Author: Abdul-Qadir

  • Feel to Heal

    Feel to Heal

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    The healing journey is the most beautiful of journeys as it gives us an opportunity to fully transform from one unhealthy form, to a new vibrant one. Healing is a state created by oneself and it can become fully transformational to our minds, bodies, and spirits. Healing is a process of ascension to higher vibrational life force energy and the ascension process can be sped up by incorporating regular healing techniques for the mind, body, and spirit into our lifestyle.

    One of the interesting concepts about healing is the concept that we must feel to heal. Most of us find a state of what we see as equilibrium through an outside mechanism. We find something that calms the nerves and it works once so we do it again, and again until it becomes an addiction. I don't see addiction in the same way as most, because I have chosen that route in the past. I don't see it with eyes of judgment but I see it with eyes of compassion and really, even congratulations that someone has found something that works to keep them surviving and functioning, even if it is at a lower level than their potential. People who are addicted to something are still here and are still coping and I honor that in my brothers and sisters. Even if we wouldn't call ourselves an addict we have all calmed our nerves with something at one point in time or another. Wine, chocolate, food, cigarettes and even exercise have been great outside tools used as calming agents.

    My Reiki and coaching clients come to me because they are tired of living in survival mode and they want to feel great! They are tired of numbing themselves in order to avoid the pain. They want to feel the untainted joy that living a high vibrational life brings them. They want the magic that so many talk about.

    Thankfully the mind, body, spirit journey of healing does not have to take years of therapy, but it can be done as a steady journey of feeling the old, releasing it, and making room for the new. Feeling, really feeling what is going on in our mind, body, and spirit is very empowering and can help guide us on our journey if we will make the choice to listen.

    I challenge you to start feeling, so you can release what is no longer useful to you on your journey! Enjoy feeling the feels. Enjoy your healing journey!

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    Source by Rhonda Kitts

    Views: 0

  • Plannet Marketing Review – Is This Travel Company The Real Deal?

    Plannet Marketing Review – Is This Travel Company The Real Deal?

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    So lately, I’ve been getting a few messages about a new Travel-based Network Marketing company called Plannet Marketing. And chances are if you’re reading this, you’re probably thinking about joining and you’re doing some last minute research on the company. If that’s the case, then look no further. In this Plannet Marketing Review, I’ll cover all the essential details you’ll need before you join. With that said, I do want to disclose that I am not a Plannet Marketing distributor. In all honesty, it really doesn’t matter to me one way or the other if you join so you know you’ll be getting a truly unbiased review.

    Who Is Plannet Marketing?

    Plannet Marketing is a company that sells travel through a Network Marketing business model. The company is based out of Atlanta, Georgia and as of this writing Plannet Marketing is just over 6 months old. The company was founded by Donald Bradley, formerly of YTB and Paycation Travel. Bradley brings with him 20 years of experience in Network Marketing. Before starting Plannet Marketing, Bradley was the Master Distributor and #1 Income Earner in Paycation Travel. He literally had everyone in Paycation in his downline and was responsible for bringing in the company’s top leadership group. I’m not sure what happened, but around the time Craig Jerabeck and Barry Donalson left 5linx and joined Paycation was the same time Bradley decided to leave. Maybe he didn’t feel good about those guys joining and being sponsored by the company when he was the Master Distributor. Who knows? And who really cares? Regardless of the reason, it looks like Bradley was willing to walk away from everything he built to start from scratch again. Overall, the company looks pretty solid. And while it’s too early to tell if they’ll even be around for the long haul because they’re only a few months old, Bradley and the other members of the Corporate team bring a ton of experience in Network Marketing and Travel, which is a good thing.

    How Do You Make Money With Plannet Marketing?

    The actual compensation plan provides several ways for distributors to get paid. But the crown jewel of the compensation plan is the 3X9 Matrix. With a Matrix model, it’s critical that you get a spot early on if you want to capitalize on spillover. If you’re positioned underneath a strong builder, you can benefit from their efforts as they place people under you while they’re filling up their Matrix. With a fully filled 3X9 Matrix, you’ll have 29,523 distributors underneath you. If they’re all active and you get $4 monthly from each distributor, you can make up to $118,092 monthly. In addition to your Matrix pay, you can also earn a 10% Match on the Matrix pay of your personally sponsored distributors.

    In addition to the Matrix, the company provides monthly bonuses to Directors. Here’s a simple breakdown of how the Director bonuses work:

    1 Star Director – 100 active distributors – $500/month

    2 Star Director – 300 active distributors – $1,000/month

    3 Star Director – 500 active distributors – $2,000/month

    4 Star Director – 1,500 active distributors – $5,000/month

    5 Star Director – 4,000 active distributors – $10,000/month

    6 Star Director – 10,000 active distributors – $16,000/month

    7 Star Director – 25,000 active distributors – $30,000/month

    8 Star Director – 50,000 active distributors – $50,000/month

    9 Star Director – 100,000 active distributors – $100,000/month

    Between the Matrix Pay, the 10% Match on your personals and the Director Bonuses, it’s pretty clear that there’s plenty of money on the back end. If you’re a strong team builder and you have a knack for creating good culture, Plannet Marketing might be a very lucrative opportunity for you.

    Should You Join Plannet Marketing?

    Well, only you can truly answer that. The company certainly looks solid. Travel is a very marketable service that’s easy to talk about. And the compensation plan is generous and lucrative. All those things together should guarantee success, right? Unfortunately, nothing could be further from the truth. At the end of the day, it is your ability to sponsor people into your business on a consistent basis that will lead to your success. This is why I recommend that you learn Attraction Marketing. If you can position yourself in front of prospects that are already looking for what you’re offering, you’ll have no problem getting leads online. And if you have an abundance of quality leads, there’s no telling how successful you can be.

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    Source by Jaime Soriano

    Views: 0

  • Everything You Need to Know About Holistic Doctors

    Everything You Need to Know About Holistic Doctors

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    Holistic medical doctors combine the modern scientific treatment with complementary or alternative medicine like massage, acupuncture and chiropractic. The holistic doctor looks at everything and then gives a pharmaceutical drug option as well as an alternative treatment that could include homeopathic remedy. Homeopathic treatment isn’t something many doctors and institutions embrace, but it is under the umbrella of holistic medicine.

    A holistic doctor will most often encourage some diagnostic testing like hormone levels and adrenal function. This is done so as to try and find if there are any underlying causes that have led to an imbalance. The whole person is considered in the whole healing process so as to have health at its optimal by having balance.

    The practitioners in this area are of the belief that a human has parts that are interdependent and when one isn’t working as it should, all the others are affected. This means that if there is any kind of imbalance regardless of the type, it affects the overall health to a great extent.

    A good example is a person suffering from migraines. If they decide to visit this kind of doctor, they may not work out with only medications. The doctor will take time to look at all the possible factors that could be causing the headaches. He will also search for any other health problems that could cause the migraines including personal problems, stress, sleep habits and even diet. Treatment can involve using drugs as well as modifications to one’s lifestyle to make sure that the headaches don’t recur.

    The principles

    Holistic medicine also believes that unconditional support and love are very powerful healers and that a person is actually responsible for their own wellbeing and health. Other principles are:

    • The patient isn’t a disease but a person
    • Everyone has got innate healing powers
    • Treatment should involve the fixing, of course not just dealing with the symptoms.
    • There is a need for a team approach for healing to be effective and it should involve the doctor and patient and should address all the different aspects of personal life of the patient using a wide range of practices in health care.

    Types of treatment

    Different treatment techniques are applied to help patients to be responsible and to achieve their optimal health. The approaches depend on the training of the practitioner and they can include:

    • Education regarding self-care and lifestyle changes so as to promote wellness, including spiritual counseling, relationship counseling, and psychotherapy and even exercise among many others.
    • Alternative and complementary therapies including naturopathy, massage therapy, homeopathy, chiropractic care and acupuncture. And so on
    • Surgical procedures and modern medicine.

    Where to find a holistic doctor?

    Holistic providers can include homeopathic doctors, chiropractors, Naturopathic doctors, osteopathy doctors and even medical doctors. There are different associations that can help you get in touch with such a doctor depending on where you are based. There are online lists that can help you in finding someone close to you.

    Don’t settle for the first person you find. This is a profession like others, meaning there are people who do a better job than others. A recommendation from, a trusted source like someone close to you or a health organization that is credible could be a great idea.

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    Source by Shalini Madhav

    Views: 0

  • MLM Success Stories and Facebook Pages

    MLM Success Stories and Facebook Pages

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    If you're not sharing your MLM success stories to your Facebook pages by now, you're missing out on lost opportunities. Your success can inspire prospects and help them take action. Facebook is another tool to connect with your prospects and help them learn more about you and your business. It is not the perfect tool, but one that should not be ignored by MLM businesses. While there is competition there, just like anywhere else, the effort and time you devote to your social pages can pay off in the long run.

    Sharing Your MLM Success Stories to Facebook

    Facebook pages is a great ground to share your MLM success stories. There are a couple of options to present them to your audience. One way is through text, graphics, images, audio and even video. You can use a combination to help reach further into the world of Facebook. Don't feel limited to one content format. Some people respond better to videos and some to graphics and text. A blend can help you achieve better results as you post your content. Watch for interaction from your audience and adjust your plan of action. If you feel like images and text are working better than videos, then switch to that format.

    A consistent schedule is important for social media, especially for pages on Facebook. Your MLM success stories should be posted on a regular schedule. This means figuring out how often you want to share your stories, what and in what format to share them in. If you're unsure on how to proceed, try once a week with no more than two stories. Now you just need to figure out the format. Once you get data back, you can make changes to the sharing plan.

    Linking from your MLM success stories to critical pages

    Your MLM success stories are bait to draw in prospects to your website. Make sure that you add the right link to each story. All of your content that you share should point back to your pages of one type or another. It's a free form of advertising. Many out there are not adding links and wonder why they lack traffic and success. Be careful not to add too many links either, use only one link per story that you're sharing. This will make it easier for your prospects and for you to track data from. You can change the links out later, if need be.

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    Source by David L. Feinstein

    Views: 0

  • Cost of Alcohol Abuse is Far Greater Than Drug Abuse in California, Says Study

    Cost of Alcohol Abuse is Far Greater Than Drug Abuse in California, Says Study

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    The misuse and abuse of alcohol and drugs can have various repercussions, not only on the individuals doing that and their families, but also on the society as a whole. One of its major consequences is financial burden. Besides causing health complications and raising concerns for public safety, alcohol and drugs cost the United States billions of dollars every year.

    Like the impact, the economic cost of these substances varies immensely from one place to another. In fact, the cost of alcohol misuse is relatively far greater than the cost of drug misuse in most counties in the U.S. Since studies related to economic and social costs of alcohol and drug abuse are generally conducted at the state and national levels, this allows policymakers to better assess the problems within their jurisdiction and come up with countermeasures.

    Similarly, a study, led by author Ted Miller and conducted at the Prevention Research Center of Pacific Institute for Research and Evaluation, sought to find out the consequences of alcohol and drug misuse in California and was published in the journal Alcoholism: Clinical and Experimental Research (ACER).

    Alcohol abuse cost California $129 billion in 2010

    The study highlighted the eye-opening economic burden of alcohol and drug related problems on the Californian taxpayer’s money across all 58 counties and 50 midsized cities. It was found that alcohol-related problems are more prevalent and costlier than drug-related problems in California. Moreover, both costs and repercussions varied greatly from one place to another. Some other findings are as follows:

    • While alcohol-related problems cost $129 billion in 2010, which comes to $3,450 for every Californian, drug-related problems cost $44 billion in the same year.
    • The highest per capita cost ($7,819) of alcohol problem was more than three times the lowest per capita cost ($2,588). Among the counties with drug-related problems the per capita cost varied between $608 and $3,786.
    • The rates of alcohol and drug-related problems were found to be higher in the Californian cities. The highest per capita cost of alcohol-related problems in a city was $10,734, 11 times higher than the city with the lowest costs. Among the cities, the highest per capita cost of drug-related problems was $7,159, almost 19 times higher than the city with the lowest cost.

    Correspondingly, the breakup of alcohol and drug-related costs are as follows:

    • Crashes and accidents under the influence of alcohol cost $26 billion in 2010.
    • Of the $10 billion cost borne due to violence associated to substance use, 73 percent was attributed to alcohol, while the remaining 27 percent was attributed to drugs.
    • Of the $127 billion expenditure incurred due to other illnesses and injuries, 73 percent of the costs resulted from alcohol-related problems. Similarly, 82 percent of the $4 billion cost incurred due to nonviolent crimes were attributed to drug abuse.
    • 74 percent of $2 billion incurred due to treatment expenditure was attributed to drug-related problems.

    The study authors believe that the findings can assist policymakers and help the state in planning and allocating resources for substance abuse problems. In addition, this study provides a crucial tool for predicting and averting alcohol and drug-related problems, as well as a crucial means to plot localized cost estimates.

    According to Dr. Miller, “Efficient funding of substance abuse prevention, enforcement and treatment hinges upon understanding the variation of alcohol and other drug problems from place to place. Because estimated costs combine data across many health and social issues, they provide an effective, comprehensible, and comprehensive measure for use in understanding how communities shape their distinctive social environments and for monitoring the effectiveness of our intervention strategies.”

    Avoid the death trap

    In 2010, problems related to alcohol and drugs in California led to 22,281 and 5,533 deaths, respectively. In addition, crimes related to alcohol and drugs were responsible for 350,000 and 164,000 deaths, respectively. These large and unsettling numbers are pertaining to only one of the 50 U.S. states, signaling a far greater magnitude of the problem.

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    Source by Susan Navarez

    Views: 0

  • When You're Back on the Dating Scene

    When You're Back on the Dating Scene

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    With so many relationships breaking down and such a high percentage of marriages ending in divorce it's no wonder that many of us will, at some point, end up back on the dating scene.

    We may be older and wiser, a little battered and bruised, but often, once we're ready to date again, thinking about rejoining the fray, we'll be harboring the fantasy of meeting someone special. Back on the dating scene means being optimistic, hopeful and looking forward to finding love again.

    What do we need to consider when we're back on the dating scene?

    – Our previous relationship experiences may have scarred our view and made us wary of what might go wrong. We may be keen to meet someone new but are nervous of trusting again. Cynicism of others' motives and being uncertain of our own instincts after getting it wrong may be sensible forms of self-protection, but if we treat all new dates with apprehension they will quickly sense our hesitancy and lack of enthusiasm. It's not going to bode well if we're on permanent alert, suspicious of their comments, behavior or intentions.

    Counseling and hypnotherapy can be a useful start to the healing process and a good way to deal with past upsets. Therapy can help us to improve our confidence, self-esteem and remedy unwanted habit patterns, so becoming more assertive in an appropriate adult way. Don't forget that most potential dates will have their own story too, with their concerns, unease and fears. Starting out, second time around, can be a cautious time for both.

    – This can be a good time to do things that boost your confidence. Maybe your wardrobe, make up or grooming regime need a refresh. Small changes can make a massive difference to how you feel about yourself and often cost very little to implement. Pay attention to current affairs, popular TV and local events so that you can easily join in conversations and offer relevant opinions. Think about picking up a hobby or interest, volunteering or joining a course. Exams don't have to be a factor!

    – You may have to deal with children who are not too impressed at the thought of you dating again. They may have been through the damage of the breakup, witnessed the pain of the divorce and are used to you being around, more like your old self and always there for them. The thought of a new 'mum' or 'dad' arriving on the scene may fill them with horror.

    Dependant on their age and awareness of the reasons for the breakup, they may have put your ex on a pedestal, especially if he or she is seen as the victim, all alone and struggling to recover. Giving you 'permission' to starting dating again might seem like a step too far and incredibly disloyal.

    Children's jealousy, resentment and emotional blackmail may need to be navigated with kind but firm determination, especially if they refuse to share you or treat any potential serious new relationship with shock or disdain. Sometimes it's advisable to keep the fact that you're dating private until you're confident that this new relationship is right for you, even if that decision remains in place for months or even years, until the children are older or more settled.

    And if they do insist on overseeing your love life it's important to refuse to allow yourself to be bullied by them. Older children are often determined to live their life on their terms, but equally they must allow you to do the same.

    – Ageing, older parents can sometimes start to increase their demands just as you're ready to start back on the dating scene. They may be increasingly fragile and in need of greater levels of support. There may be concerns at leaving them unattended for too long, or that you could be called away at a moments notice. It could make the notion of dating again seem like too much hassle.

    But supportive friends or the services offered by many local care agencies could potentially step into the breach and provide whatever level of support is required to help ease those concerns. And mobile phones make us all easily accessible.

    – Friends too can send mixed messages. Sometimes at the outset, they may display great enthusiasm about getting you back on the dating scene. They may be keen to introduce you to single friends, arrange coffees, support you as you aim to lose a little weight and update your image. But then, if you become more committed to dating reality may sink in for them. The awareness that if you become serious about someone new and how it could significantly change your close, supportive relationship may hit them hard and prompt them to revise their approach.

    Become aware of them starting to discourage you or of them regularly finding fault with your new love interest. Trust your gut and pay attention to any reasonable concerns they may have, but also appreciate that other people's perception of your date will be different to yours, especially if they're coming from a long-established, cozy, familiar relationship scenario.

    Have some fun, take good care of yourself and enjoy getting back on the dating scene!

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    Source by Susan Leigh

    Views: 0

  • How to Overcome MLM Challenges – Multi Level Marketing Tips For Success

    How to Overcome MLM Challenges – Multi Level Marketing Tips For Success

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    There are plenty of helpful tips available to help you overcome your MLM challenges. In my opinion most of the challenges we face in MLM are avoidable but only if you start off on the right path. When I am faced with a challenge in my primary opportunity its usually around developing new techniques for marketing, lack of customers, or lack of money. As business owners in the field of MLM we are faced with difficult challenges but they aren’t unlike those that any other business owner faces. We do face different challenges because of the nature of our business but if you plan for the unexpected and have a vision for the day-to-day operations of your company you’ll be able to thrive in your business.

    Every day businesses are birthed around the world within a dynamic and formidable marketplace where only the toughest survive. If you are in the network marketing industry you know that our environment is particularly fickle and can be a tough training ground for the almost 25,000 people that join Multi-level marketing business everyday in the U.S. and the 95% that fail within their first year.

    Most people join network marketing companies not recognizing the importance of having a vision for how their business will grow and function in its infancy. There is concept that many large corporations use to lead their work on a daily basis and I think that it can be particularly effective for network marketers. Its called Strategic Planning. Planning is not a new concept to business corporations but it might be to those that don’t know about its extreme effectiveness for providing a roadmap for any business for periods of 6-months, to 3 years, to 20 years.

    By understanding the importance of this process and the questions that go into taking you through it, you can gain a better sense of preparedness for your company’s growth. As someone new to this industry you need as much structure in the beginning as possible to understand how to plan and set and meet your goals. By taking the first step in this process you will exhibit your commitment to your business and your leadership for your organization.

    You have to believe in something yourself first, before you can get others to believe.– Ashraf Seddeck, Oracle Corporation.

    What does your company do?

    What product or service do you provide?

    What is your mission statement?

    What are your company’s values?

    What is your plan for your first 30 days, 6 months, 1 year?

    What are your weaknesses/strengths?

    How will you market your business?

    Who is your competition?

    What might be challenges that prevent you from reaching your goal?

    What is your plan to grow your business over the next 12 months?

    What is your plan for recruiting for your business?

    What resources do you have to build your business?

    What is your budget for your business?

    What does your organization look like and what types of people are your recruiting?

    What actions are you taking on a daily basis to build your business?

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    Source by Inger L McDowell

    Views: 0

  • Importance of Evidence-Based Complementary Medicine

    Importance of Evidence-Based Complementary Medicine

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    The modern-day world has many challenges and thus good health is one of the greatest blessings in today’s era. For example, a rich man with a bad health will always be unsatisfied and unhappy! “Health is Wealth”. Improving your health is an opportunity that shouldn’t be missed. It is a fact that your health affects all the aspects of your life, be it professional, or personal. Probably that is the reason why evidence-based complementary and alternative medicine came into existence!

    With increasing number of health-related apps and journals on the internet, you can now easily move towards a healthier lifestyle. Even the experts of medicine have admitted that the advice and products of work best when supplemented with a doctor’s standard care and supervision.

    As the famous proverb suggests, “Prevention is better than cure” and evidence-based complementary and alternative medicine helps you achieve this goal. So, here are a few benefits that you might get if you follow an integrative healthcare protocol:

    • It helps you in receiving specific treatment plans as per your physical requirements. As each individual has a unique body, it is not advisable to subscribe to a generalized treatment protocol. An effective biotyping assessment studies your inherited traits such as body frame, personality type, digestive capacity, metabolic activity, nutrigenomics, as well as environmental factors. In this way, it provides you with a personalized holistic Integrative healthcare medicine advice.
    • It aims at examining and treating all the aspects of physical as well as emotional components. It is proven that daily stress negatively affects your emotions, biology and genetics. All this further results in greater risks of several chronic diseases such as cancer and heart disease!
    • It offers a wide range of Natural Cure and Remedies so that you are not completely dependent on pharmaceuticals, many of which have side-effects. The food that you eat is one of the biggest reasons behind your healthy (or unhealthy) life! Following unhealthy food habits can result in an increase in the risk of heart conditions, high blood sugar, obesity, etc. So, what could be better than utilizing food as a medicine?
    • It focuses on the prevention of diseases before it even occurs. While conventional medicines are prescribed for a lifetime for chronic disease, alternative medicine examines the root causes of the disease. It also encourages the patients to focus on preventing a disease by eating healthy foods, exercise, meditation, etc.

    So, if you also wish to treat or prevent any disease with Natural Cure and Remedies, evidence-based complementary medicine is the key! After all, it’s never too late for improving your health.

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    Source by Luke Harper

    Views: 0

  • The Gay Solution (1): Finding a Loving Male Partner to Marry

    The Gay Solution (1): Finding a Loving Male Partner to Marry

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    Sex without love wouldn't satisfy you for more than 15 minutes and love without sex wouldn't satisfy you at all. So how do you find both in the same man? That was the question I left you with in a previous article.

    A friend of mine is a life-insurance broker. He always says that there is only one rule for survival in sales and that is see people, see people, and see people. It's a numbers game. Of all the people you are going to see only between 2 and 10% will buy from you, so the more you see, the better your sales. Meeting people is exactly the same; the more people you meet, the better your chance of meeting the right person. Luckily there are a few possibilities in meeting new people.

    The older guys (read: even older than I am) tell us that they didn't have gay clubs, bars, or dating services so they had to refine their gaydar and flirting skills. The fact is that those skills are still just as valuable today as they were years ago. Another important skill is taking it one step at a time. Two types of guys never end up with a perfect match; those who fly off in a second, and those who never come out of the starting block. The guys that fly off are proposing marriage before they even know the other guy, and those in the starting blocks only stare evening in and evening out.

    If you are a flyer you need to relax. Look for friends in stead of possible partners. Nothing is a bigger turn-off than a guy who hits on you after he has tried everybody else on his way to your table. Friendly people have a few good friends, many acquaintances, and two or three possible people they might be interested in. Guys who try to fly into serious relationships have no friends, one or two acquaintances, and the whole city as possible people they are interested in. The important thing you should learn from this is that you start by meeting lots of people, you will find a few very good friends among them, and in time you will meet somebody you are really interested in. Flyers always run the risk of getting their heart broken on a weekly basis. You can never keep up with who they are in love with – it changes every time you see them, and every month or two they try you yet again. That is when you decide to ignore them completely.

    The guys who never take off are almost in the same position. They see a possibility every night, but they are too scared to do anything about it. They look a bit weird if they stand in a corner ogling everybody so you ignore them as well. They have a few acquaintances that turns into friends because they normally end up in a group of seekers – waiting for something that never happens. If you are in such a group get out and start building your self-esteem. If you do not think that you are good enough as a partner, nobody else will believe in you either.

    With that in your mind go back to the gay clubs, gay bars, dating sites, and the gay section of your local bookstore – start by making friends, being a good friend, and enjoying friendship for its own rewards. Stay away from the friend-zone – that is the ogling bunch in the corner. You will do fine.

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    Source by Brand Doubell

    Views: 0

  • Direct Sales Team Vs Distributor – Which is Better For an International Market?

    Direct Sales Team Vs Distributor – Which is Better For an International Market?

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    If you’re looking to expand your sales to new markets, then there’s one big question you must ask: do I build a direct sales presence or use a distributor? Each method has its benefits and drawbacks, but we’re going to make a strong case to use one method over the other in almost every instance.

    What’s the difference between direct sales and distributors?

    A direct sales presence means that your company establishes, manages, and pays a sales team of one or more people in the target market.

    An outside agent is any entity that will sell your product in exchange for a service fee. One example is a sales rep, who sells your product in exchange for a percent of the sale. A distributor is similar to a rep, except they would buy product from your company and sell it directly to the end customer.

    Is Direct Sales Better?

    For most businesses expanding into new markets, especially international markets, hiring a distributor is a better decision-at least until there is enough return from the market to justify building a direct sales presence.

    Sure, there is one major advantage to having a direct sales presence-control. Control over the day to day activities of your sales personnel is appealing to most business owners. But this control comes at a heavy price. To start, you’ll need to spend the time to hire someone in that market, then train them, then equip them with sales material and management, if not office space and equipment. These costs are prohibitive for most small businesses looking to expand internationally.

    And there are even more costs that we haven’t mentioned yet. Each market has it’s own unique laws, cultures and customs that are essential to master if your company wants to establish a successful sales presence. Japan is a classic example of a marketplace with unique legal structures and business customs that, if not followed, guarantee the failure of any sales efforts. It’s hard to pin down an exact monetary value to this learning, but ask yourself this: Can you afford to establish, manage, and pay a sales force in a foreign country for at least a year while they learn the ropes and generate no revenue?

    What about a Distributor? Is a Distributor better for new markets?

    Distributors are a cost effective means to enter a new marketplace successfully. Here are just a few of the reasons:

    • No Overhead:
      Unlike running your own sales team, a distributor will take care of the hiring, managing, payment, and optimization of its channel. You’re just borrowing their distribution, while they handle the maintenance.
    • Established Channel with Local Knowledge:
      A good distributor will already know all the laws and customs of the market you’re entering. You don’t need to reinvent the wheel-you can use someone who already has valuable local knowledge.
    • Understand Pricing and Purchasing Power of Market:
      Along with knowledge of the laws and customs comes knowledge about the most successful ways to price and market your product locally.
    • Cost Effective:
      Since you won’t be paying for the above items, distributor relationships are much more within reach of a small business trying to enter a new market.

    Using a distributor has some downsides as well, but they can be minimized by building a good relationship with a distributor.

    • Not your own people:
      You won’t be able to directly manage every step of the process. While it may make you nervous to lose some control over the sales process, you can manage the risk by building a transparent relationship with your distributor with constant updates and feedback from both ends.
    • Distributor has many products to represent:
      You may not be the distributor’s top priority at any given time, and you want to be sure your product is not getting shuffled to the back of the line. Once again, a well-established relationship with constant contact will ensure that your product is getting the attention it deserves.
    • Not a “turn key” solution:
      You can’t just give the distributor your products and expect success. You’ll have to manage the relationship. This takes time, but it’s still less costly than trying to install a direct sales team from scratch.

    So what do I do next?

    If you aren’t convinced that a distributor would be better for your organization than establishing a direct sales team, seek help from a consultant who has experience establishing a presence in new markets. A consultant can use his or her experience to analyze your opportunity and recommend the best course of action.

    Before you choose a distributor, you need to know….

    Choosing the wrong distributor will set you up for failure. The wrong distributor simply won’t generate sales, and you’ll have wasted at least a year finding and setting up an unprofitable relationship.

    There are certain things to look for in a distributor, and they are different for every market. The best thing to do is to find a professional, one with experience in distributor relationships, and hire that professional to help you search for and identify the right distributor.

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    Source by J. P. Williams

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