing to remember when starting a business with your family is choosing something you all enjoy.
    One small business option to start with your family is a child or elder care business. One of the benefits of this type of family business is that you can provide care in your place of residence or in the residence of the person you’re taking care of. Not needing a place to operate your business other than your own home greatly lowers the cost of operations.
    You can start this family business simply by advertising to the people you already know or on a caregiving website like Care.com. Offer to fill in here and there as a date-night babysitter or to simply help out an elderly neighbor. Once you’ve built credibility, you can advertise your services online or get your start through word-of-mouth advertising from one customer to the next.
    If you’re in need of some extra cash, an easy way to help out those around you is to offer to run errands. Most people who work a traditional office job are short of time. If you have the time, they’re willing to pay for the service. Some ideas for errands you can run for others:
    Grocery shopping
    Meal planning
    Dropping packages at the local post office
    Wrapping presents at the holidays
    Buying kids’ school supplies
    You can use sites like Fiverr and TaskRabbit to advertise your services, which can be especially helpful when you’re first starting out.
    Most high school students (and their parents) are anxious about navigating the college admissions process. There are a lot of steps to take, from visiting schools, completing applications, writing essays, taking tests, and finding scholarships or loans. The entire process can be overwhelming for students and parents.
    If you’ve sent a kid or two to college, or have recently been through the process yourself, it’s likely you have a good working knowledge of how the system works.
    The best part about starting a family business within this realm is that each member of your family can pick a niche that they enjoy and focus on that. In other words, you don’t have to do it all yourself, but your business can offer a variety of services, which can help you stand out from the competition. If you have a good working knowledge of FAFSA and the financial aid process, you can be a big help to students applying for loans and scholarships. If someone else has experience in writing and editing, then they could focus on the niches of college entrance essays and resumes.
    Referrals will play a big role in your college consulting business taking off, but when you’re first trying to find clients, consider advertising around your local schools and libraries.
    If you and your family love to craft and need an outlet to feed your artistic flair, offer to create gift baskets or celebration boxes for friends and family to give to loved ones. This can be a home-based business, meaning there’s no need to rent a space for your business.
    The possibilities are endless, but some celebration box ideas include:
    Off-to-college box
    Graduation box
    Birthday box
    New baby box
    Wedding box
    Anniversary basket
    Proposal box
    Housewarming box
    Really, any of life's big moments can be celebrated with a curated box of goodies. Each box can be customized to the preferences of the buyer.
    With a physical product such as a gift box, advertising on social media, especially Instagram and Pinterest, can help to grow your business quickly.
    If you’d prefer to run an online business with minimal interaction with people, there’s an option for you: retail arbitrage.
    Retail arbitrage is the idea that you can buy a product from one place and re-sell that item for a higher price in a different marketplace. For example, you might watch the CraigsList free section in your city and pick up high-value, well-maintained items. You can then sell those items on Facebook Marketplace for a profit. You can also find the yard and estate sales in your area to see what resale pieces you can find.
    Another ecommerce business idea that requires minimal work on your part is running a dropshipping business. In essence, you act as the middleman between the customer, who places an order on your website, and the supplier, who fulfills the order.
    Some students need a little extra help to ensure that they’re excelling at their studies. While you will need the knowledge to be able to help students with their homework and preparation for tests, much of what you will need is patience and kindness. Some students just need an adult to sit with them while they go over the material multiple times.
    If you can provide the space, patience, and time a student needs, this family business idea could be perfect for you. Learn more in our guide on how to start a tutoring business.
    One of the best aspects of operating your own business is the fact that you’ll get to set your own hours, your schedule, and your rate. If your family is especially handy or good with their hands, you can start a cleaning or fix-it service.
    There’s a lot of flexibility with these types of businesses because you can offer only the tasks you enjoy and not the ones you don’t. For example, some cleaning services offer to do laundry, others don’t. As a fix-it person, you only take on jobs that you know how to do or want to learn. If you prefer to work on nights or weekends, you can even look into corporate cleaning. These types of businesses are totally customizable.
    However, with other members of your family in on this business venture with you, you’ll likely be able to offer more services and work more quickly, so you can take on more jobs than a one- or two-person operation could.
    Learn more about how to start a cleaning business.
    If you love animals, what better way to spend your time than taking care of neighbors’ pets who need to be walked during the day or while they’re away on vacation? As side businesses go, this one can be a lot of fun.
    If you’re in need of some extra cash and are looking to start a small business, pet sitting can be an easy way to fill your time, offer love to animals, give back to your community, and make a little money.
    This type of business can be all-encompassing or simple, it’s up to you. Depending on your transportation and space, you could offer extra services like taking animals to the vet and for grooming or even hosting a dog daycare or boarding services at your home. If those offerings seem like more work than you want, keep it simple by just offering to stop by people’s homes and feed animals while they’re away on vacation. You make your business what you want it to be.
    No matter what work you’ve done with your life so far, you’ve been acquiring knowledge. In all likelihood, there’s someone out there who would like to have that knowledge. You can offer to mentor people who are interested in learning the skills that you have. For a small cost, you help them learn what you already know and make sure they’re putting those skills to good use.
    There are many different ways to offer mentoring services. You might meet with people one-on-one for coffee or you can keep it digital by starting a website, blog, ebook company, or podcast.
    While many of the businesses on this list require minimal to no overhead for getting started, this one will require either capital or resources to get started. If you own more than one property or have the resources to buy a second property, you can begin to rent your property to other people. This is a business endeavor that can be especially helpful to have family on board for, as additional people can help bring funds to the table, as well as help manage the property.
    Once you have a property to rent, you might do this through long-term rentals with a traditional lease or you can set up a profile on Airbnb and pull in some extra cash by renting your property to vacationers. Depending on your location and the size of your property, this could be a very lucrative family business idea.
    If you like to spend time outside or just love taking care of plants, consider starting a gardening or landscaping company. Many people love to have fresh vegetables in their garden and green, weed-free grass, but simply don’t have the time to maintain either.
    While a lawn care business will require some equipment to get started, many people have their own gardening or lawn care materials that you can use while you’re still getting started.
    If you’re crafty, have a garden, or enjoy canning or baking, you have a big opportunity to sell your goods at farmers markets. Many people prefer to buy from local vendors and there’s a boom in farmers markets right now. No matter what you love to make, for a small fee, you can rent booth space at a farmers market and sell your wares.
    Plus, farmers market customers love a good business story, and what’s better than running a family-owned small business?
    While many of the businesses on this list require minimal skill, business-knowledge, or startup capital, there are still a few things to be wary of when going into business with your family.
    You love your family, but they’re also likely the people who know just how to push your buttons. Boundaries between your personal life and work are especially important when you go into business with your family. Thanksgiving dinner is not the time to be talking about your profit and loss statement. Set those boundaries early so you can still enjoy family time away from the business.
    One healthy way to set boundaries within a family business is to ensure that each family member who works in the business has a unique role. When each person has a role that’s aligned with their skills, you’re all less likely to step on one another’s toes.
    Communication is a huge barrier to many small businesses. Without consistent communication, the business can fail. Set up expectations for when and what to communicate, what channels to communicate on, and who must be included for what types of communication.
    One of the difficulties of going into business with family members is the temptation to play favorites. Employees who are also family members shouldn’t be given special treatment in pay, scheduling, feedback, or promotions. A smart way to avoid an issue with favoritism is to not hire family members who are seeking employment from you as a last resort. Hire family members who are interested in the business and want to work there.
    If you’re hiring a family member in your business, make it as formal as if you were hiring any other employee. You should have a contract that stipulates compensation, duties, expectations, and anything else an employee needs to know. Writing things down and making formal agreements makes it less likely you’ll have a disagreement later on.
    While some people may recommend not starting a business with your family members because of potential disagreements and falling-outs, you would also miss the benefits and joy of working on a business with your family. If all small businesses avoided hiring family members, there would be a lot fewer small businesses in the world.
    Deciding which family business idea is right for your particular family is the first order of business, but once you’ve all agreed on one and start taking steps to launch your business, you’ll also want to consider how to fund your family business.
    This article originally appeared on JustBusiness, a subsidiary of NerdWallet.
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  • Download Tor.com's BUNDLE O' LOVE — Before February 19th! – tor.com

    Download Tor.com's BUNDLE O' LOVE — Before February 19th! – tor.com

    The Tor.com Ebook Club Loves You SO MUCH
    Wow! It’s three great books for free!

    Witchmark by CL Polk
    When a fatally poisoned patient exposes Miles’ healing gift and his witchmark, he must put his anonymity and freedom at risk to investigate his patient’s murder. To find the truth he’ll need to rely on the family he despises, and on the kindness of the most gorgeous man he’s ever seen.
    Cover art and design by David Curtis
    There is a Wild Man who lives in the deep quiet of Greenhollow, and he listens to the wood. When Greenhollow Hall acquires a handsome and intensely curious new owner in Henry Silver, everything changes.
    Download Tor.com's BUNDLE O' LOVE — Before February 19th! - tor.com 23
    As a heartless killing machine, Murderbot has been a complete failure. Addicted to soap operas and scornful of humans, all it really wants is to be left alone long enough to figure out who it is. Emotional connections are…inconvenient.
    Note: If you’re having issues with the sign-up or download process, please email [email protected].

    This post is closed for comments.
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  • Advertising for Free

    Advertising for free seems like an impossible thing when heard. But there are several ways by which the cost of advertisement can be conserved, with the help of some imagination and creativity.

    A business wanting to advertise, can write articles related to their field of expertise that can be submitted to media and publications having interest in that particular field. The advertising article can have information about the company and dealership opportunity. Due to the rise in Internet users and websites, new websites have sprung up which offer free services. Articles can be written for these websites and they can be broadcasted for free, which will be viewed by hundreds of people everyday.

    Once the business has gained some recognition, within no time it will gain popularity also among the crowds. This popularity can lead to them being invited on radio and television talk shows and even to interviews. Such kind of opportunities shouldn’t be missed as they provide a chance for free promotion. If it is taking a long time to get a break, the producer can be addressed with a letter that can be followed up by a telephone call or in-person visit. During the visit, the nature of expertise can be discussed about the business, which will be of interest to the viewers of the particular channel. Once a businessperson gains the status of being public-friendly, more offers start pouring in.

    Free bulletin board located in the neighborhood, like in grocery stores, libraries, and salons, are another good idea. Advertising circulars can be posted on such boards for free. Circulars for mass distribution can be handed out at the mall, shopping center, bus stops, particularly on weekends when there is a big rush. Students can be hired on part time basis for this purpose.

    Promotional advertisement can be printed on the envelopes used by the business firms. Both the sender and the receiver can view this advertisement.  Promotional offers can be sent to customers by postcards, which should be utilized to its full, leaving only place left for writing the address.

    Some of the new mail order publications offer free first time and seasonal deductions for advertisers. Other publications offer pay per inquiry space. Inquiries can be made about stand-by space, which means that the publication holds the submission of advertisement until the space is not sold and in that case, thirty three percent saving can be achieved. Usually local newspapers provide these kinds of offers.

    If the business is involved in ad sheet or catalog publishing, other publishers can be contacted for the purpose of bartering an advertising exchange. They can place advertisement in their publication, in return for placing their advertisement in the business’s publication.

    Free offers can be provided to the customer. This can be done by emailing or printing newsletter about information regarding the area of interest of the targeted customers and can be made popular by using tag lines. Attach a free coupon with it, which the customers can use it for shopping, if a criterion is met like minimum purchase of $ 50. By this the response will be huge and most of them will purchase something or the other to avail the free offer. The basic ingredient for advertising for free is imagination and research. Opportunities should be searched and a strong working force should be applied to increase the sales.

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  • How to Utilize Classified Ads in Narrow Market Publications

    Trying to find the best newsletters or magazines to placeclassified ads can be a daunting task. By far the bestplace to run classified ads is in those places yourpotential customers are looking for the kind of classifiedad you are running.

    In most cases, this will be in small, narrow market,subject specific newsletters. These are the kind ofnewsletters that people subscribe to for in-depthinformation on a single topic. And generally, they are readcover-to-cover.

    Research has shown that people who subscribe to these typeof publications put a high value on the information theyreceive in them, read them thoroughly, and read and act onthe classified ads found in them.

    Finding these small narrow market newsletters is like goingon a treasure hunt. Because most reach only a small market,they can sometimes be difficult to find.

    However, there are three easy ways to find thesepublications. You can go down to your local library andbrowse through the classified ads of most major magazinesand see ads for these smaller newsletters.

    While at the library, you can also ask to see the Directoryof Publications, or Directory of Newsletters. Both of these have over 40,000 listings of newsletters and magazinesthat you might consider running classified ads in.

    You can also utilize the power of the Internet by usingsearch engines to locate newsletters specific to yourmarket. In most cases, it will be well worth your effort tofind one or more of these small newsletters to runclassified ads in.

    But before you choose the publication, it is very wise totest your ads. The most important element in mail orderadvertising is to test. Not only do you need to find out ifyour product will sell, but you have to find out what thebest price is.

    You have to test different ads, offers, and differentpublications. It is kind of like finding the combination toa three combination lock. Get all the numbers right, andyou open the treasure chest.

    When testing, you’ll discover certain ads, offers, andmagazines don’t draw as many responses as another. Or afterthree months, a working ad may not seem to pull at all.

    When this happens, try to find out what is not working, andmake changes. It is a good idea to try several ads, offersand publications at the same time, so you can quickly findout what is working.

    Don’t be too hasty in dropping a publication. Sometimes ittakes the repeat insertions of three or four months to getthe proper percentage of responses. People become moresecure with a repeat ad, and may pass it by until theyfinally get around to writing for information.

    Other things you will be testing are the type of inquiryand the response package that contain a sales letter andbrochure. You’ll also need to test the frequency and numberof times to continue mailings after you have a goodcustomer list. Testing is the name of the game and this iswhere you need perseverance. Don’t get discouraged. With anad that does not work as well as you’d like, try to findout why, and use that knowledge to make your next adbetter. After a while, your testing will show you whatworks, where and when. And that knowledge is invaluable.

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  • Startup Wonderslate launches App in App for users to integrate eBooks, eLibrary in learning apps – The Hans India

    Startup Wonderslate launches App in App for users to integrate eBooks, eLibrary in learning apps – The Hans India

    Startup Wonderslate launches App in App for users to integrate eBooks, eLibrary in learning apps
    Ed-tech startup Wonderslate has launched an App in App that allow their end users/learners to access to more than 120+ publishers books and educational content.
    With this, learners will now be able to easily use Wonderslate’s smooth user experience and learning features like highlight, annotate, online tests, videos, and other multimodal learning based on blended learning methodology.
    The App in App offers seamless integration of the existing mobile application and offers flexible content models from the best publisher content available online. This makes the education-based platform more convenient for users and allows them to search, read and save the desired eBook or content online easily.
    “The idea is to enable any educational app to get access to eBooks/ eLibrary technology with all features at the fingertips of the users for their ease and convenience. We believe that this revolutionary innovation will make eBooks technology in any educational app & provide a smooth and hassle-free learning experience to learners who depend on education-based applications online. We think that in a highly competitive environment, it is important to offer a platform that makes learning fun for the users and is also reliable and resourceful. The pandemic has opened a plethora of opportunities to explore new ideas and innovation. App in App is just the right step in that direction, and we hope that the learners will definitely get maximum benefits from this,” said Anand Achyut, Founder & CEO, Wonderslate.
    This also generates opportunities for additional revenue enablement through sales from eBooks stores and can make any educational app a distribution channel for multiple benefits.
    Wonderslate is an educational deliverance, digital publishing and test preparation platform which allows the community of students, teachers and publishers to learn, publish and share content the smart way, from anywhere, at any time. Not only that, Wonderslate lends a hand with content publishing.
    With their online publishing tools authors can publish their books and make it available to readers online. The platform provides an online store where these publications will be sold, and this does not need any investment from the publisher/author.
    © 2021 Hyderabad Media House Limited/The Hans India. All rights reserved. Powered by hocalwire.com

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  • Facebook Marketing: Starting an Online Business

    The newest trend in the internet today is joining one of the many social networking websites. Here, you will be able to keep in touch with your old friends as well as your relatives and you will also be able to make new friends as well as meet new people. With social networking websites, you will see that it will make the world a smaller place.

    One social networking website that is so popular among many people from all over the world is Facebook. In this website, you will be able to post your pictures, discuss your interests and hobbies as well as do other great things.

    In the past, Facebook was restricted to Harvard College students. In time, it expanded to other schools and universities until it became available for everyone above the age of 13 from different parts of the world.

    Presently, the Facebook website now has more than 62 million active users worldwide.

    Now, if you have an online business, you will see that Facebook can significantly help you promote your website and your business. Facebook marketing is now one of the hottest trends among online entrepreneurs today. Just think about it, with over 62 million active users worldwide, you will definitely have a lot of potential clients to do business with.

    Because of the amount of people joining Facebook, a lot of online business owners are now joining this social networking website in order to market their products or services. With Facebook, you will definitely be able to effectively market your website.

    The great thing about Facebook today is that anyone will now be able to join it. Whether you are a college student or you are an entrepreneur looking for a niche market, Facebook is the place that you should go to.

    In fact, Facebook is now very popular that it is now investing a lot of money for advertising in order to attract more people to join. With this kind of benefit, you will see the potential on what your business can have.

    Facebook as well as other social networking websites are now just beginning to see its full potential.

    Today, you will see that Facebook has now launched its Facebook Ads system that will allow you and other fellow business owners to formally advertise your products and services. You have to consider the fact that people are three to five times more likely buy a particular product if their friends recommend it. If you advertise in Facebook, you will be able to increase your sales.

    Facebook is now very popular that it now contains ads for big corporations, such as Microsoft, Coca-Cola and other companies.

    So, if you are thinking about marketing online for your business and you want to increase your company’s sales, then you may want to try out Facebook. Here, you will be able to increase the advertising potential for your company. Also, you will be able to reach out to more people as well as get a niche market for your products and services.

    So, if you think that online advertising or marketing is not working for you, you might want to try out marketing on Facebook. Here, you will be able to see how effective marketing is by using this one of a kind social networking website and you will be able to increase your sales.

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  • Is Classified Advertising worth the trouble?

    Online Classified Advertising is prolific throughout the internet. It isn’t very hard to set up a classified site but are they worth using?

    Like standard paper advertising it is about finding the right classified site to advertise with. All site proclaim to have the most comprehensive readership but there are few questions you should ask before you waste any of your precious time.

    1. Is the site free? If it is free are there options to promote your classified for a fee?

    2. How many classifieds are currently listed in your desired category?

    3. Where are the classified targeting?

    4. Do the classifieds have individual counters?

    5. Do you have to put banners on your site or other reciprocal links to have your classified listed?

    6. Will my classified be listed in the search engines or other reciprocal classified sites?

    Lets look at each question one at a time.

    1. Free sites can be very good but it does depend on the readership and the promotion of the sites. Consider how you came across the site and what the ads are that are listed therein. If you think that the site may be worthwhile put your classified in and see how it goes. Some of the free sites allow for you to pay to have your listing promoted at the top of the category. Depending on your finances and how many others are listed in your category it can be worthwhile. Also check how long a paid listing lasts compared to a free listing. Even so, it would be recommended you wait until you monitor the site further with your free classified.

    2. You really need to look at how many listings there are under the category you wish to put your classified in. The reason being your competition may be really hefty. If you can put your classified in a less obvious category if you find the obvious one has a huge amount of listings. For example if you have a classified on business opportunities, try placing your ad in advertising or marketing. It may seem a bit broad but you may also find a better response.

    3. Some classified sites are very specific and others are very broad. Consider the site you are looking at and what the type of classified listings are. Obviously you would not list a business opportunity in a car classified site. Also consider where geographically the classified site is targeting. If you have a product or service that is only applicable in the USA don’t place a classified in Australia. Whilst this seems obvious you would be surprised at how many would not consider this.

    4. Individual counters on classifieds are very useful. What these count is how many times your ad has actually been opened on the classified site. If your classified is not being opened very often you should consider your headline. It is the headline that will encourage people to look at your classified in the 1st instance. If you are getting lookers but no sales 1st look at your classified content then at the statistics of your website if you can. Your website statistics will tell you who has actually gone into your site from the classified. Very useful.

    5. If you find to get your classified displayed you need to add reciprocal code or banners you are not really in a classified site but a traffic or banner exchange. That is ok if you don’t mind using this type of service but if it is a pure classified site you are after skip this type of site. A discussion on traffic and banner exchanges is beyond the scope of this document.

    6. Classified sites that either work on a reciprocal classified siteArticle Search, have the classifieds indexed into the search engines or both are well worth listing with. If they are free as many are this is all the better. There is great value in this type of listing as you enhance the opportunity for sales. If the site does list with search engines and reciprocal classified sites make sure you understand any fees that are involved. Whilst we have found very few require a fee many may do.

    Summing up we recommend you consider classified advertising for your online marketing. It is a smart and inexpensive way to build your business. We do not however advocate that this be your only way of advertising should you really want to increase your online business income. There are numerous options out there that will cost very little in time and money to implement and maintain.

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