The Books Briefing: Ebooks and E-readers The Atlantic
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Over the last couple of years I’ve tried various ways to make quick cash online, to varying degrees of success. Disillusioned with “matched betting”, forex trading and poker bots, I wanted to go meta: try to make money online by writing a book about making money online.
Being neither resourceful nor talented enough to score an actual book deal, I decided to self-publish an ebook. Although sales of print books accounted for over 80 percent of the UK’s book market in 2019, the digital market – which includes audiobooks and ebook sales – is still worth a respectable £653 million. I’ve often seen ebook publishing touted as a viable online money-spinner, even for first-time authors. But is that success achievable without a blue tick or thousands of Instagram followers?
Coming up with an idea for the book was easy, at least: I’d write about making money online, drawing on everything I’ve learned over the last few years. Given that half the country is currently either furloughed or laid-off because of coronavirus, it seemed like a timely topic.
I spent a week going over old notes and compiling them into seven chapters, totalling a hefty 16,000 words – by far the longest thing I’ve ever written, though still only about a third of the size of an average nonfiction book. I gave it a legit-sounding name, Side Hustles: How to Make Extra Money Online, then formatted my error-strewn Word document into a proper ebook file using Amazon’s free software, Kindle Create.
Job done, but had I penned a potential bestseller?
“Honestly? No,” says Kerry Wilkinson, a successful and prolific self-published author of crime novels. “I could go onto the Kindle store now and find a thousand titles about the same thing. Some will be free. Some will be written by famous names. Some will already have hundreds of reviews. You're competing against a lot of people who are already in the game.”
It sounds harsh, but Kerry’s right: even 50 Cent is flogging a financial self-help book at the moment, and he has way more fans than me. Self-publishing is about more than just writing well – you also have to take responsibility for all the stuff publishing houses would traditionally do on behalf of their authors: marketing it, paying for advertising, understanding the importance of keywords and designing or buying a decent cover for the book.
“Once all that's in place, you might be able to sell a book,” Kerry says. “Except that's still only part of the job, because you also need a decent product. If you don't have that, your reviews will be bad and nobody will want to buy your work.”
Like Kerry, Ben Galley is one of those annoyingly talented people who has mastered both writing and marketing books. He’s been self-publishing fantasy novels for over a decade and offers a “shelf help” consultancy to help aspiring writers do the same.
When I speak to him about my idea he breaks the self-publishing process into simple-sounding steps, almost making it sound easy, until we get to the part about actually selling the book. I’ve always been crap at publicising my own work – and the thought of getting into online marketing nearly gives me a nosebleed, but Ben says it’s an unavoidable part of self-publishing.
“Back in the day you could publish an ebook and the algorithms and the competition were a lot more favourable,” he explains. “But those days have shifted, and organic discovery has been diluted by paid advertising and the sheer mass of products out there.”
Given the competition and my limited resources, I focus on selling the book on one platform, Amazon’s Kindle Store. Although this means potentially losing sales from other platforms, Kindle is the biggest ebook seller in the world, and it’s easier to focus my efforts in one place, rather than format and market Side Hustles across Google Books, Kobo, Apple’s iBooks and the other ebook platforms.
I chose to publish using Kindle’s Select programme, which requires making the book exclusive to Amazon. In return, I’ll receive royalties depending on the number of pages of the book that are read by Kindle Unlimited subscribers, who can access it for free through their subscription, as well as 70 percent of each sale to non-subscribers.
Ben suggests I try a “soft launch”, which is really just a polite way of saying I have no chance of organising a big marketing campaign to build interest and sales. Instead, I run a free promo to hopefully boost my bestseller ranking before the paid version launches. Amazon only allows free promos for five days out of every 90 that a book is listed for sale, so I message as many friends, relatives and pub acquaintances as possible, and ask them to download the book.
I get a couple of reviews and it starts moving up the charts – appearing on the first page of results when I search “side hustles” on Amazon, above some shitty-looking guide to forex trading and an erotic fiction book that also happens to use side hustles in its name. I guess anything can sound horny if you put your mind to it. I average around 20 free downloads per day for the five days, which I think is pretty decent. At one point I reach number five in the “personal finance” category and break the top 100 in self-help, though it fluctuates through the week.
When it comes to actually selling the book, I decide to price it at £2.99 – cheap enough to justify its short length, but meaning I still make around £2 profit from every sale after Jeff Bezos takes his cut. I sell my first few copies, but there’s no way to tell if these are sales from people finding the book through Amazon, or just friends buying the book to be nice.
After a couple of days, Side Hustles is at number 60 in both the personal finance and personal money management categories, and shows up pretty high when I test search terms related to the book. I’ve sold around three copies a day so far, which is OK, though I’m not exactly threatening to knock 50 Cent off his perch. Maybe no one but a handful of my friends is willing to drop £2.99 on 40 pages of waffle about making a relatively small amount of money online?
But after refreshing one morning I notice I’ve sold a couple of copies and immediately go back to thinking I’m a literary phenomenon: the Sally Rooney of personal finance ebooks.
With the soft launch doing about as much as could be expected (not that much), I turn to other methods to try to increase sales. Both Ben and Kerry suggest I recruit the help of influencers or celebrities to promote the book, which would be great advice if I knew any. Instead, I write a blog post for money website The Escape Artist.
I first met Barney, who runs the site, when I was writing about the financial independence movement last year. He lets me post a lengthy piece about the book, with links to the Amazon page. I notice a big increase in sales the day it’s published – 11 copies, which is over three times my daily average so far. It does increase sales for a bit, but they even out afterwards, as does the book’s bestseller rank. Mind you, it’s still competing with Jack Monroe in Amazon’s top 50 personal finance books.
Ben says his biggest marketing method is paid Facebook and Amazon advertising. While he admits he has at times lost money on particular pay-per-click adverts, because he has such a big collection of books these losses are outnumbered by his customers bouncing from one book to another. I consider dropping some cash on adverts, but I find various forum posts from authors who have paid for adverts, only to generate a few extra sales and ultimately lose money.
With my book priced so low, theres’ little room for error when targeting the adverts, which can cost up to 50p every time someone clicks through to the sales page. “It is a complete risk,” says Leslie Gilmour, a digital marketing consultant at Cube Digital. “I think it would be quite difficult to use Facebook ads to show a reasonable return. If you’re ending up paying £30, £40, £50 for an ad on Facebook, you don’t have much leeway on the number of people who click before you’re losing money.”
Without adverts, I’m left with few other options to try to increase sales. I spend £95 on Amazon keyword software Publisher Rocket, though it does have a 30-day money back guarantee, so I’m not out of pocket. The software has tools for analysing keywords and ways to find relevant but niche categories on Amazon.
“I'm a firm believer in writing books that correspond with the keywords readers are already searching for on Amazon,” Publisher Rocket’s creator, Dave Chesson, tells me. I know I’m only supposed to be in it for the money, but it’s difficult to think of a more soulless approach to writing a book than that.
A couple of weeks after the launch, my book is still averaging a few sales a day, though its ranking is falling off a bit. I’m at number 47 in personal finance, floating around with the likes of How to Be a Landlord and Currency Trading for Dummies.
I want to boost my rank and hopefully keep shifting copies, so I follow in the footsteps of this legend, who lost his top 10 position in the Sunday Times bestseller charts after revealing he bought 400 copies of his own book, The Cleaner, to increase his position. I buy a few copies of my book – at a loss of £1 a go – and over a couple of days my bestseller rank increases. It’s nice to see the book doing well, but my self-bought success is fleeting. A few days later, I’m slipping down the charts again.
So, was Side Hustles a success? Not an unqualified one. I came into self-publishing having already been paid to write stuff in the past, with loads of material for the book and a cover designed by a VICE illustrator – and I still only just sold enough copies to make it worthwhile. But I did manage to write and publish a book in just over a week, and some people even read it, which is more than a lot of authors can say.
“Because self-publishing is so easy, anyone can figure it out,” Kerry says. “Actually being noticed is significantly more difficult.”
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The Windows Club
TheWindowsClub covers Windows 11, Windows 10 tips, tutorials, how-to’s, features, freeware. Created by Anand Khanse.
In this post, we are going to discuss how to download eBooks using two free desktop software for Windows 11/10. Earlier, we covered websites to download free eBooks legally. Now, we are going to mention two free software that let you search and download free eBooks from various top online book stores including Amazon Kindle, Google Books, Mills and Boon UK, and many more. You can also make purchases for paid eBooks directly from these freeware.
if(typeof ez_ad_units!=’undefined’){ez_ad_units.push([[728,90],’thewindowsclub_com-box-3′,’ezslot_4′,890,’0′,’0′])};if(typeof __ez_fad_position!=’undefined’){__ez_fad_position(‘div-gpt-ad-thewindowsclub_com-box-3-0’)};These free eBook downloader software provide eBooks in multiple languages and eBook formats. Plus, you can also read downloaded eBooks in the built-in eBook reader present in these software.
Here are the two free eBook downloader software that you can use to download eBooks on Windows 11/10 PC:
Let’s talk about these free eBook downloader software for Windows 11/10.
if(typeof ez_ad_units!=’undefined’){ez_ad_units.push([[300,250],’thewindowsclub_com-medrectangle-4′,’ezslot_2′,829,’0′,’0′])};if(typeof __ez_fad_position!=’undefined’){__ez_fad_position(‘div-gpt-ad-thewindowsclub_com-medrectangle-4-0’)};Calibre is a popular software amongst people who love reading eBooks. It is free and open-source software that enables users to read, manage, organize, as well as download eBooks on Windows 11/10 PC. It offers a dedicated feature to download eBooks from multiple eBook stores and sources.
You can download eBooks from Amazon Kindle, Google Books, Mills and Boon UK, Feedbooks, MobileRead, Smashwords, Archive.org, Baen Ebooks, Woblink, Ebookpoint, Kobo, Legimi, Virtualo, and many more.
if(typeof ez_ad_units!=’undefined’){ez_ad_units.push([[300,250],’thewindowsclub_com-box-4′,’ezslot_3′,826,’0′,’0′])};if(typeof __ez_fad_position!=’undefined’){__ez_fad_position(‘div-gpt-ad-thewindowsclub_com-box-4-0’)};
Here are the main steps to download eBooks using the calibre software:
Firstly, you need to download calibre from its official website and install it on your PC. And then, launch the main GUI of this software. It also provides you a portable version that you can download and use on the go without installation.
Now, from its main interface, tap on the Get books button which will open up the Get books dialog window.
Next, simply type the name of the book that you want to search, download, and read in calibre. You can also enter the name of the author or search eBooks with keywords. From the left panel, you can select the online eBook stores from where you want to search, fetch, and download an eBook.
After that, as you press Enter or click on the Search option, it will display a list of related eBooks with their respective information. It shows you the price of the eBook; whether it is free or paid. Also, you can view the full title, DRM information, affiliation, and cover image of all the eBooks in the results.
Now, you can select the eBook that you want to download and then right-click on it. From the context menu, press the Download button.
In case your eBook is paid one and you want to purchase it, you can use the Goto in store option to go to the online store in a browser and then make your purchase on the eBook store.
Then, you can select an available ebook format (PDF, EPUB, etc.) in which you want to download the eBook and press the OK button.
The selected eBook will now be downloaded in the chosen file format and will be added to your calibre eBook library.
See: 10 best free ePub Readers for Windows.
You can right-click on the selected eBook and go to the View > View with calibre E-Book viewer option to read your eBook.
Apart from that, it also downloads your eBooks to your local device, to a local folder from where you can access them. So, you can also read the downloaded eBooks in any external eBook reader software or online service.
Furthermore, you can edit EPUB eBooks in this freeware, convert multiple eBook formats, modify the general metadata of your eBooks, edit the cover image of the book, remove DRM information, and do much more.
All in all, it is a great eBook downloader software that provides a lot of free eBooks to search and download. And, you can also search and purchase the paid eBooks through it.
Read: How to convert LIT to EPUB or MOBI in Windows?
Another desktop software that you can try to download or purchase eBooks on Windows 11/10 PC is Kobo Desktop. This is a free software to search, download, manage, and read eBooks on a desktop. It has millions of the world’s eBooks and comics to browse and choose from. In its SHOP BOOK tab, you can easily search for the desired eBooks and then download the free ones or buy the paid ones. After downloading or purchasing, you can read the eBooks within this software. Let us now discuss the steps to download eBooks through this software.
Here are the main steps to download eBooks using this free desktop software on Windows 11/10 PC:
if(typeof ez_ad_units!=’undefined’){ez_ad_units.push([[300,250],’thewindowsclub_com-large-leaderboard-2′,’ezslot_8′,801,’0′,’0′])};if(typeof __ez_fad_position!=’undefined’){__ez_fad_position(‘div-gpt-ad-thewindowsclub_com-large-leaderboard-2-0’)};Now, let us explain the above steps in detail.
Firstly, download and install this handy eBook downloader software called Kobo Desktop. Then, launch its GUI and register an account, and then sign in with your login credentials.
Next, go to its SHOP KOBO tab, and here you will be able to browse through eBook in several categories. It shows you trending eBooks, bestsellers, free books, new releases, popular pre-orders, latest in sports, health and well-being eBooks, love stories, and many more.
Now, to search for a specific eBook, type in the search box with the book title, keyword, author, etc., and press Enter.
It will show you multiple eBooks with your search query. You can view the price along with a synopsis of the eBook. You can filter out the eBooks results by selecting categories, media type, and more.
If the eBook is free, you can simply click on the Add to My Books option and add it to your eBook library.
In case if the book is paid one and you want to buy it, click on the Add to cart or Buy Now button to make the purchase. You can also add eBooks to your wishlist to later purchase them.
All the downloaded free eBooks can be accessed from the MY BOOKS tab.
You can select the eBook and read it in its inbuilt eBook reader. While reading the eBook, you can add annotations like highlight, notes, definition, translation. You can also lookup a specific text on Google or Wikipedia.
It also lets you set up reader preferences including alignment, margin, line spacing, theme, text style, text size, page set up. You can also open and read an eBook in fullscreen mode and search for phrases in the eBook.
You can even set up and configure an external eBook reader device with your PC and read your eBooks. Plug in your eReader and start reading downloaded eBooks on your device.
It is another good software to browse through several online eBooks and download or purchase them. Get this handy free eBook downloader software from here.
To download an eBook to your computer, you can use calibre. It is a great eBook downloaded that lets you find eBooks from various book stores online and then download them to your PC. You can access the downloaded eBooks from the output folder saved on your PC. You can read them on any of the supported eBook reader devices. It also saves the eBooks in its built-in eBook library and view them in calibre’s eBook viewer.
Yes, you can download an ebook as a PDF on Windows 11/10 PC. Use caliber to download eBooks in PDF format. Or, you can also use some free websites to download an ebook as a PDF, such as Project Gutenberg.
Yes, you can read eBooks on your computer. There are several free eBook viewers for PC that you can use to read your eBooks in different formats. To name some free eBook readers, there are calibre, Icecream eBook Reader, and Sumatra that allows you to view eBooks on PC.
So, you can easily download eBooks on your PC using the discussed free eBook downloader software for Windows 11/10.
Now read: How to convert an eBook into an Audiobook in Windows 11/10
Date: August 26, 2021
Komal has done M.Tech in CSE. For the last 4 years, she has been writing technical blogs – and she is keen on finding and bringing solutions to day-to-day tech problems.
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LIMASSOL, Cyprus, Feb. 8, 2022 /PRNewswire/ — ALO (Affiliate Leaders Online), a team of affiliate marketing experts, is known for their global events featuring industry leaders. Seizing the opportunity to communicate with the most experienced marketing professionals, ALO team gathered their forecasts about the upcoming trends of 2022.
Recently, the company issued a free forecast PDF containing ideas, practical tips, and views expressed by 30 representatives of the top tier advertising companies and agencies. In the eBook, readers will find reflections of CEOs, sales directors, commercial officers, and other eminent figures on the following topics:
The main focus of the compilers is practice, therefore the presented eBook can be used as a comprehensive guide containing numerous strategies to apply. The PDF will be handy for both newcomers and experienced affiliate marketers willing to keep up with the latest events and changes of the industry.
ALO offers the exclusive educational eBook for free download – users can find it right here.
About ALO:
ALO team organizes large affiliate marketing events featuring online and offline lectures, debates, and speeches delivered by highly experienced and acknowledged figures of the industry. In addition to the educational part, ALO also organizes parties for interpersonal communication, where experts and newcomers can network and find professional partnerships.
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Accessibility
This story was published 24 March 2022
Readers of eBooks are in for an even better experience when they borrow from their North Yorkshire library.
They will soon be able to borrow free eBooks via the BorrowBox app.
BorrowBox is the UK’s most popular platform for eBooks and eAudiobooks, with the widest range of titles and the most intuitive interface. The BorrowBox app incorporates an eBook reader as well as an eAudiobook player and is available to download to mobile devices free from the App Store and Google Play.
Chrys Mellor, General Manager for North Yorkshire Libraries, said: “We are really excited about the move to BorrowBox, for eBooks. We feel that it will improve the ease of use for our customers. BorrowBox is considered the best solution for accessibility, with a clear interface, one-click functionality and easy navigation. We think it will inspire existing users and engage new ones.
“We are working with our suppliers to make sure the changeover is as smooth as possible. However, any titles customers already have reserved will need to be re-borrowed on the BorrowBox platform. They will be able to finish reading books taken out before 22 April, though not renew them on Libby after that date.
“Members of North Yorkshire libraries have been able to borrow eBooks since 2010 and 5,000 readers log on every month to borrow from the huge range of titles available 24/7. We look forward to welcoming lots more readers in the future.
BorrowBox will replace the county’s existing Overdrive/Libby service for eBooks. The change applies only to eBooks. To maintain the service’s offer of the widest range of eAudio titles, listeners will still be able to download them from Libby and Ulverscroft, as well as from BorrowBox.
Chrys added: “Get the BorrowBox app now and be ready to borrow and download eBooks from BorrowBox from 22 April. If you need any help, please ask at your local library. On your phone, tablet or home computer, the doors to your local library never close.”
Learn more about North Yorkshire Libraries’ digital service.
Find out more about BorrowBox.
© 2022 North Yorkshire County Council
The county council provides services across North Yorkshire including Harrogate, Ripon, Scarborough, Whitby, Northallerton, Thirsk, Selby, Tadcaster, Malton, Pickering, Richmond, Skipton and more.
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Today, Amazon is rolling out its latest selection of First Reads FREE eBooks now that a new month has arrived. Throughout all of May, anyone subscribed to Amazon’s Prime 2-day shipping service is now able to receive early access to new Kindle books for FREE (Reg. $6) before these titles are released. Head below for a look at this month’s freebies.
First up, go swing by the Amazon First Reads hub to see each of this month’s selection of free titles. Prime members can download one of the eight eBooks to a Kindle device or to the free iOS/Android app. But even those without a subscription can still add an individual title to your collection for $1.99, down from the usual $6 price tag. Either way, your new eBook becomes a permanent part of your library.
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GETTYSBURG, Pa. , May 2, 2022 /PRNewswire/ — OPEN MINDS and Genoa Healthcare have published an eBook entitled, "Combatting The Effects Of Staffing Shortages With An Engaged Pharmacy Partner." This new resource is intended to help organizations learn best practices for successful relationships with pharmacy partners.
The rise of mental illness and substance abuse disorder has created unprecedented demand for care from behavioral health clinics and providers. At the same time, historic staff burnout and staff shortages leave behavioral health organizations unable to provide the necessary care.
A strong integrated pharmacy partner can make a dramatic difference for your clinic and the people you serve. By bridging the gap between medication needs and clinic visits, a pharmacy partner can play a vital role on your care team by boosting medication adherence and lightening the burden for your clinical staff.
This guide was developed by Genoa Healthcare to provide organizations with details on what services to expect from a pharmacy partners and tips on how to bridge the gaps left by staffing shortages. Find out how your team could benefit from adding an integrated pharmacy partner by downloading this free eBook at https://www.genoahealthcare.com/insights/news-releases/guide-combatting-the-effects-of-staffing-shortages-with-an-engaged-pharmacy-partner/
This eBook is being provided to OPEN MINDS readers free of charge, courtesy of Genoa Healthcare. To download, "Combatting The Effects Of Staffing Shortages With An Engaged Pharmacy Partner," and receive a list of the 12 services you should expect from your pharmacy partner, click here.
About Genoa Healthcare
Genoa Healthcare is the leading provider of pharmacy medication management services for individuals with behavioral health conditions and has been serving the community for more than 20 years. Today, Genoa Healthcare has hundreds of pharmacies located on site within community mental health centers across 47 states and the District of Columbia. Genoa Healthcare is part of OptumRx, a pharmacy care services company. Learn more about Genoa Healthcare.
About OPEN MINDS
OPEN MINDS is a national market intelligence, management consulting, and marketing services firm specializing exclusively in the markets of the health and human service field that serve consumers with chronic conditions and complex support needs. OPEN MINDS‘ mission is to provide payers, service provider organizations, and technology and scientific firms that serve these consumers with the market and management knowledge needed to improve their organizational efficiency and effectiveness. Learn more at www.openminds.com.
Contact: Stacey Fox, [email protected]
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CHONGQING, CHINA – 2016/08/16: Kindle on a sofa. Amazon released a new entry level Kindle in the … [+]
The Amazon Kindle is a great invention. The latest version of its top-flight Kindle Oasis is just spectacular.
No, no, of course it can’t compete with a book, with its sumptuous feel and pristine ink, its brilliant tactile qualities and so on. Not to mention the lack of need for batteries.
But the ebook reader has many other advantages, like compactness, lightness (no matter how many books are on board), search engines that outdo most book indexes and the facility to download a new book wherever you are, without even getting up from your sun bed on the beach, you lazy thing.
Except, that last brilliant feature may be about to stop on some Kindles in the coming months, from December this year, apparently. It’s what Amazon describes as some prior models and, to be fair to the company, it’s not its fault.
The brilliant Kindle Oasis.
It’s because internet connectivity on many Kindles uses wi-fi but also 2G and 3G cellular connections and some Mobile Network Operators are phasing these out.
It means that many Kindles, as soon as the phasing out has happened, will only have wifi connectivity. This is a shame, as buying a Kindle with cellular connectivity has always attracted a premium on the price. Again, it’s not Amazon which is closing down the networks.
But there’s worse news for owners of the first- and second-generation Kindles and the larger-screened Kindle DX. They only went online to download new books via cellular connections, so they won’t be able to connect wirelessly at all.
Amazon points out that the titles you’ve already bought and downloaded will still be there, but these devices won’t have internet connectivity any more. Period. And while that’s not quite the same as the device stopping working, some owners may feel it’s not far off.
The original Amazon Kindle.
Now, the first Kindle came out in 2007, so it has had around 14 years of cellular connection, which is pretty impressive.
Other Kindles which are affected, according to a support page from Amazon, are: Kindle Keyboard 3rd generation, Kindle Touch (4th Generation), Kindle Paperwhite (5th Generation)/(6th Generation)/(7th Generation), Kindle Voyage (7th Generation) and Kindle Oasis (8th Generation).
These are the readers with cellular connectivity but no 4G connection, and these will become wi-fi only devices when the signal goes.
So, what to do? Well, there’s a trade-in program which is available. But, additionally, Amazon sent emails to some of its U.S. customers on Wednesday, according to The Verge, which is where Amazon states that the connectivity change starts at the end of 2021.
And in this email, Amazon has sent these customers a promotion code valid for the next couple of weeks. It offers $50 off a new Kindle Paperwhite or Oasis, plus $15 in credits for ebooks. It seems if you have an older Kindle ,the deals get even better. For instance, if you’re that most loyal of customers, someone with the very first-generation Kindle, then you’ll get the latest top-flight Oasis and a cover free. That’s pretty cool (though, honestly, if you’ve been using that Kindle for that long you really deserve an upgrade). Here’s what the company told The Verge:
“For customers with Kindle (1st Generation), Amazon is offering a free Kindle Oasis (10th Generation) device and cover.
“Customers with Kindle (1st and 2nd Generation), Kindle DX (2nd Generation), and Kindle Keyboard (3rd Generation) can receive $70 off a new Kindle Paperwhite or Kindle Oasis, plus $25 in ebook credits.
“Customers with Kindle Touch (4th Generation), Kindle Paperwhite (5th Generation, 6th Generation, and 7th Generation), Kindle Voyage (7th Generation), and Kindle Oasis (8th Generation) can receive $50 off a new Kindle Paperwhite or Kindle Oasis, plus $15 in ebook credits.”
In the long run, it may make people feel they will choose wi-fi versions rather than paying the extra for cellular connectivity. That said, if the latest cellular-connected Kindles offer it for the 14 years that the original Kindle has, that seems a pretty good deal.
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