Global Digital Store – Ebooks and Softwares

Author: abeldecoteau80

  • Three Email Tests to Try Today

    Here are three email tests to help you start optimizing your program today.

    Time of Day: A quick glance of my inbox shows that many senders continue to send weekday mornings. In contrast, most studies on shopping show that most people buy in the evening after work or on weekends. If it?s been a while or you?ve never tested time of day for email sends now is a good time to start testing. Start with general day parts (morning vs. afternoon and morning vs. evening). If you see an uptick for a particular day part, then try expanding testing by breaking that day part down to hourly increments to fine tune.

    Read More
    http://www.associationofmarketing.org/articles/view.php?article_id=14699

    Views: 0

  • Have You Checked Your Site for Online Optimization Factors?

    Have You Checked Your Site for Online Optimization Factors?

    Businesses are forever trying to improve their SEO ranking. In order to ensure that you continually appear on the first page of Google, Bing and Yahoo, there are honest and upfront practices you can use in order to ensure that your website ranks high on search engines and to avoid being penalized for underhanded optimization practices.
    Have You Checked Your Site for Online Optimization Factors?
    Read More
    http://www.associationofmarketing.org/articles/view.php?article_id=14685

    Views: 0

  • What to Do When You See an Error After You’ve Hit Send

    One of the worst nightmares of any marketing professional can be realizing that you shouldn?t have hit the send button on an email. Whether the email was a private conversation or contained multiple grammatical errors, there are ways for marketing professionals to recover gracefully from an email mishap. Here are some steps that any marketing professional should take when he or she realizes that a mistake has been made in sending out an email.

    Read More
    http://www.associationofmarketing.org/articles/view.php?article_id=14656

    Views: 0

  • The Importance of Knowing Your Audience

    As a marketing or sales professional, knowing your customer is vital for success. Taking extra care to understand what your customer values will help you to communicate in an effective manner with him or her. Customers want to receive assurance about certain things before they purchase a product or invest in a service. They may want to know that a product or service is reliable, will remedy a certain problem or has an extensive warranty in place.

    Read More
    http://www.associationofmarketing.org/articles/view.php?article_id=14640

    Views: 0

  • 3 Ways To Get Your Inner Critic Off Your Biz’s Board of Directors

    Is your Inner Critic residing on your business’s board of directors (aka the place in your head where you make business decisions)? Here are 3 ways to get him or her OFF your board of directors for good.

    Read More
    http://www.associationofmarketing.org/articles/view.php?article_id=6298

    Views: 0

  • Twitter is Changing its Looks

    Twitter is rapidly moving towards a look that bears an uncanny resemblance to Facebook – its arch rival in social media. The microblogging service started to roll out redesigned user profiles clearly similar to Facebook.

    Read More
    http://www.associationofmarketing.org/articles/view.php?article_id=14580

    Views: 0